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The Intrinsic Value Podcast - Episode Summary: MI Rewind: Infinite Banking with Chris Naugle
Episode Overview In this episode of The Intrinsic Value Podcast, Robert Leonard interviews Chris Naugle, an entrepreneur and financial educator, about the concept of "infinite banking." The discussion dives deep into this financial strategy, its benefits, and how individuals can apply it to gain more control over their finances.
Key Concepts Covered
Introduction to Infinite Banking
- What is Infinite Banking?
- A financial strategy allowing individuals or businesses to become their own bank by using specially designed whole life insurance policies.
- Focuses on controlling money and creating financial independence.
- Skepticism Around Infinite Banking
- Many people view it as "too good to be true."
- The episode addresses common doubts and misconceptions.
Fundamentals of Infinite Banking
- How Infinite Banking Works
- Create a policy with a mutually owned insurance company.
- Earn guaranteed interest (typically around 4%) while retaining access to funds.
- Loans taken from the policy do not reduce the interest earnings on the full amount in the account.
- Debt Management
- Strategies for using infinite banking to pay off debts efficiently.
- Re-capturing interest payments that would otherwise go to creditors by paying oneself back.
Building Wealth with Infinite Banking
- Wealth Creation
- Use the policy to finance significant purchases (e.g., cars, investments) and pay back into the policy to continue earning interest.
- The concept of velocity of money is emphasized—money should be in constant motion for optimal gains.
- Historical Examples
- Notable figures (Walt Disney, Ray Kroc) have used infinite banking principles to fund their ventures.
- The wealthy often utilize this strategy to leverage their assets for greater returns.
Additional Takeaways
- Common Misunderstandings
- Many people erroneously believe they cannot earn more money while paying off loans at a higher interest rate than they earn on savings. The concept of compound interest versus simple interest is crucial in understanding this dynamic.
- Average vs. Net Returns
- The episode critiques the traditional focus on average rates of return, explaining how they can be misleading without considering actual net outcomes and expenses.
- The Wealthy Mindset
- Wealthy individuals make their money work for them rather than simply working for money. They invest in assets that will generate passive income.
Resources & Further Learning
- Chris Naugle offers resources on his website, including free access to his books and training materials on infinite banking.
- Social Media: Follow Chris on Instagram for insights and updates on wealth-building strategies.
Conclusion This episode serves as an introduction to the principles of infinite banking and how it can be utilized to transform personal finance management. Listeners are encouraged to reflect on their financial habits and consider how they might apply the concepts discussed to achieve financial independence.
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For more details and to listen to the episode, visit the [Intrinsic Value Podcast](https://theinvestorspodcastnetwork.com).
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Transcript
Automatic transcript. May contain errors.0:00You're listening to TIP. On today's show, we're resharing some of the older episodes that are my favorites for a few reasons. One, we get a bunch of new listeners each week, so new listeners may not have heard this episode before. Two, even if you've been listening for a while, you may have missed this episode when it originally came out. Or three, even if you've heard it before, it can be a great episode to learn from again. If you've already heard this episode or you're not interested in hearing it, feel free to just skip it. There's no harm in that. And you can pick up with our new episodes next week.
0:30That's all I had for you for this new intro. Everything going forward is going to be from the original episode. I hope you guys enjoy it. On today's show, I sit down with Chris Noggle to talk through the concept of infinite banking in depth. Chris is an accomplished entrepreneur, real estate investor, and author. He is the CEO and founder of Flipout Academy and The Money School, while having also participated in an HGTV show, Risky Builders, with his wife, Larissa. If you listen to my other podcast, The Real Estate Investing Podcast, you might be familiar with Chris, as I had him as a guest on that show just a few weeks back.
1:07That episode got a lot of attention and I received a lot of direct messages on Instagram, Twitter, and even emails about the episode. So I decided to bring Chris back for an even more in-depth conversation about this concept of infinite banking and the money multiplier. A lot of you were skeptical of the concept, So I wanted to bring Chris back to really dive in and talk about the nitty gritty of this idea. You'll hear throughout the episode that I'm skeptical as well, and I'm no expert. So I hope that I was able to ask many of the questions that you guys have as well. Without further delay, let's get into my conversation with Chris Noggle.
1:44You're listening to Millennial Investing by the Investors Podcast Network, where your host, Robert Leonard, interviews successful entrepreneurs, business leaders, and investors to help educate and inspire the millennial generation. Robert Leonard
2:05Hey, everyone. Welcome to this week's episode of the Millennial Investing Podcast. As always, I'm your host, Robert Leonard. And with me today, I have Chris Noggle. Welcome to the show, Chris. Hey, thanks for having me on. So welcome back. I'm excited we're talking again. We talked recently on episode 31 of my other podcast, the Real Estate Investing Podcast. And the audience seemed to love it from all the feedback I received on Instagram and Twitter. So I had to have you come back for more. For those listening to this episode who haven't heard the episode we did together on The Real Estate Show, tell us a bit about yourself and how you got to where you are today.
2:38I'm just an average guy that grew up in a very lower, lower middle-class family. And mom always taught me, dream big, don't ever not dream. And that's what I did. And it's gotten me quite far. From a young kid, I always wanted to be a pro snowboarder. Coming from Buffalo, New York, it's a tough thing to do. But age 16, I was an ambitious kid, always going out there and hustle and trying to get the things that I wanted. Started working, hated working for someone, so I decided to go independent or entrepreneur-wise. I started a clothing line in mom's basement called Fat Clothing Company, P-H-A-T.
3:13A lot of things happened from that point. A year into having fat clothing, I got my next big idea of having a skateboard, snowboard shop because why have the clothing line? Which I was actually literally taking my clothes, making them in my art teacher's classroom after school. We were screen printing them. Then I would take them in school and sell them in school. And it was a wild time. And my friends were doing the art. We were just having a lot of fun with it. And that turned into Fat Man Board Shops. But Fat Man Board Shops, starting a store at 17 years old, you don't really realize what financial commitment that takes.
3:45And at this time, I think I had 1986 Buick. I had KX125 dirt bike and a baseball card collection. I think it's about all I had. And then the shirts. And I needed 70 grand. And I went around and I asked everybody for money and everybody said, no, you're crazy. My dad said, come get a job at the factory. I didn't talk to my dad for almost two years, mailed them cats in the cradle, but me and dad are good now. That was then. And my mom saw this happening. I almost watched my dream die and she put her house up on the line so that her crazy punk snowboard kid could chase his dream and create Fat Man Boardshops.
4:16And that was November of 1994. I'll never forget that day. That's when we opened. The store was there. I became a pro snowboarder and all was good up until early 2000s when the dot-com crash hit. I was welcomed into what a recession was. And during that, I had to get a job. I literally was applying at Little Caesars, which for those of you, I don't think they're even around anymore. Maybe they are, but pizza place to deliver pizzas. And I ended up getting my resume accepted for a financial firm. And I'd watched the movie Wall Street and I was like, yeah, all right, I could do that. I'll do that temporarily until my shops come back.
4:49So I went and I worked in Wall Street, if you will. And I loved it. Absolutely loved it. That was early 2000s. And by 2008, I was a top advisor at the firm I was at. I was absolutely crushing it. I had flipped a couple of houses because just like so many people in real estate, right? You see it on TV, you're like 23 minutes, I can flip a house, sign me up. So 2006 did my first flip, made 8 ,000 bucks. I'm like, yeah, all right, there's a chance. 2007 did another. In 2008, I had big ambitions. My lease was coming due from my main store and I bought a dilapidated paint store down the street. Didn't have the money to close on it, but I got resourceful and I ended up finding a hard money lender who let me 340 grand.
5:28Well, you heard when I said I did this. They always say timing's everything, right? Man, I missed that one because that was the great recession and it brought me to my knees. And at that point in my life, I almost went bankrupt. I literally was one payment away from being completely bankrupt. And this hard money lender who I nicknamed Knuckles wasn't okay with just taking the strip mall back. I think he would have taken a couple of things like my fingers, but we ended up paying him off because I went home that night in dire straits. I said to my girlfriend who just moved in, I said, sweetie, I need your help.
5:58I need your help paying the mortgage. I need your help paying the utilities. My friend Pete's going to move into that bedroom down there. And my other friend Jessica is going to move into the bedroom upstairs. And then I paused and I'm thinking, okay, she could beeline for the door and I'll never see her again. And I waited and that was history because she stuck around. I guess she kind of liked me. So we got through that 2009 to 14, just started buying real estate again, like a fool and was doing well. 2014, I had 36 units. And then all of a sudden the bank decides to say, hey, Chris, you don't fit in a little square box anymore.
6:28They froze my lines of credit. They called my mortgages. I was done. I had to sell all 36 units. Me and my, well, she's my fiance then, Larissa, had to sell her dream house. We split. I moved into one of my last apartment buildings that I still had. And that's that point in your life where you're like, you've had money, you've lost it. Then you get it back again. And then you lose it again. Something was very wrong. And what was wrong is I was following the same system that they had taught me. As an advisor, I was taught how money worked a certain way, and it was wrong. And in 14, I started my journey of following multimillionaires and billionaires around, and I started learning the secrets of what they do different, why they do the things they do, why we're not taught what they know there and there.
7:14And I mean, today, a lot's happened. I mean, for the audience that hasn't heard it, I mean, me and my wife had a show on HGTV called Risky Builders. We flip 260-some houses. We still do some real estate. Today, I didn't come up with this name, but I've got the nickname of America's number one money mentor. And I go around teaching people how to take back control of their money and teach them how money really works. So throughout this episode, I want to do a deep dive into this concept of infinite banking created by Nelson Nash, or what you and Brent Kelsler call the money multiplier. After our last episode on The Real Estate Show, a lot of people reached out to me and asked what my opinion on the concept was or if it was too good to be true.
7:54And Chris, you know this. I've felt it was too good to be true since I first heard of it a year or two ago, and you even felt it was too good to be true at first as well. I also don't feel like I know enough about it to really explain the concept or even make an educated decision about it. So tell us in simple terms, what is infinite banking or the money multiplier? Robert Leonard In a simplest form of what is infinite banking, and it's essentially, it's a concept that allows you and or your business to become financially independent by becoming your own bank. So what do I mean by that? I mean, it's essentially a very simplified way of controlling your own money by taking back the banking functions in your life.
8:33And I know that probably doesn't mean a lot to people hearing this, but essentially, what if there was a place where you could put your money, not the bank? What if there was another alternative and where you could put your money, but where this place was, paid you a guaranteed 4%. And then when your money was there, you still had control to go in and take that money out. But when you took the money out, you see, you weren't taking your own money. You were taking the company, or in this case, it's a mutually owned insurance company. You were taking their money. They were gladly giving you their money because your money was there and they were using it as collateral.
9:05But here's the difference is, what if your money never stopped earning interest? Remember, I said you're earning a guaranteed 4%. What if it never stopped earning 4 %? And you then got to take that money out and go make more money on that. And what if you just took that money and you paid off your visa? Your visa was charging you 19.99%, very common. So your money's over here making 4 % plus dividend. You took the money out because the insurance company loaned you the money from their general account at a lower interest rate than what you're making. And you paid off the visa, which was charging you 19.99%.
9:35Now, if you just did one additional thing and you took the amount you used to pay to Visa and you put it back into your account over here, you essentially just made yourself 19.99 % without changing anything. And the other thing you did is your money never left the account, so it never stopped earning interest. It is literally the single greatest way for you to understand uninterrupted compound interest and earn that on your money. And this is exactly what the wealthy know. This is why they've used this. So why was it even created? What is the problem that it's solving? solves the problem of control.
10:08So I guess when you really take this back, there's really two different schools of thought for where and how this was created. The Rockefellers, far back, and you can trace it way back to the Rothschilds and the Rockefellers if you really dive in. But they had so much money, they didn't trust banks. Back then, banks weren't strong. They were worried about losing it, and they wanted to find a safer place of where to put their money. So they looked at all the institutions and they said, okay, mutually owned, giant mutually owned insurance companies are the safest place. So how do we create a banking system using these insurance companies?
10:39Well, there's only one way into the insurance company's general account on these mutually owned companies. And that was through a product called a whole life insurance policy. So what they did is unlike the whole life you buy for death benefit for life insurance, they use this very different. They found a way to create a banking system using this product. And it's used very different than what you know of it. So that's one school of thought. The second school of thought is a thing called BOLI, bank owned life insurance. You see, A lot of people say this sounds too good to be true, but if it's too good to be true, then why are banks, conventional banks, the number one purchasers of whole life insurance in the world?
11:14They own more whole life than they do all the land and the buildings combined. So that right there should just kind of perk you up and say, well, if the banks are doing it, what am I not being told? Well, that's because banks understand things we don't. They're not stupid. They just know some things we don't know. And then you track it straight through. And we're going to get into this, but when you start looking at some of the people that have used this, you really have to ask yourself, if I think this sounds too good to be true, but if it's too good to be true, then why are they using this? Why are all these people throughout history using this exact concept?
11:45And then not only that, why are people that we admire and look up to writing about it in their books? People like Robert Kiyosaki, people like Tony Robbins. I mean, and I could go on for days with books, but it's in all their books. They talk about it. So when I first heard about this and I'm like, this sounds too good to be true. And you got to remember, folks, when I heard about this was in 2014, I knew all about whole life. I was in the financial industry at a high level. I knew exactly what whole life was. I knew how it worked or thought I knew how it worked. And then all of a sudden, I sit down with one of my lenders in Salt Lake City at the Cheesecake Factor, and he starts telling me about this thing that he's using.
12:18Because I asked him, I said, hey, how do you lend money to me? Where's the money come from? He starts telling me about this system he uses. And all of a sudden, midway through, I'm like, whoa, whoa, Mike, hold on a second. You're talking about whole life insurance, man. And whole life insurance doesn't work that way. He looks me right in the eye and he says, well, Chris, if it doesn't work that way, then how have I been lending you money the way I have? I'm not the expert, you are, but I'll tell you something, it works exactly how I explained it. Right then and there, I felt like the biggest idiot because this is my lender, somebody who I knew was very wealthy, had a TV show and everything.
12:49And here I am telling him that he's wrong and I'm right because I thought I knew something that I didn't know. And that began that journey of really diving in and learning all these things that we're going to talk about tonight. Robert Leonard So before we start our walk through this strategy and product, just to clarify, so you're saying there are two separate products. There is a whole life insurance, but then there's also another whole life insurance product that is mutually owned. So those are two separate things? Robert Leonard No, no, no. When you look at creating an infinite banking concept, you need to find an insurance company that supports this.
13:22You can't just go to any insurance company that sells life insurance and get a plan that's going to work this way. Actually, quite the opposite. There's only, I might be wrong on this, but about 10 companies that do this in the entire country. Of the 10 that I know of, only about four that we use. So when I say mutually owned, mutually owned is the actual insurance company, the big old, old school insurance company. They have to be mutually owned. And the difference between a mutual owned insurance company and a publicly traded is nothing more than publicly traded has stock in Wall Street, right?
13:51On one of the indexes, their company stock is traded. A mutually owned company, there is no stock that's traded. They are owned mutually. So the only owners of mutually owned insurance companies are technically the policyholders. So therefore, because the policyholders are the owners, they share in the surplus called dividends, but publicly traded insurance companies, the dividends go to the stockholders. That's kind of what I meant by that. So the products themselves are more or less the same, but it's the ownership structure of the company that's offering the whole life insurance. And you need that mutually owned because you need them to basically pay the dividend.
14:25There's way more to the way the plan is built than just that, but I don't know how deep we want to go down into that rabbit hole. And it's also important to note that these insurance companies aren't privately owned either by a small group of owners. It's owned mutually by everybody that has a policy, like you said. So it's similar to credit union, if you're familiar with that structure. Everybody that's a member at that credit union, they technically are an owner of that organization. So think of it that way, if you're familiar with it. That is correct. These companies are massive. I mean, you got to look at too, a lot of people are thinking, oh, these are smaller, little hybrid, dangerous insurance companies.
15:01No, no, no, no. These are insurance companies that have been around for well over a hundred years that have paid dividends consecutively for every year they've been around. And we'll get into some of the names, but once you start looking at the size of these companies, then you'll understand why banks use these, why do the Rockefellers use them? Because these are the most sound financial institutions in this country, actually probably in the world. Robert Leonard So let's walk through it from the very beginning to the end. Someone decides right now that they want to give this a try. What is the very first thing that they need to do?
15:30Robert Leonard Do a call with me to understand what it is they're trying to accomplish, because this isn't just some magic bullet, right? This isn't like a one thing that solves everybody's problem. We have to understand what it is that you're trying to solve. Are you in debt, trying to pay off your debt a third of the time? Are you trying to get all the money back for every car you're going to buy, drive, and own? Do you want to buy real estate? What is it that you're trying to do? We have to understand the individual's needs. Once we understand their needs and where they're at in their situation, other thing that I'll do is always ask them, where's your money going today?
16:02Everybody makes money. They have income coming in. So where does your money go? So we'll dissect where their money goes. And right then and there, I can kind of give them an epiphany moment because I can say, here's the way you're going to build your wealth. It's not going to be about you working harder or going out and hustling or doing more deals. it's simply going to start with you taking back the money that you're giving away. Think of how much wealth we could all build if all we did is focused on that one thing. And that one thing is take back the money you're giving away to everybody else.
16:27If you've got credit cards, every month you write a check for interest to that credit card. What if you didn't have to write that check to the credit card company? You can write that check to yourself. Cars, we finance cars. And if you finance a car, you pay the car finance company interest plus principal. What if you could write that check to yourself? What if you could take back all the interest that you pay to everybody else and you could pay it all to yourself. What would your financial picture look like? Well, right then and there, when I say that, people are like, oh, there's no way I could do that.
16:52You are absolutely wrong. And you know why I know you're wrong? Because I did it. You kind of heard my story. I wasn't exactly like the perfect picture of finance. I was a bloody mess. I was so in debt. I failed numerous times. And here I was a financial advisor advising people what to do with their money and I'm failing myself. Folks, that's why there are statements that say, you know, people take a Rolls Royce to Wall Street to get advice from people that took the subway. No disrespect to financial advisors, but let's just put things where they are and let them fall for themselves. But that's the whole idea.
17:21People need to understand that the people we get advice from sometimes are not the right people we should be taking advice from. And I learned this the hard way, but when I finally learned that the people that had all the money were who I should be getting advice from, everything started to change. And I used this system to claw out of well over$100 ,000 in terrible debt. And it happened so fast that nobody would believe me if I told them. So let's assume somebody calls you and they set up the call, they're going through it. They have, let's just say maybe some student loans, that's usually pretty typical, maybe a little bit of credit card debt, nothing excessive, and maybe a small car loan, maybe a mortgage, maybe not.
17:57But just let's assume your average debts that a typical consumer has that's between 25 and 40. What types of things are you telling? I'm basically looking at where that money's going. And a lot of times people are trying to get out of debt by making extra payments to the credit card companies or extra payments to their student loans. And I always tell people, well, hold on a second, let's build a system for this. The first thing I would tell them is I would say, what if we just changed one thing? And that was where the money went first. And let's just say you put your money over into this specially designed and engineered whole life plan.
18:25Let's for the rest of this call it the infinite banking policy. You put your money there first instead of putting it in your bank first. Then once it goes there, the interest clock starts ticking. You're going to start earning uninterrupted compound interest of a guaranteed 4 % plus dividends. So let's pick one company, Mass Mutual. So now I'm going to call a company out. It's a ginormous mutually owned insurance company. Right now their dividend is 2.2%. So four plus 2.2 is 6.2%. So we put your money over there. Now it's earning 6.2. Then what we would do is we would immediately take out some, not all of that money, we would take some of that money out and we would start applying that in a very organized fashion called snowballing.
19:02And we'd use the velocity of your money to pay down those debts. So you put it over here, we take it out, and then we just pay the bills that you're paying regularly. Maybe not your rents and your groceries, but your debts. Let's get rid of the debts first. But when we pay your credit card down, the monthly minimum payment that has to go to that credit card decreases. So if we just took the difference between what you were paying and what it decreased to, and all we did is we recaptured that money back over as a loan repayment to your banking policy, your infinite banking policy, what you just did is you just recaptured the interest that you used to give away.
19:33And what if you just kept doing that? Every three months, you'd make monthly deposits over here to this infinite banking policy. Then you took the money out, you paid down your debts, your student loans, your whatever it is, and whatever you freed up, you just recaptured that same amount. So the amount you spend every single month is exactly the same. The difference is how much of it you get to keep. While this whole thing's going on, okay, and this is just paying off debt, there's a lot of other ways to use this. While this whole thing's going on, your money over here in this infinite banking policy, remember, never, ever stopped earning 6.2 % on the full amount you deposited in it.
20:06Not the amount that's left after you took loans, the full amount, because your money never left your account. The insurance company has been loaning you money from their general account the entire time. And this is the part where people are like, well, wait a second, I'm taking loans to pay off loans? That doesn't make any sense. You see, when the insurance company loans you money, they don't care if you ever pay them back, because the insurance company also made a second promise. They made a promise that someday when you graduate, the day when you die, that's just a nice way of saying die, I call it graduation day.
20:35The day you graduate, there's going to be a death benefit paid out to your heirs, to your beneficiaries. So the insurance company just says, okay, well, all these loans we're giving you, which is basically the money that you deposit, we're just making you loans so your money can continue to earn interest. We're just going to subtract that from your death benefit. So essentially your death benefit is literally just the leverage you're using when you're taking loans. So you don't have to pay the loans back. But I just said a second ago, we're going to take the money that we free up over here on these credit cards and student loans, and we're going to take that money and put it back into the policy.
21:02Because you have to treat your money the same way you treat the bank's money. So if you're the bank and you're taking money from your bank to pay off things or buy things, shouldn't you take and put that money back in your bank? Because if you borrowed money from your bank, your real bank right now, you would pay your bank back principal plus interest because that's what you'd have to do. And there's consequences if you don't. But you should treat your money the same way you treat the banks because you should be an honest banker. It's just logical. Let's take a quick break and hear from today's sponsors.
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24:18And for a limited time, you can use code STOCKS15 for a 15 % discount at checkout. All right, back to the show. So why would anybody pay it back? I guess that's my biggest question based on what you've said so far is if we're going to just essentially net it against our life insurance payout at the end, why even pay it back now? It makes good sense because every dollar you pay back is money that goes into your account that you can use again, right? And remember, the insurance company is charging you interest. They're paying you 6.2 as of 2020, but they're charging you interest. So right now, MassMutual charges 5 % on those loans.
24:51So if we take the money that you free up over on the right side from the student loans and the debts that you're paying down, and we put that back as a loan repayment, what's happening is every single dollar that you put back into your policy as a loan repayment means you have more money available the next day. Also means you're paying the insurance company less money. So if you were paying them 5 % on 10 grand and you pay back$1 ,000 every month, the next month, you're paying 5 % on nine grand, then eight grand, then seven grand. But your money always continues to go up over here because it's compounding.
25:20And that's the magic. And it's very difficult on a podcast without drawing it to show this, but it is literally something that most people don't understand. They don't understand how compound interest works. And Albert Einstein did. He called it the eighth wonder of the world, the greatest thing. And he also said, those who understand it earn it. Hence the people that use these vehicles, they're making uninterrupted compound interest. So they understand it and they're earning it. Those who don't pay it And that is everybody over here who's paying their debt every month, just keep doing it just because we think we have to.
25:48So why would you pay those loans back? Because it just makes logical financial sense and it's mathematically going to work in your favor because the more you pay back, the less money you're paying the insurance company and the more money you're making and keeping. If you had it, if you freed it up over here paying off your debts and you were used to giving that money to these debtors, but now all you're doing is you're just putting it back in your plan and you have access to that money immediately the moment you deposit it there, why wouldn't you? Well, I guess for me, the way I would think about it is just let's assume there's a million dollar payout upon my death, just say as a round number.
26:21If I owe, say, $100 ,000 in debt total, that's a lot of money in today terms. That's a lot to repay. Whereas if you just net 100 grand against a million, you're like, oh, well, I still have 900 ,000, right? That's not so bad. I'd rather just not pay that back now and then just deal with my heirs getting 900 ,000 instead of 1 million. So why even pay it back? Robert Leonard Oh, it's not about paying the death benefit back. Who cares about that? Actually, in a perfect world of infinite banking, if you could do this, it's not possible. But if you could, you would make it so that nobody gets any money on your death.
26:51That would be the perfect world because you want to use all your money. I've never met a single person in my life that cared more about the money somebody's going to get the day I die than they do about the money they have to use today. So you're getting off the main goal of why we're repaying these loans. The number one thing, and we haven't got into what the wealthy they do different. But the number one thing the wealthy do and that they understand is they understand that to make and build wealth and to keep wealth, your money has to move. It has to be in motion. So think about it. Let's take it back and talk about a bank, right?
27:20What does a bank do? You go to the bank, you deposit money in the bank. And what does that bank do immediately when you deposit it? Aren't they lending it out? There's those little cubicles right behind you. They're lending all of that money out the moment you're making those deposits. They don't take your deposit and put it in your little box in the back with your name on it. They take your dollar, even if it had your name on it. And they're lending it out to Jimbo over there in that little cubicle. And they're lending it out at between 400 and 1 ,300 % more than what they're paying you. That's how much banks make in the money you leave there.
27:46But in order for banks to make money, they have to move money. Their money has to be in constant motion. Well, okay. So now let's take that same principle and apply it to you. If you have money, the number one thing you could do with your money to make more is to move that money. So you found a better place to park your money in to put it, right? Because now you're making 6.2 versus less than 1 % in your regular bank. So you're like, that's a win. So you figured that part out. That makes logical sense. In order to make that money grow, we want to move it because I wouldn't be happy making 6.2%.
28:16There are people that would be fine with that, but to me, heck no, man. And if I'm making 6.2, but I can take it out and still make 6.2, I want to pay off the things that I'm going to get the biggest return on, student loans, credit cards, car payments, or lend it out or buy real estate. So I take it from this side and I put it over on this side and I pay off things. If your credit card is charging 19 % and you just pay your credit card off and you're making money over here at 6.2, your credit card just got paid off. That was 19 % you were giving them. But you can't recapture that 19 % unless you take the money you were giving the credit card and put it back over here in your account.
28:52You have to move the money. It goes from left side to right side, back to left side continuously until all the debts are gone. Then what do you do when all the debts are gone? Some people listen to this and when I teach this, they're like, yeah, I don't have any debt. Great. Now we can have some real fun because now we can buy real estate. Now we can go learn how to be a lender and do exactly what banks do and start lending money. I lend my money for my banking policy at 12%. But I mean, all of this stuff that we would basically talk about doing, you see, remember we get back to the process. When I found out what you're doing with your money, when I asked you those questions and you showed me, the next thing I would do is I would design a custom plan.
29:29I would engineer and design one of these banking policies because there's not one that's the same. See, a lot of people, here's the big misconception. They think that this is just any other whole life. So they run out and they go to their life insurance store and they buy a whole life off the shelf and they're like, oh, and they get the illustration. They're like, this is nothing like what Chris was talking about on Robert's show. Nothing at all. This is a scam. That's because you didn't listen. This is not a regular whole life. This is not designed like a regular whole life. It's completely different.
29:54So we would design it for your needs. Now, once it's designed to solve your problem, then we got to get you approved. Not everybody can qualify for this. So we get you approved. And then after you're approved, you make your first deposit. That's when the fun real step really starts. Because then we've got a whole team. It's called the mapping team. The mapping team is going to meet with you and design that plan to pay off all your debts or that plan to basically move this money for you. Because most people don't know how to do this. And that's the biggest problem we found is when we set these up for people, we gave them the magic machine right here that could move their money, but they don't know how to move it.
30:26So that's what we do. We build the map for you that shows you step-by-step how to basically take this money from the left and the infinite banking plan and move it over to the right, which is your life, your situation, your debts, and how to then move that. And we show you two years into the future what this will impact, what the impact will be for you. So when we do that, you all of a sudden will see very quickly why you would repay those loans. Because by repaying those loans, you're going to make double or triple the amount of money you would if you didn't pay those loans back. So what I like about this so far is that I don't know anything about this.
31:00So I'm asking these questions that are a little bit out there probably. They're a little bit off the beaten path, if you will. But I think it's a lot of the same questions that the audience is probably thinking themselves because I think they're in the same seat that I am. So one thing I want to go back to really quick, there were so many questions I came up with when you were just talking about that, so much good information. And one thing I want to go back real quick and not gloss over, because I think a lot of people probably heard it and their ears perked up and were probably like, whoa, whoa, whoa, wait a second.
31:24You said that banks were earning over, I think, 13 % or 1400 % on your money. Where are those numbers coming from and how is that possible? I think a lot of people, and myself included, are saying, well, they're only lending it out at 3%, 4%, 5%, 6 % on some consumer debt. So where are you getting these return numbers from? Robert Leonard It's factual data. Go to bowerfinancial.com. You can pull up any bank for any timeframe and you will see there isn't a bank out there that makes less than 400 % on the money that you leave there. Now, when we talk 400 to 1300%, what am I talking? So people are like, no, no, no, they're not making that much.
31:58I said 400 to 1300 % more than you make. So it's not how much they're making, it's how much more they're making than you. So it's very simple to understand. If I drew a circle and I showed you depositing a hundred grand in the bank. And let's just pretend that the bank pays you 4 % because you found yourself a really, really good bank. Well, the bank has to pay you that 4%, but the bank is going to go out and lend it to your neighbor to buy his house. And they're going to charge your neighbor 6%. And then your neighbor gets the keys to the house. He now exchanges that mortgage for monthly payments.
32:27So the money gets deposited back in the bank by the seller of the house. So it makes that deposit. The bank immediately loans that money back out to you to go buy that BMW M3 and they charge you, I don't know, let's just say 8 % on that loan. So then the car dealership deposits the money back in. Then all of a sudden the bank loans that money back out to someone to do a house remodel, a new kitchen and bath, and they charge 9 % on that home remodel loan. Contractors deposit the money back in, and then that money gets loaned back out to, let's just pick on your other neighbor who's a gambler and lost all of his money in Las Vegas and racked up his credit cards.
32:59So he needs a debt consolidation loan. So they charge him 12%. Now, if you took the 4 % minus all those numbers, right? Because you're making four from the bank, but the bank lent it out at six, at eight, at nine, at 12. And I think I did my math right there, but that would basically work out to be a difference of roughly 20%. So that's how much money the bank made. 20 % is how much the bank made on your money that you deposited there. But that's not right. The bank's paying you 4 % and they're making 20. So did the bank make 20 or did they make five times more than you made? The answer is five times more, which is 500%.
33:34I'm telling you, the banks make 400 to 1300%. It's factual data. Just go to Bauer Financial. Dan, don't get mad. Don't get mad at the banks. It's just, they just have learned how to do this and you can duplicate exactly what they do. Well, you can't borrow other people's money and do this. Maybe you could, I don't know, but you shouldn't. You could do it with your own money though. So that's a great question. And a lot of people get tripped up with that because they're, like, no, no, no, the bank's only charging at most 10%. So how do they make 400 to 1 ,300 %? They do, but it's 400 to 1 ,300 % more than you.
34:07Robert Leonard Yeah, that was exactly what I was thinking. I said, no, banks are only charging 6 % to 10 % to 12%. So how can that math work out? But how you just explained it makes total sense. Robert Leonard A lot of this stuff, when I presented, I draw pictures and I show that little wheel of how bank works. So it's tough to explaining it, but hopefully that helps. Robert Leonard Yeah, totally makes sense. You also mentioned that as we pay back this loan that we get, more money becomes available. Sounds like to me like a revolving line of credit, if you will. You use it, as you pay it back, becomes available again.
34:36How does that amount become available in the first place? So does somebody buy a whole life insurance policy and now they have a hundred grand they can withdraw and essentially do whatever they want with? Or how does that work? How does that money even become available in the first place? Think of this no different than what you do with your bank accounts. You make deposits in your bank accounts. You go out, you earn a living, you make an income, and you deposit that money in the bank. Well, we're going to change one thing, and we're going to change where that money goes first. So instead of it going to your bank or to the 401k or to your IRA, we're going to change where it goes first.
35:07And that's it. We just want the money to go over to this specially designed and engineered whole life first. Once it gets there and it gets deposited, the interest clock starts. You're making 4 % plus the dividend. Now, once it's over there earning that, we can take that money back out. Now, a lot of people will ask, well, how much can I take out immediately? The answer is 60 % to 90 % of the money you deposit can come out immediately. And when I say immediately, I mean in the first 30 days, as soon as your check clears. So what's the difference between 60 and 90? Plan design. That's it. It's just the way we design the plan for your needs and goals.
35:40So don't get hung up on the 90 % access. That's only the first year. It gets to be more and more after that. Literally by the third year, if you deposited, I don't know, let's just say you deposited$1 ,000 every month into your banking policy instead of your bank, that$1 ,000 becomes available immediately and you can take that money back out. So it's not fake fictitious money that's just appearing out of nowhere, it's your deposits. So you deposit the money in the account and then when you want the money, you take a loan, which is just literally you go online, you click a button or you call us and we do it for you.
36:10And then that money comes out of your account because the insurance company loans the money to you, and it just gets deposited into your account. This takes 36 hours. That's how long it takes for you to get your money. If you need it the next day, pay for a wire just like you would with the bank. So that's kind of how that part works. So you're essentially saving the money up front and then using it again on the back end. You're doing the same thing you're doing today. You're just changing one thing, and that's where your money goes first. Because your bank, I can guarantee you, is not paying you a guaranteed 4%.
36:38And even if some of you back prior to COVID were in like Ally Bank, you might've been making, I think it was about 2.something percent. What happened when COVID hit? The interest rate plummeted and now you're at 0.8. And I bet you that will drop even lower. Overnight, that happened. The insurance companies guarantee you 4%. The dividend can change, but the interest rate cannot. Robert Leonard And you also mentioned that not everybody qualifies. What does that look like? What is the qualification process? Who qualifies, who doesn't? The insurance company wants to make sure you look as good inside as you do on the outside.
37:10So it's medical. So they're going to qualify you based on your medical condition. Now, I know this is the millennials, so most of you are healthy, but let's just say you're a 70-year-old and you want to start a banking policy. You can't, but if you're insulin-dependent diabetic or you had cancer, you had a stroke, there's no way you're going to get qualified. But that's okay because if you don't qualify, you can still be the owner and then you just find someone's life to insure. Could be a spouse, could be a child, could be a grandchild, someone who you have an insurable interest in, you basically go and you borrow their life.
37:40Let me unpack that just a bit because this is very important. So let's talk about banks. Remember I said banks are the number one purchasers of this? Banks use tier one capital, which is their most secured capital, their capital that they can't risk. And they need to find a place to make more money on that. So what they do is banks basically find lives to promote or find lives to insure. Because a bank is an entity, a bank can't just go out and buy one of these. They have to have a human life to insure. So who do they insure? Well, have you ever walked into banks and not seen a bunch of different vice presidents running around?
38:11Seriously, like little black or gold badges? How many of them do you see at the bank? A lot. So why is there so many vice presidents at banks? Well, the answer is very simple. The bank needs to have somebody that they can insure and they need an insurable interest. When they make them a vice president, they become an insurable interest for the bank. That way, if the bank lost that vice president, they hypothetically lose dollar denomination. They lose some type of monetary value by losing that employee because they're an executive. So the bank says to the vice president, we're going to give you a raise.
38:42We're going to give you a fully paid up life insurance plan for a hundred thousand. And we're going to give you a deferred compensation plan, Mr. Vice President. That means that you don't have to put any money into this deferred comp. And someday later, 20 years down the line, if you actually make it that long at this bank, we're going to start paying you an income for the rest of your life. The vice president's like, oh my gosh, this is so great. I will never leave this bank. And the bank says, great. And then what they do is they go out and buy themselves a big old fancy, specially designed whole life policy, which is called a bully, bank owned life insurance on that employee.
39:14That employee lives their whole life, retires, gets their deferred comp. The bank's been moving this money the whole time. And then all of a sudden that vice president dies someday. The insurance company pays 100 ,000 to his family. They're so grateful. But then the second check gets paid. And who do you think it goes to? the bank. And how much is it? 1 million, 2 million, 3 million. I don't know. It's a big old payout. So the bank literally had this money. They moved this money the entire time. They made 4 % guaranteed on that money the entire time that this employee was there. And then when that employee died, they got all their money back and then some.
39:47You know who else does this? The Rockefellers, the Rothschilds, every wealthy family you've ever seen, probably right down to the Bidens, the McCains, they all do this. This is why they get wealthier and wealthier as time goes by, but yet nobody ever asks the question of how do they do what they do? They just think, oh, these people, they just have so much money, they can just keep making more. No, they just use things different than you do. I get so passionate about this. Robert Leonard So I want to dive into what the rich do and how they do it a little bit differently, more tactically, and more in-depth.
40:19Before we do, I have another question about the loan that you're receiving from the policy or the mutually owned life insurance company. How does it impact your credit report and your credit score, or does it at all? Not at all. You don't have to qualify for the loan. They're never going to ask any questions. You don't fill an application out. You click a button, or you call them if you don't want to log into your account. There is no credit check. It doesn't ever hit your credit. You're the bank. It's your money. You're just basically using your money. But the thing is, is your money never leaves the account.
40:49So your money that's in your account is just collateral for the loans that the insurance company lends you. But then the insurance company lends you these loans. They call them loans so that you don't have to pay tax on them. And then those loans are just subtracted from the death benefit. That's all it is. It's literally just the ultimate way to move money. That's why we don't even call it a whole life. When we talk, we call it the machine because that's all this thing does. Don't make it out to be anything it's not. All we use this for is a machine that will move your money the most efficient way possible.
41:20And if anybody ever came to me and said, I have a better way to do this, I would be all ears. And if they truly had a better way to do what we do with this silly, specially designed whole life, I would change all my presentations, all my YouTube videos, I'd change everything. But the thing I can say that for is because there is no other vehicle and there hasn't been for hundreds of years because this has been the only vehicle that works this way and probably always will be. Robert Leonard So before we get into the rich, let's talk about the typical middle-class person who's going to use this policy.
41:52Because I read this in your book with Brent Kessler over the weekend, like we were talking about before the show. And through our conversations in the past, both on the episode and offline, I've heard you say that people can use this strategy to get all their money back for their purchases. And the biggest example that I've seen is using cars. People love finance cars in America. And some of our audience that is outside the US, they send me direct messages on Instagram and they say, I can't believe you Americans borrow money for cars. We would never do that over here. So it is an American thing.
42:20It seems like a lot of us like to do that. So how can somebody use this strategy to get their money back after buying a car? Robert Leonard Robert Leonard I mean, you can see me, so your audience can. I'm lit up like a Christmas tree smiling right now, because this is my favorite thing. This is the one thing that got me so fired up when I learned about this. Somebody told me, you can get all the money back for every single car you will ever buy driving on. And I'm like, I like cars, and I like getting all the money back. So how? It's so simple. And we've already explained most of it. So remember, all we're doing is changing one thing, and that's where the money goes first.
42:50So if you were going to buy a car, there's three ways to buy the car. Number one, you can pay cash for it, which means you take money out of your bank, which stops the interest earning potential if you're using a regular bank or investments. As soon as you take it out, you stop that interest flow, and you go and you buy this depreciating car. That's cash. Number two, you could lease a car. In that, you just exchange monthly payments for the ability to drive the car, and then you have to give the car back at the end. So you literally gave the car company all the money every single month of every year you lease it for, for nothing more than the ability to rent a car.
43:20Terrible idea. But anyway, the next way you could take a loan out from the finance company, pay monthly payments to the finance company, and then own the car after five years. So what if there was another way? And that other way is what if we went to your bank? What if over three years you decided you wanted to buy a car because your car is getting old? So you started saving the money that you You were already saving your bank account, but you put it over into this infinite banking policy. And then three years later, you took a loan from your infinite banking policy and you went and bought your car.
43:46And then instead of just saying, okay, I'm done, like you would if you paid cash, you said one additional, you added one step. And instead of just paying for the car, you said, well, how much money would I have paid the finance company if I were to have taken a loan? Well, let's just say your monthly payment would have been$483. That would be 6 % on a$25 ,000 car over five years. Take that 483 that you would have been okay giving to the bank for the car loan and take that 483 and put it back into your banking policy. Essentially, what you're doing here is now you're paying yourself first by changing where the money goes first.
44:17Number two, you're paying yourself back with interest like you would have done for the bank. And then number three, you're recycling and recapturing all of the money that you used to give away. If you did this for five years, I will tell you the numbers. You will have gotten for your very first car you bought, you will have gotten 92 % of every dollar back that you paid for that car. But then after five years, your car gets old. You got to go buy another car because you want that new car smell. So you go, you do the same thing. You take money from your banking policy, you buy the car. Now your other car is still in the driveway.
44:46You haven't sold the car. You buy the next car and you do the same thing. Instead of making$483 payments to the bank, you make them back to yourself. Nothing's changed. You would have already done this anyway. And now after the five years of owning that second car, you will have gotten every single penny back for that second car that you ever paid for. You will have also made, I think the math and the one we do shows$10 ,000 a year deposits. You will have made, I think,$11 ,000 for buying that second car. Plus you have two cars in the driveway that you could sell for value. I'm so passionate about this because I buy my cars this way and I don't drive$25 ,000 cars.
45:19I had to work up to that. And I bought cars this way for a long time. So I started with used cars and I've kind of graduated through. And most recently, I bought my wife a Porsche. She always wanted this car. I did exactly that. I took the money from the banking policy. I had some fun. Let me explain how I did this. So I went into the Porsche dealership and we found the car we wanted. We did that negotiating thing that men love to do. Back and forth, back and forth, back and forth, back to the finance manager, slide the paper back, say, that's not good enough. Go see if you can do better. And then you just play this game for hours.
45:47And then finally they slide the number over and you look at it and you're like, all right, that's pretty good. All right, well, let's do this. And he gets all excited and he goes and gets the finance paper. I said, no, no, no, I don't need the finance paper. Well, what do you mean? Why did you have me do all that? I said, well, no, I'm going to pay cash for the car. Well, why'd you have me go to the finance manager for all this? My answer, because I needed to know how much to pay myself back. And I wasn't going to do the math when you guys would do it for me. So I literally took the money from my policy.
46:10I paid for the Porsche. Okay. Every month I paid $963 from my bank account to my banking policy. And that is a rate of, I think, 5.63 % on it. So I'm literally getting all the money back for that car. I had a ton of fun doing it. And folks, I want you to really visualize this. When you're hearing me say this, how much fun would it be of all the checks that you write every month for your car payment, if the checks you write to the credit cards, the checks you write to your student loans, wouldn't it be way more enjoyable if you wrote those same exact checks, but you deposit them in your bank, the bank that you own, the bank that you make interest on?
46:45I'll tell you something, if you're thinking in your mind that that wouldn't be more fun, because it is a blast, because every payment I make back into my bank means I have that much more money in my account. I literally love it because every single month I have more money than I did the month before, not just because of the money I'm depositing, but also because the money I'm recapturing that I used to give away. Plus, my money never stopped earning interest. Let's take a quick break and hear from today's sponsors. Hey, it's Sean O'Malley, just popping in with a quick message. If you like this podcast, well, I've got great news for you.
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50:27That's theinvestorspodcast.com slash tip-finance. All right, back to the show. So when your money is earning interest, are you technically still having more become available over time? Because every month you're earning an interest. So technically the amount you have available, even if let's assume you didn't pay anything back, say you had a hundred grand in there that you could withdraw, say you earn, I don't know, a thousand dollars that month in interest, you'll take what, 90 % of that. So you now have an extra$900 that you could withdraw? You just said it. I mean, it's just mathematics. So think about it, right?
50:58You put 100 grand in the account. Let's say you're in the third year, you took 100 grand back out. You're making 6.2 % on your 100 grand because now you're three years into this. So you've capitalized your system. What I want you to understand is there's a capitalization phase. And in just any savings, there is this. You start with zero and then you capitalize your system, whether it's your 401k, your IRA, or your bank account. Well, you have to capitalize this too. So for three years, we're putting money into this account and we're building it up. Then once it's built up, let's just say this is the third year.
51:25If you deposit a hundred grand in the third year, you're going to have more than a hundred grand you can take out. So you put the hundred in, you take the hundred out. 6.2 minus 5 % is what? 1.2, right? You're making 1.2 % on money that you just took. So would your bank pay you 1.2 % on money that's not in your bank account anymore? Would Wall Street pay you 1.2 % on money that's not in your account anymore? No, but that's how this works. And it only gets better over time because if you understand how compounding works, that 100 ,000, let's just use your number, every year makes 6.2 % with dividend.
51:58So next year, you're not making 6.2 % on 100, you're making 6.2 on$106 ,500 or$200 because it's compounding. The next year, it's compounded on top of even a higher number and an even higher number the next year. You see what I'm saying? So it's the old thing. Would you take a million dollars or a penny doubled every day for 30 days. People have already heard this. So if you took the penny doubled every day for 30 days, you'd have about 5.3 million, which is far more than 1 million. That's compounding. That's what Albert Einstein understood. That's why this works. So if you did that and you took that a hundred grand out, you never put that a hundred grand back, you would continuously make more money.
52:34Let me do this because this is a podcast and just people are just listening. I want you to envision this. I want you to all take a second and I want you to visualize what I say. In your garage, you have a vending machine. You walk out to your vending machine for the first time. It's old, it's beat up. And you look at it and you're like, all right, let's see if this thing will give me a coffee. So you take your dollar bill and you put it in your vending machine. And then it gives you your dollar bill back and you're like, damn, thing's broken. But then all of a sudden you hear the cup drop and it pours a beautiful cup of Starbucks coffee.
53:00So you got your dollar bill back, you take the coffee and you're like, wow, that's a cool vending machine. But then all of a sudden you're about to walk away and you hear cha-ching, cha-ching, and there's money that falls and you grab the money. What would you do? Well, you try it again. You take that same dollar, you put the same dollar in the vending machine, and it gives you a dollar back. You're like, all right. Then you hear the cup drop, and it pours your coffee again the next day. And then all of a sudden, instead of that, then you're just, you're like, all right, is it going to give me money?
53:22All of a sudden, it goes cha-ching, cha-ching, cha-ching, more money than the day before. And you do this every day, every single day for weeks and for months. And every day you do this with this vending machine, it gives you a dollar back, you get your coffee, and more money falls in the change thing. You would think you found the holy grail of vending machines. Well, you know what you just found? You found the infinite banking policy that I'm talking about because there isn't a day that will ever go by that you won't have more money than you did the day before. It's impossible mathematically for it not to have more money.
53:50That vending machine is what we've been talking about this whole time. The dollar bill you're getting back is after your plan is capitalized, every penny you put in, you're going to get more money back than what you put in. The coffee is what you're basically, that's the benefit of what you're going to use the money for and the change is the compound interest. Robert Leonard I keep wanting to talk about the next step and what the rich are doing to build wealth using this. But we can't go there yet because I keep thinking of all these different questions that I know that the audience is thinking of because I know I'm thinking of them and I know we're all coming from the same point of view.
54:19So what happens if this insurance company fails? We think back to 07, 08, we're going through some turbulence right now. I'm not saying banks are undercapitalized or poorly capitalized or even insurance companies or anything like that, like 2007, 2008. But we saw AIG and that wasn't necessarily a mutually owned. Publicly traded. Yeah, right. So it's a different type of organization. But let's just focus on AIG for a second. AIG fell. Did any of their insurance policy holders lose money? Not one. Nobody that had money at AIG lost money. Why is that? And this is a publicly traded company. I don't like AIG.
54:52I'll be openly honest. It's a terribly run insurance company. If you put your money there, you're just begging to lose it. But they didn't lose money because insurance companies have, they're backed by state and the federal government. Insurance companies, if they go down, it's worse than banks going down. In 07, in 08, they let Lehman Brothers fail. They let a bunch of banks fail because they can let a bank fail. You can't let an insurance company fail. If an insurance company fails that insures just about everything or everyone, wouldn't that create a massive problem? Yeah. So number one, insurance companies are solid all on their own.
55:24I'll give you an example. MassMutual did a study, and I might have the numbers off a little, but they did a study recently because of COVID and the pandemic. and they said, if we had to pay out every death claim on the books, how much money would we have left in surplus? And I bet you people would give all different answers. There'd be some low and some high, but the answer was right around$40 billion. That means everybody that they insure dies. They pay out all the death claims. They have 40 billion left. So then I don't know how they'd fail, but if they did fail secondarily, they basically would have state insurance that would basically back them up.
55:53And then the federal government also has some type, which I don't know what it's called. It's kind of like FDIC, but way better. But the thing is, I urge any of you, go online, go to the Google and ask it. What mutually owned insurance companies have failed? If you find any big mutually owned insurance companies that are over 100 years that have failed, I'll give you five bucks for each. I'll give you a 50 bucks for each one. You won't find any. They don't fail because they don't do what banks do. They don't use fractional reserve banking where they only keep 10 % of your deposits on hand at any time to back up all the money.
56:24You see, insurance companies have always operated on a thing called Austrian economics. You guys can look that up, but it basically in the simplest form means a dollar is a dollar. So if they promise you a dollar, they have to have a dollar. Isn't that a novel idea? Holy cow, Robert, I'm going to make a promise to you for a dollar. And wouldn't it be nice to know that I have that dollar sitting somewhere in surplus? That's what insurance companies do. They have to because they do Austrian economics and that's why they've always been safer. But if they did fail, state and federal. Look at AIG. It's the worst example because they're not even close to what we use, but they failed.
56:58They failed miserably and they got rescued. So how does a mutually owned insurance company like this guaranteeing that rate of return that you're saying 4 %? Really good question. You got to remember insurance companies, they don't invest like we do. They don't invest like banks do. They don't invest like Wall Street does. They invest for hundreds of years out or 30-year blocks. So 30 years ago, insurance companies were buying 30-year treasuries, US treasuries. And they always are buying treasuries into the future because they can go further and further into the future than we could ever dream of doing.
57:29Because we'll die well before the bank's investments ever start to pay them dividends and royalties on what they've done. So insurance companies just hedge their investments for very, very long-term bets. And insurance companies also do a ton of lending. They lend a lot of money. They lend large chunks of money out in first secured positions. Insurance companies are well known for owning lots and lots of rental income or rental properties and big commercial buildings. And insurance companies also don't take risks. They don't go out and roll the dice like Lehman Brothers and do risky stock or mergers or anything like that.
58:02They're just old fashioned. The slow and steady, the turtle wins the race is how insurance companies invest their money. And insurance companies literally print money because think about it, they're in the risk business. They can tell Robert and me within a group of people when we're going to die with a very finite science. They literally know when we're going to die. It's freaky, but that's what actuaries do. So if they know when we're going to die, they know exactly how to price their products, how to price the cost of insurance so that they never, ever have a mistake. The only mistake they can ever have is a pandemic like COVID where mass amounts of people die, and that insurance company had to factor that in, but they factor those numbers in too, which is why they do these stress tests.
58:40So very unlikely that large, big, big mutually owned insurance companies go belly up. Banks will all go down before the insurance companies do. All right. So let's take the next step. We've been talking about getting our personal finances in order, paying off debt, getting that piece taken care of. And I think that's really good. I think that's where it's going to be really beneficial for a lot of people listening. But now let's take the next step. Let's look into the future and see what we could do with this going forward. So what are the rich doing with this type of strategy or policy to really build wealth once they're done with securing their personal financial position?
59:12Preston Pysh And that's where we can really just start using some other names of people that used it. So Walt Disney, okay, Walt Disney World was created using a loan from his life insurance policy, not just a life insurance policy, a whole life policy, because back when he was starting that, there wasn't money, he couldn't get loans from banks, so that's what he did. How about Ray Kroc, McDonald's? It's very well noted and documented, and you can Google it. Ray Kroc used his whole life to launch the Ronald McDonald marketing campaign. He also used it to help pay employees. Who else? Pampered Chef, Doris Christopher, She started Pampered Chef, which was later sold to Warren Buffett for some, I was disclosed at some couple billion dollars.
59:50She started that with her whole life. Foster Farms in 1939 started from a whole life because during the Great Depression, people didn't have money. J.C. Penney's or James Cash Penny, J.C. Penney, was started during the Great Depression using the whole life policy and also used that whole life policy to support and pay his employees during those hard times. So when you look at all these different people, and I could even go into Stanford University and Oprah, they're all using this. Biden, McCain, all these people, they're using it to fund their campaigns for their political things. McCain's no longer with us, but openly used his whole life policies to fund his campaigns.
1:00:26Biden, the same thing. I wish I knew if Trump did, because it would be more of a level playing field. He probably does too. So what these people are using it for and what the Rockefellers used it for is far more than paying off debt. Those guys aren't paying off debt, man, they're using it to start new businesses. They're using it to lend money, right? They're going out there and lobbying with the money. I use mine, because I don't have debt, I don't pay off debt with it, to buy my wife, Portia, or my wife's Portia. I also loan a lot of money to real estate investors. So the ultimate in real estate is to be the bang.
1:00:55Well, to be the bang, this is the ultimate tool to use to lend it. Because now when I'm lending it out at 12%, am I only making 12? No, I'm making 12 plus the money my policy is making. I'm making money twice. If I'm doing a flip, I can make money three times. I can make money on the policy. I can make money on the flip. And then I can also loan the money to my LLC at six or 8 % and make money as a hard money lender to my own real estate deal. You see, there's so many ways to use it. It's why it's called Infinite. There's no cap on what you can do with this. A lot of people don't like paying quarterly taxes if they're self-employed.
1:01:25So why don't we use your policy to pay your quarterly taxes? You can get all the money back for that. How about boats? People like boats. What if we you get all the money back for all the boats we're ever going to buy. Buy, drive, and float. There's no cap on what you can do. I focus on real estate. That's my thing. That's what I do. So I use my plans primarily for real estate, to buy real estate, to gap fund rental deals when the bank won't give me all the money, to lend money primarily lately because I'm not buying as much real estate because I just think it's too overpriced right now. But those are the ways that you can use this and the ways I'm doing it.
1:01:56There is no wrong way to do this. Heck, my mentor, you know what he uses his for? Every month, he uses his credit card to pay all of his bills, all of his household bills, and he lives a pretty good life. And then every month, he goes to his policy, takes a loan, pays off his credit cards. He flies for free, clearly, because he's got airline points. And he's just using his policy to fund all of his expenses. Now, I don't want anyone listening to be like, okay, I'm going to start one of these and pay my rent. No, he has had his plans for many, many, many years. So they're capitalized, they're efficient.
1:02:25In the beginning, these plans are not as efficient as what his are. So you wouldn't want to use them for that, but you can. It just goes on and on. Robert Leonard I put a poll out on Twitter after our first conversation on the Real Estate Investing Show, asking people if they thought that there are secrets that the wealthy know that the financially educated non-wealthy person, so somebody who isn't rich yet, but they're well-educated on personal finance and investing, so they know a thing or two. Are there things that the wealthy know that they don't know? And almost everybody said that there is not.
1:02:57And I put a similar poll out on Instagram, same results. Why do you believe this concept isn't more popular in the financial media? Why aren't more people using it? There's a two-part question. Let me go back to the Twitter thing. The Twitter and the Instagram, you put that out there and most people truly believed wholeheartedly. They didn't even think about it. They all said, no, the wealthy don't do something different than we do with money. They are completely wrong. And it doesn't surprise me in any way that that is what the poll came back because every single person is trained really well to not be in control of their money.
1:03:28So therefore, when they're posed with a question that says, do the wealthy do something different than you do with your money? They said, no. Well, the easiest way to sum up that question is literally a famous quote by Will Rogers. And Will Rogers said, the biggest problem in America is not what people don't know. The biggest problem in America is what people think they know that just ain't. So who are you getting your advice from? The people that all said no, who are they taking and getting advice from? Is it their banker? Is it their financial advisor? Is it their circle of friends that do nothing but complain and complain about the world that they live in because they can't find positivity in today's world?
1:04:02Who are you getting your advice from? Are you getting your advice from the people that are living your perfect day or living the life you want to live? Probably not. So therefore, it doesn't surprise me at all that every single person that was asked that question doesn't think that the wealthy do something different when in fact and in reality, they absolutely do. So then the second part of that question, why is it that this is not more popular in the financial media? That is the easiest question to answer. It comes down to follow the dollar. Why is it that if this is such a great concept that not every banker that you speak to, not every financial advisor you meet with isn't talking about this?
1:04:37And I'll tell you exactly why, because I was that guy for 16 years, high level financial advisor, never once learned about this and never once talked about this. Even if I did know about this, let's just say I was gifted and I learned about this while I was an advisor, which I did. Why wouldn't I have gone out and done this? Because I would have made 60 to 90 % less money than I was. So in order to do this, the way that I just described, the way that we've been talking about this the whole time requires the advisor, me, the IBC practitioner to take 60 to 90 % less in compensation in commissions from the insurance company so that you can benefit more.
1:05:15So in other words, if you had access to a plan that gave you access to 90 % of your money immediately in the first 30 days, why would that be? It's because I gave up 90 % of my commission. So you have access to 90 % of your money. Folks, listen, the biggest thing that most people will never understand because they want to sit there and put that barrier up and say, oh, that sounds too good to be true. Oh, that's a scam. Oh, that's not real. Great. You fit right into what Will Rogers said. And that is exactly why he said that. Because the people that actually did one step deeper learn that, that in life, it's all about if somebody gives, they get.
1:05:49Well, to do this, somebody has to give. The banks use this because they don't pay advisors to do this. So it works for them. The Rockefellers didn't pay advisors for this. They had so much money they didn't need to pay commissions. But you and I, and most people out there, they have to use somebody like me and I don't work for free, but am I willing to give up 90 % of my commission so that you have 90 % of the money? Well, ask our 3 ,300 members and you'll get the answer to that. The answer is absolutely because we believe that the power of this comes in numbers. And the more people we can help, the more money we can make.
1:06:20It's about volume. And I'm trying to think of the quote, but if you help enough people get what you want, you get what you want. Zig Ziglar. Exactly true. We are wildly successful with what we do here, but that's because we've helped a lot of people get what they want before we got what we wanted. That's the answer, man. There's no other thing I can tell you that is more true than that statement right there. Robert Leonard So outside of the infinite banking or money multiplier concepts, there are two other personal finance or just general money management concepts that you talked about in your book that I want to spend some time talking about.
1:06:54The first one is this idea between the difference in interest rates. We briefly talked about it before, but I want to dive into it a little bit here. As you noted in your book, people often think that just because they're borrowing money at 6%, and earning 4 % in a savings account that they're losing money. When in reality, that's not necessarily the case. Explain how this can be. I do this all the time and I do it from stages of thousands of people. And I say, is it possible for you to make more earning 4 % when you're paying six? The entire audience immediately will say no. And some people will probably be thinking, man, you're an idiot.
1:07:27I thought you were America's number one money mentor. Six minus four is negative two. I'm losing 2%, you dummy. Well, that's because you simply just don't understand how math and money works, period. So what is the difference? It's very simple. We've been talking about it this entire time, compound interest versus simple interest. See, but if we took$100 and you made, let's just do 4%, you made 4 % on$100, okay? You have$104 next year. So that 104 then earns 4%. So 104 times 4 % is what? And then we keep doing that. So that number just keeps getting bigger and bigger and bigger. That's compound interest.
1:08:04You can do any math with that, right? The rule of 72 is all about that. So if you're in 7.2%, your money doubles every 10 years. It's compound interest. Simple interest. We take that same$100 and we charge the same 4%. Every single year, it's going to be that 4%, which is$4 on every year. It's never going to be more than$4. So when you have a loan that's 6%, you're paying$6, okay? At 6 % every year. I think if I'm doing my math right, I'm pretty sure I am. $6 every single year. But then over on the other side, you're earning 4%. So that 4 % isn't just 4 % the next year, it's 4 % of what your company just keeps going up.
1:08:41So eventually you can make significantly more earning 4 % compound interest when you're paying 6 % simple interest. I do a really cool example of this that just blows people's minds. And it is just math. Robert Leonard And the other component is usually you have a declining balance. So therefore, your interest rate that you're paying, which may look higher on the surface, is actually on a smaller balance as it's declining. So that's also playing into the component of it. Robert Leonard You're paying attention. But that goes right back to remember earlier, you were saying, well, why would I pay the loan back if I don't have to?
1:09:13You just answered your own question. Why would you not pay that loan back? Because now you're decreasing that loan balance, which is being charged simple interest, while your balance is going up, you're just making more money. Unless you don't like making money, well, then fine, don't pay the loans back. Because you think that paying a loan back is a bad thing because you hate paying loans. This is your bank, your money, your loan. You're just paying your bank back, that's all. It doesn't matter anything else. It's just a way to make more money. If I showed people the math on this, which we can't do it, people would fall out of their chairs.
1:09:43They would literally not even believe it. I would show them a plan, my plan, which I'm putting$10 ,000 in. I'd show them in the fifth year, I made 11.6%. And they're like, that's impossible. You said you're only making 4 % plus dividend. Correct. Compound it. In the fifth year, I'm making 11.6. Want to take a guess at what I make in the 10th year? Drum roll. 96%. Shall we keep going? Because the further down that line I go, the more time that elapses. And remember, I didn't just park my money and leave it there. Every year, I'm taking that money out and I'm making more on it. So I'm only talking about the money that my plan is making, not what I'm making on the outside.
1:10:18I'm loaning that money out at 12. So that's on top of all this. That is the power of what we're talking about. And unless I can show people the numbers, they understand it, concept, but they can't really fathom it until they actually see it. Robert Leonard Chris has some great YouTube videos that go over this. So I'll be sure to put links to those in the show notes. So I highly recommend you guys go check that out. Check out his website, read a little bit more about this. I think this concept, I don't think it's overly difficult to understand. I think it's something that a lot of people can understand.
1:10:42They just don't put in the time or frankly, they probably just don't even know that this discrepancy or dynamic even exists. So that's why I wanted to bring this up because I think it's important for you guys to understand and learn. And even if you think you know finance and investing well, this might be a concept that you just haven't heard of yet. And so I wanted to bring that up. And another one that's similar is this idea of the rate of return, the net return that you're actually receiving on your investment, and the average rate of return. Provide an example and explain why it's important to look at the net gain you earn rather than just your average rate of return.
1:11:14And this is where I can really kind of teach people that what they've been taught is really one big lie. Because as an advisor, we are always taught about the average rate of return. This mutual fund pays an average rate of return of 25%. So if I showed you an investment that paid you an average rate of return of 25%, you'd probably be like, man, that sounds awesome. Get me into that, right? Everybody would be like, that sounds great. Well, how about I just dissect that for you? Because let me pull the curtain down and take you behind the scenes to show you what that actually is. Let's just say I'm your advisor and you give me$100.
1:11:45So Robert gives me a hundred bucks and I'm a good advisor. So I make you a hundred percent. I invested in Apple or something, right? I made you a hundred percent. So your$100 just made a hundred percent. So it's 200 bucks. You're excited, right? Yeah. You're like, all right, man, Chris, do it again. But the next year I just bet on the wrong one and I lost you only 50%, but I made you a hundred percent the first year. I lose 50 % the next year. How much is in your balance or how much is your balance? 100. Okay. But then you're like, well, that sucks, but Chris, do it again. So I make you 100 % again.
1:12:13Okay. So now you're up to 200 bucks. But then the last year that you have me as your advisor, I lose only 50%. So I made you 100, I lost 50. I made you 100, I lost 50. How much money do you have left? $100. How much did you start with? $100. Plus you had to pay me a fee. I charged 1 % or I did when I was an advisor. Plus you had to pay tax on all those gains if it's not in a deferred account. So did you actually make money or did you lose? Well, you lost, but not according to the average rate of return. How much did you actually average there? 25%. Folks, take off the rosy colored glasses. I had to.
1:12:48When I learned this, I was so mad because this is what I was fed as an advisor. This is what I was taught to talk about. This is what I was taught to sell. And there's nothing wrong with that. That is actually the math behind that. That is an average rate of return, 25%, but you made nothing. You have to understand how money works. And unless you do, then you are doing nothing but conforming with what they want you to know. See, the wealthy, and I think we're going to go there, but the wealthy don't conform. They create. And in creation is wealth. So we've talked about the infinite banking policies.
1:13:19We've just talked about these two personal finance concepts that I'm assuming the wealthy probably know and take advantage of. So what else are the wealthy doing that we might not be doing? Well, like I said a second ago, the wealthy create, they don't conform. So we've been taught to conform and just go along with the flow. And that's basically created the destiny that we live. But if you really were to dissect the poor, the middle class, and the wealthy, you really have to understand what they do with money. So this is interesting. The poor make money, but then they spend the money on expenses and there's very little to save.
1:13:49That's what classifies that. The middle class is different. When I say the middle class, I mean people that make millions of dollars. They make money, they spend money on expenses, and they in turn then turn their money over to advisors or banks and put their money in retirement accounts. Essentially, what they're doing is giving up control of their money. Then you got the wealthy. The wealthy do something totally different. And this is kind of the one thing. So wealthy do make money, they have income, but they take that income first and they change where that money goes and they put that money into assets, assets that create passive income.
1:14:18Now that might be loans, that might be real estate, that might be these infinite banking policies. The wealthy don't work for money. Their money works for them. They have found ways to make their money work for them. Most people work for money. They haven't learned how to make their money work for them. The biggest thing wealthy people do is they make their money work for them. And they understand the velocity of money. They understand how to control their money and how to always have their money in motion. They also understand how to create things, whether it be businesses or opportunities. That is the single-handed, the biggest thing.
1:14:49And if you just change your habits, you can change your results as well. Robert Leonard, Ph.D.: Chris, thanks so much for coming on the show today. Just like our last conversation, I learned a ton throughout the episode, and I'm looking forward to diving in more myself. For those listening that want resources to study the concepts that we've talked about today, and they just want to dive in further, or they just want to connect with you directly, where should they go to find these study materials and where should they go to connect with you? Chris Bounds, Ph.D.: I'm a firm believer in giving everything away for free.
1:15:16So if they just go to my website, chrisnoggle.com, they can go in there and they can get my books for free. They can get all these trainings for free. They can learn about everything we discuss, but see the videos and the visuals behind it. It's all free. Just go to chrisnaugle.com. Those that want to communicate with me, Instagram, thechrisnaugle on Instagram. That's the best place to find me and I'm very active. And if you guys follow me on Instagram, I have a similar username, therobertleonard. And I post about Chris. I post about his book. You followed me over the weekend. I was posting all of my story about different notes from the book and all kinds of different information there.
1:15:48So you guys can follow us both on Instagram. I'll be sure to put links to all of the resources to connect with Chris in the show notes. I'll also put links to all the different topics and concepts that we talked about throughout the episode in the show notes. You guys can go read up on that as well. Chris, thanks again so much. I really look forward to doing this again. Chris Hustle Me too. It was my pleasure and I can't wait to, would that be go round three? Round three. All right, guys. That's all I had for this week's episode of Millennial Investing. I'll see you again next week. Thank you for listening to TIP.
1:16:19To access our show notes, courses or forums, go to theinvestorspodcast.com. This show is for entertainment purposes only. Before making any decisions, consult a professional. This show is copyrighted by the Investors Podcast Network. Written permissions must be granted before syndication or rebroadcasting.
From the publisher
Robert Leonard and Chris Naugle talks through the concept of “infinite banking” in-depth.
Chris is an accomplished entrepreneur, real estate investor, and author. He is the CEO and Founder of FlipOut Academy and The Money School, while having also participated in an HGTV show “Risky Builders” with his wife Lorissa.
IN THIS EPISODE YOU’LL LEARN:
00:00 - Intro
07:01 - What is infinite banking?
07:01 - Why it may, or may not, be "too good to be true."
14:47 - How to use infinite banking to get out of debt.
14:47 - Who uses infinite banking successfully right now?
22:39 - How to use infinite banking to build wealth.
And much, much more!
BOOKS AND RESOURCES
Join the exclusive TIP Mastermind Community to engage in meaningful stock investing discussions with Kyle and the other community members.
Chris Naugle on TIP’s Real Estate Investing podcast.
Bauer Financial.
Austrian Economics.
Nelson Nash’s book Infinite Banking.
Chris Naugle’s book Mapping Out the Millionaire Mystery.
Chris Naugle’s book The Private Money Guide: Real Estate Edition.
Thomas Stanley and William Danko’s book The Millionaire Next Door.
All of Robert’s favorite books.
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