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The Intrinsic Value Podcast - Episode Summary: MI Rewind: You Don't Have to Go Big w/ Andrew Gazdecki
Podcast Details
- Podcast Title: The Intrinsic Value Podcast
- Network: The Investor’s Podcast Network
- Episode Title: MI Rewind: You Don't Have to Go Big w/ Andrew Gazdecki
- Description: Robert Leonard interviews Andrew Gazdecki about his entrepreneurial journey, focusing on his company Microacquire, the challenges faced by bootstrap companies, and the importance of valuing smaller businesses.
Key Themes and Discussions
Introduction
- Robert Leonard introduces the episode, highlighting key points of discussion with Andrew Gazdecki.
- The episode features insights from Gazdecki’s experiences as an entrepreneur and the founding of Microacquire.
Building a Business
- First Steps: Gazdecki discusses the essential steps to launching a new business, emphasizing the importance of taking immediate action.
- Great Product vs. Marketing: He argues that having a great product alone is insufficient in today's competitive market. Successful businesses also need robust marketing strategies.
Entrepreneurial Focus
- Focusing on One Thing: Gazdecki advises entrepreneurs to identify one primary focus for their business to ensure clarity and direction.
- Improving Sales Processes: He provides insights for those struggling with sales, suggesting methods to refine and improve sales strategies.
Building in Public
- Definition of "Building in Public": Gazdecki explains this concept as sharing the journey and progress of building a business with the public—an approach he has embraced with Microacquire.
- Transparency and Engagement: Emphasizes the benefits of involving the audience in the development process, fostering community and support.
The Journey of Microacquire Company Background
- What is Microacquire?
- A platform designed to facilitate the buying and selling of startups without the need for brokers, allowing for direct negotiation between buyers and sellers.
Market Insights
- Struggles for Bootstrap Companies: Gazdecki highlights the lack of recognition and media coverage for bootstrap companies compared to VC-backed counterparts.
- Changing the Narrative: He aims to provide more visibility to bootstrap companies through his initiatives, advocating for a broader understanding of success beyond just venture capital.
Business Model
- Microacquire's Revenue Model: The platform charges buyers a subscription fee to contact sellers, ensuring a curated marketplace for quality startups.
Key Takeaways
- Valuing Small Businesses: The conversation emphasizes the potential and success of businesses that may never reach the billion-dollar valuation but still provide substantial value.
- Motivating Entrepreneurs: Gazdecki's philosophy encourages aspiring entrepreneurs to see the merit in starting smaller ventures, which can lead to greater personal satisfaction and financial security.
- Importance of Passion: He stresses that passion drives success; entrepreneurs who genuinely enjoy their work tend to outperform those motivated only by profit.
Conclusion
- The episode wraps up with Gazdecki sharing his vision for the future of Microacquire and his commitment to supporting entrepreneurs in their journeys.
- Robert Leonard invites listeners to engage with both Andrew and the resources provided through the podcast.
Additional Resources
- Follow Andrew Gazdecki: [Twitter](https://twitter.com/andrewgazdecki) | [LinkedIn](https://www.linkedin.com/in/andrewgazdecki/)
- Microacquire: [Microacquire Website](https://microacquire.com)
- Connect with Robert Leonard: [Twitter](https://twitter.com/robertleonard) | [Instagram](https://www.instagram.com/robertleonard/)
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This summary encapsulates the main themes and discussions from the podcast episode, providing insights into entrepreneurial journeys, the significance of valuing smaller businesses, and the importance of passion and focus in achieving success.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Transcript
Automatic transcript. May contain errors.0:00You're listening to TIP. On today's show, we're resharing some of the older episodes that are my favorites for a few reasons. One, we get a bunch of new listeners each week, so new listeners may not have heard this episode before. Two, even if you've been listening for a while, you may have missed this episode when it originally came out. Or three, even if you've heard it before, it could be a great episode to learn from again. If you've already heard this episode or you're not interested in hearing it, feel free to just skip it. There's no harm in that. And you can pick up with our new episodes next week.
0:31That's all I had for you for this new intro. Everything going forward is going to be from the original episode. I hope you guys enjoy it. You're listening to Millennial Investing by the Investors Podcast Network, where your host, Robert Leonard, interviews successful entrepreneurs, business leaders, and investors to help educate and inspire the millennial generation.
1:00Hey, everyone. Welcome back to the Millennial Investing Podcast. As always, I'm your host, Robert Leonard. And with me today, I have Andrew Gazdecki. Andrew, welcome to the show. Robert, thanks for having me, man. Appreciate it. Give us a quick rundown on your background and how you get to where you are today. So I've been an entrepreneur my whole life. Really, that stems from candidly growing up poor. I was born in Detroit. I know it's kind of like a weird cliche story, but entrepreneurship Kind of like saved my life in a way I like to say. And, you know, when you don't grow up with means, you know, you kind of gravitate towards like hustling and building businesses because you kind of have to as like a survival mechanism.
1:43So dad passed away when I was six, moved to a town called San Clemente when I was five. So that also kind of amplified like what money was to me. because I'd go over to my friend's houses and they had these oceanfront million-dollar mansions and stuff like that. We never hung out at my house. And so that kind of put money at the forefront for me. So that led me to start businesses very early, like eBay stores. I had a World of Warcraft website, like affiliate thing. It's kind of embarrassing to admit. I used to do this thing where I'd start a new business every summer, knowing you had failed just so I could learn.
2:24Like, how do I make a website? How do I set up Google ads? How do I make a Photoshop design and all that stuff? And then I guess my entrepreneurial career kind of took off, however you want to define success. When I launched a job board called Phone Freelancer, basically connected mobile developers, or specifically iPhone developers, because Android wasn't out. I saw the iPhone come out in college and I was like, that's next. This is the next internet. And so I jumped on it. And I started seeing people post jobs for really simple apps, lots of commonality in terms of the functionality. So I thought, okay, there's these do-it-yourself website builders.
3:06Why isn't there a do-it-yourself mobile app builder for small businesses? Because these people are paying like 50 grand. And what if I made like a template? And so sold that job board for like, I think it was like 50 to 100 grand. I can't remember. but it definitely felt like a trillion, billion, gazillion dollars. I was in college at the time. I went to CSU Chico State, Harvard of the West. Are you familiar with Chico State? No, I wasn't until I researched your background. Yeah. Chico State, straight party school, graduated the 2.07. So I had this system down of how to pass classes without attending, without studying.
3:48I'd make friends with the teachers. If anyone from Chico State listens to this, they'll probably be like, oh, dude, that kid. It's almost like if you put that much effort into the actual work, you would have passed, but instead you just put in the effort into not having to put the work in. I had a system. So I would, day one, I'd walk up to the teacher, I'd tell them how excited I was about the class, just so they knew me. So if I ever needed a favor, they'd remember me as the nice kid that came up first day. And true story, one summer, I was working on phone freelancer, and it started to actually make money.
4:25It was making, I don't know, it's called 5K a month or something like that. And I was taking a referral commission off of the jobs that I was sending to developers. And I just stopped going to my summer school class. And I straight had an F. And I explained this to the professor and he actually gave me a C in class. So I passed. So that was really cool. Was it an entrepreneurship class? No, but a funnier story on that. So I sold Phone Freelancer and that was really the seed funding for a company called Business Apps. So B-I-Z-N-E-S-S Apps. You can't afford the correct spelling, but the name of the company, actually, I actually haven't told this on a podcast.
5:09Why would you call it Business Apps? Like, why couldn't you think of something cooler? The initial go-to-market strategy was cold call businesses. So I felt it'd be easier for like, hey, this is Andrew from business apps. So like you immediately know what it is. But we ended up scrapping that strategy and we ended up buying business apps correctly spelled as a domain, which I don't recommend spending money on domains like that. How much did you spend on that domain? That was a hundred thousand. And then I bought bizapps.com because my mom and everyone I knew called my company BizApps and it drove me crazy.
5:46And so I had to have a new name. So I bought that one for like 75 ,000. But anyways, yeah, BusinessApps was just, it started off with really humble beginnings. My goal was to just not get a job. I had this goal where I was going to start 12 companies and really figure out which one's successful because I would read a lot about angel investing And kind of the rule of thumb was you need to invest in at least 12 different companies for you to get a return on your portfolio. So I kind of thought, okay, why don't I just kind of flip that, but do a company building. So, okay, business apps, I'm going to make, it's going to be like an agency.
6:26I'll be able to make these apps really cheap for businesses. And I'll make like 60, 80K and I won't have to get a job and I can keep kind of making new things and stuff like that. but business apps exploded, like literally a rocket ship that... Actually, I even wrote a book about it just to share the story before I forget, because I was so young. I was straight out of college. But tying back to your question on entrepreneurship, I went a fifth year at Chico State specifically to buy more time. So I took out more student loans. I applied for entrepreneurship classes. I would kind of troll the teachers a little bit too.
7:04I was kind of like, all my teachers loved me just because they knew what I was doing. They knew I wasn't going to get a job. They knew I was an entrepreneur because I was heavily involved in the entrepreneurship program. I won fourth, third, second, and first place in the entrepreneurship competition at Chico State out every year because I kept applying with new businesses and I kept business apps eventually got first. Phone Freelancer got second. You got second with business apps once, right? No. So you can only apply with the same company once, but Phone Freelancer got second place. And then business apps was like a mic drop moment.
7:46So everyone presents and you have a deck usually. And then I came with a very brief deck and more of a product demo. And I said, okay. And this is when the iPhone first came out. So Android is still figuring out their app store. Blackberry is, we almost made a Blackberry version. We were that early. So I do have to admit my success with business apps. I totally contributed to right place, right time, huge market, obvious solution to an obvious problem. So it was really like the product market fit was just unbelievable. But yeah, so I go and I present and I'm like, all right, I'm just going to make an app for this competition.
8:30And I kind of pre-filled in some information. And then I said, I'm going to send out a push note. And then I kind of demoed it. And then the teachers were just like, what? Wait, so this, you just built an iPhone app just now? Like, yeah. I'm like, here, I'll just change it up. And I changed the screen and everything. here I just updated it to show your face and then I'll send a push note and I had my phone up and they're like and the feedback was kind of funny it was just like it was kind of like they were dumbfounded because we had I think 30 ,000 in recurring revenue at that point that was just me hustling just basically signing up every bar restaurant pretty much every small business in Chico.
9:13And then the most meaningful part of that, so it got first place and I won a hundred bucks, which now they give out 10 ,000 or something like that. So I feel I really kind of helped bring attention to Chico State's entrepreneurship program because there's a lot of great entrepreneurs at Chico State, but they didn't have the resources like Stanford or some of the other universities. So that's been awesome to see. I was kind of like the, you can do a guy, their first case study. Anyway, so a teacher that I was in his class where I wasn't coming and he knew this because I'd come in and say, hey, I'm just working on my business.
9:49I'm going to fail all of your classes. And he's like, that's great. I'd give you an A if I legally could. You're actually practicing entrepreneurship. But he introduced me to an individual named Christian Friedland, who became my initial angel investor. He invested like 50, 100K. I can't remember. and he was like my mentor. I still talk to him today. He makes fun of me. He says I look like Tai Lopez because I used to wear glasses and then I got LASIK and I like to read books. So it's like the double whammy of like, oh gosh, man, this guy. But just amazing individual, like incredibly smart. And so yeah, business apps basically went from zero to 4 million in three years.
10:32Eventually grew up to 10 million annual recurring revenue, exited at 29, sold to ESW Capital, which is a private equity firm. It's like a$10 billion fund. We were on Inc. Magazine's faster growing companies list two years in a row. And this was before the iPhone had that sign. Do you get spam calls and you just ignore them? Yeah. So when you're on the Inc. 500 list, your phone explodes, like it breaks. I'm talking like 50 plus calls a day. And this is before the iPhone had the silence unknown caller feature. So I would change my number in advance the second time in advance. But the first, I just changed my number twice.
11:11And I'd have friends that would send me pictures of like, hey, my boss told me to reach out to every company on the list. And here you are, I'm going to call you. So that was a huge achievement. And that was like, I never thought I'd reach something like that, especially at such a young age. And again, that really, I think, ties towards market timing where I just found a massive market with a massive need. And our go-to-market strategy was we scrapped selling to businesses directly and we moved towards a white label reseller model. So we started partnering with thousands of web agencies all across the world because they had customers that were small businesses because they were either managing their marketing or they made their website.
11:56And so instead of building out a gigantic sales team to push our product, we partnered with public companies, legal, whatever, any company or organization or agency that had existing relationships with small business owners. we provided a white label solution so they could take imagine like a no code platform and it says robert on it and it's got all your branding on it you can set your own pricing and you kind of have a semi custom app solution and so that's what we enabled agencies to do because their other option was to hire mobile developers in-house which is expensive and if they don't have projects coming in you know they're just sitting idle so we solved like a clear pain not just for SMBs who are just scrambling, like, how do we connect with our customers where they are on their mobile devices, but also agencies who are looking to deliver a solution like that.
12:52It was like product market fit. I've never felt in my entire life and it was a fantastic ride. Why were you even enrolled in school? School's not cheap. So why were you even spending any money to go to college? I wanted to party. couldn't you party without being enrolled uh yeah but i i guess put another way i didn't have a clear plan so actually when i went into chico state i originally thought i would go into something like real estate like i'd start my own real estate firm or something like this this is an 06 and so the bubble burst and i'm like okay that's not gonna work now i'm thinking like okay who else makes a lot of money.
13:34Lawyers, I'm going to start my own law firm. And then I get my grades back and I'm like, okay, that's not going to work. So I went to just really figure out what I wanted to do with my life. I had an idea, but not a perfect picture of it. But I always say, go to college because you learn way more outside of the classroom than you do inside the classroom. I met my wife there, met all my best friends there, two of the people I work with. I met at perfect incubator for business apps. So I'm all about like the no college movement, but I think it's also kind of, you know, one-sided when it's compared just for the financial outcome.
14:13Like, don't go to college, like go and do something. And so like college is a great time to figure out who you are. Like, what do you want to be? Like, you know, being able to like meet friends, like learn social skills. And I think that's what Chico State does best at is you're social. Like you make friends, like half of my friends, like are, you know, executive sales leaders, executive marketing leaders. Some have started, you know, billion dollar companies. Shout out to Chris Rudy from Sendoso. He's a Shigo State alum. So I guess, you know, we just kind of learn people skills. So I don't know.
14:51I guess, you know, I didn't put much law into it. My mom was like, go. But yeah, I had to take out student loans and all that stuff. stuff. But given my dad had passed away and my mom, there was something where we got student loans really cheap. So I benefited a little bit from that. Like single mom, boba, I don't know how it works, but I had a good time. Robert Leonard I want to go back to how much money you spent on domains because that kind of blows my mind because I don't think I've ever spent more than$60 on a domain. And so I want to talk about what you think about getting that perfect domain.
15:25I think you said you wouldn't do it again. So So talk to us a little bit about what you think about spending a lot of money on domains today. Good question. It depends on where you are. I think it's dumb unless you've really proven out your business. You can always start with a.io. You can start with a.net. I don't recommend a.net, but a.co or something like that. And then as you grow, then you can buy the actual domain. And that's kind of what happened with business apps. We kind of bought businessapps.com with the correct spelling, like B-U-S-I-N-E-S-S apps.com almost as like a defensive move for a brand.
16:05So someone else just didn't launch some confusing company name the same. And then, because people would go to the website and be like, takes me to like a buy the domain page. So I don't recommend it. It's a waste of money. Spend that money on something else. Let's take a quick break and hear from today's sponsors.
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19:12And for a limited time, you can use code STOCKS15 for a 15 % discount at checkout. All right, back to the show. Tell us a bit about your current company, which is Micro Acquire and what your goal is with that business. That's actually how I found you. I didn't know about all these other businesses that you had until I started researching for this episode. So I want to talk quite a bit about Micro Acquire and learn more about it from you. So MicroQuire started out as a simple idea of just helping entrepreneurs get acquired without any fees or commissions and without involving any middlemen. So no brokers that typically take a 10 to 15 % commission and really just giving an alternative option for founders looking to sell their companies.
20:03Today, Microquire has morphed into probably one of the largest acquisition marketplaces in the world, if not the largest. Over the last 90 days, we've done over 40 million of acquisitions. Total revenue on the marketplace is over a billion. It's kind of turned into a beast of a company. And what's crazy about it as well... So again, just to kind of summarize what we do is we help startups get acquired much more efficiently than the current options in the market today. It's like, I call it a startup canon. You list and basically the caliber of buyers are just very serious in terms of transacting.
20:45So it's not like a marketplace full of random people looking for blogs. It's private equity firms. It's corp dev teams at public companies. It's other venture-backed startups. It's bootstrap startups requiring other bootstrap startups. So it's a true acquisition marketplace. It's not a buy an online business thing. You're buying a real company with real valuable IP or paying customers and revenue. So it's a curated marketplace. We review every listing. So if you're a founder listening to this and you wanted to list on Microfire, you just need to create a profile, fill in the basic information.
21:24Then my team takes that information and basically creates a SIM, which is a short presentation, basically geared towards buyers. What is the revenue looking like? What is growth looking like? What is the tech stack? Who are the competitors? What is the founder's involvement? What is the founder's LinkedIn profile so they can do all their due diligence? So we just basically make it really efficient. And this happens within two hours. So we can literally get your startup live, maybe not two hours, but four or five, six. And yeah, so we're doing hundreds of acquisitions. And I think what's really rewarding about it is our sole purpose is to just help entrepreneurs succeed.
22:09And I think I really fell in love with this company because I ran it for free for 10 months. It was like a side project. I just thought, this is awesome. Let's help entrepreneurs get acquired. This is badass. Did you have that struggle when you sold your company? Is that what kind of gave you the idea? Did you pay a huge broker fee or something like that? Yeah, but I didn't pay them. So I went out to sell business apps in 2014, when I was like 26. Worked with an investment bank. Guess what their minimum fee was? $250 ,000. A little bit more. $500 ,000. Robert Leonard 800 ,000. So they took a 4 % to 5 % cut.
22:54And I remember telling them like, you guys have the sickest job in the world. I do all the work and I come in here and you make some intros. And credit to them, they did get us some offers. We had an offer at like 30 million, 20 million on secondary, meaning 20 million would go to me. Other 10 would go into the company for like a enterprise role of play. We did get a soft offer from a couple other companies. You could probably guess I'm like, do it yourself website XYZ. But I wasn't ready to sell at that time. I thought I was, I thought I wanted to push for like, you know, a larger exit. And so I kept running the business, actually moved it out of San Francisco down to San Diego to kind of retool to culture and then focus on profitability.
23:42And we still ran the business kind of at break even, but with a lot of profit in the bank. And yeah, so that was kind of that idea where I thought, like, if there was a marketplace for me, I didn't even know brokers existed. I thought it was just investment banks and above. But brokers essentially work on the lower end of the market. And that end of the market is really, really over-served and almost taken advantage of in a sense, where again, 15 % to sell a$2 million business is ridiculous. It's like a small seed round. So I thought, okay, that's silly. Let's remove that. And it's been pretty awesome to see the response from other entrepreneurs.
24:22And it's been even more awesome seeing the model actually works where hundreds of companies are getting acquired. Again, we see an acquisition probably every day. Does it have to be a software company to list on the platform? Currently, yeah. I'm a big fan of a beachhead strategy or a bowling pin strategy. Beachhead is basically, you want to really be narrow and focus on your initial launch. So right now we're initially launched specifically focused on SaaS only. Now we've kind of gone... So that was our beachhead, SaaS, because that was my background. That's what I knew. And the bowling ball business theory is there's two adjacent pins that really make sense to go after once you feel like you've made some ground in your current market.
25:12So now we've expanded to e-commerce, crypto companies, newsletters, marketplaces, even some agencies. We're going to be adding some more categories, lots of Shopify, SaaS applications. but for now yeah like the blanket statement is basically startups generating you know some form of revenue and have traction one you mentioned this but one of my favorite things about micro acquire is the quality i guess you could say of everybody involved but more so the companies being sold because i've used to look i forget if it was on shopify or if it's another platform but i've seen other platforms kind of like this that you could buy things but it was just the quality of the businesses that you could buy was horrible.
25:52I was like, this listing is horrible. This quote unquote founder, side hustler has no idea what they're talking about in this description. So when I went on Micro Acquire, I was like, this quality is just to a whole nother level. And I really like that. Thanks, man. I appreciate it. I look at every listing and I always joke around. I say some people like to play tennis on the weekend. I like to play startups. I love startups. I'll get nervous when I meet a founder of a big company. I'm like, oh my gosh, you started... If I met the founder of Calendly or something like that, I'd be like, dude, can you sign my shirt or something like that?
26:27I'm just akin to sports. But yeah, so I look at every startup and I feel I have an understanding. And I've worked with my team on a process, so we have some criteria. But I still look at every startup and I say, yeah, that looks good. No, that does not. Yes, no. And I think given just almost like an ESPN analysis of like, I think that's a good player. That's not a good player. I kind of do that with startups when we post. It's funny you mentioned that you do this for fun. And I know you talk about on Twitter a lot about how you have to have fun with what you're doing. And I had this realization like last week or two weeks ago, I have a lot of stuff going on.
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27:11I'm sure you do. Everybody does. But usually when I did have free time, I'd almost always ride my dirt bike. That's one of my favorite things to do in the world. And so I never really had free time because if I had free time, I'd go ride. But then I broke my leg racing. And so I can't ride right now. And so I had a weekend where I literally had no meetings. I had no travel. I couldn't ride my dirt bike. I had nothing. Literally two days in a row. And I'm like, what do I even want to do? And the only thing I felt like doing was working on my business. I'm like, a lot of people go play video games or whatever.
27:41And I was like, I just want to sit home and work on my business. That's like all I want to do for fun. The thing with that is it's not work. You're having fun. I always kind of say you want to get to a place where working on your startup is like your favorite video game or playing your favorite sport. Where when you get like 30 minutes, you're rushing up and you're like, hey, I got an idea and it gets you excited. And I think that's so important for two reasons. One is, if it's not fun, you will get burnt out. Don't go into building a startup if your intention is to make a bunch of money, because you can make money in ways that are much less stressful, way lower risk.
28:25Not everyone should be an entrepreneur. You really need to enjoy it. And then the second part is, if you don't enjoy it and you go into it, you're going to be competing against someone who does, and they're going to kick your ass because they're going to put in the extra 20, 30%. And you can just do the math. Like we're basically, if you only work eight hours a day, but you're competing against someone who loves it and they're just going all in and they're working like 14 hour days. I don't know the math in my head, but like they're literally, they're producing. And again, not all time spent on work equals the same amount of results, but they're doing 40 % more output than you are.
29:05And their output is probably better because coming from passion rather than just like, hey, I got to do this, this sucks. They're doing little things and they're always thinking and they're always trying to think bigger. So that's just how you win in life. I think people who, if you find a passion, find a calling, find a purpose, and again, you spend your whole life working. If you're blessed and you found a way to make money doing something that you love, you won. You don't need to be venture-backed. You can be bootstrapped. You can be a public company, but if you love it, you won. That's some roles I live by is just happiness over everything.
29:47Do whatever you want, but if your work gets you up in the morning and gets you stoked, you've checkmated life. What happens if you have three of those projects lined up that you want to work on? They all make you feel the same way. They all have the same potential upside. And you talk about your beachhead strategy, you really got to focus on one thing. So how do you focus on that one thing? How do you pick which one to go with? I don't know if I have a good answer to that, but I mean, if you were asking me that, And I'd say, focus is key. It's okay to dabble and run small experiments and kind of see which one picks up traction.
30:22But I think what you'll find is you'll naturally sort of gravitate towards one. Like again, I ran Microcar for free with no business model. I had no idea how to make money. People would say, why don't you take commissions off listings? But you need to be like a certified California business broker and go through all this compliance stuff, take commissions. And we've since hired a team in-house to allow us to do those things. But I launched a business with full intentions of, I don't care if I don't make any money. I don't care. I just want to help entrepreneurs. And that's where I started too.
30:58I started off with, when I was thinking of my third startup, we don't need to backtrack on this. But after business apps, I started a blockchain trading company. You didn't have it very long, right? Just like a year or two? Yeah. Yeah, it was kind of like a soft landing situation. But final point on MicroQuire is the first thing I did before even thinking of the idea was I wrote down the customer I wanted to serve. Because after going through two different startups, I knew how important it was to love the customer you serve. I wrote down startups and entrepreneurs and then started looking around the market at solutions or problems that they were facing and noticed no one was really addressing or innovating in acquisitions or exits.
31:40and MicroQuire was micro-born. Talk to us a bit about your business model today because you have one and it's doing well. So I want to learn a little bit more about that. So it's really simple. We just charge buyers. We call it MicroQuire Premium where buyers pay an annual subscription to contact sellers. So when you go in the marketplace, every listing is private, no company information is shown, meaning the company name, how to contact the seller, any P &L or metrics that they've uploaded. All that is completely private and stored in a private data room. And then to contact the founders, you have to subscribe to MicroQuire Premium.
32:23We review and approve your account to make sure you're not some random person and you seem like a somewhat credible buyer. So we also not only approve every listing, we approve every buyer as well to keep the marketplace very, very high quality. It's kind of like a club where basically you got to show us your ID to get in and stuff like that. That's a terrible analogy. My team literally is, they always tell me like, I have the worst analogy. Another analogy I'll say about MicroPart, which is also a bad one. It's like a Ferrari dealership where basically you can look at the cars, but if you're like, hey, I want to buy that car, who's the seller?
33:03I have questions about the mileage. How has the engine been maintained? What happened with this chip? You have to pay for that access. And then you send a request to the seller. Seller receives it. And then they can review the buyer's LinkedIn profile, send chats back and forth, have them sign an NDA if they choose. And then they grant them access into their data room. So that's our business model now. We're at about$900 ,000 in your current revenue, probably hit a million this month. And then we're going to start moving into, we're releasing an M &A directory where as As we start to work with these larger businesses, we're going to start working with brokers.
33:43We're going to start working with investment bankers. We're going to start working with M &A advisors and accountants and attorneys and wealth managers and due diligence experts, really consolidating the whole M &A marketplace. Kind of like Zillow for M &A, where we address everything from valuations to escrow to advisory to financing. So you can basically... We want to make it extremely easy for founders to get acquired. And it's really important to know, we're building this for founders. We're not building this for buyers. Buyers are a huge part of this, but buyers will jump through... What's that one?
34:21Like Ninja Warrior show? I don't know. I think it's called Ninja Warriors. Yeah. Maybe it's Ninja Warrior. But yeah, buyers will go through a Ninja Warrior course to get to the best deals. And so we want to basically empower founders to have an edge at the table with buyers. Because with a lot of buyers, it's Tuesday for them. But for the founder, it's like the most life-changing event ever. So we want to empower them, educate them. And so the thought behind the advisory directory is some founders have these businesses where maybe they could use some help from a broker, or maybe they can use some help from an investment banker, or maybe they just need some guidance in terms of how to legally close the acquisition properly.
35:04And so we'll have a full directory of fully vetted individuals that can do that, but at a much lower rate. So they'll help increase the value of your startup. And then you pay less because typically these individuals spend half their time on sales and marketing, just like any other business. And we have thousands of startups that we can drive business to and then allow them to drive down the price because they're not having to basically spend money on sales and marketing like they currently do. So think of Upwork or Yelp with ratings and reviews. You can hire these people, have an agreement in place on scope of work and all that fun stuff.
35:42So I actually got a note today, it was released. It's not live today, but we finished it today. We're going to polish it up over the next week and she'll be out. It'll be out probably by the time. I don't know how fast you put out these podcasts, but it'll be out probably by the time you release this. Let's take a quick break and hear from today's sponsors.
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39:22All right, back to the show. Another thing you're doing, and it's been interesting to follow on Twitter is this debate with tech crunch, I guess you could say, and this idea of how much news coverage VC-backed companies get versus bootstrap companies. Talk to us a bit about what you're doing to help provide coverage to bootstrap companies and why it's even needed. Yeah. I think bootstrap companies are a very underserved and under-recognized segment of the startup ecosystem. Plain and simple. Why is that? I don't know. For reference, Business House with Bootstrap, but we were covered in tons of major media.
40:06We were in TechCrunch like 12 times. We were in New York Times, Wall Street Journal, Business Insider, Venture Beat. We were everywhere. And I think there's just been a shift in media towards just this fundraising cycle that I just kind of called out. I just said, hey, this is getting a little guys because I've previously written for TechCrunch. I've been reading that blog for the past decade. Nothing but love for them. I just started providing them some feedback and others seemed to agree. So with that, I didn't get a response back. And instead of continuing to complain, I just said, hey, I'll just do it myself because I want to read these stories.
40:43And that's what we're doing. And what we want to do is we want to motivate and inspire and really show entrepreneurs what's possible. When you read an article about a company raising 200 million, that doesn't do anything for a lot of entrepreneurs. It's like an article related to Tom Brady throws a 99-yard touchdown. It's like, I can't do that. Maybe that's not the best analogy again. But if I'm just starting out as an entrepreneur, that doesn't help me. I want to learn, how did you get started? How hard was it? What was the stuff I can relate to? my intention with TechCrunch was just to bring awareness like, hey guys, it's getting a little old.
41:24And then it just kind of blew up. I saw over, at this point, 10 million impressions, like 4 ,000 likes, like 500 retweets. My inbox has been exploding with like, yeah, we agree. And it bums me out in a way because it's almost like there's these gatekeepers in the small Silicon Valley bubble where people are too afraid to speak up. like, oh, don't talk back to TechCrunch. They may not cover you again. But it's like that. If you have an opinion, this is entrepreneurship. Speak your mind. That might sound a little aggressive, but I'm a competitive person. And when I think that I see something that is unfair to others in the market, I speak my mind.
42:10And then if change doesn't happen that way, I take action and do something about it. So I've launched a publication, Bootstrappers. We're no tech crunch. We don't have a decade of experience, but we're taking a real shot. I hired four writers. I have a terrific head of content. We have about over 200 startups in the queue. So we're starting to realize like, okay, there's a lot of interest here. And we're just looking to inspire, motivate, and show entrepreneurs what's possible outside of basically bring attention and recognition to entrepreneurs taking an alternative path than the typical VC route.
42:51So basically just spreading the blog that I think the startup community deserves. And I think there's a lot of people that would agree with that. You mentioned that you didn't have a business model or monetization strategy for Micro Acquire for 10 months. So you might not have one yet for Bootstrapper, but what is your plan? How do you plan to monetize it? None. I don't. And I won't. It's completely free. It's literally a gift to the startup community. This sounds like kind of cheesy, but I just want entrepreneurs to win. If you're venture-backed, bootstrapped, if you're public, if you're on Mars, whatever you're doing, I just want you to win.
43:31I want all entrepreneurs to win. And so when it's all said and done, with MicroQuire, I just want to be known as someone who really helped push entrepreneurs forward in terms of shining light on alternative ways to build companies. I bootstrapped business to a fantastic exit. That wasn't celebrated, but I'm pretty happy with it. But you read about these dumb acquihires. And then what happens there is the title should read... Most funding round should read, hey, founder sells 30 % of his company to XYZ firm. And it's celebrated. It's like celebrating the cost of a wedding. And then in terms of acquihires and stuff getting covered, that's literally like, hey, startup didn't work out.
44:18They all got jobs. And it's all celebrated. And again, I guess it should be celebrated in a way. I don't want that to be taken out of context. But I think what that does is it just creates this weird stigma and Silicon Valley where founders begin to feel like building a billion dollar business, getting acquired by this huge company is how you succeed as an entrepreneur. And that's not the truth. And that's not the reality for 99 % of entrepreneurs. And just hoping to shed some light and just inspire entrepreneurs that, again, you don't have to go down that path. There's another path. For those who don't know, what is an acquirer?
45:00That would be when a company acquires a company for the team. So you have a stellar team. Typically, it's when things aren't working out. Not all the time. Sometimes they'll use IP, but usually they completely scrap IP. So whatever you're working on, like a recent acquisition on Microquire, it literally was company raised 12 million, acquired by LinkedIn, sold by IP for 250 ,000. So they basically all got jobs. And it was like a COVID situation. I felt really empathetic to the founder. So I talked to him and I tried to give him some things you just can't control. That's another piece of advice I would give randomly is write down all the things you can control and then write down the things you can't control and throw away the second list and just focus on things you can control.
45:51But that's an acquirer. They basically joined a larger company. And then whatever they were working on gets usually thrown away. I mentioned that I found you from MicroQuire, but one of the reasons why I stuck around to really follow you is because of your philosophy that not every business has to be a billion-dollar company. And I've talked about that for a long time, and I've felt it myself for even longer. And I've talked about it on this podcast because I think people, if you go into a business and you feel pressure to have to build it to a billion-dollar business in order to be successful, sometimes you might make decisions that aren't in the best interest of the business and you actually end up failing because of that.
46:26Where I believe instead, if you realize that a one to $10 million business is still massively successful and can change your life, you can make different decisions and you don't have to worry about trying to get you a billion dollars. And I think you have a higher chance of success. I would completely agree with that. I always say, go down the path of these three businesses. Start something small first for experience and to learn. Trust me, the amount that you can learn by just launching something simple as cash flowing agency or a blog is enormous. Maybe it doesn't take off, maybe it does, but you'll learn a ton.
47:02And then business number two, I recommend starting a bootstrap SaaS or e-commerce company, something that you can sell to make you financially secure. And then on your third company, that's your chance. Your finance is secure. Change the market. Disrupt something huge. Dude, go reinvent the airplane, whatever your thing is. That's my philosophy. And I'm on company number three, and that's what I'm currently doing. I'm trying to essentially disrupt investment banking and ideally help mint tens of thousands of millionaires through MicroQuire. I'm only one person, but you've said multiple times that you want to inspire people.
47:41And I can say that you've inspired me. Specifically with one example is, I started going on the platform. I started seeing these micro SaaS companies that were selling. And it's not life-changing money, but it's these small micro SaaS companies that are, like you said, it fit into that number one or number two company you mentioned. And I'm like, I've always wanted to learn how to program. I've always wanted to learn how to code, but I've never had really... One, I never had time. And two, I never really had an incentive to do it. I just wanted to do it. Now, because of this, I'm inspired to start my own micro micro SaaS eventually at some point.
48:12And so it's like kind of encouraged me and inspired me to learn to code so that I can eventually list the company on here if I don't buy one on here first. Yeah. And I hear that all the time and I love it. It's like, you know, it's almost like insurance policy. So if you build something and it doesn't really take off, but you get it to like 10, 20 ,000 in revenue, Google buy that like fast, you know, because they'll see it as, an opportunity to scale it, but you learned and you recouped all your costs. Because there's so many stories of founders building companies and spending money and not recouping it or just getting over it and then letting it die on its own.
48:52And so those aren't the ideal companies. Actually, no, those are up there with my favorite, but that would be a good conversation around the two sides of MicroQuara. There's ones looking for million-dollar businesses and tons looking for those smaller, funner opportunities. And then it's a win for the founders as well, because they get to celebrate. They got acquired. That's an accomplishment. Who cares if it's 10K, 20K, 50K, 100K, or 10 million? You sold a business. Congrats, man. Put that on your resume. So yeah, man, totally agree with you. you've chosen to build micro acquire in public what does it mean to build in public and why did you decide to go down that route honestly one day i was like hey here's my revenue that was it there was no strategy there was no thought i don't overthink things did you see the bootstrappers launch oh yeah on duesday you want to know how that went down i saw a million people retweeted i saw your feed filled with tons of people talking about it day before the launch I had a one-on-one with my head of content and we were supposed to launch on September 7th, but I meant to write September 2nd in the tweet.
50:10And I was like, oh, well, you guys got more time now. And then I had a meeting with Chris, who's an absolutely incredibly talented storyteller. I said, the blog looks great. We have eight articles. We have like 10 in the queue. let's just launch this thing. And I called my VP of engineering. We re-hooked the domain, bootstrappers.com, quickly created a page on product hunt. And that's how we launched it. Literally 7 PM, I was like, this looks good. Let's go. Let's launch it tomorrow. And so are you a person that's not necessarily focused on perfection? You're more worried about progress than perfection?
50:46Because for me, I'm such a perfectionist and I know it's a flaw that I have, but I get in my way of my own self because I would just want everything to be perfect before I release it. Well, I think you learn more when you ship quicker. We had good feedback on like, it looked weird on some browsers. We already fixed that. Feedback on the stories. But I always say, good today is better than perfect tomorrow. I live by that. And so that was an opportunity for me to also show the team, I don't just say it like, I'm serious. Let's launch it. Let's go. So yeah, I think speed of execution is what wins markets.
51:23So when you check MicroQuire in 90 days, it'll be, I'll promise you, it'll be a completely different company. We got some big things in the pipeline that I'm extremely excited about. And it's all a team effort. I can't really take credit for much of it at this point because I have an amazing team. We added like a hundred, or actually like a thousand horsepower to the company over the last few months. And we're having a ton of fun, which is the most important metric that we track. We don't really track it. We just laugh. We had a debate about, is a hot dog a sandwich yesterday? Is cereal soup? So that's another thing I always recommend to founders is have fun with your team.
51:59Figure out what motivates them. Make it enjoyable. And that's how you can really, really do something really, really special with a great group of people and then have a great time too. Before we give a handoff to where people can find you, I like to wrap up the show by letting the guest ask me a question. So what question do you have for me? What do you like to do for fun? Race motocross. Work on my businesses. That's always my first interview question. People are always surprised. I always, when I hire, I look for motivation, attitude, and skillset in that order. If I don't feel you're motivated, I don't feel you have a good attitude.
52:34I just can't vibe with you, laugh with you. It won't work on either side. So I usually like to dive in and get to know you as a person rather than how good you are at podcasting or how good you are at marketing or whatever your skillset may be. So motocross, I dig that. I'd hire you. A lot of times skills can be taught, right? Those first two things that you talk about motivation, you can't teach that. Can't teach that. And just whether you enjoy talking to somebody, you obviously can't teach that. So it's like... Dude, Michael Jordan, Jerry Rice, Tom Brady, what made them great was their motivation.
53:10They obviously have the skill set, but without motivation, there's countless examples of athletes with the same level of skill set and athletic ability without the motivation. Motivation is what makes people great, in my opinion. You can learn everything. And that's really the number one skill of any entrepreneur is being able to teach yourself anything. If you're motivated enough, you can learn the skills, right? So I totally understand and agree. I know people are going to enjoy this conversation. You're going to want to check out what you're doing. Where's the best place to find you? Probably Twitter.
53:41As you can probably see, I'm pretty active. I'm either calling out... TechCrunch. I'm going to stop doing that just because I made my point, but follow me if you want to hear about stuff about how to build companies, how to have fun with your team, learn about other companies bootstrapping their way to success. That's kind of my jam. And then check out MicroQuare. If you're looking to build or excuse me, buy or sell a business, there might be something for you there. I will put links to all those different resources in the show notes for you guys to go check out. And maybe you'll see one of my little micro SaaS companies on MicroAcquire someday, or maybe on a future episode, I'll be telling you guys a story about how I bought a company from the MicroAcquire marketplace.
54:27So all right, guys, go check out Andrew. Andrew, thanks so much for joining me. My pleasure, man. Dude, thanks so much for having me on this. I really enjoyed the conversation. All right, guys. That's all I had for this week's episode of Millennial Investing. I'll see you again next week. Thank you for listening to TIP. Make sure to subscribe to We Study Billionaires by the Investors Podcast Network. Every Wednesday, we teach you about Bitcoin and every Saturday, we study billionaires and the financial markets. To access our show notes, transcripts, or courses, go to theinvestorspodcast.com. This show is for entertainment purposes only.
55:05Before making any decision, consult a professional. This show is copyrighted by The Investor's Podcast Network. Written permission must be granted before syndication or rebroadcasting.
From the publisher
Robert Leonard chats with Andrew Gazdecki about what Microacquire is, how he built it, what his goal is with this company, why VC-backed companies generally get all the news coverage and what Andrew is doing to change this, and much, much more!
IN THIS EPISODE, YOU’LL LEARN:
00:00 - Intro
02:29 - What the first steps are to getting a new business off the ground.
06:47 - Why having a great product is not enough in today’s world and why relying on this is a losing strategy.
32:04 - How to focus on one thing as an entrepreneur and how to determine what that one thing should be.
33:57 - How someone with a faulty sales process can fix it.
52:15 - What it means to “build in public” and why Andrew has chosen to go this route.
And much, much more!
*Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences.
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