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The Intrinsic Value Podcast - Episode MI345: A Decade Outperforming The NASDAQ w/ Brian Stoffel
Episode Overview In this episode, host Kyle Grieve interviews Brian Stoffel, an accomplished investor known for his impressive track record of outperforming the market over the past decade. The discussion revolves around various investment strategies, risk management, and the importance of understanding intrinsic value in stock market investing.
Key Topics Discussed
- Importance of Track Record
- Transparency: Brian emphasizes the need for investors to display their track records openly to foster trust and accountability.
- Skin in the Game: Highlighting the significance of investors having personal stakes in their recommendations to mitigate conflicts of interest.
- Investment Philosophy
- Anti-Fragility: Brian explains his approach of seeking companies that can grow stronger through chaos and uncertainty, drawing from Nassim Nicholas Taleb’s concept of anti-fragility.
- Free Cash Flow: Importance of free cash flow in assessing the viability of loss-making businesses.
- Position Sizing: Initial positions typically start at 1% and can grow to 5% as confidence in the business increases.
- Valuation Approaches
- Reverse DCF (Discounted Cash Flow): The reverse DCF is used to estimate how much a company's free cash flow needs to grow to justify its current stock price.
- Ignoring Traditional Valuation: Brian states he does not let valuation determine whether he purchases a stock but focuses instead on the company’s resilience.
- Risk Management
- Evaluating Risks: Discussion on two main risk types: overpaying for a stock and the potential for stock prices to continue rising despite high P/E ratios.
- Scenario Analysis: Using probability-weighted outcomes to analyze the potential future performance of stocks.
- Narrative vs. Price
- Investor Sentiment: The interplay between market narratives and stock prices, and how narratives can influence perceptions of companies.
- Understanding Stories: Stories play a critical role in how investors make sense of the market; hence, staying grounded in numbers and fundamentals is vital.
- Moats and Competitive Advantages
- Types of Moats: Brian identifies five different types of competitive advantages (moats) that can protect a business from competition, such as switching costs and network effects.
- Favorite Moat: Switching costs are viewed as a highly effective moat due to their clear and tangible impact on customer loyalty.
Insights and Lessons
- Track Record: Maintaining transparency about performance builds credibility and enhances decision-making.
- Investment in Tech: The shift towards tech companies stems from their inherent anti-fragility and the potential for innovation.
- Valuation and Market Assumptions: Understanding market assumptions through reverse DCF helps investors gauge whether a stock is overvalued or undervalued.
- Stay Objective: Investors should continually assess their narratives and remain aware of the power of stories in the market.
Conclusion Brian Stoffel’s insights on investing reveal a unique perspective that prioritizes understanding the underlying business model and its resilience over traditional valuation metrics. His approach encourages investors to think critically about their investments and adopt a long-term perspective.
Resources
- Books and Tools: Recommendations for further reading and tools that aid in investment decisions, including "The Psychology of Money."
- Community Engagement: Listeners can join the TIP Mastermind Community for discussions and networking with other investors.
Connect with Brian Stoffel
- LinkedIn: [Brian Stoffel](https://www.linkedin.com)
- Newsletter and Courses: [Longtermindset.co](https://longtermindset.co)
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Transcript
Automatic transcript. May contain errors.0:00You're listening to TIP. There's two types of risk. One type of risk is that I'm significantly overpaying for it, which is basically every day that you wake up and you don't sell a stock, you're basically buying it, which I think is a really important idea that a lot of people miss. They're like, well, yeah, you got in at Shopify at$4 a share, but what should I do today? And I'm like, look, I'm not selling. So that's the same as buying to me. And the first risk is that you overpay. And that's what happened with Shopify for me. Even though I wasn't paying, I was paying. The other risk is that I look at a company and I say, well, it's got a PE of 200, I got to sell.
0:43And then it just continues to go up and up and up and up. And the reason for that is that people don't understand what happens to profits or free cash flows when you're going through operating leverage. I try and assume, say when I'm looking at CrowdStrike, I try and assume that today they've reached that free cashflow margin. So I don't have the numbers in front of me, but let's say they've got$10 billion in sales and they've got a 38 % free cashflow margin. Then I say, okay, I'm going to put myself in a world where they have$3.8 billion in free cashflow, 38 % margin. How much does that have to grow to justify today's stock price?
1:27Brian Stoffel is an investor with one heck of a track record. From December 31st, 2014 to December 31st, 2023, his portfolio has compounded at 17.7 % per annum. Over the same time period, the S &P 500 has done 11.3%. The Nasdaq Composite Index has done 15%. So his strategy has been crushing the market now for a decade, and it's a lot different than most strategies you'll come across. One of the things that Brian shared with me on this chat that was a real eye-opener, was that valuation does not play a part in whether he'll buy a stock or not. Essentially, he just tries to find businesses that are as anti-fragile as possible, then buys them without factoring in evaluation, then adds to it as a business proves itself.
2:07In this episode, we'll chat about the crucial role of being transparent with your track record, how to score anti-fragility, managing risk in a portfolio where evaluation isn't critical, the interplay of narratives and investor sentiment, how to utilize the reverse discounted cash flow to find the market's assumptions on growth, investment lessons from Nassim Nicholas Taleb, how to weigh the probabilities for analyzing the potential outcomes of a stock hypothesis, and a whole lot more. If you want to learn some very unique strategies that Brian has used to beat the market, you won't want to miss this episode.
2:37Now, without further delay, let's jump right into this week's episode with Brian Stoffel.
2:46Celebrating 10 years, you are listening to Millennial Investing by the Investors Podcast Network. Since 2014, we interviewed successful entrepreneurs, business leaders, and investors to help educate and inspire the millennial generation. Now for your host, Kyle Greve.
3:12Welcome to the Millennial Investing Podcast. I'm your host, Kyle Grieve, and today we bring Brian Stoffel onto the show. Brian, welcome to the podcast. Thanks, Kyle. Really, really happy to be here. So Brian is well-known on X and YouTube for his excellent breakdowns of interesting tech companies he owns and follows. But I want to tackle something right off the bat, which is track record. So you see a lot of non-professional investors, especially on things like X, showing their track records over very short periods of time, say the last quarter or the last year, or right now we've had a very, very good couple of months.
3:44But Brian has done a really, really good job of showcasing his returns as far back as he's been able to go since 2015. So I'm interested if you could share your track record with the audience and discuss why you think it's important to be so transparent about it. Brian Feroldi Sure. Let me start with why it's so important to be transparent with it. I was a writer for The Motley Fool for a number of years, and anyone who follows me knows that I'm heavily influenced by the work of someone named Nassim Nicholas Taleb, who's written a lot of books that are very influential, especially for myself. One of those books is called Skin in the Game.
4:17And in it, he talks about how, especially if you're someone who is giving advice about anything, that you need to be exposed to downside risks if you're wrong, if you're going to make a living off of giving advice. And I really took that to heart. And so, I read that from him before he came out with his book, skin in the game. And I've actually interviewed him twice. So I've had a chance to interact with him. And when this happened, it was probably around 2017, 2018, that it kind of hit me, that I was like, huh, I'm not doing that. Because as a writer, I wanted to write about stocks that were really, really popular.
4:59And writing about a stock that is really popular and having an opinion about a stock that is really popular, guess what? That gets you a lot of clicks. And a lot of clicks means that you're more likely to stick around as a writer. And of course, the problem with that is, is that if I'm picking out a popular stock, more often than not, that's a risky stock. And if it's a risky stock and I'm saying, yeah, you should own it, but I don't own it myself. Think about the dynamics of that, where someone reads this and they say, oh, so-and-so says this is a great buy. I'm going to go out and buy it. And I get paid for that article.
5:36And I also get paid if it's a really popular article. But what happens if the stock goes down? And everyone who followed my advice, they lose money and I gain money. And there is something that asymmetry, there's something that's just not okay with that. So what I did, Kyle, that was really eye-opening for me because at that point in time, I probably had about seven or eight years worth of articles that I had written. And so, I went back. And the Motley Fool does a great job of this. At the end of every article, you have to say whether or not you have a position in this company. And so, I went back and I went over hundreds of articles.
6:17And you can tell I had a lot of time on my hands at this point in time. My daughter had just been born. And when she was asleep, I would just sit down and go through these numbers. And when I did, It was so clear. When I made a recommendation about a stock for the Motley Fool's free site, to be clear, this was the free site. It's not their paid services. They did significantly better over the next three years when I owned the stock than they did if I said so-and-so is a good buy and I didn't own the stock. And that was really eye-opening for me. So all of a sudden I was like, huh, there is a problem with suggesting stocks and you don't even own them.
6:57And it's funny because a lot of people, and I get the argument that they'll say, well, you're just writing about this company because you own it. And I understand that argument, but I would much rather take advice from someone that eats their own cooking than someone who's just going for clicks. That's why I think that sharing your record is so important. First of all, I think you have a moral obligation to do so, first of all, if you're in our line of work. And secondly, it makes me a better investor. If I know that my reputation is on the line, I'm going to take a lot more time to think about what it is I'm suggesting.
7:37So from December 31st, 2014, up until January 31st of 2024, so we're closing in on 10 years, my portfolio has a compounded annual growth rate of 17.7%. As the time of this filming on February 15th, it's actually, I think, significantly better than that because as you said, a lot of the stocks that I invest in have done well lately. So 17.7%, that equates to about 370 % returns since I was measuring. The S &P 500 over that same time, 11.9%. Some people might look at that and say, well, 17.7%, 11.9%, that doesn't seem like a big difference. It's a huge difference. And then I also throw in the NASDAQ composite index, which has averaged 15 % over that time.
8:25The one thing I'll throw in there is a lot of people look at my portfolio and they're like, yeah, you should always index to the NASDAQ. Well, back in 2015, I wasn't investing in the companies that I am now. In 2015, I own Costco and National Oil Well Varco and Viola Environmental, a garbage collection company, and Viva Partners, a lumber company. So there is no perfect comparison on the scorecard, but that's why I offer up those results. So now that we know a little bit more about your track record, I'd love to understand more about your investing strategy. So you compare your portfolio against the S &P 500, like you just outlined.
9:06So clearly you're exposed to the US and looking at your portfolio, I know that you also have all sorts of very tech related businesses. So I'm interested in knowing, I mean, you said that you didn't used to do tech, but obviously now you're heavily into it. So what got you interested in investing into that sector? Sure. Going back to who I just talked about, the writings of Nassim Nicholas Taleb, another one of his books is called Anti-Fragile. To give you the lay of the land here, the way that he argues or talks about anti-fragility is he says, well, you've got to know that in the world, there are three different types of things.
9:41And we normally only think of two of them. And the first one is things that are fragile. And that basically means when exposed to time and chaos and uncertainty, it will break. A teacup is fragile. If you have a teacup sitting on the countertop in San Francisco and an earthquake comes, it's probably going to break. And then you've got things that are robust. And things that are robust pretty much are going to be unchanged by time and uncertainty and chaos. So, if I had a piece of metal sitting on that same countertop, he said, we usually stop there. But that's a mistake because there's a third class of things that we neglect.
10:21And that is the anti-fragile. Things that when exposed to chaos over time, up to a point will grow stronger because of that chaos. And if you think about it, our immune system works that way up to a point. Obviously, if you have a toxic pathogen that enters your system, it's just going to kill you. But if you don't have that toxic pathogen, but you also don't have your immune system exposed to anything, you'll also have a very weak immune system. The right amount of stress can actually be really good. Our muscles are another great example. So, I took those lessons that Nassim Taleb talked about and I said, how can I take these and apply them to the companies that I evaluate?
11:05And so that's how I look at it. And that just naturally, it wasn't something I set out to do, but naturally that led me to a lot of tech names. And that's why a lot of those companies are in there because I believe that amongst the best of them for a while, they've had a wide moat, which to me is like defense, but they also have a lot of optionality. And that's the ability to create new products or services that further their mission that didn't exist before. And a great example of this would be Axon Enterprises. I don't know, Kyle, are you familiar with Axon? I am. Okay. So before they were Taser International and all they made were stun guns, basically, but their mission was to protect life.
11:53And so they had a wide moat business with the tasers. There's really no one else who's going to get into that business, but they realized that body cameras, and even more importantly, the software that could run off of these body cameras would be really important. That's optionality. That's coming up. That's like the offense that's coming up with new products that can do this. And that's a lot easier to do with software than it is with hardware and a lot easier to do in tech than it is in, say, grocery stores. I mean, I don't even know what kind of optionality you can get in grocery stores. I remember I invested in Chipotle for a while because I was like, yeah, they've got these new store concepts coming out, but none of them ever moved the needle.
12:33But if you look at tech, I mean, for example, Datadog is one of my investments. When they came public, I believe they had nine tools that were publicly offered. And this was just like four years ago. And now they're at 22. And almost 10 % of their customers already use nine of those tools. That's optionality. That's the first thing. The other two is I like to see management with their own skin in the game, kind of getting back to what I was talking about earlier. And then I also like to see that they've got lots of redundancy. So one of the things that Nassim Taleb says is if an economist were designing our human body, we would have had one eye, one kidney, one ear, because that's the most efficient thing you can do.
13:15We love efficiency. And his point is, efficiency actually kind of sucks, because when you're super efficient, you have zero room for error. And didn't we see that during the pandemic? Our supply chain was phenomenally efficient, which is great when times are good. But all it takes is a small hiccup, let alone a big hiccup. And then that lack of redundancy really rears its head in. So what redundancy for me means is that they don't have any single point of failure, like one large customer, or they're completely reliant upon interest rates or something like that. And then the other is that they've got lots of cash and positive free cash flows, which Kyle, for what it's worth is really important because there's a lot of people who say you're investing in these companies and they don't even turn a profit.
14:05And I say, well, yeah, but profit is an opinion. You can't touch profit. You can touch free cash flow. And these companies are free cash flow positive with lots of stock-based compensation. So don't get me wrong, but they are not reliant upon banks or a high stock price to fund themselves. So that's the kind of philosophy behind how I've built my portfolio. Trey Lockerbie Now that we know about your track record, and we know a little bit more about how you got interested in investing in tech stocks, can you just give us a better sense of your general investing strategy? Trey Lockerbie Sure. So in general, if I become interested in a company, I'll probably start out with maybe like a 1 % position.
14:49And then over time, as I'm comfortable with it, I'll add to it until it gets up to about 5%. And this is not a rule that I'm afraid to break. I will break the rule if a situation warrants it. But usually once a position gets to about 5 % in my portfolio, that's when I just let it go. I let it run. So it has to earn its way to a larger allocation than that, which I'm fine with. I will never, ever, ever, ever... Well, let me say this. I never have not bought a stock over the last seven years based on valuation. There's a difference between a company and its stock. And if that company, in my opinion, is anti-fragile, I will put it in my portfolio.
15:33Now, where valuation comes into play, and Kyle, this is something I did not consider valuation for the longest time. And 2022 taught me this lesson. And it's not that I didn't know how to do valuation. It's just that up until that point, it had ended up being a lot smarter to just look at the company and not look at the stock. And I still do that when I decide what goes in the portfolio. But when it comes to the allocations, then I start to look at valuation. So if something is starting to look like it's got crazy, high expectations baked into its price, especially if I do a reverse DCF, a reverse discounted cash flow model on it, and it says that, say, I'll give you an example, Kyle, for why I made this decision.
16:18In late 2021, I think Shopify was almost, it wasn't quite, but it was maybe almost 20 % of my portfolio. And I wasn't doing this back then. I wasn't going and deciding upon allocation and making trims and ads based on it. I went back and I looked at it and it's cherry picking, but at its highest point, it had to grow its free cash flow by something like 100 % per year for 10 years. So to double whatever two to the 10th power is, that's what it had to do to its free cash flow. Obviously, that was insane. And so that's where I learned the lesson. I would not have sold all of it, but I probably would have paired it back significantly, probably even before it reached that point.
17:05And so that's kind of how I go about building my portfolio. An interesting question I like to ask investors is, do they consider themselves to be a value or a growth investor. And I know that Warren Buffett has said value and growth are two sides of the same coin, but I'm always interested in knowing what people think about that. I mean, I think that if you looked at the stocks that I own, and you just had to decide for yourself, you would definitely say a growth investor. And the thing that I like about growth stocks is that there is, in a lot of situations, much more upside to them. That whole optionality bit that I was talking about, that's not even that important when you're talking about your traditional value stocks.
17:46With your traditional value stocks, you're just looking for a company that can continue doing what it's been doing in the past. Again, there are exceptions to that rule, but by and large, I like going based on what could this company create in the future that's going to really affect the world. And those tend to be more growth stocks. Let's take a quick break and hear from today's sponsors. Even Einstein had blind spots. That's why modern science is built on the idea of peer review. Investing may be more art than science, but that doesn't make peer feedback any less valuable. The tricky thing is finding qualified people who are interested and willing to help vet your investment ideas.
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19:01That's theinvestorspodcast.com slash intrinsic value community. Support for the show comes from public.com. You're thoughtful about where your money goes. You've got your core holdings, some recurring crypto buys, maybe even a few strategic option plays on the side. The point is you're engaged with your investments and public gets that. That's why they built an investing platform for those who take it seriously. On public, you can put together a multi-asset portfolio for the long haul. Stocks, bonds, options, crypto, it's all there. Plus, industry-leading yields on your cash with no fees or minimums.
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20:58And for a limited time, you can use code stocks15 for a 15 % discount at checkout. All right, back to the show. So I'm interested, obviously you spoke, you've been speaking a lot about Nassim Nicholas Taleb, which is awesome because I'm a massive fan of his as well. What other areas do you use his tenets in your investing? Oh, boy. I don't know if there's any ones inside of my investing that I usually use. Well, I'll say this for personal finance in general. When I interviewed him the first time, he talked about how the biggest mistake that people make is they look at the S &P 500 and they look at it getting about 10 % per year.
21:36And so they sit there and they draw out all their calculations and they're like, oh, okay. So if I start putting this much away when I'm 25, Then by the time I'm 65, I'll have this and bada bing, bada boom, there you are. He said, that's stupid because you're not thinking about life. You're thinking about a spreadsheet. He said, what's going to happen to you is that your returns will be from wherever you start until what he called your uncle point. I said, well, what do you mean by your uncle point? He says, your uncle point is that month when all in the same month, you get divorced, you You have a health problem.
22:13You get fired from your job and the stock market tanks. And because of all those things, and because you've been trying to be super efficient with your money, well, then you don't have a huge pile of cash sitting there that you can pull on to help you through that one month. And if you don't have it, you're going to have to sell your stocks during that one month. And so your returns will be from wherever you started to that uncle point, and they're not going to be good because that's kind of how life works. I use that to try and always make sure that I do have that pile of cash that I'm not even looking to invest, but also having that within the portfolio where I'm investing money as well.
22:57Obviously, you talked about a lot about anti-fragility, but what to you makes an anti-fragile business? To me, it's really just asking a question. So we're talking in 2023 right now. And what I'm trying to do is imagine 2033. And what I want to hit myself over the head with with a pan is to remember that there's probably going to be five or six things that I have no idea what they are between now and 2033 that are going to affect the world the most. Kyle, do you remember where you were on December 31st, 2019? No, I have no idea where I was then. I remember we went to a bowling alley and we all made our resolutions.
23:45It was my family and some family friends and we were just bowling. And if you would have told me that three months later, your kids wouldn't be in school, you wouldn't be leaving the house without a mask on, almost every business that you knew would be closed, I would have said, you are crazy. Like you are a crazy person. Get away from me. And it happened. And the thing is, is we look back now and probably do actually, Kyle, what you didn't even mean to do, which is we're like, oh yeah, I knew about COVID back in 2019. And so we can look back and say that. And we suck at looking forward and being like, guess what?
24:25That's what the future is going to be like too. And by the way, it doesn't have to be all bad things. I have no idea what's going to happen because of ChatGPT, but I think a lot of good things are going to come from it. And before two Novembers ago, the world had no idea what ChatGPT was. And I think there's a lot of good things that are going to come from that. So the thing is, is you have to ask yourself, between now and then, five or six things are going to determine basically everything. And they're going to pop up at moments that we can't expect. It is the company that I own shares in designed to not only survive whatever that unexpected thing is, but actually emerge stronger from it.
25:08And let me give you a really quick sample of what I mean, because it's even okay if it gets weaker for a little while, as long as it gets stronger afterwards. Whole Foods ended up being an investment that actually did not turn out that well. But there was a period of time where it showed a certain level of anti-fragility. And here's what I mean. In 2007, 2008, a lot of other grocery stores were starting to get into that natural and organic space. And it was crowding Whole Foods' business out. But then the stock market crashed. We had the Great Recession and Walmart and Costco and Kroger, they abandoned natural and organic goods because nobody wanted to pay more for it.
25:49And that hurt Whole Foods more than anybody else, but they survived. And then coming out of that until about 2013, they were the only player left in the natural and organic space. So not only did their business grow by a bunch, their stock absolutely skyrocketed. Now, eventually, the company really didn't have a moat and their business was taken away by the Costco's and the Kroger's and the Walmarts and everybody else. But those are the type of dynamics that I'm looking for. And that's why redundancy, lots of cash, positive free cash flows is so important. And so is flexibility. Like having the ability to create new product lines that respond to different things that are happening in the world, that's a big deal.
Read the full transcript
26:36Yeah. So continuing on with this line of thought about antifragility, I noticed one thing in your analysis videos is that you apply a score on a scale, I think it was 1 to 15, and So I'm interested in knowing how do you quantify anti-fragility in the businesses that you analyze? Yeah, it's not perfect. It's not perfect at all. But the things that I look at is, believe it or not, I actually think a mission statement is pretty important because I think that it can guide when those five or six things happen, the companies that have a good mission statement with most people don't pay any attention to, they actually have a compass to try and help them through that period of time.
27:12But then I look at the moat and I look at optionality. those are the most important things. And I apply a certain number of scores. So I look at the different types of moats. And to me, there's five different types of moats. There's switching costs. There's network effects. There's low cost production, which is very similar to economies of scale. There's intangibles like patents, like government licenses, like brand value. And then there's counter positioning where the competition would have to hurt themselves in order to adopt your business model. Basically, what happened to Blockbuster when Netflix came on the scene?
27:49And then what I do is I try and say, okay, is this the kind of moat where I could... Basically, what I asked myself, the question is, is if someone gave me$10 billion and 10 years to take on a company, a leader in an industry, which ones would I not touch just because either the switching costs, the network effects, whatever those moats are, I just feel like I couldn't surmount that. And so for each moat that a company has, if I'm like, yeah, I couldn't do that, I give them two points. And if I'm like, I think I couldn't do that, but maybe I could do that, I'll give them one point. And as I said, it's very subjective.
28:31And I'm okay with that because here's the thing, Kyle. To me, if I make all of my decisions just based on objective numbers, I'm probably just going to get market matching results because that's what everybody else is basing it off of. If I have some subjective measures in there and there's got to be a balance, well, yes, then I could underperform the market, but that's the risk I have to take if I want to see if I can outperform the market. So I'm interested in knowing, you might not have done this and gone back, but have you ever gone back and just looked at the performance of businesses that scored high for you on the anti-fragility score?
29:09So it's a bit unfair for me to tell you the numbers that I have, because the last time I ran through them was 2021, which was kind of like a high watermark. But what I can tell you is at that point in time, any company that scored a 12 or above had market smashing results. And companies could score lower and have great results. But in general, over a long enough time frame to that point, and this is something I should go back and do, but to that point, the framework did a great job of giving me true positives. So there was never a false positive. I never had a company that scored really great on the framework and turned out to be a terrible investment.
29:53But I did have a lot of companies that scored poorly on the framework and ended up being a great investment. And I'm okay with that because I still have a smaller sandbox to play in where the percentages were higher that the companies I was picking were going to do well. Let's discuss some more details about your portfolio construction. So I looked back at X from the end of 2023 and saw that you had a post that showed you owned about 19 stocks, maybe it's changed since then. So I'm interested in knowing... I also looked back at other years prior to that and it seemed like you were in that high teens, low 20s number where that's the amount of positions you had.
30:30So I'm interested in knowing how you arrived at this number and why does it fit into your investing strategy? I wish I could tell you that there was a certain way that I arrived at that. I think part of it It might just be that naturally your brain can only follow a certain number of companies and feel comfortable with that. That might be part of it. I don't know if that's a human thing or just a me thing. But if you think about it, if I'm saying that 5 % is going to be the max of where I put my allocation into it, somewhere between 16 and 24 stocks is probably where it's going to land if that's the case.
31:06And unless it's a small cap stock, it doesn't really make much sense for me to put a small amount into a large cap stock unless I think it really has the potential to grow. So I actually have done that with Tesla because I think the range of outcomes for Tesla is enormous, much more so than say the range of outcomes are for Microsoft. So I tend to put those smaller cap stocks there. And that's why it can get over 20 sometimes. So one interesting point about being a relatively concentrated investor like yourself is how high you can allow a position to get before you start getting nervous. So my question for you is what level of concentration do you start losing sleep at?
31:52Boy, it depends on what stock is there. Because when Shopify was there, basically, I've had three or four different stocks that have been there. Amazon, which I originally bought in at a split adjusted$7 a share. Shopify, which I was lucky to get in at$4 a share. Mercado Libre and CrowdStrike. Amazon, I got nervous because at the time, it was a very volatile stock. It got up to about 15 % of my portfolio. Shopify, I've already told you about. With MercadoLibre, I'm less nervous about that just because I see its valuation as not egregious. CrowdStrike makes me a little bit more nervous. As of just yesterday, which would have been Valentine's Day, actually bumped up to my number one position for a short period of time.
32:48I just, when I say that, what I mean is that that's one that I could see, it's the type that could fall 30 % or 40 % in a day. I'm not saying it's going to happen, but it certainly, it could happen. I don't see that same dynamic with MercadoLibre. And I guess, Kyle, the other thing I would say about that is, is the more a company deals in the real world with things that you can touch, the less worried I am. So if Tesla grew to be that size, I'd be less worried. Mercado Libre, I'm in Costa Rica right now. They have physical operations throughout Latin America. I'm less worried about Mercado Libre.
33:27Even though Mercado Pago, a digital asset, is a huge part of their business, they've got stuff that you can touch. Amazon, I was not as worried because I see those vans and I see those fulfillment centers. I drive past them. They're not going anywhere. And if they're getting disrupted, I'm going to see that with my own eyes. CrowdStrike, well, that's a different story. Shopify, well, that's a different story. I don't see customers leaving CrowdStrike and Shopify in my daily life. I don't take my dog on a walk and I'm like, oh, there's some customers leaving CrowdStrike, but I can take my dog on a walk here in Costa Rica and be like, oh, MercadoLibre or at home and be like, oh, Amazon.
34:08So I don't at least sloop over those things. So I guess I never really thought about it this way until you asked. It's the ability to actually see it in the real world. If I can't, well, then I might lose some sleep over it. Obviously, you just kind of brought up a quote in one of the previous questions I asked where you said something along the lines that evaluation plays zero role in a company making into your portfolio, but now as of 2022, it's going to play a larger role in the allocation once it's in your portfolio. I'm interested in understanding a little more about how you manage risk using that strategy.
34:42The biggest thing that I do with that is I'm usually investing in companies that are still trying to maximize their profit margins. And so it can be really, really difficult to figure out, well, how much can earnings grow moving forward? If you're looking at the company and you're like, okay, so they could grow sales by about 15 % per year for the next 10 years? How much does that mean that earnings could grow? Well, I don't know because earnings are probably going to grow a lot faster than sales can grow. And so it becomes this really tough guessing game. And so what I try and do is I try and look around and say, what is that free cash flow margin that this company could have by 2034?
35:31And I look at it and I'll just give you an example. So CrowdStrike is one where I start looking at it these days and I'm like, if they don't run into any huge problems, they could have anywhere between 35 % and 40 % free cashflow margin. They've released information saying they believe it can reach 38%. And so what I do, Kyle, to try and manage the risk in that valuation, because there's two types of risk. One type of risk is that I'm significantly overpaying for it, which is basically every day that you wake up and you don't sell a stock, you're basically buying it, which I think is a really important idea that a lot of people miss.
36:12They're like, well, yeah, you got in at Shopify at$4 a share, but what should I do today? And I'm like, look, I'm not selling. So that's the same as buying to me. And the first risk is that you overpay. And that's what happened with Shopify for me. Even though I wasn't paying, I was paying. The other risk is that I look at a company and I say, well, it's got a PE of 200, I got to sell. And then it just continues to go up and up and up and up. And the reason for that is that people don't understand what happens to profits or free cash flows when you're going through operating leverage. I try and assume, say when I'm looking at CrowdStrike, I try and assume that today they've reached that free cashflow margin.
36:58So I don't have the numbers in front of me, but let's say they've got$10 billion in sales and they've got a 38 % free cashflow margin. Then I say, okay, I'm going to put myself in a world where they have$3.8 billion in free cashflow, 38 % margin. How much does that have to grow to justify today's stock price in a reverse discounted cashflow model. And that, I don't know if this is just giving me false comfort, but that's how I try and manage because you have to balance about selling because of some multiples that aren't really appropriate to be applying versus, hey, this is a really expensive stock.
37:36Everything needs to go perfect in order for it to justify this price. That's a fragile stock. Even if it's an anti-fragile business, if a stock needs everything to be just so, it's just like that teacup sitting on the countertop in San Francisco. So you have to account for that. So I liked how you use probability-weighted valuations when you analyze a business. You speak about this a lot in your videos. And in my opinion, the hardest part of doing this is figuring out how do you weight each scenario. So I'd love to know your framework for how you weight each scenario and how you try to improve accuracy on that.
38:14In the end, what I really think it is, Kyle, is... So I do this more with what I call stage one, stage two companies. Those are companies that aren't even profitable yet, where at that point, you're just looking at what's the addressable market? What percent of that market could they get? What kind of free cash flow margin could they get? And then you build your base case, your bear case, your bull case. And like you said, you assign probabilities. And what I would say, Kyle, is that instead of just picking one, but when I go on X, I have to pick one because I can't sit there and play with this tool for an hour.
38:50No one's going to watch that. And it's not going to do anyone that much good. But you know what I do, Kyle? I sit there and I play with it for like an hour because that's what you actually have to do. You literally just have to sit down and play with it and be like, huh. And it's so interesting because sometimes I can have a 5 % chance of the bull case and it looks like a great investment. And I pull that down to say like a 3 % chance of the bull case. And all of a sudden it looks like a terrible investment. And that makes me sit back and say like, huh, the dynamics at play here are really saying that this company has to do really well to be worth it.
39:31On the flip side, there's some times where it's like, well, the difference between the bull case and the base case that I have, it doesn't make that much of a difference. So it really comes down to playing with those probabilities and saying, let's make it. And I will say, I always make the bear case the biggest, always. And then the base and the bull case, you just kind of have to play around with. That's how I arrive at it. And I'm just kind of, I kind of sit there, I play with it. And honestly, Kyle, then I'll wait like two or three days and I'll come back to it and I'll be like, okay, what seems like the most reasonable way to look at this?
40:10And I'll say just, I'll give you an example of where this played out well for me is with Transmedics, a company that basically is helping organs make it to donees healthier than just putting them on a bag of ice. I did that and And no matter how much I weighted things towards the bear case back in, I think it was November, maybe, before the stock just, it was up like 60 % the next day. And I remember I just got lucky. This is not skill. That was luck. And I bought it the day before that happened. But that's what led me to is I just sat there and I played with it and I played with it and I was like, they just have to not do terrible.
40:48And this looks like it'd be a pretty good investment. Let's take a quick break and hear from today's sponsors. Hey, it's Sean O'Malley, just popping in with a quick message. If you like this podcast, well, I've got great news for you. We've got a handful of other shows for you to explore, from learning about Bitcoin to embracing a richer, wiser, happier lifestyle. Just go into your podcast app and type in We Study Billionaires to find our collection of shows. We Study Billionaires is our flagship podcast, and we've made a name for ourselves over the years by interviewing the best investors in the world, including Ray Dalio, Howard Marks, Joel Greenblatt, and many, many more.
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44:10That's theinvestorspodcast.com slash tip-finance. All right, back to the show. You brought up moats, obviously, in a previous answer that I asked, and you're talking about how you kind of look at five general moats. So I know that you're a fan of Hamilton Helmer and his seven powers, and I got a chance to interview him and talk about all of his moats, but I'm interested in knowing more about how you assign moats to different businesses. And also, what are your favorite moats to look for in a business? I think switching costs are probably my favorite. And the reason that switching costs are my favorite is because they're the most plainly obvious in my own life.
44:51I bank with Wells Fargo because I went to college in rural Iowa and I knew I wasn't going to stay in rural Iowa. I knew I was going to go be a teacher. I was a middle school teacher in Washington, D.C. after college, and I knew there was Wells Fargo's there. So I signed up with Wells Fargo because that just made the most sense to do. There are few banks that kind of have disappointed me the most than Wells Fargo. And guess what, Kyle? I still bank with Wells Fargo. Why? One, it's a pain in the butt to switch. But two, I am deathly afraid that I'm going to forget about one of the critical accounts that's linked to my bank and I'm going to miss a payment, mortgage, credit card, what have you.
45:36And I know I could sit down and take care of that. I just don't want to. Now, that's just me with the bank. Imagine a hospital that has Intuitive Surgical's DaVinci robot that they've put down$1.5 million for. And they've got three doctors that have spent most of the last five years training on that machine, you cannot have a comparable product and get anyone to switch to you. You have to have a product that is leaps and bounds better than anything else and at a better price to get them to give up what they've already devoted that money to. And then, Kyle, the other thing I love about switching costs is what most people ignore is that there are a lot of companies out there that have what I call sneaky switching costs.
46:27And the number one example of this to me is Netflix. I used to think Netflix doesn't have switching costs. That's ridiculous. It takes me two seconds to cancel my subscription. And unlike Wells Fargo, I'm not going to suffer any negative consequences by doing that. I can always just go back and sign up again. And that was one of the reasons I didn't invest in Netflix for a long time. And then I did and I'm not anymore. That's another story. But then I sat back and I thought about it and I was like, when is the last time that I watch Netflix. And at that point in time, it had been like three months.
46:55And I was like, huh, it's just something I don't even think about. It's connected to my credit card. At that point in time, it was like 12 bucks a month. So what? Going out and getting two beers with a friend? It's sneaky switching costs because it happens and I don't even think about it. And there's a lot of companies out there that are the same way in that respect as well. So I know that you're a big fan of using the reverse discounted cashflow analysis, which you've already referred to multiple times. So just for people in my audience who might not even understand what that is, and hopefully you can describe it over audio format, but would you be able to describe what that is and also how you use that and fit it into your investing strategy?
47:36I think first we should talk about the one that's more popular with people who really like to get into valuation, which is the discounted cashflow analysis. And so with the discounted cashflow analysis, what you're doing is, is you're putting in the current price, you're putting in a growth rate that the company will have over, let's say, the next 10 years. You're putting in a terminal growth rate. So you're making all these assumptions about how much a company will grow, and then you're giving it a discount rate. And for those, don't be turned off by discount rate. What a discount rate just means is you're saying, I want this stock to go up by X percent every year.
48:16So if you want it to match the market, the S &P 500, about 10%. The S &P 500 goes up by about 10 % every year. So you put in today's stock price, you put in the growth rates, you put in a discount rate, and it spits out a price for today. And the problem that I have with that is that the output, a price for today, that it's so clean, it's so clean, it's sexy. It's like, oh yeah, I got it. It says it's$130. It's trading for 140. I'm just going to wait till it gets to 130. I'm no fool. But guess what? You're forgetting about the assumptions that you made. We always forget about the assumptions that we make.
49:00It's like the COVID thing I was talking about. We can look to the past and say, oh yeah, those things happened, but I knew about them. And we forget to look forward and be like, no, there's going to be a lot of surprising things coming up as well. What a reverse discounted cashflow model does is you still put in today's stock price, which is, that's something that's real. You put a discount rate in, which is just saying, hey, here's how much I would like to get per year. And what it spits out is not some future stock price that it needs. What it spits out is how much, whatever your profit metric is, I like to use free cash flow, tells you how much does that need to grow over the next 10 years.
49:48And so now it's not sexy. It's not easy. It's not, but it makes you think. The problem with the DCF is people can use it and then they think that they don't have to think. The great thing about a reverse DCF is it makes you feel uncomfortable. And that discomfort is where its power lies because you have to think for yourself, how confident am I that free cashflow can actually grow by this amount moving forward? Or I take it one step further and I say, I'm going to assume that today it's already got that free cashflow margin that I'm expecting in the future. Because look, Kyle, if it doesn't reach that, at least I know where the error was in my process.
50:31My error was that I thought it could reach a 38 % free cash flow margin. And in reality, it was just 20%. There it is. That's where my error was. Whereas if you just spit out a price, you don't even really know where the error was. So I don't know if that answered your question, but the real thing is, is that with a DCF, you're left with the question, is the stock trading for less than this today? And if so, buy it. With reverse DCF, what you're left with is, here's the growth rate it needs in free cash flow in my case. How reasonable does that seem? And then you make your valuation determination based on that.
51:13So one thing I noticed in your analysis videos is that you use a lot of analyst estimates. So Warren Buffett once said, quote, forecast may tell you a great deal about the forecaster, they tell you nothing about the future." So I'm just interested in understanding more about how you use analyst estimates to augment your own investing. Robert Leonard Not much. So the videos that you're referring to are videos that Brian Froldi and I put out there. And typically these days, because we've got a lot of things going on, our YouTube content is really focused on dissecting earnings of a company. And a lot of people come to those videos and they want to know why a stock is moving so much today, which isn't that big of a concern for us as long-term stock investors, but we also want to meet people where they're at.
52:01And especially if you're a beginning stock investor, you want to know why is the stock moving so much today? And for the 24 hours immediately following a company's earnings, where that stock is moving is almost entirely based on what the company said versus what Wall Street was expecting. Over time, it's meaningless. And so Warren Buffett is right. And I agree with Warren Buffett in that if you're a long-term investor. Because look, my biggest positions I've owned for more than 10 years. I guess CrowdStrike could be an example. I got that right after its IPO. But most of the others I've owned for more than 10 years.
52:36So I agree with Warren Buffett. We throw those in there because it does help explain why a stock is moving in a certain direction in the 24 hours after it comes out with its earnings. You spoke with Brian Feraldi about how narrative follows price. I really liked it. And this was one of your major lessons I think you learned back in 2022. So one thing I wanted to highlight was how you mentioned that it works both ways as a good narrative and a bad narrative. So when the narrative is negative, it usually means that the stock price is also in the dumps, just like when the narrative is positive, that usually means that the price is sky high.
53:10So looking at the language that investors use to describe a narrative obviously is super important because it helps you identify where investor sentiment and perception is of that stock at a particular point in time. So I'm interested in knowing how do you use narrative to help you improve your decision-making and investing? What I try and do is I try and remember that narrative, and by narrative, we're talking about stories, really. Stories, some people say that the greatest instruments that humans have ever invented are like the Hubble telescope or nuclear power or AI. And I think that's completely wrong.
53:46The greatest tool that humans have ever invented by an order of magnitude are stories. We think in stories, we're convinced by stories. And stories are not good or all bad. Stories are just powerful. And so they can be powerful for good or powerful for bad. And you can't escape stories. Nobody can escape stories. We have to make sense of the world somehow. But you have to be aware of how influenced you can be by the story that's out there in the world about a stock that you own. The best way that I know how to make sure that you're trying to inoculate yourself a little bit, as much as you can from the stories surrounding a stock is to go to the company's financial releases.
54:39What I do is I try and take once every six to 12 months, review my portfolio. And what I'll do is I'll read over the annual report. I'll read over the quarterly reports. I'll read over the presentations. I'll look through the presentations, but I won't look at what anyone else thinks about it at all. Just last night, HubSpot came out their earnings and I made sure that I read through all of it. And I came up with what my initial opinion was before I went to see what the stock had done after hours, before I went to the message boards of the Motley Fool or the community that Brian Froldy and Brian Withers and I have.
55:24It's kind of like, Kyle, I don't know if you're familiar with this, but if you're in a meeting with a lot of other people, it's a lot better to have everybody write down their idea. If they say, what's the best thing we can do over the next year? Have them write their idea down on a sticky pad, give it to someone and someone reads them out. Because if instead, you just go based on the first person that raises her hand or the first person that speaks up, we are all naturally inclined because stories are the most powerful thing humans have ever invented. We are naturally inclined to bend our own opinions toward that story because now that story has the floor.
56:01And reality doesn't give two you-know-whats about the story, but we humans do. And so that's why writing it down is such a much better idea for teams because then you've got all the options out there and you can sit there and actually think about all of these options. That's why I think it's so important that investors sit with the financial statements, sit with the, say, interviews with the CEO before you see what anyone else, including the market, thinks about what's happening with the stock, and then start to calibrate yourself. So write down what you thought after Alphabet reported their earnings.
56:37Write down what you think. Then go around and see what everyone else thought, notice any differences, and then check back on that a year later. Because if you really start to get a feel for the companies you own, you'll notice when you had a feeling that ran contrary to the narrative out there, and you were right, and how sometimes you were wrong. And that can be really, really valuable. So one thing that I didn't even know about Brian until I got him onto this interview was that he actually lives in Costa Rica for six months of the year. So I know I've seen photos of you in what look like beautiful, sunny areas, and I just kind of assume that you like traveling a lot.
57:16So So can you talk a little bit about your experience of kind of how you got to this point of living in Costa Rica for six months out of the year? Yeah. Well, I will say it used to be six months. These days, because I have kids that are in school, it's more like two months, but I'll still take it because I live in Wisconsin for the other 10 months and it can get cold there. But my wife and I were middle school teachers in Washington, D.C. We worked at schools that were charter schools. They had a little bit, they had different rules. For instance, the school that I taught at, the kids were in school from 7.30 to 5 every day.
57:48There was school on Saturday. There was school during the summer. It was great. We accomplished what we wanted to with those students, but it also wasn't sustainable for me. So, after five years, we both looked at each other and we said, it's time for something different. We said, well, what do we do? And neither one of us knew what we wanted to do. So, we said, well, what the hell do we do with that? And my wife said, we've been saving. We live in this tiny little apartment in Washington, DC, and we work so much, we don't spend that much. We can do nothing, no mandatory job for a year. And we said, well, we can't do that in Washington, DC.
58:24Where can we do that? And we landed on Costa Rica. We found a place to live there based off of Craigslist because Airbnb didn't even exist at the time. We got picked up at the airport by a random person who brought us to the house, and we were in this mountain town with very few expats that were anywhere close to our age. And it was pretty weird at first. Then that's when I kind of started going crazy. My wife handled it very well. I did not. And I needed something to work on. We had to roll over our 403Bs. And I was a writing teacher. I'd never taken an econ or a finance class in my life. Well, I took one my senior year of high school.
59:08That was it. But the more and more I looked at what we could do with our money and importantly, what the company had done with our money that our school had used, the more and more I was like, well, this doesn't make sense. And I had all the time in the world to spend on it. So I just started learning about it. And I started writing on the Motley Fool's boards and they contacted me and they said, hey, you can do this and we'll actually pay you for it. And I was like, well, that's crazy. I don't have a background in this. And they said, yes, we can tell, but you're a good writer because that's what I was a writing teacher.
59:45And they said, you come, we'll train you. You've got the writing. We'll give you the finance stuff. And then we can go from there and you can work from wherever. And I said, okay, that's great. And so 14 years later, we live on a coffee farm in the mountains of Costa Rica, not our farm, but a family that has become family for us. And we live on the farm for two months. Our kids run around and play. It's great. I know that you don't take evaluation in as much of an account, but obviously, I think there's probably a business out there that maybe you wish you could own, but you just can't wrap your head around the price, or maybe you don't understand it as well as you think you need to.
1:00:23What would be that business? I mean, I'll go with can't understand it as well as I think I need to. NVIDIA would be that business. I would buy it. The valuation wouldn't bother me because you can always buy 1%. Anyone can buy these days, you buy$10 worth of NVIDIA if you use some trading brokerages. But for me, I am not technical enough to truly understand how wide the moat is that NVIDIA has. And there are a lot of people out there who are smarter than me who do understand that and who have made a killing on that. And I say the more power to them. But if I don't understand what the moat is, it's not going to work for me.
1:01:09That's why Axon is my favorite example of the widest moat business I can think of. Another person that works with Brian and I, his name is Matt Cochran. He's actually a police detective in Florida. And I'm just like, Matt, what would it take for a police department to switch away from Axon at this point, given that you've got the stun guns, you've got the body cameras, and forget about those. You've got the software that stores all this information. And he's like, an act of God, basically, is what it would take. I can understand that. And especially being a teacher working in the public service, I know how hard it is to switch from a grading platform for a middle school.
1:01:50So I can get that, super processors and GPUs, that's too hard for me. And I'm okay staying on the sidelines there. So Brian, thank you so much for joining me today. Before we say goodbye, where can the audience connect with you and learn more about your newsletter and your investing course? Sure. So Kyle, a couple of places that they can go, obviously Twitter, I'm Brian underscore Stoffel underscore. If you go to longtermindset.co, we just launched the webpage this week. You can go there, sign up for our newsletter, and you can see the courses that Brian Faroli, Brian Withers, and I offer there.
1:02:26And then one other thing that I do, I've partnered with Savvy Trader lately to show my portfolio in real time for anyone to see. You can subscribe to see that there. I do not encourage you to copy what I'm doing. But when I was a teacher, Kyle, the best way to teach my students how to write was to literally sit at the overhead and to think out loud and write. And that, more than any lesson that I could come up with, improved my students' writing the most. That's what this partnership with Savvy Trader is.
From the publisher
Kyle Grieve chats with Brian Stofell about the crucial role of being transparent with your track record, how to score anti-fragility, managing risk in a portfolio where evaluation isn’t critical, the interplay of narrative and investor sentiment, how to utilize a reverse DCF to find the market's assumptions on growth, investment lessons from Nassim Nicholas Taleb, how to weight probabilities for analyzing the outcome of a stock, and a whole lot more!
IN THIS EPISODE, YOU’LL LEARN:
00:00 - Intro
03:12 - The significance of track record in decision-making processes.
03:50 - The crucial role of having "skin in the game" in various ventures.
08:56 - Insights into Brian's transition towards tech-oriented businesses.
09:13 - Why Brian adds a stock at any price, regardless of valuation, if the business is anti-fragile.
09:13 - The importance of free cash flow when looking at loss-making businesses.
14:30 - How Brian enters a position and how he allows it to earn its way to a higher allocation.
19:57 - Exploring the anti-fragility inherent in specific tech sectors.
37:52 - Why switching costs are so easily identifiable.
40:56 - How to use RDCF to help you better understand the assumptions made about a business.
46:22 - The importance of understanding the relationship between narratives and price.
And much, much more!
*Disclaimer: Slight timestamp discrepancies may occur due to podcast platform differences.
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