The Real Reason You Keep Self-Sabotaging

17 Aug 2026 · 16 min · 10 chapters

Ask about this episode

Ask anything about it. ChatGPT or Claude reads this page and answers with the times it was said.

Connect VO and ask about every podcast you hear, including the moments you saved. Add to ChatGPT · Add to Claude

In short

Why people self-sabotage right when life starts going well—because their identity has an invisible “set point” (like a thermostat) and their brain uses cognitive dissonance to close the gap by changing reality.

Key claims

self-sabotage isn’t caused by rock bottom; it happens during “best weeks” when success, peace, or progress threatens old beliefs. Subconscious (95% of processing) overrides conscious goals (5%). Three ceiling triggers: “I don’t deserve this” (guilt, fear of being found out), “If I’m too happy something bad will happen” (bracing/contracting), and “I don’t know if I can handle it” (fear of maintaining success).

Notable examples

losing 15 pounds then eating badly; calm relationship leading to picking fights; best business quarter followed by collapse.

Guests

none mentioned (episode is host Rob Dial solo).

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

Understanding Self-Sabotage

1:39 to 2:20

Discussion on self-sabotage occurring during positive life moments.

“If you have not yet done so, hit that subscribe button so you never miss another episode.”

The Ceiling of Identity

2:20 to 4:48

Exploration of how one's identity limits their goals and achievements.

“to you about why you self-sabotage at the exact moment when things start going well in your life.”

The Role of Subconscious Mind

4:48 to 8:34

Insights into how the subconscious influences behavior and goal achievement.

“because I don't think most people take it far enough.”

The Role of Subconscious Mind

9:30 to 10:12

Insights into how the subconscious influences behavior and goal achievement.

“I used to take a handful of different supplements every morning and honestly, it got old fast.”

The Role of Subconscious Mind

10:19 to 10:31

Insights into how the subconscious influences behavior and goal achievement.

“That's code mindset mentor at im8health.com slash mindset mentor code mindset mentor at im8health.com slash mindset mentor.”

Triggers of Self-Sabotage

11:34 to 14:00

Identifying common triggers that lead to self-sabotaging behavior.

“When you start doing well and you start self-sabotaging, I call it getting a case of the I deserve it.”

Understanding Self-Sabotage Mechanisms

14:00 to 16:16

Explore why people self-sabotage and the triggers behind it.

“And so you start like bracing for these bad things.”

Strategies for Overcoming Self-Sabotage

16:17 to 18:55

Learn techniques to overcome self-sabotaging behaviors and update beliefs.

“The first one is this, feel the discomfort and don't fix it.”

Shifting Your Identity for Success

18:56 to 20:17

Understand how changing your self-identity can lead to real change.

“because you've made the old story indefensible.”

Shifting Your Identity for Success

21:24 to 21:54

Understand how changing your self-identity can lead to real change.

“When you use Angie for your home projects, you know all your jobs will be done well.”
Hear the part that matters, and keep it.Open this episode in VO. Double tap your headphones to save a moment as you listen.
Get VO free

Transcript

Automatic transcript. May contain errors.

0:00I've been in this library for six hours. I'm out of snacks and energy. Plus, I just realized I forgot to put deodorant on. Oh girl, you're a mess. Let's run to Target. Let's RTT. We'll grab some protein chips, body spray, and deodorant. And we get 20 % off with Target Circle so we can get those great face masks for our self-care Sundays. I love an SES. Let's get out of here. College students get 20 % off their next purchase with Target Circle. Subject to terms. Visit target.com slash circle for more details. You're full of potential. Southern New Hampshire University can help you tap into it with over 80 online master's degree programs to choose from.

0:37Your future is at your fingertips. Courses are career focused so you can stack up skills for your resume and everything is taught by instructors with industry experience. Plus, there are no set class times because Southern New Hampshire University is all about your goals on your terms. It's time to level up. Visit snhu.edu slash dial today. Hey, a bad hire can really cost your business and a great hire can really accelerate your business. Running a small business means every hire really matters. A bad hire can cost you time and money and momentum and a good hire can help grow your business immensely.

1:12Finding great talent isn't easy when you don't have the time or resources to sift through resumes. LinkedIn's new hiring pro screens candidates for you. So instead of sorting through applicants, you can spend time talking to only the right ones. Get started by posting your job for free at linkedin.com slash dial. Terms and conditions apply.

1:38Welcome to today's episode of the Mindset Mentor Podcast. I am your host, Rob Dial. If you have not yet done so, hit that subscribe button so you never miss another episode. And if you're somebody who wants to build yourself into a high performer, but you can't figure out how to stop procrastinating or self-sabotaging, I am running a free live workshop the evening of August 27th to teach you the psychology of high performance. And I'm going to teach you how to break your old fears and limiting beliefs that are limiting your capacity to succeed. Go to 2026workshop.com right now. It is absolutely free.

2:11I will be live and I'm going to be doing a Q &A after. So once again, go to 2026workshop.com and I will see you live on the workshop. And today I want to talk to you about why you self-sabotage at the exact moment when things start going well in your life. And I want you to actually think of your own life for a second. Think about the last time that you truly blew something up. I'm willing to bet it wasn't in your worst week. It was in one of your best weeks. You have the best month that you've had in your business, and then the next month is crap. You finally get consistent at the gym, you're down 15 pounds, you feel amazing, and then out of nowhere, you have the worst four days of eating that you've had all year.

2:51Or you're in a great relationship. You meet somebody incredible. They're healthy. They're good for you. They're actually like calm for once. There's no chaos or drama. They treat you well. And then you find yourself picking apart everything that they do and starting a fight over something that does not matter. Do you see the pattern here? Nobody self-sabotages at rock bottom. You self-sabotage during the good times when things start going better than they've ever been before. And if you don't understand why that happens, you'll spend the rest of your life setting bigger goals, chasing harder stuff to do, hiring a coach, buying a program, and then resetting yourself back to the same place over and over and over again year after year.

3:34And you'll think there's something wrong with you, but there's nothing wrong with you. There's just a ceiling that is invisible to you. And today I'm going to talked about how to find yours and what to do about it. So here's what I want you to understand. You don't have a ceiling on your goals. You have a ceiling on your identity, your identity of who you actually think that you are. And your goals are never allowed to go higher than your identity for very long. If you achieve more than you think it's possible for you to achieve for a little while, you will eventually self-sabotage and bring yourself back to quote unquote normal.

4:08So you can want a$2 million a year business. You can want a great marriage. You can want an incredible body. You can want peace in your life. Wanting is the easy part because wanting costs you nothing, but you will only ever get and achieve what matches who you believe that you are. And I've talked about identity being like a thermostat before, right? Like you set a thermostat at 72 degrees, the house heats up, and eventually the AC clicks on and drags it back to 72 degrees. That's exactly how identity works and how self-sabotage unconsciously brings you back to your 72 degrees. But here's what I wanna add to it today because I don't think most people take it far enough.

4:51It's not just your income and your success that is set at 72 degrees. It's not just your weight. It's also like your happiness has a set point. Your peace that you think that you're allowed to feel has a set point. how loved you're willing to feel and what love you're allowed to let in, quote unquote, allowed to let in, has a set point. How much ease you'll tolerate in your life has a set point. And if we go a level deeper into it, because I really want you to truly understand what's happening in the brain, because once you actually see this, like you can't really unsee it, there's something that's in psychology that's called cognitive dissonance.

5:28And most people have heard of it, but they've heard of it kind of in the wrong context. Like they think of it as holding two beliefs that don't match, which is true, but here's how this actually matters to you. When there is a gap between what you believe about yourself and what's actually happening in your life, your brain experiences that gap as like genuine discomfort. It goes, no, no, no, this is wrong. Sound the alarms. And it will not stop working at self-sabotaging you to get you back to that normal place until that gap is closed. This will change your life. You truly understand is that your brain has two ways to close that gap.

6:08Number one is it can update your long lasting beliefs about yourself, or it can just self-sabotage you and change reality. And guess which one it's going to pick on default. It's going to change your reality because that's going to happen the fastest because your beliefs about yourself have been running for 20, 30, 40, 50 years, and they have tens of thousands of repetitions under them. And the new identity of you working out for as long as you have been or making more money or having the best month of your life has only been running for just a few weeks. So when you look at your conscious and your subconscious mind, your subconscious is running 95 % of your daily cognitive processing.

6:49Your conscious mind, the part that sets the goal, the part that wants to be successful, that wants to be a millionaire, that wants to be happier, that's only about 5%. And so your subconscious is roughly like 19 times more powerful than the part of you that wrote down your goals. So when that 5 % of you says, I want to make$200 ,000 this year now, the other 95 % will say, nope, we're not doing that. Like we're not the person who can do that. We're the person whose dad worked two jobs and still couldn't cover it. The one who has worked since they were 14 years old and they've still struggled their entire life.

7:23And so if that's the case, if it's a 5 % versus the 95%, who do you think is going to win that argument? The subconscious. And here's the thing. The way your subconscious wins is not by like talking you out of it. It's like much sneakier than that. Like you'll barely notice it. It just like quietly makes you the kind of person who doesn't follow through this week. Or it just quietly makes you start eating things that you shouldn't be eating in order to lose the weight that you've been losing. or quietly makes you the person that doesn't go to the gym this week when the past three weeks you've gone four times in a row.

7:58So you don't like consciously blow up your entire life. You just like lose a little bit of motivation or you don't feel very good or you get busier than normal or you get into a bad mood or you accidentally sleep in because you didn't get good sleep last night or you start an argument where you forget to send the email to that customer who wanted to buy a big order and you're not following up with them or you just like scroll on your phone for an extra 45 minutes in the middle of the day, right? It's like these little teeny tiny things that you do. And then you look back six weeks later and you're like, what the fuck happened?

8:31Like I was doing so well. And we will be right back. Support for today's episode comes from Square and they've got big news. During Square's biannual releases event, they launched a wave of innovative new tools to help local businesses run faster, smarter, and more profitably. Like Square AI, which brings all your business data to your fingertips for deeper insights and faster decisions right from the Square dashboard and dashboard app. From AI that answers your toughest business questions to tech that simplifies food orders and tracks every dollar, it's all live and it's built for businesses like yours.

9:04Whether you're starting fresh or scaling fast, Square helps you keep up and get ahead. Square launched its most powerful tools yet, designed to give local businesses a competitive edge without the complexity. If you're ready to sell smarter, run faster, and stress less right now, you can get up to$200 off Square hardware at square.com slash go slash mindset mentor. That's S-Q-U-A-R-E.com slash G-O slash mindset mentor. Run your business smarter with Square. Get started today. I used to take a handful of different supplements every morning and honestly, it got old fast. Since switching to IM8, everything I need is in one simple routine.

9:39So it's faster, easier, and one less thing I have to think about every day. IM8 is the way to simplify your supplement routine once and for all. IM8's daily Ultimate Essentials has 16 supplements, replacing 90 ingredients across nine major organ systems in one drink. 95 % of people who tried it for 12 weeks felt more energy, and that's from a clinical trial conducted by the San Francisco Research Institute. Since I started taking IM8, my morning routine has gotten so much simpler. I just take one serving and move on with my day, and I feel more energized and consistent without having to think about a bunch of different supplements.

10:12Go to im8health.com slash mindset mentor right now and use code bonkers for a free welcome kit, five free travel sachets plus 10 % off your order. That's code mindset mentor at im8health.com slash mindset mentor code mindset mentor at im8health.com slash mindset mentor. These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. For kids, summer means freedom. And as adults, summer still means freedom thanks to Mint Mobile's summer sale. Right now, all of Mint's plans are$15 per month, even unlimited.

10:47Free yourself from big wireless and switch to Mint for high-speed data and coverage on the T-Mobile 5G network. Switching to Mint Mobile was honestly so easy. I'm paying a lot less than I was before. My service has been great and it's one of those switches I wish I'd made sooner. To get your new wireless plan for just$15 a month, go to mintmobile.com slash mindsetmentor. That's mintmobile.com slash mindsetmentor. Cut your wireless bill to 15 bucks a month at mintmobile.com slash mindset mentor. That's it. There's no catch upfront payment of$45 for three months,$90 for six months, or$180 for 12 months plan required $15 per month equivalent taxes and fees extra initial plan term only greater than 50 gigabytes may slow when network is busy includes up to 20 gigabytes hotspot capable device required availability speed and coverage varies.

11:33See mintmobile.com. And now back to the show. When you start doing well and you start self-sabotaging, I call it getting a case of the I deserve it. The I deserve it. Oh, I've lost 15 pounds in the past month. I deserve to have an extra ice cream. Oh, I lost 15 pounds in the past month. Oh, I'll have a little slice of pizza. It will always bring you back down to your 72 degrees. And you have to understand your identity did its job perfectly. Again, it brought you back down to the temperature that it thinks that you're supposed to be at. And so let me get specific because I know that knowing that you have a ceiling doesn't really help you.

12:12I want to actually try to help you identify which one is yours. Because in my experience, like I've been in personal development for over 20 years and I've coached thousands and thousands of people, I found there's kind of like three beliefs, three main buckets that create our ceilings. And I want you to listen to all three of them and just notice what one resonates with you most. That's probably yours. Okay. So trigger number one is this, is the feeling of I don't deserve this. This one's super common. Something good happens. And instead of feeling joy, you kind of feel like a weird, low grade guilt.

12:45Like you don't deserve it in some sort of way. Kind of like you got away with something and eventually someone's going to check out the receipt and make sure that they bring you back to where you're supposed to be. It's like some people will say this, like making money means that you took it away from someone else or your success means someone else is unsuccessful. Or you feel bad for your success when you saw your parents work so much harder than you do and they still struggled. And so you think like, I don't deserve it. So what do you do? You unconsciously, if you're not paying attention, start messing it up.

13:16And it's because deep down, like your identity says, I don't deserve to have things this good. I don't deserve to have things work this well for me. So the second trigger is this. If I'm too happy, something bad is going to happen. And this one usually comes from some sort of a childhood where good moments were followed by bad moments. Like things were calm in your household and then somebody came home in a bad mood and the whole house just changed in 10 seconds. And so now you as an adult, when everything is genuinely fine, like you can't allow yourself to relax into it. You know, this one that I'm talking about, like you, you feel this one, you start like scanning for what the problems are.

13:57Like things are not supposed to be this good. What the fuck is off? Like you start bracing internally. And so you start like bracing for these bad things. And when you brace, you pull back. It's not expansive to embrace. You contract is what you do. And you don't just contract in the moment. You contract in all areas of your life as a protection mechanism. So you don't go all in on anything. You hold just a little bit in reserve. You don't fully invest into relationship. You don't go all in in your business. You don't go all in on the opportunity in front of you. And then when it doesn't work out because you didn't go all in on it and you only gave like 60, 70%, your brain goes, see, I told you.

14:37Good thing we didn't get our hopes up. And it's more than anything else. It's a self-fulfilling prophecy that you unconsciously created because of your identity. Okay. And then the third trigger is this. I don't know if I can handle it. You're not like actually afraid of success. You're afraid of being the person who has to maintain it. because everything changes, right? Like once you're successful right now, you're just the person who's trying. And trying is safe because trying has no like real standard to it. The second that it works out, you become a person who has to keep it going. But now the difference is you might have a bigger team.

15:14There's more expectations on you. There's people that are depending on you. You know, you have to lead other people. You have to be more organized. You have to be on time. You have to manage your money. You have to have hard conversations. You have to hire people. You have to fire people. You have to be consistent when you don't feel like it. That feels like a burden to a lot of people. And that burden that we start feeling is the self-sabotage. And somewhere inside of you, there's a voice that goes, I don't think I'm built for all this. And so you sabotage so that you never have to fully bear all that responsibility.

15:49And I've seen this hundreds of times. Somebody has like the best quarter that they've ever had in their business and then completely falls apart the next quarter. And they're like, what the hell just happened? Well, what happened is they got a glimpse of how great life could be. And then they went, I don't believe I'm the person who can actually handle all of it, right? And so how do we start to change all of these things? Because I don't want you to just intellectually understand it. I want you to actually work through it and change yourself, okay? The first one is this, feel the discomfort and don't fix it.

16:21This is the most important one. The next time something goes really well or better than what you're used to and you get that weird like feeling in your stomach like something's wrong, that feeling of discomfort and wanting to change something in that moment, like the urge to like pick a fight or to eat that thing or to cancel the plan, whatever it is that that's discomfort, like you feel discomfort, you feel like you're supposed to do something about it. don't act on it like just do not try to make it go away just sit in the discomfort for five minutes you're it's going to be like nails on a chalkboard right but for five minutes like set a timer on your phone if you have to try to float in the absolute discomfort feel how uncomfortable it is to have things going well without having to do a single thing to try to bring your temperature back down.

17:16That's the whole rep. Five minutes. That's the repetition I want you to get used to. That's it. And it's going to feel weird and awkward and maybe awful for the first 10 times. And then it's just going to go away. Like then one day you're just going to realize like you can hold on to something good without flinching. Like you don't need to bring yourself back down to 72 degrees. So you don't get comfortable with discomfort by doing something about it. You change it by staying in the discomfort a little bit longer each time and then you just get used to it. Okay, so that's the first thing. And the second thing I want you to do is update your beliefs with evidence, not with affirmations.

17:58Like you can't talk yourself into a new ceiling. You've tried it. You've tried. So, you know, looking in the mirror and saying, I'm a millionaire. When you have$412 in your bank account, it doesn't fucking work because there's 95 % of you in the background going, uh, no, dude, that's a lie. You're full of crap. But your brain accepts evidence more than accepts anything else. So collect evidence, small, undeniable pieces of evidence that you're becoming a new person. Things like, I said I would do the thing and I did it. I had a great week and I didn't blow it up. I felt the urge to pull back and I stayed.

18:36I let something good happen and did nothing about it. I said I was going to wake up at 6 a.m. and I woke up at 6 a.m. I said I was going to work out today and I worked out today. Every single one of those is a tiny piece of proof that there's a new you that's being built. And if you do that enough times, the identity that you have of yourselves has no choice but to update because you've made the old story indefensible. They can't say like, oh no, we're not the type of person to follow through. When you showed up four times this week to the gym, when you made a hundred cold calls, when you said you didn't want to, When you keep doing the thing that you don't want to do, the old version of you, the old story, the old identity has to eventually start to die off.

19:21And so what we want to do is start collecting evidence for the new person we're building ourself into. And so I want to leave you with this. If you spent years wondering why you keep getting so close and then finding a way to end right back to where you were before, if you've been doing this over and over again, You've just been living inside of a ceiling that somebody else installed of you a very, very long time ago. And you've been calling it like your personality. It's not your personality. And I want you to understand this. You're capable of so much more than you've accomplished. So the next time things start going well for you and you feel that pull to like hit the emergency brake and let it stall out, don't.

20:02Like let it be good for a little bit longer than you're comfortable with. and then a little bit longer than that. Because your life will not change if you want it to change. Your life will change when your identity of who you actually think you are changes and that new reality fits inside of the new identity. So that's what I got for you for today's episode. If you love this episode, you'll definitely love being on my workshop that's coming up on the psychology of high performance. You can go to 2026workshop.com. I'm going to teach you how to break past your old fears, your old limiting beliefs, and your old identities that are capping your success.

20:37So once again, go to 2026workshop.com to register for free. I will be live and I will see you there. And with that, I'm going to leave you the same way I leave you every single episode. Make it your mission to make somebody else's day better. I appreciate you and I hope that you have an amazing day. Something amazing is happening in animation. Studios are processing data faster. That's because CDW showed them new ways to maximize their infrastructure, then built a flexible Dell Technologies data solution. More automation led to reduced maintenance times and greater efficiency, so that creativity stays the star of the show.

21:17Dell Technologies and CDW make amazing happen. Learn more at cdw.com slash Dell Data Center. Hi, I'm Angie Hicks, co-founder of Angie. When you use Angie for your home projects, you know all your jobs will be done well. Roof repair? Done well. Kitchen sink install? Done well. Deck upgrades? Done well. Electrical upgrade? Done well. Angie's been connecting homeowners with skilled pros for nearly 30 years, so we know the difference between done and done well. Angie, the one you trust to find the ones you trust. Find a pro for your project at Angie.com. Soma Intimates presents Boob Therapy. with model Candice Huffine.

21:58The biggest problem is no one's wearing the right size. For years, I thought I'm a 38DD. Turns out I'm a 40DD, and it makes all the difference in the world. Get in your chat and be like, ladies, when was the last time we all got like a fresh bra fitting? It's time, because it matters. They might be like, girl, what's gotten into you lately? And you're like, my bra fits. I'm Candice Huffine, and this was my Soma Boob Therapy Session. Sirius XM listeners get an additional 20 % off. Use code SERIUS20 in stores and Soma.com.

From the publisher

Have you ever noticed that the moment your life starts getting better, you somehow find a way to ruin it?

In this episode, I'm breaking down why self-sabotage doesn't happen when you're at rock bottom—it happens when your success starts pushing beyond the identity you've created for yourself.

I'll show you how to identify the invisible ceiling holding you back and give you practical tools to finally change the beliefs that keep pulling you back to where you've always been. Join my free live High Performance Workshop on Aug 27th and learn the
system top performers use to operate at full capacity without burning
out. 

 

Save your spot: https://robdial.short.gy/hpwp

 

The Mindset Mentor™ podcast is designed for anyone desiring motivation,
direction, and focus in life.  

 

Past guests of The Mindset Mentor include Tony Robbins, Matthew
McConaughey, Jay Shetty, Andrew Huberman, Lewis Howes, Gregg Braden,
Rich Roll, and Dr. Steven Gundry.

 

Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com
for information about our collection and use of personal data for
advertising.

More from The Mindset Mentor

All 709 episodes
The Real Reason You Keep Self-SabotagingThe Mindset Mentor · 16 min
Listen in VO