How Much Money Is Enough? Plus, Why AI Won’t Replace Financial Advisors — with Jack Raines

27 Jul 2026 · 23 min · 9 chapters

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In short

“How Much Money Is Enough?” and whether AI will replace financial advisors; plus how young people should save for a house in high-cost cities.

Guests

Jack Raines, writer of the Young Money newsletter and author of Young Money: A Field Guide to Wealth and Purpose in Your 20s. Background: Raines focuses on wealth and purpose for people in their 20s.

Key claims

There is such a thing as “enough,” but humans status-chase; hoarding wealth reduces happiness and spending is often rational once you’re financially secure. For housing, in places like San Francisco/New York, rent often beats buying unless you have substantial capital; housing costs and “house poor” risk matter. Wealth advisors won’t be replaced by AI because they prevent behavioral mistakes during market downturns and provide tax/estate planning and relationship-based guidance.

Notable examples

economy vs “fly anywhere,” retirement spending vs earning, SF studio ~$4,000 and 3-bed ~$3M+, and AI trading tools (e.g., Robinhood agents).

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

Is There Such a Thing as Enough Wealth?

1:10 to 1:28

Scott and Jack discuss the concept of 'enough' wealth.

“You think you know a browser, but Gemini and Chrome, that's new.”

Is There Such a Thing as Enough Wealth?

2:02 to 3:54

Scott and Jack discuss the concept of 'enough' wealth.

“Everyone was really excited to have a young, knowledgeable financial person on.”

The Dangers of Hoarding Wealth

4:00 to 6:32

The conversation shifts to the implications of accumulating excessive wealth.

“I think this notion that billionaires are less happy than billionaires is also a myth.”

Spending in Your 20s vs. Saving

6:38 to 7:01

Jack shares insights on financial priorities for young adults.

“Like the thing you'll enjoy at 25 is different from 35 or 45 or whatever.”

Saving for a Home in Expensive Cities

7:08 to 7:51

Discussion on the challenges of saving for home ownership in high-cost areas.

“Jay.Kim asks, how should young people go about saving for a house on a high cost of living city?”

The Nuance of Buying vs. Renting

7:58 to 12:11

Scott and Jack evaluate the considerations of renting versus buying a home.

“And then if you're doing that, okay, are you going to pay for private school?”

The Tough Housing Market

14:00 to 14:26

Discussion on the challenges of affording homes in tight supply markets.

“parents can like support and help with like big life costs, awesome.”

The Role of Financial Advisors in the AI Era

17:58 to 23:23

Exploration of the necessity and evolving role of financial advisors as AI tools develop.

“Question number three comes from Cordova, Texas.”

The Importance of Relationships in Finance

23:23 to 24:11

Discussion on the enduring importance of human relationships in financial advising.

“Yeah, I mean, I think it's one of those things where at the end of the day, it's always going to be a relationship game.”
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Transcript

Automatic transcript. May contain errors.

0:00Support for the show comes from MongoDB. AI-assisted and agentic coding is helping you build faster than ever. But if your data layer is a bottleneck, what's the point? Instead of wrestling with rigid schemas or translating data formats, MongoDB's native data model mirrors the language LLMs already speak. It ships at the speed of AI, is ACID compliant, and scales to handle massive Fortune 500 workloads. Ask any developer. It's a great database. Start building a mongodb.com slash AI.

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1:38Welcome to Prop G on Personal Finance, a special episode where we're joined by Jack Rains, writer of the Young Money newsletter and author of Young Money, a Field Guide to Wealth and Purpose in Your 20s. Together, we'll discuss whether there's such a thing as enough wealth, how young people should save for a house in a high-cost city, and whether wealth advisors survive AI. Jack, welcome. Happy to be here. Thanks for having me, Scott. Thanks for being here. Everyone was really excited to have a young, knowledgeable financial person on. All right, let's bust right into it. Question one. Our first question comes from Natanya Cranford on Instagram.

2:13Is there such a thing as enough wealth? I still fly economy, but I can fly anywhere I want. Jack, is there such a thing as enough wealth? So, I mean, I think the answer is yes, there is. The issue is humans are kind of status chasing monkeys where like once you get to what you thought was enough, there's always another level. So like it's a question of like I'm from South Georgia, right? So my version of enough wealth growing up is a lot different than having lived in New York or San Francisco for the last four years. so I mean my answer to that is like yes there is the question is like can you resist the like chasing people who are one level ahead of you because is there an upper limit to wealth no is there enough wealth yes depending on like where you set your standards for what enough means you know for some people it's like several hundred thousand a few million tens of millions but it's much more can you resist just like chasing after other people that you view to be a little bit ahead of you Yeah, I think about this a lot.

3:14I mean, on a very practical level, if you take your annual burn times 20, that's when you sort of financially are probably set, right? And can start to enjoy life. And also, I think a lot of people make a mistake. Like, I had some questions from some people who are retired about how much money. And I'm like, I asked about their life. I'm like, you should be spending more money. You know, you're not, unless you really do something stupid, you're fine. And my sense is you guys don't travel. You know, spend some money. Order the good wine. And I think about this a lot. I think hoarding wealth is a virus that infects America.

3:54I just don't think there's any reason to have over a certain amount of wealth. I don't think you're going to get much happiness, if any. incremental happiness. I don't think you'd be less happy. I think this notion that billionaires are less happy than billionaires is also a myth. But what you said, what is it? Humans are mimetic, and that is we don't think about satisfaction from what we have. We compare ourselves to others. And I have more money than most citizens, but I would like, and I stopped aggregating wealth or purposely trying to aggregate wealth after about 10 years ago. I either spend it or I give it away now, but I still occasionally regret not getting going more in on AI and trying to become a billionaire because I would like to fund NPR.

4:34I would like to have more political influence and candidates. You can always find reasons. I still feel insecure and I would love to have, you live in a capitalist society, no matter how wealthy you are, they're always going to create incentives to want more to keep you working, right? And keep you productive. But I do think there's an art to saying at some point, I at a minimum want to focus on my relationships and get off this hamster wheel. And it's not easy. And by the way, that's a story of privilege because I think the vast majority of people are just trying to figure out a way to save enough to send their kids to college and not have medical debt.

5:12But yeah, that word enough is so powerful and it's consciously deciding yourself when is enough and what would happen if I were fortunate enough to get to enough. Any closing thoughts on this? Yeah. I mean, there's, I have two things to add. One, do you know Nick Majuli? Anyway, he had in a blog post like four or five years ago, had a really interesting stat talking about how like, you know, most people are worried about not having enough money in retirement, but most Americans actually are spending less than like, they're earning more each year than what they're actually spending down in retirement.

5:46So to your point of like hoarding wealth being a virus, I think it's actually an inefficient use of money if you have like several million saved up and there's just no chance, like even accounting for what you want to leave for your kids or grandkids, if you're rapidly accumulating more and more money just from compounding in your 70s and 80s that you can't spend down, you probably should have spent some sooner. And the other point I have on that is like the whole point of wealth at the end of the day is somebody has to spend it on something, whether it's you, your kids, you give it away to like a philanthropic organization to spend.

6:18and having like a scarcity mindset where you're constantly worried about not having enough, even when you objectively have enough, is just depriving yourself of things you could spend money on to enjoy. Again, whether it's material things, experiences, relationships, and like the things that you can spend that money on that you will enjoy are just going to change a lot. Like the thing you'll enjoy at 25 is different from 35 or 45 or whatever. So I actually think one of the hardest things is like being willing to spend some money in your 20s when you probably don't have as much, knowing that like you'll keep compounding over time, right?

6:53But it's tough. It's like, it's a very tough thing to spend money when everybody else is still making money and thinking through like our idea of what we're gonna need later is always so much higher than what it actually is, I think. Fair enough. All right, let's head on to question number two. It also comes from Instagram. Jay.Kim asks, how should young people go about saving for a house on a high cost of living city? Jack? So I think the first question is, do you even want to? Because there's a lot of people who will move to New York or especially San Francisco now with the AI boom, where I lived in SF last year and the going rate for like a decent studio apartment is around probably$4 ,000 now.

7:33That's for a 500 square foot shoebox. So the question is, okay, you can make the math work on that, but then you get married and you want to have kids. And all of a sudden you probably need at least a three-bedroom home, which is going to cost, like, if you're actually in San Francisco proper, probably$3 million. I was looking at some three-bed, two-baths in New York to, like, prep for this. Same thing. Call it$3 million minimum in a decent neighborhood. And then if you're doing that, okay, are you going to pay for private school? And what's that going to cost? Are you going to have a car? What's the parking going to cost?

8:04Like, you end up in this thing where you're going to be spending so much money per year to keep up. Like, the first question to ask is, should you even buy a home in New York or San Francisco? Or should you live there to make money, meet your spouse, save cash and rent? And then once you're at the point that you're having kids or thinking about school, you move to the suburbs or you move to New Jersey or Long Island or pick your version of that. Yeah, look, I think you're right. I think it's important to do the math that this, you never lose money in real estate. The American dream is brought to you by the National Association of Realtors to always find a reason for you to keep just buying and give them their 5 % or 6 % commission.

8:43There are a lot of instances where it doesn't make any sense to, unless you just have a lot of money to buy versus rent. New York and San Francisco, almost always, it makes more sense to rent. And there is a certain, you know, elegance to renting and slamming your keys down and being economically mobile. Because what you don't want is to end up underwater on your mortgage or to be house poor and just so focused on making your mortgage that You can't enjoy life. I do think at some point, I mean, I'm torn on this because while as an asset class, homes have done the same or even maybe slightly underperformed the broader market, it is a great way to build wealth because people have a tendency to make that mortgage payment as opposed to maybe spending$2 ,000 or$3 ,000 saving and buying stocks.

9:31They have a tendency to make that payment. Also, I think there are some real psychic benefits, specifically moving towards a family or mating or having kids and procreating, which I think are rewarding. And that is, I was fascinated by the study that said that housing prices are a form of birth control. And that is for every 10 percent housing prices go up, the birth rate has declined by 1 percent. Because, I mean, you're a kid, Jack, but generally what you find is when you buy a house, you start fixing it up and you start fixing up a second bedroom and decide, well, maybe we should find someone to live in the second bedroom.

10:03room. I know. Let's pull the goalie and have a kid, right? Create one, yeah. Yeah. And I think, generally speaking, that's good for you, good for your wealth, good for your marriage. Well, I don't want to tell people. Let me be clear. You can't save a marriage having kids. That's probably not the thing to do. But I do think there is psychological return, psychic return in home ownership. And I think a decent policy—I met with a Democratic senator this morning, that a lot of people think is running for president. And like I said, a drill baby drill, it should be build baby build. And we should have tax incentives that unleash the private home builder sector and YIMBY laws such that we go back to where I was.

10:46I was living in San Francisco out of business school. I bought a two bedroom house in Prochero Hill for$285 ,000. The average graduate of the Haas School of Business in 1992 was making a hundred grand. So it was 2.8 times my salary. Now the average house grad is making$200 ,000, which is a great income. But the average home, I think, in the Bay Area as of last year was$2.2 million. It's probably closer to$3 million now because you've seen this acceleration. So what is that,$15 million? It's gone from$2.8 million to$15 million times. And like so many things in our society, housing has been a transfer of wealth from the entrance to the incumbents, where they create artificial scarcity through sequestering housing permits by putting housing permits or the authority in the house of current homeowners.

11:35This is an instance where it should go back to bureaucrats. You need growth, you need more housing. And people like you are having a tough time finding a house because people like me get very concerned with traffic and make it more difficult to build more housing such that the price of my house goes up in value. I think this is a big issue for America. You need a kitchen cabinet of people who can sit down with you and say, all right, give me the math, give me the numbers. Should you buy a house? Should you not? And even if it doesn't make economic sense, if you got rich parents and you got, you know, a dude you want to marry, buy a house.

12:08You know, it's just, there's a lot of nuance here. And I think people, this is one of those things where people will spend so much time deciding which iPhone they're going to buy and they don't spend enough time for 1500 bucks. They don't spend enough time thinking about what is arguably the largest purchase of their, of their life. I also think, and I'm sorry for the word salad here, that the IRL movement where Live Nation is booming and Taylor Swift tickets are going for, you know,$6 ,000, is that a lot of people of your generation have just given up on saving for a home. When I was your age, every dollar I had was going towards a little fund where I could save$60 ,000 for the down payment on a home.

12:47And now I think a lot of kids or young people are saying, there's no fucking way I can buy a home. I'm just, I'm going to go to Coachella. I mean, well, something else that's funny that you hinted on there was, and I totally agree on the like Yimby versus NIMBYism. At the end of the day, we should build more homes and then people could like afford to move into a home. But a lot of the voters don't want their home prices to drop because of what we were saying earlier about it. A lot of people treat it like an investment asset. You don't want your$4 million home to be worth 2.5 million, even if a lot of 26 year olds can then buy homes.

13:17But this is especially true in New York. so much of the housing is like subsidized by people who do have rich parents. Like, you know, like I didn't really pick up on this until like, I also went to business school. I was at Columbia and like, you have people who are taking out a couple hundred thousand dollars in student loans. You have people who are like fine, but not like trust fund kid. And then you have people whose lifestyle subsidized or like parents will like buy them an apartment or townhouse and everybody's competing for the same housing supply. So like for the, I guess for the people who are like making their own down payment for a home right now in a high cost of living city.

13:52So much of the already scarce supply is also subsidized by like family income, which I'm like all for. Like if your parents can like support and help with like big life costs, awesome. But it makes that really tight supply even tighter. So it's just tough. You have like a really tough supply demand market. You have a lot of factors against you. And yeah, there's a little bit of financial nihilism where people are like, I'll never afford a home, at least not in one of these two cities. So why not blow it on, you know, material goods, consumerism experiences. And it's just a pretty vicious cycle.

14:26Okay, so we'll be right back after a quick break.

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17:58Welcome back. We're here with Jack Rains. Question number three comes from Cordova, Texas. Will there be a need for wealth advisors as AI tools develop over time? Oh, yeah. A hundred percent. I mean, like, you don't get a wealth advisor to, like, help you outperform the market. There's a million, like, agentic AI things. Robinhood just rolled out some AI agent trading tool. Like, to actually place trades, yeah, AI can do it. But wealth advisors are really there to, like, tell you what not to do and to fix behavioral problems. Great point. Market tanks, you panic, you want to sell. Like the amount of people who would have sold the bottom in 2020 when the market tanked or would have sold in 2022, Q4, when like the NASDAQ was cratering, where they had a financial advisor who was like, stay the course.

18:42If anything, like increase your contributions now while stocks are on sale. You know, for somebody who would have like impulse sold because they panicked, they would have missed out on the market doubling from those bottoms. So I actually think there's more and more and more noise that's causing people to feel more and more distracted when it comes to investing. And having a professional that can actually just manage your emotions and stop you from making, like, behavioral screw-ups is more important now than it was at any other point because of, like, so much noise on social media. Yeah, it's interesting.

19:15About three-quarters of Gen Z and two-thirds of millennials seek financial advice online or via social media. and only one in seven Gen Zs say they would turn to a financial professional first when faced with a question about finances compared with 39 % of boomers. What's interesting is that, well, let me go to your point. I have found I didn't use a financial advisor, maybe I should have, but I didn't to get wealthy. I use them now to stay wealthy. And that is, I'm not really interested in their stock recommendations. I just don't think they know any more or any less than me about stocks. And also to be fair, I think some of these guys are pushing their internal funds, which tend to have higher fees.

19:50And I think fees are the enemy of compounding returns. I think you want to be on low cost index amounts. You want to be diversified. I spend a lot of money on financial advisors, but mostly it's about diversification, tax efficiency, which is Latin for legal tax avoidance. And then things like trusts and trying to figure out a way like that I give my kids enough money someday such that they can do anything, but not enough money such that they can do nothing. you know, if you're blessed with some level of economic security, you want advice on how to be smart, how not to lose it, to find out if you're too concentrated.

20:31Should I be, oh, I should sell, I need money. Should I sell these stocks? A financial advisor might say, no, don't sell the stock, borrow against it and let it continue to compound because we can borrow against your stocks, you know, 10, 20 % of their worth and not be that worried about getting too over-levered. and you don't have to pay taxes on your gains. I mean, there's just, it makes sense once you have a certain amount, use AI, but use it to inform you and then talk to people who understand money, whether it's a financial advisor or just other rich people who really understand how to invest money.

21:05What's interesting is that while AI, I'm an AI optimist and think it's gonna create more jobs than it destroys. And I think you're going to have more financial advisors in 10 years than you have now. and there's going to be a shortage. Nearly 40 % of financial advisors are expected to retire within a decade, creating a shortfall of roughly 100 ,000 professionals. And AI tools may be structurally required to step in and fill the gap for retail guidance, but these LLMs have, you know, they have real biases, and they're generally not good at giving long-term financial advice. And the quality of what AI tells you is based on the quality of the prompt, which is based on your financial literacy, younger people who are not as financially literate are asking you, like, how can I get 10x my money in the next 12 months?

21:51And it'll come back. It'll say, look, that's unlikely, but the most volatile assets are crypto and try this. So a lot of it's prompt. And also, there's a study showing that these LLMs appear to be sexist and that their recommendations tend to be more conservative towards women than men, resulting in them not making over the long term as much money. In sum, I think it'll be an enhancement. It'll make financial advice more accessible, which is great. And it's a good thing about AI, but it won't replace human advisors since the quality of guidance depends on who you are and context and nuance and tax.

22:31I think we're actually going to see more financial advisors. And I would say that it's probably with the right credentialing, understanding accounting, very much you need to understand tax, if you have good relationship skills, if you're good at networking, if people know. Being a financial advisor is the worst job in the world for 10 years because it means to going every fucking event and kissing everyone's ass and sitting them down and talking to them about their financial future and being their therapist when the market goes down. And then after 10 years, if you can survive it that long and build a book, it becomes the best business in the world because you basically have an asset base of people who keep paying you, you know, 10, 20, 50, 100 basis points on the assets under management.

23:11Their portfolios keep going that way. Hopefully, right? Yeah. Hopefully. But any closing thoughts on the career prospects of someone thinking of being a financial advisor? Yeah, I mean, I think it's one of those things where at the end of the day, it's always going to be a relationship game. And something that a lot of the Silicon Valley world misses is you can't just replace human relationships with technology. You can like amplify a lot of stuff. But when people are in like markets are volatile, people are emotional. They both like they want like a comforting voice to rely on on stuff or somebody walking back from the cliff.

23:46So, you know, I my real advice is it isn't about like, should you go into this job or that job or whatever? But just don't like I would not be pessimistic about AI's impact on relationship driven industries. You know, financial advice would be one of those. Yeah. So again, everything still comes back to the core skill, which seems to be the most enduring, and that is the ability to establish relationships. Jack Raines is the writer of the newsletter Young Money and author of the forthcoming book Young Money, A Field Guide to Wealth and Purpose in Your 20s. He's holding it up. Jack, thanks so much for joining us and congratulations on your success.

24:23Thank you. Thanks for having me. This episode was produced by Jennifer Sanchez and Laura Janair. Kami Rika is our social producer. Brad Williams is our editor. And Drew Burrows is our technical director. Thank you for listening to the PropG pod from PropG Media.

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From the publisher

Scott Galloway is joined by Jack Raines, writer of the Young Money newsletter and author of Young Money: A Field Guide to Wealth and Purpose in Your Twenties. Scott and Jack discuss what "enough" actually means, why the rent-versus-buy math rarely favors buying in the highest-cost cities, and what a financial advisor is really for once AI can place the trades.

Want to be featured in a future episode? Send a voice recording to officehours@profgmedia.com, or drop your question in the r/ScottGalloway subreddit.

Plus, you can now call or text Scott a question at our new Office Hours hotline: ‪(201) 472-3656‬.
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