Claude Design blew my mind

24:27are you good okay so you want should we try in co-work this this what dan says navigate here i'm gonna put this over here so people can see in co-work okay we're gonna do this together

24:46I'm going to pull my this is not easy to do live but I will try

24:54okay in co-work

25:00we top left where it reads dispatch yeah click the arrow pointing down click the arrow pointing down I don't see an arrow pointing down I don't see the hour pointing down. Could be hour pointing down and clear background tasks. I guess I don't have background tasks on Cowork. So not sure what you mean by that. At least on this account. Oh, he says I don't know if it works. Fair enough, fair enough. I appreciate you. All right, so let's go back to the deck stage. Sorry, the deck that we're creating. It seems like it's creating speakers notes, which is really cool, right? So if you're creating a business, you found an idea, maybe it's Idea Browser, maybe you just came up with an idea and you just want a first draft, it's cool that you can get a script.

26:08And is it good? We will see.

26:13And let's see. Uploads. Okay, so I think it's still doing its thing. Still doing its thing. Are you still working on this?

26:34Let's see. Yeah, it seems like it's still working on this. It is still working on this. Okay, while it's doing that, let's go see how the product's doing.

26:49Hey, can you turn direction A into hi-fi designs? So I have one more idea. If this doesn't work, what we'll have to do is we'll just export it and we'll create a new session. And then we'll just say go with A. but it seems like it's working. So let me do the research and then build. I'll look into Duolingo and BrainRide's design language to ground the hi-fi direction. So I guess the lesson here is it's going to break sometimes and you just got to keep going. It's going to break sometimes and you just got to keep going but I'm pretty excited about this idea. I don't know about you. I think someone should build it.

27:38But I could just see this working. I like how simple it is. I like the mission. I like the mission a lot.

27:52So I'm pretty impressed. Despite Claude Design breaking on me a few times, so far I'm impressed.

28:05So far I'm impressed. By the way, I see the comments. Greg Hanschen, go Greg, just dropping in to tell you you rock. Thank you. I appreciate that. A LinkedIn user, don't know who you are, what your name is. You're anonymous, but thanks for showing the process. I have to go, but later we'll check the YouTube video, cook stuff and keep it coming. All right. We'll do. Ronnie Parsons, how's it going? Nice one, Greg. Let's go. Someone could steal this idea and someone should steal this idea and make the lives of our seniors happier and healthier, which I think is a really, really big opportunity. So many people are creating apps for Gen Z, even millennials.

28:53But there's just so much opportunity for older adults. They're so underserved as an audience and I just think, hey, if we're lucky we have grandparents

29:05and why not create apps for them? So let's go while this is cooking. Let's see if our deck is done. Are you still working on this? It just doesn't respond.

29:25Let's just say, where's my deck? Where's my deck? I don't know if you can run two tasks at the same time, by the way. This is what we're trying. We're trying to run two tasks at the same time. And I don't think you can, right? Because it freezes up. So that's something I'm learning. You probably can't create two tasks at the same time. So I'd recommend just focusing, oh wow, yes. So that's what happened. That's really interesting. I pressed the task in the funding thing and this just stopped. And I'm going to say, so we don't want that. Hey, I'm just going to re-say it again. So another lesson here.

30:11They should say that, right? They should say focus on one task at a time. Because how are we supposed to know? How are we supposed to know? How are we supposed to know? It's impossible to know. It's impossible to know. So I'm going to see if I can just... There's no stop button, which is interesting. It just... Oh, well, it did the deck. Okay, so it did the deck. Keeping 58 million minds sharp for longer. Let's see if we like this. Wow. Hi, I'm Greg Eisenberg. Over the last decades, I've built and sold internet businesses. I've advised Reddit and TikTok, and I've spent a lot of time studying where demographics, tailwinds, meets software.

30:58The one I keep coming back to is this. There are 58 million Americans over 65.

31:08There are over 58 million Americans over 65, and almost none of the software they use was built for them. I'm here today to talk to you about Senior Brains, the first consumer brain health company built specifically for the aging brain. We're raising$2 million to launch and prove that seniors will pay and pay well and to keep their minds sharp. I'd love Sequoia to lead it. One in three Americans over 65 will develop content in decline. This is dope. Today, seniors choose between toys or a six-month wait at a memory clinic. Mic drop. That goes hard. Option A, you play brain games built for communities, not seniors, cluttered, thin clinical evidence.

31:50Option B, that's cool, by the way, that this deck is just kind of over here. option b is a memory clinic neurologist academic center six-month wait time 400 out of pocket diagnostics not a practice i mean come on this is really cool every uh what we're building 15 minutes every morning for the rest of your life more calm than clinic more noon than lumosity the daily practice america's aging population has been asking their doctor for and no one has built it. No one has built it. And here it is. Wow, it actually did like a mid-fi. It did a mid-fi. So the daily coach, the circle. And it gives the product features.

32:40The science just crossed the line. Three landmark trials turn cognitive training from wellness into standard of care. Wow, this is really good. So it actually did the research around scientific backing. Wow. The wealthiest generation in history is aging into the largest unmet health need of their lives. The adult child is the buyer. Mom is the user. This is really good. The daughter sees a meta ad, the gift that keeps mom sharp. They buy the annual gift. Wow. 228. Mom on boards with her coach. And then look at that. Your blended CAC$62, your year one LTV$228, and your payback is 3.3 months. LTV CAC$3.7.

33:28Start consumer and grow into medical advantage. Wow. And then you sell into senior living. That's unbelievable. We're pre-launch, not pre-product.

33:44This is me. I don't have the number one tech pod on Spotify. The Startup Ideas podcast is not the number one, but it's the number one in my heart. And maybe yours too. This is probably the best deck I have ever seen created by any LLM, period. Period. The idea browser to claw design flow for a deck is unbelievable. This is unbelievable. Let's go back to see if it's any good at visual design. Or is it just going to stall? But I think we figured it out, right? It did give us a couple bugs. Oh wow, it's already built it. I think we figured out that you can't do multiple at the same time too. So okay, where are my screens, my friend?

34:42Oh, here's my high fives. Are these my high fives? Probably. Nope. Okay, not there. Oh, here's my high fives. Okay. So direction A, let's see if we like this. senior brains the daily brain walk gamification with hep familiar enough to feel instantly legible streak xp level and mascot but warmer okay just show me show me the product like where is the product

35:25like why is it not just showing me the product right i don't is is this it is this is this it

35:35I don't see I don't see where it is someone in the chat let me know what where you think I should go here

35:51someone in the chat let me know where you think I've opened the hi-fi it should be visible now scroll horizontally

35:59scroll horizontally it says I don't see it I'm going to say I can't scroll horizontally show it to me vertically

36:15click present in the top right let's see full screen okay it's presented but there's nothing it's not doing anything so that didn't work thank you though interrupted by an error I think because I I can't see it in this format give me another format

36:44this is the stuff that people actually need to know If you want to get good at cloud design, you actually have to know these little things. And I know it's boring. I know it's boring. There we go. So here we go. Onboarding. So Bean introduces itself on step one. Here's the question. Big tap targets. One idea per screen. Cheerful illustrated chips. Bean is asking, what would you like to get a little sharper at? Remembering words or names. Focusing and paying attention. Quick thinking. A bit of everything. you've got your daily home I think this looks really good I think this looks really good from your family this social feature is just too good it's cool you can scroll down too you got your session results I think this is missing share this on Facebook for this audience I think that would be really cool TBD and then your progress current streak this week.

37:50I mean, this is beautiful. This is beautiful. This is really cool. This is, I don't know about you, but this exceeded my expectations. So now let's see how we could, okay, let's try to make this better. So let's try this drawing thing. So I'm going to say, or type anywhere to add a note. I'm going to say, I'm going to make this here. Actually, not over here. Basically, I want to add the share diagram. So I'm going to say,

38:35over here I want a button, right? I'm going to say, tap anywhere. I'm going to say, make a button somewhere somewhere in the bottom or wherever conversion would be highest that says share to Facebook. And now we're going to see how this works and if Claude Design is able to take that feedback. and there's similar features on other vibe coding type tools. I know Google Stitch has a similar feature and others.

39:25So this is something I like. This is something I like to do. Let's see if that worked. Pretty nice. I will say that's not the default Facebook icon but share this win on Facebook, the copy is really good. I didn't tell it to say share this win but I know as someone who's built social products that millions of people have used that if you say share this win versus share this on Facebook, share this win is going to convert a lot more. And what does that mean tactically? That means that you're going to get more customers. So I like this. I like this a lot. I'm impressed. So I can end this stream here.

40:11I can end this stream here doing slides and a wireframe and design. Or I can do a video too. I can do a video. Should we do a video? Let's do a video. So to do a video, let's see how we can do it.

40:37Do we do it as a prototype?

40:42There's no video section, right? But I think it's going to be a video over here. So we're going to go Senior Brains Video. We'll say ad. And then I'm going to say, what I should have done is actually, actually it'll be interesting to know if it can get context from my other projects. I want you to create a 30-second ad for my new app, Senior Brains. You can find the screenshots in the project called Senior Brains. If you have any questions, let me know. I want the creative direction to be cute, funny, warm, and interesting to watch. Your target is 45 to... Actually, I'm going to say 40 to 60...

41:5135 to 45-year-olds. Basically, the children of the buyer. Children of the older adult who's going to use the product. Can you do this? Hit send.

42:17This is just funny. This is just a funny thing to say. In before Senior Frog's copyright claim. You love to see it. That's just funny. I appreciate you Zeb. So quick questions. Link to the Senior Brains project. So I actually have to go to the project ID. Fine.

42:42So I have to go here. I'll have to go into here, into the Senior Brains. Now do I go share? Copy link. And let's see if that will work here. What? So this is always confusing. Here is the project. What I do find confusing is every time you leave a folder and go back in, it kind of like it loses context a little bit. See, I wanted to get back to the questionnaire. But when I went back here, there was nothing, right? But anyways, I gave it the... So that's a bit of a miss, I will say. Cloud design, that's a miss. I would have loved to... I would have loved to just... It'd been back, right? It doesn't feel like a seamless experience.

43:41And that doesn't feel good. It doesn't feel good when that happens. So I have a feeling this is going to take long, by the way. I mean, well, not long. Maybe it's going to take five, ten minutes to create this. But who knows? We're going to find out together. I've got a solid read on the design system now. I'll stand by for your answers on the question forms. But where's the question forms, sir? It goes, Claude has some questions and your boy is clicking and it's not coming up. So let's see where it would be. I'm just going to ask it. I can't find the questionnaire. where is it? And it should be able to put it on screen.

44:32So when in doubt, if you don't know something, just ask design what to do.

44:44And that's generally a good rule of thumb. So stuff is happening. Stuff is happening. We love to see it. So the questions should have appeared in your preview pane on the right side of the screen. Okay. Should have, but it did not. If it's not, it may have been dismissed, which it was. Let me just make reasonable creative choices and get building. Wow. Wow. Okay. Okay, sir. I'll commit to a strong direction and expose variations. I don't know about you, but I would have loved to have seen the questionnaire come back. I would have loved to have known and actually answered it. Because I love doing the questionnaires.

45:32One of the things I love most about Claude Design, funny enough, as a first reaction, is doing the questionnaires. Because in doing the questionnaires, I, as the product manager, can get so much more clear as to what exactly I'm building. Of course, I grabbed an idea from Idea Browser or if I come up with an idea on a walk or something, it's just like a one-liner or a two-liner. What I love about products like this is it helps me refine my thinking. And if I let it do all the thinking and all the judgment, then I find myself creating projects and never finishing them. And we don't want to do that.

46:15We don't want to do that at all. So I don't like that. That's a miss, Claude Design.

46:27and yeah, that's all I can say about that. So we can see here the plan. So committing it out loud. We're getting a 30 second animated video. By the way, someone said, I wonder how many tokens it uses for the 30 second video. I wonder too. I also want to say that it has not asked me for more tokens yet. yet. I'm on a Claude Max plan. I believe on this account, I believe I'm on a Claude Max plan. It has not asked me what is the value I've gotten out of this. The value right now has been thousands of dollars. Period. The value has been thousands of dollars. Did you see that deck? That deck was crazy.

47:15The directions, the wireframe directions were on point. And the visual style was really good. It nailed 90 % of it. Realistically, with 30 minutes of back and forth and going through it, I could have gotten those app designs to be next level. Animations, interactions, that would have been really interesting to see. Could it have done actually interactions and animations? Not sure, but the actual designs were really, really good.

47:51Ken says here, I'm sure the usage limit is terrible. It was already bad when you create, edit artifacts. Maybe the Anthropic people are listening to this stream and are like, let's just give him some more tokens. We feel bad for him.

48:12I'm kidding, they're not. especially when I'm doing a couple jabs here at Anthropic. People are saying usage on Claude is terrible. Yeah. Yeah, that is a lot of people say that.

48:35So let's just go and see what's happening here.

48:43so 30 second video this the story is going to be a character driven slice of life we follow ruth who's the mom and sarah who's the adult daughter sarah gifts the app ruth uses it they connect through it funny warm tone with visual gags okay oh okay mom have you seen my glasses every Tuesday. Sarah Haddad, there has to be something. Gifting the app.

49:13Playing. This is interesting. It's not what I expected, to be honest. I expected a full-on commercial. This is cool. I could see this being an ad on X or something but I can see this being an add-on. I'll give that feedback. Cool. I can see this being an add on X or something, but this is for meta. Also, I'm curious, can you make this feel more like a real commercial? Something I'd watch on TV. This doesn't feel like that.

50:04So we got Danny who says, Hi Greg, just to let you know, I've run out of tokens in a couple hours and I cannot add more. Crazy. Crazy.

50:18So these are these tweaks that you can do on the right hand side.

50:26Okay, so there's, you know, it's cool that it has, I mean, this is pretty cool, but it's just, it's pretty cool I should say it's pretty cool I just want to see if it can make a cinematic version that's really what I want and I didn't do a good enough job in the prompt realistically saying that so

50:50Danny's impressed with Claude Design he says the amount of work it did in those two hours was fantastic Tim Park says it's cool, but it doesn't slap. I think he's referring to the video ad, and I agree. That is a good way to put it. Ida says, I love Claude's ability. It's Yusha's take. It's away 75%. Yeah,

51:27I think tokens tokens, it's interesting to see how, here's the way to think about tokens. How much value are you getting out of it? That's really what it comes down to. Right now, I'm getting a ton of value. What's this work to me? A lot.

51:54This is funny. Ada says, It's genius, but imagine the most beautiful house in the world, but you can live in it for one day. That's what Claude design is. That's interesting.

52:08This is hilarious. It's cool watching it work. I have no idea what caramelized onions are, but it keeps saying it when it builds.

52:20Wow, that's pretty good. I think what you're talking about is when it's writing or doing things. Sometimes it says, Claude will say schlepping or working or doing things.

52:37Sautéing, right? It loves to sauté. Claude Design and Claude in general love to sauté. We're going to take a quick break. I'm going to do a turmeric orange shot. I'm recovering from a cold. So I'm going to do a shot on screen and just sip this shot. Actually, I'm not even going to sip it. I'm just going to take it. It's got a really nice orange, turmeric vibe to it. Turmeric orange. Look at that. It's got a crust on the top. It's crazy. All right, here we go.

53:20I just failed to get this out. It's so thick that I can't even get it out.

53:28I'm only getting a bit out. A little bit.

53:36Inject the turmeric. I'm just trying to get better for you all so I can do more demos.

53:45oh

53:54all right all right whoa

54:03we did it we did it um turmeric and black pepper powerful yes we don't have time to be sick here we gotta I also have apple lemon ginger apple lemon ginger delicious

54:35absolutely delicious

54:40agreed agreed Agreed. Turmeric color branding with clod on point two. 100%. All right, we're going to give this a few more minutes.

54:53And I'm scared to go even touch anywhere else on this product because I'm scared it's going to stop working. I don't know about you. I feel like when I'm on clod design, I'm walking on eggshells.

55:09Here's an interesting alpha. Steve Katz, for the hyper-realistic version you want to with Opus 4.7 run the same prompt on eversince.ai. So I've never heard of eversince.ai.

55:27But this is cool. Wow, this is what I want. This is like the dream. This is, I'm guessing, using Cdense 2 or similar.

55:40So yeah, maybe Claude Design is not it for videos. Yeah, let's see what he uses. See, that's two. This is cool.

55:55Wow, launch today. That's interesting.

56:05yeah I feel like there's no way that this is going to be as good as that there's no way I would go and download the files

56:20here you know what we can do we can export this oh my god here we go

56:30Oh my God. Oh my God. Are you watching this ad right now?

56:49Wow. What do you think of that ad? I don't even know how to get back to it. It's still working on it. But what did you think of that? Did you see that? What is happening?

57:06Oh, new version. New version just dropped. Okay, watch it again. Mom, where are your glasses?

57:16I'm pretty sure you can create audio on design. Or actually, I don't know if you can create audio. That's a good question. Can you create audio on Cloud Design? you certainly can bring it to Suno and create the audio there and then just put it together it's better but it sucks it's better but it sucks claw design is not for video it's like okay it's okay I don't know my first rate I don't know it might just be we haven't spent time with it we didn't do a storyboard and stuff like this. But I don't know. It's not this. It's not ever since.ai. Look at this. This is what we're competing with. There you have it, folks.

58:14We played and we tried with Claude Design together. I'm going to stop sharing my screen.

58:24And there you have it. We did it in under an hour. Thank you everyone for tuning in. Hope this has been fun. Hope you learned a thing or two. My final impression of Claude design is that you should try it and get your hands dirty. I think that the wireframe capability on Claude design is incredible. I think that the ability to take an idea and put it into a deck is unbelievable. I think that the visual designs of Claude Design are really, really good. I think that it's really hard to do multiple prompts at the same time. So you have to be patient. I think the video capabilities of Claude Design is a five on 10 at best.

59:20So overall, is it worth trying? Absolutely. I think it's best in class. I don't know if it's the best, but it's... I'm going to be using it. I'm going to be using it. Like I said, it's the best wireframing I've seen to date. I'm going to be trying it versus some of the competition. I think it's really cool. And thank you all. Thank you all. Get your hands dirty. if you enjoyed this please let me know I can do more of this sort of stuff and I'll see you next time