In short
The Vergecast Episode Summary: Siri is a Gemini
Episode Overview In this episode of The Vergecast, hosts Nilay Patel and David Pierce discuss significant tech news, focusing on Apple’s new partnership with Google for its Siri AI, ongoing antitrust lawsuits involving Google, a troubling deepfake issue on X (formerly Twitter), and the diminishing interest in the metaverse, particularly regarding Meta's VR initiatives.
Key Topics Discussed
- Apple and Google’s Collaboration
- Apple announced that the next generation of Siri will be powered by Google's Gemini technology.
- This decision comes after Apple explored various AI solutions for Siri but ultimately decided to partner with Google.
- Key Points:
- Apple's struggle to develop its own AI led to this partnership.
- The Gemini deal could enhance Siri's capabilities significantly, but details on execution remain unclear.
- There are concerns about maintaining Apple's privacy standards while using an external technology.
- Antitrust Lawsuits Against Google
- Vox Media, along with other publishers, has initiated antitrust lawsuits against Google regarding its ad tech monopoly.
- The hosts discuss the implications of these lawsuits and the strategic decisions of media companies to file separately rather than collectively.
- Key Points:
- The lawsuits are a response to Google's previous loss in court regarding its monopolistic practices.
- The media companies are highlighting their financial injuries due to Google's actions.
- Deepfake Concerns on X
- The hosts address Grok, an AI on X, which has been generating inappropriate deepfake images, sparking outrage and calls for better content moderation.
- Key Points:
- Advocacy groups are demanding more stringent actions from Apple and Google to prevent harmful content.
- The discussion includes the failures of X's content moderation policies and Elon Musk's controversial handling of the issue.
- The Decline of the Metaverse
- Meta has decided to lay off hundreds of employees from its Reality Labs division and shift focus from the metaverse to AI and wearables.
- Key Points:
- This move marks a significant pivot in Meta's strategy, as interest in virtual reality and the metaverse wanes.
- The hosts express disappointment over the discontinuation of the popular VR exercise app Supernatural, which catered to a unique demographic.
- Lightning Round Highlights
- Brendan Carr Drama: Hosts critique Brendan Carr's statements during a congressional hearing, highlighting his misleading claims about media monopolies.
- Paramount's Struggles: Paramount is in a contentious battle over acquiring Warner Bros. Discovery, facing rejection from shareholders despite aggressive overtures.
- Trump Phone Update: The Trump phone is under scrutiny by the FTC for deceptive practices, revealing the dubious nature of the project.
- Dig Relaunch: Dig is attempting a comeback with a focus on providing a human-curated social networking experience, aiming to differentiate itself from AI-dominated platforms.
Key Takeaways
- The partnership between Apple and Google for Siri represents a significant shift in how Apple approaches AI, leveraging external technology to enhance user experience.
- Antitrust lawsuits signal a growing concern among media companies about Google's dominance and its impacts on their revenue.
- The ongoing issues with deepfakes and content moderation highlight the need for clearer policies and accountability on social media platforms.
- Meta's shift away from the metaverse reflects a broader trend of companies reevaluating their investments in immersive technologies amid changing consumer interests.
Conclusion This episode of The Vergecast delves into critical developments in the tech industry, illustrating the complex interplay between innovation, regulation, and consumer expectations. The hosts engage in insightful discussions that underscore the challenges and opportunities facing major tech players in an ever-evolving landscape.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOGoogle's Antitrust Lawsuits
0:45 to 2:50
The hosts discuss the implications of Vox Media and other publications suing Google for antitrust violations.
“My favorite kind of news story, the news story that is, like, irritatingly about us and also requires us to figure out how to disclose for a long time.”
Implications of Google's Antitrust Case
2:50 to 6:10
They analyze how Google’s monopoly on ad tech affects media companies and the broader landscape.
“There's a wall, you know, the whole ethics policy.”
Apple's AI Strategy with Gemini
6:10 to 10:00
Discussion about Apple's shift to integrate Google's Gemini into Siri and its implications.
“I got nice emails from from people in the know at Google and elsewhere who were like, wow, you're really nice to Google right next to like we just our company just sued Google.”
Foundation Models and Apple's Miss
10:00 to 12:40
The hosts debate whether Apple should have invested in AI models earlier and the consequences of its current strategy.
“I think there's important Apple lost and Apple is violating its own principles, arguments to be made.”
Tim Cook's Doctrine and AI
12:40 to 14:01
They explore Tim Cook's philosophy on owning technology and how it relates to AI development.
“This idea of like, okay, this is actually going to be a sort of function engine for your computer that you can use to just start actually doing stuff without having to open apps and do stuff in the apps.”
Understanding the Cook Doctrine
14:01 to 16:47
Learn about the significance of the Cook Doctrine in Apple's strategy and its implications for AI.
“And it's a long statement and it's everywhere, but I'll just say, I'll just read the first part.”
Apple's Relationship with Google
16:48 to 19:32
Explore Apple's collaboration with Google and its impact on Siri's future.
“And it has finding ways to make those training data sets even bigger and more relevant.”
The Ambiguity of Apple's AI Strategy
19:33 to 21:28
Discuss the unclear nature of Apple's AI strategy and its implications for user experiences.
“Because Apple has its own private cloud compute.”
Gemini as the Backbone of Siri
21:29 to 22:36
Understand how Gemini is positioned to enhance Siri's functionality and performance.
“or whether this is happening today and Apple's going to take Gemini and run it on its servers.”
The Future of AI Models in Apple
22:37 to 26:52
Examine the evolving landscape of AI models and Apple's position within it.
“If you have a credit card, you can just go use it.”
Show all 38 chapters
Google's Dominance in AI
26:53 to 28:00
Analyze Google's advantages in AI development and its implications for competition.
“That saying, you know, it's like being a wireless carrier.”
Google's Dominance and Gemini's Personal Intelligence
28:00 to 29:20
Explore Google's computing power and the implications of Gemini's personal intelligence feature.
“Maybe it's impossible to do what Google is doing, but certainly right now, no one can.”
AI Mode in Google Search: The Shift to Monetization
29:20 to 31:38
Discuss the shift to AI mode in Google Search and its implications for monetization and user experience.
“Like, make no mistake, Google is desperate for AI mode to be the main interface for search.”
Critique of Google's AI Monetization Strategies
31:38 to 33:37
Analyze the criticism of Google's approach to monetizing AI and the implications for users.
“And they can monetize it in all kinds of ways that are way more exciting than just you bought an AdWord and here's the first result that's SponCon.”
The Future of AI: A Nihilistic Perspective
33:37 to 34:31
Examine the host's nihilistic viewpoint on AI and the implications for personal data usage.
“Shopping at least feels like a sort of payment system people understand, which is people are going to pay to put their things in front of me and I will either buy it or I won't.”
The Grok AI Controversy: Inappropriate Content and Moderation Failures
38:47 to 42:00
Delve into the issues surrounding Grok AI's inappropriate content generation and content moderation failures.
“Here you're first this new year with Shopify by your side.”
Content Moderation Challenges in App Stores
42:00 to 45:28
Explore the failures of content moderation by Apple and Google and the implications for users.
“I'm actually recording it right after the broadcast today.”
Meta's Shift From Metaverse to AI
45:28 to 51:30
Discuss Meta's layoffs and its transition away from the metaverse towards AI and wearables.
“We'll keep talking about it here too because it's a funny thing in that there's been a lot of talk and a lot of sort of movement, but also the platform is in the same place that it was.”
The Power Struggle Between Meta and Apple
51:30 to 56:00
Analyze the ongoing conflict between Meta and Apple over platform control and business strategies.
“He is not motivated by finishing the thought, by investing in the things that he bought in this case.”
The Evolution and Acquisition of Supernatural
56:00 to 57:50
Explore the implications of Meta's acquisition of Supernatural and its impact on the VR fitness landscape.
“This is not what a typical VR demographic looks like.”
The Potential of Fitness in VR
57:50 to 1:00:15
Discuss the missed opportunities in the VR industry, particularly regarding fitness and community engagement.
“Nobody else is trying to do that anymore.”
Meta's Strategic Missteps in the Metaverse
1:00:15 to 1:02:26
Analyze Meta's shift in strategy and the implications for their future in the metaverse.
“And I think in this turn, if you're like, why won't meta win an AI?”
The Decline of the Metaverse Vision
1:02:26 to 1:02:48
A crucial insight into Meta's retreat from a VR-first approach to focus on mobile devices.
“Can I just read you maybe the single bleakest part of this entire thing, which is that there was a Bloomberg reported that there was an internal memo.”
Current State of VR and Wearables
1:02:48 to 1:04:49
Discuss the current trends in VR and wearables, including challenges Meta faces moving forward.
“about a shift in the metaverse strategy.”
Brendan Carr's Congressional Hearing
1:08:11 to 1:10:01
A discussion on Brendan Carr's statements during a recent congressional hearing and their implications.
“It's time for the lightning round, unsponsored.”
Brendan Carr's Oversight Hearing Insights
1:10:01 to 1:11:10
Discussion on Brendan Carr's statements regarding local news and free speech.
“When if you just peel back what he's saying, you're like, oh, you're a dummy.”
Quote Analysis on Local News Investment
1:11:11 to 1:13:08
Critique of Carr's claim about Comcast and Disney controlling content.
“I just want to see if you can catch the blatant, nonsensical lie in the middle of this quote.”
The Fallacy of Comcast and Disney's Dominance
1:13:09 to 1:15:36
Exploration of the inaccuracies in Carr's statements about content dominance.
“I mean, almost 100 % of the content Americans are seeing.”
Verizon's Policy Changes Under FCC
1:15:37 to 1:16:39
Discussion on Verizon's ability to lock phones and implications for consumers.
“we can do a written interview, old school, but I would challenge you to defend the concept that almost 100 % of the content Americans are seeing come from those two companies.”
Paramount's Attempts to Acquire Warner Brothers
1:16:40 to 1:19:44
Review of Paramount's aggressive bids and the implications for Warner Brothers.
“is still trying desperately to buy Warner Brothers Discovery.”
The Uncertain Future of Paramount's Business Model
1:19:45 to 1:21:57
Discussion on the risks of AI investment and the restructuring at Paramount.
“And it has always been kind of bizarre that the Ellison family is looking at its investments in AI and saying what we would rather have is the company David Zasloff made.”
Netflix's Position in Media Acquisitions
1:21:58 to 1:24:00
Exploration of Netflix's strategic advantage over Paramount in acquisitions.
“It's like a sign that you've entered a different multiverse because it's so bad.”
Trump Phone Update and Investigation
1:24:00 to 1:25:57
Learn about the latest developments surrounding the Trump phone and its implications.
“That will, I'm sure, keep being insane for a while.”
Evaluating the Trump Mobile Grift
1:25:57 to 1:28:26
Discuss the legitimacy of Trump Mobile and the potential grift behind it.
“Like Trump Mobile is it's it's real and a grift all at the same time.”
Dig's Revival and Social Networking
1:28:26 to 1:31:48
Explore the revival of Dig and its approach to combating AI in social networking.
“There are executives who, you know, Dom is writing about this every week.”
Challenges of Integration in New Social Platforms
1:31:48 to 1:35:26
Examine the complexities of integrating new social platforms with existing protocols.
“It was just like, here's some neat shit on the internet.”
Audience Engagement and Memories
1:38:00 to 1:38:39
Listeners are encouraged to share memories about technology, particularly Clubhouse.
Upcoming Episodes and Highlights
1:38:40 to 1:39:29
Discussion of future episodes and highlights from past shows, including a notable live recording.
“Monday's episode, right, is going to be the one you did live in Vegas?”
Transcript
Automatic transcript. May contain errors.0:01Welcome to The VergeCast, the flagship podcast of foundation model foundations, which are a thing that we understand. I'm your friend, David Pierce. Neil Abtissel is here. Hey, buddy. There's so many concepts in this episode of The Vergecast. We literally got an email that was like, can you explain to me what a foundation for a foundation model is? And yes, in fact, that is what we are going to attempt to do here on The Vergecast. Neil, have you recovered from CES? How are you feeling? I've recovered. I think I'm feeling better. You know, this is like the first working week of the year for us, for real.
0:32So there's a lot of catching up to do because everyone else is one week ahead. And then everyone got sick because that's what happens when you leave CES. But I think we're ready to go. And there was a lot of news this week, and we just have to start with a big disclosure update, I think. My favorite kind of news story, the news story that is, like, irritatingly about us and also requires us to figure out how to disclose for a long time. Yeah. So Vox Media has sued Google. That's the news. And so have the Atlantic, Penske Media, which disclosure within a disclosure. Penske is an investor in Vox Media.
1:08uh condé nast their parent company advanced publications but everyone just knows them as condé nast advanced publications by the way famously uh owns uh an interest in reddit right which is very funny they incubated reddit and then did the ipo um but that's the parent company of condé nast which owns wired and vanity fair and everything else and then mcclatchy which owns a bunch of other publications they've all of these media companies have sued google for antitrust violations. And basically what happened was Google was sued by the government last year for ad tech antitrust. So double click for publishers and how ads get displayed around the web and all this stuff, and they lost.
1:49Like, running away, they lost. They're like, yep, this is a huge monopoly of how advertising works on the web. That was the case where Google's lawyers had the quote that was like, this doesn't matter because the open web is dying. and then everyone ran that quote and then Google had to like walk it back and explain that what they really meant was display advertising on the open web. Yep. Which is the same thing as the open web because if you don't have any money on the open web, the web itself is under a lot of threat. Anyhow, that case came to an end. The government won. It said Google had an illegal monopoly in ad tech on the web.
2:22There is not remedies in that case yet. But what you have is proof that Google has an illegal monopoly on web advertising. And so all of these media companies are like, well, we got hurt by that. You owe us money. And so one by one this week, it started with Penske on Monday and The Atlantic on Tuesday and Vox Media on Wednesday and Conde on Thursday. Just down the line, they've all filed their lawsuits, obviously, to get attention. We had nothing to do with it. I literally found this out from our company's, like, press statements because they don't tell us. There's a wall, you know, the whole ethics policy.
2:57There's a big wall between us and them. So it's very funny that they told us like they told everyone else. And we read about it, of course. But anyway, Vox Media, our parent company, is suing Google for antitrust violations in ad tech, along with basically every other publisher in the world. I'm assuming there's going to be a new one every day. Like, who will it be today? It is a pretty fabulously coordinated system here that it's just like somebody is going to file. And all the lawsuits are sort of functionally identical, right? And you described it to me as it was coming out as like they're all just pointing it.
3:29They're all pointing to the lawsuit from last year being like, see, they did it. They also did it to us. Can we have some money, please? Just over and over. That's essentially what it is. And everybody wants to negotiate separately. And also, I think there is power in doing it a bunch of different times instead of all together all at once. like publishers are suing Google is somehow like less meaningful to me than this like individual drumbeat of publishers suing Google. And so I think this is very clearly being calculated on a bunch of different levels. Yeah. I mean, I'm very hesitant to say anything about it because I don't want anyone to make the mistake of thinking that we have any insight into this strategy or that we are driving the strategy or made any of these choices.
4:11I don't know anything, so I can just talk. Yeah. David, like I think we all understand David doesn't know shit. You at least know the lawyers on our team who didn't talk to you about this. I've never met any of them. I spend a lot of time with our lawyers on defamation claims and pre-publication legal review and all that stuff. So I do know them. They're all great. But they did not tell me about any of this. They're very careful about drawing the lines appropriately. But it is true. They all filed separately. It's all the biggest media companies in the world. I would assume all the rest of them that aren't on the list so far are next.
4:42They're all in trade organizations together. All these executives have been talking about Google forever. I'm shocked that, like, the New York Times and News Corp haven't made these same decisions because they beat the same drum all the time. Anyhow, it's happening. The thing that is relevant to us is that we have to disclose that our company is suing Google all the time now. My instinct, and I'm willing to hear from the audience how you'd like us to handle this, it really doesn't affect our coverage and Google is vast. So I think we should disclose it, you know, often and early. We do it all the time.
5:20I just don't want every time we half mention Google in a sentence to require us to be distracted by a thing that doesn't affect the cover. Like, that's the dance with these disclosures. So I think we should do it when we talk about the web. Right? And, like, web advertising. And I don't know if we need to do it when we talk about Android. Yeah, I think that's right. But you tell me. Like, I'm open to the feedback. If you want me to do it every single time, we'll do it every single time. Yeah. Disclosure is our brand, after all. Um, email us vergecast to the verge.com. This is like a thing I wonder sometimes is, is frankly, if we like disclose performatively to like, be proud of ourselves about our disclosures.
5:54And so I think finding that balance of like, we have to tell you all of this stuff versus like, look how good we are at disclosing all of our conflicts, uh, is the thing I wonder about. So we, I do want to hear from people, but I think it was a very funny, uh, 24 hours because we, We also I also wrote a story yesterday about how Gemini is just like kicking everybody's ass in the AI race, which we're about to talk about. And I got I got nice. I got nice emails from from people in the know at Google and elsewhere who were like, wow, you're really nice to Google right next to like we just our company just sued Google.
6:27So this is like this is this is what we live with every day as journalists. Also, you Lauren Feiner covered the trial last year for us, like sat in the courtroom through all of this. And we talked a lot on this show about how consequential that trial is for a lot of reasons. The remedies piece of that trial is still coming. Go read Lauren's coverage. And I think if you've listened to this show for longer than five minutes, you know how Neil and I feel about the state of the open web, a thing we're going to keep talking an awful lot about. But for today, the Google News of the Week, and I think the biggest news of the week, is a couple of different Gemini-related things that happened.
7:02And this is where we get into foundation model foundations. And the first thing that happened, this was kind of the like driving first piece of news this week, was that Apple and Google co-announced that the next generation Siri will be in some way powered by Gemini. And I say in some way because I think the details are really important here and we should get into them because we know some and we don't know others. But basically, Apple has been running this this bake off. Mark Gurman at Bloomberg has covered this really well over the last like 12 months, testing all of the different stuff, trying to build its own AI internally, and eventually seems to have decided that the best path forward to make Siri great and some of Apple's other AI stuff is to just turn it over in a pretty meaningful way to Google's Gemini models.
7:49This strikes me as a very big deal, but maybe not exactly for the reason people have been talking about. What do you make of all this? I think training a foundation model is very time intensive and very costly. It is also not that much of an advantage right now to have your own. That's the best, unless you're going to sell it to lots of other people because that's how you would make the money back from it. And that's the business that all of the model providers are in. That's Anthropic and Google and opening it just down the line. Right. They all spend a bunch of money to train models or they find ways to train models that are really good on the cheap, like deep seek.
8:24And then the goal is to sell that capability to lots and lots and lots of application providers. There's some question about whether the models will crush the application providers. That's like part of the bubble. Like if the model is just good enough and the chatbot is just good enough, will you ever need to build a specialized application? But that's a lot of complexity that Apple doesn't need to manage because Apple is itself an application provider. Right. Like Apple makes hardware because it wants to make great software. This is the founding DNA of the company. and so you don't need to run the cloud infrastructure to do it unless you have some reason to do it and it has always just made sense to me that Apple would turn to some external provider to do this I think a lot of the conversation about is Apple behind in AI was they didn't see it early enough to build the capability for themselves like Apple wasted a bunch of money trying to do a self-driving car they should have spent every one of those dollars back then building data center capability and training their own model that could be as private as they want.
9:23And they just didn't see it. That was Apple's miss. Like, straightforwardly. They put a lot of local compute neural engine stuff on their phones, and they didn't see the other revolution that was happening along the way. Fine. All that occurred. We never got to see Johnny Ives' car. Sure. Which, again, I would remind everyone, the best-selling car in the country is like a midsize crossover, and Johnny Ives designing a midsize crossover was fundamentally doomed from the start. Yes. Um, anyhow, I just don't think it matters if the backend is Gemini or open AI or Apple's own model that they built because the, the thing that no one has really made is the product that brings it all together and does all of the stuff that needs to pay off the bubble.
10:07I could caveat this. I think there's important Apple lost and Apple is violating its own principles, arguments to be made. But the point is Apple is in a position to build the product that pays off the bubble. And I don't think the model underneath it is the important part of that product. Okay, I have two thoughts about that. One is I sort of foundationally agree. And I think I actually don't buy the theory that what Apple should have done 10 years ago instead of trying to build a car was build a bunch of data centers. I think what Apple should have done 10 years ago was like probably sign this deal with Google.
10:42Do you know what I mean? Like there were opportunities to do this a long time ago and to understand that this was going to be a meaningful thing. I mean, the attention is all you need paper was in 2017. And a lot of people then were like, this is going to change things. And it was like people's Google was on top of that in a lot of ways and had weird shipping cadences that got all screwed up. But I think for Apple, what it should have done a long time ago is start building AI products, not fail to build a model and then panic and say, oh, we need to build a model. And now arrive here. I think it should have arrived here a long time ago.
11:15This feels like a heated agreement to me. That's this is what I'm saying. Like Apple didn't care about Siri. They stopped caring about Siri and nothing Google did made anyone switch to an Android phone, even though Assistant was better. And then, you know, all that stuff, all the helpful Android stuff that they were announcing. None of that made a dent in iPhone sales. And they just did monopoly stuff with the iPhone. They got lazy and they fell behind a disruptive change to the user interface, which is what everyone says. That is what Sundar Pichai says. It's a platform shift. That's what Sachin Nadell says.
11:50it's a platform shift. Sam Altman doesn't say it's a platform shift. He says no one in the future will have a job and I will have all the money. And he literally says that out loud, but he's basically saying it's a platform shift where all the benefit were down to him. I just hired Johnny Ive. Apple is like, I don't care about your platform shift. We're still selling a bunch of phones and they didn't get ahead of it. And so I guess I'm saying they should have built a bunch of data centers. What I'm really saying is they should have made Siri good and looked at the core technology that was available to make Siri good and then done all the stuff to make Siri good on their own terms i think that's right and i think your your point about apple being uh the company to make this stuff into useful products i think is like uh is historically true that apple is very good at being the company that takes kind of a a lump of clay technology and turns it into something that people use and like um i would not say there's a ton of recent evidence that that's the case especially with ai but i think about like the what uh what they did with spotlight on mac os This idea of like, okay, this is actually going to be a sort of function engine for your computer that you can use to just start actually doing stuff without having to open apps and do stuff in the apps.
12:55This becomes a new interface to new parts of your computer. what Apple needs to do is build a hundred different versions of that kind of thing. And it should have started doing it a long time ago. And so I think this is where we agree is that I think Apple, there are going to be a lot of people who are like, well, Apple is the company that famously talks about how it makes its own hardware and its own software and that AI models deserve to be kind of the third pillar of that stack. And an argument I'd already heard is like, okay, well, Apple invested heavily in Apple Silicon for years and years and years and years because it believed that it mattered and that it couldn't do all the other stuff it wanted to do without it.
13:32Aren't AI models the same? And I think the answer to that is still somewhat undetermined, but I think it's, at least in my mind, I think the answer is no, it's not the same. And that actually these things are racing towards commoditization really, really, really fast. And that actually the best thing you can do is say, we're just, we're not going to build the data centers. We don't need this. We're going to buy it from somebody else. We have quite a bit of money, it turns out. and our job is to build the stuff on top of it rather than try to like reinvent every single wheel for ourselves alright let me make this much more complex because the thing you're describing is called the Cook Doctrine oh yeah and Tim Cook said this in 2009 in a moment where he was the acting CEO of Apple and it was unclear if Jobs would come back from medical leave right yeah and so he needed to like put his stamp on the company and like you know play the Steve Jobs role a little bit like boldly proclaim his values.
14:28And it's a long statement and it's everywhere, but I'll just say, I'll just read the first part. We believe that we're on the, and this is the Koch doctrine. We believe that we're on the face of the earth to make great products and that's not changing. We're constantly focused on innovating. We believe in the simple, not the complex. And then here's the important part. We believe we need to own and control the primary technologies behind the products we make and participate only in markets where we can make a significant contribution. so AI that's two parts of the sentence right we need to own and control the primary technologies behind the products we make okay Apple should own the AI right like obviously this is a primary technology but also we participate only in markets where we can make a significant contribution can Apple make a significant contribution to the state of the art in the models no clearly no so like which part of the Cook doctrine do you think is operative here is very important right And I would say most people are focused on own and control the primary technologies behind the products we make.
15:27Because if Apple loses control of what the models can do or where the models are going or what Google thinks is important, that changes the destiny of the iPhone. And that to me is tremendously important. In a way that Apple being beholden to the Intel chip roadmap drove that company crazy until they made Apple Silicon. Yeah. No, but I think inherent in that divide is the question that a lot of people have been asking, which is, is this Apple making a sort of prudent, responsible decision based on available technology? Or is this Apple recognizing that it failed spectacularly to compete and giving up?
16:08Yeah, I think it's the second one. You think it's fully the second one? I think Apple was really convinced that it could execute all of the things it wanted to do with Apple intelligence, either locally on the phone or with its own models running on private cloud compute. And it can't. We know it can't because it delayed all the products and reset the whole project. Like there's just evidence that their first idea whiffed and failed. And actually, you know, the story of AI up until about now is you need bigger and bigger training sets in order to make the models capable. And Google, as we will discuss, has the biggest training data sets of them all.
16:51And it has finding ways to make those training data sets even bigger and more relevant. And I think this is very important, and this goes into how the deal actually works. Google has also apparently done a bunch of work to run Gemini on Apple's servers. and that seems very important in the scheme of how apple will work all of this announcement super weird by the way apple barely announced it they gave one quote to jim kramer anonymously not even sourced to a name spokesperson which is what we would demand kramer just said sources tell me this and then google tweeted it google tweeted on x of all places in the middle of The whole ex-Groc scandal, Google tweets, here's a joint statement from Apple and Google.
17:34And the statement's super weird when you can get into it. But that's how they announced this news. It wasn't like a, they knew it would make waves, but they didn't want to make it a big deal. Yeah, I mean, I think that is partly weird, but also partly just kind of a recognition of what this deal actually is, right? And every bit of reporting that we've seen suggests that this is not some big partnership, even on the scale of what Apple launched with ChatGPT, right? Where if you ask Siri a question, it might punt it to ChatGPT and you can sort of interact with ChatGPT inside of the Siri interface.
18:09That, by the way, is just a trash product. It doesn't work at all. It never routes things correctly. It doesn't come back with the right answers. Like, that thing sucks. and Apple has said all along that it wants to have other providers there and I would be shocked if we don't see Gemini as one of those providers. No, all that's getting thrown away. I would be shocked if any of that survives this deal. So maybe. I would say if you're Google that is like the 10 out of 10 best possible outcome. Right? That Gemini just becomes Siri. You address Siri but you talk to Gemini. That is what Google wants because I think Google is...
18:47Well, I think this gets to what is the foundation of a foundation model. So but I think what this actually is, is it's essentially a technology deal, right? Google, in this case, becomes a technology provider in the same way that, you know, if Apple signed a gigantic deal with AWS, we wouldn't suddenly be like Amazon and Apple are crucial forward facing. It would just be like, no, they're just renting a bunch of cloud storage from Amazon. It's a meaningful deal in terms of like the mechanics of the industry, but it doesn't like change how we should perceive these two companies. What this actually is, is it appears to be Apple paying Google somewhere in the range of a billion dollars a year.
19:26again, this is not official, but Mark Gurman has been reporting this for a long time, for some version of the Gemini model to run some places. And this is where it gets messy, right? Because Apple has its own private cloud compute. It does have its own data centers and systems that it runs that will, I think, have a version of the Gemini model that runs on those things, but may not talk back to Google. But then there's also a cloud technology portion of this agreement that suggests that, in fact, a lot of this stuff will just be routed through Google Cloud. Wait, can I just read this statement to you?
20:06I feel like we're already trying to explain a thing that from the plain language of the statement makes no sense. I'm just going to read the statement. Sure. And again, Apple barely issued this statement. Google tweeted this, and it says a joint statement from Apple and Google, which is wild. Apple usually speaks for itself. But anyway, here's a statement. Apple and Google have entered into a multi-year collaboration under which the next generation of Apple Foundation models will be based on Google's Gemini models and cloud technology. These models will help power future Apple intelligence features, including a more personalized Siri coming this year.
20:45Okay. The next generation of Apple Foundation models will be based on Google's Gemini models and cloud technology. And that is all going to happen fast enough for a new Siri coming this year. So is Apple forking Gemini and then making its own version that it will call Apple Foundation models? Is it going to just call Gemini in the cloud? These are pretty important questions. The only hint that these questions have an answer comes at the end of this long statement. Apple intelligence will continue to run on Apple devices and private cloud compute while maintaining Apple's industry-leading privacy standards.
21:27So whatever is happening here is going to happen on Apple's private cloud compute and somewhere locally on the devices. What is unclear and left unsaid and I think open to interpretation is whether when you want the more powerful Gemini or the next version of Gemini to do something that only Gemini can do, whether Apple has access to that as well. or whether this is happening today and Apple's going to take Gemini and run it on its servers. I don't know. Right. And I don't think anybody knows. What seems to be true is that the idea of Siri basically just having its back end lobotomized and replaced with Gemini is not exactly correct, but is maybe functionally kind of correct.
22:12That you won't interact with sort of the character of Gemini, but the basic underlying technology for all intents and purposes, I think is going to be Gemini. And that's a big deal, right? Gemini, Gemini three in particular is by pretty much every measure, the best overall large language model on the market. Um, it, it is being used by lots of other companies. Apple is hardly the first company to go do this. You can just go have Gemini. If you have a credit card, you can just go use it. But Apple putting the Siri name and character on top of that seems like what is likely again if if they're trying to ship this thing in the next couple of months i don't know what else you can do it's not like they're not going to use gemini to build some complete new apple thing they just tried to do that and it didn't work i think it's just going to look like gemini yeah i mean this is you can't do this this fast right right like you can't take all of gemini rework it to be your own model which is what this half implies you basically just have to call gemini like you're going to run gemini google's already done a bunch of work they have their own riff on private cloud compute which they obviously built for apple like this whole time as they've been building it and talking about it it's like oh this is obviously for one customer the only customer that cares about this yep okay i'm going to read you the cook doctrine again.
23:34We believe we need to own and control the primary technologies behind the products we make and participate only in markets where we can make a significant contribution. This is the primary technology behind the product we make. It's the first part. They got rocked and they are having to turn to an outside provider for the primary technology for the product they make. And that's fine and every company does this stuff. It's not like Apple makes OLED displays, like whatever. They have a lot of say in how those OLED displays are made. Right? They're the biggest buyer of OLED displays. They basically tell Samsung what to do.
24:07They basically tell TSMC what they're going to do and what their manufacturing roadmap is going to look like. Are they going to be such a big client of Google that they get to tell Google what to do? Because here's the really interesting flip. Antitrust rears its head. Part of the antitrust case with Google Search, not AdTech, the one our company is doing Google over, But Google's search was Google was paying Apple to be the default provider of search results on the iPhone because that, in many ways, kept Apple from competing with Google in search. And it provided an enormous stream of data to Google that no one could compete with because it was making search more relevant.
24:48In this case, the reporting is Apple is paying Google a billion dollars a year to be the model provider for Apple intelligence. that suggests to me that apple will one day walk apple hates paying other people money yeah apple hates paying its suppliers money yeah and there's already been some reporting there was a good uh i think it was a financial time story saying that apple continues to hope this is a temporary agreement that it wants to build its own things but i also think there is a there is an interesting case to be made and i think uh this is the case you make if you want apple to look good in this deal, that maybe the model isn't primary technology.
25:28That again, maybe we get to the point where choosing AI models is like choosing cloud storage, where there are pros and cons to different things, but it is fundamentally the same technology run the same ways by the same people. And the only stuff that matters is around the edges. Maybe that is where it lands. Maybe these models stop doing the thing where they leapfrog each other every six weeks. And we hit this sort of plateau where what you get from Anthropic and what you get from Google and what you get from DeepSeek and what you get from Llama are close enough. And that actually, if you're Apple, being the sixth option is a waste of your time and resources.
26:06I think all recent evidence suggests that if you believe the tech industry and where all the money is flowing, the belief continues to be that the model itself is primary technology and that if you own the model, there's other stuff you can do on top of it that's very powerful. But all the way back to what you said at the beginning. The only reason to do that is to sell it to other people. And Apple doesn't do that. That's not a thing Apple does. Yeah. I mean, like iCloud runs on all the big cloud providers. Apple has some of its own iCloud infrastructure. Like Apple doesn't rent space on iCloud to enterprises.
26:39I'm sure it does. There's some enterprise IT person who's going to tell us about their enterprise iCloud, but that's not what we mean. Right? They're not competing with AWS. In fact, they are a client of AWS. Exactly. And so I think if If you're Apple, it's not impossible that that is where it will land. That saying, you know, it's like being a wireless carrier. Like, let others do it and we will live on the technology that exists. I will point out that Verizon went down for 10 hours yesterday. It's a swing, right? If you're Apple. And again, all of the last several years of Apple trying desperately to do this itself suggests that it does not share the opinion that it doesn't really matter to do it yourself.
Read the full transcript
27:18It just didn't and couldn't. And so here we are. We'll see. I mean, your point is that between the Apple deal and then Google announcing it's going to do personal intelligence where it'll use your data from Gmail and search and YouTube and photos, which we should talk about a little bit. But your point is between those two announcements on the same day, you're looking at Google taking a commanding lead in whatever the AI race is. I think at this point, if you believe in the biggest possible version of AI, which is very Cook Doctrine-y, right? We want to own all of the pieces of this, and we think that these things add up to a whole that is greater than the sum of its parts.
27:57No one can do what Google is doing. Maybe it's impossible to do what Google is doing, but certainly right now, no one can. Google has essentially infinite computing resources. Sam Altman is out here begging, borrowing, and stealing his way to try and get what Google already has in terms of compute resources. Google built its own chips, so it's not even reliant on NVIDIA's computing resources. It has TPUs, which it used to train Gemini 3, which again, by most measures, is the best model that exists. Google has all of your data that exists in the world. This is the other announcement you're talking about.
28:30It was called personal intelligence. And the idea is that when you ask Gemini, rather than having to give it information about you in order to answer the question, it can go comb through your email or see what's in your photos and actually just get those answers for you based on your own data. That's very powerful. It also has, crucially, places to put all of this now. And this is where the Siri thing comes in, right? Like if you just think of Siri as the new Apple-y character on top of Gemini, that becomes super duper powerful for Gemini because it gets all of the query data. It gets this incredible access to people.
29:07One thing I'm very curious about to see is as the idea of personal intelligence becomes more and more baked into Gemini, is that a thing that exists in the siri version of gemini like can i i just all of this gets weird because it just gives google more and more power but so google is in this position now especially as it continues to put gemini and ai into search which it will and if if i were really going to go out on a limb i would say this is the year that ai mode becomes the default google search interface well yeah all the publishers are suing google yeah right like They got nothing to lose.
29:41Disclosure, Vox Media is one of them. But Google is desperate to do this. Like, make no mistake, Google is desperate for AI mode to be the main interface for search. They believe it is the right answer and they will put it there the minute they feel like they can get away with it. All right, let me issue my scathing criticism of Google that is also me agreeing with you. I think that Google is desperate to put AI mode in search. Absolutely agree. And I think they're going to do it pretty fast. The reason I think they're going to do it is not because they think it's the best product. It's absolutely not the best product.
30:14I know it's not the best product because their own examples of all the crazy things you can do are always, always, always buying shit. Yeah, it's always buying stuff. And the reason it's always buying stuff is because, yes, they have a bunch of investors. They need to convince shareholders that all this AI spend is going to result in some revenue. and here's a transaction that we can put ads in front of is revenue. Like you can just read between the lines. Like look at this thing we're going to monetize. But it's also that Google has two main revenue lines. Three if you count Google Cloud, but it's way smaller in the scheme of things.
30:51They have Google Search, which is the monster. They've got YouTube, which is growing. And then, yeah, they've got Google Cloud and like other bets, right? Yeah. Google Search is the monster. It is the money at Google. And if you think the web is in decline and search is in decline and whatever, you got to move to the next thing pretty fast. And the way Google searches monetize is obviously ads everywhere. There's a reason that traditional search is just cluttered with ads and SponCon up and down the stack. Right? You look at that list of results, you're scrolling halfway down the page on mobile before you see the first organic result.
31:25Google has to get in front of that. Right? They got to replace all of that money, all of the AdWords money, and put that into AI. So of course they want to shift to AI mode because then they are in total control of that results page. Every word on that results page is generated by Google directly. And they can monetize it in all kinds of ways that are way more exciting than just you bought an AdWord and here's the first result that's SponCon. It's coming. And I know it's coming because they got to move the revenue before the old thing dies completely. and then you just look at the personal intelligence blog post and our team like freaked out about this the commenters noticed this everyone knows this the example in the what can we do with personal intelligence was whoever the product manager was said i needed new tires for like my 2019 honda odyssey and i like asked gemini and it looked at my old road trips and it suggested all season tires because I traveled to like Oklahoma or something.
32:21And it's like, dude, what other tires would you buy for a 2019 Honda Odyssey? Like you don't need help buying tires. Most people in the world with Honda Odysseys just get whatever tires came on the Honda Odyssey. Like no one's upgrading. Like I know there are like hot rod dad van guys and I encourage you to reach out to me because I have a lot of questions for you. But like it's just a nonsensical thing query, but you have to find a transaction. And so every example Google gives is always a transaction, which leads them astray in how they even structure the examples. Like, what's the thing I need to buy that you can inform by my history of Google photos?
33:04Of course, you're going to end up with, I bought tires from my car that I took on a road trip. Yeah. And there's just something about all the AI mode stuff that is so nakedly commercial that I think it will actually trip up Google in the end. Well, it's the only idea that anybody has about how to monetize that is, in theory, also kind of part of the product. Right. Because everything else you're describing is just we're going to stick an ad in the middle and everybody's going to hate that. Or the result itself will be an ad. Right. Right. You're like, how do I get this stain out of my shirt? And it is just like you buy Tide.
33:36Right. Shopping at least feels like a sort of payment system people understand, which is people are going to pay to put their things in front of me and I will either buy it or I won't. Like that's a trade people understand on the internet. And it is, I think, the least gross feeling option that these companies have. Yeah. I'm just going to point, but pay attention. Every time Google talks about search or AI mode or any of this, the examples always end in a transaction. And maybe it's a couple steps down the road. But there's always a transaction at the end of the rainbow, which just feels gross.
34:08Like, it's like, can you just be cool for once in your life? Yeah. Anyway, we should move on. But there's a lot more about all of this to talk about. I think we're five months away from WWDC where Apple will presumably talk about all of this in a very different light. We're going to spend, I think, the next several months continuing to do all of this AI ramp up stuff. I have reached a point where I am like a full nihilist about AI. And I'm like, in the name of journalism, I will give all of my data to every AI model that exists. So at some point, this will go horribly awry. But for now, it's going to be fun.
34:42One thing to love to mention, OpenAI didn't get this deal and they leaked to the Financial Times that it was a conscious decision to not try to get the Apple deal. They're going to build their own hardware. That's like how the Vergecast made a conscious decision to not win Best Podcast at the Golden Globes this weekend. We didn't apply. So, yes. Right. It is exactly the same. We decided not to. Yeah. Listen, we're the good people here. What can we say? We would have won if we wanted to. Yeah, that's what I'm saying. Watch out, Amy. We're coming for you next year. All right, we should take a break and then we're going to come back and we have just a lot more stuff to talk about.
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39:02all right we're back so before we get into the next bit of news we should probably talk about one of the stories that's been kind of bubbling the last couple of weeks we haven't really had a chance to talk about it with all the stuff going on um and that's what's going on with grok and x in general um this story sucks we should just say that up front it's a real bummer every everyone looks bad in this story but there's been some interesting stuff this week the the basic the basic setup here is that grok xai's ai bot uh is just running around happily making deep faked inappropriate pictures of anyone who asks um young old male female doesn't matter anybody and it has become like a meme on x to reply to any picture and be like put put them in a bikini or uh you know worse in some cases much much much worse yeah i mean it's some of the details are truly horrifying and um this has just become both one of the biggest and also just kind of the ugliest story in our space yeah it's a story of cowardice and corruption at every level of content moderation the economy leadership it's bad i mean you recall like ages ago google got in all kinds of trouble because the gemini image generator would make like racially diverse pictures of Nazis and that was too woke and they had to pull it down because of a woke backlash.
40:28This is like dead at the heart of a thing that everyone says they agree on. Right. You should not sexualize children. You should not harass women just left and right. Deepfake pornography is bad. It's like these are things people agree on. Right. And there are bipartisan bills in our country to stop deepfake pornography. there are regulations in the world and elon is just letting grok do it he is throwing tantrums about it basically every day saying this is free speech they just want to censor me he will comply with the law he's letting grok speak for x which is stupid because grok can't actually speak for x because it's not a person it's not a person and it's hallucinating the responses it's not actually the policy of x but media organizations like the mainstream media especially is like here's a grok said about what it's doing.
41:19And that doesn't make any sense. Grok spent a while lying and saying that the image generation features are behind a paywall, but that's just a thing it was programmed to say on X, that you could just go to Grok and just do the thing. There's also workarounds on X where you could click the button and still get it to do it. Today, they say they've stopped the image generation from being inappropriate in the countries where it's illegal, including the UK. We have reporters in the UK. That is not true. You can still just get around it trivially. Elon does not want to stop this. No. It is very clear he thinks this is fine.
41:51And in fact, he's like putting like Keir Starmer, the prime minister of England in a bikini on Grok to like protest the English government being mad about it. We're going to do an entire episode of Decoder on this. I'm actually recording it right after the broadcast today. it is a problem at every single layer of content moderation all the way up to apple and google who have built empires on needing total control of their app stores ostensibly to protect people from bad actors yeah why does apple say it needs total control of the app store it needs to take 30 of every dollar that almost everybody spends on that platform it's because if they don't bad Bad things will happen to people.
42:30This is the worst thing. Yeah. I mean, it doesn't allow porn apps on the app store. And what is this in practice if not a porn app? Yeah, just a straightforward harassment vector by which real people are getting deep-picked porn. It is fully against both rules of both the app stores. I will say, again, we have a whole episode of Decoder coming up on every layer of the stack being corrupt and cowardly about this. we ran the headline Tim Cook and Sunar Pachai are cowards Liz wrote that piece of course Liz wrote that piece just a little inside baseball we do no surprises just like every major news organization does we tell people what's coming if we're going to put their names in a headline we told Apple and Google I will tell you it is business as normal in our newsroom yeah I think everybody knows what's going on here and I think they know they just have to take the hits so people are like they're going to take their access away from you like I don't think they are I really don't And if they do, I'll let you know, because that would be even more cowardly.
43:30But I suspect that they've made the calculation that that criticism is less costly than if they stand on their principles and Elon Musk gets mad at them. And I think that is just ridiculous for two of the most powerful companies on the face of the earth. Yeah, I don't know what else the dynamic could be if it's not that. If it is fear of what happens if you pick the fight is worse than being correct and picking the fight. especially on this yeah on this specifically there there is one correct moral outcome and it is to say this rule that we've had we built our empire over enforcing we're going to enforce it again and you will have to force us to back off as opposed to backing off right away that's also us who's criticizing them everyone but charlie wars off the atlantic wrote a great piece that we'll link a bunch of advocacy groups have sent open letters again to your point people agree on this.
44:26This is not like a complicated question about free speech and people being mean to each other on the internet. This is not a complicated moral line to draw. This is a bad thing that should not be allowed. Well, the one person who sort of disagrees is Tim Sweeney, who thinks app stores are bad and thinks calling for app stores to use the power he thinks they shouldn't have is just as bad. But I don't think that's actually the case. I think in this case, you're like, all of society's gatekeepers should make this stop. And whether that's the government or the people who have the power, that's fine.
44:58And I don't, especially when the app stores in particular have fought their way for a decade through antitrust, through angry developers by saying, if we don't have this control, we won't be able to stop these bad things. And now here in the face of the bad thing, they're rolling right over. Anyway, like I said, a full episode of Decoder is coming. I think it's next Thursday. We're going to, like every piece of the content moderation stack that we've talked about for over a decade is implicated here and we're starting to go through it. But that's coming next week. We'll keep talking about it here too because it's a funny thing in that there's been a lot of talk and a lot of sort of movement, but also the platform is in the same place that it was.
45:39Like, let's be so clear for whatever Elon Musk is saying, for whatever their policy team is saying, you can still do the stuff. Our team has heroically been testing these things in some like truly heinous, awful ways to prove how easy it is to do it. We'll keep covering it. We'll have more to talk about here, too. Yeah, if I can issue, like, one strident instruction to my peers in the media, to every influencer and greater... You cannot trust what Grok says about X's policies. It's not real. That is not a meaningful way to do any reporting is to ask Grok about itself. No, it is, in fact, nothing.
46:13Yeah. It is nothing. And right next to that, you can't trust what Elon is saying. You have to verify that what he's saying is true. Right. And that... It's just very hard. It's hard to break out of these patterns. I get it. But in this case, it's obvious that he does not want to stop it. And it's deeply bizarre that the way to verify it right now is to ask an AI to make pictures of you in a bikini. But shouts to the folks on our team who have been doing so. And I'm so sorry. This is what our job is. All right. Let's talk about the other piece of the news I really want to talk about here is meta, which I think you can sort of call the metaverse now.
46:52The news of this week is that Meta laid off a bunch of people in the reality labs division. It closed three of its VR studios. It is essentially like taking all of the resources it has been putting into the metaverse and moving it towards AI. The company continues to think that wearables are the thing. It is just moving every dollar it can find toward smart glasses and AI. and most of those dollars are from the reality labs team and this to me feels like the end of a story that we've been covering for most of a decade now that that meta believed in the metaverse as a concept so much that it paid a bunch of money to palmer lucky to buy oculus it basically it i'm not basically, it renamed the company to Meta, a story that we had.
47:48Great job, Alex Heath. And it essentially tried to corner the market to the point where there was an FTC trial about whether Meta should be allowed to buy this company called Within, which made Supernatural, which is one of the most interesting VR apps that exists. So Meta basically makes this big, gigantic, industry-shaking bet that the Metaverse is going to be the thing, and then kind of slowly and sort of all at once here has just decided to walk away. Can I connect the dots from the App Store and Grok to Meta and VR and Mark Zuckerberg? Sure. Jesus. They're not hard to do. Okay. Mark Zuckerberg hates Apple.
48:28He hates the fact that Tim Cook, through App Store policies, can affect Meta's business. And Tim Cook hates Meta. And I think he hates Mark Zuckerberg. And in fact, Apple has many times just directly screwed with Meta's businesses. They did app tracking transparency. They ruined Meta's ability to do app install ads. They took billions off Meta's bottom line and they had to re-architect the business to make that money back. Straightforwardly, Mark Zuckerberg hates the fact that Tim Cook was able to do that to his business through iOS-level permissions and App Store-level policies. At one point, Meta was running a VPN called Onavo to get data on what users were doing, which is super sketchy.
49:11Super sketchy to give people a VPN in the name of privacy and then track every single thing they do in every single app to figure out what apps to buy or compete with. Yes. Super sketchy. Apple revoked Meta's entire enterprise development certificate and took down every single one of Meta's internal apps on iOS. People were not able to order food in the Meta cafeteria because Apple thought Onava was so bad. This is scandalous levels of power being used against a not sensible competitor. Apple has done all this. You can look it up. They just have attacked Meta left and right using the power of the App Store.
49:47They've threatened to pull Instagram over some of the teenage girl issues that Instagram has had. Yeah, I mean, so much of Apple's in particular sort of privacy is the thing. messaging is directly aimed at meta. Well, it used to be aimed at Google, but that's a little too cozy now. So now it's all been aimed at meta. Yeah. And everyone still thinks their iPhones are listening to them. They've accomplished nothing with this messaging. That's true. Because the ads on Instagram are still good enough. It doesn't matter. But that dynamic between meta and Apple is a dynamic born of the App Store. Mark Zuckerberg knows that Apple's authority over the App Store, rightfully or wrongfully, is a check on his business.
50:30And we've just been in that dynamic for 15 years. And he hates it. Yep. He openly talks about it. He said it on The Verge. In interviews on Decoder, he has said, I hate this. Like, once people realize how much power Apple has, they'll be mad. Meanwhile, Apple is so afraid of Elon and Trump that they won't use the power. In one case, they should. So that's just a naked hypocrisy thing. I'm only bringing this up because that's why Zuck bought Oculus. Right? He said, I need to buy the next plug. I need to get away from the iPhone. I need the next thing. And I will control that platform. And then I will turn off Apple's developer certificates.
51:07Like this is the motivation. The man is motivated by power. So he bought the headset and he said, this is going to be the thing that takes over from the phone. And he did all of the metaverse and he would talk about the embodied internet because he thought he could get you away from the phone. I think now he thinks he can do AR glasses before Apple gets to AR glasses and that will be the next platform and he will be in control of that. And he is motivated by that. He is not motivated by making these products great. He is not motivated by finishing the thought, by investing in the things that he bought in this case.
51:36He just wants to get out of Apple's shadow. He wants to own the thing after smartphones. Yes. And he is so unworried about what that thing is. And I do, I mean, I think he's like, if it had been, I was just about to make a cryptocurrency joke. Meta got really into cryptocurrency. Like David Marcus showed up and did a whole thing at Meta about Web3. Like they don't care what the thing is as long as they don't have to play in somebody else's yard for the next one. Because they perceive that it cost meta a lot of money. And it objectively did. But here, I pulled this one quote from the original FTC complaint against meta for this fight about whether it was allowed to buy within.
52:19And just to put everybody in the moment, this was when the quest was growing really fast. there was a sense that this was like an exciting platform, at least for video games and stuff. And every time anybody would release anything cool on that platform, Meta would immediately buy it. And it just, every good app that came out was swallowed up by Meta, including Supernatural, this like Beat Saber workout thing that I think you and I both had pretty long stints of using, if I remember correctly. Yeah, I want to talk about, I mean, remind you, this is all in the pandemic. Like everyone's at home. Things were weird.
52:51It was really hard to buy a Peloton. Yeah. Supernatural came out. It was a fitness app in VR. A lot of people had bought Quest because what else? At least you can get out of your house somehow. At least you and your partner don't have to look at each other for a while. Well, I guess I'm in Jurassic Park now. And it was, we should talk about Supernatural more directly, but it was in that moment. Just the context was the pandemic. And Zuck went to Biden and the FTC, the Biden FTC tried to stop him. Yeah. And so here's the line from the complaint. It says, Mr. Zuckerberg has made clear that his aspiration for the VR space is control of the entire ecosystem.
53:25As early as 2015, Mr. Zuckerberg instructed key Facebook executives that his vision for, quote, the next wave of computing was control of apps in the platform on which those apps are distributed, making clear in an internal email to key Facebook executives that a key part of his strategy was for his company to be, quote, completely ubiquitous in killer apps. Completely ubiquitous in killer apps is a kind of a bar and be the whole thing. Right. It's not. I am so with you in the sense that I don't think Mark Zuckerberg was ever a true believer in the metaverse so much as a true believer in I will spend whatever it takes to not lose the next platform war.
54:02Yeah, absolutely. And he was spending that money. And so the tragedy here to me is supernatural. And I really feel like it's tragic that as part of all these cuts to reality labs, the supernatural division is no longer going to invest in new content or features. They're just going to maintain it. It's purely on life support now. It's on life support, which means it's dead. And the reason I say it's a tragedy is I interviewed the founder of Supernatural, Chris Milk, in 2021 on Decoder. Like a legend of the VR industry. A legend of the VR industry. One of the most creative people around. A legend of the music industry.
54:37And he had come up with Supernatural after playing Beat Saber. Supernatural and Beat Saber are obviously very close to each other. By the way, justice for Beat Saber. Like, Beat Saber was a monumental shift in how people think about VR. It's like one of the first and most important VR applications ever exist. People are like, oh, this is so cool. So he was playing Beat Saber. Guess who bought Beat Saber?
55:00This sucks. But anyway, Chris had been playing Beat Saber, asked him about the influence, and he was like, oh, I can make an actual fitness app out of this. It won't just be an accident. So he basically set out to build a Peloton, like a Beat Saber Peloton. And he hired a bunch of fitness teachers, He called them athletes. He had a bunch of choreographers. Like he built that entire studio. He has a background in the music industry. He figured out all of the licensing for all of the music in Supernatural. And not only was he growing, he was growing in like a normie way. Actually play this quote.
55:34I just want you all to hear the stats for Supernatural in 2021. Fitness is the killer use case for VR. It will be the first driving force of mass adoption through a normal consumer audience. Just as an example, what we're seeing from our membership base, where 50-50 split women and men, where I think over 60 % are over 40. This is not what a typical VR demographic looks like. It's the understatement of the century. That's remarkable, right? To get a 50-50 split men and women, 60 % over 40, to be early adopters of new hardware. And so Supernatural was so important that Apple and Meta were in a bidding war for it.
56:21And everyone, this is before the Vision Pro came out. Everyone thought Apple wanted it to drive Vision Pro sales. And you can imagine how that might've gone very differently if Apple had succeeded here. But it is just a tragedy that Meta bought it, didn't really invest a ton into it. The Supernatural audience was immediately upset about this, right? Like no one wants this acquisition to happen. and they were cheering on the FTC case. The FTC lost, whatever, and then Meta has done nothing but drain reality labs of funds and with it kill the thing that everyone saw as the killer app for this new hardware.
56:53Because Mark Zuckerberg doesn't actually care about the metaverse, he cares about power, and he cares about being first to whatever he thinks the next platform is going to be. And if Supernatural had just been on its own, growing in this way, maybe it would have gotten bought by Peloton. Maybe it would have built its own ecosystem of hardware that was more specialized for fitness. you can think of another hundred things that would have happened that would have been better for an audience of consumers who are significant enough for Apple and Meta to want to buy the platform to get healthier, right?
57:24And like, they're getting robbed of that now. The thing that helped them get healthier, the thing they were excited about is going away because Microsoft would rather pay for glasses. I just think that that's a tragedy. Like, yeah. I rant and rave about antitrust and buying stuff. but this one in particular is like oh this was a great product this thing was demoed on late night with jimmy fallon like it was it had crossed into mainstream appeal and zuck lost interest and that just sucks and the thing is this whole run that they went on put it in a position of just being able to do it until they lost interest right like meta so cornered the market that it didn't become a competitive space.
58:10Nobody else is trying to do that anymore. And there's an argument to be made that it's because it was a bad idea all along and nobody was ever going to do it. But that market never even had a chance to materialize because Meta just completely cornered it from the first minute it could. And then it was then existent based on Mark Zuckerberg remaining interested in doing it. And that was never going to work for any of these companies. I mean, the other thing, I think the best VR game ever was Batman Arkham Shadow. And that studio was bought by Meta and was also hit by these layoffs. Like this whole thing, this whole ecosystem of people who were the only ones who had a chance to make this into something viable.
58:51And again, I think there are lots of reasons to think the metaverse is a bad idea. I think immersive gaming, just boil it all the way down. That basic thing is very cool. And like, wouldn't it be awesome if I had a supernatural app for my Nintendo Switch that I could play on my TV? Like this should have had a better run than it did and meta just swallowed it whole and then just kind of give up. And that sucks. That feels bad. Yeah. I think I slightly disagree with you. Only in the sense that I think general purpose VR headsets might have always been a dead end. You know, like the idea that I have a face computer, like whatever, you know, like that's the axis of wearable bullshit.
59:29Like it's so fiddly and you have to care for it and it's on your face and some of the stuff is gonna make you dizzy. there were there were these bright spots and maybe you think gaming was a brighter spot than fitness i just saw what people were doing in fitness and i i heard that quote about the demographic and we went and looked at those communities on on facebook and reddit where people were gathering to talk about supernatural and it was just it was the thing you want from technology yeah right it was a bunch of people who were not there for technology they were there to like lead better lives and support each other and like do that thing that in fitness communities is often very like rewarding and Mark didn't care about that at all like and I just think that's tragic I also think like they should have gotten away from the quest and made their own hardware and like had a cheap VR headset to do this in or like whatever kind of motion tracking like there's a million things they could have done this is what I mean by switch game like there you supernatural could have been a lot of places that weren't a VR headset set.
1:00:27Yeah, sure. I mean, it's dancing. like it's dance fighting there should be more dance fighting in the world is basically what I'm saying and like that's cool like Cranes and I were both Supernatural fans like in the pandemic we were both like dance fighting every day like it was like great I was like I'm not at my house I'm not like trudging along in this treadmill I'm like having a good time in a different environment Supernatural was selling a lot of Quest headsets like I think you can't and that's why they bought them it was the killer app in so many cases for people yeah especially at that time it was fun Becky was wearing a she's there's she i'm like do you want a new laptop she's like get i get this technology out of my face like that's her reaction to most ideas about taking a kindle for like 12 years until you had to bully her into upgrading yeah i upgraded her and that's gonna she's having for another 20 years she like wore the headset all the time we bought a dock it lived in our in the place where we work out and she would take it off and like use it um and that's like that's what i was like oh we should get this dude on decoder again the tragedy of supernatural aside the thing you're looking at is I think the essential character of meta is not about taste or what the products are or the experiences people are having.
1:01:31It is just about power. And I think in this turn, if you're like, why won't meta win an AI? Why won't they win in the next platform shift? Well, why are they letting their platforms be overrun by slop? Well, it's because I don't think they actually care about the products. I really don't. And I think that the companies that do care about the products tend to be the companies that always, even to this day, they still tend to be the companies that win. And I see them pulling back from Reality Labs, and it's because it didn't win, and they don't actually care. They don't actually have the persistence and the drive to execute.
1:02:05This is why Horizon sucked. It was so bad. It was so, so, so bad, because no one knew what good looked like or cared to sit down and rigorously think through what good looked like. This is why Mark Zuckerberg just hired Alan Dye from Apple, because he doesn't know what good books like. Yeah. And I don't know that he cares. I think conviction is overrated in a lot of these cases that that having having a thesis clouds you from chasing whatever feels like it's going to be the next thing. Can I just read you maybe the single bleakest part of this entire thing, which is that there was a Bloomberg reported that there was an internal memo.
1:02:48from Andrew Bosworth, who is Meta's CTO, about a shift in the metaverse strategy. Meta is careful to say it's not ditching the metaverse entirely. It still believes in the metaverse. So they renamed the company Meta. Yeah, right. What are they going to do? But this is just the last line of our story about this, and it just hits. Rather than being a VR-first social platform, the metaverse will be focused more on mobile devices moving forward. Sure. Womp womp. Sure. it's just it's just tough and i think what's funny is to some extent like if you sort of broadly define the concept of metaverse it's happening already like fortnite and roblox and minecraft like the the this idea of people being in virtual worlds is already happening and it's huge get out of here that was the argument they were making five years ago that's still what it is no the metaverse is you got you need to protect you need to the you got to be in it you gotta be in a virtual environment where you're buying and trading NFTs like whatever the hell is going on I think that was the thing that Mark Zuckerberg was undeniably wrong about yeah but the idea that Fortnite is the metaverse is nonsensical oh you're totally wrong Fortnite is the metaverse in all of the ways that it is useful to be the metaverse all the other stuff is dumb but the definition it's a video game like I can draw a distinction between I live my economic life in a virtual environment and I'm playing this video game where there are occasionally concerts and brand integrations.
1:04:16I mean, how many people live their economic lives in Roblox? We could do this all day. Too many people is the answer to that question. That is true. That's the PSA at the end here. Stop playing Roblox, everybody. It's very funny that Apple still makes the Vision Pro, has not announced any pullback, and is shipping more and more VR content for it. Yeah. If you want a great VR experience, you're like, I'm going to watch this basketball game in the Vision Pro in VR, which is supposed to be an augmented reality headset. Although our friend Ben Thompson says the basketball stuff is horrible. He wrote a very good piece that I thought was really smart and essentially boiled down to Apple is trying to program beautiful immersive television and what it has is the opportunity to just sit me courtside at a basketball game.
1:04:59Yeah, but I mean that Google was shipping that on cardboard 15 years ago. Yeah, and it was sick. It was also on a literal cardboard box. I interviewed Michelle Obama at the White House in that style of VR. You can go watch that video on our YouTube channel today. and now look where you are. And that was with one of the very first VR cameras. This is a real backstory. That camera broke the night before the shoot and we had a call in a backup company and it was crazy. Yikes. So, okay, last thing on this before we move on to the lightning round. The big bet sort of inherent in all of this continues to be that wearables and glasses and AI are the next thing, right?
1:05:37Like this is where all of Meta's attention is now. It's off the quest and it is on to Meta Ray-Bans. you have been very suspicious of that idea for a long time has your mind changed at all no i think people like having a camera in their glasses yeah and i don't think anyone wants to talk to meta's chatbot and i think that the meta display glasses are an interesting proof of concept and they have not figured out an app model they have not figured out an interface like i don't think that neural band interface does the thing they want it to do it's very cool but there are many many many generations away from that product being a mainstream product i think i agree like did they stumble into a cool exciting piece of hardware that lots of people will like yes is that a platform shift not even a little bit so far yeah you know what they have to compete with their own app on my phone that i can open and watch endless memes of aaron rogers weeping what are you gonna do with that how you're gonna compete with that well aaron rogers is gonna retire so they won't have to for very long that's why he's crying and ai on my phone every day All right.
1:06:40On that note, before we get to, Neil just tells me about his time. We should take one more break and then we're going to go back. We're going to do a lightning round. We'll be right back. Support for the show comes from Rippling. Your IT team shouldn't be endlessly chasing tickets and manually solving access and identity problems. But when you're running multiple disconnected tools, this is exactly what you have to deal with. And that's not just SaaS. That's sad. Software as a disservice. What if you could run IT with one system powered by one source of truth? Meet Rippling. Rippling is the unified platform for global HR, payroll, IT, and finance.
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1:08:20All right, we're back. It's time for the lightning round, unsponsored. For flavor. I'm just going to do that pause longer every time I'm really excited about it we got an email that said we should say unsponsored for taste instead of for flavor which is a thing I'd like you to consider for next week it's just an idea I think once you're in the catchphrase you've got to live in the catchphrase yeah changing the catchphrase over and over seems like it defeats the purpose Neela is it time? it's time and we have a very special thank you so it's time for America's Favorite Podcast within Podcast, Brendan Carr's a dummy and when we did the live show, I believe your name was TJ.
1:09:00TJ came to the live show in Vegas and gave us both t-shirts that say Brennan Carr is a dummy and on the back, what does it say, David? On the back, it says America's favorite podcast for the podcast. The greatest t-shirt I own. It's the only thing I wear. The best t-shirt we have. Thank you so much for making us shirts. He was wearing a shirt. We all took photos together. We forgot to get your name. There were so many people we were talking to at the live show. Just send us a note, would you? And we can send you some swag back. You got to send us some proof that you're you. Yeah. Which I'm sure.
1:09:27We will gladly trade you some swag for swag. Yes, please do. But thank you so much for the shirts. They're incredible. And Brendan, we'll send you one too, buddy. If you just get in touch and do an interview with us here on America's Favorite Podcast. The podcast is Brendan Carr's a dummy. Or in your case, I am a dummy. The Brendan Carr experience. You see what I'm saying? All right. Two quick Brendan Carr notes this week. One actually meaningful. The other one, I just want people to experience how dumb this man is. and how openly he will just say dumb lies to try to weasel his way out of his own contradictions.
1:09:58So Brendan was in front of Congress this week. There was an oversight hearing. They asked him a bunch of stuff about free speech, and he said a bunch of stuff about broadcast license rules and all the usual nonsense Brendan spews, where he says legal words really fast in a way that sort of insists that his interpretation is correct. When if you just peel back what he's saying, you're like, oh, you're a dummy. Okay. So his big justification for all the speech nonsense that he's doing with TV is to protect local news. He says this over and over again. He needs competition in local news. Broadcasters have a public interest requirement because they don't pay for the spectrum.
1:10:30All this stuff. This is all nonsensical because if you look at the landscape of local news, Sinclair Broadcasting owns all the stations and Tegna owns all the other ones and they're trying to merge, which would just create a giant monopoly. And Brendan Carr appears to be very willing to let them do so. And Brendan Carr wants to let them. Interestingly, you know who does not want to let that happen is Donald Trump. Yeah. Because his buddy Chris Ruddy, who owns Newsmax does not want that to happen because Newsmax is uncaped. There's a whole dynamic there that's not worth unpacking. Yeah. But it's a dynamic.
1:10:59Anyway, Brendan keeps lying about wanting to protect local news, even though local news is predominantly made by two big companies that want to emerge. Nonsensical on its face. And he got to press on this a little bit. And then he gave this quote during this congressional hearing. And I just want to play it. I'm not even going to set it up. I just want to see if you can catch the blatant, nonsensical lie in the middle of this quote. Let's run the quote. I think as a Congress, it's important that we figure out, do we want investment in local news? Because right now, you've got Comcast and Disney that are programming almost 100 % of the content that Americans are seeing.
1:11:35And how do we incentivize the local TV stations to continue to generate their own local news and information? A hundred percent? Did you catch that? Comcast and Disney, disclosure, NBCUniversal, division of Comcast is an investor in our parent company, Vox Media, but whatever. Comcast and Disney are programming almost 100 % of the content that Americans are seeing. Is that true? No. Is that true in anyone's experience? Does YouTube exist, Brendan? I was just about to say. Does TikTok, does this podcast exist? What? I don't know. I don't know what that means. Even if you slice it down to I'm just talking about broadcast television and Comcast owns NBC and Disney owns ABC.
1:12:21Well, there are a bunch of other letters that exist. CB and S. CBS, which is owned by Paramount, which is refactoring its entire news division to please Donald Trump. Does CBS exist? The one that has the NFL on it. Does that one exist? Does Fox exist? Uh-huh. Just, are they, do they suck? Brendan, is your position that Fox sucks? Not only do they suck, they don't exist. They don't exist. They're so bad that Comcast and Disney are programming almost 100 % of the content that Americans, and this is where his, the intellectual justification for his war on free speech is so weak that he has to invent this claim that Comcast and Disney are programming I mean, almost 100 % of the content Americans are seeing.
1:13:13Just so he can say, I have to break that monopoly. Just so he can say, like, that's a problem. I need to use the power of the government to impose new. And it's like, dude, Fox is right there. Fox is dominant. Fox is the largest cable news station that exists. Brendan Carr might be the most you can just say things person in the history of you can just say things. He's such a dumb. It's like if you walked up to anyone and were like, do you get 100 % of your content from Comcast and Disney? They'd be like, no, I watch YouTube all day. what are you talking about, dude? Anyway, by the way, can I say this one thing?
1:13:43I do the Comcast disclosure all the time. In the comments on, like, one of our TikTok clips, someone was like, he's bought and paid for by Comcast. And it was someone who had misconstrued the fact that I sarcastically say they love me all the time. Oh. Or at least that's the charitable interpretation. I say they love me sarcastically because they hate me.
1:14:08Yeah. Yeah. I don't think, I don't think generally speaking. It was just one of those things where I was like looking at the comments on like a TikTok clip and I was like, oh, we, we, this is like a post literacy world that we live in where I'm like disclosure Comcast. And the guy's like, he's always going on and on about how much Comcast loves him. do you think somewhere the peacock team is like thrilled that brendan carr said this they're like look how powerful he thinks we are i just comcast and disney are programming almost a hundred percent of the content that americans are seeing is such a blatantly stupid lie that like all of the the people i know who are like live posting the hearing were like what did he just say anyway there's one substantive thing i want to point out that the brendan carr fcc did which is not just blatant lies in a war on free speech which is what he has set out to accomplish.
1:14:55Oh, they just went ahead and said Verizon doesn't have to unlock phones after 60 days anymore. This used to be a rule. When, you know, through mergers they put conditions and they want more competition. They want people to move handsets between carriers. So they made it so that Verizon had to unlock your phone within 60 days. Verizon's argument is like this only helps scammers which is true or not true. BFC said fine. Brandon Carr said fine. You can have whatever you want, Verizon. You can keep consumers locked. to your network because I don't care about actual lower prices. I care about a war on free speech that I'm waging every day with blatant lies about Comcast and Disney programming almost 100 % of the content Americans are seeing.
1:15:29Ridiculous. All those stories are on the website. You can just go read them. As always, Brendan, if you would care to defend your outlandishly stupid claims, you're welcome. Both on this show or Decoder, we can do a written interview, old school, but I would challenge you to defend the concept that almost 100 % of the content Americans are seeing come from those two companies. I think Brendan should come on the show and we're just going to read him the titles of CBS shows to see if he thinks anybody watches them. Big Bang Theory. The most popular show in the country. Does it exist? I don't know, man.
1:16:00Anyway, that's been Running Cars, Dummy America's Favorite Podcast. Very good. Thank you again, TJ, for the t-shirts. Yes. I don't know if we're going to wear these every week, but I'm going to keep it around. I'm happy about it. Well, we'll just AI it on my body. There we go. Well, we're going to AI this on Aaron Rodgers' body. It's going to be great. Aaron Rodgers crying at a Senate hearing next to Brendan Carr. Please someone make that and send it to us. All right. I've been canceled. My first lightning round thing is we'll stay in the streaming world here. Paramount, which is now famously owned by David Ellison, runs CBS, a network that doesn't exist.
1:16:36Sucks so bad. Not even 1%. No one has even ever heard of CBS. is still trying desperately to buy Warner Brothers Discovery. And this deal just keeps getting weirder and weirder. So the basic thrust of it is Netflix is going to buy Warner Brothers Discovery. Paramount would very much like for that to not happen. So it keeps launching these aggressive, hostile bids. And the Warner Brothers board keeps telling shareholders to reject them and say, no, thank you. We don't want your money. We're going to be bought by Netflix. So Netflix, in an effort to, I guess, sweeten the deal, is trying to see if it's possible to do an all-cash deal for Warner Brothers.
1:17:19And Paramount is suing, saying essentially that Warner Brothers Discovery owes Paramount a better explanation of why it won't take its money, which is so funny. Because I can tell you with such great confidence why if you're Warner Brothers Discovery, you would rather have Netflix's money than Paramount's money. but it's very good. Actually, David, breaking news. As we're recording, the judge rejected that argument and said that Paramount does not own an explanation of how Warner evaluated its deal. Obviously, because of course it doesn't. Like, can I just read you this thing from David Ellison?
1:17:56So in the suit, David Ellison writes, Warner Brothers Discovery has provided increasingly novel reasons for avoiding a transaction with Paramount, but what it has never said because it cannot is that the Netflix transaction is financially superior to our actual offer. First of all, well written. Great job, David Ellison. Second of all, that's not how it works. It's literally, he's like, why don't you like me? Please tell me why you don't like me. Is just, it's just not going to work. This whole thing, I have a very hard time imagining this continuing to go worse for Paramount, but also like, at what point does it go better?
1:18:32It just is going to be a mess. Can I draw some threads together that I want Liz to write about at some point? Are you going to draw this back to Grok and Elon Musk somehow too? I can sort of draw it back. How is this about supernatural? Look, old people exercising is the future of the metaverse. I can say that because I'm over 40. If you are evaluating Paramount's deal, the big promise Paramount is making is, hey, Larry Ellison is here and he has a lot of money. So if you don't trust our, you know, structure of a deal, Larry Ellison is personally guaranteeing that you're going to get this money.
1:19:08And Netflix's deal can't do that. And also we want to buy the whole thing. Right. Right. We don't just want streaming. We want to buy the whole enchilada and Larry Ellison exists. So what are you talking about? Look at how cool we are. Larry, do you want to, have you heard of the America's Cup? Right? Like that's, he is the inspiration for Iron Man. Don't you like Larry Ellison? Sure. And the problem is that all of Larry Ellison's money is tied up in the AI bubble. And like Oracle in particular has a bunch of weird circular deals with OpenAI, with NVIDIA. There's just a lot in Oracle that means Larry Ellison's money is AI money right now.
1:19:45And it has always been kind of bizarre that the Ellison family is looking at its investments in AI and saying what we would rather have is the company David Zasloff made. That makes no sense. Right? But if you think the AI is going to rejigger the entire economy of the world and we're all going to do fully automated luxury communism or whatever you think is going to happen, you would not be like, what I need is a 4.3 grayscale Batman franchise. That's not that you would not rationally make that determination. No matter how much you love your son. Sorry. I love my son very much. And I was like, I have one investment that might be the future of the entire world.
1:20:29And you want me to buy the Snyder cut. I love you, son, but we're not doing it. You have to go make your own Snyder cut. Okay. Like off you go. Instead, the Ellison family is yelling and screaming how Larry will fund this deal. And I just keep coming back to, oh, they don't, they think it's shaky. Like they're trying to diversify. They want this other power. and I think Warner Brothers is looking at it and saying we can't trust that money because it's AI bubble money. That's interesting. Like we don't want to be the bag holder when the AI bubble pops. That and also Paramount's entire pitch for why it's a good idea to combine these two companies is that they are going to lay off a whole bunch of people and shrink this entire industry and like there are there are both straightforward shareholder value reasons and like moral belief reasons to not want that as a shareholder in Warner Brothers Discovery, right?
1:21:25Like they're going to come in, they're going to fire a bunch of people, shut down a whole lot of production and save billions of dollars is not a compelling business. With the power of AI. It's in there. It's embedded in there. And you're like, well, how's that going for you? And then you watch season two of Landman. You're like, you should not let Taylor Sheridan use AI to write the show because it's very obviously been written by chat gpt and chat like the free version that doesn't have like the long-running memory because that show is just scene to scene none of those people are the same people just different characters played by the same actor you know like nonsensical nonsense is happening on that show that's my biggest argument against paramount being allowed to do anything is like you keep watching that show is so bad that there's an entire community of people who are like what we're gonna watch this show we're gonna we're gonna today we're gonna watch this show together and I'll talk about it because it's so bad.
1:22:19It's almost, it's like improbable. It's like a sign that you've entered a different multiverse because it's so bad. It does appear on my social media timelines a lot. And it's always just Billy Bob Thornton being like, the oil business is big and it's getting even bigger. And there's like 15 different versions of that thing. And I'm like, how many times do you need to give this speech in one show, Billy Bob Thornton? Like, we get it. Everybody's here already. We're doing this. Yeah, again, literally scene to scene that he might be playing different characters with totally different motivations.
1:22:51And I'm just saying it's just very obviously been written by AI, but like not a paid. He hasn't paid for like Claude. You know what I mean? He's not paying$200 a month to write that show. He's on the free tier of ChatGPT and he's run out of memory. I will say there are some screenshots in the Stranger Things documentary of the Duffer brothers that ChatGPT open on their laptops. Not good. Not good all the way around. listen I'm very sensitive to people who have lots of tabs open you know what I mean we should not all be judged on the contents of our open tabs the fact that there's like effectively a Stranger Things QAnon about the end of that show it did not was not helped along also what two deadlines for the secret episode have now come and gone it's forever it's QAnon somehow it's gonna merge into January 6th in some way I can see it happening anyhow it's Crazy that Netflix has emerged as the white knight here.
1:23:42People are very unhappy when Netflix was the one that was going to buy Warner Brothers. And Paramount has made such a fool of itself that I think everyone's like, we need Netflix to win this. Yeah, Netflix now seems like the company run by grownups who will do a good job in comparison. And they just seem very happy that they just sort of sit quietly and let Paramount light itself on fire. That will, I'm sure, keep being insane for a while. What's your next lightning round thing? I've got a Trump phone update. I'm sorry. And I recognize I'm doing a lot of politics. But it's all here in America in 2026.
1:24:16It's all the same. We're the phone website. The Trump phone's a phone. It's a phone update. It's a phone update. Except the update on the phone is that the nation's government has taken an interest in the Trump phone. and various Democrats, including Elizabeth Warren, have asked the FTC to investigate false advertising and deceptive practices from Trump Mobile, which has not shipped a phone, you will notice. It has deleted its Made in America branding, but it has taken$100 deposits for its phone without anything to show for it, except an ad, which we identified the phone in the ad as a Galaxy S25 Ultra.
1:24:58And so now the Verge is in the letter sent by the Democrats to Trump Mobile. It's the definitive source on you rebranded an S25 Ultra. So the FCC is being asked to investigate Trump Mobile for taking deposits on a phone that by all rights does not exist. I have heard some whispers that someone has seen a phone. They're not good whispers. They're not reportable whispers in the sense that like, I can't tell you that actually happened. You know what I mean? But if you've seen the Trump phone, you let me know, send me a picture. Let me know what it is. I suspect it is a rebranded like honor phone.
1:25:33Like Donald Trump Jr. got drunk one night and bought a thousand phones from Amazon and then spray painted them gold in the backyard. That would actually be a much more viable path to shipping a Trump phone than anything they appear to be doing. So you let me know if you've seen the Trump phone. But for now, the reporting is basically everyone has done the same story. The Financial Times has just done the same story. You can call the customer service line and some nice folks in the middle of the country because they've set up a call center in the middle of the country somewhere will tell you that the government shutdown has delayed the phone.
1:26:03And that's their straight line. They say it every time. This thing is very fun because the FTC investigation would force Trump Mobile to do one of two things, which is either admit that it was a grift or actually just say we are horrible at this because those are the only two possible options. Right. Like Trump Mobile is it's it's real and a grift all at the same time. Right. It is an expensive MVNO that they are they are rebadging network service. The same thing that Mint Mobile does for fifteen dollars a month. Dude, there's a smartless wireless network. This is what I'm saying. You can just do this.
1:26:41Does Jason Bateman know how to run a next generation wireless network? I don't think he does, but you can rebrand T-Bubble's network. You can drop ship wireless service now. It's not complicated. And most people do it cheap because you can do it less expensive. Visible, Verizon is doing this. Mint has made a lot of money doing this. There are ways you can do this. The Trump mobile service is actually more expensive than a lot of cell phone service. It's$47.45, which is an awful lot to pay for cell service. So that's a that's a grift. The Trump phone is either even more of a grift and was never actually going to be any of the things that they promised, which I think is like pretty clearly what it is.
1:27:22Or the team running this is just so incredibly bad at their jobs that they have not been able to remotely execute on this thing that they loudly promised and took a bunch of people's money for. I'm going with full rug pull but I think in the sense that the Trump family which licensed their name to this fly-by-night operation which is just Liberty Mobile it's a company that already existed they licensed their name they took their money they ran everyone thinks it's a Trump phone and this company has is literally holding the bag on we have to make a made in the United States phone and they can't you cannot do that thing here we are and a bunch of old people paid them$100 because that's That is the core of the Trump grift.
1:28:04I know. If you have seen a phone, if you've had a meeting about a phone, if you have seen someone hold up a phone on a Zoom call, I need to hear about it. David at TheVerge.com. This is the only thing in the world that I care about. Please get at us and also try and get your money back because this is nothing and everyone should know that. I think our team - There are executives who, you know, Dom is writing about this every week. We're going to start reporting on the actual characters here. Yeah. because now that the deadline's missed, it's open season. Like, what is this company? So if you know anything about that company, let us know because we are going to report out the story.
1:28:38Yep. All right. My next one and our last one, Dig is back. Dig has been in revival mode for a while. I covered it last year. Kevin Rose is back doing it. Alexis Ohanian is part of the project. They have been trying to relaunch this new idea about social networking that is also kind of an old idea about social networking. and they launched the public beta of it this week. I don't think everyone can get in, but lots of people have been getting in. I've been using it. Have you used it at all? I have looked at it. I haven't used it. It has the cold start social network problem, right? It's like you click around, you're like, there's not very many people here and you'll click out and you move on with that.
1:29:19Yeah, I mean, it is in so many ways just Reddit again. It has some of the dig ideas in that there's a homepage with all of the stuff. There's a personalized feed. You can go to different categories. They're being moderated by different things. I realize as I'm saying this, I'm literally just describing Reddit. They're just doing Reddit. So the big difference is that they're doing Reddit in like an anti-AI way. Like, isn't there a tagline, handmade by human hands with robot assist or whatever? Like they're obviously doing some amount of like cloud coding but like they Alexis has been on his social channels forever promoting this project by saying we're overrun by bots yes and AI spam and we need a place for real people yes so that I think is one of the really interesting tensions of the new dig is that they're very interested in how to use AI as like tooling for moderators and ways to give people ways to do more stuff on the platform more efficiently but they are i think pretty earnestly and seriously trying to make this a place just for humans to be um and i don't know if you've experienced this or if it feels this way to you but now every time i go on reddit it feels like two-thirds of the comments on every post are just bots like it just but like bots in the way that like they're all auto mod bots because to combat the spam all the moderators needed to deploy their own bots yes there's a Yeah, it's I mean, it's it's nuts and it is it is chaotic and the auto mods have gone kind of out of control.
1:30:55And that's one of the things they're trying to solve for here. But in general, I mean, there's some really interesting design stuff like the we talked a while ago about those new icons on the Airbnb website that are much more sort of physical and skeuomorphic. This very kind of old idea about icons like that's all the dig stuff. Some of it is is sort of clearly purely like nostalgic going back to 2004 when dig launched. but there's also just a different sense of what's going on here and i realized in reading this that i don't really have a good just like aggregator of headlines that people are talking about on the internet anymore and i'm kind of glad to have that back dig is not perfectly that thing again but like here's some stuff people are talking about online reddit doesn't really do that anymore twitter doesn't really do that anymore threads never did it blue sky never did it like there's a version of that that i actually think might be exciting to me about dig you just want CrowdTangle.
1:31:50I want StumbleUpon. Do you remember StumbleUpon? Yeah, yeah. It was just like, here's some neat shit on the internet. You know what I'm really surprised with this day relaunch is that they didn't engage with App Protocol or ActivityPub at all. Right? Like, there's a bigger base of users. And I guess, you know, both these guys are rich. Like, they can just afford to keep the thing going while they collect users. And Alexis in particular is like a, he's got marketing channels upon marketing channels now because he's all over social media. Yeah. So they can get app installs and get over that cold start problem.
1:32:19But it does seem like integrating with the larger networks that exist, the open social networks, would have gone a long way here. They have said it's on their list. I haven't talked to either Kevin or the rest of the team in a while, but at least as of like last summer, it was on the list and it's a thing they want to do, but they were very much in the sort of threads mold of like we want to build this thing to work on its own and then figure out how to kind of make it part of the rest of the world. And they were also thinking along the lines of, you know, we don't know whether throwing in with ActivityPub or throwing in with that protocol or no stir or whatever is going to be the right one.
1:32:54So we're going to let that fight shake out and then we'll pick. And that fight is nowhere closer to shaking out. It's not shaking out because no one's picking. Yeah. Everybody's waiting for someone to decide and someone should just decide. I have heard ActivityPub is in the process of being made an official IETF standard, which will let much larger companies tell like Europe that they're in compliance by using a standard, which might move some things. There's a lot of at protocol action and not so much activity pub action, at least as far as I can tell. But I get pitched more at protocol blue sky stuff than I get pitched activity pub stuff.
1:33:31I think that's right. I mean, it's just because blue sky at this moment has so much more juice than Mastodon does that the flagship thing for activity pub doesn't really exist. And it was going to be Mastodon and then it was going to be Threads and both of those things seem to be waning pretty aggressively. Well, Threads is huge on its own terms. Threads is still just bait. Although you're like a Threads person, not a Blue Sky person. Casey is also just like mystifyingly a Threads person. Threads is huge. It adds, the last stat I heard at a dinner was Threads adds one Blue Sky a day. Yep. In users.
1:34:08Like it's just massive. It's honestly, it's just, they're still so allergic to news and the algorithm is still so aggressively like Like, has anyone ever heard that sound when you open a soda can? What is that? You know, it's like just that all day long. They haven't cracked relevance and whatever. But it's huge. But it also was just rejected by the Mastodon community. So its attempts at Federation came to nothing. Whereas I think if they were on that protocol, there would be some fight between Threads and Blue Sky. But you would more easily perceive that it was one big interoperable network. Maybe.
1:34:44I think that's a lot of credit to give to the Mastodon community for its power to enact much of anything. But yeah, I mean, it certainly seems like the momentum for threads to federate has slowed down. And I think that's why some of the can we make app protocol an actual standard might change some of... Meta did all that to please European regulators. Yeah. Yeah, which would, which would the end of the day in whatever. And but there's nothing to interoperate with. Right. And I think at the end of the day, the answer is going to be both. And that what we're going to end up with is a potentially messy set of tools that also puts those two things together and bridges between one and then the other.
1:35:27And we're going to end up with like a bunch of protocols that all talk to the protocols. And it's just going to be insane. And then somebody will build a product that makes it all work invisibly and it will be fine. Yeah, that'll happen. I'm just thinking of Thread's engagement bait. My favorite of all time was someone posted a picture of, I believe it was the windshield washer light or the low tire light on their car. And it was, how do I make this light go away? Oh, that's good. It was just like the greatest bait of all time. Wow, that is really good. Like dads for hundreds of miles came running to that post.
1:36:06that is honestly genius yeah doing doing something slightly wrong earnestly is the single best way to get engagement on the internet it's just it's just fantastic um all right we have gone way over as we are want to do uh but we had a lot to catch up on it's like it's been almost a month since we actually got to sit down and do a normal verge cast uh it's been good to catch up having a good time it's been good one housekeeping thing before we go season two of version history is now over uh if you haven't yet listened to the tivo episode which you and i did with emily and us mom we had a blast making that episode like i i think it shows in the episode but that was as fun as it has been to just sit and reminisce about old technology uh as i have had uh emily was a delight and did not care at all about our technology stories and it was exactly the energy we were hoping for um but we're taking a break for a while while we get the next bunch of them ready uh and then we're gonna have six more episodes um neil i have i showed you the list of the six i have not you're not i mean what are they i'm gonna read you the six um we're gonna do the original macintosh we're gonna do the amazon echo we're gonna do furby uh which got huge reaction from the verge staff a lot of feelings about furby um we're gonna do the vocoder um we're gonna do the western electric 500 telephone okay uh which is like sneakily a fascinating monopoly story about phone lines.
1:37:31Oh yeah, it's a Carter phone rule. Yeah. Yeah. And we're going to do Clubhouse, the app that everybody used during the pandemic for 15 minutes. I don't like how much the pandemic has come up on this episode. I'm just having an emotional reaction to that. Clubhouse? Clubhouse is maybe the shortest lived and least relevant of anything we have yet done on version history. I would say that's true. That would be my objection. I'm pretty excited about it. it's your show man I'm letting you I'm just I know what the rules are is it possible that that's going to be like a 13 minute long episode yes it is but I think a bunch of billionaires went crazy for a while I have a couple of very weird memories about Clubhouse that I'm very excited to get into on that episode I have only weird memories about Clubhouse there you go but if you have if you have memories or stories or anything that you want to share about any of those six things send us an email vergecast to the verge.com call the hotline 866 verge one one we did a little bit more of like featuring the audience in this season of virgin history and I want to do even more of that going forward so send us emails call in voicemails here's what I want I want photos of your original Macintosh fish tanks ooh I once made it my fish tank was a Macintosh SC30 but in high school I made an aquarium out of an old Mac if you got an original Mac aquarium I want I want photos for that episode of Virgin History.
1:39:00That's very good. I like that a lot. Also, stay tuned to Decoder. Monday's episode, right, is going to be the one you did live in Vegas? Yep, that's the CEO of Razor. That episode's a wild ride, man. It was, sitting in the audience was a time. I'll tell you that. It ended with a softball question and I've never, just to end it, just be like, let's wrap it up. You know, like, thank you for your time. And I've never had a softball question just go that sideways. I'm not going to say what it was, but when you hear it, you'll hear it. It was the talk of the Brooklyn Bowl after that episode finished recording.
1:39:30I'll tell you that. And then you're going to have more on all of the Grok stuff on next Thursday's episode. So make sure you stay tuned. Also, if you're a subscriber to The Verge, you can get all of these podcasts ad-free. You just have to go to your account settings on theverge.com. It's actually a shockingly easy process. We keep hearing from people who are like, I can't believe this is a thing I can actually do. Very exciting. Good job to our product team. Go get all of our stuff. Subscribe to The Verge. It's the best way to support all of this. and make sure that we can continue to yell at Comcast and Google and everybody else.
1:40:02We are ungovernable because of our subscribers. You can't stop us. This is what we're here for. Also, when I say they love me, what I mean is they hate me. Just to be 100 % clear once again. We're going to clip that in at the end of every single social clip we do of you from now on. Yeah. Actually, they hate me. It turns out. All right. The Verge Cast is a Verge production and part of the Vox Media Podcast Network. The show is produced by Eric Gomez, Brandon Kiefer, and Travis Larchuk. We will see you next week, Neelai. Rock and roll.
1:40:59refresh your good vibes really young when you see the world with open eyes when you let you drive new things you feel alive the new SEAT Ibiza 175 euros monatly leasing more info at seat.de and at your SEAT-Partner
From the publisher
Nearly two years ago, Apple showed off what an AI-powered Siri might do. That Siri never materialized, but thanks to a deal with Google for its Gemini tech, it might finally have a chance to work. David and Nilay discuss the ins and outs of the deal, and what it might mean for both Apple's and Google's ambitions in AI. (They also talk about the onslaught of new lawsuits from publishers related to Google's adtech antitrust case, including from our parent company Vox Media. Disclosure is our brand.) After that, they talk about Grok's horrific deepfake problem on X, and why everyone involved deserves the blame. Then it's time to pour one out for VR and the metaverse, which is losing steam as Meta loses interest and continues to pivot to AI. RIP Supernatural, a surprise hit of an exercise app! Finally, in the lightning round, it's time for Brendan Carr is a Dummy, the latest Paramount / Warner / Netflix drama, the Trump Phone, and the Digg reboot.
Further reading:
The Atlantic, Penske, and Vox Media have all sued Google for antitrust violations
Apple picks Google’s Gemini AI for its big Siri upgrade
What Apple and Google’s Gemini deal means for both companies
Google’s Gemini AI will use what it knows about you from Gmail, Search, and YouTube
Why Google Gemini looks poised to win the AI race over OpenAI
A “conscious decision” from OpenAI.
X hasn’t really stopped Grok AI from undressing women in the UK
Advocacy groups demand Apple and Google block X from app stores
UK pushes up a law criminalizing deepfake nudes in response to Grok
X claims it has stopped Grok from undressing people, but of course it hasn’t
Meta plans to lay off hundreds of metaverse employees this week
Meta confirms Reality Labs layoffs and shifts to invest more in wearables
Meta is closing down three VR studios as part of its metaverse cuts
Meta’s layoffs hit the studio that made Batman: Arkham Shadow, too.
Supernatural Will No Longer Get New Content Or Features
FTC won’t appeal court decision permitting Meta to buy Within
The best thing to do in VR is work out
FCC chair Brendan Carr is pressed on removing ‘independent’ from its website.
Verizon gets FCC permission to end 60-day phone unlocking rule
Anthropic wants you to use Claude to ‘Cowork’ in latest AI agent push
Paramount sues after Warner Bros. Discovery rejects its latest deal Netflix is reportedly considering an all-cash offer for Warner Bros.
The new Digg is launching an open beta.
Elon Musk Cannot Get Away With This
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