Skylar Grey + Elliott Taylor | Eminem Hits, Bubble Grunge and WASTED POTENTIAL

10 Jun 2026 · 1 h 15 min · 36 chapters

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In short

How pop hits and new music emerge from collaboration—especially Skylar Grey’s track-writing process, her relationship with Elliott Taylor, and the meaning behind Grey’s “Bubble Grunge” and Taylor’s “Wasted Potential” album.

Guests (backgrounds)

  • Skylar Grey: Singer-songwriter and frequent writer for major artists; wrote/recorded the hook for Eminem & Rihanna’s “Love the Way You Lie” after receiving a beat from Alex the Kid while living offline in a cabin.
  • Elliott Taylor: Country artist and songwriter; met Grey in 2016/2017; co-writes and produces with her, including work that led to major collaborations (Grey cites multiple Eminem co-writes).

Key claims

  • “Love the Way You Lie” started with Grey writing the hook in a cafe and sending a rough GarageBand demo (distorted vocals, built-in mic).
  • Bubble Grunge blends 90s pop-grunge influences (Spice Girls + Nirvana, plus Radiohead/Fiona Apple vibes) without being “retro.”
  • Wasted Potential’s title comes from Grey’s realization near turning 40 that some missed opportunities were her fault; she wrote “Temporary” after writer’s block and used a piano riff recorded on Elliott’s phone.

Notable examples

  • “Drops of Jupiter” (played together the night they met; later wrote for Train).
  • “Temporary” (piano iPhone recording stayed in the final track).
  • “Stan” (Eminem/Dido) as a formative inspiration for Grey.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

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Skylar Grey's Journey in Music

0:03 to 1:30

Skylar Grey shares her journey in music and how she wrote 'Love the Way You Lie'.

“So you were scrolling on Marketplace and there it was, the bike you'd been searching for.”

Elliott Taylor's Background and Connection

2:18 to 4:58

Elliott Taylor is introduced, discussing his relationship with Skylar and their musical collaboration.

“He's a country artist, but he is also the love of my life.”

Love Story Meets Music

4:58 to 6:50

Skylar narrates the story of how she met Elliott and how their relationship evolved.

“Carlo said he had a bunch of, one of my best friends, Carlo Mondavi in Napa, he said, I've got like 30 people coming into town from all over the place.”

Creative Dynamics in Music

6:50 to 9:19

Discussion on how their romantic relationship influences their creative process in songwriting.

“I mean, yeah, so you're sitting there playing Drops of Jupiter, and then the woman who wrote Love the Way You Lie, Eminem and Rihanna, was harmonizing with you, and you had no clue.”

The Evolution of Songwriting Techniques

9:19 to 11:03

Skylar discusses her transition to writing songs differently, including her experience with Love the Way You Lie.

“And be like, okay, I'll put some 808s on this.”

Freestyling and Collaboration

11:03 to 14:03

Exploration of freestyling in songwriting and how Skylar and Elliott approach their creative sessions.

“You know, there's just a magic there that you can't.”

Freestyle Creativity Process

14:03 to 15:02

Discover the unique freestyle collaboration approach between artists.

“Okay, I'm going to try it and I'll text you afterwards.”

Defining Bubble Grunge

15:03 to 16:10

Explore the concept of Bubble Grunge and its influences on music.

“What does that mean to you and to both of you?”

Spice Girls and Nostalgia

16:11 to 17:28

Reflect on the nostalgic impact of the Spice Girls on personal identities.

“I mean, it's just kind of like a mix of everything that has inspired me.”

The Birth of Wasted Potential

17:29 to 19:02

Learn how emotional experiences shaped the creation of Wasted Potential.

“Was there a moment when you guys were making Wasted Potential that you feel like it all clicked, that you feel like, okay, this is the sound, this is what the project is, or did it just happen, or was there?”
Show all 36 chapters

Emotional Journey in Songwriting

19:03 to 19:59

Examine the emotional highs and lows during the songwriting process.

“Um, it was wild watching that happen because she, she does lean heavily into that, like really heavy song, uh, sad song kind of world.”

Balancing Love and Creativity

20:00 to 21:04

Understand the challenges of creating music with a romantic partner.

“And I've never been like, you know, working with her now and being with her for like 10 years or so now, I've never been more excited to see what she's going to create from this point forward.”

Promoting the Podcast

21:05 to 21:41

Learn about engaging with the podcast audience to spread the message.

“So the thing about the algorithm, Little Miss algorithm, is that she doesn't want to let people know about our podcast unless she thinks that people love it.”

Creative Process and Dark Moments

21:42 to 24:15

Explore how dark moments in creation can lead to artistic breakthroughs.

“I mean, we're pretty attached at this point.”

Temporary: A Song Born from Struggle

24:16 to 26:02

Discover the story behind the song 'Temporary' and its emotional roots.

“I had writer's block for a year or something.”

The Personal Nature of Songwriting

26:03 to 28:00

Discuss the impact of writing personal songs and their public exposure.

“that feel super personal, whether it's for your artist project or it's going to end up being sung by whoever, how does it feel when things that are so personal become really public?”

The Impact of Songwriting on Memories

28:00 to 30:08

Discussing how songwriting connects to personal experiences and relationships.

“Yeah, because I get brought back to when I wrote it.”

Embracing Cringe: Musical Theater Memories

30:08 to 32:46

Reflecting on cringy past performances and how they shaped their artistic journeys.

“we've touched like the same 15 or 20 songs.”

The Influence of Early Music Experiences

32:46 to 35:34

Sharing early experiences with music and the emotional impact of songwriting.

“Are there any specific cringe moments for you that you learned from?”

Songs That Changed Our Lives

35:34 to 38:44

Discussing songs that inspired their musical careers and creative paths.

“So this piece of art ruined your life of like, now I must be a part of this shit show of business because this song was so good or this video was so special.”

The Role of Community Theater in Development

38:44 to 41:39

Exploring the significance of community theater in shaping their skills and friendships.

“You know, I was sitting here thinking about it.”

Collaboration and the Art of Creation

41:39 to 42:00

Discussing the unique emotional bonds formed through artistic collaboration.

“Because, I mean, we were in that group and there was 18, 20-year-olds when you were like 7, 8, 9 years old.”

The Art of Collaboration in Music

42:00 to 43:18

Discover how collaboration in music creates emotional bonds and unique experiences.

“You make creating art with a group of people.”

Wasted Potential and Personal Reflections

43:18 to 46:06

Explore the concept of wasted potential in songwriting and personal motivation.

“Listening to your new amazing music, the song where the wasted potential line comes from.”

Life After 40: Reflection and Acceptance

46:06 to 49:14

Understand the realizations about life and career that come with turning 40.

“You feel more free and more yourself than you ever have.”

Reshaping Ambitions and Personal Fulfillment

49:14 to 50:45

Learn about the balance between ambition and personal fulfillment in creative careers.

“But it's a common theme with people who are really talented and successful to not feel like they've like made it yet.”

Innovations in AI and Emotional Connections

50:45 to 52:55

Discuss the role of AI in personal interactions and emotional support.

“What interested you in being, is it an AI voice companion?”

Gag or Drag: Industry Trends and Opinions

52:55 to 56:01

Engage in a fun segment discussing various industry trends and personal opinions.

“Okay, to end every episode, we play a game called gag or drag.”

The Oddities of Music Industry Expectations

56:01 to 57:00

Discussion on the unfair expectations placed on musicians compared to actors.

“It's so, I think it's so odd that it only really - Yeah, and it only really happens in our business because no one is mad at Meryl Streep because she didn't write her script.”

The Role of Demo Vocals in Music Production

57:00 to 58:00

Exploring the importance and emotional impact of demo vocals in tracks.

“Okay gag or drag And I know the answer because you talked about it already But I'm going to ask anyway Gag or drag demo vocals with bad quality being the perfect emotion.”

Challenges in Creating an Animated Musical

58:00 to 59:21

Insights into the unique difficulties of producing an animated musical project.

“is when you get to a point working on a song where you're like, oh, I got something.”

Communication and Collaborative Challenges

59:21 to 1:01:55

Navigating communication barriers in collaborative music projects.

“And now all of a sudden I have to understand how to emotionally navigate 10 people singing.”

Dealing with Revisions and Creative Blocks

1:01:55 to 1:03:49

Advice on how to manage revisions from labels and avoid creative burnout.

“And just like helicopter parent, like the whole thing.”

The Importance of Positivity in Creative Spaces

1:03:49 to 1:06:31

How positivity and encouragement can enhance the creative process.

“Because a lot of these supervisors and people, they know enough about music and they're so immersed in it that they can see the vision.”

Celebrating Small Wins: The Moment Awards

1:06:31 to 1:10:00

The concept of recognizing and celebrating creative moments in collaboration.

“I realized that it was just good for me in general to get more out of my shell, even in conversation with people and music and collaboration.”

Celebrating Creative Moments

1:10:00 to 1:11:05

Learn about the importance of celebrating small creative wins in music.

“And so then you're just questioning it the whole time.”
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Transcript

Automatic transcript. May contain errors.

0:00This episode is brought to you by Facebook. So you were scrolling on Marketplace and there it was, the bike you'd been searching for. You sent a message and it turned out the seller was super chatty, kind of funny, and an avid cyclist. The next thing you know, you're in a cycling crew. Well, a community cycling group. The thing about Facebook, you might find more than what you're looking for. From a browse to a bike ride, this summer, find more on Facebook.

0:32turn it up storm has zero sugar and 200 milligrams of caffeine so you can turn that workout up a notch good energy in good energy out energy for life but i also was like i need to figure out a way to make a living in music because it's the only thing i know how to do and i'm a high school dropout so getting a job's gonna kind of be difficult um so i had like reached out to my publisher and so he just sent me this beat and I wrote the hook of Love the Way You Lie in a cafe and because I didn't have internet in my cabin and I think at the first demo I sent back was just like me singing into the microphone on the computer wow like the built-in mic wow yeah and then I sent that

1:16Justin Tranter:and just like GarageBand record yeah GarageBand love yeah I would just bring the mp3 into GarageBand and record some distorted shit vocals. But yeah, so Love the Way You Lie happened that way. And I sent it off, and then a month later, it was the number one song.

1:36Justin Tranter:Hello, beautiful people. Welcome to Unfamous, the podcast where we tell the untold, unfamous stories of how pop culture happens through the art of collaboration. I am sitting here with two really, really talented, also quite fashionable, chic people as well. And instead of that traditional, weird, awkward part of the podcast where I read your credits in front of you, since this is about the art of collaboration, I use this moment for you two to introduce each other to the world and brag about your collaborator to anyone who is lucky enough to be watching this episode. Amazing. Who would like to start?

2:20Justin Tranter:Oh, wow. Oh, man. I'll start. This is Elliot Taylor. Elliot Taylor. He's a country artist, but he is also the love of my life. Slay. Slay. Slay love. Love still exists as the world ends. And we met in 2016, and then we got together in 17. and he had always been making music, but not like professionally, I guess. He would just like write songs and put them on YouTube. I think they're still out there somewhere. Don't look deep dive. Don't look deep dive. But, you know, I was always doing music and then I would just like, he'd be picking up the guitar and just jamming out on something. I'd be like, babe, that's actually really good.

3:08Like, can we turn that into something and pitch it? you know and so he because he came at music um from such a fresh perspective I was so used to working with people who um were just so in the mix all the time and he wasn't he was just like had a completely fresh he wasn't jaded at all you know what I mean and so his ideas were like really fresh and so I started like you know turning his ideas into things we would pitch Our first cut was with Train, the band Train. Yeah, of course. Yep. Drops of Jupiter. First song we ever sang together. And then actually, that's so weird because the first night that we met, we ended up jamming out and playing Drops of Jupiter.

3:51And a year later, we write a song for Train together. It's like, what? Yeah. But yeah, so then he just started getting more and more into music. And now at our house, we have two recording studios. And so on the third floor is mine. and on the first floor is his and we can work simultaneously on different projects and not bother each other.

4:13Justin Tranter:Awesome. But he is so, I love, he still maintains that like fresh perspective to songwriting and he's my favorite collaborator because I'm really shy, like collaborating with people and doing songwriting sessions and stuff. It's really hard for me to open up. Yeah. But with him he's always so positive non-judgy and gives me the best feedback and um I love bouncing things off of him so damn that was so sweet I love you um wow so yeah when I met this angel uh I was at a grocery store in the produce aisle and I saw this floating creature head to toe covered in tattoos see-through dress long blonde hair and I said what the fuck is that and I and I've never approached anybody like this before but I just felt like I I needed to go up to this individual and I had no idea that you were even in music I had no idea that you knew my best friend at the time and I just went up to her and she was carrying a little like seedless watermelon and I just said excuse me uh can i carry your melon for you yes and and i immediately i immediately thought well that didn't come out right and she looked apparently it came out perfectly yeah yeah she looked up up and we made eye contact for a second and looked down she said no and i said oh well i'm gonna get a smoothie do you want a smoothie she's like no i'm okay and i just kept trying and at that moment my best friend came up and was like elliot you found holly no way and i thought oh shit perfect so they know each other and then the real name is holly yeah just yeah clarify fast forward like two hours later we're you know at at uh my my friend's house and we're all just jamming out there's a group of like 30 people there and um carla was like forcing me he was like bringing out guitars and like get on the piano like play like and uh i started just playing drops of jupiter on the piano and then i felt somebody's hand on my shoulder and she like leaned on me and started harmonizing with me.

6:22And yeah, then the rest is history. Carlo said he had a bunch of, one of my best friends, Carlo Mondavi in Napa, he said, I've got like 30 people coming into town from all over the place. We're all going to hang out. And she was one of them. And yeah, a couple of days went by and - We didn't get each other's number or anything. So he slid into my DMs. Yeah. I said, Carlo, what's your Instagram? And then I was like, what the fuck? Yeah. Yeah. And yeah. That's how he found out. Wow. That's how it, yeah. And then I slid in.

6:49Justin Tranter:Skylar Gregg. I love it later. Woo! Yeah. I mean, yeah, so you're sitting there playing Drops of Jupiter, and then the woman who wrote Love the Way You Lie, Eminem and Rihanna, was harmonizing with you, and you had no clue. No clue, yeah. We have it on film, actually. We got to track that down. Yeah, we do have it on film. Oh, you definitely have to track that down. Yeah, yeah. Okay, so when did the relationship, how long did it take for the romantic relationship to turn into a creative relationship? or was it kind of always a part of it? It was kind of always a part of it, but like casually at first.

7:23Yeah. You know, it wasn't, he wasn't, he was in like, he had a beer brand when I first met him and doing a bunch of real estate stuff. And so he wasn't like making money at music, but it was just because I was always working on music and I would always just like hear him. He can't help himself. Like he picks up a guitar, he starts playing chords and starts singing or he'll just be wandering around singing stuff. And sometimes he's like, that's so stupid. And I'm like, no, that's really good. You know, the one that went to train, he was just like jamming out on the guitar and was like, I'll be sipping my ties.

8:00And he's like, that's stupid. I'm like, no, that's really good. I think that's a hit. Yeah, yeah, yeah. We always, I just love to have instruments everywhere. So we're like, we, and throughout our entire house and we have two recording studios, one on the first floor and one on the third floor. and we work separately but then together. But we just try and have a guitar laying in every room or a piano in every room or a clarinet. A clarinet. He recently picked up a clarinet. I don't know why I like flutes, but yeah. But they're just laying around everywhere and we're always fucking around and playing stuff.

8:33But one thing I love about early in our relationship, when we started writing songs together, I wasn't much of a producer at all like I knew how to record piano and vocal pretty much that's it but then he'd be like babe can you like throw some drums on this and I'd be like no I don't know how to do that I'm like put a snare on that let's go but because I was so in love with him and obsessed with him I was like I want to please him and so I like started teaching myself how to learn how to make drums on songs and so the first ones really were bad But now I'm at a place where I'm like, oh, I'm actually a decent producer.

9:12And he pushed me into that just because of that. Just from love and me wanting to please him. And be like, okay, I'll put some 808s on this. I'll make it bang.

9:24Justin Tranter:Is that how you, all of your early cuts and even your early artist stuff, was it always you at a piano? Was that your main safe place? Piano is always my safe place, yeah. But some of the earlier, like, just the, I mean, I guess the hits, like, Love the Way You Lie, those were written to track. Okay. Yeah. You got, were you sent the track? How did that process start for you? Yeah. So, Love the Way You Lie, I had met Alex the Kid on email. Okay. I was living in Oregon in a cabin in the woods. As one does. I basically quit the music industry. Or not quit, but, like, was on hiatus. Yeah. I was over it.

10:05Fair.

10:05Justin Tranter:It's really exhausting. Yeah. Yeah. But I also was like, I need to figure out a way to make a living in music because it's the only thing I know how to do. And I'm a high school dropout. So getting a job is going to kind of be difficult. So I had like reached out to my publisher and she introduced me to Alex. So he just sent me this beat. And I wrote the hook of Love the Way You Lie in a cafe and like sent it because I didn't have internet in my cabin. and then I sent it back. And I think at the first demo I sent back was just like me singing into the microphone on the computer. Wow. Like the built-in mic.

10:43Justin Tranter:Wow. Yeah. And then I sent that and... Just like GarageBand record. Yeah, GarageBand. Love. Yeah, just bring the MP3 into GarageBand, record some distorted shit vocals. But it's so funny how some of those end up being in the finals sometimes. sometimes. Yeah. You know, there's just a magic there that you can't. Yeah. Um, but yeah, so love the way you lie happened that way. And I sent it off and then a month later was the number one song, but that, but that was a, that was a track. That was like the first time I had ever written to a track. See, I feel like it's so freeing to sometimes change the way you're really comfortable.

11:22Justin Tranter:Right. I started at piano, um, from 15 years old to 32, 30. Yeah. 32. I wrote every song at piano. And the second I started writing in different ways, it kind of, my life changed or like, um, on Justin Bieber, sorry, who I was lucky enough to co-write with Julia Michaels. Like she hated writing to track for that situation to write for Bieber on that album. You had to write to track. So we had no choice, but to change the way she normally works. And it obviously changed our life. Right. Sometimes it's like, I used to complain about writing to track because I didn't have enough control to like change the chords or whatever.

12:05Justin Tranter:Yeah. But then you realize there's something special about the limitations that gives you when you have to work with it. Yeah. And you have to work it within those limitations. And so it's like a different challenge and it makes you do things you wouldn't normally do. Yeah. And pulls you outside of your comfort zone and, and it can actually be really beneficial. And freeing. And freeing. Yeah. How did you, when you started playing was it always guitar around or what was your I mean I was always harmonizing and just singing around I was just inventing melodies constantly in my head and I just went up whatever I was doing um but guitar mostly and then um I mean I'm not trained at all on guitar or piano or anything but I play all of them yeah and so I just I just explore and find the notes that I'm looking for and find the things that that could fill the harmonies or fill the pockets and then I just build it from there but um you you like writing the track or like song starts I love writing the track yeah I do yeah but I'm like I'm really specific I I can't hear anything until like I'm I like to have the mic on like in the headphones ready to rock because I'm like my my first hit on anything is usually my favorite yep um so when people are like check this tracker I'm like no no don't play it for me yet wait let me just yeah let me just like have a mic on so we can just flow out the gate.

13:18Justin Tranter:Yeah. I am still so terrified of freestyling. Yeah. So when I meet people or get to write with people who just like, no, I don't want to hear anything until I'm recording and freestyle and see what happens. That to me, that's like a whole other alien superpower that I do not possess. And there, I don't think there's a way to learn it. It's just like you either are comfortable freestyling or you're not. And I just can't, I'll try it, but I hate it every time. I feel like it's, if you were alone doing that, but if you're around other people, you feel like a little bit more nervous about doing that in front of people.

13:52Justin Tranter:I haven't written a song alone. It feels like since the 90s. It would be a great experience for you. Just load up a track and don't listen to it. Just turn the mic on. Okay. And freestyle it by yourself. Okay, I'm going to try it and I'll text you afterwards. Let me know how it goes. I'm going to try. Yeah. I mean, a lot of times we'll put a track in and we know, we kind of heard it for a second. We're like, okay, there's going to be something cool here. But I don't want to influence her melodies. And I don't want to, you know, hear hers and then have that influence mine. So we'll separate and I'll do a couple passes.

14:23She'll go have a cocktail and we'll swap. He'll go in the studio, pull up the track, do a bunch of freestyle passes. And then he's like, okay, your turn. And then I go in the studio, he leaves. And then I do a bunch of freestyle passes. And then we sit down and listen to all the takes together. Yeah. I like to go first. How many? I'll see her waveform and it'll influence me. I'm like, oh, she's pushing it there. You do? Yeah. So I'll just immediately create a new playlist because I don't even want to see the waveform. Oh my God.

14:52Justin Tranter:Wow. You don't want to be influenced by the waveform. That is so funny. A deep dedication to creativity. That is amazing. Okay. So bubble grunge. Yeah. What does that mean to you and to both of you? because you're working together on this. What does that mean to you and how does it influence what you do? Well, Bubble Grunge is the genre name that I gave my new album because I grew up listening to, I mean, I was born in 86. So most of my childhood was like 90s. Yeah. You know, 90s pop grunge. And so that's what Bubble Grunge is to me. It's like a combination of everything from like Spice Girls to Nirvana.

15:37Justin Tranter:Love. You know? I mean. bubble, grunge. Grunge, love. And so my album really pulls a lot of inspiration sonically from that time period. Obviously, it's not as, it's not retro, but it's like nostalgic. And it has the, you know, listening to it last night and this morning on a loop, it was really, really beautiful. Like you guys killed it. Thank you. I think that that genre makes perfect sense. And there is a nostalgia to it, but nothing's on the nose. It's not obvious what you're referencing. It just feels like. Yeah. I mean, it's just kind of like a mix of everything that has inspired me. Yeah.

16:17There's, you can probably hear some Radiohead, some Fiona Apple, some Spice Girls. Who was your favorite Spice Girl?

16:28Justin Tranter:Well, we asked the hard hitting questions. I mean, about to start some drama. About to start some internet drama. I was, I was, was it Scary Spice? With the beautiful, huge hair. Yeah, I was her for Halloween one year. Love. Good. So that would be your favorite? That would be, I mean. Without having to pick a favorite. I loved them all. I was a ginger spice. I loved. I was a deep ginger spice. Posh, amazing. I mean, come on. Yeah. Morgan. Sporty. created this podcast with me is Sporty Spice till the day she dies. But I mean, lesbian, you have to be. You have to be. There was almost a second when Sporty was going to be on the podcast, but scheduling happened.

17:17Justin Tranter:And Morgan was like, I'm about to finally be starstruck to meet lesbian icon, who's not a lesbian, but she just... But she is the lesbian icon. Oh my God, I wore so many tracksuits to school. Was there a moment when you guys were making Wasted Potential that you feel like it all clicked, that you feel like, okay, this is the sound, this is what the project is, or did it just happen, or was there? The whole album started when I wrote a song called Bruises, which was, I guess, that one leads more into the Fiona Apple territory. But I needed to get that off my chest. It was like how I felt about my life and my career.

18:05And I've always just been super hard on myself and beat myself up. And so I wrote a song about that. And, but it was like a therapy for me. And once I got that out of my system, I felt like I could have more fun. Yeah. Like I, after that, I would try to write darker songs. Like, cause I'm, I normally write pretty dark, sad songs. Like that's just kind of my go-to. but it was like after that one it was so heavy that um I just felt like I was depressing myself by writing more depressing songs I was putting myself under a dark cloud for no reason and I was just even in the car like driving around I instead of putting on like my normal somber playlists I would be putting on back to listening to Spice Girls again and like I was just I want to feel good.

18:52I was suddenly out of nowhere. I just want to like have fun and listen to fun kind of music. And so that, um, was kind of what instigated me going down the path of the bubble grunge, um, thing and writing like a song like motivation, which is a little more upbeat for me. Yeah. Um, it was wild watching that happen because she, she does lean heavily into that, like really heavy song, uh, sad song kind of world. But when you were writing bruises, I remember visually like you were crying consistently while writing the song for days. And I thought, oh, shit, like where is this going? And like emotionally and where is she going in her creative process?

19:32And she, you know, was completely alone doing that song and needed to be alone. I didn't want to be involved or influence her at all and want her to just do it. But afterwards, it was like I could see just a whole layer shed. And you were just completely like, ah. And you like wiped off your tears. and you were like, I think I'm done writing sad songs for a long time now. Wow. And it was like a total flip and she was like pumping Spice Girls and like a whole different emotional wave came in and I was super excited to see that. Wow. And I've never been like, you know, working with her now and being with her for like 10 years or so now, I've never been more excited to see what she's going to create from this point forward.

20:13It's super exciting. How does it, for both of you, when I've never made music with someone I've been in love with.

20:24Justin Tranter:That's never. No, never. And like, how does it, especially when you're writing something so dark, right? When I guess for you, even like when she's writing something so dark, how do you balance like wanting to cheer up the love of your life versus like letting her go on this creative journey? I don't know if I would be able to do it. I'd be like, I would want to like distract you and be like, let's talk about something fun immediately. Now as a co-writer, I'm like, let's get dark now. Yeah. But as the love of your life, I don't know. Like, that's so beautiful that you were able to give her the space to do that because I don't think I'd have the guts.

21:03Justin Tranter:Hello, my little unfamous friends. So the thing about the algorithm, Little Miss algorithm, is that she doesn't want to let people know about our podcast unless she thinks that people love it. So if you follow this podcast, what do the old school YouTubers say? Like, subscribe, and follow. If you do that for me, then you will help the unfamous message of the beauty of the art of collaboration reach more people. So please do just a cute little favor and follow this podcast and share it and do all those fun things. Bye. No, I can read her really well now. and we've spent so much time together. I mean, we're pretty attached at this point.

21:49We, you know, like when I'm going on a boys trip, I'm like, can she come? And vice versa. So it's like, we're just, we just roll hard together. And so I know when she's going down a path where I can, I don't like, I'm very aware that I don't want to influence her on certain things and certain topics or songs that she's working on. I, even when I have an idea or something, I'll just back out. And I'm just like, you know what? I'm just going to go do something on the ranch. And he'll wait for me to ask, like, because sometimes I'll just hit a wall. I'll get as far as I can on something. And then I'll be like, okay, now I'm stumped.

22:23And that's when I take it to him. Yeah, cool. And then he can. She'll bounce on me a lot. Yeah. Yeah. Yeah, I try to do as much as I can by myself to get it, you know, as much out without any influence. Yeah. And then when I hit a wall, I'm like, okay, babe, I need help with this. Yeah. Yeah. You know. No, it's wild. I mean, you know, the creative process is so emotional. And you go through waves of I suck to this is the best thing I've ever done. And that's constantly, right? Very up and down, highs and lows. I've noticed now at this point because of the wave that whenever we're in a really low point, I get really excited.

22:57So when she's like, I fucking suck. I think I'm going to quit. I'm like, oh, fuck, we're on the precipice. I'm like, we're about to have the greatest art coming out because that's when I know she's like. That was temporary. Yeah, when she's ready to throw the towel in, I'm just like, all right, just let her like crash. And I just know, like, I don't, I don't try and stop. In the early on, I was like, no, you can't quit. Like, are you fucking crazy? Like, I was trying to like pull her back aggressively. I'm such a positive person. I was like, I didn't want her to feel that way or to go down that dark road.

23:27Justin Tranter:Yeah. But now I know that that's just a part of the journey. Like you can't have, you know, happiness without experiencing sadness and darkness. And that's the whole balance of light and dark in the world. And so whenever things are really rough, it's a trigger now or flag for me when shit's going really fucking sideways. I'm like, things are about to be epic. And so just kind of like. He's the most optimistic person in the world, though. Yeah, when it's just raining and storming and like bills are stacking up or it's all fucked. Things are about to be great. There's a lawsuit. I'm like, well, shit's about to turn up.

23:59Like, all right. Yeah. And I just kind of see that as like a positive flag now. So whenever anything's going dark with her and she's going down a darker road, I'm like, this is great. I'm like, at some point, this is going to flip in a really positive way. It always does. Yeah. It always does. That's literally why I wrote the song Temporary for Eminem. I had writer's block for a year or something. And I was just beating my head against the wall trying to write songs. And this one day, I was like, fuck it. I am going to write a fucking song today. Whatever it takes. Yeah. And so I went through all my voice notes.

24:35I went through all my Dropbox folders, all my ideas, all my Pro Tools sessions, all my lyric notes. And I didn't find one fucking thing that I liked. Yeah, she was quitting that day. And I started crying. I was like, I fucking quit. I suck. I can't write songs. It's like not in me anymore.

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24:56Justin Tranter:Yeah. and he was like wait babe you recorded uh an idea on my phone the other day and I was like I did and it was just a piano riff that I had recorded on his phone he's like yeah let me text it to you so he texts me this piano riff and I was like oh actually it's pretty good

25:19and then I brought it into Pro Tools and within 15 minutes the the hook of temporary was done wow and that that and i wrote the lyric about what i was going through yeah about that feeling of this is temporary because i i do recognize that anytime i'm in that dark place i always come out of it eventually there's always a light at the end of it all but um so i wrote temporary about that like this is a temporary darkness you know wow yeah and the voice the voice note is it stayed in the track, like the actual... Oh, the piano. Piano, iPhone recording is the piano track. The piano from his phone.

26:00Wow.

26:01Justin Tranter:Yeah, that's super cool. Okay, so when you're writing these things that feel super personal, whether it's for your artist project or it's going to end up being sung by whoever, how does it feel when things that are so personal become really public? And I don't ask this in a way that lots of people ask that. I asked and it says, once I started writing songs for other people to sing, they really have not been about my life at all, for better or worse. But that's just how it's worked out for me. But it seems like so much of what you write is so personal. It always is. And then you've written so many massive songs.

26:41Justin Tranter:How does it feel when something so personal is given to literally the entire world? I don't know. I mean, I think it makes it validate my experience or my feeling that I had. And, you know, like whatever darkness I went through, I'm like, okay, I'm glad I went through it because I wouldn't have written this song. Yeah. And I wouldn't have had, you know, I think it's great. Do you, when you hear your songs out in the world, whether it's a grocery store, an Uber, whatever, does it bring you back to what you were going through that made you write it? or does it just become something else? That's a good question.

27:23I think for a period of time, it brings me back.

27:26Justin Tranter:And then after a couple of years, it's just... Yeah, then it doesn't. How does it feel to be like in the grocery store and brought back to some fucked up moment in your life? I guess it does. Now that I'm thinking about it. Yeah, it's like a nostalgic kickback. Yeah, for sure. If I hear a song of mine playing randomly, it does just take me back in time. I have a quick little flashback. Yeah. Do you like those flashbacks or is it weird? Sometimes. Depends on the flashback. If it's a good one or a good memory or a bad memory. That's a very good thing. Yeah. Depends on the song. Yeah, because I get brought back to when I wrote it.

28:06Justin Tranter:Yeah. Almost every time. I get brought back to a time period of when I wrote it. Yeah. And everything that was going on in my life and the people that I was surrounded by. Yeah. The relationships I was in. So if I was in a bad relationship when I wrote that song, I get taken back to that bad relationship. And I don't like that part. Well, you write so many of your things, at least started alone and then either bring it to him or whoever else has been in your orbit. So that in my sense, because I get brought back to the room with the people I was with. Interesting. But you write so much of your stuff.

28:41Justin Tranter:You started alone at least, right? Yeah, I don't do a lot, a ton of collaborations. Yeah. outside of my small circle. Yeah. Like I've done a lot of songwriting sessions that didn't really go anywhere. But what does come that's positive out of those songwriting sessions, even if it's not a song that day, is relationships. Yeah. And I can like kind of, you know, you can't predict who you're going to have good chemistry with. Right. It's just so random. And so some of the people that I worked with on my album, Danny Magic. Do you know Danny Magic? I know the name, but I don't know personally best.

29:21But yeah, I started working with him 10 years ago or something when he was Frankie's assistant or something.

29:29Justin Tranter:Yeah. And we just always hit it off. And so he basically, you know, co-produced my whole album. And I just like, you know, when I find people that I really have good chemistry with, I stick with them. Yeah. You know, and that's why Eminem and I also have done 20, I mean, I don't know, 15 or 20 songs together at this point. I didn't realize it was that many. I knew it was a lot, but that's crazy. Well, when you include the songs that he produced on my albums. Right. And the songs that we worked with each other on for like Slaughterhouse. Yep. If you include all of those, we've touched like the same 15 or 20 songs.

30:12Amazing.

30:12Justin Tranter:Do you guys, for both of you, can you think back to the beginning of your creative journeys? And are there things that you look back on that like make you want to cringe, but you're grateful because it led you to something better or bigger or informed your artistic journey? Oh, I am. I have so many cringy memories. yeah the sheer volume of musical theater i did same honey same i used to cringe on musical theater so hard i loved it so much as a kid and now i'm back to loving it again and embracing it like deeply because it i was real i wasn't good at it i was not a good musical theater performer at all i thought i was yeah looking back at random videos my mom has or whatever i'm like oh my god i was i looked insane oh yeah and i was trying to be bernadette peters but i was like a 14 year old homosexual it wasn't no it wasn't i think i need to see this but now i look back and i'm like thank fucking god i was such a cringy musical theater kid because lyrics are my favorite part of writing and i think musical theater whether you love it or hate it you can't deny that it's music that is story driven for sure and so i'm like thank fucking god i was a theater geek because that's why i'm so good at writing lyrics because i was so obsessed with songs that push the story forward well and and what's weird is like you know we go on so many different tours or show hop on with different people and we're traveling around everywhere and every show every tour i've ever been on i'm like looking around backstage and i'm like this is just musical theater it basically is i mean it's all showbiz it's all just musical theater out here yeah it's a trip yeah it's just we just have cooler clothes or like a different name or you know yeah better stylists and no it's i care who it is but it's a rock band that's massive whether it was let's say it was u2 or the rolling stones yeah who said oh madonna upped it for all of us that she turned pop tours, rock tours, whatever you want to call it.

32:25Justin Tranter:She turned it into theater. And now none of us can just show up and play our song. We have to do a fucking show. So the Queen Madonna turned rock and roll into theater. And I love that for us. Yeah. No, it's great. It's fun. Yeah. Are there any specific, you know, we hope this podcast is people to learn about the creative journey and grow from it. Are there any specific cringe moments for you that you learned from? I mean, I used to sing with my mom. Awesome. Like you're like a group? Yeah. Yes! We were called Generations. Yes, you were! Because Generations. Yeah, of course. Makes sense. And we used to sing songs called things like, We Are the Colors of the Rainbows.

33:15My grandma slid down the mountain. My grandpa's snoring.

33:20Justin Tranter:Yes. Like out in public. Never smoked tobacco.

33:27Yeah. These were some song titles.

33:30Justin Tranter:I had only ever written one song with a family member. It was my sister-in-law, but she lived with us for many years of my childhood because I'm the youngest of four, so my brothers are much older. So she lived with us. She was basically a sister, even though she was sister-in-law. and we wrote a song that goes a homo we go a lesbian our way I love you you love me homosexuality I was 11 which means she was like 22, 23 and she was definitely trying to let me know that it was okay that I was the but it went over my head I was just like oh we made up a funny song I mean I knew what it was about I was 11 I understood what we were singing about but did not understand how awesome she was to give me that.

34:16Yeah.

34:17Justin Tranter:And that song, I still sing it at least twice a month. Is there one of you and your mom's songs that comes to you all the time? And can you give us a preview? Oh, for sure. I mean, I don't know why they come out at the most random time. She'll just start singing it. Well, because if there's a subject that comes up in life where I'm like, oh, that reminds me of a song. I'll start singing the song that it reminds me of. I love Is This the Same Sky. Oh, but that one's so beautiful. That one's cringy, though. Yeah. That one's good. That one's good. What kind of is cringy? Well, now you have to get into it.

34:52It's the first song I ever wrote. I was eight. Love. And I was in a swimming pool in Hawaii on vacation with my mom, but my parents were divorced. And so I was in the swimming pool looking up at the moon, and I wondered if my dad could to see the same moon that I was looking at, him being back in Wisconsin. So is this the same sky that hangs over the ocean? Is it the same sky that's over Wisconsin? These are my lyrics.

35:21Justin Tranter:Pretty awesome rhyme though. Yeah. That's a pretty awesome half rhyme. Yeah. So that, you know, that's... That's a very profound thought. Yeah. For an eight-year-old. Yeah. Yeah. That's amazing. thing much deeper than a homo oh we go lesbian okay we ask every all of our guests this same question which is what is a song or a concert or some piece of music that ruined your life in the sense of you heard this song you saw this video and it's like oh fuck now i'm a musician forever it is this has ruined my life i must make music positive way but in the sense of like the music business is pure hell.

36:07Justin Tranter:So this piece of art ruined your life of like, now I must be a part of this shit show of business because this song was so good or this video was so special. Holy shit, that's a hard question. Because I just, I started making music so young that I don't even have memories of getting into the music industry. Yeah. Because I started when I was six performing. Wow. So I'm like, I'm trying to remember. Or it can just be the first thing that was like, oh my God, I want to write a song. It can be less negative. Just like the, I mean, I say it, songs that, something that ruined your life in a positive sense.

36:44Like for me, it was realizing when I heard that Debbie Gibson wrote her own songs as like a seven-year-old fan of her.

36:52Justin Tranter:And she was 16. And I heard there was this 16-year-old girl who wrote her own songs. And I was like, oh, fuck. This is my calling. Yeah. Got it.

37:12I have to say, for me, probably when I first heard Stan, Eminem and Dido.

37:22Justin Tranter:Wow. I heard that in the Uber last night, and I literally said, I don't think I've heard this song in 15 years. Yeah. But what I love, I just, it struck me. Wow. Where I was like, I love that combination of the soft female vocal with the hip hop and the dark storytelling. Yeah. And I think I subconsciously manifested doing that at some point. From the time I was 13. You definitely manifested that. To 10 years later when I actually got to work with him. Wow. But, you know, it was like always in there bubbling. And I was like, I'm going to do that one day. Wow. What blows my mind about that song too, is that he turned her verse into his chorus.

38:10Yeah, yeah.

38:10Justin Tranter:Because her chorus goes into those bright major chords, which is so amazing. But the fact that like, whether it was him or producer or both took her very minor dark verse and made that a chorus. Right. When I was hearing it last night, that really blew my mind. of like, wow, that's so smart. Also that that was such an important song to you. And then you ended up becoming such a part of his creative journey and each other's creative journeys. So yeah, if you're thinking about a song that like ruined my life in the best way, it's probably that one. Yeah, I love that. Do you have one? Do you have one?

38:47You know, I was sitting here thinking about it. There's a memory that jumps into my mind that I think kind of catapulted me into just falling in love with wanting to chase the dream. And I remember I was really, you know, five or six years old and I was at my, my grandparents' house and my, my grandpa was just playing Elvis just on repeat on the, on the TV. And it was these old videos and he's just doing those dance moves and just hitting the guitar and vibing. And I just remember that it just stuck with me. And I just wanted to be in that world so badly. And, um, and I think like, you know, I think that little bit of that character like stuck with me for sure.

39:32Justin Tranter:Yeah. I mean, it kind of doesn't really get better than Elvis. Yeah. No, yeah, no. Right. But I feel like it would be a good time to tell your story about how you got put up on stage when you were. Yeah. So my, um, so this is what happens when you do interviews with your partner. I mean, it's kind of what, what, what drew me into, to singing and performing. I, I was, I was like, uh, I was six or seven and my sister wanted to, to get into musical theater. And there was this, uh, theater company up where we lived in, uh, way up north of Northern California called Blasco Theater Company. Um, so my mom took her to go to the show and they brought me along with, with, of course.

40:11Justin Tranter:And I love where this is going. Keep going. Yeah. And so, So, you know, the first act goes and I'm like, I just remember being like, I want to be in this. And I wouldn't stop. So I kept pulling on my mom's shirt. And they tell this story all the time. They're like, you were just relentless. Like, I want to be in this. I want to be in this. So my mom said, fine. So she took me at intermission, took me to the director, Eddie Blasco, and was like, if you want to be in it, you ask him. And so I went up to him and I pulled on his hand and I was like, I want to be on the show. And he's like, you want to be in the show?

40:44And I said, yeah. And so he said, come with me, kid. And he just took me away from my family, brought me backstage, took me to the girls' green room and said, put them in some makeup, put them in a costume and put them on for the second act. And I just went up there and was like holding somebody's hand on stage. And then that triggered like nine years, 18 different shows. Wow. Yeah, from like Grease to How to Succeed in Business Without Really Trying. Who'd you play in Grease? I was Vince Fontaine for the first round because I was like eight. And then I eventually moved to Kennecke, which was, you know, the classic.

41:21Justin Tranter:Amazing. Yeah, Big River, all those. Also, just shout out theater again and how special it is. It was the best, yeah. If it wasn't for like community theater and I don't know how I would have ever made a friend. I don't know how I would have like... Honestly. It corrupted you early in a good way. Because, I mean, we were in that group and there was 18, 20-year-olds when you were like 7, 8, 9 years old. So you were learning about everything really quickly. Yeah. But it was good exposure and good exposure to different levels of music and art. And it felt like a family always. Yeah. Yeah. You know, be backstage with the crew.

42:02Justin Tranter:It was the best. You make creating art with a group of people. It was the perfect conversation for a podcast about the art of collaboration. creating art with a group of people there's no way to create a quicker emotional bond than like creating something that you're gonna put in front of an audience like release into the world if it's a song like there's no quicker way to like know if you love or hate somebody than to make art together it's really special you learn real quick it reminds me of tour too like when you're on tour living on a tour bus with people it reminds me of musical theater family Oh, completely.

42:38Justin Tranter:When we, my band opened for Lady Gaga from like 2009 to 2011, like a really long time. And the dancers in her tour became our best friends in seconds. There was just like this immediate theater bond, even though my band members were all instrumentalists, not theater kids. After two days with dancers, you would have sworn they grew up in the community there. There's really something about it. It's very similar. And you're all about to get on stage together. There's just this crazy, beautiful bond. And the pre-stage, like little rituals you do and the little gathering and the talks and the pump-ups.

43:18It's the best. Yeah, it's great.

43:20Justin Tranter:Listening to your new amazing music, the song where the wasted potential line comes from. Yeah, motivation. Motivation. I find it so awesome for you to like, I don't think I've ever heard someone write a song about that. I'm sure someone has because we've all written a million of them. But like, I've never heard that specific thing of like wasted potential. Yeah. How I just. It's a very dry. Yeah, it's a dry humor. But obviously there's a truth in it. But very honest. Right. At the same time. Like too honest. What made you go, I'm going to write a song, which is a very active thing to do about my inactivity?

44:07Justin Tranter:Right. How do you land at that conclusion? I started with the chorus. Yeah. And it just came to me when I was standing outside the vet's office waiting for my dog to get surgery. Most of my music comes to me randomly. It's not like I'm in a session. Right. So I was just standing out there, you know, kicking around in the grass. And then suddenly this like melody and lyric just came out of nowhere. You know how that happens sometimes when you're not even thinking about it. Yeah. And so that chorus kind of just happened and I didn't even think about it. Yeah. And then when I thought about it, what does this mean?

44:47What I'm saying, I was like, holy shit, I could write a whole story based on this gem that was sent to me from the muses. Yep. You know? And so then I started writing the verses to go with that chorus that I didn't technically write. It just came. You know what I mean? And so then I started writing the verses and wanted to just give more detail about like what it means to want to be super successful, but not really having the motivation to do it.

45:18Justin Tranter:I mean, I am someone who I think motivation is for sure my greatest skill. And then the talent comes second. And so someone who is so naturally, I'm just so interested because as someone who is, you're so naturally gifted. I think I like forced myself into talent through motivation. I really did. And I'm proud of that. Yeah, I really, I really like just work harder than is healthy or natural or sane. And so just listening to that song like really blew my mind in such a beautiful way of like this brilliant songwriter artist who has written such successful songs. But say maybe there could have been more.

46:05Well, I just was looking back at my life being because I just turned 40 and I was like.

46:10Justin Tranter:Welcome to your 40s. Thank you. It's really fun here. Actually, I'm enjoying it. It's a blast. I was so scared to turn 40. I was depressed about it. You feel more free and more yourself than you ever have. I feel more confident and also giving less fucks and stuff. Having more fun. Yeah. But, you know, when I was about to turn 40, I started getting a little depressed. And I was like, man, I wish I would have made it a lot farther in my career than I— Like, I thought I would have when I was younger and, like, looking into my future and chasing my dreams. I thought I'd be somewhere else, like beyond where I'm at.

46:45And so I was like thinking about it. I'm like, what went wrong? Like, what did I do wrong? And then I realized everything that went wrong was completely my fault.

46:56Justin Tranter:That is such a powerful realization. And so then I was just like, oh, fuck it. Like, is what it is. And I just wrote a song about all of the things that I basically have done wrong, like missing opportunities because I was being lazy or just like not wanting to go on tour because I want to stay home and it's nice to be home. You know, just stuff like that. So I like listed out all of that stuff and then, you know, R.I.P. to My Wasted Potential was a lyric in that and then I was like, oh, that's a great album title. Yeah. You know. It's an amazing album title. Okay, so then how does it, while writing that song and coming, thinking about all those thoughts, like how does that does wasted potential make you, what does that make you feel?

47:41Justin Tranter:Does that feel like, oh, fuck, I fucked this up? Or like, no, this is what my - No, because I have to accept it. I mean, it is what it is. Like I said, like I have to accept the fact that that's what happened. And I dropped the ball here and there. And I did do a lot of great things too. So I am proud. I mean, you did unbelievable shit and you have such a cool life. You don't live in LA. You're not doing a million sessions a day to try to like achieve something that someone else decided is a success. Like, I'm in so many ways, so jealous of your journey. I wish I could like fucking chill. You know, I think about that sometimes too, because I'm just like, I could have gone down the road.

48:16Like what, say I did have all that motivation and decided to stay in LA and do all the sessions that I hated and like push it and got to the place where I felt like the level of success that I expected or wanted when I was younger. What would that even look like?

48:33Justin Tranter:Yeah. And then I'm like looking at my life now and I'm like, I live in Napa Valley with the love of my life on a ranch. We have a vineyard. We literally like wake up and feed animals and hang out and make music in our recording studios and eat the best food in the fucking world. And like, it's honestly a dream. But it's not the dream that I had planned for myself when I was little. Right. Because I didn't even know that that was an option. Or that that reality existed out there. Yeah. So now when I think about it, I'm like, wait a second. It's actually pretty fucking good. Like what we got going on, I am super proud and stoked.

49:13I'd rather be doing that than living in, you know, L.A. But it's a common theme with people who are really talented and successful to not feel like they've like made it yet. Or to always want more, to always feel like they dropped the ball. A hundred percent. I mean, if you have that hunger, that's why you're successful or why you're pushing farther, I think it's like totally normal to be hungry all the time and to, you know, feel like you've missed out and that triggers you to want to do more and want to keep pushing. I mean, I think if you're like, I did it, then you kind of, you know, you kind of fall off.

49:46You should just, you stop. Yeah. That's why you see people with like nine number one albums, they want 10. It's like, they never feel like they can get there. And that kind of like, it's, If you can find a way to just be okay with living in that hunger, then, you know, you'll keep going.

50:02Justin Tranter:Absolutely. I love the way you phrased that. If you can find a way to be okay with living in that hunger. Yeah. I found ways to sort of reshape my hunger. Like I'm really, I want to keep having hits, but I want them to be songs that I'm deeply proud of. Yeah. Being lucky enough to co-write Chappell's Good Luck Babe and have a hit that I'm so deeply proud of. musically, emotionally, lyrically, what it means socially, has really changed of like, okay, I just don't need every random hit anymore. I want things that I can go, yeah, I fucking wrote that. Yeah. And it's, but you're right, the hunger's never going to go away.

50:40Justin Tranter:It's never, yeah. But it's like, how can I reshape the hunger to be a little bit healthier? Yeah. Or keep myself challenged? Yeah. What interested you in being, is it an AI voice companion? Is that the? Yeah, so it's a little doll. It's a - Fierce? It's a deer. It's like a baby deer. So it's a fawn. And, um, I was asked to be the voice of it. So it's basically like Siri on your iPhone, but instead of a phone, it's a little stuffed animal that talks and wiggles its ears. Um, and it's embedded with like AI. So kind of like a chat GPT or something. So you talk to it and, and you know, it has like a mind of its own basically.

51:22Justin Tranter:Wow. But it's my voice. And I thought it was just, I mean, AI in general to me, I know it's controversial as fuck. Of course. Yeah, that's why I think it's interesting. Like we have to talk about it. We have to. And I think there's obviously like needs to be laws put in place to protect people and all that stuff. And I think that that's happening. People are working on that. But I also see it as another tool, you know. For the deer, is it a deer you said? Yeah. That's so cute. For a fawn, did you like go and record a bunch of your speaking voice? Yeah. Or they just used your voice? I did 10 hours of like vocal training.

52:03So basically I would just read scripts. Wow. For 10 hours. Obviously not all at once. Right. It was like an hour a day.

52:11Justin Tranter:Wow. And then, yeah, you train the, train it. So fucking crazy. Yeah. So crazy. I just thought it was really interesting. And also just what drew me to that project specifically is like when I was a kid, I felt kind of like a loner. I didn't really feel like I could talk to anyone about anything serious. Yeah. You know, and I found even now, like I feel more free to talk to like ChatGBT than a human being sometimes. Yeah. If it's something that's like really scary to talk about. and so I think giving people this opportunity to have something to like get their feelings out and talk to something, it's a positive thing.

52:55Justin Tranter:Okay, to end every episode, we play a game called gag or drag. Gag means you love it. Like, ugh, gag, amazing. Drag means you hate it. Drag, I don't want it. Welcome to Gay Lingo 101, okay? Wait, wait, say that again. Wait, gag is you love it. Gag is you love it. Gag is you love it? Gag is love it. Yeah, and it's - It's like, I hate it? It's become, exactly, but now it's become a positive. So guys, oh, I love it. Oh my God, your outfit's so amazing. I'm gagging, yes. And you hate something, ew, drag it. It's terrible. Gag or drag, reference tracks leaking, demos leaking. Drag. Drag, yeah, for sure.

53:31Justin Tranter:Yeah, yeah. I always feel like it's always so, especially songs that you write for other people, then like the comments just get so fucking weird and nasty and fighting over who was better, the demos, like the writer or the artist. Yeah, it's a drag for me. Unless it was intentional. Sometimes we'll be like, let's leak it like a little just to give a taste or something. I mean, if you're the artist and you leak your own demo, I think that's a different. But the other way, no way. Yeah. Gag or drag being asked to write specifically for sync? That's a hard one because. It's hard. Depends what sync.

54:04It depends the sync, but I actually enjoy writing songs for film and TV. A lot because it's kind of like a fun new challenge to like write something based on a storyline.

54:17Justin Tranter:Yeah. And an emotion that needs to be getting got across. But what the drag part is about it is that most of the time you get, you put all this work into it and then it's like they don't take the song. Right. And then you have this weird. You make 75 changes. And then you have this like weird like cinematic song that like what else are you going to do with it? Yeah. You know what I mean? Yeah. Because it was so specific for it. Yeah. so that's the drag part. So that's kind of like gag and drag. Yeah. I feel like you must have, your music is so naturally cinematic that I feel like songs that were released without the intention for sync have probably been synced a lot, right?

54:55I wish they were synced more.

54:57Justin Tranter:Really? Yeah. Putting it out in the universe. Yeah. Sync more Skylar Grey songs. Love it. Yeah, I mean, I've done some big movie stuff, like Venom, Aquaman. Big N titles, yeah. We did Aquaman together. Oh, wow, cool. Fast and Furious, Need for Speed. Wow. Suicide Squad. Jesus. So you're the queen of sync. Oh, yeah.

55:27Justin Tranter:That's a lot. Just so you know, that's a lot. Yeah. That's amazing. But she still wants more. Cinematic syncs are different. They're special. They're unique. Yeah. It's so different. Film sync versus like 1-800-Empire shit. You know? But all those are film sync. Yeah. Yeah. But I'm talking like commercials or like small, like a security company brand sync or something like that. Yeah, I wouldn't want to do that. Okay, gag or drag artists pretending they don't have songwriters. What do you mean? Artists taking credit for songs they didn't actually write. Drag. Drag, yeah. Yeah. Yeah.

56:06Justin Tranter:It's so, I think it's so odd that it only really - Yeah, and it only really happens in our business because no one is mad at Meryl Streep because she didn't write her script. No. She still acted her ass off. Right. But for some reason in the music business, it's like if you don't do it all, someone on the internet is going to be upset with you for it. Where like no one's mad that Leonardo didn't also direct the movie. Yeah, yeah. You know, it's such an odd thing. And do his own makeup. Yeah. Nobody cares. I would like to see that. Is the movie good? Is the song good? Like they don't give a shit.

56:38They don't give a shit. But who does give a shit is the people behind it Getting credit for what they actually did do

56:43Justin Tranter:Exactly and I also think too for songwriters It's really hard to advocate for ourselves If we don't get proper credit And a platform It's really hard to convince the government That we need to be paid better When everyone thinks that like so and so Didn't actually need us there Yeah Okay gag or drag And I know the answer because you talked about it already But I'm going to ask anyway Gag or drag demo vocals with bad quality being the perfect emotion. And so they're used in the final product. Oh, I mean, I don't know if that's a gag or drag type of question, but I think it's fine. Like I, a lot of times we'll use, I'll try to beat a vocal and I can't.

57:27And it's like the first one I did was just had the right emotion to it. And it is what it is. I remember I did a song called Kill For You on one of my albums that I had Eminem produce and feature on. And my original GarageBand distorted vocals ended up being some of the main chorus vocals because I tried to beat it and he was just like, it doesn't have the same character. Wow. Yeah. Well, the problem with demos is the only time you really create a demo is when you get to a point working on a song where you're like, oh, I got something. And then once you have that feeling, that emotion, you print out a balance or something and then you start sending it around then you're listening to it thinking of writing second verse or hook or bridge or whatever and then you've heard it so many times that you get so sucked into that version do you get demo-itis?

58:20Justin Tranter:for sure I'm working on an amazing animated musical right now it's been announced so I can say it it's Coco Melon the musical I don't know if you know what Coco Melon is but it's like YouTube show turned Netflix show for like two-year-olds, but the movie, it's trying to elevate everything. It's like nursery rhymes with these crazy visuals on YouTube. That's like a kid phenomenon. But now they're making a proper animated musical. And that demo experience is so interesting because it's a song that I'm used to just hearing one co-writer sing the whole song. And now I'm recording like six to 10 characters on that one song.

59:04Justin Tranter:I'm so used to hearing one person sing. Yeah, so you have to kind of break your demo-itis and pull yourself out of it. It's really challenging. It's really challenging. I'm like, well, and all the singers we have in the movie are amazing, but it's like, oh, I'm so, I've been listening to this now for seven months, if not longer. Some of the songs I've been listening to for a year with one person singing. And now all of a sudden I have to understand how to emotionally navigate 10 people singing. That's crazy. That would be so challenging. It's such a, I'm really enjoying the challenge, but it's, I'd be lying if I said it was easy.

59:37Justin Tranter:It's fucking hard. Yeah. Okay. Gag or drag labels asking for something sad, but uplifting. Yeah. Morgan wrote this question, obviously based on your music of like, do labels continue to ask you for like this? I mean, I just feel like it's not even labels. Movies do this too, where they put all this stuff in the brief that like. It's contradicting. And then you hear the song, they end up picking them like, that had nothing to do with your brief. Like, are you guys sure you know what you want? You know what I mean? That happens all the time. Every brief we have to get on the phone and like go through it with them.

1:00:18Yeah.

1:00:18Justin Tranter:Yeah, I always feel like, and I think this is actually great advice for people watching who are trying to do this amazing, insane job of like getting on the phone and trying to, people who aren't fellow musicians, like really trying to break down what is it that you're asking for me? Because music is a language. And if you don't speak our language, it's so hard. We're speaking two different languages, right? Yeah, yeah. And so I think that getting on the phone is actually amazing advice. And a lot of times they'll say something on that call that could be the hook line or that little one word that, you know, title track or whatever that you'll use.

1:00:58And then you're like, oh, I get what you're, actually now i can understand it in my language well and you know a lot of times those um directions come from people who are really talented at a lot of things as it pertains to

1:01:12Justin Tranter:morgan's background is in marketing so that's where yeah yeah and i've worked with like a lot of like conglomerates and so a lot of these uh notes for creatives come from people who are so talented a lot of things but they are not the creatives so they're giving creative directions to creative people. And I think the people who end up collaborating the best in that situation are the people who are willing to say like, okay, this is a starting point. I don't really know how to express like emotionally what we need, creatively what we need. Here's the start. But then give it to the creative people to let them take the reins and like dig out those emotions and really drive the creativity.

1:01:51And then it goes to shit when they start to micromanage. And just like helicopter parent, like the whole thing. so it's it's always funny to get those notes from those people because like at the start it's just like what and then you as the creative have to completely decipher it and break it down yeah

1:02:08Justin Tranter:like this is actually what you need yeah yeah people who don't understand the art form trying to micromanage it is really it's a struggle it's really what do you what do you do in struggling situations how do you get through it um what i do is i just say okay i'm gonna give it my best shot and then if it gets rejected, it is what it is. Move on. Don't spend too much time on it. Yeah. Because I used to slave over that shit. Really? I'd try to please everyone. Yep. And then I would spend like a month making this song perfect for whatever. I remember I did that. I wrote a song for the Cinderella movie that they had it on hold for a month and they were sending it back to me, micromanaging, tweaking, tweaking, tweaking, change this, speed it up, add guitars, do this.

1:02:54And then at the end of the day, they ended up not using it. Right. And I'm like, I could have written so many songs in that time period that like would have actually done something. And now I have this crazy musical theater Cinderella song that like I am never going to use for any fucking thing else. Yeah. And I just feel like I wasted a month of my life on it. And so now I'm like, okay, I'm just going to take first thought, best thought based on whatever information I'm given. Cool. Give it the best attempt and then move on with my life. Yeah. And if they use it, great. If they don't, fuck it.

1:03:27At a certain level, you can get yourself to like a kill fee on those things, right? Yeah. But I also think like to your point, spending too much time trying to make something so like banger ready is it could be a mistake as opposed to just like let's spend 15 minutes, put that voice note on a track, put a little beat to it, put it on click and then just send it off.

1:03:48Justin Tranter:Yeah. And just see, get the gut reaction out of the gate. Because a lot of these supervisors and people, they know enough about music and they're so immersed in it that they can see the vision. Yep. Even if it's not like, you know, radio ready. Yep. So it's just like get a response quickly. And then they'll be like, yes, dive into that or no, that concept sucks. Let's move on. And I found that like the faster you respond to stuff like that and the sooner you send something in, which I'm bad at. But if I was giving advice, the sooner you send something again, the sooner you have a chance to make them fall in love with that and then they can't, everything else they hear after that point, they're like, oh, I still am going back to this one that I fell in love with first.

1:04:25Justin Tranter:Yeah, that's great advice. Yeah. That's the, when you, if they come back to something and they're like, okay, do this, do this, do this. How do you know for yourself when it's time to like, I'm not doing those changes, either you want it or you don't. How do you set those boundaries for yourself? at this point I will just be like I'm gonna hand this off to somebody else to do these changes yeah get it to a producer and let them run it yeah and let them I mean that's actually really smart advice so I don't spend more of my time on it right you wrote the heart of it I did the most yeah yep I love that obviously if there's like a lyric change or something like that of course but if it's production changes I hand it off cool to wrap it up what piece of advice about the art of collaboration or what skill about the art of collaboration do you wish you would have learned sooner that maybe you can give to somebody else to learn right now?

1:05:21I mean, for me, it's always been a struggle to collaborate with new people in the room because I'm so shy.

1:05:30And you just have to be not afraid to just fucking be stupid and say stupid shit, sing stupid lines, sing bad melodies. You have to be willing in collaboration to just like, you know, just send it.

1:05:48Justin Tranter:Yeah. It's almost like I took like an acting improv class once. And that was so good for me because it got me out of my shell in environments where I was uncomfortable. Yeah. To just like be like, I'm not afraid to come across so stupid and cringe right now. Yeah. You know? That to me, I wish I had learned earlier. Did you take that improv class just to try something or was it hoping to like enhance your musical creativity? I wanted to act. There was a time period where I was like interested in that and adding that to my, actually I did get just cast in a movie for the first time. Yeah, first movie.

1:06:28Let's go. Amazing. Yeah, but then when I started taking that class, I realized that it was just good for me in general to get more out of my shell, even in conversation with people and music and collaboration. Yeah, just being such an introvert, it was like a challenge and a really healthy thing for me to do.

1:06:57Justin Tranter:I love, I mean, obviously now you're in a movie, So the acting classes are moving towards that specific art form. But I really love the idea of pushing ourselves into other art forms, even to inform our main art form. I think that's actually probably very, it's never going to come out, but I just like started writing a book, like fiction, not like a memoir or anything, just because I wanted to do something, an art form that wasn't a job. Just like have fun at something else. And I find it already informing my songwriting. For sure. Yeah. I think when I first started going into a bunch of sessions, I remember just like the kind of standard play was everybody would meet up at the studio.

1:07:37You walk into the studio and it's like kind of dark and everybody's like, hi, hi, hey, what's up? And everybody's trying to play cool and shit. And then it's like, who's going to pick up the instrument first or who's going to play some stuff. And I think it's just like, so like cold going into that, that way. And so I like to just try and do something completely not music related first. So like when we have people come up to like work with us at the ranch, we'll just like, we'll go like, hey, like, let's just go ride some ATVs. Let's go kick it for a minute. Go, you know, go shoot some guns at the shooting range.

1:08:09Like do something different. Play with some animals, you know, just learn about each other and kick it. Yeah. And just and that'll start to warm each other up and start talking about things you love, songs you love, other stuff. and then start talking about the project outside of the studio. And then let's roll in. At that point, you're warmed up. You all kind of know each other. You're homies at that point. And it allows you to kind of break down those walls.

1:08:31Justin Tranter:I feel like your positivity must be such a... He's the best icebreaker for me. That's another thing because he's more extroverted than me way more. And he's so positive and so friendly. And I've learned a lot from him in that regard. I've become way friendlier since knowing him. No, we're a balance. She's like, you know, when you see those storm clouds and then the rays coming through. He's the rays of light. I'm the storm cloud. But we work together. But I like to bring him to every session I do now because he is such a great icebreaker and he makes everybody feel comfortable, including me in the room, you know?

1:09:07Yeah.

1:09:08Justin Tranter:No, I think positivity is such an important part of getting a piece of art across the finish line. someone has to cheerlead and because people in this industry artists they were so sensitive right and we always need like to know if what we're doing is good like somebody needs to be like that's fucking great because if nobody's saying that in the room you're like does this suck you know like do I suck you're always like thinking about it and he's so positive he's like yeah fuck yeah that's great and he's pumping everybody up and I need that yeah and I say I play that role but I actually mean it Yeah, no, I keep it real.

1:09:51Justin Tranter:I'm like, no, no, no, let's run it again. I love to get excited. I think it's so fun. But even with stuff that's good, a lot of times people don't say that it's good. They don't speak up. And so then you're just questioning it the whole time. Well, we invented this thing called Moment Awards where, you know, because it's like everybody works towards like a Grammy or like a diamond or like you're all working towards these like awards that other people give you. But the best fucking moment is when, And it could be just a freestyle riff or chord progression with a melody. Or a line, a lyric. You know when it happens when you're like, oh, we got it.

1:10:25Yep. And it's not even done. It's not even produced out. It's not even written. It's not even, the line might not even be there, but you're like, we fucking got it. And when you take off running down the house or like sliding up, and you just know, and at that moment, we're like, that's, we won. We already won. Yeah. And you take that mindset. And so we used to like, we don't really do this anymore, but we say it. But we used to like, anytime there was like a moment like that, we would write it down on a little post-it. Yeah. Put it on the wall. The moment when we came up with the line, X, Y, and Z, that was a moment award.

1:10:53We got this high from that moment. And you could fill your house with moment awards, bro. You're balling.

1:10:58Justin Tranter:I love that. That's definitely the best way to end the episode. That is great fucking advice. Celebrate the moment. Celebrate those little moments. The creative moment. That's the award that really matters. Well, it's a chain reaction. So if you're celebrating small wins, the universe is like, oh, you're winning, So let me just keep feeding you bigger wins and different wins. And it just triggers. And you're feeding yourself towards the bigger win because you're celebrating the little vibration. And also, but a creative win is actually a huge win. That's the biggest one. Because that's why we do it.

1:11:28Right. There's no fucking chart if you don't get that creative moment award.

1:11:33Justin Tranter:I love it. Amazing. Thank you both. Thank you. So, so much. Thanks for having us. Much love. Watch Unfamous on Spotify. Subscribe for no ads. I'll see you there. I love it, I love it.

From the publisher

Skylar Grey and Elliott Taylor collaborate on making music. But more importantly, they’ve built a creative life together. In this episode of Unfamous, Skylar opens up about writing Love The Way You Lie for Eminem and Rihanna alone in a cabin in the woods with no internet, how emotional burnout shaped her new album Wasted Potential, and why some of the darkest creative moments often lead to breakthrough art.

If you love songwriting, creative process, and honest conversations about burnout, ambition, collaboration, and emotional honesty, this episode is for you.

Unfamous is hosted by Justin Tranter
Created by Justin Tranter & Morgan T. Stuart
Produced by Justin Tranter & Morgan T. Stuart
Written & Researched by Morgan T. Stuart

Director: Morgan T. Stuart
Co-Director + Cinematographer: Olivia McCrary
Audio Engineer: Mike Sabri
Camera Assistant: Kolbi Samantha

Special thanks to Mark Beavan, Jimmy Knehans, Maria Eilert & Jenisse Sanches.
Learn more about your ad choices. Visit megaphone.fm/adchoices

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