In short
Wall Street Week covers (1) FDA leadership changes under Dr. Marty McCary, (2) U.S. farming economics in central Iowa—high productivity but weak demand, and (3) corporate restructuring in media (Paramount/Skydance, Warner Bros. Discovery breakup), plus broader startup/VC and AI tooling mentions.
Guests (and backgrounds)
- Dr. Marty McCary, new FDA commissioner; previously a surgeon who says he prescribed opioids with misinformation and now targets post-approval safety monitoring.
- Stu Swanson, third-generation central Iowa corn/soy farmer; president of the Iowa Corn Growers Association.
- Tom Halverson, Iowa native; CEO of CoBank (farm credit bank) after working at Goldman Sachs.
- Javier Blas, Bloomberg Opinion commodities reporter.
- Chris Boshart, CEO of Gold Eagle Cooperative (farmer-owned agronomy, grain, ethanol).
- Mark Patrykhoff, investment banker/technology investor specializing in media deals.
- Greg Taxon, Spotlight Advisors managing member; advises corporate boards on activist campaigns and capital structure.
- Yulia Snehor, University of Navarra professor studying spin-offs (e.g., HP split).
- Sandeep Sani, co-founder of Dubai-based Valio Health (startup scaling/unicorns).
- Roman Asensar, managing partner at Antler VC (founder/team ambition).
Key claims + notable examples
- FDA: McCary calls opioid failures partly “regulatory capture,” citing Purdue Pharma’s OxyContin approval based on a 14-day chronic pain study; plans to remove industry members from advisory committees, expand post-marketing safety surveillance, end FDA safety-team barriers, modernize with AI for 100,000-page applications, and speed decisions via priority voucher pilots (1–2 months). He wants public FDA decision letters to reduce industry “spinning.”
- COVID/vaccines: Warp Speed “success story,” but he argues parents face an “unknown” about ongoing annual shots; he supports clinical trials and warns about public trust damage from officials demanding actions without certainty.
- Childhood obesity/food: inventory chemicals in children’s foods banned in Europe; create a post-marketing assessment office and challenge broad “GRAS” assumptions.
- Farming: Despite tech-driven productivity (e.g., corn yields rising with machinery), farmers face ~30% commodity price declines, higher input costs, and trade deficits; structural export vulnerability is blamed on China policy shifts and Brazil’s alternative supply. Example: China once took nearly half of U.S. soy exports; now buyers have “long memories.” Demand substitutes: ethanol (corn to fuel; only ~8% of corn eaten by humans) and soy alternative uses; Gold Eagle runs an ethanol partnership producing ~90 million gallons/year from ~30 million bushels.
- Subsidies: guests argue subsidies are tied to national security/food self-sufficiency but risk complacency and mispriced market risk; U.S. payments cited as ~$9B last year rising to an estimated ~$42B this year (weather/disaster and distress).
- Corporate breakups: Patrykhoff says content is the constant; distribution/content cycles drive mergers and splits. Taxon argues most spin-offs underperform S&P 500 on average. Snehor attributes splits to “complexity vs complementarity” divergence (eBay/PayPal; HP/HP Inc. vs HPE). Media example: cable-era distribution fears drive consolidation, but new distribution tech later devalues deals.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOCincinnati Insurance & Predictive Planning
0:30 to 0:50
Discussion on Cincinnati Insurance and the importance of preparing for the unexpected in business.
“It's designed to help you move from a chaotic starting point to a reviewable first version.”
Cincinnati Insurance & Predictive Planning
0:58 to 1:37
Discussion on Cincinnati Insurance and the importance of preparing for the unexpected in business.
“But sometimes what matters most is being ready for what you never saw coming.”
FDA Leadership Changes
1:55 to 2:30
Exploration of the changes happening at the FDA under new leadership.
“I'm David Weston bringing you stories of capitalism.”
Opioid Epidemic and FDA's Role
2:30 to 3:40
An in-depth conversation on the FDA's past failures regarding the opioid crisis and current reforms.
“as President Trump's FDA commissioner sets a different course for the agency amid big changes in personnel.”
Enhancing Drug Safety Monitoring
3:40 to 4:28
Discussing new measures for drug safety monitoring and the importance of ongoing evaluation.
“We're going to look at the label for OxyContin and that class of medications and ask, how can we ensure that it's accurate and consistent with the science?”
Addressing Childhood Obesity and Food Safety
4:28 to 5:44
Efforts to address childhood obesity by reviewing banned chemicals in the food supply.
“We should be able to approve a drug and with big data, go into big data with our eyes, with our epidemiologists, and watch a drug to see if there are safety signals that emerge.”
Vaccines and Public Trust
5:44 to 7:17
Discussion on the impact of vaccine recommendations on public trust in health officials.
“Well, this has become now applied to novel chemicals in the food supply where people do have significant safety concerns.”
Improving FDA Transparency and Communication
7:17 to 9:19
Exploration of how transparency in the FDA can improve drug development processes.
“public health officials did one of the worst things you can do with the authority and power you have as a physician.”
Accelerating Drug Approval Processes
9:19 to 10:48
Discussion on innovating the FDA's drug approval process while ensuring safety.
“The FDA has been a black box, and companies have scratched their heads to try to figure out, hmm, what do the reviewers want?”
Addressing Drug Pricing Issues
10:48 to 12:38
Examining strategies to equalize drug prices in the U.S. with those in other countries.
“Commissioner McCary admits to a good deal of change at the FDA, change that has led to the departure of some very senior, long-time leaders, and the loss of a good number of positions altogether.”
Show all 28 chapters
Introduction to Roman Asensar
14:00 to 14:59
Learn about the insights from Roman Asensar on ambition and team drive.
“Roman Asensar, managing partner at early stage VC firm Antler, has this to say.”
The Abundance of American Agriculture
16:12 to 17:59
Explore the evolution and current state of American farming.
“an abundance of food, and whether we can ever have too much of a good thing.”
Challenges Faced by U.S. Farmers
18:01 to 19:57
Understand the economic difficulties impacting U.S. farmers today.
“His farming family has seen dramatic changes in the business of agriculture since his grandfather came from Nebraska 75 years ago.”
Shifts in Agricultural Trade
20:01 to 23:20
Examine the structural changes in U.S. agricultural trade policies.
“It is located on the outskirts of Eagle Grove, a short 20-minute drive up the road from Swanson's farm.”
Finding New Markets for Crop Demand
23:23 to 26:03
Learn about alternative uses for corn and soybeans amid changing markets.
“Once you open that door, you cannot put it back.”
Capital Intensive Nature of Farming
26:07 to 28:00
Discover the financial burdens faced by farmers due to rising costs.
“We think that the ethanol policy gets debated around from time to time.”
Challenges Facing America's Row Crop Farmers
28:00 to 29:02
Explore the economic struggles of U.S. row crop farmers amidst rising costs and falling prices.
“Rising costs and falling prices do not add up to a successful business.”
Challenges Facing America's Row Crop Farmers
29:09 to 30:04
Explore the economic struggles of U.S. row crop farmers amidst rising costs and falling prices.
“how much ground you can cover, and how fast a team can scale.”
The Generational Legacy of Farming in Iowa
30:04 to 30:33
Discuss the importance of family legacy in farming and the current economic challenges faced by farmers.
“This holiday, the difference between buyers just checking things out and checking out comes down to the last few clicks.”
The Generational Legacy of Farming in Iowa
30:36 to 35:55
Discuss the importance of family legacy in farming and the current economic challenges faced by farmers.
“Repeat users defined as more than one Pay Later purchase in the past year.”
Subsidies and Market Forces in Agriculture
35:55 to 41:24
Examine the role of government subsidies and market dynamics affecting the agricultural economy.
“didn't bail out DVD manufacturers when streaming upended the industry.”
The Future of Farming and Export Markets
41:24 to 42:00
Assess the future of farming in America and the need for strong export markets to sustain agriculture.
“I'm a big believer that ultimately market forces are the most important thing.”
Continuing Agricultural Traditions
42:00 to 42:45
Explore how generational farming relies on robust markets and technology.
“I hope to come back and try some new things on the farm and continue to grow it.”
Introduction to Corporate Breakups
42:45 to 43:33
Discuss the dynamics of corporate mergers and breakups in the media industry.
“even as Paramount Global tries to get together with Skydance.”
Introduction to Corporate Breakups
44:35 to 45:04
Discuss the dynamics of corporate mergers and breakups in the media industry.
“This holiday, the difference between buyers just checking things out and checking out comes down to the last few clicks.”
Corporate Restructuring Trends
45:10 to 49:48
Analyze the cyclical nature of corporate mergers and spin-offs in media.
“Repeat users defined as more than one Pay Later purchase in the past year.”
The Value of Content in Business
49:48 to 55:50
Debate the significance of content and talent in business success and media.
“started to evolve much faster than the second-hand marketplaces where the eBay, the corporate parent, was competing.”
Value of Talent in Sports
56:01 to 56:44
Explore how talent in sports is now being recognized for its value.
“Why would a chief technology officer at a Facebook or Google get equity in that business, but Joe Burrow doesn't get equity in the Cincinnati Bengals?”
Transcript
Automatic transcript. May contain errors.0:00In a startup landscape defined by the unicorns of the world, how do ventures rapidly scale? And are government initiatives growing access to capital and agile regulation changing what it means to be a founder? Find out more later in the podcast.
0:30and turn a goal into finished work. It's designed to help you move from a chaotic starting point to a reviewable first version. So all the source materials, briefs, and scattered information that you have to grind through to turn into something useful can just become something useful. Put ChatGPT to work on your most ambitious ideas and projects. Get started at chatgpt.com by selecting Work Mode, available on Plus and Pro plans. If you listen to financial news, you know a lot of time is spent thinking about what's next. The next opportunity. The next investment. The next move. But sometimes what matters most is being ready for what you never saw coming.
1:11For more than 75 years, Cincinnati Insurance has worked with independent agents to help protect businesses, homes, valuables, and more. Because planning for the future isn't only about knowing what's next. It's about making sure you're ready for what you can't predict. Let Cincinnati insurance make your bad day better. Find an independent agent at CINFIN.com. Bloomberg Audio Studios. Podcasts. Radio. News.
1:54This is Wall Street Week. I'm David Weston bringing you stories of capitalism. The saga of Paramount Global continues as President Trump moves to settle his lawsuit over a CBS News interview, opening the way for yet another restructuring of the company. It's a movie we have seen before three times, actually. Plus, American farmers may be the victims of their own success. They produce more efficiently than ever, but demand can't keep up with supply. We go to central Iowa to hear from the farmers themselves about what they need to make farming a good business. But we start with the news story being told at the Food and Drug Administration, as President Trump's FDA commissioner sets a different course for the agency amid big changes in personnel.
2:41We traveled to White Oak, Maryland to see for ourselves what the new FDA head, Dr. Marty McCary, is up to and why he believes it will help make America healthy again.
2:53Dr. Marty Makary:Talk to us about opioids. Did the FDA fail? The FDA did fail. There were many parts of our health care system that failed. Look, I feel terrible about the opioid epidemic. I personally prescribed opioids with misinformation. It was taught to me by my chief resident in my surgical residency. And we sort of woke up to this problem around 2014, 2015, and thought, oh, my God, what have we done? What information did we not have? I think it was regulatory capture at the agency. Now, we can't prove that, but when the reviewer immediately goes to work for Purdue Pharma after approving OxyContin for chronic pain, and the approval for chronic pain was based on a 14-day study.
3:38Dr. Marty Makary:Have we seen the last chapter of that? No. We're going to look at the label for OxyContin and that class of medications and ask, how can we ensure that it's accurate and consistent with the science? How does your approach to science and common sense avoid the next OxyContin? One of the first actions I took was to remove all industry members of FDA advisory committees wherever statutorily possible. And so we've got to preserve that scientific process, and we've got great scientists that are doing that right now. The second thing is that we need to have eyes on a drug and device the second it's approved and keep eyes on those drugs.
4:17Dr. Marty Makary:We shouldn't be learning 19 years after OxyContin was approved that it may have killed nearly a million Americans in its downstream effects with other drugs. We should be able to approve a drug and with big data, go into big data with our eyes, with our epidemiologists, and watch a drug to see if there are safety signals that emerge. One of the broken things about the FDA that I learned just last week was that bureaucrats at the FDA had the ability, a small group had the ability to block a safety epidemiology study by our own safety epidemiology team. And so we are announcing we're getting rid of that ability to block a safety evaluation and And we want that safety team to work freely without any barriers.
5:11Dr. Marty Makary:There's a bit of a conflict of interest if you're the team that approved a drug, you may not want to be embarrassed to learn that there's a safety signal down the road. What can the FDA do about reducing childhood obesity? So we're doing an inventory of all the chemicals in the U.S. food supply that children eat that are banned in Europe. We're going through them one by one. We're doing an inventory. We have a new office for post-marketing assessment challenging this old notion, this old regulatory process that was called GRAS, that is, that some foods were generally safe. Well, this has become now applied to novel chemicals in the food supply where people do have significant safety concerns.
5:54One of the most controversial issues raised by Secretary Kennedy's new leadership at HHS has involved vaccines. with a group of medical associations suing this week over the withdrawal of some recommendations about coronavirus vaccines. Looking back now on COVID and the development of vaccines for COVID, was that a success story? Was Warp Speed a success story or not?
6:16Dr. Marty Makary:I think it was a success story. Remember when the initial vaccines were released, they were a very good match for the circulating strain at the time. There was low levels of population natural immunity and we clearly saw a reduction in the severity of illness. But now we're four years out from those initial randomized control trials. And parents are appropriately asking, does my six-year-old healthy daughter need 65 more COVID shots in her annual lifespan, that is one each year, or not? And that is a scientific unknown. We'd like to see a clinical trial. What about measles? Are you worried about chilling effect?
6:58of the government really raising questions about some of these vaccines that cause people not to get vaccines they ought to be getting.
7:05Dr. Marty Makary:Vaccines save lives. Let me be very clear about that. But we at the same time have seen a loss in public trust in doctors and hospitals. Why was that? In my opinion, it was because public health officials did one of the worst things you can do with the authority and power you have as a physician. and that is demand that people do something when you're not really sure, and you're not honest with them that you're not sure. Many of us think about the FDA, for the D in the FDA, which is drugs, and particularly approval of new drugs. What parts maybe aren't working or you think you might be able to help fix?
7:45Dr. Marty Makary:So not only have we spent a lot of time with individual reviewers, pulling them aside without their bosses, and asking them, what have you always wanted to do here? What do you think could work better? We've done a national CEO listening tour now in seven cities around the country where we're in the middle of it where we're asking CEOs, what ideas do you have for a better FDA? We need an FDA that is user friendly. Drug developers and inventors of new drugs are trying to figure out how do they get through this long, gnarly regulatory process? Well, we can be more transparent. We can provide better communications.
8:24Dr. Marty Makary:We can provide guidance. We can answer questions on demand. And we are announcing that we're going to make our decision letters public so that drug developers can see why drugs are not accepted at the FDA. Why weren't they public? Some of the drug companies don't want them public. We learned that most companies will spin the results from the FDA. The company will not even say that the FDA is asking for a new clinical trial when we've asked for a new clinical trial in our decision letter. So there's an opportunity for companies to sort of spin the results, make it sound like, oh, the FDA got it back to us, and they just want to see one small tweak.
9:07If, in fact, there's more disclosure about letters that say we're not approving your drug, could that help the rest of the industry make progress faster on developing the right drug?
9:19Dr. Marty Makary:Absolutely. Look, we need more transparency. The FDA has been a black box, and companies have scratched their heads to try to figure out, hmm, what do the reviewers want? Why are they rejecting a drug? Did they actually reject it with a big rejection or just ask for a small modification? Well, no one's known because none of this has been public information. Well, that's going to change. How do you make sure the FDA is up with the most recent technological developments? Yeah, so we've got to modernize. We've got to keep the best people here. We've got to listen to what's happening in the field.
9:52Dr. Marty Makary:And AI is a good example of that. We're using AI to organize these gigantic applications, applications that can be 100 ,000 pages. And we now have thousands of scientists at the FDA using it every day on their own volition. That is, it's an optional feature. They find value in it. They're using it. And so all of these things are designed to modernize the FDA. to ask the big question, why does it take over 10 years for a drug to come to market? We introduced a pilot with a new priority voucher where if a drug or a company's priority is in our U.S. national priority, we have vouchers now in a pilot program to give companies a decision in one or two months instead of nearly a year.
10:43Can you increase the speed without taking a risk on the safety? I think you can. Commissioner McCary admits to a good deal of change at the FDA, change that has led to the departure of some very senior, long-time leaders, and the loss of a good number of positions altogether.
11:00Dr. Marty Makary:So the FDA doubled in its number of employees since 2007. Now, there were massive redundancies with 12 travel offices, over 2 ,000 HR and budget procurement personnel. There were duplications of services, there were clunky adverse event reporting databases that were all built from scratch. So we can benefit from a lot of great consolidation in IT and communications and so many other areas. But we have to make sure our scientific reviewers and inspectors have everything they need. At Bloomberg we focus on investors often and capital counts when it comes to biotech. Change is not something investors usually like.
11:41How do you think your changing of the FDA may affect investment? I want investors to know that we are in a deregulatory mindset.
11:51Dr. Marty Makary:We're cutting red tape. We're going to speed up the approval process without cutting any corners on safety. We're going to continue to invest in our scientists and inspectors and all the core staff central to their function. And we're going to create predictability with clear guidance. We are talking to industry constantly to figure out how we can be helpful, which of their products being proposed are in line with our national priorities. That is meeting a large unmet public health need, domesticating manufacturing as a national security issue, increasing the affordability of drugs, which is an access problem.
12:30Dr. Marty Makary:This president does not like to see Americans getting ripped off. And we've been paying more for drugs than in many wealthy countries around the world. Can you do anything about that? We can issue a national priority review voucher for companies that are promising to equalize the price between other OECD countries and the United States, even with other products that they currently have. And so we want to incentivize good behavior in the marketplace.
13:25ways. a series exploring how innovators and investors are transforming growth in key global sectors. And in this episode, we're diving into the world of SMEs and startups. Sandeep Sani, co-founder of Dubai-based Valio Health, has this to say on the evolution of unicorns. A billion dollar was a great deal, I think, up until two years ago. Now it's all about the trillion dollar startups, right? In this year alone, there are two trillion dollar IPOs that already happened and two more that probably will happen. I would say a billion today in the world post-2025 is an average. Roman Asensar, managing partner at early stage VC firm Antler, has this to say.
14:04I think this is for you as a founder, but also for the team to say, how can we shoot for the stars if we have a 50 % likelihood to happen? But I'd create that element of drive and intensity, which is extremely important. Listen to the full episode of Economy of Scale wherever you get your podcasts. Some people treat ChatGPT like some kind of smart search engine, and some use it to get work done. ChatGPT Work is a new way of working in ChatGPT that can take action across your apps and files, stay with a project for hours if needed, and turn a goal into finished work. It's designed to help you move from a chaotic starting point to a reviewable first version.
14:45So all the source materials, briefs, and scattered information that you have to grind through to turn into something useful can just become something useful. Put ChatGPT to work on your most ambitious ideas and projects. Get started at ChatGPT.com by selecting Work Mode, available on Plus and Pro plans. You already know how AI is changing how everyday work gets done, how much ground you can cover, and how fast a team can scale. To stay ahead, you need the tools that give you a competitive advantage built for this new era. Welcome to Agentic Revenue. Adio is the CRM for this world. It meets you where you work, compounds every customer signal into context, then acts on it across your pipeline to let you move at unmatched speed and scale.
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16:12This is a story about abundance. an abundance of food, and whether we can ever have too much of a good thing. The United States has the most productive agricultural sector in the world, something every president, Republican and Democrat, embraces. Since 1933, the government, your government, has been a friend of the farmer. Farmers. Farmers. U.S. farmers. America's farmers. And I love them, and I'm never going to do anything to hurt our farmers. Welcome to Iowa, where dusty roads pierce through over 20 million acres of corn and soybeans. The towns are small, and the skyscrapers dotting the horizon aren't office buildings, but grain elevators.
16:56This is America's heartland, and farming runs in the blood. I am the third generation. My grandfather started farming in Nebraska for Generation 1, and then in the mid-50s moved here to central Iowa. And my father continued and then now me after. What brought your grandfather to Iowa? The situation in Nebraska was three brothers farming together. They weren't able to accumulate enough acres and then drought situations in Nebraska decided that they should split up. My grandfather moved to Sioux City, Iowa originally and farmed there for a couple years, started a dairy herd. That didn't work out, so then there was an opportunity to rent and buy this farm.
17:42Are you hoping your children will continue in the farming business in some way? I certainly do, and I think that that was something that I'm very proud of to pass on that tradition, that appreciation for agriculture to all of my kids. This I have not done. That's Stu Swanson. His farming family has seen dramatic changes in the business of agriculture since his grandfather came from Nebraska 75 years ago. So each acre of corn will cover three times with this machine. Over that time, U.S. farm productivity and output has nearly tripled, helped by technological innovations. With that explosion in productivity has come larger and larger farms, including for Swanson, who now farms about 1 ,900 acres, a third of which he owns, with the rest owned by investors from as far away as Norway.
18:33Yeah, I think for this time of the year in mid-June, the corn looks about as good as any. I've farmed for 33 years, so this is my 33rd crop that you're walking through today. Other than a little excess water that we've had in the last few days. Well, I was going to say, my boots are sinking down here as we walk through it. But also, look at the color of the soil. Why is this so rich? We're lucky that the glaciers moved the topsoil here. We also are in an area of Iowa and of the country that is called the Prairie Pothole Region. So we have really rich organic soils from the previous plants and things that were grown here.
19:10And so that high organic matter gives that black color that we are very proud of here in Wright County. That might all sound like good news, but as president of the Iowa Corn Growers Association, Swanson knows all too well the challenges facing America's row crop farmers. A lot of farms, I understand, are actually cash negative. Are you cash positive? I haven't ran a number to tell you today. Certainly, we know that over the last three years, we've seen about a 30 % decline in commodity prices. I think over that same time, we've seen the nine major crops all be underwater. So we are producing at a loss on the nine major crops.
20:00Gold Eagle Cooperative is an intermediary for farmers in the markets they serve. It is located on the outskirts of Eagle Grove, a short 20-minute drive up the road from Swanson's farm. We sat down there with Tom Halverson, an Iowa native himself. I remember when my grandfather started, when I was a little kid, he had a little tractor with a harvester that would do one on each side. He'd be going back and forth in the field like this for a couple days. After working around the world for Goldman Sachs, he's now CEO of CoBank, which operates as a farm credit bank, counting his clients both Swanson's Farm and Gold Eagle.
20:40Halverson has a front row seat for the storm brewing over America's crop farms. Corn, soybean and wheat prices are meaningfully lower than they were a couple of years ago. That translates into lower cash flows for the producers themselves. At the same time, rural Americans in general and farmers in particular are not immune from macroeconomic conditions, including inflation, for example. They are incredibly exposed to trade, buying and selling internationally. Producers have been squeezed quite dramatically over the last 12, 18, 24 months by a combination of lower commodity prices for what they sell on the one hand and significantly higher prices for the inputs.
21:26Once seen as the supermarket of the world, America is instead finding out the hard way that the world is doing its grocery shopping elsewhere, and has been for some time. This year, the U.S. is expected to record its third consecutive annual trade deficit in agriculture, something that hasn't happened in 70 years. Javier Blas covers commodities for Bloomberg Opinion. I think that the reversal on the agricultural trade in the United States is a structural feature. I don't think it's going to go away. There are two elements there that are very important. One is that the United States is importing more agricultural commodities than they used to.
22:04And the reason for that is that we like to have green beans and strawberries and other agricultural crops the whole year. We don't really want to buy them when they're in season. The other problem is that the United States is starting to export less agricultural commodities. And that is a lot in part due to Mr. Trump's trade policies. You are hurting one of your largest buyers, one of the largest importers, one of the largest customers of American food industry. That's China. The big problem for the United States agricultural sector right now is that in the past, if a country was having a big disagreement on trade policy with the United States, it still needed to continue buying corn and soybean and wheat from America because it didn't have any other options.
22:55Today, there are many other options, and particularly one is Brazil. Brazil, over the last 40 years, have transformed itself into the supermarket of the world. That is a role that the United States used to play in the 60s, 70s, and all the way into the 80s. The damage is done. Every time that you scare buyers, the buyers are looking for an alternative, and they will have very long memories. Japanese soy importers still remember the very brief trade embargo imposed by the United States more than 50 years ago on soybeans. And that is half a century later. The buyers still remember that. Once you open that door, you cannot put it back.
23:38It has been done. And I think that the damage is done. As far into the future as we can foresee, the agricultural economy of the United States is very, very dependent on access to overseas export markets. My uncle, who lived about a mile from where we're right now sitting, was one of the first American farmers to go on a trade mission to China in the late 1970s. And back then, we didn't sell any soybeans to China. And since that time, we've grown our export market to China from zero to being the biggest export market. And until our recent trade disagreements with China, we got up to the point where it wasn't yet 50 percent, but it was close.
24:23Closing on 50 percent of all U.S. soybeans got exported to China, which is an inconceivably large amount of soybeans that are being grown in this part of the world, put on trains, shipped to the West Coast, put on ships and sent to China. And so, you know, we now have a very significant vulnerability to the need to sell our soybeans internationally because we produce way more soybeans now than we possibly consume in this country. With China and others now looking elsewhere, the U.S. is finding ways to drum up domestic demand. Part of the answer lies in alternative uses, and that's where Chris Boshart, the CEO of Gold Eagle, comes in.
25:06We're about a 3 ,000-member owned cooperative. We provide goods and services to farmers, so we provide a lot of agronomy services. We'll sell farmers seed, fertilizers, crop protection products to help their crops grow. Our feed group will take farmer corn and grind that, blend that, and feed that back out to livestock. And then our grain division, we take the farmer's corn in the fall or whenever they need us to be there to deliver it. We try to help them find the best markets. We do have a partnership with an ethanol plant, so we manage an ethanol plant that's just right out the back door here.
Read the full transcript
25:38We grind about 30 million bushels of corn a year. We're making about 90 million gallons of ethanol out of that corn, shipping it all over the country into our liquid fuel supply. When you and I think of corn, we may think of corn on the cob, corn chips, corn starch, or even popcorn. but only about 8 % of the corn America produces is eaten by humans. The majority is crushed and turned into livestock feed or processed into ethanol and used in gasoline. We think that the ethanol policy gets debated around from time to time. The current administration talks a lot about domestic energy production and has been really good for biofuels.
26:20And we've seen biofuels be a real bipartisan solution over our history. and it's really been good. And so as far as corn demand today and where corn demand can grow into the future, we really think that there's a huge potential for ethanol to continue to be a bigger and bigger part of that local demand. The same transition from food to fuel is happening for soy. Now we're trying to find alternative uses, for example, to those soybeans, some of which can be turned into alternative sources of fuel. So, for example, the government announced some changes to the renewable fuel standards and so forth that have been very, very good for the soybean market.
27:01But that may be only half the story. As farmers reel from a challenging export market, higher interest rates have delivered a second blow in what turns out to be a pretty capital-intensive business. The high horsepower tractors in new situation is probably$600 ,000 to$700 ,000. dollars. This machine was actually built in 2009, probably the oldest piece of equipment that we utilize in a regular basis. So its value as it sits today probably a hundred and fifty to hundred seventy five thousand. How fast do they depreciate it? Yeah, really fast. Farming is such a capital intensive endeavor whether it's the cost of finance their land acquisitions, just their interest rate to put the operating loan in, you know, to put a crop in.
27:51They're investing hundreds of dollars in acres just in the input side to put the crop in. And then their machinery and equipment purchases have just really skyrocketed in the last three years. Rising costs and falling prices do not add up to a successful business. So what do America's row crop farmers do to make ends meet? And how much of it depends on the federal government? That's where we turn next. We don't want to rely on government payments. That's the last thing that we want to do.
28:26Some people treat ChatGPT like some kind of smart search engine, and some use it to get work done. ChatGPT Work is a new way of working in ChatGPT that can take action across your apps and files, stay with a project for hours if needed, and turn a goal into finished work. It's designed to help you move from a chaotic starting point to a reviewable first version. So all the source materials, briefs, and scattered information that you have to grind through to turn into something useful can just become something useful. Put ChatGPT to work on your most ambitious ideas and projects. Get started at ChatGPT.com by selecting Work Mode, available on Plus and Pro plans.
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29:45Loved by high-growth startups like Granola, Modal, and Etched, Adio runs the work behind every win. That's Adio, the agentic CRM, the intelligent system that never sleeps. Picks up leads at 2 a.m., catches renewals before they slip, hands you the answer before you ask. Try Adio free at adio.com slash iHeart. That's adio.com slash iHeart.
30:10This holiday, the difference between buyers just checking things out and checking out
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30:48In the cornfields of Iowa, farming is more than just a business. It's a way of life passed down from generation to generation. So do you come from a family of farmers? I do. I am the third generation. I was born on a farm in southeast Iowa. When my grandfather came here, you couldn't farm very much in this part of the state because it was all water. It was wetlands. This is where I grew up, and I'm the fifth generation, so we're raising the sixth generation here on this farm. So back in the late 1800s, my great-great-grandparents would have came here and started the farm. J.D. Meyer's farm lies a short drive from Stu Swanson's.
31:30You'll start seeing, I don't know if we can see it yet, but you'll start seeing an ear shoot. And he too farms corn and soybeans. But where Swanson is the third generation in his family growing row crops, J.D. Myers is fifth generation and plans on passing it along to his own son. 300 bushel on the bottom of that bin that's left. So take a few loads to get up there. But other than that, we'll be done and then we can grease the shivers and get it ready to go. For decades, passing it on to the next generation has been the story of American farms. But the agricultural workforce has been in steady decline, from 8 million in 1949 to just over 2 million today.
32:15Technological innovation has certainly made farming more efficient, but urbanization has also contributed. As folks have moved into the cities and we even see that here in Iowa, you know, there's definitely an urbanization trend and that's all good. I mean, that's all good and well. But I think that the value of folks really truly understanding where their food and fuel come from, there's just tremendous value there. And we need to keep doing that as ag leaders to keep telling that story. But if Iowa's farming families hope to pass their way of life onto the next generation, it has to be a sound business as well as a way of life.
32:53And the combination of low prices and higher costs has meant that farm income has plummeted over the past few years, meaning that sometimes financial institutions like CoBank have to make up the difference through loans. We rely not only on CoBank, but local banks to help provide financing. The cost of production is at such a high level and it just keeps increasing that we need that backstop to know that we can average cash flows out. One of the most important indicators of credit quality for the farm credit system and indirectly for farmers as well is farmland value, right? So we watch very carefully what's happening to farmland value.
33:39My family owns some so we watch to two. And farmland values are always a massively lagging indicator. Commodity prices have come down a lot, right? Corn's down, beans down, wheat's down since, you know, the peak two years ago. But farmland value is still like this. It has sort of stopped rising in the way that it had been rising for a long time. But as you can imagine, if prices stay low and cash flows are negative for a lot of producers, they don't have free cash flow and working capital and they have to draw down because farmers tend to be asset rich and cash poor, right? They own land and physical assets and machinery and stuff that's worth things, but it's not liquid.
34:22So credit quality is actually pretty good. Balance sheets of most farmers were in good shape until the last 12 to 18 months, but this stress period that we're now in is going to manifest over the coming, you know, 6, 12, 18 months, and that'll show up in tougher cash flows, people needing to raise liquidity in other ways. Farmers can't keep borrowing forever to make up shortfalls. But there are signs that things could turn around, not because of higher prices or lower costs, but because of the government, something farmers like J.D. would rather not rely on. Biggest thing, you know, I guess for me as a farmer is that I want to make sure we have markets.
35:09I don't want direct payments. I would rather not have direct payments from the government. If we can have markets that will buy the grain and stuff from us, not have to depend on the government for it and develop those markets. We don't want to rely on government payments. That's the last thing that we want to do. We've worked to try to eliminate that, and we want to try to create demand through domestic markets, through exports, to offset that. Last year, the U.S. government paid out roughly$9 billion to farmers. This year, that figure is set to surge to an estimated$42 billion, much of it aimed at weather-related disaster relief and support for those in financial distress.
35:51Still, the role of subsidies raises tough questions. After all, the U.S. didn't bail out DVD manufacturers when streaming upended the industry. But then again, DVDs are a luxury, while food is a necessity. Now, your viewers who are not close to this would probably say, well, why do we do that? And how much do we do that? And what's the explanation for that? And to which the answer is, if you travel around the world, as I have in my career, you realize and know that feeding your population is a national security consideration for everyone on Earth, right? And we kind of take that for granted here because we're so productive in our agricultural economy.
36:31We don't just feed ourselves. We feed a lot of other people all around the world. But being able to have a food self-sufficiency and a comprehensive, productive, safe, secure sources on a through the cycle basis of food and fiber for the United States of America is frankly a matter of fundamental and vital national security interest. And in order to safeguard that, we have put in place over many decades in this country a whole bunch of support infrastructure to ensure that we will be able to feed our population under any and all circumstances. And that infrastructure has been enormously successful for so long that almost all Americans take it for granted.
37:15Is there also a risk in terms of business and the economy in ongoing subsidies to farmers? It's a very important question. I never met a farmer that wants to make a living at the expense of their fellow taxpaying citizens. That is a true statement. On the other hand, just like every other advanced industrialized country in our peer groups, so think Japan, France, UK, Germany, or whatever, because of the national security implications and so forth, you've got to have a good, stable food supply. You've got to make sure that that's taken care of. So you can't leave that 100 % to the vagaries of the marketplace.
37:56And so it's not a surprise, therefore, that all of our peer countries have similar kinds of mechanisms in place to ensure that and to ensure the care and well-being of the rural land. But having said all of that, it is a risk that if you take too much too often and get your significant risks taken off the table for you whenever they manifest by the government, that you become, you're subject to the risk of the complacency of thinking that that's always going to happen. And, you know, that can be true in a variety of ways. And I think in our country and in our society these days, there is a tendency for the population to want the government to de-risk things when they go wrong.
38:53All those things are legitimate and reasonable. But they also, over long periods of time, change people's behavior in the marketplace. And the market starts to take risks that end up becoming mispriced. You know what I mean? And they end up that the people who are having to provide that support are going to have to provide more of it more often than would otherwise be the case. And that is a risk for the agricultural economy. The Congress, I know, grapples with this on a consistent basis to try and determine the appropriate and most effective place level for this. It needs to be enough to ensure that we safeguard the stuff that we think we need to safeguard for the best interest of the country, but not so much as to create bad risk-taking behavior or unsustainable subsidies or to stimulate overproduction that we don't want or need.
39:51If we don't have a strong agriculture sector, if we can't feed ourselves, we are no longer the superpower in the world. And so all of this, it's a complicated sort of balance that we're striking, that we're working to achieve. President Trump's secretary of agriculture, Brooke Rollins, has a packed travel agenda, visiting the likes of the U.K. and Italy and scheduling trips to India, Brazil and Peru, all in an effort to drum up overseas interest in U.S. agriculture. Specific to soybean, corn, really our row croppers, that's really a very direct result of China. And I know we're making progress on China.
40:28We'll continue to make progress, hopefully. But if we don't, opening up markets all over the world. Listen, EU, for example, charges a 10 percent tariff on average on American products and vice versa. We only charge 5 percent. That's 2x. The average tariff charge around the world is about 15 percent on American products. When we charge on average 5 percent, we've been taken advantage of over and over and over again. So as we are realigning, we're also opening up these markets with the trade deal. So you'll continue to see this moving forward. Now, if around harvest time into the summer, beginning of the fall, we see some real economic harm with our farmers, our president has been unequivocal, unequivocal in saying that he's got the farmers back.
41:13And if there is short term consequences, we'll make sure to do everything we can to mitigate that. Yet mitigation through subsidies could be detrimental to the farmers of today and the generations to come. I'm a big believer that ultimately market forces are the most important thing. But government policy can become, can be either a tailwind or a headwind or it can be, sometimes it's confused and it's both at the same time. And right now the market forces have swung against farmers. So you put that all together, it's not good business to be a farmer in America today. And when the business is not good, what you see is that ultimately some farmers will call the day.
41:52But more importantly, and I think that here is the big problem, is that we are going to see the children of those farmers deciding that farming is not their way of living. Right now I'm going to Iowa State. I hope to come back and try some new things on the farm and continue to grow it. America's history is rooted in agriculture. For J.D. Myers and Stu Swanson, it's run in the family for generations, and their children are set to continue the tradition. But for the tradition to continue, they will need robust export markets for what they produce. The technology is there, the land is fertile, but ultimately there has to be a solid business to make sure someone's around to farm it.
42:39Coming up, breaking up may not be hard to do after all. as Discovery moves to break up with Warner Brothers, even as Paramount Global tries to get together with Skydance. That's next on Wall Street Week.
42:57Some people treat ChatGPT like some kind of smart search engine, and some use it to get work done. ChatGPT Work is a new way of working in ChatGPT that can take action across your apps and files, stay with a project for hours if needed, and turn a goal into finished work. It's designed to help you move from a chaotic starting point to a reviewable first version. So all the source materials, briefs, and scattered information that you have to grind through to turn into something useful can just become something useful. Put ChatGPT to work on your most ambitious ideas and projects. Get started at chatgpt.com by selecting Work Mode, available on Plus and Pro plans.
43:40You already know how AI is changing how everyday work gets done, how much ground you can cover, and how fast a team can scale. To stay ahead, you need the tools that give you a competitive advantage, built for this new era. Welcome to Agentic Revenue. Adio is the CRM for this world. It meets you where you work, compounds every customer signal into context, then acts on it across your pipeline to let you move in on match speed and scale. With agents and automations for every job in revenue, Adio orchestrates your work around the clock. Built to handle the scale of your workloads, extensible with API and MCP, and with the infrastructure to keep up with your most ambitious agents.
44:16Loved by high-growth startups like Granola, Modal, and Etched, Adio runs the work behind every win. That's Adio, the agentic CRM, the intelligent system that never sleeps. Picks up leads at 2 a.m., catches renewals before they slip, hands you the answer before you ask. Try Adio free at adio.com slash iHeart. That's adio.com slash iHeart.
44:41This holiday, the difference between buyers just checking things out and checking out
44:46Dr. Marty Makary:comes down to the last few clicks. PayPal Checkout is a trusted conversion engine fueled by 400 million active PayPal and Venmo accounts. Add Pay Later and turn holiday shoppers into regulars. 96 % of Pay Later shoppers are repeat users. PayPal Open. Built for all business. Get started at paypalopen.com. PayPal Pay Later data, 8 markets, March 2025 to February 2026. Repeat users defined as more than one Pay Later purchase in the past year.
45:17This is a story about the company we keep and the company we lose. Sometimes the world of corporate restructuring seems like an episode of The Bachelor, what with all the theatrics of getting together and then very publicly breaking up when the partnership doesn't go as planned. Warner Brothers Discovery announcing that they would be splitting into two different companies. Changes are coming to Comcast, the media giant announcing it will spin off its cable TV channels, including MSNBC. A deal finally between CBS and Viacom. The media world has been particularly eager to break up and get back together again.
45:57CBS merged with Viacom in 1999, split in 2005, and came back together in 2019. Now renamed Paramount Global, it's on its way to merging with Skydance. And the saga of Warner Brothers is almost as complicated. It's kind of the trend, I think, and it's a cycle that seems to happen over and over again, and people don't really learn their lessons. You know, AOL Time Warner was not that much different than Time Warner, you know, then versus how you look at Warner Discovery today and how they saw AOL. Mark Patrykhoff has spent a career as an investment banker and technology investor, specializing in media and entertainment deals.
46:39He now heads Patrykhoff Company, working with athletes on their private investments. Content's always going to be the most important thing. It's one continuous part of our industry that we know you can't really change radically. It's about talent and creativity and it continues to hold value. Distribution will catch up and recreate itself and new technologies will come, but the content's the constant. With all the back and forth, when does it make sense to merge companies or break them up? And most importantly, when does it work for shareholders and when does it not? We see every year half a dozen to a dozen of these spin-offs and breakups of S &P 500 companies.
47:21The long history of that is that on average they perform average and they end up essentially receding to S &P 500 kinds of returns. Greg Taxon is the managing member of Spotlight Advisors, consulting with corporate boards on activist shareholder campaigns, shareholder proposals, and capital structure debates. There are outliers where splitting a business makes a lot of sense and can actually add value, both on a valuation perspective or a growth and opportunity perspective. But by and large, these things don't really create value. I think when you look at those indices, which basically buy the spun-out entities and hold them, they tend to perform in line or under the S &P 500.
48:10So on average these things don't really create value. There are times when a spin-out or a sale can enable something different but it's only really when the spin-out enables the two businesses to engage in some activity or attract people or investors that are different than the conglomerate that these things really work. The fact that a company has different business lines growing at different rates doesn't necessarily mean it needs to break itself up. The fact is that the people who are running every division inside a business are pretty focused on that business. And it's unclear to me at least how separating it into either a separate public company or selling it creates more focus out of the people whose job it is to run that business.
48:57There are very complex businesses that perform incredibly well. Think Amazon, which has two very disparate businesses with Amazon Web Services and all of their retail, and even within retail, an advertising business, a physical business with Whole Foods, an online business. They got lots of things. They seem pretty focused on creating profit and growth and value, and it's unclear to me that separating any one of those, putting Whole Foods back out as a public company, would actually create more focus on the part of the people that run that business. Yulia Snehor is a professor at the University of Navarra.
49:32Professor Snehor's study of spin-offs like Hewlett-Packard splitting from Hewlett-Packard Enterprises has led her to conclude that there is what she calls an ecosystem that can trigger corporate splits, one driven by the balance between complexity and complementarity. A recent split of eBay from PayPal, where the digital payments, the fintech, started to evolve much faster than the second-hand marketplaces where the eBay, the corporate parent, was competing. And so this difference in growth between the payment business model, where PayPal was looking at serving many different customers in addition to eBay at a much quicker pace with a much higher complexity, was very different from the marketplace, more mature business model of eBay.
50:24And this divergence over time, this increasing difference between the two business models within the same company led to a split in this case. In the case of HP, where HP was originally selling computers, selling printers with the razor and blade business model, but it got also into software, particularly cloud, that started to grow at a very different pace in the 2010s compared to what was happening in the computer commoditizing ecosystem. We saw in 1980s a lot of conglomerates building up and in the last 20 years we saw the VCG, Siemens, several companies in this wave of deconglomerization becoming much more focused and investors looking for pure place out there.
51:10In the last 10-20 years we see the separation between investors who want growth and investors who want value and for a company that pursues both, that has a cash cow business that is delivering high dividends to investors and has another business that is growing a lot and needs a lot of investment, it's very hard to balance these two businesses. It's like riding a skateboard with one foot and riding a scooter or Formula One car on the other foot. When it comes to the media sector, Patrikoff's experience is that these spinoffs and consolidations are all about the relationship between distribution and content.
51:45It seems like these companies merge when they feel afraid of the distribution and they need to own the distribution. But then when a better distribution product or technology enters, they of course want to move to that. And that devalues the deal that they did when they merged. It's like cells coming together and cells separating and cells coming together again. Discovery with all these networks really is a legacy of the cable industry. So cable was distribution. Content filled distribution. and as soon as that distribution channel seemed less interesting, late 90s, you had AOL convincing the media giants that they were the future of distribution.
52:25Cells may come together and separate regularly in the media sector, but when it comes to the particular area of sports entertainment, the get-together, break-up, and get-back-together trend doesn't apply. 98 of the 100 most-watched television shows in the last 12 months for sports programming, I mean, appointment-based programming, live entertainment. It's the ultimate non-scripted, of course, because you don't know the outcome. Why isn't there dilution? In a lot of entertainment, you get dilution over time as you add more and more. So far in sports, I can't see it. Because I think the cream rises to the top.
53:02It's the same argument that people have with women's sports ever generate significant amounts of value and our ancillary sports, whether it's volleyball or men's or women's or the Olympics, but basically there's so much value in these few assets that are out there and they put so much money and energy into marketing them and maintaining them that the consumer only has so many hours in a day and if you are a fanatic of football or basketball there's enough to satiate you over the course of a 12-month calendar year that you're not really going to take a lot of time to put it to other sports. Unlike the rest of the media world, sports investors are looking to get in rather than looking to get out of slower growing business lines.
53:46So what does that mean for potential investors? There are plenty of funds out there now that have raised a large amount of money to take minority stakes in NFL teams, MLB teams, NBA teams. I think it's an interesting idea. I think it helps professionalize the sport. It's certainly driven up the valuations. I'm just not sure how those limited investors, those small investors buying 3 % of the Spurs or 5 % of the Giants or 3 % of the Dolphins without a path to control, without a path to exit, without information rights. It's probably inevitable. I think the teams are going to have to be public entities at some point down the road.
54:24The valuations are getting too high. There won't be enough billionaires to buy them. It will require a board of directors to run businesses of that scale. Community representation, minorities are not represented at the ownership level the way they should be. So you need racial diversity at the ownership level. There's a lot of things that are going to come into play now as these are no longer family businesses run by patriarchs of family-run companies from the 50s. Whether it's traditional media coming to terms with the changing world of distribution or sports leagues and teams basking in the glow of ever-increasing interest, the one constant is the quality of content on offer.
55:03Content is king. I think content is the one constant. There will be content. Consumers will want to experience original content, non-scripted content, sports content, what I do for a living. I think that that's something you could always count on as having value. And then the question is, how is that value achieved? How do you monetize that value? And there is ultimately one source for that high-quality, compelling content and one rule that has stood the test of time. I work for a man around Cap City's ABC who used to say, sooner or later, all the money goes to the talent. He was talking about shortstops back then.
55:39I get it. Is that true? Sure. Look how much money the NFL quarterbacks are making. There's going to be a separate salary cap for quarterbacks for the next two or three years. I'll also give you a prediction, and hopefully we'll sit down again in five years. It's inconceivable of me to think that NFL quarterbacks and other prime positions, and then they'll go to the NBA and other sports, won't be owners of the teams they play on, and that'll be part of their contracts. Why would a chief technology officer at a Facebook or Google get equity in that business, but Joe Burrow doesn't get equity in the Cincinnati Bengals?
56:09So the talent is driving the value. They are part of the ecosystem that historically had been undervalued, while the owners and the media rights holders and the people building stadiums were creating all the wealth. But that pendulum has shifted. And that's part of our business model. But more importantly, it's appropriate, because they are the ones who are doing the work. In the end, it turns out that the company we need to keep isn't so much the corporate form or name. It's the company of outstanding talent. Talent that can create the content that is king. That does it for us here at Wall Street Week.
56:46I'm David Weston. See you next week for more stories of capitalism.
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58:18Built to handle the scale of your workloads, extensible with API and MCP, and with the infrastructure to keep up with your most ambitious agents. Loved by high-growth startups like Granola, Modal, and Etched, Adio runs the work behind every win. That's Adio, the agentic CRM, the intelligent system that never sleeps. Picks up leads at 2 a.m., catches renewals before they slip, hands you the answer before you ask. Try Adio free at adio.com slash iHeart. That's adio.com slash iHeart. Thank you.
From the publisher
This week, the FDA’s new commissioner Dr. Marty Makary outlines a new approach to the department, hoping to restore public trust. Plus, checking in on the heartland of the US - we travel to Iowa to see how much American farmers rely on export markets. Later, a look at the ever-evolving media landscape and whether mergers and breakups have actually helped the challenged industry.
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