



4 episodes
by Niklas Buschner · English
NEW: Masters of Search Conference 2026 – Only 175 seats on 22.10.2026 in Berlin – Presented by Radyant, in partnership with Peec AI & OMR Reviews | The Masters of Search podcast (presented by Radyant) brings you the smartest people around the world in SEO & AI Search. Learn from their strategies, mental models and top pieces of actionable advice.









The episode covers (1) SERP poisoning and what it means for SEO rank tracking and tools, (2) parametric knowledge optimization (Graphite’s GEOA/“AI search optimization” framing), and (3) ChatGPT’s…
28 Oct 2026 · 49m · 18 chapters
How ChatGPT retrieves information from UGC platforms (Reddit, YouTube) and from websites via “site” operators and fanouts; practical guidance for AI/geo search visibility.
15 Oct 2026 · 47m · 20 chapters
How OMR Reviews adapted from SEO-driven growth to AI-overview traffic loss, then leveraged AI search “citations” and off-site trust signals to become a top cited source for software queries in DACH…
28 Sep 2026 · 1h 6m · 26 chapters
How Julian Redlich built SEO at Booking.com and what makes organic growth succeed across different portfolio companies—emphasizing rapid website changes, bottom-up experimentation, and the…
11 Sep 2026 · 1h 8m · 24 chapters