In short
“Velocity of money” in real estate—how to multiply wealth faster by accelerating value creation (not just chasing cashflow), using leverage, forced appreciation, equity/free equity, and tax benefits.
Guests
Kassidy Warren (real estate investor; tech-minded; host of the For Your Own Good podcast; started short-term rentals on Airbnb in 2015 by renting his spare bedroom for $35/night; portfolio over $13M across short-term rentals and hotels).
Key claims
Real estate is a “Trojan horse” for freedom—buying the right assets creates escape velocity to quit jobs and fund life goals. Cashflow is “least valuable” for many investors; forced appreciation and tax benefits drive the biggest gains. Strategy: buy in higher price-per-square-foot neighborhoods, renovate to create value, hold ~3–5 years to use depreciation/cost segregation, then decide whether to sell or refinance.
Notable examples
Tucson property bought ~$835k, ~$225k invested, worth ~$1.5M; cashflow ~$75k–$100k/year; cost segregation/bonus depreciation used; refi planned when rates improve. Community example: “Chris” overcame objections, used DSCR/conventional financing, found a property quickly, and expected ~$150k gross revenue within ~3 weeks.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOUnderstanding Velocity of Money
1:32 to 2:44
Kassidy explains the concept of velocity of money in real estate investment.
“But Cassidy, let's kick it off talking about the velocity of money.”
Kassidy's Real Estate Journey
2:44 to 4:51
Kassidy shares his personal journey from renting a room to managing a multi-million dollar portfolio.
“Real estate is really just a Trojan horse to be able to talk about allowing people to live their true purpose.”
Transitioning from Corporate Life
4:51 to 7:17
Kassidy discusses the burnout he experienced in his corporate job and the shift to real estate.
“There's people that have made more money than me.”
Creating Space for Yourself
7:17 to 8:40
Kassidy emphasizes the importance of making time for oneself to facilitate growth and investment decisions.
“But because I was living that life of my day on repeat, giving everything to my job, I didn't have enough space to even think about what I wanted to do with the rest of my life.”
Finding Time to Invest
9:21 to 13:04
Discussion on how to find time and energy to pursue real estate investments amidst daily life.
“Because I feel like this is almost a catch 22.”
Steps to Becoming Your Future Self
13:04 to 14:00
Kassidy outlines actionable steps to achieve personal goals and success in real estate.
“And so a 30 minute walk is possible, but your ability to become your future self is dependent on doing the things that your future self would do.”
Taking Action in Real Estate
14:00 to 16:30
Learn the importance of taking actionable steps towards real estate ownership.
“If, if I want to own a bunch of real estate, what do I got to do?”
The Power of Community in Growth
16:30 to 22:40
Discover how joining the right communities can accelerate your success in real estate.
“And the way that I like to structure my week is like to protect my energy.”
Overcoming Objections to Join Communities
22:40 to 28:00
Understand the mindset shifts needed to embrace community support for personal growth.
“But then Dan Martell's program changed my life for lots of different reasons.”
The Importance of Community in Real Estate
28:00 to 29:27
Learn about the significance of being part of a real estate community for success.
“I'm going to go get strong and fit and look good before I go to the gym.”
Show all 22 chapters
Understanding Velocity of Money
29:55 to 31:01
Discover the concept of velocity of money and its role in real estate investments.
“But we are, just this last week, we had three people go under contract on properties.”
Leveraging Debt for Real Estate Gains
31:01 to 35:19
Explore how leveraging debt and forced appreciation can lead to substantial equity.
“The foundation of real estate is creating value.”
Cash Flow vs. Equity in Real Estate
35:19 to 37:19
Understand the relationship between cash flow, equity, and the timing of investments.
“And so we created about, I don't know, what is that?”
Making Strategic Decisions in Real Estate
37:19 to 39:49
Learn the strategic thought process behind holding or selling properties.
“Otherwise, if you're - So did you do a cash out like refi on that one?”
Flipping Properties: Finding the Right Margin
39:49 to 42:00
Get insights into the margins and strategies for successful property flipping.
“So if you improve the asset, you should make more cash flow.”
Understanding Flipping and Luxury Rentals
42:00 to 44:16
Learn the nuances of property flipping and the potential of luxury short-term rentals.
“And so then, then on top of that, if you, uh, if you sell it, it's considered active income.”
Maximizing Tax Benefits with Real Estate
44:16 to 47:58
Explore how purchasing properties can lead to significant tax savings and increased cash flow.
“neighborhood make the right improvements hold it for five years as it being a short-term rental and then decide what to do with it after.”
Strategies for Lower-Income Investors
47:58 to 51:12
Discover approaches for investors with lower income looking to enter the real estate market.
“the dentist, that's why cashflow is not as valuable for you.”
Overcoming Limitations in Real Estate
51:12 to 55:22
Encouragement and strategies for aspiring investors to overcome fear and limitations.
“And so if the other, the other way is get promoted at work, make more money at work.”
Real Estate as a Pathway to Freedom
55:22 to 56:00
Understand how real estate investment can empower individuals to pursue their true passions.
“it's nothing compared to what's possible out there.”
The Power of Thinking Bigger in Real Estate
56:00 to 1:01:40
Learn why expanding your real estate ambitions can lead to greater success.
“you found the confidence and the belief in yourself to go actually live your purpose.”
Future Topics and Appreciation
1:01:40 to 1:02:00
Discuss upcoming podcast topics and express gratitude to listeners.
“This is an episode I think people will be listening to like two or three times just to digest everything.”
Transcript
Automatic transcript. May contain errors.0:00Natalie Palmer:Hello, welcome, and thanks for checking in today to No Vacancy, the podcast. I'm your host, Natalie Palmer. I'm an Airbnb ambassador and 17-time superhost, and I've hosted over 1 ,000 reservations. I'm a stay-at-home mom of two and manage my eight listings remotely. My mission is to help new and experienced vacation rental hosts turn their listings into fully booked, profitable properties that can be managed from anywhere so you too can have no vacancies. If that sounds good to you, let's get right into the show.
0:52Natalie Palmer:Hello, everybody, and welcome back to another episode of No Vacancy, the podcast. I'm your host, Natalie Palmer. Today we have back on for the second time Cassidy Warren. You guys may know him as the host of the For Your Own Good podcast. He's also an investor. He's passionate about real estate and tech. And last time we had you on Cassidy, we kind of just broke down your portfolio and sort of how you've made your money through real estate. But I know what you're really passionate about is this idea of the velocity of money and how you can multiply your money faster. Last time I had you on, we teased that there would be a part two.
1:26Natalie Palmer:So here it is, you guys. I will link the first episode that we did with Cassidy in the show notes if you want to go back and listen to that one. But Cassidy, let's kick it off talking about the velocity of money. And if you want to reintroduce yourself to people who maybe don't remember you from last time, or this is their first time hearing from you. Natalie, thank you so much. Yes, I'm Cassidy. If you've heard anything from me in the past, it's the velocity of money. This is a concept that I came up with through really like trial and error and seeing how people usually invest in real estate versus where I believe the most amount of money can be made in real estate.
2:00What I've seen is people believe that real estate is scarce and that's what we're taught, right? That there's only so much real estate out there, which is why it's valuable, right? Because they're not building any more dirt. They're not building any more land. So real estate is valuable. But what happens is we all get these deals from our cousins or our uncles or our friends. And we feel like this is the only deal that we'll ever get. And so we got to invest in it. And that's when you end up in a condo that has an HOA that has not increased in value. They lose money on it, but they bought it because they wanted to invest in real estate.
2:32And so it's really my mission in life to prevent that from ever happening to anyone ever again, and to help people understand exactly how to invest their money in real estate so that they can make the most amount of money. And it's not just about the money. I talk about velocity of money. I talk about real estate. Real estate is really just a Trojan horse to be able to talk about allowing people to live their true purpose. I have a community, I call it escape velocity because what real estate did for me and what I believe real estate can do for a lot of people is create the escape velocity or the momentum to get you out of whatever situation you're in right now, whether you're in your corporate job or you don't have a job or whatever it is, you don't want to be where you're at, right?
3:13You want to be somewhere else. You want to be making money. You want to be traveling. You want to be living the life that you've always dreamed of, but it's too hard to figure out how to get to that next level, or you don't make enough money. You're dependent on your boss, right? These things you believe are out of your control. And so I believe, and what I teach is that when you buy the right type of real estate, you're creating enough value and cashflow and equity and tax benefits and appreciation when you buy the right type of assets that you basically have a platform and a foundation of money that will allow you to say no to your boss, no to your family that you don't like and say yes to yourself.
3:53So the real estate is about giving you the freedom to say yes to yourself and say no to everybody else and actually live the life that you want versus just going from job to job and hoping that you get a raise or not, not building your skills and not being fulfilled. and you just listen to podcasts every day and you wish that you could do better or figure it out. I'm here to actually make those things happen for people. So my background is I started investing in short-term rentals way back in 2015 when my wife and I rented our spare bedroom out on Airbnb for$35 a night. And we only had one bathroom in our condo.
4:35Our condo was less than a thousand square feet. We had one bathroom and we rented our spare bedroom out for$35 a night. I have a portfolio of over$13 million of assets, short-term rentals, hotels. I generate a bunch of cashflow off of that. I have a ton of equity. And so now I'm able to sit here and talk to you about that, right? There's people that have made more money than me. There's people who've done it faster than me, but I went from like literally running out my spare bedroom for$35 a night to owning and renovating and building and creating these amazing experiences in these hotels and homes.
5:06And the things that I have learned is what I'm now teaching, which is, which is escape velocity or sorry, which is the velocity of money.
5:14Natalie Palmer:Okay. Perfect. I can tell you guys, I always know when my guest is a podcaster because I barely have to ask any questions and they just like run with what I say. So I'll go, I can keep going. I didn't build a bill right into it. No. Okay. No, one thing I really do want to point out though, that you said was the like real estate is a Trojan horse for freedom because I so many times like that's like what happened with me like real estate did help me like be able to do other stuff and like start a summit and start a podcast and like have time for these other things that I care way more about than property management um but there's so many times that I catch myself being like why the hell am I doing all of this because I could have just stopped at real estate like we were comfortable with like just the income from that but I like the way that you framed it.
5:58Natalie Palmer:Like I took on like a summit and a podcast because it was stuff I like wanted to do. So you're getting rid of some of my guilt there. Cause I've like always wondered like, why did I take on so many more projects when I could have just stopped and coasted? So that's a good way to frame it. And the catalyst for my wife and I was, we were, we were corporate junkies. Like I was like a corporate ladder climbing junkie. That's what my mission was. I said, I was going to run the company. And I got up to a place where I was like working 10 to 12 hour days, back-to-back meetings. They were all conflict conversations.
6:30So that was really energy draining. It was not like me and my superpower and me like saving the world and changing the world. It was me just like dealing with employee problems and these like little small issues that turn into big issues. And like, nobody was like creating anything that I felt valuable. And so I was getting burned out and my days look like I would wake up, maybe I would go to the gym, maybe not. I would commute to work. I would work for 10 to 12 hours. I would come back, probably still do a little bit more work. Maybe I was drinking at the time, having a bottle of wine or whatever, having dinner, watching Netflix, going to bed and living that life on repeat over and over and over again until we decided to quit and figure out a different way of living, which was then to go invest in real estate so that my life could be what I wanted it to be.
7:18But because I was living that life of my day on repeat, giving everything to my job, I didn't have enough space to even think about what I wanted to do with the rest of my life. So the real estate, so like your point where, okay, you, you created enough income that then you started doing these other things. That's the point. You don't even have enough space right now. You out there listening, you don't even have enough space right now to think about what you want to do next. You know, you want something more, you know, you need some additional income. You know you need to get off of the dependence of your boss or your job, but really what it's going to do is it's going to give you the space to breathe because you're not going to have to trade your time for money, right?
7:57When you trade 10 to 12 hours a day for a paycheck, there's no time left to go create what you want to create in the world. When you have real estate, yes, it's not completely passive, but the upside and the return on your time is way more, way more. And so it allows you the ability to think about and execute on other things that you might want to do. Right now, you are stuck in this rumination of, I don't know what to do. I can't think about it. I don't have enough energy. I'm depressed. All of these things, you can't even think about what's beyond what's in front of you because you're just so stuck in your current reality.
8:34But what the real estate does and the type of real estate is it allows you to free yourself from that. And then your mind and your body can start creating, or at least thinking about and dreaming about what's next. And it gives you the next step. You can see the next step and then you can start really creating what you want to create.
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9:26Natalie Palmer:Okay, can we tackle this a little bit? Because I feel like this is almost a catch 22. The real estate is the vehicle that gives you this time to think about what you really want to do. But also, I feel like you need time to think about what you want to do to start getting into real estate. Otherwise, you end up, like you said, in your uncle's condo complex with a bad deal. So how do you, if you are that person that's just in the hamster wheel right now and you really want to get into real estate or make the next move, how do you give yourself just space to think about a good investment if you're just constantly like you know day-to-day living life on repeat you you have to start saying no to people you have to start saying no to people that are not serving you because you haven't set boundaries for yourself and your energy you're not protecting your energy and you're not allowing yourself to take time for yourself you cannot pour from an empty cup so a lot of the people that are out there saying i don't have enough time because everyone's coming to me and I got to do all this other stuff for other people.
10:30Stop doing stuff for other people. Only do things for yourself. Only do things for yourself. And a lot of times only doing something for yourself means waking up a little bit early, drinking your coffee, reading a book, writing in your journal, literally like spending time with yourself, doing a meditation, priming, like you can't get different results if you keep doing the same thing, right nothing changes until it changes and so if you just need like something to change then you need to do something different and the something different is usually spending time with yourself and creating space for yourself which means that you have to say no you have to say no to going out you have to say no to the dinners with people you don't like you have to say no to your boss you have to stand up for yourself like with yourself and other people and say i'm gonna to spend my Sunday working on myself, planning my day, getting rest.
11:21I'm not going to do anything. I'm just going to be, I'm going to be myself for myself, for my future. This is how successful people become successful is they carve out space for themselves to work on the things that are most important to them. And if you do that on a consistent basis, you will find that you're able to then dream and think and believe. One of the simplest things that you can do to create space for yourself to like come up with what you want to do next like what's at like deep in your heart that you believe you want to do is go on a walk without your cell phone or music or anything just go on a walk preferably in the woods or like whatever nature you have around you i'm serious
12:01Natalie Palmer:i'm serious in the woods i watched too many spooky like mr ballin episodes to go on a walk by myself in the woods without my phone, but okay. Okay. I hear you. Okay. If you have your phone completely silent, no vibrate mode. Yeah. Put it in your pocket. Exactly. But, and do it for longer than 15 to 20 minutes. And what you, what will happen is you will get into this different mode. This is like true for all humans. If you walk without your phone and no distractions, no disturbances, no technology, no nothing. And I would do it alone. Don't do it with somebody else. if you go with somebody else go different directions right literally just going for a 25 to 30 minute walk it'll take you 10 to 15 minutes for your body to kind of get in the zone but in your mind but you will see that your mind begins to come up with not come up with but allow you to feel what's always been deep down inside of your heart that you want to do and if you do that on a consistent basis it might not be the first day it might not be the second day but you will find and feel what you really want to do in this life.
13:06And so a 30 minute walk is possible, but your ability to become your future self is dependent on doing the things that your future self would do. And you do them today. Meaning right now you're overloaded, you're overwhelmed, you're stuck in this cycle, you can't find space. Well, for you to become this future version of yourself, that's living out their dreams and they own a bunch of real estate and they, they have fun and they have space in their day your future self had to do things like tell people no and turn down invitations and spend their days working on themselves and go on these walks and go buy real estate and go do things that nobody else is willing to do that's how you become your future self is you do the things that your future self would do to get there and so it's sort of this you know spooky and not spooky but it's sort of this like weird concept but like, like your, your future self, like who you want to become and what you want to do.
13:58It is literally only dependent on you doing the things that will get you there. Like, it's so simple. If, if I want to own a bunch of real estate, what do I got to do? I got to go buy a bunch of real estate. And yes, there's a million little steps in between there, but that's what I mean is each day you do those little steps that your future self would do to get there. And if you don't know anything about anything, then you got to go get around people. So that's the second piece of this. You got like to create space and to go figure out what you want to do. And if it's around real estate, then fine, but go create space for yourself.
14:29And then the second thing is go get around people that are already doing what you want to do. Whether that's community, whether that's meetups, whether that's like coaching, mentorship, you know, podcasts are a great way to start, but you need to actually do something with that information. You can't just listen, listen, listen, listen, listen, listen, listen, because listening and consuming is distraction. listening to another audio book, listening to another podcast, it is a distraction and it is a delay tactic by perfectionists they use to stop themselves from going and actually living their life.
15:02If they go read another book, if they go listen to another book, if they go listen to another podcast, if they go clean the kitchen, if they go check another box on their to-do list, that's them delaying because they're too scared to actually go do the thing. So like consuming, consuming is good for a little bit, but you know more than you think you do. the way to get what you want is by acting. It's okay to consume a little bit of information, but it's better if you just go and act and you tell people, this is what I'm doing. This is what I'm doing. This is what I'm doing. And you go take the step, step, step, step.
15:34That's how you become your future self is you literally take action and you stop distracting yourself. You stop delaying. You stop waiting for perfection. And you realize that no one is coming to save you. no one is going to do it for you no one can help you other than yourself they will help you when you commit to yourself but if you haven't committed to yourself then no one wants to help you if they know you're not serious if you haven't taken the first step if you haven't done what you need to do to help yourself first then no one else is going to come help you and so getting around the right rooms getting advice taking that advice and following up with people about what happened what you did do, what was successful, what wasn't, that is a great way of like getting into community, but just listening to another podcast and not doing anything with it.
16:20That's like, that's not going to get you anywhere. It's taking action. So I will go over velocity of money. I will tell you everything you need, but short answer is like, take this information and actually go do something with it.
16:31Natalie Palmer:Okay. Let's pause right there. So do you have like a formula? I don't know if that's like the right word, but like how much, cause you mentioned like having time with no distractions but also some podcasts and some audiobooks are good and then also you said getting yourself in the right rooms and like in the right communities do you have like a ratio of like what percent like how often should you be consuming new content how often should you just be taking time to like think and how often should you be like out there networking and stranding yourself with people versus taking alone time i think alone time is probably 10 to 15 of your week.
17:12And the way that I like to structure my week is like to protect my energy. So Mondays for me are very much like, there's going to be a bunch of stuff I have to catch up on, but I try not to do that until the afternoon. And I really protect my energy in the mornings. I work out every single morning during the week because that helps me get in the right mind. And then the most effective thing that has worked for me has not been content or podcasts. It's been community and paying to get into the rooms because once you pay, no one cares that you paid because you all paid to get in there. It's just a, it's a filter for people that are serious.
17:52And so if you're balking at prices to get into rooms, then you're not really serious about your future because generally the information is going to be the same, whether it's me or you or other people in the Airbnb space or the hotel space, but it's about the level of connection that you're going to get and about the people that are in the room. If it's free to get into a room, do you think that there's going to be a higher level of knowledge or a lower level of knowledge? So usually the higher price of entry is going to dictate the quality of people and quality of information and quality of action takers.
18:32Because whether we'd like to believe it or not, generally the people with more money were the ones that took the most action to get where they were. The people that sit on their heels and sit and wait and think are not the ones that are making the most money. And so getting in community and participating in community, so networking, whatever you want to call it, is really going to be the thing that changes your life. That's what changed my life. I got into the hotel game. I got into a mastermind. Within six weeks, I bought a hotel. I had, I had delayed and delayed and delayed. And I said, this is too much money, but I was like, whatever.
19:06I put some cash down. I put the rest on a credit card. It was$35 ,000 at the time. That was the most money I'd ever spent on.
19:12Natalie Palmer:It was for the hotel or for the community? Hotel community. Okay. But then I was, I was an owner of a hotel within six weeks. I was a partner, but that you don't buy a hotel on your own usually. And so within six weeks, I was able to, because I got in the community and I met the people in the community and I got on the deal and I raised money. So I got over that fear. I took more action at six weeks than I had in the last six months to grow, to grow. So especially if you're trying to grow, consume a little bit, like definitely get some ideas, but after it doesn't take much to consume or the right information you can hear oh i heard about cost segregation oh i heard about um cap rates oh i heard about this okay that's that's all you need to know go find the right community that you need to go buy the hotel but now that i'm in that community there's like net worths of like tens of hundreds of millions of dollars in there and so do you think i'm going to be able to have enough resources to go do whatever i want yes would i I've been able to find those on my own?
20:15No, or it would have taken me years. So what you have to realize as an entrepreneur, as a real estate owner, as a business owner, your ability to collapse timelines and compress finding all the resources, like that's what will allow you to be successful. But usually we're too in our heads and we're too perfectionist and we think we can do it all on our own, but we don't know what we don't know. And even, even maybe we do know, but the communities accelerate your ability to execute and they're holding you accountable. Great communities hold you accountable. And so getting in and paying the money is your commitment, right?
20:53Because if you put money down, you're like, I got to get my money's worth. I got to get my money's worth. And so that's what the money's worth is your level of commitment to yourself. And everyone's in, everyone's all in, in those communities, at least the good ones. And even if it's not a good community, you'll learn something, you'll have something to take away. It may just be the people that you meet in there, but that's huge because now in these communities, I have a network of hundreds of people that are at the top of Airbnb and hotels, everyone that you've seen on social media. I'm friends with all these people now, right?
21:23Like I was at a retreat and I walked in and I walk around the corner and there's Ben Wolf and Isaac French and Seth and Tori Bolt. And I'm like, Hey, it's my buddies. These are my buddies because I started my podcast and I joined these communities. And it's not about, oh, look at me. I'm cool. I know these people. It's about, I am now connected to the people that are doing the coolest stuff, the biggest stuff, the stuff that I want to be doing. And I never would have been able to do that had I not spent the money on myself. And when I started my self-improvement journey, just like two and a half years ago, my first coaching program I entered was Dan Martell's and it was like$8 ,000.
22:00And that was like a lot of money because I'd never spent that on myself outside of buying a property. And this is the problem with people that do real estate is we look at individual properties, individual deals, and we like, how do I save enough money, spend the least amount of cash? Like it's this very almost like scarce mindset around like investing is like, how do I make this as small as possible and as safe as possible? And, and so with, with investing, I can take my$8 ,000 and I can, you know, put that into part of a deal. And I know my return when you're spending this money on yourself, that$8 ,000 is just Am I going to get a return?
22:36I don't know. What's the ROI? What's the IRR? Blah, bitty, blah, right? That's how I was thinking back then. But then Dan Martell's program changed my life for lots of different reasons. And over the last two years, I've spent over$200 ,000 on coaching programs, mentorships, self-improvement, therapy, spiritual coaching. And I will tell you that my life is absolutely skyrocketed and is on the trajectory of exactly what I have desired. It's not been easy, but it's been fun and it's been challenging and I've been growing and it's exactly who I wanted to become. And I'm so thankful that I was, I spent that money and that I got over myself.
23:11Natalie Palmer:So how do you manage being in so many groups or how many communities are you in right now? Cause I think I had a point where I got like mastermind fatigue and I just was like, I'm in too many to even get the most out of each one. How do you like filter down which ones to spend your time in? That's a good question. I think in the beginning you should just like go all out and be as like aggressive. That's how I approach things is like, okay, I'm behind. How do I get ahead? Okay. Let me absorb. Let me connect. I think if you're in a growth phase, a stretching phase, you should be in there, but you should be asking questions.
23:48And then I don't, this is a good question. I don't have a good answer for this because right now I have my community and that's like priority. Number one, I have a couple others that I'm in that I have put on the back burner because I've consumed enough and I know what I need to do, but I still use them when I have actual questions, like very specific questions. The way that I treated them before is I'm going to ask, I'm going to connect, I'm going to meet with people, right? So, and then I'm going to show up to every single call. I would say if you're going to get in one, be very active in the first six months.
24:27And if you can act on the information much sooner than do that. That's my advice. And then what are you trying to get out of it? Right. I'm in a hotel mastermind. I'm not going to join another hotel mastermind. You know what I mean? Like I'm in a content unless, unless there's something else that I'm missing, like, Oh, I need a YouTube specific thing, but like, don't just go join a bunch. Cause everyone's asking you to go join a bunch. And, but if you're resistant, ask yourself why you're resistant because resistant to just joining a community at all okay yeah because i'll tell you an example um there's someone in my community her name is chris she was not going to join and her her objections were i don't have enough money i don't make enough money to get approved for a conventional home loan and uh i'm not ready and if i if i do have enough money, I really want to buy a small thing because, because that's the scarce mindset of like, oh, well, if I spend less money, then it's safer.
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25:26When in reality, if you spend less money, you're actually not going to make as much. And it's a, you're not going to be able to recover your investment with within three weeks of joining. She's like, oh yeah, by the way, I have all this money in my IRA. I was like, okay, great. Like you have way more than enough to go buy an Airbnb. Good. We solved that one. She got a DSCR loan. Okay, cool. We solved the loan problem. And then one day she was like, I don't know if I'm going to be able to buy something in time for the end of the year to get a cost segregation. And I was like, look, just new real estate pops up every single day.
26:00Literally the next day, a property popped up. Perfect. First time, but a little stretchy Airbnb. And she put an offer because that's what we did for her. And And then the seller was like, hey, you have an out-of-state loan. I don't like that. And so I told her, I said, okay, well, still don't let them push you around, but go see if you can go get approved for an in-state just to make it easier. And she got approved for a conventional investment loan. And so now, and this property is about twice as much as she thought she was going to be able to afford or be able to buy. So all the objections that she held in the beginning, literally within three weeks were were like blown away and she's under contract she's gonna buy this property and she's gonna she's on her way to making 150 at least gross revenue 150 gross revenue so like anywhere between 50 to 75k a year on this one property within three weeks wait did she bring in a partner how
26:57Natalie Palmer:did she manage it being twice as much as she thought she could spend she had a lot more in her in her ira yeah she was like oh i don't know how to do that or i'm not going to do that she thought she was just going to spend her own like cash that she had saved in like a bank account and and that she couldn't afford the payment because of the jobs that she had her and her husband but it was like no take it out of the ira and we have a bonus depreciation so don't worry about being taxed on it yeah you're gonna have to pay 10 right you have to pay 10 but that's fine and so getting back to your question is like if you are objecting to joining a community I think you need to look at why you're objecting and ask yourself when you've been successful in the past and what it did for you in the past if you've ever had that experience because usually our objections are the things that will actually be solved once we join.
27:51Think about the gym. So many people are like, well, I actually want to get in shape before I go to the gym. I'm going to go get strong and fit and look good before I go to the gym. That's not how it works. That's not how it works. You get in shape by going to the gym and hiring a trainer and hiring a coach and getting better on your meal plans. You can't get better at something by just doing it somewhere else on your own. That's just not how it works anymore. There's just too much information, too many deals, and everyone in the communities, they're the ones that are getting access to everything anyways.
28:27So like you're falling behind because you're not a part of the community. So that's, that's how I feel.
28:35Natalie Palmer:Dan, that's deep. I mean, she almost enjoyed and she was three weeks away from having all this. That's just so crazy to think. And that's what I tell people, your dreams, they're so much closer than you think. And that's what someone like me or you or anyone in these communities can do for you is like help pull you forward when you're, when you're fear-based. because if you're in your head, you're not going to do it. But if you're in community and you have people like us helping pull you forward, help take the steps, I've been there, I've seen it all. And I want you to be successful. And I know that you can do this.
29:11And that's what it does is it gives you the confidence and the ability to take those steps forward.
29:16Natalie Palmer:I know you didn't come here to do this, but can we plug your new community that you launched? I feel like that just segues perfectly i will link it in the show are you taking in new people right now yeah we are for sure yeah because my goal is to help as many people like quit their job like or create financial freedom live their true purpose is really what i want and this is the way that i know how and i'll and and then we can get into the velocity of money so you guys i swear this was not supposed to be a sales pitch okay but i think you just gave us leads to people are going to be like okay where do i sign up yeah so they they can dm me on instagram they can dm me escape uh on instagram My Instagram is at Cassidy.Warren.
29:55It is me talking to you. It is me chatting with you. I'm not just trying to sell you. I really do want to help. But we are, just this last week, we had three people go under contract on properties. That was Chris, Evan with an Airbnb in Austin, and then Doug and Michelle with a hotel out in West Virginia that they're going to create in this crazy like, like Silver Springs Resort wellness facility. So that's all within like three weeks, literally within the community and they were not there before and we're getting everybody there so dme escape is called escape velocity the goal is to get you under contract in under 30 days and
30:31Natalie Palmer:create financial freedom for yourself very cool okay velocity of money let's talk about this and i know last time i had you on again i will link that episode you guys because that's where cassidy goes through like how he took that 35 a night airbnb and like bought the next property Like he literally step-by-step went through building his portfolio, but give us like, I want you to give us something different than last time. So give us like an overview of like, what is velocity of money? How are you multiplying your money each time you do a deal? Like give us that whole breakdown. Yeah, great. The foundation of real estate is creating value.
31:07It's not cashflow. Cashflow is fine. Cashflow can allow you to quit your job, but actually cashflow is the least valuable return on your investment for most investments. The value that you create is where the most amount of money is made, right? Don't you want to own a legacy property in the best neighborhood in your town? I bet you can tell me the zip code. I bet you can tell me the street that you would love to own someday where maybe they're like 5 million,$10 million properties. and they only go up for sale every couple of years. It's hard to get in, right? These are the neighborhoods and the areas that you want to be in because they're always going to be valuable and they're always going to grow in value.
31:53And the great thing about Airbnbs and hotels and ADUs, these are what I teach in the community, is you don't have to buy in a BCD class neighborhood or in the middle of the Midwest to create value because so many people are like, oh, I can only afford this much. And so I bought this long-term rental in Cleveland, which is where we bought our first property, but they go to the Midwest because they can create cashflow, but that's not where the most amount of money is made. The most amount of money is made in forcing appreciation. So the velocity of money has four accelerators and I'll go through them all, but I'll just, I'll list them out here.
32:35So the velocity of money has four accelerators. The first one is leverage, which is debt. And I'll go into these, but the first one is leverage, which is debt. The second one is forced appreciation, not just appreciation, forced appreciation. Then there's equity or free equity. And then the last one is tax benefits. So those are the four. So the first one, and actually the first two are what really make the whole velocity money concept valuable and what makes real estate so valuable. So the first one is leverage. Leverage is debt. Leverage is your ability to buy an entire asset, an entire property for a fraction of the price.
33:15yes you're taking on debt you're taking on a payment but you're getting to control the entire asset and like if you were to do this on stocks if you bought one unit of stock you get one unit right well with leverage when you buy one unit you actually get five units right if you're if you're leveraged at 20 so yes that's where cash flow comes into play right it covers the debt but that's why it's not that valuable cash flow should just cover your debt and then obviously any additional is a better return. But leverage with forced depreciation is where the magic happens. Because if you put, let's say you put$100 ,000 down on a million dollar property, that's 10%.
34:00But you put$100 ,000 down on a million dollar property. And let's say you add some renovations and you add an extra$600 ,000 of equity. That$600 ,000 is on top of only the$100K that you invested.
34:16Natalie Palmer:Well, and what you put in to... Yeah. Let's just say you created a$600K total. Yeah. So you put some money in to fix it up, but you created$600K. So basically though, with leverage and forcing appreciation, if you were to do that on a$300 ,000 house, you can only create so much forced appreciation, right? If you do that on a million dollar house to 2 million, as you get bigger, the numbers get bigger, right? But any value increase is on the total value of the property, not just what you put in. That's why like a VA loan, if you do like a VA loan with 0 % down and you can create a ton of value, meaning you come in and you make improvements to the kitchens, the bathrooms, the backyard, you add a pool if you're in the right market, you've just created a ton of value, but you didn't put a ton of money down.
35:07That's why leverage plus forced appreciation. And so So the last property, the last house that we did in Tucson, we bought for$835 ,000. We put about$225 ,000 into the property, and it's worth about$1.5 million. And so we created about, I don't know, what is that? $500 ,000 in equity? We created$500 ,000 in equity. The cash flow that we get every year is about$75 ,000 to$100 ,000. but now instead of appreciating on uh the 835k we're now appreciating on the 1.5 million which means after five years 1.5 million is now going to be what 1.65 maybe 1.7 i don't know i can't do the math right now but you're appreciating on a higher value asset and the cash flow is actually the least amount of money that we're getting from there.
36:03Natalie Palmer:So with your philosophy on this, like, how come you guys even held, what's the thought process between holding that property for five more years? Why not just sell and have so much more money to like, you know, do another flip like that? Like what's, you know, with your, with your point of view here, it's like the cash as like pennies in comparison. So why hold it at all? A couple of reasons because we just did a ton of work and, uh, we can, we were making active income. So if you have active income coming in, like if you're a consultant or you're working at W2 or you have a property management business, you want to keep focused on that and keep the machine running too.
36:46So the reason why Airbnbs are so great and they fit into this velocity of money strategy is because of the tax benefits. And so we just created a ton of value. Then we can also depreciate that property and offset our active income, which then allows us to go buy another property and do the same thing over and over and over again. I still like buy and hold, but usually your tax benefits run out after about five years. You use your depreciation up after about five years. And so that's the fourth accelerator of velocity of money is tax benefits. Otherwise, if you're -
37:21Natalie Palmer:So did you do a cash out like refi on that one? We haven't done it yet because that's when rates like skyrocketed. And so we're going to do it. We're going to do it either this year or like in the first quarter of next year. So you did a cost seg right after. Oh, yeah. A hundred percent. Yeah. Cost seg, depreciated, took all the bonus depreciation. So, okay. Okay. And then that's what you're saying by around year five, any benefits of that would have kind of tapped out. The tax benefits. Yeah. And so then you have to make a decision to sell. And so there's, there's another piece of the velocity of money that, that helps with like when to make a decision to sell.
37:52But the reason we don't just sell is because we want to hold on to them to get the tax benefits. And we still want the cash flow. It's not like we don't want it, but it's really the equity that is the most valuable and using the tax benefits to offset our active income. And so anywhere between three to five years, maybe more, depending if you really love the house and the location is when you want to think about selling. But it's better because of leverage and forced appreciation, if you have active income coming in, meaning your job or your consulting income or property management, whatever you're doing to do non-real estate income, buy the assets, improve them, rent them out on Airbnb, hold them, and keep doing that.
38:38Because leverage plus forced appreciation is where the most amount of value is created. If you just sold the asset or did a cash out refi, cash out refis are good, you just don't get as much access to the equity. But if you sell it, you're not really, if you don't have any other active income, then yes, sell it and use it. But there's going to be additional tax implications. You might have to do a 1031, which doesn't lead you down into like the best decision-making path. So if you look, most real estate investors, most people invest in real estate, they're not full-time or they're full-time, but they have a cash business, right?
39:14So Grant Cardone, he's got a cash business he's got his speaking gigs he's got like however he makes money uh doing keynotes he's got his communities all that stuff and he takes all that cash and he goes and buys property that he can appreciate and then he'll sell it at a certain point right depending on how much equity he has and depending on how much tax benefits he's used up on the asset so the reason i call velocity money is because you want to look at how quickly you can increase the value. Yes, how much cash flow, like you don't want to be underwater, or underwater too much. And you should still be making money.
39:49So if you improve the asset, you should make more cash flow. That's, that's sort of the correlation that I'm making, right? If you improve the asset, yes, you're increasing the equity, but you're also, you should be increasing the cash flow too. And then so you're looking at how quickly you can force the value. And then how much tax benefits do you have left after the fact? And usually that's anywhere from three to five years. And then in that three to five years, you're just letting it sit, you're letting it operate. And then you take your active income and you keep buying more and more of these.
40:17And what I will say is usually the best thing to do is to buy bigger and bigger or higher price per square foot each time. Because every dollar that you put in on renovations, you want to get like$3 back. Which is why I say high price per square foot neighborhoods, because that's how you do it. Because it's going to take the same amount of time and the same amount of effort on the bad neighborhood versus the good neighborhood, right? And so if you're going to spend money, go spend it where it's going to give you the highest return. And again, leverage, forced appreciation is where the magic happens.
40:53And the way that you make the most amount of money is by forcing the most amount of value. You're going to do that in a higher price per square foot neighborhoods because you can do a similar level of construction. But if you do it in a higher price per square foot neighborhood, you're going to get a higher return.
41:10Natalie Palmer:On this property in Arizona, I don't know if you know the numbers off the top of your head, but like what was the price per square foot when you bought it for the$850 ,000? And like what were the comps priced per square foot? So I don't know the exact price per square foot numbers, but here's what we do know, especially in Tucson. Like that's like we know that market really well. There's like four neighborhoods that are like the best. And we knew in that neighborhood that with a pool and with the updates that we were going to make that it was worth about 1.4 to 1.5. So at that price, it was still undervalued a little bit, but we knew that if we added a pool and we did everything that we know that we know how to do based on the comps, it was going to be 1.4 to 1.5.
41:53Natalie Palmer:I've never done a flip before. And I've been like looking into doing one and this is just from like watching YouTube videos. But what I've heard is like you should never go for a flip where how do they say it at least the finished amount the the final price should be at least 25 percent more than what you're purchasing it for that's like the margin i've kind of heard and i cannot find that anywhere i'm like looking for stuff in like the range between i don't know 600 to like 850 000 to purchase and everything i find is like maybe going to be 850 to a million after like i can't find that 25 margin but you found like double the reason they say 25 for traditional flippers is because of selling costs and taxes that they have to pay because if you're flipping a true flipping means you're going to sell it right and that means that you've owned it for less than a year which means you're going to be on the short-term capital gains and so you got to pay what is it like i don't know 40 on the gain and California will pay like 50%.
43:01Natalie Palmer:Yeah, exactly. And so then, then on top of that, if you, uh, if you sell it, it's considered active income. So you're going to pay income taxes on the profit as well. So that 25 % really, I don't like flipping. Let me be clear. I don't like flipping my model. This is good to know. Oh yeah. I don't like, unless you're going to do a full flipping business. I don't like it because the number, the margins are too thin. You're too higher price per square foot, higher or better neighborhood, right? If you do a luxury flip and you turn into a short-term rental, you get all of the benefits of everything.
43:37This is what I like to do. I'm like, how can I get the most amount of value? So buying the best neighborhoods, you get the highest return on your dollar for doing the luxury flip. Your clientele wants more than what a flipper could do, right? They don't want the white cabinets with the gray floors. they want if you create an airbnb a really great luxury short-term rental that's what your buyer is going to want so you're creating additional value and you're holding it and you're creating a bunch of cash flow so it's like all the best of both worlds so everyone says airbnb is dead no screw that they just haven't found the right model this is the right model of buying the right neighborhood make the right improvements hold it for five years as it being a short-term rental and then decide what to do with it after.
44:23And let's say, for example, you're a high-income earner. It's a couple, high-income earner, a dentist and a software engineer. You're making 500 grand a year, probably a million dollars a year. Your tax bill right now, let's say you make 500 grand a year combined. Your tax bill right now is about 200 to$250 ,000. All you need to do to get a refund back first year, You can get a$250 ,000 check from the IRS. All you need to do is buy a million dollar Airbnb. That's it. Do what I just described. You don't even need to renovate it. Just buy a million dollar Airbnb. And with the cost seg and depreciation, that couple will get a$250 ,000 check back from the government.
45:07And so most people don't want to be full-time real estate investors, right? That's not what I'm teaching. I'm not teaching to go like be a full-time real estate investor and like that's your life now that's not what i know nobody really wants to do that like let's be honest but if you buy that couple that makes 500 grand if you buy a million dollar property and you make a little bit of improvements to it you put on airbnb you've just saved about 250 000 a year for the next three to five years on that one property and you've improved it and it's appreciating so total on that one investment i'm just going to do rough numbers.
45:45Let's say it made about conservatively 50K in cashflow. So the tax savings are, let's call it$750 ,000 over five years because the land. So 750 ,000. And then with 50K over five years, it's 200. So we're at a million dollars between cashflow and tax savings. And then if they, if they added a little bit of equity, let's just say it appreciated like normal over five years, you're at what? 1.2 million in an average market. So now one property generated a total value of$1.2 million in five years. That's 750K in tax savings. So legitimate, you're paying a shit ton of taxes, that couple. They save that, they got cashflow and they got appreciation.
46:35That one property generated$1.2 million in value, cash plus tax savings. And every American, every couple can do this, but they're too afraid and they don't understand it. And Airbnb is not dead. You can create a ton of great properties, but most people are just too fearful and they don't understand how it works. And they don't understand what their life could look like if they bought if that five hundred thousand dollar couple if they bought one one million dollar property every year which they absolutely could do with those salaries if they bought one one million dollar property every year and in five to ten years they would have let's just say five to ten properties with a portfolio worth over what would be seven million just this wine 10 million by yeah 10 million and they're generating 50 times 500k in cash flow and they could do it in their backyard if you live in seattle and in the bay area in neighborhoods
47:38Natalie Palmer:in arizona utah all those places are banning airbnb so maybe you can't do it there not not everywhere but in those in in those areas around there though so like in the seattle area you can go up to the san juans you go to leavenworth you can go to cleelum you can go to the coast you just need to know the right places to buy and you need to know the right updates to make. But, and the other thing about cashflow, if you're that$500 ,000 couple, right, the software engineer and the dentist, that's why cashflow is not as valuable for you. Like people get so stuck on cashflow, but if they're making 500K a year, what do they care about?
48:12They don't care about cashflow. They can cover the payment if they lose a couple months out of the year. If they're still making 20K a year on cash flow, but they create$400 ,000 in value or$700 ,000 in value in taxes and appreciation, what's worth more? The cash flow or the tax savings and the appreciation over five years. Okay.
48:33Natalie Palmer:So talk to me now about the couple that's maybe making 80 to 100 ,000 a year. What are their options here? Yeah. Great question. So the 80 to 100 ,000, you still want to take the same approach. You're going to have to do things a little bit differently. You might have to bring on a partner. You might have to raise money. You might have to like start a property management business, right? You have to figure out where the down payment and the renovation cash is going to come from. But if you have a 401k, if you have an IRA, pull that money out. And, and, and the reason I say that is because what everything that I've just described is worth way more to you than it's sitting in your IRA or 401k account.
49:15Yes, you will have to pay the 10 % tax, but you don't have to pay that until the next year. If you buy the right property, you will pay zero taxes on withdrawing from your 401k, not the fee. You still have to pay the fee. But when you're in the lower income bracket, you might want to go buy a cash flowing property. But I don't believe that. I think the better path is to go find a partner and go create a ton of value like I just described. The sooner that you can get into the bigger deals, the sooner that you're going to make more money because the real magic happens when you trade up. And so if you can go do some, maybe like a luxury flip, maybe you sell it or maybe you hold it for a year and then you sell it so you don't pay as much in taxes.
49:58You just have to think about a couple of different strategies to really take you to the next level, but focus on creating as much value as possible. and maybe you get some sweat equity, right? So like, if you don't have any cash, you need to go prove yourself out or find people that trust you to go do what you say you can do. Find someone with money and you don't know who has money and you just haven't talked about it. So nobody knows that you're raising money or that you want to partner. And so you're sitting there like, oh, how am I supposed to find somebody? Look, the most amount of money that's ever existed was printed in the last five years through COVID.
50:3480 % of the world's money supply was printed in the last five years. 80 % of the money that's ever existed in the world was printed in the last five years. There's more money that's ever existed ever in the history of the world. There is money out there. You just have not told people what you're doing and why they should trust you. And you haven't proven that you can be trusted, but you just haven't even said, this is what I want to do. So nobody knows that you exist, right? So partnering with somebody is going to be probably your best bet or starting a property management business, like a low barrier to entry.
51:07And you're just going to have to like, get good at doing something outside of yourself. And so if the other, the other way is get promoted at work, make more money at work. People forget this hack. Hey, go build your skills. And instead of making a hundred grand, how quickly can you get to 150, 200, right? Cause if you can, if you can make more money over the next five years and be investing in real estate at the same time, that's a win-win. So you became a better person. You grew your skills. You made more money. You invested in real estate along the way. You did bigger and bigger projects. Maybe you figured out how to raise money.
51:44Like this is what it's about is like, you got to go do something different than you've ever done before, right? Yes. It's easier for that$500 ,000 couple unless they're, you know, like just drowning in debt. Cause that's what can happen to people with money as they just drown in debt, but it's, it's about becoming a different person, right? Becoming a different version of yourself, doing something different. And that means you're going to have to do different things like raise money or partner, but we all want to do it on our own, but that's not how you, that's not how you do it. So.
52:13Natalie Palmer:So in your opinion, what would be, if you are that couple in the like 80 to a hundred thousand dollar range and you're ready to invest and do the velocity of money strategy, what would be like the minimum purchase price you would go for? Or is that even a metric you would look at? Would you just be looking at price per square foot or just how much appreciation you can force? Like what would you look at before they go start finding partners and finding the property? Yeah. So the velocity of money is all about how much value can, can you create with the money that you have as quickly as possible?
52:43Natalie Palmer:And so like a, like a number, like I always, I mean, you did say for every$1, get three back. That's really what I like to say, but it, But at that level, you're probably going to do a one to two, but it's fine. Like I've got a guy in the community. His name is Carl. He does stuff out in Connecticut. He finds houses that are like 184 grand, but he makes them worth like 350 to 400. Okay. That's great. That's you just made 220. You just doubled the value of the property. Right. So, but it's your ability to go find those deals and do it. And so like I could talk about percentages. I don't even know.
53:15I like to, if I can double my money, especially on a short term rental in a very short amount of time. but you need to add up the equity that you create the cash flow and then the tax benefits i usually don't count tax benefits towards towards the return um but the amount of equity that you create and then the cash flow over the first few years you should be able to double your money that's that that's the way that i feel about it and so buying as big of a deal as you can i know this is scary for people this is scary for people but like if you think you can only afford a 300
53:46Natalie Palmer:out your entire retirement find partners by the biggest deal you can it's like contrary to everything we're told like start small buy the little multi-family apartment and no it's all the same oh it's all the same it's all the same natalie like the the little airbnb that that you bought is the same as the bigger ibb it's just like what what does the market need and can i provide that and how creative can i get the bigger that you think the more money you'll make faster and we all limit ourselves and and i have to say this especially in the short-term rental space there's so many creative and amazing women but so many of them think so small oh yeah and they like belittle themselves and they they like think that they're not worthy and it's it's so sad and so i have a huge heart especially for the women in this community that know that they can do it they believe like they have that desire but something society or their family or the relationship their own limiting beliefs they don't believe in themselves and they're quiet and they're meek and it's like no come to me i want i'm going to build you up i'm going to lift you up i want you to be as successful as possible there is so much room out in this world for people to be big and expansive and creative and in the end like buying one house i hope it's the smallest thing that you ever do in your life.
55:14I hope buying an Airbnb in 2025 and 2026 is the absolute smallest thing that you ever do in your life because it feels big right now, but honestly, it's nothing compared to what's possible out there. And this is just the first step to you being able to live the life that you want.
55:31Natalie Palmer:Man, that's so deep. You're telling this to somebody who has an entire podcast about Airbnbs, but yeah, this should be the smallest thing. like you're so right um but i believe i believe in it though yeah i believe in it but what i believe in is accelerating it and going bigger sooner because don't you want to be in the best neighborhood don't you want to say look i own that and it makes me a bunch of money and i did it and i figured it out and then have that be again the smallest thing that you ever do because you found the confidence and the belief in yourself to go actually live your purpose.
56:10That's why the real estate is a Trojan horse. Because if all you do is ever is buy$300 ,000 houses in the middle of nowhere, you're selling yourself short. I get it. You can make money and you can do some stuff that you believe is something that's huge. But what you're going to learn along the way in who you are is really the point of this. And having the money to then go be like, oh, I'm going to go be a podcast host, or I'm going to go be an actress, or I'm going to go travel the world. I'm going to go spend time with my kids. I'm going to go teach them to be expansive. I'm going to go teach them to be successful.
56:49And I'm going to go teach them that anything's possible. If you're too scared to buy a house, a short-term rental, I'm sorry. I'm telling you right now, like you're not going to get what you want out of life because as much as I believe in this, this is also like very easy. And I didn't like, I'm not meaning to like belittle or demean anybody, but it's very easy. It's just our own fears and limiting beliefs about what's possible is getting in our way.
57:15Natalie Palmer:Do you think there's any place for somebody like when you talked about the$500 ,000 couple, you mentioned like, they don't care about cashflow. If there's a couple months that it's not covering they they can pay for that but that couple that is only making like 80 to 100 a year that is like detrimental like missing a couple months of payments could be like critical so do you think that there's any like place for that person to start with the 300 000 midwest property or would you say like get your partners and join a community and like you just go go bigger go home from the beginning yeah yeah i i think i think do you think it's worth like getting your reps in on the smaller low stakes deal or it's just not even worth it go all out here's an example there's me and then there's rich summers who has his podcast and i've been i've been working with him quite a bit we started at the same time rich probably has two to three times my net worth and two to three times or more my cash flow he started in commercial real estate he bought more he went harder he started his podcast sooner i'm not comparing but when i do compare if i would have thought bigger and if i would have gotten out of my little bubble and if i would have gotten into community sooner if i would have spent the money sooner on self-improvement and getting into community and learning and growing i would have been so much further along i would have been so much further along but the longer that you wait and the smaller that you play the longer that you stay small the longer that you'll have to wait so the amount of time and effort and energy that you spend on the three hundred thousand dollar midwest deal compared to the 1.5 million dollar arizona deal is the same it's the same but you just don't know what you're capable of right now you're not in community you don't have people around you that are saying no yeah i'll partner with you yeah i've got you don't realize that there's people out there that have$500 ,000 ready to roll right now.
59:17Natalie Palmer:Yeah. You don't realize how much money is out there and how willing people will be to invest in you when you're in the right community. It might not be your first deal. I'm not saying it's gonna be first deal. But what I will say is that if you there's this concept around goal setting, you know, 10 extra goals, set a bigger, set them higher. Because if I say, oh, I'm just going to buy a$300 ,000 house, that might be all I ever do? If I say I'm going to go find this massive property and I'm going to generate, you know,$200 ,000 in cashflow, I'm going to create a million dollars in equity. What am I going to go look for?
59:54Am I going to go look for the small shitty house or am I going to go look for the property that's going to be closer to that goal? And am I going to go try to figure it out? But the problem is, is that we don't believe in ourselves that it's possible. And part of the reason we don't believe in ourselves is because we're on our own, because we're not around the people that are pushing us further and telling us like, why would you ever buy that house. Why would you ever buy that? I don't care if it makes money every month. You're going to sell it and you're going to lose money because it never grew in value.
1:00:23People are like, why are you in Tucson? It's like, well, because I know I can generate a ton of equity. Should I go into Scottsdale? Should I go into different markets? Maybe. Should I have gone to commercial sooner? Yeah, maybe. But I also love this model because you can get a ton of benefit out of it. And so for the people that are like, they're probably listening to me and just shaking their heads and I get it. But what I'm telling you is the sooner that you go bigger and the sooner that you think bigger, the more fulfilled you'll be, the happier you'll be, the more money you'll have. Money does solve a lot of problems.
1:00:55I'm just putting it out there. Having a stack of cash, having more cashflow, having more equity, it actually does solve a lot of problems. The people that are stuck in this flipping cycle of like, oh, I'm going to buy the$300 ,000 house and they're just flipping, flipping, flipping, and they're buying these and they're wondering why they can't buy more or they're just buying and selling these and they don't have any money in the account because the last flip is paying for the next flip and you're one dip in the market away from losing everything it's because it's because you're thinking too small and you haven't gotten around people that know what they're doing and they and people haven't told you hey stupid that model doesn't make money right and so you need to be around people like me and others that are going to elevate you to a higher level and then they're going to stretch you but that's the point because you want something different for your life.
1:01:41Natalie Palmer:I think we have to end on that note. So it's like so good. This is an episode I think people will be listening to like two or three times just to digest everything. And also Cassidy, I think it's official. We're going to have to have you back a third time because we didn't even touch ADUs or boutique motels. We only went into the Airbnb model. So stay tuned for that. You guys, there will end up being a part three because there's still too much. Well, and I have to thank you because the first podcast that we did together, I had so many of your listeners come over and follow me and reach out and message me.
1:02:13And you have probably like one of the most diehard, uh, groups of, of listeners. And I just appreciate you, Natalie, so much for having me on. And I appreciate everybody that reaches out. Anybody can DM me. Anybody can ask for help. I'm not guaranteeing that I'll, I'll coach you in the DMS, but, um, I'm here to support people for that. that's lovely gonna get to yeah and this is not a sales but this is not a sales pitch call if anybody knows me this is who i am this is how i i just pour into people because i want the best for them but you have to be ready and you have to be willing to to make the make the leap so
1:02:44Natalie Palmer:uh thank you so much natalie thank you and with that it is now checkout time thanks for listening and i'll see you back here next week lastly as airbnb hosts we all can appreciate a good five star review. So you already know a great review on this podcast would mean so much to me. Please subscribe, review, share, and connect with me in the show notes below. Bye.
From the publisher
This week I bring Kassidy Warren back on the podcast! You can listen to his last episode here, where he broke down each property in his portfolio and how he scaled to something bigger and better with each investment.
Today, we dive even deeper into that same philosophy with the "velocity of money". Kassidy shares how you can be doing the same amount of work on each STR you launch... but getting 2-3x more returns from that same project?! It all comes down to which deals you're pursuing.
If you're someone who's turning and burning flips or 1031 exchanges, wondering why you've done so many deals, but still don't feel like you're getting ahead, this episode is for you!
Connect with Kassidy
Thank you to our sponsor Lodgify – Take 20% off Lodgify’s most powerful plans with code novacancy20!
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