711 - The State of Pitching

11 Nov 2025 · 58 min

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In short

Scriptnotes Podcast Episode Notes: 711 - The State of Pitching

Episode Overview Hosts: John August and Craig Mazin Guest: Aline Brosh McKenna

Date of Release

Not Specified

In this episode, John welcomes back Aline Brosh McKenna to discuss the current landscape of pitching in the film and television industry. The conversation dives into the components of pitch decks, compare them with lookbooks, discusses the evolution of pitches, and explores contemporary practices for pitching, especially on platforms like Zoom. The episode also nostalgically reflects on the decline of single-lady sitcoms from the '90s and their cultural implications, with a bonus segment discussing McKenna's experiences on the set of *The Devil Wears Prada 2*.

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Key Topics Discussed

The State of Pitching

  • Expectations from Executives: Aline and John explore what executives look for in pitches today, emphasizing clarity and engagement.
  • Pitch Deck Structure:
  • Distinction between pitch decks and lookbooks.
  • Typical elements in a pitch deck include:
  • Idea Summary: A concise articulation of the concept.
  • Comparative Titles: Similar existing works for context.
  • Character Breakdown: Insight into characters and their dynamics.
  • Pilot Overview: Brief summary of pilot episode content.
  • Series Trajectory: Long-term vision for the show.

Evolution of Pitches

  • The shift to virtual pitching during the pandemic has changed the dynamics, leading to increased use of visual aids and materials.
  • Importance of presenting visual elements without text in slides to maintain attention on the speaker.

The Decline of Single-Lady Sitcoms

  • Cultural Impact: Discussion on how '90s sitcoms (e.g., *Mary Tyler Moore*, *Veronica's Closet*, *Just Shoot Me*) shaped media representations of women.
  • Current Landscape: Reflection on how social media and reality TV have supplanted traditional sitcoms, especially those centered around single female protagonists.
  • The characteristics of the genre:
  • Female-centered narratives often set in workplace environments.
  • Character development intertwined with professional life.

Contemporary Influences

  • Reality TV's Role: The rise of reality shows as a new medium for exploring relationships and dating dynamics.
  • Discussion of how updates in societal norms and challenges in urban living impact storytelling and character development in modern comedies.

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Listener Questions Pitch Deck Essentials

  • Rhea's Query: What content should be included in a pitch deck?
  • Emphasis on clarity, engaging visuals, and a structured narrative.

Writing Sample Advice

  • Sam's Dilemma: Seeking advice on breaking into the industry without formal education or connections.
  • Suggested to explore alternative creative avenues and consider leveraging writing skills in various industries.
  • Importance of resilience and adaptability in the current landscape.

Script Formatting for Stage Plays

  • Alex's Question: How to title characters when they are in character from a stage play within a screenplay?
  • Recommended approach includes providing character names with their stage play names in parentheses for clarity.

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One Cool Things

  • John's Recommendation: A "big-ass calendar" for better year planning and visualizing deadlines.
  • Aline's Favorite: Rare Form bags made from recycled billboards, highlighting sustainability and practicality.

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Conclusion This episode of Scriptnotes provides valuable insights into the changing dynamics of pitching in the film and television sector, focusing on the necessity for clarity and engagement in pitches. The nostalgic reflection on single-lady sitcoms offers a broader commentary on cultural shifts in media representation, while listener questions provide practical advice for aspiring screenwriters navigating the industry today.

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For more information and resources, check out

  • [Scriptnotes Book Preorder](https://scriptnotesbook.com/)
  • [Scriptnotes Live Event](https://www.squadup.com/events/scriptnotes-live-the-official-book-launch)
  • Various articles and recommendations discussed in the episode.

*Email: ask@johnaugust.com for questions or feedback.*

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Transcript

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0:00Hey, this is John. Standard warning for people who are in the car with their kids. There's some swearing in this episode. Hello and welcome. My name is John August, and you're listening to episode 711 of Script Notes, a podcast about screenwriting and things that are interesting to screenwriters. Today on the show, we'll discuss trends in pitching, both film and television. We'll also discuss whatever happened to single women sitcoms, and answer listener questions ranging from getting that first job to characters playing other characters. And in our bonus segment for premium members, we'll talk with our very, very special guest about what she learned making the long-awaited sequel to her hit film.

0:39Our guest is Aline Brosh McKenna. Hi. I'm so excited to see you. I haven't seen you in months and months. I can't remember the last time I saw you. I don't know. Incredible. This is your 36th Script Notes appearance champion. 36 out of 7-11. What's that? Oh, no. It's a big fractional number. It's a rational number. It's not 10%. It's 5%. Yeah, about that. Yeah. I love it. Proud. Yeah, it is 5%. Almost exactly. That's some good mouthing there. I like it. Last time you were on this show, you were only written one Devil Wears Prada movie. And now you've written a whole second Devil Wears Prada movie.

1:17That's correct. You've actually made this movie now. And in the bonus segment, we'll talk a little bit about sort of what it was like being back on the set for that. But also last time you were here, there was no script notes book. And now there's a script notes book sitting in front of you. You have the galley copy of a script notes book. She's gorgeous. Yes. There's even a chapter with your name on it, which is... Oh, so exciting. Chapter about screenwriting, based on the 30 or so appearances you've had on script notes. Amazing. So you took people and then you sort of amalgamated their thoughts?

1:45They were answering questions that we were talking about on the show and just sort of judge and clean them up a little bit just because people don't talk the way they would write. And so it's just like a little bit edit for clarity and conciseness. Amazing. I can't wait. I'm really, you know, I do. I like to read stuff like this. I like to listen to the podcast. I like to read things like this. I feel like, you know, even though it's become a more social environment because of social media and because we all know each other now in a way we absolutely did not 20 years ago. But I still, you know, when you get together with your screenwriter friends, not that often that you like dig into craft, you know, a little bit more goss than the craft.

2:22And I like craft stuff. And I've, you know, obviously learned a lot from this podcast. So I'm excited to dig in. Yeah. So about first half, two thirds is craft stuff. back half is the business and notes and sort of all the other parts about putting together a career and also an appendix, which is like the history of script notes in there as well. So something for everybody. But the list of other guests who are in there besides you is terrific as well. So you hear everyone from Greta Gerwig to Christopher Nolan to other super smart. I mean, Chris Nolan and I are always doing the same stuff. You know what I mean?

2:55Everyone's like Chris and Aline. You can't tell a part. No, it's just, it's always like where he goes, I go. Now, this is an incredible list of folks. This is exciting. I will read this. Cool. I will sign your copy today, but you can get a signed copy of the actual hardcover, the good book, at our live show. So we're doing it at Dynasty Typewriter yet again. I know, I'm out of town. Oh, it's November 30th at 3 p.m. I know, I can't make it. But I did pre-order. Fantastic, thank you very much. I actually pre-ordered it on Amazon, but I'm also going to go get it at our local bookstore, Chevalier's.

3:26Absolutely, Chevalier's will be our bookseller sponsor for our live show there. But so as we're recording this, there are still tickets available, but like the episode just came out. So you didn't get a ticket. Sorry, but you can still pre-order your book. I will be listening. All right. Let's talk about single women sitcoms. And this is something that Mike and I were discussing like as we were getting ready for bed one night, I mentioned like a show. I think it was like a Just Shoot Me. It's like, wait, now who was the star of Just Shoot Me? And then we're thinking about Caroline and the City.

3:55And then - Suddenly Susan. Suddenly Susan. That era. I mean, obviously Mary Tyler Moore. Yeah, Veronica's Closet. Roto was my fave. Yeah. Well, let's talk about this as a genre because the four I was mentioning were all like the mid-90s. Yes. I can find an article about the women of Monday night. They're all NBC sitcoms are always on the same sort of block of this. But it's Mary Tyler Moore. Yes. That's the fundamental template here. Yes. There's been a paucity for sure. Yeah. Before we get into the whys of that. I mean, who knows why anything is happening in the business anymore. I, someone sent me an article that Dick's Sporting Goods is going to be making content.

4:32So. Yes. It's a whole new world. But before that, I don't know what, I'm just going to make every character some sort of different. Everybody will be holding a different stick. We should probably explain what these, that block of four sitcoms, because it's a very specific 90s thing, which younger listeners may have no idea what we're talking about. It's all post-Friends era. It's all around, Caroline and the City, they often had women's names in them. And the inheritor of that mantle was New Girl, which ran for a very long time. But I'll tell you a funny thing, which was I had started as a screenwriter.

5:03Then I went into TV with Jeff Kahn, who's an incredible writer. And we did a bunch of pilots together. And one of the first ones we did was based on when I graduated from college, I lived with three guys, an actor, a musician, and a guy who became, I believe, a lawyer. So we wrote a show about that because we were broke. We were right out of college. The apartment was disgusting. I don't know how men go through so much toilet paper, but I was always going out for toilet paper. So it was about being 20-something Gen X. We wrote it for Disney. And people liked it, but it didn't go. So then we were trying to find another place to do it.

5:44And it ended up being the last episode of Margaret Cho's show. So Margaret Cho had a show called All American Girl, which was a groundbreaking show. And obviously Margaret is an incredible talent and just sort of an iconic standup. And she was a very young woman. She had the show about her family and the network was wanting to pivot into a show where she was exploring her 20 something life. So they took our pilot and they made it the last episode of Margaret's show. It was a woman living with three guys and they're broke. And it's funny because I, it's out on DVD. You can't stream it anymore, but it's on DVD.

6:23I went back and watched it recently because I had watched, this is like one of my mother's stories. I had watched Mariska Hargitig's doc about her mom and she's in that pilot. So I wanted to see it. Anyway, one of the main dilemmas. I want to note for one second, it's like a classical thing that has happened. There's a story nested within a story, nested within a story. Yes, it's nesting. So what happened is that the whole pilot is about them trying to get their phone turned back on so that she can find out if she got a job. And there's a lot of going to pay the phone bill. There's so much anachronistic stuff.

7:02I'm going to just say one more anecdote and then we can talk about script stuff. So we wrote this pilot. We were waiting to see if anyone wanted it. And Jeff was friendly with David Schwimmer and we knew Jen Aniston. Anyway, we got invited to the pilot they were working on, which was also an ensemble show. Jeff and I were at the taping of Friends. I was at the taping of Friends. The original pilot of Friends. The original pilot. Incredible. And it was amazing. I'm sure it was amazing. I mean, James Burroughs is directing it. All those people. Well, and I turned to, we also know, we knew Matt a little bit too.

7:37We knew Maddie a little bit from before. I turned to, Jeff and I looked at each other. We're like, we're screwed. Yeah. But I think that to me, there's been a little bit of a trend of coming of age stuff that's a little younger. So they're a little bit more like those things of like a young woman, like Summer I Turned Pretty, obviously not comedies, but I think Outer Banks perhaps has some, is it? I thought Rex was a treasure hunting show. Anyway. But I do hear what you're saying. I want to see if we can draw a little bit of a line between, just because it's around a female character, it's a little bit different than some of these, this group of four and the Mary Tyler Moore.

8:16That's right, you're right. Because the Mary Tyler Moore show, if you think about it, it is a, her family is the workplace. And we do see her at home some. That's right. But the family is really the workplace. And that was really what's so notable about these four sitcoms, is that they were all in the 90s. you have a successful single white woman in this glossy office surrounded by these kooky work friends who are her work family, basically. And that is the premise of the show. And a reason why I think you're so relevant to this conversation is they're all magazine adjacent. Yes, there was, yes, media vibes.

8:50I mean, that's also a rom-com thing where everybody's working at a magazine or up for a promotion. But you're right that those stories have, I mean, Girls is not quite that. Girls is one of my favorite shows. Girls is a your friends or your family show, but the workplace stuff is all separate. I want to posit that 30 Rock is this explosion. I'm popping the balloon of this. Yeah, that's right. Les Lemon is the spiritual inheritor for sure of Mary Tyler Moore. Yeah. Done in a more contemporary way, yeah. And Murphy Brown was the CBS version of it where you have an older single white woman doing that thing in her work family.

9:28Abbott Elementary, I would say, is that. I think that's a very good point. It's very ensemble-y, but to the degree that Quinta is... The heart. The heart, the central character, and is a work family. It can sometimes leave that space. Sex and the City is in some ways kind of the work, the HBO version of that. The work environment is a little bit less featured. It's more the friendship, but it does that. And I will say, this seems like we're here to plug it, but I Love L.A. just premiered, directed by Lorraine Scafaria, who we both know. Starring and created by Rachel Sennett, who's incredible.

10:03Yeah, it's, again, inherits the mantle. It always has to take on the cultural trappings of the time. And I remember watching an episode of Suddenly Susan, and Brooke Shields was wearing bootleg pants. And it was the first time I'd seen bootleg pants. And bootleg pants are fitted all the way through, and then they flare at the end. Fun. And that's the pants everyone wore through the 90s. But I remember seeing them on Brooke Shields and being like, where do I get those pants? Where are those pants? And sitcoms really like set the tone for so much of like what a female was and the way rom-coms did, which was like a certain kind of hairstyle, a certain kind of look.

10:43And when we went to do Crazy Ex, you know, Rachel and I had this debate about whether it should be shot in sort of a verite way. What should the default style be? And I think she leaned a little bit more indie film. And my argument was that the default style should be sort of ingenue. And ingenue is musical theater, those 90s rom-coms you're talking about, rom-coms where it's like she's a little prettier than she should be. She doesn't have bags under her eyes. Her hair is always done. Her accessories are great. and there's a little bit of like wish fulfillment and, you know, living vicariously through somebody who's clearly gone through an hour and a half of grooming.

11:25You made the right choice, Elaine. I just, I want to specify this. And I think Crazy Ex-Girlfriend would be an example of this kind of show had it been more focused on her legal career in the law office. It had to be a little more Ally McBeal and less sort of her home life and her wild romantic life and all sort of the detour she takes there. So it blends the two really well together, but it's like with Settling Susans. It is centered around one character who has come into a place and is surrounded by loony people. Well, I love Ilay in a funny way. The workplace is sort of inseparable from her personal life because her friend is an influencer and her boss comes to her birthday party.

12:02And it is kind of a funny thing now where for young people, their public and their personal life are very meshed, right? because you're looking at pictures of people's personal and professional life on their social media. And I think there's much more of a sense of that those things are one in the same. And I think there was more of a sense of like, you know, I put on my curling iron curls and I go to this workplace and that's where I come of age. But obviously, you know, the big daddy of that one for me is broadcast news. and it is, I do feel like it's partly the decline of single female rom-coms goes hand in hand with the decline of single female comedies.

12:46But I do think that when they make them, you know, I don't know how I Love L.A. did, but I thought it was successful on the terms it set out for itself and yeah. I would say that Emily in Paris is another example of a contemporary version of that. Yes, very much. It's a glamorized, romanticized version of being that young person in a media world, in this case in Paris. Okay, I have a slight theory for you. Please. Which is, I think that reality TV has slightly taken the place of this. During the strike, I started watching all of the Kardashians and it took me, I'm going to say two years because there are 20 seasons and then seven seasons on Hulu.

13:23Yeah. And it's an ensemble comedy. Mm-hmm. I would say strongly featuring Kim and Khloe. I don't want to neglect any of the other major players there, but for a lot of the show, I felt like those were, you know, our leads and they were different. And I think that dating shows, Love is Blind, I think those are teaching people how to date. And it's interesting. I just saw Reese on Dax's podcast talking about the fact that romantic comedies used to teach people how to date. And it made me think that like now reality shows, I mean, she may have said that. I don't know. I listened to the clip on TikTok, obviously.

14:03But I think reality shows are now teaching people how to date, which is terrifying. Yeah. Frankly terrifying. Yeah, because it's performative behavior in order to sort of sell a storyline. You know, it's funny, the first season of Bachelor, the first season of Love is Blind, the first season of these shows, first season of Survivor, the first season of whatever, when they don't know the format, you get pure human behavior. Yeah. Everything after that is... There's a meta quality to everything. Yes! They're just marketing themselves and they're already thinking about their cosmetics brands and whatever.

14:35But I think in their purest forms, those reality shows teach us how to act. And that, I mean, I got to say, I enjoyed every minute of the Kardashians. I really loved it. And it was like the perfect thing to do over the strike. But I do think that we have moved some of our like discourse about how to be a human into that. And then also into Instagram, which is also a little terrifying because again, that's filtered through a bunch of things. But you know, there's a level of artifice in these sitcoms and rom-coms that we're talking about as well. So interesting. So let's talk about the practical implications of this because there used to be a lot of shows.

15:15These were sitcoms that are 22 episodes per season times four. It's just like hundreds of episodes available to write for these female characters in comedy. Those were opposite jobs, but they're also, you talk about how they're training about sort of like what... How to behave. How to behave. Parks and Rec was another one. Parks and Rec. Absolutely. That's both... Mindy Project. Mindy Project, exactly. And they come a little bit later. And so they're sort of responding to the tropes of the genre. But they were really helpful, I think, for people to think about like, oh, what it's like to do this.

15:51And weirdly, because we don't have those as models of like, you should go to New York City, you should go to Los Angeles and enjoy this life. I wonder whether that's partly responsible for this retreat away from the big cities or like. Well, I just, you know, when we did our pilot, which was called Young Americans, the idea was that they were broke. Yeah. And that they couldn't pay their telephone bill and they had a rat living in the pizza box. And because the Gen X thing was we went and we, you know, we rented not great apartments in the, yeah, exactly, in the Lower East Side. But if I think about it, that was all relatively affordable.

16:27I mean, like we split an apartment that I think cost, I'm going to say that it was like$1 ,800 for three of us or something like that. And, you know, so it's just the affordability. We're talking on election day. I mean, the affordability aspect of these cities, I think the cities that are exploding, and I think I'd love to see more shows set there, is like Reno and Detroit and Omaha and these smaller cities. Denver and Austin. Yeah. Nashville. You know, these are places that are attracting young people with, you know, an easier lifestyle. the problem with sitcoms right now in in our business is i just don't know you sound like a dinosaur anytime you talk about this but guys they used to order a hundred scripts and shoot 20 of them and pick up seven you know and it just doesn't work like that anymore and there isn't this sense of like we're making a smorgasbord for everybody you know it's just very very um targeted and...

17:29Looking back to those four examples, they were all taking movie or TV stars, women who are movies or TV stars, and centering them in the middle of a sitcom and kind of don't do that now. I mean, Grace and Frankie to some degree was that you could argue that some of the Apple comedies are taking male stars and doing the same kind of thing, like shrinking. What is shrinking? Ted Lasso. Ted Lasso is not that. Right. And Ted Lasso is also your work teaching you being your sort of forum for moral growth. Yeah. But yeah, I mean, listen, I love workplace stuff. I've written a lot of stuff that takes place in a workplace because I think it's funny because we've talked about this on the podcast before, but like, yes, I understand I write romantic comedies, but in some ways, your coming of age doesn't happen there.

18:17You're coming of age. I always think, I think of romance a little bit more as like, it's a little bit more of a game. I mean, it's a little bit more like, and there were times certainly where it felt like musical chairs. Yeah. But for me, a lot of what I learned about myself were through my friendships in my 20s and 30s and then through the workplace, you know, and sort of that's really coming at me. So I, and because I think I'm very interested in how people come of age, I think work is a natural venue for that. What's also nice about these workplace comedies is that while romance is part of it and there's tension, it's not meant to be, also because they're TV shows, it's not meant to be fulfilled.

18:56It's always meant to be sort of a thing that you're sort of pushing off. They're always going on dates, but they're never settling down. And that's an aspect of it, which is... Yeah, there's always a challenging thing when people either get married or have a baby on these shows. It's a challenge. Obviously, Murphy Brown had caused a little bit of an uproar. But as you move people through their life phases, it's kind of interesting. I mean, I worked on a movie about a working mother, and I was in that phase of being a working mother, and it was so gripping to me. And then like three years, two years after I was out of that phase, I was like, I can't remember what any of that was like.

19:29People would be like, when did you wean your second one? I was like, I don't know. I don't remember. It doesn't matter. You'll figure it out. But I think coming to a city, figuring yourself out, you're right. I think Ted Lasso is probably the most successful one. And I think that's just always going to work in some way, shape or form. I just think the workplaces now, we're just so much more cynical. They're so much more corporate. it's hard to think of doing WKRP in Cincinnati without somebody constantly saying, oh, they called us and we got to do this and we got to do that. Because everybody is sort of like laboring under these like giant corporate systems now.

20:06Well, let's think about practically for our listeners, if they're thinking about writing a pilot or they're thinking about something as a writing sample, I do feel like this is a missing genre, a missing piece. And so it's a question of like, what is the sample that you could do that's in this space that would actually break through? Because it's not going to be a three-camera sitcom, probably, because we're just not used to it when we're not making it anymore. So it's going to feel weird on the page, likely. But there's probably something about that sense of a female-centered workplace comedy that is new and interesting and different.

20:41It could have sort of a broad city vibe, but in a workplace thing. There's a way to do it. And Rachel Sennett Show may be the example of what this is, but it's a space that could use more writing and anything you write in that space is probably a really good sample for Aline's staffing on our show. I'm hungry for comedies in general and it just feels like, you know, I feel, I think we've scooped the bottom of the pool and that was a sound and we skinned our knees on the bottom of the pool. I feel like comedy's starting to come back. But I, you know, yeah, I miss comedies across the board because, you know, I try and find things to watch with Will at night.

21:19And it's like the number of things that you watch to start with a teenage girl running across the forest all bloody and she's about to be murdered. My God. And it's the Swedish show and it's a South American show and it's a, you know, whatever show. And I'm like, here comes a teenage girl, this poor thing running through the forest. And then we're going to talk about her murder for, you know, 10 episodes. You know, I think when they work, like nobody wants this. We all, you know, Will and I watched the first season and really enjoyed it. But the other show that I think is like a great rom-com is The Diplomat.

21:53I love The Diplomat. We're watching the second season right now. Oh, wait until you, the third season, if you like that relationship, it's a ripper. I'm sorry, it is the third season now. So yeah, it's early in the third season, but it's... I got to say, for me, that's like Gable and Lombard level, but contemporary banter between Rufus and Carrie's character. I just think that she's really tearing it up. And that is true. Like, I feel like now I'm finding comedy elsewhere. Like, I thought Weapons was hilarious. Yes. Hilarious. And like a very biting satire about what it's like to live in the weird house in the suburbs.

22:35And I feel like we all felt like our house was the weird house in the suburbs and had the newspaper on the windows in some respects. So I definitely think that comedy is creeping into other genres. Well, that's also why I feel like writing a great comedy sample right now is really helpful for staffing on a diplomat or other things too. Because yes, you want to be able to write smart, but those writers are funny writers who also can write, you know, very great detailed character work. Yeah, I think Matt Belenise was talking about this because it's also in the animated movies are really funny. You can't make a Pixar movie or a Disney movie that doesn't have jokes in it.

23:15So it has migrated. The criticism is that everything is funny and nothing is a comedy. Uh-huh. And so it's like we're not making comedies per se, but our Marvel movies are really funny. That's right. You mentioned Marvel too. I would just love to see what it really is like to be dating now. And I think I'm looking for my Harry Met Sally or girls, I thought. But I really think that's one of the great fucked up love stories of all time. Hannah and... Adam Driver's character. Adam Driver's character, whose name was... Adam. Adam. I am really hungry for like, show me how people are dating now that's different and interesting.

23:52I know some of it. But again, what I know about it is from reality shows and TikTok. Yeah. Let's say we are now ready to pitch one of those shows in the world. It's different now than it's been five years or 10 years ago. We have a question to set this up. Rhea writes, what content is necessary in a pitch deck? Is it just the story and why now of it all? Or is there something else that I'm missing? So here we're talking about pitch decks, but we need to go back 20 years ago. Aline, pitch decks were not a thing. In fact, if you brought anything into the room, it was very odd. God, we were just entertaining them with our faces.

24:31That's our faces and our words. And our arms. And so what changed was the pandemic. So there were a couple of times where I bring in boards of artwork and show some stuff. But in general, you were just sitting down in front of an executive in person and describing the movie and sort of doing a little tap dance. With the pandemic, we moved to Zoom for things. And instead of just staring at the people, sometimes you would have slides that you would show during this process. And so that's one form of pitch deck, which is the things you're showing during a pitch. But there's another thing that Rhea may really be referring to, which is something I'm sure you're familiar with, which is the nicely produced thing that sort of talks through the show that's independent of the actual pitch process.

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25:12So either you're sending it ahead of time or afterwards, that's also a pitch deck and it's confusing that they're using it for both. Have you done that for any of the things you pitched for? No, I don't think I've ever sent over materials that wasn't a script. But yes, so the interesting thing about migrating to Zoom is that in an ideal world, it's more entertaining for people because you have things, pictures to look at. And the funny thing was back in the day, and John and I can discuss later who did this, but I've had people fall asleep. I've sold a lot of pitches, but I've had people like fully sack out while I was talking to them, especially if it was three o 'clock.

25:50The contemporary version of that is people looking at their phones while you're talking. and it's like I just feel like if you could put your phone here you know up eye level or just look at the thing on your screen so that you can because it's a little harder to clock the eyeballs but the full look down and then we were pitching something that we're producing and the gentleman that we were talking to was vaping which I don't think you would do if someone was in the room I don't know that you'd like you're ripping it with a vape yeah and then And later I said to him, hey, I feel like it was a little disconcerting.

26:30And he said, oh, is my camera on? So it's good to know if you're, I would say in general, it's good to know when your camera's on. Learn to look for is the icon. I have always pitched a lot. I have sold a lot more pitches than specs. I don't know why. I'm not like a huge performer. I don't go in there and do something fancy. But I think there's something about talking through the idea and about going with the vibe of the person that you're talking to. to. And, you know, a great deck that you're using as you're talking kind of takes the onus off of you to be as sort of word perfect, like you can.

27:07And I have learned, which I didn't know as I produced more things, some writers have been told to read and they read. Reading in a room probably works better than reading on Zoom, which is a rough. Yeah. So let's talk through some pitch deck source. So let's talk about the pitch deck that's for when you're on a Zoom. That pitch deck, maybe it could be five slides. It could be - It'll probably be like this. It'll be like, here's the idea, bang. Here's four comps, bang. Here are the characters. Here's the pilot. That I try and do as fast as I humanly can because it's that always is like, and then here's where the series is going.

27:50And so for each of those, it's so easy now to find these images that go with you can carry the tone. Absolutely. So we've recommended on previous episodes, Shot Deck is a really good utility for finding images from movies and TV shows you can search for and find things that match your style. Images that you're showing while you're giving a pitch on Zoom, those slides should not have text on them, basically. You don't want people reading what's on your own thing. It's an image that... Unless there's a joke. Yes. But if it reflects what you're saying, so they're paying attention to your words that are being spoken rather than what's on the screen.

28:25In terms of reading, yes, you should not be looking down to read. The hack that everyone I think now does is you actually have your text right up very close to the camera. So you're actually just scrolling and reading off of that. And so you're keeping eye contact. I mean, I think, you know, we pitched with writers before who were very, very nervous and they can turn everybody off. So they're not looking at their faces. And you didn't have that option when you went in person. And a lot of weirder things happened in person. And you couldn't find them. They were busy and kept you waiting. Something weird was going on in the office.

29:00People were sacking out. People were eating. People were, you know, like, and more inappropriate things. Now I was younger, but also people, I've told this story before about going into a room largely pregnant and an executive said to me, I guess today would be a bad day to punch you in the stomach. I don't think he would have said that on a Zoom. Like, I think Zooms are sort of like you have a sense that almost like you're being recorded or it's on a record. So I think you build real relationships when you went in person. You do. And there's executives who I've been on 10 Zooms with as we've pitched like various places.

29:39So it's a piece of IP that we're pitching at various places. And I still don't really know them. But if I traveled into a room to a company with them and sort of doing the chit-chat in the lobby, I'd feel like I knew them better. But when I finally do see them at a Christmas party, it's like, oh, wow, you're nothing like what I expected. Yeah, no, their shape is always there. But one of the things that's really given me the giggles is, so Zoom boxes, right? So everybody's face is nicely framed up. And in the beginning, people were like, you had their dirty socks in the back or like a murdery window or whatever.

30:11But people got that under control. Okay. Then they moved to a thing where they would have their whole team. So like the whole comedy team, the whole drama team, and they put a camera. Have you done this? Up on the wall at the worst. They put a camera high up in the, it's always high, high. Yeah. So that you see everyone. What happens is then the Zoom box is very small. So then you're pitching to three ants on a sofa and you can't see their faces. You have no idea. If Zoom box, you can really see how it's going. Yeah, absolutely. A wide shot, a super wide from a high angle of a sofa. And we once had a Zoom with a management company and they had like 16 people and the camera was up there.

30:54And so there were people sort of introducing themselves looking backwards. No, go to separate offices. This is the solution. Yes, I know the owl, yes. Yeah, so the owl is a good solution for that. I'll talk about this in the future. I think that's a wonderful thing. But let's talk now instead about the kind of depth that is a sales document for your show that is independent from what the actual Zoom presentation is. Yeah. And so this is something that is really common in one-hour series development. I did it for a project that will hopefully set up soon. So it's a separate from your pitch. Yes.

31:25And so I'm going to show you an example of it. A lookbook? A lookbook. Oh, yeah. A lookbook is a similar thing. Yeah. So I can't tell you what this one is. Right. I'm looking at it, right. This one is an example of, you know... You send this to them. Well, directors do this a lot. Yeah. So what this, this actually has a lot of text, unlike a slide deck that you're showing during the Zoom. Sure. So this is a thing that's meant to be read. A brochure. It's a very nicely done brochure. In this case, like the company hired, the studio hired me to write this and hired a designer to design it. It was a whole thing.

31:58So that as we were approaching people with the script and this, they can see like, this is the script. This is what the thing, the show feels like. That's right. And that was very useful. Yes, that's very useful when you're sending in a script. Because right now, I think sending cold scripts, it's really helpful to have something like that, which is a lookbook or tone book, basically, that goes with it because people are now used to these pitch decks. So let's talk about what's in this thing, which is very typical for these kind of decks you're turning in with something. First, it starts with a note from the creator, the show creator, the person behind it.

32:34Like, this is why it matters to me. This is why I want to do this. And also the why now at all, like this is why it's a show to make in 2026. A bit about the history of the project. If there's any IP underneath it, that's where you talk about sort of how many units it sold, what a big deal it is. And then you get into the characters. And this is a chance where you actually can show like your sample image of like this, the kind of actor who would be in this role and stuff about them. So you're going through your main characters, your supporting characters, giving a sense of how everybody connects.

33:05the big themes of your show, what are the tensions? And so Crazy as a Girlfriend, you can imagine that deck would be talking about who is Rachel's true love and sort of like what this is, but also this is a show that's about the absurdity of that question and sort of the tropes of that question. And then you go through your season one overview, notable events in it, future seasons, and then a closing statement. So this thing I did for this project was 30 big pages of this with big images. But it's very useful. Well, this is also a show to your boss item. Yes, for sure. Because when someone says, hey, John August, I read a script and it comes to the book and da-da-da.

33:53And then if that guy doesn't want to read the script even, he's got a thing to look at. It depends on what the show is. And we say show because it's not really a thing you do for movies at this point. I wouldn't be surprised if down the road we get to this for movies. I mean, we pitch our movies, we always have a deck, but we don't have a book. Yeah. As a director, you do. As a director, you do, or a reel. But I will say, you know, one of the reasons I think you need to do this, John, is because when we were coming up, it was like, is it Suddenly Susan? Is it a cop show? Is it a, like, there were sort of such well-worn grooves to what things were.

34:26And so many of the successes now are so out of the box. Yeah. You know, that Stranger Things is as much about the vibe as it is about the story. So I think because everything is much more bespoke and sui generis. And yeah. You know, that it makes more sense. You got to tell people what it is. Stranger Things had a great depth too. I remember when that sold, yeah. And so we can probably find a link to that. It's online. It's online. And so you can look up that and it gives you a sense of like what is going to be unique and special about that show. And so there's, art probably was a script already for people to look at, but like the script tells you what's happening in the pilot.

35:02It doesn't give you a sense of what the show is meant to feel like overall. Let's answer a listener question. I want to start with this one, which is an epic one, but I think probably will resonate with a lot of our listeners. My name is Sam and I live in LA. I'm 34, a father of a two-month-old, and I almost applied for the USC Screenwriting MFA. I've been writing for 10 years now. I've queried and networked. I've applied to the mailroom at every major agency and every entry-level job at every major studio. nothing. I'm not looking for a big spec sale. I'm not completely delusional. I'm not even looking to get repped.

35:35I'm just looking to get my foot in the door as an assistant and eventually get an opportunity to be a writer's assistant and eventually maybe get staff done and so on and so on. So I want to start at the bottom and pay my dues. I don't have a formal education in the business, so I need to learn. I'm told AI is replacing writer's assistant jobs in TV, so I'm not optimistic about that route. And other assistant jobs seem impossible to get if you don't know someone. I assume you guys find your assistants via word of mouth, but I'm curious, would you ever take a flyer on someone who isn't already in an assistant?

36:07All signs point to no. I almost applied for the MFA at USC. I figured I could get some formal training and network at the same time. But at$100 ,000, this feels like an insane choice to make, given how I now have a child's education to pay for. I'm thinking about paying an Etsy witch to give me my big break. that feels like it would be just as helpful as everything else I've been doing. I understand that this business sucks right now, but what the hell do I do? Obviously keep writing, but what the hell else do I do? Yeah. What's this gentleman's name? Sam. Well, I talk about this every day because I have a lot of young people in my life, my kids' friends, my friends' kids.

36:48I feel that Sam probably has a ton to offer the world and is very bright and very creative and very interesting. And right now there's just not enough runway. And I actually, this is the, because I really have always been, if you build it, you know, they will come person. I had this exact thing. I had an assistant who was really fantastic. I mean, he really went above and beyond. And then he left to work on an independent movie. And when he got back, I tried to get him a job, help him get a job. And I couldn't, I could not find anything for him. My concern is that writing is getting to be a little bit more like acting, where like, if you can withstand it, then that's really most of the game, which, you know, writing used to be like, if you wrote something good, you could wiggle in somewhere.

37:43I don't know that that's the case anymore. It's a little bit like, I used to say there are no great undiscovered screenwriters, but I don't think that's true anymore. I think in the same way that there are many undiscovered great actors, many, I think there are now many undiscovered really good writers who would have slotted right into the system 20 years ago. And my concern is like, I just think that people have a lot to offer the world. And that I, if this was my kid, I would say, go have a conversation with the world. That's what you're doing when you're a young person is you're saying, like, for example, I started out writing broad comedies and the world was like, maybe not, you know, and then I wanted to write half hour TV.

38:26And the world was like, no, I don't think so. Like I would have experiences, well, magazine writing was first, but then the minute I started writing like grounded comedy, doors started to open. So it was a conversation that I was having with the world about like, here's what I have to offer. Here's what you have available. Unfortunately, what I see is happening now is these kids are hitting tennis balls over the net and no one's hitting them back in the business. the thing that people are doing as my young assistant is now doing is he's producing his own movies he's raising money he's making two million dollar one million dollar two million dollar movies he's making stuff yeah if you can make stuff make stuff but i want to know for sam who you know now i'm the auntie of this baby i want sam who's probably a really as i said smart interesting guy.

39:22I want him to go where there is opportunity. And right now, writing is a skill that can take you anywhere. Truly, if you're a good writer, my husband works at a mutual fund, they always need good writers. Probably not what Sam wants to hear today, but writing is a skill, still is a skill that is very important in a lot of businesses and being able to understand what type of writing is going to support a business or contribute. I'm worried about the only circumstance in which I really encourage people to stay at it is if it's someone who can withstand it, who can live in a small apartment, who can work a side hustle.

40:05I have a couple of friends like this that I can say, okay, keep hunkered down, stay on the bus and you'll get to your stop. But I would, as Sam's now aunt, I want Sam to be somewhere where he's fully appreciated and doesn't have to worry so much about where his next paycheck is coming from. I had two conversations at the Austin Film Festival that feel really relevant to that. One of them was with a guest who was on stage with us there with Anthony Sparks. And Anthony was talking about his transition from being an actor working on Broadway to coming to start working in this industry. And he was older and he already had a kid just like Sam already had a kid.

40:45And it was always a struggle like, am I going to be able to get in and stay in? And he was sort of doing his academic career at the same time. And it worked for him, but he also had constructed a life that was going to be really great and meaningful even if the Hollywood part hadn't worked out. And I think Sam at 34 now with a kid needs to be thinking about both of those things. You can still pursue your Hollywood dreams, but that shouldn't be deferring all other things until the Hollywood stuff kicks in. You know, you and I have both been in this business more than 20 years. and a 34-year-old starting in the business was always tough.

41:17I mean, it was always, the assistant track, the assistant way in was for kids like right out of college, like, you know, early 20s, mid 20s, you could do that. But being an assistant at 34 is tough and sort of moving your way up there. But I had another conversation at the opening night party with a guy named Brandon Cohen, who's sold two comedies recently. He's probably about the same age. And he just sold specs. And specs are selling. They're comedy specs. And he wasn't trying to go through any side door. He's just like, I'm going to write specs. I'm going to keep writing. I write fast. And he sold it and it happened.

41:55And that may be the more realistic path, honestly, for Sam is for his writing. It's much more of an actor model where like we're accustomed to actors teach yoga and they work at restaurants and they're graphic artists. and that for writers, it used to be like, oh, you're going to come here and in your 20s, you're going to find a way to support yourself writing. I think it's becoming more common to even be working as a writer and selling things and then also being a Pilates instructor. And, you know, so I think it's all just... Doing test prep and doing all the things that writers do. That's right, test prep.

42:27And so it's just a question to me of like, can you withstand it? And by withstand it, I mean, not get all the stuff you want at Trader Joe's and take the smaller apartment. And I just, what I'm sad about is that, you know, we used to wick people into the system in a completely different way. The flip side of that is, and we've talked about this before, but, you know, I think some of the best comedy, and I heard Judd say this somewhere, you know, some of the funniest stuff is on your phone. I mean, the people who have had opportunities to be funny on TikTok are unbelievably funny and they don't require a dime to do it.

43:05But again, I don't, as your auntie, I don't know where that's getting you diapers. Is it going to springboard you into the traditional Hollywood careers that Alina and I have had? I don't know. Those other paths may lead you to another way that's actually fulfilling and doing interesting stuff that can pay the bills and you love doing. So I would just say, I just worry that over the course of doing this podcast, we've talked about such a traditional way in, which is you move out here, you intern at a place, You get hired on as an assistant. You work your way up to another thing. Eventually, someone notices you and then you get started writing.

43:40That does happen and it probably still does happen, but it's not a realistic path for a lot of people. Well, also because a lot of people came in through TV. And those jobs, those shows that we were talking about earlier, where it's 22, 25 episodes, and basically that could be your whole life and you could be like a professor, take the summer off in between seasons. People get jobs. It's eight episodes. They're taking whatever pay is being offered to them. They have to get three of those a year. So even that, even getting staffed, which used to be like victory dance you're in, and I don't want to be gloomy.

44:15I just want all the young people to be in spots that really appreciate them and really where they can use their maximum power. So I would say in the conversation with you, I had a friend say to me, make sure that your dream is something that still exists. Yeah. Because we were talking to somebody who wanted to be a novelist and this person was saying there is no Saul Bellow and there will never be another one. Like there are no novelists who set the tone for us culturally anymore because it's just not, we have other things that do that. And so like make your dreams things that exist still exist.

44:59You know, there's a lot of beloved occupations, things that I love, love, love, like journalism that are really, really rough right now. And so I don't want to be discouraging because to me to be discouraging is like, well, you know, you've hit the end of the road. What I want to do is be encouraging and say if you're a smart, capable young person, the world needs you. It just Hollywood might not need you in this moment. You mentioned journalism and your son is an example of a kid who like really loves journalism and went into journalism and found a program that got him into working at a newspaper doing kind of like the grunt work.

45:34It was a very classic path. And some of those classic paths are still open, but it's also a classic path for a kid just out of college who could eat ramen and do these things. That's right. I want to make sure that we don't mistake advice for people who are 22 years old versus 34 years old with a kid. The different paths are open to them. That's right. And again, I feel like there is still opportunity. It just may not be in filmed studio films and television. It might be elsewhere. And maybe you're going to make an independent movie and it'll get noticed and then you can make weapons. Or so I think it's a call to the entrepreneurial.

46:17In some ways, you know, it's favors the people who have privilege, as we've discussed before. And I'm not happy about it, but I, you know, I have for many years, I was always able to help my kids, not my actual kids, but my friend kids, kid friends, get into the business and get them started. And I am at the limit of my powers. And I want people to be realistic and start thinking about, do I want to take those talents and go to games, which are booming? Do I want to write for another kind of entertainment? Do I want to write live events, which are booming? Do I want to understand AI better? Do I want to?

46:56And so many businesses have gone through that. That's why every musical artist we know is touring. So you got to roll with what the, and again, part of this conversation you're having with the world is that it goes, you know what? There's not a lot of chairs left here. So let's go somewhere else where there are chairs, Sam. And I bet you that there's something that Sam could do that would be both fulfilling his creative drive, but also would make him feel like he could get some money in that 529. Let's have one more question. This one is from Alex in Missouri. The screenplay that I'm writing involves a stage play.

47:32And throughout my script, several of my characters play different stage play characters. I'm curious how I should title their names in the script when they're in character, so to speak. Should I include the stage play name in parentheses next to the character name? Or just simply leave it as just the character name? Or something different altogether? The thing I'm writing right now has exactly this situation. And so what I'm doing is, if there are characters who are really actually not important in the outside or the offstage are not important, I just use their onstage name. So if it's Romeo and Juliet and there's Tybalt, I'm just calling that kid Tybalt.

48:08Okay. But then if there are characters who it is important, who they are as the two different people, I'm putting their onstage name in parentheses afterwards so we can remember who it is. So Oberon would be Mark, parentheses Oberon, so we know that he's speaking Oberon's lines there. I mean, my guideline for is it confusing is are you confused? Exactly. And I am often confused. Yeah. I don't pick up on things that quickly, actually. And I'm a, as a reader, I write the way I read, which is if it's like, I would write, you know, Romeo slash James or James slash Romeo. And then I would say, out of character now, James, da, da, da, da, da.

48:53And then I would say, back in character is Romeo. Just because I just, you know, people, these are directions. It's a recipe. And if you had a recipe and it just was like, hey, some reasons, you'd be mad. So I think the more, I think I have written some good scripts and some not good scripts. But I don't think I've written confusing scripts. If you don't like it, you got it before you didn't like it. And I really think that that biggest mistake that people make, one of the biggest mistakes people make is thinking about it with their brain that knows and trying to read it through the eyes of someone who has no idea what the fuck is going on.

49:32Yeah. Which is everyone. Which is everyone. Except for you. Absolutely. So again, like ambiguity is confusing and confusing is death for someone who's like reading a script. Yeah. You want them to be intrigued. They want them to be like, you know, sort of curious. But if they're just confused, they're going to stop reading. So anything like this that's going to make it simpler for them, don't worry about it. And just remember, you are limited on the page because on screen we'll be able to see like, oh, it's the same guy. We see faces, but here we... I mean, sometimes I'm... I mean, I am like the classic middle-aged lady watching a TV show looking at my husband and my kids and going, who's that one?

50:08Who's that one? Is that the guy who did the thing? Who's that one? I'm House of the Dragon. I still have no idea what anyone's name is. It's like that guy. Wait, John, here's the thing. My whole life, whenever anyone's like, well, you know, I just have to tell Claudine Jones about blah, blah, blah. I don't care if you have said Claudine Jones on every page of your, every minute that I want. I do not know people by their names. I don't, so rare. I mean, Ted Lasso, maybe. But even then, if you said Ted, I think I'd go, is there a Ted on this show? Who's Ted? Ted. Wait, his name is Ted. Same with Survivor.

50:49So we watched Survivor. Oh my God, I watched Survivor. I don't know, it's shirt guy. Yeah. Hat guy, doctor, lawyer. Yeah, guy with his balls hanging out. And so Amy will ask about like, oh, well, when... A hundred percent. When Neil said that, I'm like, who is Neil? And it gets really in, like before Survivor gets down to six, when it's at like 12, during the merge especially, they're like, I'm very worried about John. I'm like, I don't know who that is. I have no idea. So I think never underestimate. And it's funny because I just haven't come out of production. You know, when you're in production, you think you've written it super, super clearly.

51:25And then someone asks you a question and you're like, wow, I wouldn't even have anticipated that you read it that way. It's so interesting. So even in your most clear, when you're trying to be your most clear, it could still be confusing. It's time for our One Cool Things. Oh, yay. My One Cool Thing is on the wall behind you. It's what's called a big-ass calendar. And so the big-ass calendar is a thing I've been using the last couple of years. It's a giant wall-sized calendar. It's like four feet by three feet. And every month is just one line on it. And so it really gives you a chance to see the entire year all laid out in front of you.

52:04And it's really helpful for like vacations. Yeah, and blogging. Now, let me ask you a question because this is people have been talking about this on TikTok. Yeah. When you picture, Drew, I need your answer too. When you picture the year, some people picture a clock. Oh. Some people picture a calendar. Look at your face. Some people picture a calendar. What do you picture when you picture a year? Do you picture that? I probably do picture the big-ass calendar. I picture a calendar, but it's like in three-month chunks. A lot of people say that. Yeah, okay. I do not. I picture like months going by like a river, and I can pull it backwards or forwards.

52:40But like January's over here, and December's over here, and it rolls. It rolls in front of me like a measuring tape. But that's a perceptual thing. It's also some people can picture. It's sort of similar to how some people can picture things and some people can't picture things. Well, also the anthropologists will study different cultures and say like, where is the future? And the future is always either in front of you or to your right. In most cultures, but occasionally some cultures like the future is behind you, which is just a strange thing. But this allows you to get a sense of the shape of your year.

53:15Absolutely. It's a big-ass calendar. It's just giving you a sense of the overall flow of things. And so I'll put sticky notes on there for important dates, like kid home from college or trips or vacations. I'll use paper spike tape to mark off Austin and Film Festival and things like that. Just so you know what the roadblocks are ahead. It's also good as you're starting a project saying, oh, I have 12 weeks to write this. What does 12 weeks actually look like? And so I've just found it so useful. So I just got my 2026 calendar. I'll be replacing this one. And I'm excited. It sort of helps you with the thing of like, oh, it's November.

53:48Yes. Yeah. Which really happened big time this year. This year was a real big like, wait, what happened? Why are we in the middle of November now? What the hell happened? I don't. True. It's my fault? Yeah. Okay. My one cool thing is, I got this off Instagram. I sound like a teenager. I'm talking about TikTok and Instagram. but there's a company called Rare Form, and they make bags out of old billboards. I've heard of this. And they're quite pretty. You can pick the color that you want. So the reason that I'm obsessed with this is because I am not a backpack gal. I don't like the way it feels, and I find that it's just, I don't like the way it lays out spatially.

54:29Look at this guy. It's gorgeous. And I got the absolute biggest one, which is also a carry-on, a plain carry-on. and you can abuse this thing. You can stuff it full of stuff. I found, look how big that is. That was my on-set bag. Yeah. And it was great for a number of reasons. I can get a script in there, a computer in there, clothes. I always had clothes, a big water bottle, everything I needed for the day. And just like, it could also be a little bit of a garbage can, you know, when I was tired, like just zip that thing. And then it also was good because it was identifiable. So it was like a Leans bag.

55:03There's a Leans bag. and like if I left it in the way, which maybe I did once or twice, they could always just throw a Leans bag somewhere. And it's not like a precious item. But I don't really get backpacks and I don't enjoy them. So these rare form bags are really good and I really, really use the crap out of that one. I have a backpack that my everyday day pack is 20 years old. It's made of Cordura and it's like, it is flawless. It is not damaged at all. Like it's gonna outlive me for sure. but I really like the idea of this rare form bags because the vinyl that they use for outdoor ads is really durable because it has to be because it has to stand up on those billboards for months at a time and so it's a great second use of that yeah I love it I loved it cool that is our show for this week Scriveners is produced by Drew Marquardt it is edited by Matthew Culelli our outro will be sung by Aline Brosh McKenna if you have an outro you can send us a link to ask at johnaugust.com there's also a place where you can send questions like the ones we answered today you'll find the transcripts at johnaugust.com along with a sign up for our weekly news that are called Interesting.

56:05There's lots of links to things about writing. You'll find clips and other helpful video on our YouTube. Just search for script notes and give us a follow. Aline, if you checked out our YouTube videos at all, we have some really good ones now. So we have things from previous episodes, but they're like cut with like the footage of the guests' movies. And so like the Christopher Nolan one is really good. Wait, I did see one. We have an Aline one. Oh, okay. Well, you should watch the Aline one. What about TikTok, Drew? I'm on TikTok. We got to, I'm on, we're on TikTok. We are. Okay, great. We are on TikTok.

56:32Because that's, I'm, you know, there's people who scroll YouTube before they fall asleep. Oh, yeah. And there's people who scroll TikTok. I think it's a bit gendered. I think the dudes watch YouTube. Because I think the men in my family are big YouTube watchers, which I haven't fully gotten there yet. I'm certain things I'm a very early adapter and some less so. I think it's one or the other, but we're looking to get more on there. So keep an eye on it. So you can find us on Instagram and TikTok at Scribdance Podcast. We have t-shirts and hoodies and drink wear. You'll find us at Cotton Bureau.

57:02You'll find the show notes with the links to all the things we talked about today. In the email, you get each week as a premium subscriber. Aline, thank you in person for being a premium subscriber. You've been there from the very start. You're hearing all those bonus segments. I love it. You keep the show going. I love it. You can sign up to become a premium member like Aline at scriptnotes.net, where you get all those back episodes and bonus segments, like the one we're about to record on. What's that old ad? I'm not just a member. I'm not just a member. I'm a client. You are. Yeah. Right? Remember that ad?

57:29Yeah. It's for hair. Sure. Yeah. Yeah. Okay. Eldian Brosh McKenna, thank you so much for coming back on Script Notes. It's so nice to see you again. Script. No, no, no, no. Love it. Fantastic.

From the publisher

John welcomes back Aline Brosh McKenna (Crazy Ex-Girlfriend, The Devil Wears Prada) to ask, what do executives expect from a pitch these days? They look at the typical structure of a pitch deck, how that differs from lookbooks, how pitches have evolved over the years, and best practices for pitching on Zoom.

Also, what happened to single-lady sitcoms? If you remember Monday nights in the 90's, you know what we're talking about. We reflect on what they did for the culture and how social media and reality TV may be taking their place.

In our bonus segment for premium members, Aline tells us what it was like being back on the set for The Devil Wears Prada 2. Gird your loins, people!

Links:

Email us at ask@johnaugust.com

You can download the episode here.

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