Sneak Peak 👀 The secret to design better conferences with Elliott Sparsis

0:00Oh my gosh, look at this space. This is amazing. Yeah, so come in. This is our biggest room. It's actually just been turned from a big plated dinner we had yesterday, but maximum capacity of 500 people. This is London's biggest integrated LED wall, 9 meters by 3 meters, and just gives our clients real impact. It's immersive. They can really bring the experience alive of bringing 500 people into a room. This room had 500 people. Exactly, yesterday, yes. So yesterday we had a seated lunch in here, 500 people, with then presentations happening. We had Accenture and Amazon were in here. So it was an exciting day for us yesterday.

0:39I bet. And so this is quite flexible though, this can change if it's not this much space is needed. Exactly. So it's about 5 ,000 square feet, column free, four meter floor to ceiling heights, one room, maximum capacity of 500. But then we've the ability of dividing this room into three. So we've got two demountable acoustically treated air walls, slide out, allow our clients to then cut this room into three. So it's very typical for a client to have 500 people in here in the morning and break for lunch. We put the air walls out. They then have three different breakout sessions with three different services happening in those rooms.

1:16So the logistics, the dynamics, how do you handle that? You have an onsite team. As we mentioned, it's akin to running a hotel. So we've got 10 full-time operational members of staff in here. Yesterday we brought 18 additional temporary staff to help us run the service. So it's, yeah, it's a high operating process. Is there any other room like this in London? Yeah, I mean, this is the first room in London with an integrated LED wall of this size. So above ground, tons of natural light. Our business plan is never to go underground. Clients are in here all day, that sense of well-being with natural light is really important for us so we are in architecturally interesting buildings yeah this building is incredible it's a Richard Rogers built building timeless in its architecture so our clients their experience starts the minute they come in that front door right they're in a Richard Rogers building it's an interesting space you feel like you're somewhere where you're gonna enjoy rather than going into an office where you're potentially going underground and no natural light

2:20Thank you.