In short
How to start investing using a simple, beginner-friendly 5-step process: build an emergency fund first, open a brokerage account, make a first small purchase (often an index fund like VOO), automate recurring buys, and then monitor calmly without panic-selling.
Guests
Andrew Sather (returning guest; “prolific” individual stock investor; emphasizes long-term investing, consistency, and identity shift into being an investor). Host: Evan Rate (runs At Any Rate; frames episode as sustainable personal finance with minimal effort).
Key claims
Investing outcomes depend more on how much you contribute consistently than on being the “best stock picker.” Stock market = public ownership of businesses via shares. Use emergency funds (target: 6 months of expenses; ideal 12) in liquid accounts, not credit cards. Choose reputable brokerages with $0 commissions, SIPC insurance, partial shares, and no minimum balance. Prefer index funds for simplicity and risk reduction.
Notable examples
S&P 500/VOO; FAANGs then AI stocks (NVIDIA/Broadcom) as index leaders; DRIP dividend reinvestment; downturns mean you buy more shares via automation.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VODebunking Business Myths
0:00 to 0:56
Learn how many successful businesses start as simple side hustles.
“There's a huge misconception that to start a business, you need to invent some revolutionary product.”
Setting Up for Investment Success
2:14 to 3:47
Explore the foundational steps to start investing effectively.
“So last week, we set up a budget with Dave that included putting some money away for savings and investing.”
The Importance of Consistency in Investing
3:47 to 6:09
Understand why regular investments can lead to greater wealth.
“And that sounds kind of obvious, but that's a bigger factor in what your end result will be of how much money you'll have at the end, more so than I'm going to be the best stock picker in the world.”
Understanding the Stock Market
6:09 to 8:39
Get a clear explanation of how the stock market works and its significance.
“your finances and can do huge things for you down the line.”
The Power of Compounding in Investing
8:39 to 9:41
Learn how investing small amounts can have significant long-term benefits.
“And to me, that's really the magic of the stock market.”
Market Influencers and Economic Cycles
9:41 to 13:24
Discover the factors influencing market fluctuations and trends.
“And that's something that people don't really think about, but it's much more powerful than you could ever imagine.”
Introduction to Morning Brew Daily
14:00 to 14:30
Learn about Morning Brew Daily and its focus on business news.
“And each morning, we cover everything from the latest tech headlines to why nobody can afford a house right now.”
Understanding the S&P 500
14:30 to 17:02
Explore how the S&P 500 works and its historical returns.
“Download my ebook for free at stockmarketpdf.com.”
The Importance of an Emergency Fund
17:02 to 19:49
Discover the necessity of an emergency fund before investing.
“essentially as individuals is to try and take the best situation.”
Setting Emergency Fund Goals
19:49 to 21:10
Learn how to set realistic goals for your emergency fund.
“And like I mentioned a little bit, I have my emergency fund in a high yield savings account so that my money is still just as accessible as a normal savings account, but it's earning a bit of a return.”
Show all 20 chapters
Avoiding Debt with an Emergency Fund
21:10 to 23:28
Understand the risks of relying on credit cards instead of savings.
“Any more than that, I feel like is becoming a little bit extra, but you're able to afford larger emergencies that may come up.”
Opening a Brokerage Account
23:28 to 28:01
Step-by-step guidance on setting up a brokerage account.
“drastically change your financial outlook.”
Understanding Taxable Brokerage Accounts
28:01 to 30:10
Learn about the advantages and flexibility of taxable brokerage accounts for beginner investors.
“There's still some things you can leverage, like for example, long-term gains.”
Making Your First Investment
30:11 to 32:46
Discover the steps to making your first investment and the differences between stocks and funds.
“And this is going to be the scary part, but also the exciting part.”
Automating Future Investments
32:47 to 34:15
Learn how to set up automated investments to simplify your investment process.
“So you can just start by taking whatever amount you decide to do up front,$5,$10, and set up an automation for it.”
Utilizing Dividend Reinvestment Plans
34:51 to 38:45
Understand how Dividend Reinvestment Plans (DRIPs) work to grow your investments over time.
“This is a job for Indeed Sponsored Jobs.”
Managing Your Investment Portfolio
38:46 to 42:00
Learn strategies to effectively manage and monitor your investment portfolio without overreacting.
“How do you kind of start to handle the portfolio that you're starting to build out?”
Managing Investment Automations
42:00 to 45:52
Learn how to adjust your investment automations based on financial changes.
“You want to be calm during that storm, keeping your automations going.”
Encouragement for New Investors
45:52 to 48:08
Discover quick and confidence-building steps to start investing.
“If someone's still on the fence, if they're like, I'm still skeptical, or this all sounds great, but maybe it's not for me.”
Encouragement for New Investors
48:34 to 49:26
Discover quick and confidence-building steps to start investing.
“Dan Egan, VP of Behavioral Finance and Investing, explains how Betterment takes the time-consuming work out of smart investing.”
Transcript
Automatic transcript. May contain errors.0:00There's a huge misconception that to start a business, you need to invent some revolutionary product. But the truth is, you really don't. Some of the best businesses start as a simple side hustle, like selling a craft you make on the weekends or turning a hobby into extra cash. For a lot of people, the real hurdle isn't the idea. It's the technology. Figuring out how to actually sell online is where a lot of folks just give up. That's exactly why you need Shopify. Shopify is the e-commerce platform responsible for millions of sales worldwide. It handles all facets of your business, your online storefront, your inventory management, and your point of sale.
0:36So you don't have to juggle 10 different systems. One platform is all you need. You also don't need to be a tech expert. Shopify templates and AI tools get you a stunning site up and running fast. No coding needed. And because Shopify handles the setup and checkout, you have more time to focus on actually growing your business. If you're ready to hear the of your first sale today, head over to Shopify.com slash beginners to start your free trial. That's right. Start your free trial at Shopify.com slash beginners. That's Shopify.com slash beginners. When you need to build up your team to handle the growing chaos at work, use Indeed Sponsored Jobs.
1:18It gives your job post the boost it needs to be seen and helps reach people with the right skills, certifications and more. Spend less time searching and more time actually interviewing candidates who check all your boxes. Listeners of this show will get a$75 sponsored job credit at Indeed.com slash podcast. That's Indeed.com slash podcast. Terms and conditions apply. Need a hiring hero? This is a job for Indeed sponsored jobs.
1:54Andrew Sather:Hey there, everyone. Glad you could make it. Welcome back to At Any Rate. My name is Evan Rate. We're here to help you make sustainable financial changes without breaking a sweat. As a reminder, this is just a weekly series covering personal finance topics with the goal of helping people improve and better their understanding with as little effort as possible. This week, we have a perfect fit for today's topic with Andrew Sather back again. Welcome back, Andrew. Great to be here. Thanks for having me again. Absolutely. So last week, we set up a budget with Dave that included putting some money away for savings and investing.
2:25Andrew Sather:And now we want to discuss how to actually go about using that money, what the best way to go about using it is, make sure you understand what you're doing. And Andrew is a perfect fit for this because, well, for obvious reasons, because of his general investing prowess. He knows all the things that have and haven't worked in the past. So we're going to try to tap into that so that we get some good expert knowledge, but also somebody who has obviously been at the quote unquote bottom before, been at the beginning of the situation and has a lot of expertise on that. So in this episode, we're actually going to be laying out five straightforward, actionable steps for you to be able to get started investing today.
2:57Andrew Sather:We're going to walk through those one by one so that by the end of the episode, you know how to start investing, or maybe you've paused the episode as we've been going and you've actually already started investing. That'd be absolutely perfect. So before we get started, as a professional investor, Andrew, do you have any just general nuggets of wisdom or general mindsets for somebody who, based on last week's episode, has just set up a budget? They've got a little bit of money available to invest on a monthly basis, we'll say. They're getting a grasp of their finances and they just want to start investing in one way or another.
3:25One of the things that people come to investing because they want to learn how to make more money. Actually, it's more about putting the money in than it is actually figuring out where to put the money. And that's something I think that doesn't make sense to you as a beginner, but it's totally true. So the more money you can put in, the better. And that sounds kind of obvious, but that's a bigger factor in what your end result will be of how much money you'll have at the end, more so than I'm going to be the best stock picker in the world. You make 20 % on a hundred bucks. You are one of the best investors if you can make 20 % a year.
4:07But if you're only putting in a hundred bucks, 200 bucks, and that's all you got, it's doesn't matter. You're just not going to do as well as somebody who maybe had average returns or below average returns, but put thousands of thousands of dollars in. So it is a long game. You don't have to worry about putting in, you know, shoveling money in right away out of the gate the longer of a time frame you have the better but you do want to make sure you're getting that money in because that's most important yeah and that definitely feeds into what we discussed
4:39Andrew Sather:before about being consistent and making a plan that you can be consistent with because yeah if you're if you're able to to earn 20 in a single year on 100 bucks you remembered to put in one month as opposed to somebody else who earned 10 when they remembered to put in 100 bucks every month because they automated it or they have a habit of it or something like that then yeah that person with the lower return, even half the return is going to be in a far better off situation. And like you mentioned, long-term that, that just stacks up exponentially when you start looking at 10, 20, 30 years in the future.
5:10Andrew Sather:So yeah, having that, that consistency and just putting in money up front is great. And it starts the habit of seeing yourself as an investor, the mindset of actually seeing yourself as an investor, somebody who has money in the stock market who puts money in a brokerage account those are all sort of tectonic shifts honestly for for somebody financially going to there from well i don't even know what the stock market is i would never put money in there i keep in the bank account i keep it under my mattress whatever it is that's a huge step to take just in and of itself it's nice to be an owner of assets and yeah to your point it kind of shifts the mindset of not every dollar is just for my pleasure and getting away from the seize the day mindset, which I'm not saying is a bad mindset, but having that balance of, okay, this money is an opportunity for me to make more money.
6:03To your point, it's a great mindset shift, great identity shift, great way to take ownership of your finances and can do huge things for you down the line. Yeah.
6:15Andrew Sather:And I love the term identity shift. I think that's a perfect descriptor of what's happening when you make a change like this, just like if you started running every morning, your identity is now somebody who runs and doing something like this with investing with consistently putting some money in no different whatsoever. So can you talking about investing in the stock market, if somebody is going to start putting their money in there, wherever you put your money, it's very important to understand where it's going. And I think that's a big reason why a lot of people keep it in cash, keep it under the mattress or something is because they feel like they don't understand the other options.
6:47Andrew Sather:They don't understand what the stock market is, real estate, high yield savings account, even sometimes a bank account, they don't understand what's happening on the back end. So can you give us a quick, you know, bird's eye rundown of what the stock market even is, just so people aren't throwing their money in blindly, but also so they're not so overwhelmed that it feels like too much to take on at once or have to understand before they get started? Totally. So all the stock market really is is a marketplace where people are trading and they are exchanging ownership pieces of a business. So a share of stock is really, it represents a small partial ownership of a business.
7:28And these are the businesses you see around us everywhere from the grocery store to the mall to online, Amazon, PayPal, all those places. So when you are buying a share, if you are holding that share over the long term you are likely to get the growth of whatever business you are owning so that's the premise behind the stock market and being an investor is that you are really a business owner you are owning the businesses now when we're buying these shares of stock it is fractions of percent of ownership of these companies but that's the whole point the stock market makes that available for the public it's why I call publicly traded companies and that makes it accessible for all of us whereas if I wanted to buy a piece of in-and-out I would I love in and out I wish I could be a partial owner of that but that's not available because it's not publicly traded so the stock market really adds that accessibility so we can all be part owners of some of the best businesses that are out there and be able to prosper along with the growth of the economy.
8:40And to me, that's really the magic of the stock market. And being an investor is being able to participate in the human progress that's all around us.
8:50Andrew Sather:100%. That's absolutely perfect, in my opinion, the basic descriptor of everything. And I do think it's very important to touch on that pretty much everything else you do in your financial life, budgeting, buying a house, having a day job, having a side gig, whatever it is, all of that is just your individual financial situation and all you're able to profit from or compound on is just your personal finances. And something like the stock market is one of those unique opportunities to be able to piggyback on the compounding of much larger entities, essentially, in the financial space of the economy.
9:26Andrew Sather:And that is just incredibly powerful for a random individual to be able to open a brokerage account in 10 minutes, put in five bucks and have that five bucks piggyback on something as powerful with so much momentum as just the overall U.S. stock market, overall U.S. economy. And that's something that people don't really think about, but it's much more powerful than you could ever imagine. It's very empowering if you can grasp your head around it. I can be a part of this, and all I got to do is get my finances in order, get a budget, and just put that extra money to work. The whole like make money while you sleep is a very hard thing to build.
10:07That's a hard income stream to build. But that's essentially what you're doing when you're buying stocks. Don't look down on yourself because you're not able to put as much money as your neighbor in. Just put what you can and that's going to snowball. And it's a nice feeling to know that I am doing something to improve my financial situation. Maybe even the financial situation of my children and maybe their children. and that can be a great way to even put purpose in what you do and the things that you do at work and all of that. Yeah, it's a great way to look at things.
10:43Andrew Sather:And just one other follow-up question. What are all the basic factors that contribute to the market moving up and down or let's say a specific stock, a specific company's stock moving up and down? What cause and effects are there that cause that to happen? Well, I don't need to tell anybody that there's people with a lot of money that make waves, but the market is a really, really big place. So things that you hear in the news, financial media, things like consumer confidence, things like how are business owners investing in themselves? How do they perceive the economic situation? There's millions of little micro factors that all feed into what's going on in the economy in general, and that finds its way into markets.
11:33So the markets are a place where there are thousands of smart people looking at it every day, trying to figure out which way is the economy going to move this way or that. And really, you just see these trends that come and go, and they move in cycles. I think thinking of the market as like seasons cycles is a great way to think about it in the short term the market moves with these cycles people are perceiving okay housing is going to have a great six to twelve months so money flows into housing and then they look at banking banking is going to be strong and then money flows there and so all these smart people with lots of money whose job it is to forecast these things.
12:18You see that money kind of flow through, but it's all flowing through based on what the businesses are generally worth. So it's not hard for us to imagine a business that's at 10 million in revenues going to 100 million in revenues, generally, probably around 10 times more valuable. And so those kind of value shifts, those kind of value determinations are made constantly over and over and over again. And so over the very long term, those cycles, they play out and they kind of balance out. And really, it's how much did a business grow? If a business went from 800 stores to 1600 stores, and it's about the same profitability, then that business has doubled its value.
13:07So you can see over the long term, the value of the businesses will play out. It's just in the short term, economic uncertainty, trade wars, a lot of different factors, and people are trying to get ahead of that over the short term. And that's why you see markets go up and down, and that finds its way into the individual companies as well. When you need to build up your team to handle the growing chaos at work, use Indeed Sponsored Jobs. It gives your job post the boost it needs to be seen and helps reach people with the right skills, certifications, and more. Spend less time searching and more time actually interviewing candidates who check all your boxes.
13:45Listeners of this show will get a$75 sponsored job credit at Indeed.com slash podcast. That's Indeed.com slash podcast. Terms and conditions apply. Need a hiring hero? This is a job for Indeed sponsored jobs.
13:58Andrew Sather:Morning Brew Daily breaks down the biggest news in business every morning so it fits seamlessly in your day. I'm Toby Howell. And I'm Neil Freiman. And each morning, we cover everything from the latest tech headlines to why nobody can afford a house right now. You'll leave each episode of Morning Brew Daily smarter and ready to take on the world around you. And some people are saying it's the best part of their morning. Because we know something you don't. Business news doesn't have to be boring. Join millions of monthly listeners and check out Morning Brew Daily wherever you get your podcasts.
14:29What's the best way to get started in the market? Download my ebook for free at stockmarketpdf.com.
14:36Andrew Sather:Yeah, that's fantastic. And I know I said the last one was just one more question, but I'm going to tack one more onto there, which is let's take something like the S &P 500, which is a quick descriptor, is essentially a fund, meaning a group of stocks or companies that is grouped into a single stock so that you can purchase one stock, one fund, and you own an even smaller percentage essentially of all of those individual companies just by buying that individual fund. And the S &P 500 takes the top 500 companies at any given time in the stock market and groups that into a fund. So if you buy that, then you're buying the top 500 companies at that moment.
15:14Andrew Sather:And companies are able to fluidly move in and out of there. Now, historically, over the 200-plus years of the stock market's history, the S &P 500 has returned around 10 % or 10.5 % annually, greatly outpacing inflation. tours. The market has such a cyclical seasonal nature where things are just fluidly moving up and down. What makes the market return so much over the long run, even though in the short run, things are just moving up and down fluidly, that kind of makes it feel or seem like just a net zero game at the end of the day? What makes it in the long run trend upwards? It's a great question.
15:51It goes back to the whole human innovation, human drive, human progress. So really what happens within the S &P 500 is you get a group of stocks that will lead, kind of like push that progress forward. And every 10 years, 20 years, that group of companies kind of change. So call it five years ago, it was the FAANGs. It was Facebook, Apple, Netflix, Google. These days, it's really AI stocks, NVIDIA, Broadcom that are pushing the index forward. And so one of the fascinations about capitalism and just the markets in general is how if you buy an index, you're buying the entire group. And what you're saying is, I don't know who the winners will be, but I know because I'm getting exposure across 500 companies, I will have enough winners in there.
16:45And it's the part of capitalism that's kind of ugly, but the winner takes a lot. And so you will see the biggest businesses just snowball within the index. And that's where a lot of the returns come from. Okay.
16:59Andrew Sather:Yeah, that absolutely makes perfect sense to me. And yeah, that makes it so that as individuals, the goal for us in capitalism, our only choice essentially as individuals is to try and take the best situation. Because these large companies are playing in hundreds of millions, billions, trillions worth of dollars that for us individuals with obviously not that much money, we need to be doing everything we can to piggyback on those massive shifts and just keeping the winners as much as possible and using that to help our personal financial situations. That's the best we can do with it. And something like a fund, which I personally invest in VOO, which just tracks the S &P 500, I use that so that I'm always getting more of those winners than losers, like you said.
17:45Andrew Sather:So going into step one, the first step for you to get started investing today. The first one isn't really a step as much of an understanding, which is don't put all of your savings into investments. The very first thing you need is some kind of an emergency fund, or at least you need automations and plans set up to build an emergency fund. So a quick descriptor of what an emergency fund is, it's just money that's sitting there, whether it's in cash, whether it's in the savings account, I would say ideally a high yield savings account, but that is completely up to you. You need money sitting there that is liquid, meaning you can access it quickly.
18:20Andrew Sather:It's not going to take you 10 business days to be able to access it. Or if the money was in the stock market, you need to be able to sell that stock first and then wait for the brokerage to liquidate that money and send it over to you as cash. You want that money to be accessible quickly so that if your car breaks down, if you have a medical situation you need to deal with immediately, whatever it is, you need that money available for you to use as quickly as possible. And if you don't have that money available, throwing all your savings into the stock market can be, I won't say a death sentence, but I'll say a debt sentence.
18:49Andrew Sather:Meaning if that money is inaccessible to you to be able to use, then you're going to have to go into debt to be able to cover things in the short term. You're going to pay interest on that before you can get the money out of the market. It's a whole headache and horrible financial situation that you want to avoid at all costs. Plus investments like the stock market fluctuate and you're not going to know how much you're going to have. If you're planning to buy a house in four months and you're planning to pull money from the stock market in that amount of time, everything could take a 10 % dip out of nowhere and, or at least your investments take a 10 % dip or even more.
19:18Andrew Sather:And now you have far less money accessible to be able to make that purchase. And now you might not even be able to make that purchase whatsoever. So my, at least personal recommendation, how I set up my emergency fund upfront was investing 50 % of the money that I was saving towards the emergency fund goal. Then when I reached the emergency fund goal, I was comfortable putting as much as I wanted of my savings that I'm setting aside each month into my investments. But prior to that, I was making sure to set up my emergency fund. And like I mentioned a little bit, I have my emergency fund in a high yield savings account so that my money is still just as accessible as a normal savings account, but it's earning a bit of a return.
20:00Andrew Sather:So my money isn't just completely flatlining there. It earns four or 5 % approximately. And so that's a good little boost of money on a monthly basis when it pays out while still being liquid. Do you have a, I'm sorry if I missed this, but do you have a number of, I want to have an emergency fund this much kind of thing? Yeah. So my goal is to have at least six months worth of expenses in an emergency fund. So just to make that very clear, not six months worth of income, but six months worth of expenses. So that let's say today I lost my job and I had absolutely zero income going forwards. I know that I could survive for at least six months and pay off all of my needs.
20:42Andrew Sather:Also just at least for additional padding, being able to afford my wants, any discretionary income that I have, all of that, all of those monthly expenses I could afford for at least six months. I would say an ideal long goal is to be able to reach up to 12 months, but six months, I would say realistically is a good amount of time for you to be able to have something horrible happen and be able to give yourself enough padding and time and leniency to find another situation. Any more than that, I feel like is becoming a little bit extra, but you're able to afford larger emergencies that may come up.
21:17Andrew Sather:You're able to afford a longer amount of time that you could go without a job or something. So the more, the better essentially, but the reason for not wanting to just make that emergency fund the quote unquote infinitely large is just because you're not going to be able to earn as large of returns in something like a high yield savings account or definitely not a normal savings bank account as you could in something like if you want to do real estate or the stock market or other investments out there you're going to be able to earn a much higher return higher potential return than if your money was just sitting there in those options yeah you lose a job please to oh god no go ahead andrew go ahead yeah i mean you lose a job and if you have to live off credit cards or something that's a slippery slope it can be you can lose lots of progress just a little debt here a little debt there can get kind of bad from there so it's nice to have that emergency fund absolutely and i want to latch on to that because i have i've heard and seen online many people and i've heard people in person mention using their credit cards as an emergency fund they feel like If I have that money available sitting there in my credit line that I'm not using, that's essentially the same thing as having money set aside to use it.
22:29Andrew Sather:And the one reason that it's not is because of the interest that you would pay. So let's say you have to take out enough for an emergency that you can't pay it off with your income for, let's say, three months or something. You might be paying 30 % interest on that every single month that it's sitting there. And so you paying it down, that's easily going to add another month or two worth of payments that you have to make. now you're adding probably a good 50 to 60 percent of the original cost onto it just in interest that the money will start bleeding quickly that's not that's not a minor misstep or anything that is a catastrophic change in your financial situation so yeah having cash set aside that you can afford these kinds of things and avoid going into debt which credit cards are debt that doesn't mean they're the worst thing in the world i know that debt has a horrible connotation to everybody, but going into debt for something like this and in a situation where you don't have a plan to pay it off within a week or a month or something is definitely a bad situation that will drastically change your financial outlook.
23:32Andrew Sather:Moving on to step two, we're going to open up a brokerage account. And I know this is going to sound a little complex to somebody who's never heard of a brokerage account, never used a brokerage account or anything, but this can legitimately take 10 minutes to set up. It's just like signing up for any other accounts, like signing up for a new email address, essentially, plus giving something like your social security number because they have to do checks on you and everything. But no more than 10 minutes. I personally like Robinhood and Fidelity. I think that they're both very easy to use, very user-friendly, good UI, good options, good accessibility, different kinds of accounts, all that sort of stuff.
24:07Andrew Sather:What brokerage accounts would you recommend, Andrew? I personally use Fidelity. I've had an ally invest account a long time in fact i've had it so long i had it when it used to be called trade keen so that kind of tells you how long i've been around uh and schwab's great as well so those are all good and there's a few others too that are escaping me but yeah one of those things you just be careful if you see a brokerage that you've never heard of before make sure you're reading the fine print because there are some sketchy ones out there. Yeah, this is not the kind of, this is not one of those things where you want to do some deep research on Reddit and find something that somebody mentioned one time five years ago as a good option.
Read the full transcript
24:53Andrew Sather:You are not trying to min max the situation whatsoever. The brokerage is not going to have a large effect on your end outcome. There's enough options out there with essentially the same feature set, just with different user interfaces. There's no reason to go searching out for some specific and niche one or whatever, at least not for standard investments. Maybe if you're trying to get into niche versions of crypto or something, you might need some specific kind of brokerage account. But for most people, just follow the basics and you'll be completely fine. The key indicators to look out for is that, like we said, it's reputable.
25:25Andrew Sather:You can find good trustworthy reviews absolutely all over the place. It's SIPC. Sorry, let me say that again. SIPC insured has a$0 commission, which essentially means when you go to make a trade, you don't want it to be charging you a fee for making that trade. That used to be the standard, but nowadays we've moved to a$0 commission standard for most brokerages out there. Make sure it has partial shares, meaning you can trade and purchase companies and stocks based on a dollar amount. So if you want to go buy$5 worth of Apple, you can, as opposed to them saying, well, a single share of Apple is$150.
26:02Andrew Sather:You need to have$150 available to buy a single share from us. We want to avoid that at all costs because we want you to be able to put in X amount of dollars on a monthly basis and buy whatever shares that is. You know, if the stock has moved up, it might be a smaller fraction of shares. We don't care. We're caring about how much money you're able to put on a regular basis. And make sure it has no low or minimum balance. Some accounts, some brokerage accounts out there, this also apply to high yield savings accounts, normal savings accounts. they'll have a minimum to say you need to have$500, let's say, in your account at all times for you to be able to bank or broker with us.
26:38Andrew Sather:The issue with that is say you put in$600 and then your investments tank after that. Now you might be below that minimum. You might be being charged fees. You don't even realize it. That's just something we want to avoid. We want you to be able to put in$1 into your account and be completely fine. That's the ideal here. The one other thing to take into account is like I mentioned, I like Robinhood Fidelity because they have good account options. What kind of account are you looking to open? Now, this is a whole separate topic whatsoever. We're not going to be able to dive into everything or all the options here, but the two main ones for most people are going to be either a retirement or a normal, quote unquote, normal taxable account.
27:14Andrew Sather:A retirement account, the pros and cons on it are that you're going to get more tax or return advantages. So maybe you're not paying taxes on the gains. Maybe you're able to put in pre-tax funds to it. Maybe you're not, you don't have to pay taxes when you pull the money out during retirement. You're going to be able to essentially compound your returns much more quickly and powerfully at the trade-off of making it much more difficult to access. So there are accounts out there like a 401k, for example. If you want to pull out that money early, you're going to pay pretty hefty fees. You're going to have to pay the taxes at that point, blah, blah, blah.
27:45Andrew Sather:Whatever money you see in your account is not what is going to end up in your bank account when you try to withdraw it. If that flexibility of being able to pull that money out essentially whenever you want is important to you, then something like a taxable investment account might be better. It has fewer tax advantages. There's still some things you can leverage, like for example, long-term gains. If you hold onto that investment for longer than a year before you sell it, you're going to pay a significantly lower tax rate on whatever returns you gain. But just to make it simple, let's see it as having essentially no tax advantages compared to something like a retirement investment account, but it's going to be much more accessible.
28:20Andrew Sather:If you want to pull that out at any point, the only thing limiting how quickly you can pull it out is how quickly you can get that investment sold, which for the most part, if you're trading on big companies, is going to be very quick. And then how quickly it could come out of the account, which will vary greatly depending on the broker, but it shouldn't be longer than three or four business days at the very most. Do you, if somebody was like doing this for the first time, do you have a recommendation of which one to do first? yeah I would say if this is money that you're just trying to learn how to invest I would say a taxable brokerage account at that point it's more about the learning process and understanding what the stock market is getting used to buying and selling seeing your investments fluctuate all that sort of stuff and I would rather give you the peace of mind of knowing I don't think this is the right way to end up but let's say you end up in a place where you're like investing just isn't for me.
29:14Andrew Sather:I can't handle seeing the fluctuations or something like that. I want you to be able to pull that money out without having to worry about it. Otherwise, if you try to invest it in a retirement account or something, and three months down the line, you say investing just isn't for you. Now you're having to pay fees on it, and you're just ending up with a lot less money than you started with. And I want to avoid that. I'd rather have this be a quote-unquote investment into your understanding and knowledge in the learning process than just trying to maximize whatever gains it is here. I would say that start with a taxable account, learn it for a little bit.
29:44Andrew Sather:And then once you understand everything, you can start researching, okay, maybe a Roth IRA is for me because I like the tax advantages that it gives, or maybe I need to focus more on my 401k because I want to prioritize those tax advantages. Then I think you can start playing around with different accounts, understanding you have less flexibility on them, but knowing that you're okay with prioritizing whatever makes it more powerful investment wise. Yeah, I totally agree. Beautiful. So moving on to step three is to make your very first investment. And this is going to be the scary part, but also the exciting part.
30:16Andrew Sather:And I wish I hadn't done it the way that I did, but I'll describe that in a little bit. So we want to deposit five or$10, we'll say just to deposit a small amount of money. Again, we want to have opened a brokerage account that's not going to have a minimum balance on there. So you should just be able to throw a few bucks in there, let's say five or 10 bucks. Then you want to choose what to invest in. So you have the option between individual stocks or funds. Sometimes they'll be called ETFs because they're exchange traded funds, just funds that are traded on the stock market exchange. If you decide to go down the individual route, understand that is going to be giving you much more headroom on the maximum return on your investments, but it's also gonna give you much more headroom on the minimum return of your investments.
31:00Andrew Sather:As Andrew knows, as a prolific individual stock investor, any stock could go to zero tomorrow. A company could entirely bankrupt. For a fund like VOO following the overall stock market, for VOO to go to zero tomorrow, the entire stock market or the entire S &P 500 would have to go to zero. And that is much, much less likely than target, let's say, going bankrupt tomorrow. So if you go to an individual stock, it's going to require much more effort up front for you to do research on that stock. You want to be doing valuation. You want to be looking at the history of it. You want to be looking at metrics.
31:32Andrew Sather:It's going to require much more effort, but it's going going to give you a much larger potential return. So I tend to stick with funds for the sole reason that I just want to save time. Really. I feel like I could get the historically, I could get the majority of the returns for far less time. And that's what I've decided to prioritize. There are other people like Andrew that enjoy this. It's essentially a hobby for them and they enjoy valuing companies, looking into companies. And so they're able to earn higher returns and he definitely does, but it takes more time to get there. So it's just what you want to prioritize.
32:04Andrew Sather:And then depending on what you decide on, you want to search for that ticker in the brokerage account. So in my case, I would search VOO through the brokerage account. Then you're going to hit buy, and you're going to choose to buy based on dollars, not shares. Like we discussed before, if you're buying a stock where each share is valued at$300, you don't want to have$300 available at a time to buy that stock. You want to be able to buy the$5 or$10 like you put in the brokerage account worth of that stock. So like I said, I tend to just stick with VOO. It just makes it a lot easier to invest in, and it'll also be very simple for somebody who's just getting started out to throw$5 or$10 in there and not have to do complex decision-making prior to that.
32:46Andrew Sather:That leads me perfectly into step four, which is to automate those future investments. We talked a ton in a previous episode about automation, so I'm not going to dive into it too heavily here, but ideally we want to take that habit that you just formed by doing it once and set yourself up for the indefinite future by automating that amount. So you can just start by taking whatever amount you decide to do up front,$5,$10, and set up an automation for it. This exact method is going to vary by brokerage, so I can't give you a perfect step-by-step for it, but you're going to be looking for either recurring investments or automated investments, something like that, that's going to be able to invest for you on a regular basis.
33:22Andrew Sather:So on Robin Hood, for example, which I use, you can go over to your account menu, then there's a side menu, go to investing and then go to recurring investments. And then a fidelity, it's a very similar process where you go to transact and then you're looking for a recurring investment. Again, varies by brokerage what this user interface is going to look like past this, but you're going to essentially choose what you want to buy. So in my case, I choose VOO, how much you want to buy. So again, we're going back to our budget to decide how much you're able to put into these investments, how much you're able to afford to put in these investments and how often you want to do it.
33:54Andrew Sather:I tend to just do a monthly basis because I feel like it's a little bit easier to track. I don't want to be seeing investments going in and out too often because then it just becomes a little bit more complex to track and keep track of. So I keep it on a monthly basis and that's all there is to it. Then you just save it, save that recurring investment. And then that money will be pulled out of your bank account on whatever basis you choose and then invest it into whatever you told it to on that regular basis. And then now every month through owning$10, let's say a VOL and bang, all said and done.
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35:01And so basically what you're saying is whether you're using Robinhood or Fidelity, it will automatically purchase, let's say it was VOO. You will get shares of VOO to your account every month after they've kind of taken that cash from your account. I think it was Coinbase and the cryptos they all started that I think and then Fidelity and Robin had copied but that's essentially what you're talking about right like you will get A certain number of shares for VOO every month and you don't have to do it
35:31Andrew Sather:Yeah, it'll generally be that easy with no effort whatsoever the only I do still obviously have visibility to it whenever I want I don't want people to see it as just So much of a set it and forget it that they're blind in the situation you can always see what upcoming recurring investments are, what history there is to it. But when it happens, I'm taking a zero action whatsoever. The only action I'm taking is seeing the email notification coming in saying the recurring investment happened and dismissing that notification because I've seen it at that point. That is literally the only action I'm taking on that monthly basis for those investments.
36:02Are you doing like a drip or anything like that?
36:06Andrew Sather:Do you want to explain what a drip is for the people out there? Yeah, sure. Dividend Reinvestment Plan is what DRIP stands for. And it does the same thing as this automation where you're telling it to buy a certain number of shares. But it's doing the same thing for when you receive dividends. Basically, companies that are later on in their journey, they tend to pay out part of their profits as a dividend. A fund like VOO takes all the dividends of all the companies, distributes it for you once a quarter. so you can set up a drip on i don't know the the case for robin hood so maybe you can share on there but for fidelity there is a place where you can manage what happens to your dividends in the settings and in there you can tell fidelity which stocks or which funds you want the dividends to automatically reinvest and so for example let's say i earned 20 bucks in dividends for voo they would take that dividend and buy$20 worth of VOO.
37:11And that all happens in the background. So you don't have to go in and sign in and have to think about all that. And I'd actually do that with all of my stocks. I have, depending on what year we're talking about, I could have 15, 20, 30 stocks in my portfolio, all of them set to drip. So I don't have to go in and figure out what I'm doing with that income. It just continues to snowball in the background without having to think about it.
37:36Andrew Sather:Yeah, I can't swear on this, but I'm pretty sure that for both Robinhood and Fidelity, the default was to have drip on. It might ask you that during the brokerage setup process. But for me, I do absolutely have drip on both accounts. And yeah, I have it set to just reinvest into the same stock it started in. Like you said, I know some brokerage out there, I don't believe Robinhood even offers this option, but I know some brokerages will offer, take all of my dividends and invest it in this stock instead. You can have your dividends kind of move around and everything. I've seen that. I believe that was available TD Ameritrade to be able to invest in different stocks with your dividends.
38:12Andrew Sather:But I do have Drip turned on for it to just reinvest it back into the same stock. And that kind of feeds into the simplicity of the investments as much as possible. Like I've talked about, that's a big focus for me. So having Drip on to just reinvest back into the same stock makes it so simple and easy as well as as increasing the compounding as much as possible a lot of people don't think of it this way but dividends are just a another form of compounding that can happen with your stock market investments and so we want to maximize that as much as possible the last thing you want is for dividends to come out and just sit there as cash that would be the worst case scenario absolutely so we've got all the steps we've got some emergency fund savings we've got our brokerage account open we made our first investment taken that first step we've set ourselves up long term for success because now we have this habit that happens in the background don't even have to think about it the market still will potentially scare us we'll feel like we need to take action or we'll just get nervous about our investments so what do you do next?
39:17How do you kind of start to handle the portfolio that you're starting to build out? What's your take on that?
39:25Andrew Sather:Yeah, so my take on that is the final step here to keep an eye on them, but not too close. Like you mentioned, the market is going to fluctuate. We're going to get scared. It sucks to see you put in X amount of money and see that X amount of money decrease. That's not a good feeling whatsoever. But like you discussed earlier in the episode, the market is cyclical. The market is seasonal. So you may be in a bit of a downturn economically. The market may be in a bit of a downturn for whatever reason. There's just so many millions of factors that go into it. You may not know what that exact factor is, but the market going down isn't a bad thing.
40:00Andrew Sather:It's not a bad thing for a couple of reasons. One reason is that especially if you have automation set up, you're going to buy during that downturn. And what that means is that whatever you buy into is going to be cheaper. So let's say you're buying into Target. You could usually buy into Target, you know, let's say one share was$100 usually. Then there's a bit of a downturn and now one share of Target is worth$90. So that$100 you put in is actually going to get you more than one share. And then like we talked about before, since the market has moved up statistically, historically over the last 200 plus years, you can feel pretty confident that a company's largest Target or all the companies that are included in whatever fund you invest in are going to move up in the long run.
40:40Andrew Sather:So you can feel confident that this downturn is just going to be short term and that when it comes out of that, you're now going to own more than you would have otherwise. So that's the other reason that a downturn isn't necessarily that bad is that in the long run, these downturns are always not only just leveled out, but overcome by upturn in the stock market. So you can feel confident that over the long run, it will actually end up more valuable than it started. So I say to check on it and not too close or not keep an eye on it too close because if you do, then you're going to see a downturn in a company like Target and you're going to get scared.
41:15Andrew Sather:And what that turns into is people panic selling. That's why downturns tend to get as bad as they do is the market takes a bit of a downturn for one reason or another. People see that and they say, crap, I need to pull out before this goes too low. And then the drops a little bit and the next person thinks I need to pull out before this goes too low. And everybody is thinking the same thing and suddenly the market absolutely plummets. And then that's also why you'll see a very quick rebound sometimes is because all those same people who feel like they panic sold at the right point are thinking, okay, now it's the bottom.
41:42Andrew Sather:Now I'll buy back in. And then all of those people are increasing the demand of everything and it can shoot back up. We want to avoid being part of that vicious cycle or trying to time any part of that vicious cycle. We want to just be in there. I don't want to say blind to the situation, but patient in the situation, calm in the situation. You want to be calm during that storm, keeping your automations going. It is absolutely okay to decide to change your automations at some point, specifically in a situation where maybe your expenses change, they change up or down, or maybe your income changes up or down.
42:15Andrew Sather:At those points, it is okay or even good. It's a good idea to revisit whatever automations you have set up and think, you know what? I did just get a raise. I probably have some more money I could put in these investments. My needs aren't really going to change. My monthly expenses aren't really going to change. So let me actually bump up this automation a little bit. Those are the kinds of revisits that we want to be doing. We don't want to be revisiting on a weekly basis and saying, oh, my portfolio is down right now or my portfolio is up right now and let your mood change based on that or let your investing decisions change based on that.
42:47Andrew Sather:Now, this varies a little bit or significantly if you're invested in individual stock because whatever decisions you came to make that individual stock purchase are going to affect what decisions you need to make and how often they need to be made. There are people out there that will day trade or swing trade and they may be making much more quick investment decisions. They may be making investment decisions based on a 30-minute timeline or maybe a few days timeline or a couple weeks timeline. Those aren't the kind of investments that I have ever really dipped into and those aren't the kind of investments that I would, definitely not the kind of investments I would recommend a beginner getting into.
43:24Andrew Sather:If that's where you decide to go in the long run, no problem whatsoever. But upfront, that is just going to introduce a massive amount of stress and a massive amount of guesswork into your finances and into your investing process. I would say just put on a recurring easy investment into a large individual stock or into an index fund or something like that, like we discussed before, and that'll make it much easier to track. Feeding back into the budgeting process, I do think it's important to note down these monthly values in one way or another. Not because we want to be tracking that performance on a dollar by dollar or percent by percent basis, but solely so you can say, I have this money in a taxable investment account or a Roth IRA or something that I'm going to be using to buy a house in 10 years.
44:07Andrew Sather:And you want to know your progress towards that goal. If you don't keep up with your investments, you're going to have no clue what money is in there. The money may have gone down. It may have gone significantly up. you have no clue. So I think it's important to have a general grasp of what's happening with the account so that you can make good decisions for your financial future and for future purchases. And absolutely ignoring that sky is falling news along the way. That's going to constantly be blanketing the news no matter what's happening in the economic space, political space. There are always going to be people saying that everything is going to break down right now.
44:41Andrew Sather:And considering the stock market hasn't broken down permanently in 200 plus years of world wars, crashes of the market, bubbles, political turmoil. None of that has affected the market long enough to make it so that it's not profitable in the long run. It is still averaged out to around 10 or so percent annually throughout all of that. So I'm going to say that I doubt that what's ever happening right now or in the future in the past is going to overcome anything that's happened previously. So if you see headlines that say stock market bloodbath or a sea of red hits the markets today, you're not logging in your brokerage account and figuring out how can I get out of here?
45:25Andrew Sather:No, I'm probably hitting the three dots on the post and hitting not interested. There you go. Let's see that kind of news. It's not going to feed into my investment, so there's no reason to keep up with it. Valuable life hack. Try to get that out of your feed. a lot for you. Yeah. This was awesome. Really great, tangible steps to start investing. If someone's still on the fence, if they're like, I'm still skeptical, or this all sounds great, but maybe it's not for me. Do you have any final words for that person, that little bit of encouragement to get them to go down this journey? I would say one would be that this whole process, these five steps that we walked through can easily take you less than 30 minutes.
46:17Andrew Sather:If you have a little bit of free time on the weekend or a little bit of free time during your lunch break or something like that, you can follow through with this entire process. You can have made an investment. You can have set up that automation if you decided to. It's also okay if you want to make that investment and then wait a day or two just to see how it plays out and feel comfortable with the fluctuations in the market. But let's say 30 minutes worth of active time that you have to put into it. And then the second thing I would say is, as I mentioned before, and continue to mention, I'm a numbers-based person, database person.
46:49Andrew Sather:And so when I hear that the market has returned as much as 10%, which is a significant return, over 200 plus years of all of these horrible worldwide events, which is obviously going to include the US and include the US stock market. Considering it has managed to give a solid return throughout all of that, that gives me a ton of confidence that no matter what's happening right now or what's going to happen in the near even long-term future, the market is going to be able to overcome it. It gives me confidence that my money isn't just going to crash out of nowhere or like you said, in a stock market bloodbath, I'm just going to lose everything.
47:27Andrew Sather:That's not what happens. You only lose everything if when it dips, you sell. That's the only time that you're going to lose anything from this situation. As long as you see the dip and you say, I trust that it's going to rebound and you just sit there and don't do anything or even better, just let your investments keep running. Then when the market rebounds, guess what? You quote unquote got everything back. You didn't lose anything because you stayed in that investment. That's what we want to do. And that's going to avoid you from losing anything from any downturn that happens. And I feel confident that no permanent downturn is going to happen where you're just going to lose money indefinitely.
48:06Andrew Sather:That has never happened through the entire history of the market. And so I don't see it happening anytime soon. Yeah. Great advice. Beautiful. So, Andrew, this was incredibly valuable. As always, I'd love to hear whether you as the listener invest, how you invest, or what your experience with investing has been. Feel free to email me at evaninvestingfreebeginners.com. And remember, financial freedom is built one smart move at a time. Keep it simple. Keep it steady. And at any rate, I'll see you next time. Peace.
48:45This message comes from Betterment. Dan Egan, VP of Behavioral Finance and Investing, explains how Betterment takes the time-consuming work out of smart investing. I grew up learning about finance and investing myself and realizing that I needed to reinvest dividends and rebalance my portfolio. And if there was an opportunity to tax loss over time. And then I realized that I was doing all of these things that were pretty straightforward to implement. I just needed to spend my time doing them. Betterment automates the same good practices so that I know I'm doing portfolio management and goal-based planning in a way that makes sense and is responsible without me having to spend hours of my life doing it.
49:26Learn more at Betterment.com. Investing involves risk, performance not guaranteed. Betterment does not offer tax advice. TLH may not be suitable for all customers. Learn more at Betterment.com slash TLH dash terms.
From the publisher
In this episode of our personal finance series, host Evan Raidt is joined by Andrew Sather to discuss actionable steps for beginners looking to start investing.
They emphasize the importance of building an emergency fund, setting up a brokerage account, making the first investment, and automating future investments.
The episode also covers basic insights into the stock market, the significance of consistency, and how to manage emotions during market fluctuations.
Listeners are guided through practical steps and are encouraged to begin their investment journey with confidence.
00:00 Introduction and Welcome
00:25 Recap and Today's Topic
01:14 Investing Mindset and Consistency
04:38 Understanding the Stock Market
07:04 The Power of Compounding
14:43 Emergency Fund Essentials
20:30 Opening a Brokerage Account
23:41 Avoiding Hidden Fees in Your Investment Account
23:53 Choosing the Right Type of Investment Account
24:05 Retirement Accounts vs. Taxable Accounts
25:37 First-Time Investment Recommendations
27:08 Making Your First Investment
29:44 Automating Your Investments
32:30 Understanding Dividend Reinvestment Plans (DRIP)
35:52 Handling Market Fluctuations
42:16 Encouragement for New Investors
Timestamps are generated by artificial intelligence, and are not 100% accurate depending on the platform used for listening.
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