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Podcast · 204 episodes

The Marketing Millennials

by Daniel Murray · English

Bored of the same BS Marketing podcasts? With insights from the sharpest minds in the world, Daniel Murray unpacks their playbooks just for you to take into your weekly Marketing meeting. We'll get deep into the conversation with Marketing leaders from companies like Gymshark, Shopify, and Infiniti. Every week you'll hear from guests who run 9-figure businesses, manage communities of 20M+ people, and execute the campaigns you see on your timeline every day. The best part? We'll give you ALL of their actionable insights. From building profitable newsletters to scaling on TikTok, Daniel gets into all of it. The one request he makes to all his guests? Stories or it didn't happen. If you want to be part of The Marketing Millennials community, join in the conversation. Linkedin: https://www.linkedin.com/company/the-marketing-millennials Instagram: https://www.instagram.com/the_marketing_millennials And if you love the show, tell a friend. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

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How to Measure Brand Marketing Success with Peter Giorgi, SVP, Creative Excellence and Brand Experience at Rocket | Ep. 445How Rocket’s brand marketing team measures success and builds emotionally driven campaigns, including the “Own the Dream” Super Bowl 60 effort and partnership strategy.30 Sep 2026 · 52 min · 15 chapters
Use Prediction Markets to Plan Your 2027 Content | Bathroom Break #127The “Bathroom Break” episode focuses on using prediction markets (CalShed/Polymarket) to make marketing plans more predictive instead of reactive, including prompts to generate 2027 content ideas.28 Sep 2026 · 13 min · 3 chapters
How to Build AI Agents for Your Marketing Team with Kris Rudeegraap, Co-CEO at Sendoso, and Jessica Voss Head of Marketing at KanaLive panel on building “agentic AI” for marketing teams—contrasting role-based AI “digital colleagues” (Sendoso) with an agent-driven marketing operating layer that connects MarTech and data (Kana).25 Sep 2026 · 1 h 5 min · 27 chapters
How To Nail Local Marketing with with Jena Wolfe, VP of Marketing at Goop Kitchen | Ep. 444How Goop Kitchen uses brand DNA and local marketing to expand from California into New York and San Diego, including delivery-focused positioning, neighborhood targeting, and partnership strategy.23 Sep 2026 · 36 min · 17 chapters
How to Increase Your Landing Page Conversions | Bathroom Break #126Ways to increase landing page conversions, plus a humorous “Bathroom Break” intro about gross airplane habits.21 Sep 2026 · 13 min · 4 chapters
Finding Social Creators Before They Blow Up, with Jori Evans, Director of Social at MANSCAPEDHow Manscaped’s Jory Evans finds “social creators before they blow up,” builds organic creator programs, and balances meme/humor content with Super Bowl network-TV clearance (including why they…18 Sep 2026 · 44 min · 20 chapters
Why Marketing Automation Isn’t Marketing Intelligence with Duarte Garrido, Co-Founder of Dojo AI | Ep. 443The episode argues that marketing automation is not “marketing intelligence.” Duarte Garrido (Dojo AI co-founder) claims MarTech has become fragmented and data is uncrunchable due to platform walled…16 Sep 2026 · 47 min · 16 chapters
How AI Is Changing Email, Part 2 | Bathroom Break #125Part 2 of “How AI Is Changing Email,” focused on how Gmail/Outlook/Apple Mail AI summaries select content from promotional and sales emails, and how marketers can optimize for those summaries.14 Sep 2026 · 13 min · 6 chapters
4 Reasons Human Connection is THE Marketing Strategy with Haley JanicekWhy human connection is the best marketing strategy, and how to design offline experiences (events, workshops, studios) that create deeper relationships and measurable ROI beyond new pipeline.11 Sep 2026 · 34 min · 18 chapters
The 6-Step Framework for Naming Anything with Katie Miserany, Global Head of Marketing at SurveyMonkey | Ep. 442How SurveyMonkey’s Global Head of Marketing Katie Miserany explains a “6-step framework” for naming products, using its new Launchpad suite as a case study.9 Sep 2026 · 43 min · 20 chapters
How AI is Changing Email | Bathroom Break #124AI email “live text” summaries (Gmail/Apple Mail/Microsoft Copilot) and how to structure emails so the AI extracts the right details into inbox summaries or the preheader.7 Sep 2026 · 11 min · 4 chapters
2026 LinkedIn Content Playbook with Mark Jung, Cofounder of AuthorityRevisits a “Flashback Friday” conversation on how LinkedIn’s 2025/2026 algorithm changed and how to win in 2026, based on LinkedIn engineering research.4 Sep 2026 · 39 min · 13 chapters
Inside Modern Sponsorships: How Brands Evaluate, Negotiate, and Activate Sports Partnerships in 2026How brands should evaluate, negotiate, and activate sports sponsorships in 2026—moving from “logo/exposure” to full-funnel measurement, authenticity, and flexible, always-on activations (including…2 Sep 2026 · 1 h 1 min · 23 chapters
How Marketers Are Mining X for Viral Hooks (Step by Step) | Bathroom Break #123How marketers can mine X (formerly Twitter) for viral hooks using Grok and advanced search queries, then adapt what’s working to their own marketing.31 Aug 2026 · 10 min · 5 chapters
The Secret to Non-Boring B2B Content, with Adam McQueen, Director of Product Marketing & Content at KlueHow Klue’s in-house media arm (The Complete/Compete Network) makes non-boring B2B content by building “people-first” media properties, proving ROI without direct dollar attribution, and using tight…28 Aug 2026 · 36 min · 14 chapters
How to Get Your Brand Mentioned in AI Search, with Ross Simmonds, Founder & CEO of Foundation Marketing | Ep. 441How B2B brands can earn AI search visibility (AEO/GEO/LLMSEO) by increasing “surface area” across platforms and ensuring content is citable, especially for commercial/transactional prompts.26 Aug 2026 · 52 min · 20 chapters
Email Marketing Rules You Can Finally Stop Following | Bathroom Break #122“Email Marketing Rules You Can Finally Stop Following” (Bathroom Break #122) argues two email-marketing practices are dying: double opt-in and requiring work/business emails.24 Aug 2026 · 9 min · 4 chapters
Building a Team of AI Marketing Agents with Ryan Gavin, CMO at SlackHow Ryan Gavin, CMO at Slack, uses AI and agentic AI to rethink marketing work: “work will change more in 5 years than 25,” marketers must adopt a beginner mindset, and AI should feel like…21 Aug 2026 · 52 min · 21 chapters
Google's AI General on How to Show Up in AI Search, with Marvin Chow, VP of Consumer and AI Marketing, Google | Ep. 440How Google’s Marvin Chow thinks marketers should adapt to AI search/Gemini (GEO/SEO), redesign marketing orgs around “marketing engineers,” and preserve brand taste/judgment while execution gets…19 Aug 2026 · 44 min · 20 chapters
What's Changed with Claude and ChatGPT for Marketers in August | Bathroom Break #121“AI watch out era” for marketers—Claude and ChatGPT are embedding watermarks in outputs, making it harder to copy/paste AI-generated text/images without detection.17 Aug 2026 · 11 min · 5 chapters
How to Win as a Challenger Brand, with Andrew LeRay, Director of Brand Marketing at NWSLHow the NWSL builds a “challenger brand” by focusing on awareness, player-driven storytelling, and funnel expansion—especially through partnerships and Gen Z/Gen Alpha marketing—while still hitting…14 Aug 2026 · 36 min · 15 chapters
A CMO's Guide to Pipeline Math, with Amanda Cole, CMO at Bloomreach | Ep. 439Pipeline math for B2B marketing—working backward from revenue targets to determine win rate, required meetings, and budget; plus testing, attribution, and AI tools to speed decisions.12 Aug 2026 · 41 min · 17 chapters
How to Prep Your Content for 2027 Right Now | Bathroom Break #120Preparing marketing content for 2027 now (about 60 days before key planning windows), focusing on prediction content, updating/re-mixing existing assets, and building calendars that drive…10 Aug 2026 · 12 min · 6 chapters
What Actually Makes a Good Email with Naomi West, Senior Product Marketing Manager at Customer.ioWhat makes a good email (and which “best practices” are myths), focused on consent-based, trigger-based and lifecycle emails.7 Aug 2026 · 44 min · 19 chapters