Money Talks: Terrence J Breaks Down Wealth, Real Estate, and Giving Back 💵 E160

0:05Ladies and gentlemen, welcome to a special edition of the Money Monday's podcast where we cover three core topics, how to make money, how to invest money, how to give it away to charity. I'm very excited because I actually have someone here that's been on camera for decades. So I'm actually going to ask him advice and questions after we film this because he has a zillion hours of experience on camera, behind the scenes, in front of the scenes, and everything in between on stages, award shows. It's mind boggling how much time he's put into this industry. And so I'm very excited to ask him questions.

0:35As you guys know, this episode will be under 40 minutes because the average workout is 45 minutes. The average commute to work is 45 minutes. This episode will be between 34 and 38 minutes for your listening pleasure. Also keep in mind, this podcast is not just for you. It should be for your friends, family, and followers. You liking, commenting, and subscribing is very useful for our charity. It's very useful for our podcast. It's very useful to spread the message about money because too often we grew up thinking it's rude to talk about money. We want to change that narrative. That's why this podcast is in the top 50 all over the world every single week because of your help.

1:07It's very important for us. And also keep in mind, this podcast might be for someone from your past, present, future. You might be sitting somewhere four months from now and be like, wait, I remember that thing he said I should forward that episode. So as you're listening to these things, it's not just for you. Think about the people in your life. Without further ado, Mr. Terrence J, give us a quick two-minute bio so we get straight to the money. What's up, Dan? Thank you so much for having me on your show, the money mondays i'm so happy to be here uh i have like you said um a long career uh starting in media and entertainment um i i started my first big national show in in 2006 i was there which yeah you were there yeah which would have been 106 and park uh went on to do a a string of movies that generated over 100 million dollars in the box office um got behind the camera produced films as well, and then started producing a bunch of television, a bunch of different movies, and then really got into financial literacy.

2:08And so now my portfolio encompasses real estate, investments, and yeah, just a bunch of experience on stages. And yeah, just happy to be here with you, man. All right. I got so many questions. So let's start from the beginning. Normally, I don't do storylines, but your storylines involve a lot of things that go on with this ecosystem of talking about money. 106th and Park. Yeah. This became a phenomenon. Yes. When you first went on, how did they pick you? How did you decide? And then as you're like, okay, now it's year three, year four, year five. They're like, okay, well, they need me now. Just talk us through the business side of getting onto a TV show.

2:45Okay, so yeah, I graduated from college in 2004 with a degree in broadcast journalism. I then took a job working at NASCAR. I was working in their diversity marketing department, and I enjoyed it, but it wasn't really what I was passionate about. So while I was working a job and trying to stack up some money, I auditioned for a bunch of things. I mean, I probably auditioned for a hundred things. Really? Yeah, just a bunch of, I mean, I auditioned to be in, I think it was Spider-Man at the time. Just all types of things. Not as Spider-Man, but just all types of extra roles, everything that you could want to do in Hollywood.

3:30And I got turned down and got told no, a bunch. Eventually, they had an open casting call at BET. and I went to New York City from Florida and I stood in line. I was probably number 500 in line. Wow. Yeah, there were thousands of people out there. Wow. And I remember going through the first round of auditions. I was nervous. I messed up. I didn't know what to expect. And I came out of the room and I bombed it, right? But the guy that was standing in front of me in line while we were waiting to get in, And he came out like, yes, I made it to the second round. And I was like, damn, if he could just make it to the second round, why can't I?

4:16So my goal was not to build the whole wall. I just had literally, I was like, I got to make it to round two. This guy wasn't that much. You know, he wasn't, you know. And so I drove from New York to Atlanta to audition for the same thing the next day. Wow. And when I got to the next audition, I almost missed the next call because I had driven down. They were closing the doors. I was able to slip in because I had my name badge from New York. From the day before. And I went through round two, then round three, because now I had the confidence. Now I knew what to expect. And getting and landing that job completely changed the trajectory of my life.

5:03For sure. So you created the butterfly effect. Yeah, yeah. You not driving to Atlanta would have changed my life. I literally went to, I was at 106th and Park. I know. I used to bring my t-shirts out in the parking lot, out front in the street. I was giving them out. You coming, it means so much. And hearing these stories now of how it impacted people, how it motivated people, inspired people. At the time, in 2006, everything was changing, right? Facebook was just created in 04. Right. YouTube, I think, came out in like 05. Media was changing. Technology was changing. And this was just the perfect storm of ingredients, that show.

5:44And, you know, from New York to Japan to London, it really was a cultural phenomenon that changed the game. And that's something I'm proud to be a part of that history. So I used to stand outside because there was a line of a couple hundred people waiting to go inside as the audience. And I would offer to give out my T-shirts for free as long as they put it on right now. Wow. And all I was doing was hoping for the pickup as they would show the crowd. Terrence was hosting with Roxy and sometimes they would pan to the crowd to show the live audience. And so if some people were wearing my shirts or my hats, I would get a little bit.

6:16It was only for a second, but it was free. Yeah. And my only rule was if you take it, you got to put it on right this second. You got it for free. Otherwise, you got to pay 20 bucks. I love it. Okay. You also did E! News. Yes. This is one of the biggest names in the world. You didn't even mention it earlier. Like talk to us about getting onto E! News, which is literally one of the biggest that there was. So I had, at that point, I had been on 106 for seven years, I believe. And, you know, we were at a point where I think it was time to renegotiate. I had did some movies in between. So Think Like a Man was largely successful.

6:50You know, I was in a great place in my career. Roxy was crushing it as well. And it was a pivotal moment because we had to make decisions. How long do you stay? Do you leave when you're on top? Or do you wait to sit in the club so they turn the lights on? And for us, we decided to leave the restaurant before you're the last person at the table. And so going to E! News, it was a gamble at the time. I ended up becoming the lead anchor. but a lot of people didn't understand why I would leave such a cushy, great situation to go after something else. But I had something to prove. I wanted to show that it wasn't just hip-hop music videos that I could do.

7:39I could conjugate a verb and I could be on the red carpet. I can interview Jay-Z and Kanye West, but I can also interview Leonardo DiCaprio and Tom Cruise. and so I went on to E! News and, you know, did what I had to do and, yeah, man, it was just an incredible run. So when you get TV shows, movies, hosting, stages, award shows, you get bombarded by different options. Yeah. How do you decide that you're going to put your personal brand on, not just the paycheck part, but like, how do you decide, like, you know what, I will host that award show or I will do that movie with Kevin Hart or maybe I will do it with this person or that comedian?

8:19You know, in the beginning, I took a lot of things, right? It was, you know, paying off your college loans and getting yourself out of, you know, when I started, I was pretty much living on a couch. So I didn't come from a television background. I didn't have much. And so building wealth was something that was very important to me. I didn't ever want to go back. I didn't want to go back to being poor. I didn't want to go back to nothing. So I took a lot of different opportunities in the beginning. After becoming established and really getting my foot in the door, then I really started to appreciate doing what I'm passionate about.

8:58And so now I'm in a place in my career, I don't leave the house unless it's something that I believe in, unless it's something that aligns with my brand. I can't take any check now, right? I have too many people that depends on me and too many businesses that would fall apart if I did things that jeopardized my integrity. So you got to focus on things that align with your spirit, focus on things that align with your personal brand. That takes a while to develop. But yeah, in the beginning, you got to take things to pay the rent. So I think overall through the ebb and flow of this economy and through this, you know, this world, you gotta, you gotta be careful with what you take.

9:43You gotta be careful with what you turn down. And ultimately you, you gotta follow your gut. You gotta follow your instincts on those things. So someone out there is listening. They're an aspiring comedian, actor, DJ, rapper, singer. They want to be out there. They want to get onto that stage or behind that camera. What would you say to them to make themselves stand out to get picked or to showcase their actual personality? That's a loaded question. As we talk about and we celebrate 20 years, the world has changed. When I first started, there were only a few outlets that had the opportunities in place to do what I wanted to do.

10:22And in addition to that, equipment was really expensive. So you couldn't just put up and start doing your own thing. Now you can create your own destiny, right? There are a lot of different opportunities, but they might be harder because they're more competitive, but you can create your own landscape like this, right? You can visualize this show and you're able to touch millions of people through your concept that you completely have creative control over, your complete autonomy over, and that's a beautiful thing as well. So what I say to people is this, follow what you're passionate about. If you're going to start your podcast, right?

11:04And you like golf, then focus your podcast on golf. For sure. Don't try to emulate somebody else or because you've seen, hey, a lot of people are successful doing fitness videos. Now I'm going to start doing fitness videos, but I don't care about So fitness, people will see right through that. People love authenticity. People love specificity, right? So if you're really into food and you love cooking and you love wine, then your show should be focused on cooking and wine, right? Don't try to go in a direction of something that you're not passionate about because the audience will see right through that.

11:45We've seen a lot of people start to make money in different industries. But sometimes we hear about the NFL and other categories where they leave the league and five years later they go bankrupt You started talking about financial literacy and that's part of your passion now What do you think that happens or occurs that make people that make a lot of money start to lose it? Or if not worse, lose all of it after they make that money You know, I think it begins with our school system I think that, you know, we, the way our education in our country is broken down through a child and a student's matriculation, the focus on finance, the focus on financial literacy is not in place, right?

12:28When we grew up, we didn't even have a podcast like this. We didn't have relatable people sitting, talking about money. It was almost a thing that our parents' generation and especially the generation before, they never really had those money conversations, especially in public, right? And such a crabs in the barrel competitive type of thing where young people didn't discuss it because we're all fighting for the same types of jobs. So I think the lack of financial literacy that a lot of these young athletes, a lot of young people, period, go into not knowing how to invest, not understanding real estate, not understanding taxes.

13:14So, you know, you're a young athlete and you've heard the breakdown a million times. You know, you get your first million dollar check. You don't account for the IRS. So, you know, 30 percent is gone. 40 percent if you live in California. Right. You got your agents. You got your managers. You got your squad. Your training, your baby, all of those things. You add all of that up. And you might be taking home 300K for every 1 million made. Your career has a shelf life. All of us aspire to have the longevity of LeBron James, but that's 1 in a billion. And so as the years go on, so many of them that don't properly put their money where they need to, You know, they become bankrupt in the years that follow.

14:04I think the biggest key is information. You know, on our phones right now is more access to information than all of human civilization ever. Right. Right now on our phone. And so I think, you know, podcasts like this, you know, I do InvestFest with the Earn Your Leisure guys and do a lot of stuff with them. You know, I have my own podcast that talks about financial literacy. There are so many incredible people out there that are giving information. You can't look on Damon John's page without him telling you something that can help you out. Right. And so, yeah, I think it's on us to educate and help our friends and our people.

14:51And it's on everybody to understand, you know, the price of Bitcoin right now, to understand what's going on in the stock market, to understand real estate and know the interest rates and know when they drop and when they rise and when's a good time. So it's the information's out there and it's up to us, you know, because these next few years are going to be pivotal. You put that thing on your Instagram the other day talking about AI and how fast it's coming. You know, it's time. Yeah, it's time. It's showtime right now. So what was the turning point when you decided, okay, started to make some money, did a couple shows, did a couple movies, got some good award shows.

15:30Things have been going good now. I can actually finally put aside, when was that moment you're like, you know what, I want to make my first real estate investment or I want to invest into my friend's new restaurant or my friend's nightclub or my friend's music label or my friend's clothing line or the stock market? When was that turning point? You know, I call myself a student of life. You know, all of those things have different answers. For real estate, I really fell into it by accident. I bought my dream home and my dream home in L.A. mansion that I, you know, threw a bunch of parties at and had a great time at.

16:09when it was time to move, I looked up and it was a great investment. And I think over COVID, when everybody started renting and the arrival of technology like Airbnb and making rentals and short-term rentals an option, I was really able to capitalize off of that. So the success of buying my first home led to me buying a second property that was an investment property. And then once I got a hold of that, I probably did$20 million in real estate over a three-year span. And then once you learn what you like in the real estate market, you can kind of adjust. Airbnb is in a much different place than it was.

16:52The economy is in a much different place than it was. Short-term rentals and moratoriums on markets like Palm Springs and Miami, it changes. so you have to adjust with all of that. So real estate is, you know, it's an ebb and flow. It's a market like anything else that I've had to adjust to. You know, with restaurants and businesses that I invest in, I always go after what I like. So I'm an investor in an incredible restaurant called Last Lap here in Miami and in New York. And it's a restaurant and a bar that I like to go to. You know, our location here has Chef Kwame. one of the top chefs in the world, right?

17:35So I'm not investing in things that I don't like to enjoy because I know if I like something, I know somebody else will like it too, right? So even when I buy cars, even when I buy watches or anything, I go after what I like. And then you hope that the market will adjust and have a resale value for it if you decide to opt out of it. But that's why I always go back to passion. I meet so many people that do things just to do things or do things because they see somebody else doing things. I like to invest in things that I like, that I'm passionate about, or that I find somebody that is passionate about that I can align with.

18:18So if you're not going to be the person that can create the technology, you can be the Steve Jobs that gets next to Wozniak, right? If you're not over there making the best hamburger, you can be Ray Kroc and still be, you know, behind McDonald's because you align, right? So I also look for incredible CEOs, incredible people that I can invest in because, you know, and I've learned a lot of that from you. I mean, you're an incredible, you have an incredible eye for talent. And that's something that I've really learned to appreciate over time. so when you're a public figure and a lot of people become public figures even when they only have 10 000 followers 50 000 followers etc they sit to go bombarded with requests instagram facebook linkedin tiktok snapchat freaking carrier pigeons they're getting hit up by everyone to invest into deals hey invest in my pizza shop invest my hair salon invest my this invest my that how do you say no to people you know i don't i don't have the bandwidth to do too much right i am hyper-focused on what I consider the A, Bs and C of my life, right?

19:25My core business and then the ancillary businesses that surround that. And I recently got married. So for me, I'm at a place in my life where my relationship and where building a family and those things have taken precedent over some of the stuff that I would have done 10 years ago, right? So for me, it's the opportunity. It has to be fully vetted. It has to be the right thing. And I got to be, again, I go back to passion a lot. It has to be something I'm passionate about. If you come to me with an idea about a space that I don't care about, I'm going to be much less likely to invest in it. Because we've all been burnt so many times.

20:12There's so many times where somebody will come and say, oh, you have to invest in this technology or you have to invest in this. And it's something that I don't understand. And then, you know, you end up losing. When I do understand it, I usually end up, you know, with an upside. So I really try to be careful and not spread myself too thin because I already got my eggs in a lot of baskets. And I try to be careful with investments for sure. comedian just gets signed to be on a kevin hart movie okay and man they made some money movie takes off becomes a big success and now they just made 2.5 million dollars wow and they've only been making 50 grand a year before that what would you say to that person that saved up a couple million dollars all of a sudden they have this newfound wealth what would you tell that person to protect themselves from not blowing it on investments oh that you know that's a great question.

21:07You get your first 2.5 million and you worked with Kevin Hart. Well, the first thing I would do as a career thing is when you get the steam off of one of those, when you align yourself with somebody like Kev or somebody that is booming in the box office, you want to set yourself up with work things that help lead to longevity in your career. You don't want to be a one and done. We've seen so many people come and you have a big hit movie or you have that one big TV show, but you're not quite able to capitalize off it for a long time. So investing in yourself is always one of the first things, making sure that you're making the right moves and putting together a nest egg so that you can take the right jobs and that you can create your own platforms and your own tools for success.

21:59So that's number one. Now with the actual money, right? I try to put percentages of it in different things, right? So I'll put a percentage of my money possibly towards a real estate investment, right? So if you got 2.5 million and now you want to buy a house, we'll do very simple math. And let's say you're buying a$1 million property that you want as an investment property. You got to put what, 30 % down depending on where you're with it. So that's 300 ,000 of your money now put into that, right? So now you have your property, hopefully you can get a renter that comes in that can help with your income.

22:38And again, a million dollar property, that's incredible, right? That's super ambitious, but we're breaking down to 2.5, right? So I put a little money there. Now I would take a little bit and stack it away so that I have it either in something that's very safe, like an IRA or just a very safe investment. And then I would put it in, you know, a good portion of it into the market. And I think understanding and learning the market, you it's very volatile, right? You want to invest like Warren Buffett. You want to put as much into those blue chip stocks and investments, you know, the S &P 500. You want to you want to just you want to put it in places where your money can work for you we are now entering a time in the world where your hard work is not going to be enough to sustain your retirement and your long-term wealth right you have to park that money somewhere where your money is going to yield the rewards for you it's just where the economy is too fucked up right you're we're not in a position where your your social security is going to be able to take care of you for the rest of your life.

23:51My father, my dad passed away two years ago. And when I really got to see the end of life, things that happen with social security and insurance, all of those things, it's insane how we've set up, you know, our elderly and how we've set up the country, right? And so I learned so much from that experience and I want to make sure I educate as many as possible. Having a life insurance policy is something that a lot of us don't really talk about and not educated on. Putting our money into trusts, setting our family up for success. So I would definitely, with that 2.5 million, and the biggest thing, if I got 2.5 million, you want to talk to Kev.

24:46You call Kev after. Kev is one of the smartest investors and one of the nicest guys. There's never a time where I call Kev and he don't pick up the phone. It's like, yo, T, what's up? What are we doing? You want to use your relationships. You want to have people as mentors in your life. I oftentimes call people that I look up to that I feel like are very successful to this age, to this day. And I always ask questions. Hey, I'm thinking about investing in this, or I'm thinking about exiting this, or I want to sell this house. What do you think about this price? You have to use your relationships.

25:25Let's put on our charity hats. Why do you think it's important for people, for their household, or for their company, for their employees, their kids, et cetera, to see them do some type of charity work? I don't know if anything is more important than charity. You know, as we get older, I think, you know, in my 20s, I really had something to prove. I really wanted to, you know, be the best and do the most and make a lot of money and, you know, have success and show off and, you know, all those things. And buy a Lamborghini and buy this house. And, you know, that kind of goes into your 30s as well.

26:10Once you get that emotional intelligence, once that 40 hits and you realize how finite our time on this planet is, and you realize how precious this opportunity that we have is called life, you realize how important it is to help others, right? How important it is to give back, how important it is to help the next generation not make the same mistakes that our generation made, how to set them up for success in ways that we never saw. Right. So, you know, I do charity in a multitude of different ways. I've given charity back. I'm on several boards. I love education. And I went to a historically black college, North Carolina A &T State University.

27:01And so I'm very active with my university from actually donating money from a financial standpoint to working with the young people there to doing a ton of work with all types of organizations from the NAACP to United Negro College Fund. You know, so a lot of that educational part is part of my life. And then to working with people like yourself, being a part of your toy drive with your foundation and Trina's kids is something that is going to always be on my list. When I get calls to do charity events, it's always on my list. Making sure that I'm spending time giving back. I've really gotten into animals as well.

27:43So I've been like going to local dog shelters and working with, you know, animals as well. And I just think that's part of our mission. I think part of what we're seeing with all the fragments that are going on in the news every day we wake up, there's wars all across the world. There's financial worry. There's a lot of things. I hope that this time will bring us all back to a level of connectivity and humanity where we can really focus on giving back, loving each other, helping each other. And I think, again, bringing it back to money Financial literacy and financial freedom Are ways to do that And that's why this is Your show is so important And I'm so happy we got to spend time today on it So there's only one question I ask on every single episode And out of hundreds of times I've asked it I've never gotten the same answer Okay You guys are building a family together with your new wife At some point you'll have one child Maybe two, maybe three Who knows what's in store for little baby Jay But along the way, you build up movies, might end up creating a film studio, investing in companies, products, exits, and you have hundreds of zillions of dollars later on in the future.

28:59What percentage of your net worth do you leave to those future children? Yeah, that's a great question. You know, so right now it's all set up. You know, it'll go to my wife and my mom. If I went today, knock on wood, because that's my family now. When I have kids, I would hope that I'm in a position where I can leave them enough, but also teach them and educate them enough so that they can make a ton. And then the rest, give to charity and give to people that need it. Give to foundations that mean something to me. Give to my team and the people that have supported me. I have a great management team and Fred and Yanley and people that have been with me for years I want to give the money away to the people that I love the most and the people that I can help the most and yeah one day when I have kids that'll be a different question we'll come back and do the show when I have kids and then I'll see how much but I'm hoping that I can teach them to be billionaires too so that we can continue the cycle of giving back Are there any projects that are coming up for you?

30:17Anything that people should be looking out for? Yeah, a ton of films. The soonest one that I think will drop, me and T.I. just did a really funny romantic comedy together. So that will be the next one that will be dropping. I'm producing and hosting the red carpet for the NAACP Image Awards. So I'll be back out in L.A. I don't know when this airs. But tons of, you know, red carpets, tons of TV shows. And I'm really excited. I'm producing and hosting a show called Marriage Box, right? I loved, there were obviously, rest in peace to everybody that lost their life during the pandemic. But during the pandemic, my experience was eye-opening, no technology, being just off the grid.