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- The New Music Business with Ari Herstand
9 episodes
The New Music Business with Ari Herstand
by Ari's Take · English
**WEBBY AWARD FOR BEST MUSIC PODCAST** “#1 music industry podcast to help keep you in the loop” -Spotify “The 10 Best Music Business Podcasts of 2022" – Variety Ari Herstand is the best-selling author of How To Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to run successful careers of their own. Ari offers straight talk with no fluff and doesn’t let his guests off easy. If there is a way, Ari will find it. To learn more follow @aristake_ and @ariherstand Visit aristake.com to join the newsletter. -- Hosted on Acast. See acast.com/privacy for more information.
Latest episodes
All episodes
Do Festivals Need To Book More Women?
The episode asks whether music festivals need to book more women and explains why festival lineups remain male-dominated, using data, personal anecdotes, and Book More Women’s advocacy.
11 Nov 2026 · 36m · 15 chaptersArtist Manager on Music Marketing, Artist Branding and Gen AI
Modern independent music marketing—how to build organic momentum, when to use paid ads and influencer/UGC amplification, how to brand artists (including a “brand Bible”), and controversial “fan…
4 Nov 2026 · 1h 5m · 28 chaptersHow This Indie Publishing Company Got Over 100 #1 Hits
Combustion Music’s president Chris Farron explains how an indie Nashville publishing company built 114 country #1 hits, how modern music publishing pays songwriters (advances, writer/publisher…
28 Oct 2026 · 1h 9m · 22 chaptersHow the Major Labels Use AI Fans To Market Music
How major labels and marketing tech firms use AI-assisted “fan” accounts, clipping, and engagement manipulation to market songs—often via burner accounts, device/phone farms, and automated content…
21 Oct 2026 · 59m · 22 chapters
How To Build An Independent Artist Career From The Ground Up
Building a sustainable independent artist career “from the ground up,” balancing visibility with real monetization, and using artist development, community, analytics, and clear IP/business…
14 Oct 2026 · 54m · 20 chapters
How Deezer is Approaching AI Music And Payments
Deezer’s approach to generative AI music—how much is being uploaded, how Deezer detects AI and fraud, what happens to AI tracks in catalog/recommendations, and how Deezer thinks about fair royalty…
8 Oct 2026 · 55m · 25 chapters
How This Classical Piano/Cello Duo Built a Sustainable Career For Their Family
Patrick Laird of Brooklyn Duo explains how a husband-and-wife classical piano/cello cover duo built a long-term, mostly passive music business by combining high-volume YouTube releases with…
30 Sep 2026 · 1h 12m · 33 chapters
How He Got a Million Monthly Listeners and a Sold Out Tour Independently
Jared Benjamin’s independent rise from learning guitar in 2020 to 1M+ Spotify monthly listeners, 100M+ streams, a sold-out spring tour, and his debut album Icarus: Too Close to the Sun—driven by…
6 Aug 2026 · 1h 9m · 24 chapters
Artist Manager on Viral Syncs and the State of Music Marketing
How Lori Lee’s Toronto boutique management team leveraged a major TV sync (“Off Campus” featuring The Beaches) into rapid Spotify growth and sustained fan acquisition using social “clipping,” rapid…
29 Jul 2026 · 1h 2m · 25 chaptersWe use cookies.They keep VO running smoothly and help us improve it. Privacy policy