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Episode Notes: The Side Hustle Show - Episode 689: 18 AI-Assisted Product Ideas You Could Build and Sell
Podcast Overview
- Host: Nick Loper
- Guest: Pete McPherson (founder of doyouevenblog.com and codeplaybook.com)
- Theme: Exploring actionable business ideas leveraging AI.
- Target Audience: Entrepreneurs, side hustlers, and anyone interested in starting a business.
Key Takeaways
- The episode presents 18 specific AI product ideas that entrepreneurs can explore.
- It emphasizes validating demand for product ideas before development.
- Discussion includes potential exit strategies for the products and tools to expedite app launches.
Episode Highlights
Introduction
- Nick introduces the AI-assisted business idea theme and welcomes Pete back for a brainstorming session.
- Reference to Pete's previous appearance (Episode 659) focused on AI-coded apps.
AI Product Ideas Discussed
- Content Curator Tool
- Automates the curation of content tailored to specific industries or interests.
- Can be designed to aggregate and summarize relevant content from various sources.
- Content Bank
- A searchable database for creators to manage and access their content across multiple platforms.
- Suggests creating a robust search tool for personal content databases.
- Photography Sun Angle App
- Helps photographers determine optimal lighting conditions based on location and time.
- Voice to Kcal
- An AI tool for calorie tracking through verbal descriptions of meals, simplifying the process of tracking nutrition.
- Chore Forge
- A gamified platform for families to turn household chores into a fun competition among family members.
- Podcast Transcript Editor
- AI-driven tool to assist podcasters in editing transcripts and identifying content to keep or cut.
- Scam Detector
- A crowdsourced platform for users to report and verify suspicious messages or emails.
- AI Mastermind Group
- Customizable AI personas that act as virtual mastermind group members for brainstorming and feedback.
- Daily AI Manager
- A virtual boss that provides reminders and accountability for tasks and projects.
- Email Templates for Specific Professions
- A service offering customizable email templates for various industries to streamline communication.
- YouTube Broken Link Checker
- A tool to identify and manage broken links within YouTube descriptions.
- Travel Rewards Points Optimizer
- An AI tool for maximizing the use of travel rewards points based on user preferences.
- Sticky Task
- A Chrome extension that keeps essential to-do items visible across all tabs.
- Tiny Syllabus
- A 30-day email course providing bite-sized learning journeys for any topic.
- AI-Powered Learning Roadmap
- Personalized education plans delivered via email to help users learn new skills.
Demand Validation Techniques
- Keyword Research Tools: Use tools like Ahrefs to analyze search volume and competition for AI-related keywords.
- Community Feedback: Utilize platforms like Reddit to gauge interest and demand for specific app ideas.
Closing Remarks
- Nick and Pete discuss the importance of starting small and validating ideas.
- Pete emphasizes leveraging existing audiences for new product launches.
Sponsors
- Mint Mobile: Affordable wireless plans.
- Indeed: Hiring solutions with sponsored job credits.
- Gusto: Payroll and HR services for small businesses.
- OpenPhone: Business communication solutions.
- Shopify: E-commerce platform for entrepreneurs.
Call to Action
- Listeners encouraged to subscribe to the podcast and explore personalized playlists for actionable side hustle ideas.
Conclusion This episode of the Side Hustle Show provides a wealth of actionable insights and innovative ideas for entrepreneurs looking to leverage AI in their business ventures. With a focus on validation, accessibility, and creativity, the discussions and ideas presented serve as a springboard for aspiring side hustlers.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Transcript
Automatic transcript. May contain errors.0:00Let's be real. Nobody starts a business for the joy of calculating tax withholdings. That's where our partner Gusto comes in to take the stress out of payroll, benefits, and HR, so you can focus on why you started your business in the first place. Gusto is online payroll and benefits software built for small businesses. It's all-in-one, remote-friendly, and incredibly easy to use. So that means you can pay, hire, onboard, and support your team from anywhere. I'm talking about automatic payroll tax filing, simple direct deposits, health benefits, commuter benefits, workers' comp, 401k, you name it.
0:34Gusto makes it simple and all with no hidden fees, no surprises. Plus, if you have any questions, their team of certified HR experts are standing by to help. It's no wonder why more than 400 ,000 small businesses already trust Gusto and why it's the number one rated payroll software for fall 2025, according to the review site G2. So try Gusto today at gusto.com slash side hustle and get three months free when you run your first payroll. That's three months of free payroll at gusto.com slash side hustle. One more time, gusto, G-U-S-T-O dot com slash side hustle. It's time for another round of business idea giveaways, this time with an AI assisted theme to them.
1:17We've got 15 at least of these to go through. And to help me out, he's no stranger to the side hustle show. Longtime listener, serial side hustler from do you even blog.com and code playbook.com. Pete McPherson, welcome back. Thank you, Nick. I appreciate you having me on again. You bet. So you were just last on only a few months ago, episode 659. If you want to go back in the archives and check that out. There was a lot of interest around that because you were talking about using AI to build software, sometimes recurring revenue software, the holy grail of side hustles. That's right. And so episode 659, if you want to go check that one out, we talked a little bit about idea generation in that episode.
1:56But today, we figured we'd just open up the brainstorming wishlist here and just throw out some ideas. And so I want to tee this up with an idea that is kind of been on the top of my mind. And I want to get your take on how feasible this would be. And so I'm calling this kind of the content curator tool, for lack of a better word, because every week, me and my assistant, we spend some time looking for interesting side hustle stories. And we include those in our newsletter at the bottom, like, hey, we found this, you might also be interested in this. Oh, so and so made, you know, 5000 bucks last month selling ice cream at community events.
2:33Like, oh, okay, I didn't know you could do that. Like, just random little side hustle stories like that. So one, could you build a curated newsletter and you train it on your own voice? Like, I'm still big on like the newsletter model. But the curation part is time consuming, especially if you got to recreate it every single day. The second use case that I see would be like, okay, could you create a summary of 10 of these that you find every week and build me an outline that I could use for an episode, right? And so that would be a very specific use case. I think you could do this in just about any industry, hobby, niche, like in the car business.
3:05Everybody in the car business subscribes to automotive news. Could you create a digital automotive news that had a unique voice, had a unique perspective? We've talked to local curators who are talking about community events in their local hometown. There's a lot of work that goes into building something like that. I'm wondering if there's a way to scrape, for lack of a better word, but like somehow automate that curation process. Yes. Well, there's always a way, period. The question is, is it viable or not? I would argue this is a great idea. The first thing that popped in my head were these old RSS feed conglomerators.
3:42I can't even remember the names of them. FeedBurner, and there was a handful of others. A lot of these things stopped working or closed down. I don't know if you remember this, like probably maybe six years ago, eight years ago or something. Yeah. Like Feedly was one that I used. I remember people complaining, like, are you kidding? I use this every day. Yeah. Google Reader. Yeah. Yeah. I think it would be totally viable to be able to input certain sources. Maybe it's like, maybe it's like a creator you already follow. Maybe they have a blog. Maybe they have a YouTube channel. Maybe they have social media.
4:15It would be cool if you could put in any channel like that. Or even their email address. There are ways to just like create a fake email address for your app, receive that email, and then automatically do something with it. So, yeah, I think it'd be cool to create this like conglomerator with a bunch of different sources and then fine tune with AI probably some different prompts that'll like format it into what you want to see. Have it emailed to you daily or weekly to like comb through. Yeah, I think that's totally viable. Yeah. I think that's a great idea too. Like, I think that's actually viable for financial gains, not just like, can you make it?
4:55I think that's good. Yeah. It could be a consumer facing thing. Like, could you send, you know, do the formatting and send that out to people? Like here's, here are the coolest articles we found about gardening or parenting or whatever this week, you know, put your own unique spin on it or whatever. And it could be an internal tool as well to help guide, you know, future episode content and stuff. Hey, you get a load of these top 10 side hustles of the week that you never heard of. Boom, boom, boom, boom. I think that'd be fun. Would you like to hear a really somewhat similar idea actually that's on my list?
5:23Let's hear it. I initially called this, there's a bunch of, I have a feeling we're going to release a bunch of really crappy names by the way. It's just idea. So I named this content bank. This was originally an idea for creators like us, podcasters or YouTubers or marketers or whatever. Originally, it's not anymore. I'm going to read what I wrote and then I'm going to read my new idea. I wrote down a searchable database of all of your content aggregated across all of your channels, social, email, YouTube, blog, podcast, everything. Just a database links to everything, maybe even like a little AI summary of a piece of content.
6:04And here's the thing. And here's what triggered this, a new idea searchable. And the more I think about this, I actually think a cool side hustle app would be search on steroids. As in, what if you had your own search bar that you could specify where it searches? So I'll just give you a really personal example. I would use this all the time. I'm pretty sure I would use this like three times an hour if I had it. A search bar that would search my Google Drive, my Facebook account, my Obsidian, Asifdian is like my note-taking app on my computer, my calendar, and Apple reminders. That's all I want.
6:44Like, I don't want it to search anything else. But if I could have a tool that I just search for something and it searches all of those things and gives me results, I would pay handsomely for this, Nick. What do you think? I guess I don't see myself using it. Oh, really? Well, here's the use case for me. I'll get emails from listeners and be like, do you remember the episode where you talked to so-and-so and she had a business? you know and they're trying to find and it's like usually that triggers enough like oh yeah that sounds familiar i think you're thinking of this person or this episode and so i can kind of go through my own mental database for that but i'm i often joke that i wish my house was as easily searchable as gmail like where do we put the keys where can we find the you know the kid's sweatshirt you know so there is a there's something valuable in search but i'm not i don't know if i have maybe I don't have that much, that big of a library or like that big of a problem finding stuff.
7:36I definitely do. I would use this all the time. Also, why can't you search your house like that? The big fail. So we registered like our kids emails, you know, when they were born, like, you know, first name, last name at gmail.com can offer the life of us figure out where we put the password. Like it was pre recovery account, you know, set up a backup and like none of that. And so they're like, I forgot my password, Google. And Google's like, well, what was the last password do you remember? You're like, no, no, no, you don't understand. We don't remember any of them. So it's like unrecoverable.
8:04Yeah. What if you could build an app that could search your house? Like you have blink cameras these days, outside and inside. I have three personally, mostly outside, just security cameras or whatnot. I know there's a way to tie into that. And I watched a couple of YouTube videos months ago, like six months ago of people coding, searching live video or almost live. As in like the AI was analyzing the video like once a second or so. And you could say like, where's the red ball? And it would show you the red ball. Like this was six months ago. You could probably build something that could search your keys.
8:42Yeah, that's an interesting one. So Content Bank is for creators who've been in the game for a long time. They've got a huge body of work that they want to be able to find specific documents or specific clips or something like that. Multi-channel. It has to search blog email youtube that stuff one thing we do do is like in creating clip shows is searching transcripts or specific like we did this on the recent burnout episode i need to find the episodes where people are specifically talking about how they felt burnout how they dealt with it how they overcame that and so trying to find those specific clips but that's those transcripts are all in google drive so it's like one channel search yeah still a good idea though you want me to go again or you got one?
9:23I got one. This actually comes from my wife who does photography as a side hustle. And I was like, what would be on your wishlist of an app? And she's like, I want to know the angle of the sun for like lighting purposes for photography based on a Google map location or a Google Earth location. I need, I want to go here and I want to figure out at six o 'clock, is it better to show up at six o 'clock? Is it better to show up at eight o 'clock, right? Where's, where's the angle of the sun? And I feel like this has got to be totally viable based on what It was just historic atmospheric data or astronomical data?
9:58Astronomical data. I have no idea. I'll tell you what. Instead of commenting whether I would use that because I wouldn't, because I wouldn't have any need for it, I was totally picturing in my head. First of all, I think you could mostly ignore Google Maps. I think there are actually APIs, which if you want me to break down what an API is, I'm totally willing to, or I'll just skip it for now. I think there are APIs out there by third-party companies you and I have never heard of. You probably do some Googling and discover a lot of that data is readily available. It's not in an app form. It's not like your wife could choose on a map.
10:36Like, I am here, and it's 7.30 a.m. on a Tuesday, July, whatever. Like that, yeah, you could build around that. But I think that data would actually be really easy to find. That's my guess. Yeah, I'm kind of with you. Latitude, longitude, and then you'd add the interface layer on top of it to make it usable. Also, I'll just continue brainstorming ideas here. One thing that would take that the extra mile for me, I could see doing, is when in the next five days is it going to be best to shoot? Let's say you had that option. It'd be like, no, Tuesday is actually stormy, cloudy, or whatever. but it could say hey Wednesday it's supposed to be partly cloudy with a late sunset at 9 27 p.m and that light would be perfect or something like that yeah all right what else you got okay uh let's stick with this theme of readily available data because I know for my next idea here the data's out there somebody just has to like finesse it so I call this voice to kcal this has been on my ideal list for like a year and a half.
11:39I love calorie tracking until I hate calorie tracking what I eat. There are apps that do it really well, but you're like searching for your food exactly. And then there's serving size and then it's so on and so on and so on. Like it's kind of cool. And then you do it for like four meals and you're like, wow, this is a massive pain. Yeah. I've used MyFitnessPal like off and on for years. And the reason it's off and on is because it's tedious. It's such a hassle. So first of all, a billion dollar idea would be to make that 10 times easier, however you can. That's just my billion dollar idea. Have you seen the ones that do, like you're just supposed to take a picture of your plate and it somehow knows what that food is and it gives you an estimate?
12:24Yes. Okay. Great idea. I actually think that's way harder than what I'm about to say. Mine's like an in-between. It's not as useful as that, but it's more useful than typing it in. I would like to just talk at the app and say, like, I just had a Culver's Double Deluxe Butterburger. It's amazing, by the way. The best fast food burger you can buy. Your entire day's allotment of calories in one sitting. Oh, my God. It's so much. I don't even know how many, but it's a lot. And I just had fries and a large Coke Zero. I just want to say that. Literally hit the record button. Say that. The app will transcribe it.
13:02it'll send it to ai for some some formatting some structuring which is actually really simple to do like it'll break it down into okay meal object one burger the name of it culver's double deluxe or whatever that is and then query that same database that my fitness pal is yeah like how many calories is that i know that data is out there i think the easiest version of this slide hustle i think the picture thing is actually better but actually i could be wrong but i actually feel like that's way harder. I don't know. I just want to talk to it. I just want to record for 20 seconds, say my entire meal, say I had two servings of this or three servings of this, and then boom, calories.
13:42No, I like it. And then the exit plan, obviously, that would be a great acquisition target for a MyFitnessPal, which I think is owned by Under Armour. So there's definitely some players out there in this space who would be, you would think they would want to add this to their tech stack. Yeah, I would hope so. They better, else I'm not going to use their F anymore. More with Pete in just a moment, including a couple quick ways to validate demand for your product idea, plus lots more AI ideas to spark your creative energy coming up right after this. Are you still overpaying for wireless? It's time to say yes to saying no.
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16:07I want to invite you to get started for free. Plus, Side Hustle Show listeners get 20 % off your first six months at quo.com slash side hustle. That's Q-U-O dot com slash side hustle. Look at them getting that three-letter domain. quo.com slash side hustle. And if you've got existing numbers with another service, Quo will port them over and no extra charge. Whoa, no missed calls, no missed customers. I want to talk real quick about demand validation is like we're just throwing out ideas like from personal pain points, which I think is a great place to start. But another angle that you can use if you're like more analytical, I want to see if like there's anybody actually looking for this.
16:47One tool you could use is Ahrefs, but I imagine any keyword research tool would probably have similar functionality. You can plug in one of the AI tool directories. I use Matt Wolf's future tools.io for this example. And then you want to look for their organic keyword footprint, like how, where are they getting traffic from? And I looked for keywords that started with AI in this case. And some of the stuff that comes up that they're already ranking for that, that, you know, there's demand for it. Cause there's like a certain search volume around this was AI portrait generator, which I thought was kind of interesting.
17:21And you've seen people do pet portraits inspire you know make make my dog look like a you know renaissance era so it's like okay that's a thing ai recipe generator was had 2000 monthly searches ai symptom checker which you can't can't imagine anyway that would go wrong but 1500 searches for that a couple interesting ones were ai minecraft skin generator with 500 searches a month and a keyword difficulty of seven meaning not very difficult that's on a scale from zero to 100 ai prayer generator 400 monthly searches with a kd keyword difficulty of zero did you use ai to start generating prayers people i thought that was fantastic and then the ai face combiner had a and then there were actually a lot of variations of kind of like a face mesh type of keyword people looking for that kind of tool but 250 searches specifically for the face combiner tool i guess to maybe see what your future kid might look like i don't know what what would be the use case of combining faces but people are looking for it that's interesting and then another method that you can look for and absolutely free uh you know without paying for hrefs or another tool is just to look for on reddit is there an app that you know in quotes is there a tool that is there or you know looking for an app blank you know and those types of keywords people will be like typing in you maybe see something exists or you might have other people chiming in oh i totally wish that existed or alternative to blank, you know, alternative to Canva, alternative to Ahrefs, alternative to ConvertKit, stuff like that.
18:50So you see people teeing up those types of things as a way to invalidate demand. Like, well, it's not just in my head. Other people are looking for this too. Yeah, for sure. All right. What's next on your list? Okay. I got a fun one. I don't know if this is in demand per se, but I would try it as a parent and maybe you would too. I'm calling this Chore Forge. F-O-R-G-E. Chore Forge. Okay. And this would be a game for families, presumably people with kids. And I would like to turn household chores into a productivity game. That's it. We each have our own little user account and avatar and it's cute and it's cartoony.
19:32And we, the parents, can customize the chores, obviously, that we do, that our children do, et cetera, and customize the rewards. Charts, points, leveling up. You know what I mean? Like some sort of productivity game, but based on familial chores where each person can be competing against each other. My daughter and my son can be competing. It's just a random idea. Okay. I would love kids versus parents. Like when we pit the kids against each other, it's like a recipe for heartache and sadness. But if they're competing against the parents, they're all in. I like that too. Yeah, it's brilliant.
20:08Okay. So you're like, okay, get, you know, earn five points, take out the trash, empty the dishwasher, earn 10 points, like stuff like that. Yeah. And not only that, I'll tell you my kids personally and probably everybody else's, they love cute creatures. It kind of reminds me of the old Tamagotchi. Do you remember those things? Sure. You know, little Tamagotchi toys from the 90s. If they could start as like a small cat, a kitten, or a small dog, or a raccoon, or a horse, or literally anything, and if they could see their character progressing, leveling up. Oh, yeah. It's all about leveling up.
20:40Two and a half weeks left, 100 points, and then your character levels up. If they see that happen, they're locked in. Yes. I will probably never have to tell them to do this ever again. Yeah, it's like the evolution of your Pokemon. Yeah. They're like, what other chores can I do right now? I want to see my character level up right yeah tour forge i think this could actually be big that's that's kind of cool yeah okay what's next on my well this is actually one i've been trying to build in clod and it is the podcast transcript editor suggester thing right where i'm i record for 60 minutes like i want to i want to trim the bottom 10 of this episode where it was just you know got boring it got repetitive like that's what i typically do as part of my editing process and historically that's been a manual review of you know reviewing the transcript and say okay here's where it kind of went off the rails this this question didn't really land okay i'm going to trim that and what i've been trying to do is you know feed in examples of past you know before and after transcripts into clod and saying based on the style of the side hustle show here's the next raw recording episode can you please provide your your editing suggestions and your ad break suggestion like where's a natural breakpoint and it hasn't quite it hasn't quite hit yet where it's like yes that's a dialed in process and it kind of chokes on it because it's like sometimes these are 20 30 pages of you know if you record an hour of audio like it's a really long document i'm having a hard time with that but that's something that i've been trying to build for for my personal use case and imagine other podcasters might use that as well yeah we're really close on that i feel like the past six or seven months, AI models continue to get better.
22:15We know this. The context windows continue to get larger. Now it's a million tokens on some of these models or whatnot. I think within even a couple of months, we're going to see a new round of context windows. And right now, like that hour podcast and that transcript, it's like 30 pages. That's like right at the limit where you're starting to overload the models. I think three months from now, it's not going to be a deal anymore. I think you'll be able to just be like, here's literally 500 ,000 words from this podcast. Tell me this exact thing. And I think that'll be, I think that'll be better.
22:48Yeah. Give me, give me the best 80 % of it. Give me the, give me the best 90%. Maybe there's like a sliding spectrum on, you know, what you want the suggestions to be. And of course you can't just, I wouldn't just hand that off to the editor and say, go, it's like, you're still going to have a manual review process, but the hope is it would speed up that process a little bit. Totally. You want to stick on podcasting for a moment? Sure. Here's what I hate about podcasting. I love podcasting. I've done 400 interviews, like whatever what i stink at is following up with my guest to like give them some marketing materials and here's a google drive with some share images and some oh i don't know copywriting for facebook or instagram or whatever i hate that and i hate sending those emails like i never do that stuff because i'm lazy no me neither and ai do that for me right so a lot of these ai podcasting tools are focused on editing and rightfully so that's another huge time suck by the way and maybe a little bit of marketing like show notes or time stamps or stuff like that that's all well and good i feel like there's not as much that will automatically take my transcript and email my guests with stuff that they could use i haven't seen a whole lot of that at least so i think there's an idea there yeah here's a handful of clips that you know were auto generated in riverside and here yeah there's yeah there could be something to that because it's i never do that and it's like sometimes it's two or three days later like shoot i forgot to send you a message your episode went live on thursday and uh thanks again for joining me but that's usually the extent of it like i don't typically ask or bank on anybody sharing it and it's like when they do it's like a bonus and let's be really clear here nick nick did not actually send me that message after our last podcast interview a couple of months ago i don't think i don't remember seeing it.
24:32Yeah, exactly. So you can vouch for that. Like it doesn't happen. Exactly. Yeah. Nick needs this. So I'm going to create it. You may get another one, a different category, or you got another one. I've got one that is top of mind lately and I'm calling this scam detector. So sometimes you get text messages and it'll say you have unpaid parking tickets in the city of Seattle and we're going to revoke your license. And it's like from a, you know, click here and it's like a dot. Are you domain? You're like, okay, it's very clearly a scam. I'm going to delete this. I'm going to ignore it. But sometimes the line is a little bit more blurred.
25:05Like I got this IRS letter the other day and it was about a return from four years ago. Like, is this legit? Like it looks, it looks legit. And I sent it to my accountant and he was like, yeah, that's, that's legit. But I was like, is this an IRS scam? You know, it was just a weird thing. And a couple of Thanksgivings ago, I had a really, really convincing crypto ransomware scam. And it was from, you know, an email from me. And so like, there somehow it was like a phishing attack, like from look, like it was spoofed from my email account. We've hacked your system. We're going to destroy your reputation.
25:38We're going to do blah, blah, blah. And we demand this$3 ,000 Bitcoin transfer to this wallet address. And I spent like all night, like trying to lock down all my stuff, like two factor, change the passwords, you know, with the tech team, we couldn't find any evidence of a breach anywhere but it was like i'm there's no way i'm going to sleep with this going on and it's like finally realized just basically by copying and pasting like this is you know a scam that hundreds of people had received but it was like it looked to me you know having never received something like that before i looked super legit and it definitely hadn't stressed out so scam detector is the tool that you can kind of crowdsource that kind of wisdom and and protect yourself now let me throw out a knowledge nugget so first of all that's a billion dollar idea for sure I think as people get older and AI gets better and then my mother two years from now or even really now but especially like two years from now my mother could receive a phone call from an AI Pete that sounds exactly like me asking for money yeah and probably even from my cell phone number I'm guessing so yeah I think that's actually a billion dollar idea here's my nugget of wisdom though for all the things we've said I'm going to drop back from the ideas just for a second bird's eye view.
26:55For all of these ideas, I can get lost in a little bit of overwhelm like, oh my gosh, yeah, and I would need to check spam text messages and spam emails and spam calls and spam AI. I think there's a version of every single one of these ideas that can be done in a weekend. Maybe you just start with spam text, for example, or maybe you just start with this one little core feature. This one simplest version of that. I just wanted to like remind everybody in the ether. Or how about, how about you only specialize in those class action lawsuit claims where you get this like sketchy looking postcard and it's like, go to this, you know, 20 word long domain, you know, to, to submit your claim.
27:39And you're like, is this real? Cause of course I could ask for your personal information to, you know, pay you out if this eventually, you know, settles, you're like, Like, dude, is this for real? Is it even worth the, you know,$30 I might get from this to submit this information? Yeah. That's also just a content business right there, like a blog or a podcast, like preventing spam or helping elderly parents, especially in my case. I think about this all the time because my mom and dad are like, hey, did you see this thing? And I'm like, that's somebody from Russia off their laptop right now, like trying to spam you.
28:11No, this is for real, especially with, you know, you and I, somebody with hundreds of hours of their voice on the internet. It's definitely a conversation we've had to have with mom and dad. Yeah. Okay. I got one. Yeah, go ahead. So this next idea I love because I think everybody listening to this could find a network that they are already tapped into. Maybe you are an accountant and you know accountants. Maybe you are a teacher, a yoga instructor, and you know yoga instructors, so on and so forth, right? I think this idea anybody could use and customize to some network of people they have access to.
Read the full transcript
28:46So the network I'm going to use is teachers because my wife is a teacher and a lot of her family are teachers and my mom was in education. And I've been around teachers my entire life. And teachers, like everybody else in this world, send an absurd amount of email. I did as an accountant, too. I worked at spreadsheets, but I sent 10 emails an hour as an accountant. It's kind of weird. A lot of those emails look exactly alike. And so I talked to my wife about this like six months ago. I was like, can I actually just build you some email templates? Because she emails her students for the same spring concert every single May.
29:23And it's exactly the same, except for like two or three tiny details. And I was like, I could build this template for you. And then this time next year, you could just hit a button, customize the few details, and it sends it out to your current students with the right day and the right time and the right whatever. So it's a simple idea, right? Email templates. Been around forever. But I think now more than ever, it's easy to target yoga instructors, chess players, pickleball people. I don't know. any network that you might have, probably send a specific type of email, especially like career people, right?
30:01Profession-based people. Offer them email templates. And I think there's a good side hustle cash there. Okay. So this would be, what do they call it in Gmail? Like a custom response? There's something built in to Gmail, like for, you can save certain templates, but like this on steroids and dialed into a specific industry. It'd be interesting. I just thought about this uh i wonder if i could hook up an ai app to my wife's inbox they use google drive or workplace or whatever it's called these days i wonder if i could like scan the last 100 emails she sent out and create three templates based on that like oh i see that you send this almost exact same email boom boom boom boom and they'll like recommend a template i bet that's possible that'd be cool yeah cool another one that you had on your list was the broken link checker but for YouTube channels, which I thought was really interesting because there's a dozen tools and plugins that will do this for WordPress and, you know, scrapes your or crawls your site and tests all these links.
30:58And you get back this big report of like, here's hundreds of broken links that now you have to go fix. It would be great if it could actually fix them for you. Maybe that's a level two. But you said, why isn't there anything that will do this for your YouTube descriptions? Stuff like that. I'd pay for this, by the way. I've gotten videos taken down actually three in the past couple of months just because there was a broken link. And YouTube was like, I think this is spam content. You can click here to, you know, fight this accusation or whatever it is. Yeah, I would love a tool where I just connect my YouTube channel, scans all my videos, and then tells me to update this, update that, checks for broken links and that sort of stuff for sure.
31:37I will admit that I haven't done a ton of research and searching around this, but what I would love to see is the travel rewards points redemption optimizer type of tool where you can punch in hey i've got uh 200 000 chase ultimate rewards we've got another 100 000 on delta another 100 000 on united where can we go right it's kind of open-ended and maybe you give it some constraints like i want to take family of four we want to go over spring break which is these dates plus or minus a week and you know other than that we're fairly destination agnostic you know what's the best redemption. And so far I've been playing around with points.
32:15Yeah, which is okay. It's, it's an interesting one where you can kind of do some of those types of searches, but it's still really tedious. And it would be cool to have some custom curated recommendations based on your points balance and, and what, what you could get for those. Totally. Uh, I've used points.me several times, but it's kind of tedious. It's kind of a pain. And you have to be like really specific in your search. Oh, we're searching this airline or this date and this destination and that sort of stuff. And then it tells you the good part. Like, oh yeah, you could use these rewards.
32:52Yeah. Which I understand on the back end of that, like there's a lot of data and combinations and well, you want this airport or this airport. Like there's a lot of moving parts that goes to that, which is probably why it's so tedious. Yeah, that's a good idea. More AI-assisted product ideas with Pete coming up, including Sticky Task, a virtual boss for solopreneurs, and even an AI mastermind. Coming up right after this. A lot of side hustlers suffer from what-if-itis. What if it doesn't work? What if I don't have the skills? What if I pick the wrong path? But one thing 100 % of our amazing guests have in common is they took their shot.
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35:24Terms and conditions apply. Hiring Indeed is all you need. Here's a really easy one. I don't think anybody's going to make a ton of money with this one. And it might already exist. You tell me, but I'm calling this sticky task. This is a Chrome extension where almost like a sticky note, you write down your most important three-ish to-do items and it stays visible across all of your tabs. You alt tab, you go to the next tab, you open up a new tab or whatever, and you can still see your three to-do list items sitting right there in the corner or whatever. This has to exist in some format. Yeah, that seems really simple.
36:04If it doesn't, I hope somebody builds that because yeah, keep you focused. Bonus points if you wanted to make it more advanced. This might not exist. It could integrate with your tools, Apple Reminders, Trello, Todoist, Notion, or something else. Like you could have it scan your to-do list app of choice and then have your things right there. I think that'd be cool. I think that would be cool. Would you charge for that? And what do you see as the, this is something we haven't talked about in the whole episode. It's like, well, how would you monetize that? You know what I thought about an hour ago before we started recording?
36:33I feel like a side hustle idea is this. This is going off topic just a little bit. You tell me if you want me to be quiet. Brian Harris from Growth Tools had this realization a couple of years ago. Software is becoming easier. And so maybe we should make it free. Maybe you could make some sort of app that people pay$29 a month for, like literally just clone it, like duplicate it. You could do that these days pretty easily, but make it$0, absolutely free. And the idea is hopefully you can get more people in your funnel. This would now be the top of funnel activity, and you could do services or even online courses or memberships or any other monetization strategy on the bottom end of the funnel.
37:21Again, that's not my brand new idea, but I feel like with AI coding, it's easier and faster than ever to create the next Calendly. Let's just say Calendly, right? The scheduling manager or whatever. Create Calendly, but 100 % for free. and then see if that can grow your audience, your email list, for example. And then you can do other stuff on the backend to make more money. I don't know, that's a little different, a little off topic, but I feel like that's a viable strategy. It is. And this could be really disruptive because historically, you know, last generation software companies, Microsoft, Oracle, you know, some of these software companies, some of the most profitable in the world, right?
38:03Because it's like digital product, you know, very low incremental cost of serving that extra customer. but if software has this constant downward pressure on price as people build alternatives side hustlers build their own apps then i don't need to pay for this anymore i'll build my own then then what happens and you know how else do we make money it's like a weird what else you know if we're going to use brian's model well maybe it's just a lead generator right get people into my ecosystem get people into my world which totally viable for sure right but then you got to figure out the back end you got to figure out well what is it that these people really want and value that I can help them with.
38:35For sure. What else we got? So this was not an AI, but it kind of, your, your sticky task kind of reminded me of it. I came across this service. It was called boss as a service. And it was basically for entrepreneurs, solo, solopreneurs, solo service providers, where it's like, the grass is always greener. Uh, you know, I want to be my own boss. I don't want anybody telling me what to do. But then you sit down on day one and you're like, dang, I, I'm not really sure what I should do. So you need this boss as a service where it helps you basically somebody looking over your shoulder. It could be a virtual mentor, somebody you check in with somebody for accountability.
39:07But it was this service that was like, hey, you know, keeping on top of you on your tasks, your to do list. And so similar to this sticky task type of thing, you know, this remote remote boss, and it could be you could even be a virtual type of thing right now. I think there's probably more power and having to be an actual human is like, well, shove off robot, like, who are you to tell me what to do? But there there might be something to having a virtual remote boss, virtual AI boss to keep you on task. I literally have that on my list. That's on my thing. It's not called that specifically, but in my head, that's the function it was.
39:38I'm seeing if I can find it. I think I called it, oh, I got it right here. It's not the date, it's horrible. I called it daily AI manager thingy. Okay, patent pending. Right, exactly. Copyright 2025. In my head, I was thinking some AI that has all of the context, my goals, my life, my work, my projects, and that sort of stuff. I feed it all that information and it has access to my to-do list. Maybe it's Notion, maybe it's Todoist, maybe it's Trello, whatever, right? And every morning it sends me an email or text or a call for that matter. You could do this via AI voice these days. It calls me to be like, hey, you got this thing coming up that you said you wanted to do.
40:19And don't forget you have a call with Nick at 2 p.m., but you're going to be busy after that with your other friend doing this. So you really need to prioritize this today during these hours or whatever. So it's kind of the same idea, right? Like this boss who's just making sure you're doing the right things. I think it's a brilliant idea. Yeah, that definitely seems like something that could be built, could be fairly automated, especially if it can read into the context of your business. And hey, these are your top priorities. These are what you said were going to be your top priorities. Here's some deadlines you got coming up.
40:51I think that'd be really cool. Have you heard of, I think it's called My Body Tutor. We talked about My Fitness Pal, but this is like a different one. So this is a service where for hundreds of dollars a month, basically they will check in with you. You'll do your meal tracking and then they'll check in with you three times a week, you know, by text message, I think. Are you on track for your goals? And that's all it is. It's just accountability. But it's like that the power of having somebody look over your shoulder, all of a sudden you stop eating ice cream and cookies and stuff. It's like just that extra little insight.
41:20And it's like, I think it's going to have to be human or have some human element to it, but maybe, maybe it's worth experimenting if a robot could have the same role. This is also on my list, not for fitness related goals, but for entrepreneur and creative related goals. So I ran this program for one month called most productive month ever. MPME. And I basically asked people, what are your goals for this one month? Just one month, 30 days. And how often can I book you? Once a day, three times a week, et cetera. And so people submitted their stuff. I heard their goals and then I just called them three times a week or five times a week and say, Hey, how's it going?
42:00Did you do what you said you were going to do? That's it. And people paid for it. And the first time I did this, I did this as like a challenge sort of thing, right? The first time I did this, the only product I've ever done with a 100 % success rate. And so on my list, on my like SaaS company ideas list, I thought maybe I could automate this entire thing, but I'm with you. I think that needs a little bit of a human touch because no one cares about offending a robot, right? Like it's not the same level of accountability, but I mean, the scratch your own itch thing, I think I could automate a lot of the parts of the process, but still have like a human touch somewhere on the back end.
42:39Anyway, I'm rambling now, but yeah, that's a good idea for sure. No, this is good. Did you build at one point an LMS or a course hosting software? I did. Is it not live anymore? Oh, it was an awful experience. The product was great. I stand by what I built and it works and it's fine. However, I was not prepared for people actually implementing what I built. It's complicated. I don't want to go into it, but it did not work. And so I shut it down. Yeah. Okay. The reason I ask is Teachable sent me a note and said, you've been paying us 450 bucks a year or something like that. we're going to jack up your rate to 1600 bucks a year effective, you know, next month.
43:20And I'm like, whoa, whoa, whoa. That's not what I signed up for. What's going on? That's like almost quadruple the rate. And they're like, well, we added all these extra features. Like, I didn't ask for that. I didn't ask for those. This is what I signed up for. And so they're like, well, we'll make it, we'll throw you a bone. We'll make it half off. That's still double. That's still double what you're charging. So I feel like these software companies could do themselves a favor by, you know, reading about the frog in the boiling water, right? Just bump it up 10 % a year. I'm not even going to notice, right?
43:48But instead they go for this huge rate, which all of a sudden has me shopping alternatives, asking Pete, it's like, hey, can I buy your thing instead? Like there's, so, you know, putting the word out for teachable alternatives, where it's like, this is not core to the business. And all of a sudden you made it a noticeable line item instead of something that was just like, whatever, we pay for it once a year, forget about it. So there's something to that, like building alternatives. And we talked about this in the last episode, unbundling. I don't need all these bells and whistles. Just make it something simple.
44:15Maybe there's something to that. For sure. And if you'll allow me a tiny bit of self-promotion. So Code Playbook was the course that I teach people how to vibe code using AI. I did the same thing. I actually, I looked at the page services, the big course providers. I looked at this, I call it easy course, like about a year ago. The one I told you a minute ago that failed. I looked into that that was my own product and I was like this kind of sucks and I ended up building code playbook from scratch to be like my own little custom lms and also I recorded it the videos are right there and you can also like clone it in five and a half seconds and I don't I don't I don't say this to say how awesome I am because it's not perfect although it is pretty sweet I don't mind saying but it didn't take me that long and it was free and I don't pay for it at all.
45:08I paid for the domain name, codeplaybook.com. That's the only expense I've had, period. It's deployed for free. It's hosted for free. I built the LMS or CMS? LMS? Learning LMS. I built the LMS in like maybe like six hours of work-ish. And if you wanted to duplicate it today, you could. It'll take five and a half seconds and then you'll have to like customize it for your own thing. But it's just mind-boggling that companies are jacking up their rates like this. When there are people like me out here, they'd be like, no, no, I could do this for free right now. I could sell it for a 10th of your cost.
45:43And yeah, massive opportunities for like every industry. Disruption is the word you used earlier. I think we're right there. Yeah, that's kind of crazy. I'll keep shopping around, but at least I bought myself a little bit of time there. I have a kid-related one or parenting-related one. I don't have a great name for this, but I'm calling it like, you know, anything but make it baseball, you know, broccoli, but make it ice cream, like the thing they need to learn, but make it something they like. And I think there's a way to format it in such a way, hey, you need to learn about World War II, but put it in context that they're going to understand, you know, Yankees versus Red Sox or something like that.
46:21Oh. Am I blowing smoke here? Is there something to this? I think so. You lost me in the first part, but the last analogy started to click. Like, I want my kids to learn about this, but they're really into Minecraft, Sonic the Hedgehog, fishing. Those are my kids, right? So teach them this, but baseball. Yes. Yes. Give it in Minecraft terms. Absolutely. Yeah. That's cool. Yeah. I would like that. I'd like to see that. You had another one that was similar and it was like the 30 day learning journey or learning learning roadmap or for any skill, which I thought was really cool. Wait, this is the best name I had, Nick.
47:02You didn't even share the name. This is the only one that I named and I was like, I like this name. Okay, plug the name. Tiny syllabus. Actually, I don't know if that's a great name or not, but it just resonated. Yes, I love this idea. I think this is, well, here, I'll just read it in my notes here. Give it a topic like, I want to learn how to garden. I want to learn how to fish. I want to start a YouTube channel. I want to lose 15 pounds. I want to do this. I want to do that. And then get a 30-day learning journey via email is what I would choose, right? Like, I just want to enter in a topic.
47:36Make it a drip email course, basically. Yeah. One email a day, very short, very specific, but like a curated outline for a course. Like, don't hit me with it all at once, but just tell me one interesting and cool thing to learn each day with links to YouTube videos or AI summaries or articles that would help me. I think this is cool. I actually thought about building this. This is still on my to build list because I don't actually think it'd be that hard. It would rely on AI heavily probably, but I think with the latest round of models that can do really good Google searching and And what's the right word I'm looking for here?
48:19Like scraping Google, scraping YouTube videos. Okay. That combined with AI, I think it put together like a really cool thing. 30-day learning journey via email on any topic, period. Yeah, that seems really viable. It seems really valuable. It seems like you can even use it to build paid products. You can use it to build free lead gen challenges. There's a lot you can do with that. like the 30-day, like Tiffany Aliche, like the 30-day live richer challenge, you know, we're going to drip this out. We did a 30-day money cleanse, probably similar, but we did a 30-day, you know, side hustle type of challenge, you know, plan, launch, hustle, you know, years and years, like probably 10 years ago, we did this and maybe feed it on your own.
49:03It's not just completely AI generated, but like, if you are a creator, feed it on, you know, your own material and, you know, have it organize that, structure that in a way that that makes sense and like look this is going to be the learning progression and and drip that out you turn that into a paid product yeah totally that's a good idea well that's okay nick there was one more i do want to get your take on and you called it like the ai roundtable or the mastermind where you could you know give different personas to different members of your virtual mastermind and a few people mentioned this we did a kind of ai use case roundup and a few people mentioned And using ChatGPT or using other AI tools as kind of like a sparring partner or a mastermind or almost a silent co-founder in some ways.
49:46We're like, what do you think of this idea? Or like, here's the direction of the business. What do you think? And just using it as a conversation starter or as somebody to bounce these ideas off of. And you took it a step further with this virtual mastermind where you could kind of create custom personas here. Yeah, I was almost hoping you wouldn't bring it up because I literally started building this yesterday. I got the domain. Yeah, it's already, it's like halfway done. I think it's a brilliant idea. I do. I am blown away by the people I hear about who use ChatTPT as like a therapist or a friend or whatever.
50:19Yeah. I can't remember who I was talking to. I was talking to somebody last week that was like, I, oh, I remember who it was. I won't mention their name. I take a walk every single night and just talk to ChatTPT for 30 minutes. And I was like, what? Are you serious? That's amazing. That's a little scary on some other levels. But a lot of people are doing this. Even more people will be doing this in the future, I feel like. And for creators and entrepreneurs specifically, I think the mastermind thing, I'll just spoil it for you. So in my own app, I am having customizable personas. You literally name them.
50:56You literally give them like an avatar image using AI, generated with AI. And you can customize their experience. You can customize the projects they work on. You can customize their style. You can customize their wealth. You can customize that. I think doing that and literally just creating a mastermind group chat is a multi-million dollar idea. I think there's really something there. I don't think mine's going to make that much money, but I think it's great. And not just that for creators and entrepreneurs, but I think this is one of those ideas you could build for teachers. You could build for firefighters.
51:28You could build for this person or this person or this person, like this group chat for fill in the blank. I think it's a brilliant idea. Yeah, this was something actually at Ford, they would curate these dealer groups. I think they called them their 20 groups. I don't know if there were 20 members. I don't know why I had that name, but they would take similar size dealers in different areas of the country where they weren't competing with each other and they could get together usually virtually, but I think sometimes in person too, be like, well, how much are you paying your service manager or what percentage, you know, gross margin you typically get?
51:58Like, how do you do that? Or what was an advertising campaign that really worked for you. And so it was kind of that idea, but bringing it virtually and using AI to do some of that. Wow. Do you want me to cut that? Like if you don't want that out there? No, no, leave it in. That's fine. Okay. Do you have a site for it? Can we like, we can promote it? Okay. I did. And then I purchased a domain name and then I found a better name and I sent both of those names to my best friend and said, Hey, which one of these names do you like better? And she said, I hate both of them. And so now I don't know what I'm going to name it.
52:27So no, I don't have a site yet. Well, let me know after the fact, and we're happy to plug it in for people listening in the future. So you got Code Playbook, you got this virtual mastermind thing, you got Do You Even Blog. What's next? What's on the radar for the rest of this year? On the radar for the next year, I'm selling my second company in the past couple of months. So I got one of those offloaded. I got two or three more apps existing that I'm probably going to sell in about a year. And I got one more that I started today, which is a really small one. It's It's not going to be like an ongoing thing.
52:58So yeah, the game plan for the next year is to do more of these ideas that we've talked about, try and build them up using, first and foremost, my existing audience, to be really honest. And then maybe a little bit of paid advertising if I have the profits to spend on that and then selling them and then retiring early, Nick. That's what we're here for. Living that fire lifestyle, man. Trying to. All right. Well, I really appreciate you joining me. I get a kick out of just brainstorming these ideas and the back and forth and the energy that I get from that. I really appreciate you stopping by, taking the time to do that.
53:29Make sure to subscribe to Pete's newsletter, doyouevenblog.com for that. If you want to learn how to build these apps yourself, codeplaybook.com. We talked a little bit about the nuts and bolts of what it's going to take, the different tools, cursor and stuff like that to use and how to prompt them in our previous episode, 659. If you want to go back and listen to that one, Pete's last appearance on the show. You've been listening to the Side Hustle Show. It's your one-stop shop for legit ways to make extra money. whether you're new to the show or whether you're a long-time listener i want to invite you to generate your own personalized side hustle show greatest hits playlist hustle that show is where to go you answer a few short multiple choice questions it spits back out eight to ten of our recommended greatest hits episode based on your answers conveniently packaged in a little curated playlist you can add to your device you can go learn what works you can make with some more money again hustle that show for that big thanks to pete for sharing his insight thanks to our sponsors for helping make this content free for everyone.
54:26SideHustleNation.com slash deals is where to go to claim all the latest offers from our sponsors in one place. Thanks for supporting the advertisers that support the show. That is it for me. Thank you so much for tuning in. Until next time, let's go out there and make something happen. And I'll catch you in the next edition of the Side Hustle Show. Hustle on.
From the publisher
It’s time for another round of business idea giveaways, this time with an AI-assisted theme to them!
Pete McPherson from doyouevenblog.com and codeplaybook.com stopped by to help me out with these.
(Side Hustle Show listeners get $100 off Pete's Code Playbook with our referral link. This is where he teaches non-coders how to build profitable web apps with AI.)
He was last on just a few months ago in Ep. 659 talking about AI-coded apps.
Tune in to Episode 689 of the Side Hustle Show to learn:
18 specific AI product ideas you could build
How to validate demand before you code a single line
Which ideas have the best exit strategy potential
Tools and shortcuts to get your app launched fast
Full Show Notes: 18 AI-Assisted Product Ideas You Could Build and Sell
New to the Show? Get your personalized money-making playlist here!
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