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17 episodes
The StoryBrand Podcast
by StoryBrand.com · English
Each week on the StoryBrand Podcast host Donald Miller, bestselling author of the book "Building A StoryBrand", shares strategies for creating marketing and messaging that make you stand out, connect with customers, and actually grow your business. Get the tools you need to create clear and effective messaging that grows your business at StoryBrand.com.
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#97: Howard Partridge: $0 to $52 Million with No Ads, Just Referrals
Howard Partridge explains how to grow a business without ads by building a referral system: mindset (relationships over transactions), networking, staying in touch, and a referral reward program,…
9 Nov 2026 · 29m · 13 chapters#96: The Missing Piece of StoryBrand: Why I Wrote My New Book
Donald Miller announces the biggest StoryBrand update in 10+ years: the StoryBrand Messaging Canvas and his new book, The StoryBrand Your Business Field Guide.
4 Nov 2026 · 32m · 16 chaptersA Quick Update—Big News Is Coming Wednesday!
This is a brief producer update, not a full episode. It announces that a special StoryBrand podcast episode with a “huge special announcement” will be released on Wednesday, and listeners should…
2 Nov 2026 · 1m#95: The List of Deliverables that Every Marketer Should Fill Out
Donald Miller argues marketing fails because teams lack visibility and alignment on deliverables.
26 Oct 2026 · 14m · 8 chapters
#94: How to Tell Your Customer's Story, Not Yours
Don’t lead with your company’s origin story; customers don’t care.
19 Oct 2026 · 16m · 6 chapters
#93: This Is What Makes a Great Elevator Pitch
How to craft and memorize a scripted elevator pitch using StoryBrand messaging (customer as hero, you as guide).
16 Oct 2026 · 14m · 8 chapters
#92: Exactly How to Write a Tagline That Grows Your Business
How small-to-mid sized businesses should write taglines that function as clear offers, using StoryBrand’s “controlling idea” and “zero cognitive load” rules (taglines must be specific, memorable,…
5 Oct 2026 · 24m · 11 chapters
#91: How to Explain Why Your Product is Valuable
How to explain product value using Donald Miller’s StoryBrand “five foundational soundbites” (Problem, Empathy, Answer, Change, End Result) to earn attention and drive purchases, plus a 3-phase…
28 Sep 2026 · 20m · 9 chapters
#90: All Marketing Has to Follow these Four Rules
Donald Miller explains that effective marketing messaging can be predicted using four rules: make it zero cognitive load, link it to survival, make it memorable and repeatable, and make the customer…
21 Sep 2026 · 13m · 6 chapters
#89: If You Are a Marketer, You Need This Tool
Donald Miller argues marketers get fired and businesses’ marketing fails because leaders can’t clearly see the value being offered.
14 Sep 2026 · 29m · 13 chapters
#88: Build a Personal Brand to Beat the Trust Recession with Laura Higgins
Building a personal brand to beat the “trust recession” and stand out from AI-generated, generic content.
7 Sep 2026 · 49m · 19 chapters
#87: Building a World-Class Accelerated Learning Brand with Jim Kwik
Jim Kwik (Quick Learning) explains how he built a “world-class accelerated learning” brand by turning his mission into memorable soundbites, while teaching practical methods for faster learning,…
31 Aug 2026 · 1h 6m · 24 chapters
#86: The Reason Most Businesses Fail (SUMMER REPLAY)
Why most businesses fail—because customers are confused by unclear, high-cognitive-load messaging, which feels like a mild survival threat.
24 Aug 2026 · 19m · 7 chapters
#85: The Way You're Talking about Your Business Isn't Working (SUMMER REPLAY)
How to fix business messaging by using clear positioning and StoryBrand “sound bites” so customers immediately understand the problem you solve and why your product helps them win.
17 Aug 2026 · 1h 10m · 29 chapters
#84: How to Talk so People Like You (SUMMER REPLAY)
How to become “magnetic” by improving interpersonal communication—especially for sales, real estate, finance, and customer-facing roles—so people feel safe, heard, and trust your intentions.
10 Aug 2026 · 22m · 5 chapters
#83: Hook Customers with Primary Messaging, Not Secondary (SUMMER REPLAY)
How to be customer-centric by leading with primary messaging (why you care, why you’re competent, how you solve the problem, and the customer’s results) instead of secondary messaging (your personal…
3 Aug 2026 · 16m · 4 chapters
#82: The Secret to Building a Cult-Like Following for Your Brand (SUMMER REPLAY)
How to build a “cult-like” brand following by taking clear stands—being “for” something and especially “against” something—so customers defend the brand and form a tribe/identity.
27 Jul 2026 · 19m · 8 chaptersWe use cookies.They keep VO running smoothly and help us improve it. Privacy policy