Podcast · 105 episodes
Bloomberg Business of Sports
by Bloomberg · English
Michael Barr, Vanessa Perdomo and Randall Williams follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the games.
Latest episodes
Baltimore Orioles Owner David Rubenstein Goes 'Inside The Owner's Box'Bloomberg Business of Sports studio interview with Baltimore Orioles owner David Rubenstein about his book Inside the Owner’s Box and the realities of sports ownership—team valuation, fan loyalty,…26 Sep 2026 · 39 min
Yankees President Randy Levine on College Sports; Washington Commanders Co-Owner Mark EinThe episode is a wide-ranging sports business discussion covering (1) the future of U.S.18 Sep 2026 · 39 min
NASCAR CEO Steve O'Donnell; Growing Pro Volleyball & USMNT's Matt FreeseThe episode covers three sports-business conversations: NASCAR’s international growth strategy, Major League Volleyball’s pro-league buildout in Northern California, and the U.S.12 Sep 2026 · 39 min
All episodes
Baltimore Orioles Owner David Rubenstein Goes 'Inside The Owner's Box'Bloomberg Business of Sports studio interview with Baltimore Orioles owner David Rubenstein about his book Inside the Owner’s Box and the realities of sports ownership—team valuation, fan loyalty,…26 Sep 2026 · 39 min · 27 chapters
Yankees President Randy Levine on College Sports; Washington Commanders Co-Owner Mark EinThe episode is a wide-ranging sports business discussion covering (1) the future of U.S.18 Sep 2026 · 39 min · 18 chapters
NASCAR CEO Steve O'Donnell; Growing Pro Volleyball & USMNT's Matt FreeseThe episode covers three sports-business conversations: NASCAR’s international growth strategy, Major League Volleyball’s pro-league buildout in Northern California, and the U.S.12 Sep 2026 · 39 min · 19 chapters
LA Rams President Kevin Demoff on Building NFL Footprint OverseasKevin Demoff, president of the Los Angeles Rams and Kroenke Sports & Entertainment’s team/media operations, discusses how the Rams are building an NFL footprint overseas ahead of the league’s…4 Sep 2026 · 39 min · 24 chapters
UEFA Pursues Infantino Criminal Case, Unrivaled, the Laver CupUEFA seeks a criminal complaint against FIFA president Gianni Infantino, alleging FIFA used a for-profit spinout to reach a $4.2B valuation; discussion also covers LeBron James’ $300M insurer loan…28 Aug 2026 · 48 min · 18 chapters
ESPN Digital's Chris Jason Sees Growth in ESPN Fantasy Football SpaceBloomberg Business of Sports covers (1) ESPN Fantasy Football’s growth and product innovations ahead of the NFL season, and (2) motorsport progress through the career of female racer Amna Al-Kcubesi.21 Aug 2026 · 39 min · 23 chapters
Private Money Flex for Lakers, Yankees; President of DAZN US on Regional BroadcastsThe episode of Bloomberg Business of Sports covers three money-and-media threads: Lakers’ $12B sale and what it signals for NBA ownership, the Yankees’ $2.6B Apollo private-financing deal, and how…14 Aug 2026 · 37 min · 25 chapters
BONUS: PGA Tour CEO Brian Rolapp Ends Talks of LIV Golf Tie-UpPGA Tour’s response to LIV Golf and the future of pro golf’s product, media rights, and competitive structure; includes discussion of PGA Tour Enterprises and slow-play/TV production changes.7 Aug 2026 · 14 min · 7 chapters
Novig's New York Mets Partnership & Growing Sports Prediction MarketsBloomberg Business of Sports episode focused on Novig’s national prediction market expansion and its new partnership with the New York Mets, plus broader discussion of sports prediction markets vs…7 Aug 2026 · 39 min · 23 chapters
BONUS: Jake Paul's Plan To Challenge the UFCJake Paul, Nikisa Badarian (Most Valuable Promotions, MVP), and PFL CEO John Martin discuss MVP’s merger with PFL to create a single boxing-and-MMA platform positioned as a challenger to the UFC,…6 Aug 2026 · 27 min · 14 chapters
Athletes Unlimited CEO Jon Patricof Talks Softball, Washington Commanders President Mark ClouseThis episode of Bloomberg Business of Sports covers three sports-business conversations: (1) Washington Commanders team leadership and sponsorship strategy, (2) Athletes Unlimited Softball’s rapid…31 Jul 2026 · 38 min · 17 chapters
BONUS: Fireside Chat with Washington Commanders President Mark ClouseWashington Commanders leadership and business strategy, centered on the $3.7B new stadium at the RFK site (aiming for completion by 2030), plus sponsorship recovery, season-ticket growth, hosting…30 Jul 2026 · 35 min · 15 chapters
Business of Soccer: Liverpool FC Is On a US Tour After World CupA special Bloomberg “Business of Soccer” episode on how the 2022/2026 World Cup momentum is boosting soccer in the U.S., and how Liverpool FC (via Fenway Sports Group) plans to monetize growth…28 Jul 2026 · 21 min · 6 chapters
Spain's Win Caps Big World Cup for Media; Seattle Sounders CMO Ro VegaThe episode of Bloomberg Business of Sports focuses on (1) the U.S.-hosted 2026 World Cup’s impact on American soccer momentum and host-city marketing, (2) what the World Cup and media hype mean for…24 Jul 2026 · 39 min · 18 chapters
The World Cup Is Officially Over: Reporting Live From MetLife Stadium Post–2026 FIFA World Cup final reaction from MetLife Stadium, plus discussion of Spain’s 1-0 extra-time win over Argentina, the halftime show, and U.S. fan/culture implications.19 Jul 2026 · 22 min · 12 chapters
World Cup Final Preview, Olympic Cross Country Skier Jessie DigginsThe episode previews the FIFA World Cup final (Spain vs Argentina) and discusses tournament business/logistics, including hydration breaks, celebrity/entertainment elements, and the economics of…17 Jul 2026 · 37 min · 19 chapters
US Loses in World Cup Match Marred by Controversy; KC2026 CEO Pam KramerThe episode of Bloomberg Business of Sports covers two World Cup-related topics: (1) the U.S.10 Jul 2026 · 38 min · 20 chapters
LeBron's Exit, Tech-Driven Leagues, Rise of Pro Flag FootballThe episode of Bloomberg Business of Sports covers: World Cup officiating controversy (no appeal after a red card), Serena Williams’ Wimbledon return, LeBron James’ Lakers exit and NBA expansion-team…3 Jul 2026 · 39 min · 24 chapters
MLS Next Pro Tries to Build Off World Cup MomentumThe episode is a sports-business roundup that spotlights (1) NBA free-agency/trades (Giannis Antetokounmpo to Miami Heat; Knicks/Celtics fallout), (2) World Cup records and “longevity” in soccer, and…26 Jun 2026 · 39 min · 24 chapters
BONUS: MLB Takes Over South Of France, With CC Sabathia, Jimmy Rollins & More This special edition of Bloomberg Business of Sports is about MLB’s push to grow baseball’s global brand and business partnerships at the Cannes Lions/Can-Leon International Festival of Creativity in…25 Jun 2026 · 1 h 6 min · 31 chapters
Special Edition: How Niche Sports Built The Culture That Mainstream FollowsA special edition of Bloomberg Business of Sports about how “niche” sports become mainstream through modern entertainment, storytelling, technology, and social-media discovery.24 Jun 2026 · 29 min · 17 chapters
Knicks Unite New York City in Finals Win, Draws Massive TV AudienceThe Bloomberg Business of Sports episode covers (1) why the New York Knicks’ NBA Finals win drew unusually broad attention in New York and beyond, (2) Panini’s World Cup sticker-book business ahead…19 Jun 2026 · 38 min · 26 chapters
BONUS: FC Dallas President & Co-Chair Dan Hunt on Hosting World Cup GamesA bonus interview on Bloomberg Business of Sports about FC Dallas president/co-owner Dan Hunt’s role as co-chair of the North Texas organizing committee for World Cup 2026, including Dallas hosting…14 Jun 2026 · 16 min · 12 chapters
FIFA World Cup in North America Kicks OffThe episode is about the kickoff of the 2026 FIFA World Cup across 16 host cities in the U.S., Canada, and Mexico, and how the tournament is being prepared and marketed.12 Jun 2026 · 39 min · 24 chapters