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In short

Harvey Mason Jr. discusses his arc from basketball at Arizona (Final Four 1988 with Steve Kerr, coached by Lou Olson) to music production, then to becoming CEO of the Recording Academy during a crisis. He also addresses how the Grammys should handle AI while protecting human creativity.

Guest backgrounds

Harvey Mason Jr. is a producer/songwriter and son of drummer Harvey Mason Sr. (Headhunters Rhythm Section). He wrote jingles in Tucson after an ACL injury ended his college basketball career, later co-producing major hits with Darkchild (Rodney Jerkins) including Brandy’s “Truthfully,” Destiny’s Child “Say My Name,” Tony Braxton “He Wasn’t Man Enough for Me,” and working on Michael Jackson’s Invincible (1998–2000). In 2020 he became interim/full-time CEO of the Recording Academy.

Key claims

Music institutions must tell their full story beyond Grammys; “majority of human creativity” should remain the standard for AI-era submissions; AI should be a tool, not a replacement for human artistry.

Notable examples

Watching Steve Kerr shoot for 15 minutes during freshman study table; Guy Abrams’ studio-quality “tipping point” feedback; Invincible’s multi-studio, high-cost production; Recording Academy reforms: expanded membership and eliminating secret voting committees.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

Harvey Mason Jr.'s Journey in Basketball and Music

2:21 to 3:31

Explore Harvey's early life, basketball career, and transition to music.

“ChatGPT Work can make sense of it all, turning scattered context across the apps you use every day into docs, sheets, slides, and more.”

Harvey Mason Jr.'s Journey in Basketball and Music

3:46 to 8:16

Explore Harvey's early life, basketball career, and transition to music.

“This is an incredible, underappreciated fact about you that you went to the Final Four with Arizona in 1988.”

Musical Upbringing and Career Development

8:26 to 14:03

Delve into Harvey's musical family background and his evolution as a musician.

“Your pedigree in music is also, I mean, incredible.”

From Jingles to Music Production

14:03 to 16:42

Learn how Harvey Mason Jr. transitioned from writing jingles to producing records.

“Every time I write a jingle for a burger store or a break shop or a fitness gym, they would pay me some money.”

The Influence of Quincy Jones

16:42 to 19:16

Discover the impact Quincy Jones had on Mason's musical development and philosophy.

“Well, it would have been, you know, it was later in the Michael Jackson time, but Michael and Prince were my two favorite artists early.”

Collaborating with Dark Child

19:16 to 22:26

Hear about Mason's early experiences co-producing with Rodney Jerkins for Brandy.

“I was in the studio morning, noon, night trying to get better.”

Working with Michael Jackson

22:26 to 24:40

Explore the experience of Mason working alongside Michael Jackson on the 'Invincible' album.

“I had met him when I was younger because my father played on, I don't remember, one of the records or a project that he was doing.”

Creative Pressure and Expectations

24:40 to 28:00

Reflect on the pressures of producing music at the highest level, as experienced with Michael Jackson.

The Evolution of Music Careers

28:00 to 29:38

Explore how Harvey Mason Jr. navigated his music career and the pressures of success.

“So after I left and I'd split from Dark Child, Damon and I connected and wrote a song together and people liked it.”

Leading the Recording Academy

32:35 to 39:02

Harvey shares his unexpected journey to becoming CEO of the Recording Academy.

“But I do, maybe this is too philosophical, but I just kind of appreciate the moment and I don't try and predetermine every step.”
Show all 17 chapters

Music's Transformation in the Digital Age

39:02 to 42:01

Discuss the impact of technology on music creation and the role of AI.

“I don't think you're overstating it at all.”

The Role of AI in Music Creation

42:01 to 48:12

Explore how AI is viewed in the music industry and its implications for human creativity.

“just not going to the studio anymore, making this stuff at home.”

Evolving the Grammy Process

51:04 to 56:03

Discuss the changes in the Grammy voting process and its impact on music recognition.

“What I view it as is a unique award given by your peers for excellence in any different field of recording arts and sciences.”

Evolving the Grammy Voting Process

56:03 to 57:28

Learn about the importance of evolving Grammy membership to reflect new music genres.

“And we're always looking at our membership.”

Excitement and Concerns in Music Accessibility

57:29 to 59:50

Discover the balance between excitement for music creation access and concerns over commoditization.

“I'm really excited about people having access to creating music and listening to music and discovering music.”

The Role of Technology in Music Evolution

59:51 to 1:02:10

Explore how technology disrupts and evolves the music industry over time.

“And this is not that dissimilar to that.”

Listening to the Music Community

1:02:11 to 1:03:11

Understand the importance of the Recording Academy's role in addressing community needs.

“And that's why I'm thankful for our board and for other members that are our elected leadership, because they point us in the right direction to say, you know, Grammy organization, you got to pay attention to this.”
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Transcript

Automatic transcript. May contain errors.

0:10Justin Richmond:Harvey Mason Jr. grew up steeped in music. His father, Harvey Mason Sr., is one of the greatest drummers ever, having made up half of Herbie Hancock's Headhunters Rhythm Section and played on countless sessions through the 70s and 80s. And after a quick but memorable detour through college hoops, Harvey Mason Jr. has continued to build a fascinating life in music. Starting where many great careers begin, writing jingles, from those humble origins, he built an incredible production and songwriting resume, pending and producing songs for Aretha Franklin, Michael Jackson, Justin Bieber, Beyonce, and many more.

0:45Justin Richmond:And his film work spans soundtracks for Dreamgirls, Straight Outta Compton, Pitch Perfect, and the latest Michael Jackson biopic. But in January 2020, things took an unexpected turn. The Recording Academy, the organization behind the Grammy Awards, installed him as the interim and eventually full-time CEO. He stepped into the role at a moment of profound institutional crisis and set about remaking it from the inside, expanding membership, eliminating secret voting committees, and pushing the organization to become more diverse, transparent, and reflective of the full breadth of modern music. On today's episode, I sit down with Harvey Mason Jr.

1:21Justin Richmond:to trace the full arc of the journey. From ASU with Steve Kerr, to writing jingles in his dorm room, to the studio where Michael Jackson made Invincible. And then to one of the most powerful administrative chairs in the music industry. This is Broken Record. Real musicians, real conversations.

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3:45Justin Richmond:Here's my conversation with Harvey Mason Jr. This is an incredible, underappreciated fact about you that you went to the Final Four with Arizona in 1988. Don't say the date. That just kills me. I mean, now, who's this old guy? You know. Yeah, no, we did go to the Final Four in 88. Playing with Steve Kerr. Yeah, yeah. With Lute Olsen, I mean, you know, like a legendary coach. I mean, that's wild. Yeah, Hall of Fame coach. He was such an important person in my life, no question. One of my mentors, difference makers. He set the standard for a lot of things in my life, a lot of elements of what I try and accomplish.

4:28Now I'm still looking back to things that I learned from Coach Olsen or, in some instances, Steve or my other teammates, you know, Sean Elliott and Kenny Lofton, all these great athletes and great young men. were my teammates and we still stay in close touch. And so we share our successes, our challenges. We talk family and life and career. So good group.

4:47Justin Richmond:It must've been, well, not shocking is the wrong word, but it must've been fun to see the success Steve Kerr had in basketball over the years, right? It was fun and it was exciting, but it was not anywhere close to shocking because at every step you knew Steve was gonna be amazing. Whether it was as a basketball player, which he was truly amazing. In college, you would have never thought he would play in the pros. He went in the pros, was amazing. Finished playing there, winning a ton of championships. And then he went into the business of basketball, and he was a GM for Phoenix. And I was like, how are you going to be a GM?

5:19You've never been an assistant GM. You've never been, like in the front office, he just went from playing to being the GM. Then he went to broadcasting. Never broadcast a game in his life. But then he was partnered with Marv Alpert and the whole thing, and the A team. It was a great team. Yeah. And very successful there. And then he said, I'm going to go into coaching and then very successful there. So he was a special guy and we all recognize it at a very early stage in our careers together. You know, you're 18. I was 18 when I got to Arizona and Steve was there and I learned so many lessons from him.

5:53And as I said, the other guys on the team as well, we all lifted each other, but Steve was special.

5:58Justin Richmond:Yeah. And what was your role on the team? I'm just curious. My role changed. From the time I got there, I was a highly, highly recruited scorer. I led the state of California in scoring for two years in a row. And I had a ton of offers and opportunities. And I chose Arizona because, well, first, my mom loved Lou Dolson. She thought he had great hair. He came in the living room, convinced my family. But I went to Arizona as a highly touted scorer. When I got to Arizona, I quickly realized I wasn't as good as I thought I was. And I learned some of those lessons from guys like Steve or Sean or Kenny.

6:33and I realized I had to work hard. So my role was kind of the up and comer. I would come in off the bench. I started my sophomore year. I started a couple of years there, but I was never a big scorer. So I became a defender. I became a very vocal and passionate team advocate or leader. And then ultimately it was, you know, athlete, defensive stopper. I was very quick. I played a little bit of the point guard, a little bit of the two guard, and I was a pretty decent shooter, but never a great scorer in college. Wow. Was it tough to adjust your mindset? It was. And being 18, my mindset wasn't very adjustable, maybe.

7:11And it was a time where you come in thinking that you're the best and you realize quite quickly that there's a difference between where I was and the best. And I've told the story, but I remember the first night of being on campus, we had to go down to study table. And when you go to study table at the bottom of the arena, you walk by the basketball courts. and study tables start, I think it's seven. And I looked out on the arena floor and I saw Steve shooting from like 10 feet out, just like warming up. And I went into study tables, mandatory for freshmen. We did two and a half hours or two hours of studying.

7:42So now it's nine or 9.30 and I'm leaving. And I look out on the court when I'm walking out and he's still out there shooting. And now he's at the three-point line. And I watch him for about 10, 15 minutes and he didn't miss for like maybe 15 minutes. And so I quickly realized that there was work that needed to be done. I started to do some of that work And I definitely focused a lot. And as a team, we all were very conscientious and we wanted to win and we wanted to be better. We had a real tight bond and a brotherhood. But there were certain things that I probably would have done differently looking back now.

8:13But absolutely no regrets. An amazing career. I learned so much. I spent so much memorable time with great guys, great coaching staff. You know, met my first wife, had my kids. So a lot of things came as a result of playing basketball there.

8:25Justin Richmond:That's amazing, man. All right, let's reset to music. Your pedigree in music is also, I mean, incredible. Your dad is one of the great drummers in my mind ever. My mind too. And him and Paul Jackson together, bar none, have to be top, one of the best rhythm sections of all time. Easy. That's very nice of you to say. I kind of agree with you, but I'm biased. You're biased, but it's hard not to, I mean, when you talk, I mean, they're like the definition of pocket. yeah i mean there were some records that they played on together that was pretty spectacular and yeah they had a good good luck yeah what was around your house when you're growing up musically tell me about the musical upbringing you had it was the best way to come up because there's instruments all over the place we had pianos and basses and drums we had a drum set in my house which is like probably not good for the neighbors was great for me yeah really good sound system because my dad was making records at this time and so he was listening to references and things We had nice speakers and, of course, the turntable with all the records because my dad was a session musician also.

9:34So when he would play on a record, we would get a copy of it. So he built up a pretty good collection of thousands of records.

9:41Justin Richmond:And an eclectic collection. Crazy. All different types of genres, different types of artists. And so I grew up in a household with a lot of music. My mom, little known fact about my mom, she was also a musician. She was a trombone player. And she was the first female in the brass section at the Berklee School of Music. and so I grew up with two musical parents that were working professionally in the music business so I would go to work with my dad not only was music at my house everywhere I went with my dad was around great music yeah being a female horn player at that time too was never happened yeah it's pretty that's a tough gig yeah and then just the racial dynamic at the time was also a tough gig for my mom to meet and marry a black guy in boston at the time was probably not probably was definitely slightly controversial in fact it was federally illegal for them to have interracial sex at that time in 1967 it wasn't until 68 that that was even allowed yeah and i was conceived in 67 so when you think about that it was a tough time for both my folks but especially the racial issues and then my mom being the only female in the brass department but she she killed it she was great musician that's amazing yeah and so she would they were they the type of parents who would talk you through what you were listening to and explain things to you or yeah if i asked and i was pretty curious but a lot of it was just me reading the credits listening to the records and i would ask my dad a lot of questions about how it was made and how the session went and then i would go with my dad to a lot of sessions yeah i would go to the studio when i was seven eight nine years old I'm spending summer vacations going with my dad, sleeping under the console, getting under the pianos and just seeing what was going on.

11:20So I had a very fortunate, I'm very lucky and thankful that I had that kind of upbringing. Which sessions were you able to go to? All of them. And if I had to name them, I don't think I could. But a lot of the Quincy Jones stuff, because my dad worked a lot with Quincy and the Brothers Johnson and Patty Austin and Michael Jackson and all those things. A lot of, you know, my dad worked a lot with David Foster and Sea Wind Horns and all the rhythm section guys that you were talking a lot about. Those were just the people that were hanging out at my house all the time as a kid.

11:49Justin Richmond:Yeah. Getting a chance to meet the people and the creators. That was weird for me because I just, I didn't fan out on them because they were just all the people that were around. And I just thought everybody's dad was making music and everyone's dad was recording themselves and putting stuff out. And it didn't really lock in until I aspired to do what they did. And I realized how hard it was and how special it was and how uniquely talented you have to be to accomplish the level of success that my dad was able to have. Yeah. And you had your own cool career music. You had obviously a love of music, a love of basketball.

12:22Justin Richmond:You have success in college with basketball. But when for you did a career music start to feel like that's what you wanted to pursue? while i was in college at arizona i had a system in my dorm room a little keyboard midi keyboard a computer i was programming always because i grew up playing piano and i actually wrote one of my first songs when i was i think nine or ten years old yeah wrote for washington song yeah yeah the song that i wrote that grover heard obviously because my dad probably played it for him and put on a good good sales pitch but i'd always played music written songs but i was more doing it as something that I enjoyed basketball was always my my day-to-day passion so near the end of my college basketball career again knowing that I had a setup in my dorm room I tore my ACL so that was the end of my basketball days and that in that time this is in 1990 ACL repair surgery is very hard to come back from and it would take you like maybe 18 months to do and I didn't have any more eligibility left so I was done playing basketball and I started making music really as therapy i had this keyboard and i was writing i was super depressed i've been playing basketball since i was what 11 12 years old practicing every day dreaming about playing the nba working with my father on my game and it was over literally in one day and so there was a year of me just really being in my head and not knowing what my life was meant for and what was i going to do and had I used my time wisely and I started making music as an outlet and so at that point it wasn't hey this is my next chapter this is a career for me it was just trying to survive and trying to get through the days and stay off the couch from watching soap operas I'm gonna go make music so a couple months into that process actually about eight months into that kind of down period someone asked me to make a jingle for a local business in Tucson Arizona and they said we'll give you 750 bucks I was like oh this is easy because I'm making music in my room anyways so I made a little jingle they paid me and that was really the first taste beyond writing that song way back when I was young where I said you know this could be something else that I could do that I love to do I feel like I have a little bit of a talent for it so I started writing jingles and They were paying me money.

14:42Every time I write a jingle for a burger store or a break shop or a fitness gym, they would pay me some money. And I said, okay, this is great, but I don't want to just write jingles. I want to make records like my family, like my dad, like all the great people I grew up listening to. So I took all the money that I made doing jingles, and I bought equipment. I bought keyboards. I bought drum machines, tape recorders. And I had built this little studio in my one-bedroom apartment at the time. And that's when I really started getting motivated to enter the music business properly.

15:09Justin Richmond:How do you move from jingle writer to I'm going to actually make records of the caliber of the records I'm used to growing up around having, you know. As I said, I was very fortunate because I grew up around a level of excellence that was just imbued into my musical DNA. And I had an understanding of what it took to become a professional or an excellent musician. But I also had the training that I got from sports. and if I hadn't had that sports training I don't know if I would have accomplished what I was able to accomplish because there's that competitiveness and also coach Olson had a way of making sure you expected more than you thought you could give like I had a certain set of expectations for myself as an athlete and coach Olson was like okay you're here but I think you should be here and I'm like there I can't get there that's impossible and somehow he would instill that in And so musically, I had the same thing.

16:06When I was doing jingles, I was always thinking about how can I make them better? How can I start to graduate towards the next version of excellence? And that ultimately translated to songwriting and record making. And you say, how did I get there? I knew I didn't want to write 30-second songs. I wanted to write full songs. I wanted to express what I was thinking or what I was feeling. And so the idea became, I'll do these jingles to make money, but I really want to develop into a songwriter and a producer. And that became my goal.

16:35Justin Richmond:And about that time, what was out musically that you were really drawn to? Well, it would have been, you know, it was later in the Michael Jackson time, but Michael and Prince were my two favorite artists early. But then there was Jimmy Jam and Terry Lewis and L.A. and Babyface and Jodeci and Devante Swing and then Teddy Riley. And even into some Christopher Cross and Air Supply and Kenny Loggins and Michael McDonald. So all these different artists kind of were smashed together along with the stuff I grew up on, which was all the Quincy records. And The Dude, I don't know if you remember that record.

17:14And as a producer and a songwriter, he was one of my first inspirations and mentors. And I was very fortunate. Again, I hate to keep saying it, but I was lucky. I grew up in an environment, I have to admit, that gave me access to people that I learned from, that I was able to absorb information from. But Quincy was somebody that would always say, maybe not explicitly, but he would imply that if you're a great producer, you have to rely on the talents of others. And you have to use your judgment and your discernment and your taste and your style to put the right people together and then let them create and let them build and then be selective.

17:48And he did that through his career. There's all these different sounds and it's the future of music because you're hearing things blended together. You're hearing things that maybe you hadn't heard before. You're being exposed to different types of music. So that was one of Quincy's, I think, most valuable legacies.

18:02Justin Richmond:Yeah, it really was a blend in ways that kind of prime you to hear a Timbaland beat 20 years on from the dude or whatever. You know what I mean? All those cool Middle Eastern and Indian samples that Timbaland and them were doing. Matt, he called it, what did Quincy call it? He called it the global gumbo. Is that what he called it? Yeah, he would mix up things from different parts of the world and make a global gumbo out of it. And you hear that a lot, to your point, people grabbing things from different genres or different parts of the world and using it in their art. Yeah. But you also mentioned a succession of guys from your era that were incredible.

18:41Justin Richmond:Devante Swing and all these guys. So you kind of knew that's what you were up against in terms of if you were going to break into music. Yeah. Do you try to compete with them, being a competitor? It's exactly it. But I took everything I learned in sports and I put it to play in music, which is not normal. I don't think most creative people are thinking, I got to beat this guy. I got to beat that guy. They're thinking, hey, just let me create something. I'm feeling in the mood. But I was very competitive. I took that training and I brought it with me into the music business. And maybe that's the wrong way to do it.

19:13I think that's the wrong thing to be doing when you're making art. But it served me because I would be in the studio every day working just like I was shooting baskets, just like Steve Kerr was shooting threes. I was in the studio morning, noon, night trying to get better. And I had a really fortunate experience. I had an A &R person. I used to run around LA throwing my cassettes into people's mailboxes. I'd follow people with convertibles that I knew worked at labels and throw the stuff in the back seat. I had one guy that I'd been badgering for so long, he invited me to his office. His name is Guy Abrams, and I'll never forget him.

19:44And he said, you've been chasing me for months. Come to my office. And so I played him a song, and he said, okay, it's pretty good, but listen to this. and he put in another cassette and I listened to it. And he said, now listen to yours. He listened to mine. He said, do you hear the difference? I said, yeah, there's a difference, but I don't have a studio like that. I don't have an engineer. I don't have all the, he says, well, until your music sounds as good as that music, don't bother me anymore. And so that was a real moment. That was a tipping point moment for me because I went back to Tucson because I was commuting back and forth.

20:13I'll drive out to LA, stay with a friend, sleep on a couch, stay with my dad. And then when he gave me that input, But I went back to Arizona, and I stayed there for three months. And I just worked and programmed and wrote and did more songs. Then I took a couple more months of comparing myself to other things. And then when I came back to LA, I played the same gentleman, my new music. This has probably been maybe six months had passed. And he says, you did it. You're ready. And he gave me a job producing an artist on Motown Records. And so that was really the impetus or the beginning of my career was that guy telling me that the music wasn't up to par.

20:49Wow. Wow. And what was that record you did? The group was called Impromptu, and it was an artist that was back on Motown, probably would have been 94, 93, 95, somewhere in there. It was a trumpet player and a rap artist. So they came together, and the group was called Impromptu. They were really cool at the time, and so I got to remix one of their songs, then ended up producing a song on their record. And I guess not too long after that, you connect with Dark Child, Ronnie Juergens? Yeah, that was probably in 98, so about three or four years after that. And I'd been writing songs since that first record and had some nice placements.

21:26I can't remember all the artists, but ultimately I wrote a song and Brandy heard the song. And the song was called Truthfully. I'd written it with a guy named Mark Nelson. And it turned out that Rodney was executive producing the Brandy album. them and so Rodney called me said I heard this song truthfully I want it for Brandy's record you cool for for us to record it and I don't know if it was a gamble or I just was feeling extra brave I said I mean you can record it but I got to produce and if I was probably a little smarter or or less naive I would have said yes thank you please take the song record it but I really wanted to stay involved and I also realized it was an opportunity to learn and get in into another door so yeah I said yeah you can cut it but I want to produce and Rodney said well how about we co-produce it i was like cool and so that's how i started with dark child wow

22:13Justin Richmond:so what was that experience like like co-producing with dark child it was great i wasn't like freaked out by it because at that point i've been making records for what probably eight years seven years and i felt pretty confident i'd done the hours i'd spent the time and again i've been working with other artists and then growing up with artists my whole life i wasn't like oh my god it's brandy or it's rodney jerkins yeah i was respectful always because i think artists are the most special and spectacular people but i was able to interact and collaborate with rodney i think in a productive and and like very cool way because that was the first record we did together and i ended up working with him for two years and from that day i don't know if we spent more than a couple days apart from each other for a couple years and what were the songs you guys ended up doing together in that run that was in 98 to 2000 and that run was everything that was all the tony Braxton he wasn't man enough for me it was Destiny's Child Say My Name um I can't even remember all the songs we did we did so many artists and then every week was another artist and then we also started the Michael Jackson record Invincible in 98 and we ended up working on that record for 18 months which was Michael's last record um so we did a couple hundred songs I'm sure through that period were you around Michael yeah yeah for 18 months wow um and I I imagine you hadn't met him when you were younger, right?

23:35I had met him when I was younger because my father played on, I don't remember, one of the records or a project that he was doing. And through Quincy, I'd met him. But we were not friendly. He didn't know me from Adam. But I'd been around him. Wow.

23:48Justin Richmond:But now to work with him on a project. Crazy. What was that like? It was one of the best experiences of my life because it perpetuated the idea and the culture that I had been trying to build around how I made music. which was there's no detail too small. There's no level of expectation that's too high. And Michael lived that in everything that he did. He would never settle. He was always pushing the boundaries. He would go back and do anything 100 times. And being around that was right in line with my belief system and the way I wanted to make music. So it was a very natural, I won't say partnership because I was clearly not his partner, but it was a very natural working relationship.

24:33and again i was fortunate i'd been around big artists i'd been in the studio my whole life so unlike a lot of people that would come into those sessions i wasn't nervous and freaking out like oh my god what am i gonna do i can't look at this michael jackson i was able to just be creative and collaborate and also i was there in some degree to support rodney rodney was the main producer i worked for him yeah so uh i was able to bring some value i like to think and had an incredible experience and i learned so much from both rodney and michael but again it just continued the tradition of that was set by quincy that was set by coach lute olson that was then set by you know other people that i've been around which is you don't just do something to do it you do it to be excellent at it and you have intention and you improve and you iterate and you try and make something special yeah and i never wanted to be a guy that just cranked out a bunch of songs i

25:24Justin Richmond:wanted to make things that were special yeah where was michael's head at at that point like the biggest records in the world and he wanted to make the next biggest record in the world you know he had done dangerous he'd done those records and i think there was one after that history which was also right jam and lewis did a lot on that yeah yeah and teddy did the dangerous record so this was a point where he he'd had a gap between records but i'll never forget he kept saying we have to be the biggest selling record of all time and that was how we walked into the studio every day and we would play a song for him and he said i've heard a song like that before and we would have a drum program playing and he'd be like those sounds don't sound like something i've never heard before make sounds that i've never heard before i don't want something that i've heard before so that was another lesson you're not following you're leading that's insane and were you with the project the whole like from beginning to end or not to the end i was from the beginning when Rodney first started it was in 1998 and we ended in 2000 and the project continued after I left Dark Child for about I don't know probably four or five months to complete the record but we did I think 40 songs 45 songs with Michael a bunch of them are still in the can which is interesting to see if they'll ever come out and then when I left Dark Child Rodney went on to finish that record I think it took a couple more months wow there was a lot of controversy around that record at that time in 2000 um tommy mattola was running sony records we had spent a ton of money i can't even imagine the millions of dollars we had spent on that michael record we were running three four studios at a time at sony records or hit factory in new york and at that time we're using sony digital digital tape machines 33 48s they were called and we had two of them in each room and they were 2500 bucks a day and we were renting them for you know there's six of them sitting there and sometimes we wouldn't get records done in a day or michael might not feel in good voice and may not want to sing for a couple days and just running through money so tommy really i won't say shut the project down but he definitely was getting anxious anxious and wanting us to turn in a record so there was some contentious times in that project that i left just near the end of that and then obviously rodney got it back on track and the record came out were you feeling nervous at all i mean millions of dollars always yeah very nervous mostly nervous about tommy mottola and you know the the sony of it all never from michael and michael was always very confident and he was very generous and reassuring he's like we're making something special we can't rush that there's no price tag on that yeah michael was very upset i don't want maybe i'm spilling dirty laundry here but michael was upset that tommy was trying to restrict you what he was putting out and obviously they figured it out but that was over my pay grade and however that happened i'm not sure when the record came out yeah it's all good that's insane man that's that's insane but also that was a different time in music you know and tommy was dominant think of all the artists he had at sony and all the records he was they were massive hits yeah and he and michael had uh i think some great success together so and it's funny because michael was also the blueprint for everything that was hitting at that time but also was maybe you know viewed as past his prime a bit even though he just had you know whatever that scream record with janet and yeah i could sense some of that from him where he felt like he was there was a pressure on him to perform the way he did before and he was maybe a little bit nervous if he was going to be able to but covering that nervousness with confidence and excitement and drive and pushing so yeah that's wild man it was a great experience that's wild yeah then you go on and you start your own thing right like you're you're uh the underdogs yeah just on the heels of dark child i started a production company and linked up with a guy who actually had thought about joining dark child and wrote a couple songs with us while we were at dark child but it ended up not working out and his name was damon thomas and um rodney always thought he's very talented but i don't think he's part of Dark Child.

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29:26So after I left and I'd split from Dark Child, Damon and I connected and wrote a song together and people liked it. So that's how we started The Underdogs. That's incredible.

29:36Justin Richmond:We'll be right back with more from Harvey Mason Jr. after the break. This is Troy Millings from Earn Your Leisure. You probably think of Walmart as a store that carries about everything under the sun and maybe not as a place to discover small brands. Well, Now, two things can be true at the same time, because Walmart is home to thousands of small brands founded by people who had an idea, took a chance, and built something of their own. Behind everyone is a real story and a lot of hard work. So why not take a little time to recognize all the people building small brands across the country and support everything they're creating?

30:11Walmart is proud to give those brands a place on its shelves and online. It's never been easier to find and support small brands. So, take a look at Walmart. You might come across something new, something unexpected, or a brand whose story speaks to you. You never know what you're missing until you look. Discover thousands of small brands at Walmart.com. Before you jump back in, you know that feeling when feedback, notes, and data are coming in from every direction? ChatGPT work can make sense of it all, turning scattered inputs into ready-to-review work. With your permission, ChatGPT Work can gather context from apps and files, summarize incoming messages, rebuild decks, and help finalize high-quality documents for your team or clients.

30:56Stay in control as you move from a goal to polished work faster with ChatGPT Work. Download the ChatGPT Desktop app today and take on your most ambitious work. Running a small business means every hire matters. A bad hire can cost you time, money, and momentum. A good hire? They can help grow your business. But finding great talent isn't easy, especially when you don't have the time or resources to sift through piles of resumes to find the right fit. That's why LinkedIn built HiringPro, your new hiring partner that screens candidates for you. So instead of sorting through applications, you spend your time talking to candidates who are actually a good fit.

31:38You know what this makes me think of? My beloved Boston Celtics. Three years ago, they chose a new coach, Joe Mazzula, who was like the third or fourth assistant off the bench. Never had any NBA coaching experience. Everyone was expecting him to fail. And you know what? Turns out he was one of the best coaches in the game. And without him, there's no way the team would have made the playoffs this year, let alone be contenders for the finals. Sometimes the right hire makes all the difference. With Hiring Pro, you can hire with confidence, knowing you're getting the best talent for your business.

32:11In fact, those hiring with LinkedIn are 24 % less likely to need to reopen a role within 12 months compared to the leading competitor. Join the 2.7 million small businesses using LinkedIn to hire. Get started by posting your job for free at linkedin.com slash Pushkin. Terms and conditions apply.

32:35Justin Richmond:so how do you go from you know it's a it's a it's already a pretty incredible trajectory but but then to do that and then in around the year 2000 2001 and then to roughly a couple of decades later being the head of the recording academy that's like it's a that's another it's a little ways in but that's another wild left turn in your in your trajectory definitely not an expected or planned journey. But I do, maybe this is too philosophical, but I just kind of appreciate the moment and I don't try and predetermine every step. And I also believe, and I talk to my kids a lot about this, there's no wrong moves.

33:23As long as you're not doing anything illegal or hurting yourself or somebody else. It's like if something comes and it feels like a challenge or interesting to you, then I encourage people to try that, especially when you're coming through the early stages of your life. You can afford to try things and you can experiment. So once we were doing the underdogs, we had had some success there. And a woman asked me if I would be interested in getting involved with the Recording Academy. We'd had success and made some little money and built a reputation. i thought the academy was really cool because well honestly first i thought it was cool because i could vote for myself to win a grammy and so that's why i first joined yeah um it's a great reason to join by yeah i mean that was the reason valid oh i can vote a producer of the year yeah i want to join but i quickly realized that it's a really great organization that is entirely built and exists only to serve music people yeah and i was my whole life you know from our talk you know I'm a music person from the time I was nine years old.

34:27My family were music people. So being a part of the Recording Academy was instantly exciting and appealing, just as a board member, just first as a member, then an elected board member, then a national officer. And then they elected me to be the chair of the board of the Recording Academy. And I was honored and thrilled because I knew I could serve our community in that role. And then there came a time where they asked me if I would be the CEO. And that changes from a volunteer position to a real job and coming in the building and working directly with the staff. And so that was a decision that was, again, not planned.

35:02It was not something I was aspiring to do or looking forward to. But I saw it as an opportunity to give back and to serve and to make a difference in music people's lives. And that's what excited me at that point in my life.

35:14Justin Richmond:Also was a bit of a precarious time to come in. It could have felt also, I mean, And not that you seem to be a person who takes into account what could go wrong, which is based on all the moves you make in life. It's true. But like, you know, there was. I've been accused of that. But it also was like, man, they didn't come in at a very easy time to be CEO of the Recording Academy. I'll say it that way. It was a really tough time. But you remember as the chair, I'd seen what had happened and why it had gotten to where it was. And I also saw the good stuff. I saw how important and impactful the organization was.

35:53So for me, it was actually a really good time because we were depleted. We were looked down on at that point to some degree. And we had room to go. And as you said, I'm definitely the eternal optimist. And I saw exactly what needed to be done and what could be done. And so I just jumped in. And I'd say we've come a long way in the last six years.

36:13Justin Richmond:So when you did join, can you explain that dichotomy you just mentioned where it's sort of the recording academy is sort of colored this way, but you were also seeing all the great that it's done over, you know, the decade, decade and a half that you've been working with them. How did it end up sort of bifurcated that way, where it's like there's some things that need to be cleaned up and then there's also all this great stuff that, you know. Some of it was the lack of storytelling and awareness of what the recording academy actually did. Everybody really knew us for the show. and the Grammy Awards and the nominations and the wins and the snubs and who lost and who didn't get what they got and who wasn't represented accurately or equitably.

36:56And then there's all the other work that was being done. So one of the first things I realized is this is an amazing organization. They've been around 62 years when I got there and hundreds of millions of dollars into the community and way of age, philanthropy or people who needed help paying rent or bills, medical bills, education advocacy all the things that were happening every year whether or not somebody won a grammy or not these things were going on so the first order was for us to figure out how to tell that story in inside our own industry inside our own community because everybody was so focused on who was winning and who was losing and they were losing focus on why the organization existed and that's to lift up music right and to the benefit of music people so because i was from the industry and I had relationships with artists.

37:43I produced most of the artists that were angry and some of the artists that were happy. I spent a lot of time my first couple of years just talking to people and explaining why the organization's here, why I'm here, because they would say, Harvey, you're crazy. Get out of there. I said, no, this is important. This is important.

37:58Justin Richmond:I'm not the only one who thought it would be a, yeah, it could be a strange move to make. It was a strange move, but I knew how important it was. Yeah. And I'm not trying to over-inflate my own contribution to that or even the importance of the Grammy organization in the world. There's a lot of things going on in the world that are very problematic and challenging. But when it comes to the music community and doing right by music people, I'm very proud of what the organization has done and over the last six years has evolved into doing. And I think that's important. I think is important based on all the other discrepancies or challenges or politics or inequities or struggles that we have in society.

38:41Music matters. Yeah. And the magic of a musician or a creator is all powerful to me. And maybe I'm over-inflating that, but I truly believe it. And that's why the organization and serving music people and making sure there's space and a healthy ecosystem and a way for them to make a living and protections, that's important. And that's why I'm passionate about it.

39:04Justin Richmond:I don't think you're overstating it at all. I mean, you know, you think about music has been such a driver of culture, American culture for, you know, 80s, 80s. Since the phonograph, really. Yeah. If you think about it. Many decades. You know, I'm concerned about like, how do we make music fun again in a way, both for like the artist and for the consumer or the fan, you know, so much of the discussion is, is AI and streaming and sales numbers. And we kind of lose track sometimes of just that music's fun. I would imagine the young people listening to music think music is really fun. I think we might be looking at it through our lens of it used to be like this.

39:48and that's the one thing as a creator as a business leader and i'm sure you've experienced this and i know you probably subscribe to the same philosophy as soon as you get caught up in looking at it through the lens of how it used to be i think it's dangerous i think it's a little bit risky there's always the nostalgic and that's okay and that's healthy but i think music's incredibly fun and i'm sure a lot of music people who are making it now are loving it the same way I loved it when I first started. They're excited. They wake up dreaming about it. They can't wait to get in what used to be the studio.

40:20Now it's probably their laptop to make a new song. And regardless of what the technology is or the delivery mechanism or how it's consumed, music has the same power. Music has the same effect on people. You still see them dancing to it at their weddings. You see them crying to it in their car after a breakup. This music is incredible. So I think what you're saying is definitely different. How it's made is different. and the challenge that we have you and i as lovers of music and people who grew up listening to incredible artists and artistry displayed in on a record or on a cassette or cd is is the music being made now does it have the same care behind it does it have the same intention the same talent behind it and i don't think that's what's as important i think it's more important to say what is being made, what is being created.

41:10Of course, there's issues around AI, and I'm not dismissing those concerns. But I remember when I was a young kid, hip-hop music, that wasn't even looked at like music. Like, oh, that's not music. It's just a temper. That's a fad. You don't have to have any talent. They're not even singing. They're not even playing instruments. They're just spinning records. And when I was in that era, I was like, man, that's an incredible talent. These hip-hop artists are amazing. I would listen to them. I'm like, how do they do that? But the people before me didn't even think that was a talent.

41:39Justin Richmond:Yeah. So I think that's the challenge we have is to look at how music is being made now and make sure we recognize that it is a true talent to be able to create things that move people today. So I guess how, you know, some of the new technology now and some of like what we're starting to see is like a lot of Suno and, and I mean, we're, we're, we're beyond not just not going to the studio anymore, making this stuff at home. How are you guys thinking about that in terms of the Grammy? The Grammy organization? Yeah, yeah. We're always going to champion and support and celebrate human creativity.

42:15End of statement. How humans use tools is something that's going to change and we're going to continue to look at every year. We're fortunate we have a board of trustees and a chair and membership groups and awards and nominations committees that all look at this stuff every day. and they're in the weeds saying, okay, are we doing it right? Are we getting it right? And so as an organization, we'll always try and stay ahead of what's happening, especially where we are now with the bias for action and really making sure we're paying attention and seeing around corners. But we are going to celebrate human creativity, but we understand AI is a tool that's going to be used.

42:49Fact. And if we try and pretend like it's not or try and ban it and say, we can't have AI in our industry, I think we will have missed the plot and we will miss the opportunity to acknowledge how people are making music. It's going to be a choice. I'm not saying everybody's going to be using new technologies. There's going to be some people that don't want to use it, and I'm really good with that, as you can imagine. There's also going to be people that see it as an opportunity to come into the business in a time when maybe they otherwise would not be able to do so, which is very analogous to when I started.

43:21I was making records on tape, but then when Pro Tools came out, a whole group of people were able to now sing because they could do unlimited takes. They could put auto-tune on their voice. They could chop things together, whereas before they couldn't. And that created a whole new exciting influx of talented people. So where we are, again, is celebrate human creativity. We're not going to allow AI to overrun our members, our human creators, our human singers, our human songwriters. But for now, we see it as a viable tool towards creation. And there's a line that we have to decide where that is, how much can be used.

43:56Right. Do you know where that line is right now? Right now, we feel like we have an understanding of where the line is. It's a majority of human creativity, and that can be interpreted a couple of different ways. And for now, we're going to leave it a little bit, not ambiguous, but flexible because technology is changing so quickly. And while the Copyright Office also doesn't know what the threshold is for human creativity in a copyrightable moment, is it two prompts? Is it five prompts? Is it a prompt and a tempo change and a key change? There's so many uncertainties. What I want to make sure we do as an organization, what I think our board and our elected leadership want to do as an organization, is make sure we're honoring music in the way that it's being made and created while still maintaining the ultimate respect to the human creativity.

44:41Because that's important. And I've said it so many times. A computer is not going to replace what's in here. A computer's not going to have that interpersonal experience that we have and be able to regurgitate that just because they've ingested a bunch of songs. What computers can do is make some cool, algorithmic-sounding music that I think will hopefully amplify or enhance what we as humans can make and inspire us to do something new and different. what's going to be really differentiating us from generative music is going to be something that the computer hasn't ever been able to figure out it's probably never heard before and so i think there's a great opportunity for us as a creative community to take this challenge take this moment and really push the boundaries of how we're creating and what we're creating do you do

45:32Justin Richmond:you worry at all that in the interim in this time where we're sort of figuring out where the line is and exactly how this is all going to shake out legally, culturally, within the academy. I could see easily us getting in a place where people just assume things are being made, you know, like where people assume that more AI is maybe being used than is, or maybe it is, or maybe we get to a point where there is a lot of, you know, quote unquote AI slop, making it into playlists or whatever, or even onto records that might end up becoming nominated, Grammy nominated. So do you worry in the interim as we're figuring all this out, the quality control of it and the perception for fans?

46:16We worry. We don't worry about the quality control because that's really not our job. We worry about making sure that there's guardrails in place because my version of quality might not be your version of quality. I don't think we should be regulating that. But what we do want to make sure is that there are rules in place that protect human creativity. And yes, we worry about it every day. And it's something that we talk about around our awards, about submissions. How do we categorize music? How do we talk about it? Is there a language that we can attach to certain things? Are there thresholds that people need to declare before they enter?

46:51So all those things are talked about on a daily, weekly basis. And as I said, it's moving so quickly. We have to be diligent, and we have to stay on top of it. And I can tell you, we absolutely are.

47:01Justin Richmond:Okay, yeah. It's like we're getting into like a trust but verify stage of things. It's just weird. It is. And it's going to continue to be weird. There's detection tools that we're experimenting with, and I know other people are as well. There's requests that we're making on the advocacy level, federally, legislation that we'd like to see put in place. There's labeling things that we're asking from streamers or other places people get their music. So all those things are things we talk about and think about to make sure that the consumer is aware because that's a big part of it. We want to make sure there's not deception.

47:38If you're using AI, you think that's part of your process and you want to do it, I think that's okay if you can tell the consumers how it's being used. And as long as you're not infringing on somebody else's copyright or using somebody else's music and ingesting training on that or outputting it and not considering where you learn from. Also making sure if you're using an artist's voice or a likeness, is there an approval? Is there remuneration? Is there the right credit? So those are all things that we think about.

48:06Justin Richmond:After the break, the rest of my conversation with Harvey Mason Jr.

48:13This is Troy Millings from Earn Your Leisure. You probably think of Walmart as a store that carries about everything under the sun and maybe not as a place to discover small brands. Well, two things can be true at the same time because Walmart is home to thousands of small brands founded by people who had an idea, took a chance and built something of their own. Behind everyone is a real story and a lot of hard work. So why not take a little time to recognize all the people building small brands across the country and support everything they're creating? Walmart is proud to give those brands a place on its shelves and online.

48:46It's never been easier to find and support small brands. So take a look at Walmart. You might come across something new, something unexpected, or a brand whose story speaks to you. You never know what you're missing until you look. Discover thousands of small brands at Walmart.com. Before you jump back in, you know that feeling when feedback, notes, and data are coming in from every direction? ChatGPT Work can make sense of it all, turning scattered inputs into ready-to-review work. With your permission, ChatGPT Work can gather context from apps and files, summarize incoming messages, rebuild decks, and help finalize high-quality documents for your team or clients.

49:27Stay in control as you move from a goal to polished work faster with ChatGPT Work. Download the ChatGPT Desktop app today and take on your most ambitious work. Running a small business means every hire matters. A bad hire can cost you time, money, and momentum. A good hire? They can help grow your business. But finding great talent isn't easy, especially when you don't have the time or resources to sift through piles of resumes to find the right fit. That's why LinkedIn built HiringPro, your new hiring partner that screens candidates for you. So instead of sorting through applications, you spend your time talking to candidates who are actually a good fit.

50:09You know what this makes me think of? My beloved Boston Celtics. Three years ago, they chose a new coach, Joe Mazzula, who was like the third or fourth assistant off the bench. Never had any NBA coaching experience. Everyone was expecting him to fail. And you know what? Turns out he was one of the best coaches in the game. And without him, there's no way the team would have made the playoffs this year, let alone be contenders for the finals. Sometimes the right hire makes all the difference. With Hiring Pro, you can hire with confidence, knowing you're getting the best talent for your business.

50:42In fact, those hiring with LinkedIn are 24 % less likely to need to reopen a role within 12 months compared to the leading competitor. Join the 2.7 million small businesses using LinkedIn to hire. Get started by posting your job for free at linkedin.com slash Pushkin. Terms and conditions apply.

51:04Justin Richmond:why we're in an interesting time where i feel like a lot of the traditional gatekeepers of music and again i don't want to i don't not using gatekeeper in a bad way i'm talking about people like um clive davis who we just lost or quincey jones we've talked about or mo austin who just like people who were kind of in their taste sort of dictated what got down to the consumer level and they had a lot of success with that and certainly we're in a more decentralized era now do you view the Recording Academy as being needing to move in a more decentralized sort of way or do you sort of view it as being an arbiter for what is good in music?

51:50Justin Richmond:How do you think about that? Yeah, I mean, that's tough. What I view it as is a unique award given by your peers for excellence in any different field of recording arts and sciences. And we don't claim to say what is better than something else or try and say this is the only way you do it and this is how you make a successful record or song. We have roughly 16 ,000 voters, and those voters are all music professionals. So it's subjective, and sometimes what they like might not be what the general public likes. And that's when we get into some of these times when people think, Like, oh, the Academy snubbed something.

52:31Well, the Academy is made up of professional music people. And those people are going to have opinions and tastes. And the reason that the voting membership is important is it's got to be diverse. It's got to spread across different genres of music. It has to have different people. Because as I said, the two of us might not align on what is excellent. But if you get a big enough group and you get a group of people that have different likes and different experiences and different expertise, then you get I think a generally a good feel for a subjective outcome of what's excellent for that year and so I don't think we need to change that drastically because that's what makes us different is it's not a popularity contest it's not about how many streams you had how many journalists review your thing five stars it's about the people who make music every day writers producers engineers singers people who work in our business they listen to the music and they decide what they like in any given year.

53:25Justin Richmond:Yeah. Yeah. When you took over, you got rid of, quote unquote, like sort of secret nominating or how would you? Yeah, the nominations committees. Yeah. They called them the secret committees. The secret committee. Was that like internally? We didn't call it that. Okay. People did and they were trying to demonize those committees and those committees were really important. They served a purpose for a time. And the reason they thought they were secret is because we never disclosed who was on those committees because we were afraid of those people getting lobbied or getting you know squeezed to make sure they're giving people nominations right but those committees were made up of music professionals and so we would have a nominating committee for pop one for rock one for jazz and on that committee would be the leading jazz creators or leading pop creators and they would not decide who got the nomination but ultimately narrow down the field to some degree and it was a step that was put in place in a time when maybe the membership wasn't as diverse and it wasn't as experienced across different genres of music and at that time when i first got here you could vote anywhere on the ballot you could just you might have had a song in the 1960s and you're still voting for best hip-hop artist and you might not even know that genre but you recognize a name and so the nomination review committees would try to prevent that from happening yeah but once we started, as you were touching on, and I got in the role, we quickly realized that the nomination review committees were no longer necessary, provided that we could upgrade our membership and evolve our membership, make sure that they were all requalified.

54:56So we requalified 99 % of all of our members have been requalified. And I think the last percentage is probably done now as well, which means you have to be relevant. You have to have music in the last five years, you have to have the right amount of credits, and your application has to be re-reviewed. So all of our members got that. And then what we also changed is you can't just graze across the ballot and see who you like. Oh, I know that person. I'm going to vote for them. Because that's not what this is about. This is about, do you know the music? Listen to the music? And again, subjectively try and decide which one do you think is the best for the year?

55:29So we changed the membership. We changed the way we voted. And that allowed us to eliminate the NOMS committees.

55:33Justin Richmond:And do you feel like it's gotten to a place where the results are more pure now or the winners? Like it's where it's kind of really... I don't know if pure is the right word. And you and the listeners could probably tell me if you think we've gotten better. I think we've had more consistency and probably more realistic outcomes based around what's going on in the industry today. less like out of left field shock surprise like how in the heck did that person even get nominated or let alone win i think there's less of those but also you know some of what's cool about the grammys is a discovery and you get to see something that maybe you weren't aware of and all of a sudden there's a light shine on something new and you're like oh that's really cool i love that yeah um but i do think because of the membership's evolution and because of some of the rules that are in place, we are doing better.

56:25I want to continue to improve. And we're always looking at our membership. And the membership has to change, by the way. When new genres come in, we have to make sure we have the voters that correspond to those genres so they can evaluate it accurately. Because if we have all one type of voter, and then all of a sudden this type of music comes in, we're slipping back into how we used to be, where people didn't have the ears for that music. So we'll continue to watch that and try and evolve.

56:50Justin Richmond:And certainly the last decade or So, I mean, just with so much of, so much with sort of these regional world scenes becoming, you know, K-pop or Afro beats or it's like. Yeah. We just introduced the Asian pop performance category. And I think three years ago we did an African performance category. So if you're going to have those categories, you really got to make sure you have the right voters. Otherwise you're doing them a disservice. And the reason we put those categories in is so that we can honor the music and so we can show respect to that music because it's happening. It's popping and we want to make sure it's part of what we're doing.

57:21But if we don't have the right outcomes in those genres because we don't have the right memberships, then we're messing up.

57:28Justin Richmond:Amazing. Over the next decade or so, what are you excited about in music and what are you most concerned about? I'm really excited about people having access to creating music and listening to music and discovering music. There's more music being listened to now than ever. I think that's a cool stat because I love music and I make music. I still am in the studio making music. So the fact that more people are enjoying it, that it's affecting more people, that's exciting. The idea that my niece calls me from Dallas and says, Uncle Harvey, I just made a song. Check it out. And she sends it to me.

58:03And we can debate around whether or not you think that's healthy or OK or should even be called music making. But the fact that she's coming into the world of creating and expressing herself through music, I think that's cool. again making sure that we just take care of the legality and are you are you running the same tests on your knees yeah yeah yeah make sure you you're signing the right things you're giving credit um so i'm excited about those things and some of that is also what makes me nervous does music become commoditized does it become too easy to create does it come too easy and disposable does it become something that is overlooked and just in the background and i have faith that that's not going to be the case because i think music is too powerful and too important and people who make music are in my mind the most special and so i worry less about that but that is something that we all have to think about and you mentioned the ai slop and what does that mean for listeners and what does that mean for our community of people who make music and who spent the 10 000 or in some other cases the 40 000 hours that it takes to really refine your craft and perfect your craft and i still think there's huge value in that in that and i would hate to see that lost but we have to acknowledge things are going to change they always have our industry has seen it time and time again the way the music is made has changed the way music is consumed has changed and that is not stagnant and it's not binary it's not either this or that it's going to evolve it's going to flow it's going to grow and as long as we can be respectful to the creative process and the people that are making music um i'm looking forward to what comes next and what the new sounds are what's the new genre of music what's the new way that we're gonna listen to music and celebrate music there's so many new possibilities

1:00:00Justin Richmond:yeah well i hope you're right man i hope you're right i think you're right you know you know i'm right because music people are resilient yeah what do you think music people are gonna stop making music no no no you know all the great records you've grown up listening to those are the people those people are still out here making music and we are being threatened and we're being challenged as creators and i believe our people will rise to that challenge and i know throughout history of music i mean when i came up as i told you people said your music's not good enough it's not going to work you're not good got to be better that is how all music people came up i think yeah You can talk to pretty much any artist, and they've been kicked into the dirt a time or two early in their career.

1:00:42And this is not that dissimilar to that. So I think there's some comparisons that can be made to this. Not saying that everybody should go run out and use AI. Please don't. That's not what I'm saying. What I'm saying is there's a disruption in technology that changes how people make what they make. And for us, it's jarring. And it's like, oh, my God, this is unacceptable. They said that about player pianos. player pianos came out oh it's going to ruin the industry because piano players aren't going to be able to play well we still got all the piano players said that about synthesizers and samplers they said that about djs they said that about uh hip-hop they said it about people programming on computers i sat next to a guy on a plane the other day he made a whole record on his laptop didn't even have a keyboard with black and white keys he was doing it on his laptop and so is this the next evolution of how people are going to make music provided that we can get the guardrails in place.

1:01:34I would say it probably is. And there's going to be people who like to do it the traditional way. There can be people that like to blend them together. And there's going to be some that just are in the new model. Yeah.

1:01:45Justin Richmond:Just to move away from AI for a second, I do want to ask, is there anything that the Recording Academy is not doing now that you'd like to see it doing or do better? Well, I'm the person that's very rarely, if ever, satisfied. I'm always thinking what can we do better and how can we evolve and at this point in my life and in the career of the recording academy the goal is service and so i do think that role is going to change over time based on needs of the community you're seeing a need right now around ai i know you were saying we're leaving ai but could stay there there's going to be other things that happen like that to our people to our our industry and i don't pretend to think we're like the most powerful thing in the world.

1:02:28I mean, there's such a massive business behind this with labels and publishing, but the role that we play as the Recording Academy organization and the Grammy organization, I do think it's going to be important that we keep our ears open and we're listening to our community. And that's why I'm thankful for our board and for other members that are our elected leadership, because they point us in the right direction to say, you know, Grammy organization, you got to pay attention to this. This is happening to us. And that's where we jump into action. And that could be advocacy. That could be, as you said, music cares, give back philanthropy.

1:02:59That could be education. But what I'm pleased and proud of is that we are the organization that is going to be paying really close attention and we're going to be listening to the music community to guide us towards the things that we need to pay more attention to. Cool. Well, definitely feels like

1:03:13Justin Richmond:it's been better the last couple of years since you've gotten there. Thank you. More to do. Still more to do and more to accomplish. Awesome, man. Can't wait to see what happens. Thanks, Justin. Appreciate you, man. Yeah, good to see you. Thanks to Harvey Mason Jr. for coming on and talking about his incredible career and his time remaking the Grammys. Be sure to check out youtube.com slash Broken Record Podcast to see all our interviews. And be sure to follow us on Instagram at The Broken Record Pod. Broken Record is produced and edited by Leah Rose with marketing help from Eric Sandler and Jordan McMillan.

1:03:44Justin Richmond:Our engineer is Ben Talliday. Broken Record is a production of Pushkin Industries. If you love this show and others from Pushkin, consider subscribing to Pushkin Plus. Pushkin Plus is a podcast subscription that offers bonus content and ad-free listening for$4.99 a month. Look for Pushkin Plus on Apple Podcast Subscriptions. And if you like this show, please remember to share, rate, and review us on your podcast app. Our theme music is by Kenny Beats. I'm Justin Richmond.

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From the publisher

Harvey Mason Jr. grew up steeped in music. His father, Harvey Mason Sr., was half of Herbie Hancock's Headhunters rhythm section and played on countless sessions through the '70s and '80s. After a brief detour through college basketball, Harvey Mason Jr. built his own life in music, starting where a lot of careers do: writing jingles. From there he assembled a production and songwriting résumé that includes Aretha Franklin, Michael Jackson, Justin Bieber, and Beyoncé, along with film work spanning Dreamgirls, Straight Outta Compton, Pitch Perfect, and the recent Michael Jackson biopic.

Then, in January 2020, his path took an unexpected turn. The Recording Academy, the organization behind the Grammy Awards, installed him as interim and eventually full-time CEO. He stepped into the job at a moment of institutional crisis and set about remaking it from the inside: expanding membership, eliminating secret voting committees, and pushing the organization to be more diverse, transparent, and reflective of modern music.

On today's episode, Justin Richmond sits down with Harvey Mason Jr. to trace that arc, from ASU to jingle sessions to the studio where Michael Jackson made Invincible, and on to running one of the music industry's most powerful institutions.

See omnystudio.com/listener for privacy information.

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