In short
Stephen Jones, a world-famous milliner, discusses how hats function as communication, protection, and “accent” in fashion; his career working with designers (especially Vivienne Westwood and John Galliano); and the culture of London’s late-70s/80s clubs and style scenes. He also covers hat etiquette as “what’s right now,” not rigid rules.
Guest backgrounds
Stephen Jones is an OBE-awarded milliner who has worked with major designers including Dior (across five creative directors: John Galliano to Jonathan Anderson). He collaborates with Vivienne Westwood and has been chairman of the British Hat Guild. He describes early influences from art galleries with his mother and music (Roxy Music, Bowie, Stones, Bob Marley).
Key claims
A hat can be a shield and sword—helping shy people “go into the eye of the storm” safely. Millinery is different from dress design: hats are built around the body’s “backbone first.” Etiquette is modernity: beanie/baseball cap/straw hats are correct when appropriate.
Notable examples
fabric shopping at Porific’s/Borovic; hats for Steve Strange and Princess Diana; making armor for John Galliano’s show; a dangerous dry-ice hat for Jade Parfit; Thierry Mugler calling police over a men’s-show hat commission.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOFashion Communication and Personal Style
0:45 to 3:00
Stephen Jones discusses his outfit choice and the significance of fashion.
“because fashion is really about communication and i thought well vivian unites us and i thought well if I'm going to be lying flat on my back and I'm wearing a hat, I have to have something which is a little bit soft.”
Memories of Vivienne Westwood
3:00 to 7:00
Stephen shares memories related to Vivienne Westwood's design process and fabrics.
“And I remember the velvet that acts as the ermine on the one you're wearing and the ones with glitter and getting all these really kitsch cuttings of velvet from Borovic.”
Family Expectations and Pursuing Art
7:00 to 14:00
Stephen reflects on his family's expectations and his journey into art and millinery.
“Odoo replaces multiple expensive platforms for a fraction of the cost.”
The Role of Self-Consciousness in Fashion
14:00 to 15:10
Explore how self-consciousness influences fashion choices and expression.
“It's so interesting, the thing of self-consciousness, how contraintuitive it can be.”
Fashion as Communication and Personal Expression
15:10 to 19:30
Understand fashion as a tool for communication and personal identity.
“why are the men wearing high heels to make themselves look taller and more important in a classical painting.”
Influential Music and Fashion Intersections
19:30 to 22:13
Learn about the relationship between music and fashion during adolescence.
“neck t-shirt with mirrors embroidered all over cool from one of those back pages and spent a lot of time looking at those adverts with little illustrations of flared trousers and stuff Mm, yes.”
Influential Music and Fashion Intersections
22:57 to 23:30
Learn about the relationship between music and fashion during adolescence.
“So why make it harder with a dozen different apps that don't talk to each other?”
The Intersection of Hat Design and Fashion
23:30 to 28:00
Examine the unique role of millinery within the broader fashion industry.
“Hi, I'm Maria Sharapova, host of the Pretty Tough podcast.”
Collaborating with Fashion Icons
28:00 to 29:19
Discover the insights on collaboration with renowned fashion designers.
“I mean, it's been extraordinary how to dip into their minds.”
The Punk Movement and Its Influence
29:20 to 33:09
Explore the personal experiences of punk culture and its evolution.
“I always thought that if ever I sketched or made something that she would like, I know automatically she would hate it.”
Show all 23 chapters
Fashion, Identity, and Social Dynamics
33:10 to 37:06
Understand how fashion reflects social dynamics and personal identity.
“Michael Clarke and John Mabry and David Hola.”
The Role of Manners in Social Circles
37:07 to 42:00
Examine the interplay of manners and social status within fashion circles.
“I suppose if you think of how to separate from your parents' generation And now how hard it is for young people because we're so kind of with it, the parent, you know, we're so understanding and accommodating.”
The Rise and Fall of Ben Shapiro's Empire
42:00 to 43:07
Explore the complexities and recent struggles of Ben Shapiro's media empire, The Daily Wire.
“In the span of a decade, Ben Shapiro built the Daily Wire into a conservative media empire.”
Hat Etiquette and Its Evolution
43:07 to 44:58
Delve into the nuances of hat etiquette and its cultural significance through history.
“And one of the lines went, Your hat, not what you say is news.”
Modern Fashion and Global Etiquette
44:58 to 47:19
Discuss how modern fashion reflects global influences and changing etiquette standards.
“because when people think of hat etiquette, they would always think of, oh, yes, you should be wearing a big cap with a veil and feathers on it, blah, blah, blah.”
The Challenge of Wearing Hats
47:19 to 49:43
Stephen Jones shares insights on the challenges and joys of designing and wearing hats.
“Occasionally I've been the millinery commentator for the BBC or Channel 4 or something like that.”
The Role of Competition in Fashion
49:43 to 52:01
Learn about the competitive nature of the fashion industry and how it fosters creativity.
“I suppose when you think of it as a continuation, it's just...”
Collaboration and Support in Fashion
52:01 to 56:00
Explore the importance of collaboration and mutual support among fashion designers.
“i wondered how do you deal with competition and how does it make you feel competition well Well, I don't know.”
Empowerment and Fashion's Collaborative Nature
56:00 to 59:36
Discover how belief and collaboration shape success in fashion.
“And John quite calmly looked at me and said, but you will do it, won't you?”
The Intersection of Attraction and Fashion
59:36 to 1:02:11
Explore how clothing influences attraction and perceptions of beauty.
“But it didn't happen, and she's still gorgeous.”
Fashion as a Form of Protest
1:02:11 to 1:04:28
Learn how fashion can serve as a medium for expressing social and political views.
“Yes, I mean, I think clothing, fashion and being a good dancer.”
Memorable Moments with Thierry Mugler
1:04:28 to 1:09:12
Hear a humorous and poignant story about working with designer Thierry Mugler.
“You know, it's about making a statement but belonging.”
The Transformative Power of Fashion
1:10:00 to 1:12:04
Explore how fashion can influence identity and empower individuals.
“And it really made a huge impression to see the effect that she had and how empowering it was.”
Transcript
Automatic transcript. May contain errors.0:08Hi, come in.
0:15Welcome to Fashion Neurosis, Stephen Jones. Hello Bella, my darling. How are you? I'm very happy to see you here and our long friendship being cemented by me in the chair and you on the couch can you tell me what you're wearing today and why you chose these particular clothes it's quite a long story i well first of all i thought well what unites us because fashion is really about communication and i thought well vivian unites us and i thought well if I'm going to be lying flat on my back and I'm wearing a hat, I have to have something which is a little bit soft. I can't have something with the brim.
1:04So I thought, well, maybe the Vivian tweed crown or the Vivian crown could be suitable. So that's what I'm wearing today. And it's not the tweed version, but one which is made from woolens and lame and different fabrics. and then I'm wearing an MA1 jacket which was given to me by Carl Sotsani from Di Giorsocomo a few years ago and then underneath I'm wearing a t-shirt from Vivian which I bought I think in about 1977 1978 it's a seditionary as well and then my original bondage trousers which which amazingly enough I can still get into. Gosh. And socks from Pantharella, which were a special edition by Sanderson that I thought looked quite wonderfully Baroque.
2:08But when I put them on, my husband, Craig, said to me, it looked like his mother's sofa, which wasn't exactly the effect that I wanted to have. and a pair of shoes from a company called Milk Boy in Japan, which was, Milk was actually a company which was started between Hitomi Okawa and Reikawa Kubo before she started Comme des Garcons, and it was a joint company financed by Hitomi's mother, but then they went their separate ways, and the shoes from Milk Boy, I mean, it's like a young skater's label for boys. And for girls, she really invented the kawaii, very, very sweet Japanese look, which was, you know, in a way traditional, but she did the modern version of it.
2:59So that's what I'm wearing. Oh, it's so good, especially to see the crown, because I remember, though, some of the fabrics, because when Vivian was thinking about it, when I was working for her and she was working on the tweed collection, she sent me off to Berwick Street Market to bring back jewel-like velvets to be in the crown. And I remember the velvet that acts as the ermine on the one you're wearing and the ones with glitter and getting all these really kitsch cuttings of velvet from Borovic. I don't even know if that's still there. I doubt it. Oh, Porific's is very much still there. Is it?
3:48It's smaller than it used to be. But absolutely, it's there selling lots of different sorts of fabrics, but still supplying theatres and brides and Central St. Martin students. Wow, it was such a great shop. and they had hundreds of different things, but they seemed to specialize in this, you know, these crazy things that you wouldn't ever be seen dead in but actually were unbelievably useful and, you know. They used to do a fabulous range of polka dot nylon and black polka dots on fluorescent pink, fluorescent green, fluorescent blue, everything. It was extraordinary. and you know that they were going to be at the end of the pier next season in some sort of very, very British play or something.
4:42Camparama. But it was through Vivian, because I have a memory, which we have spoken about it, but I'm not quite sure if you do remember, but you phoned me up one day and said that Vivian was making some caps and did I know where you could get the peaks from? And I recommended a company up north called Bracia, who still exists, and that I think was the first time we spoke to each other. Yeah, because it was when Vivian was set up in Greenland Street in Camden, and Stephen Linnard, I think, was downstairs, and Trevor who made the shoes for Vivian, the rocking horse shoes. So there was a little kind of, it was such a dump, the place, but it was a hive of creative activity.
5:43What date was this then? It would have been 80, I think I worked either 85 or maybe 86, 86 to 89 I was there. Yeah, because I had been living with Princess Julia and Geoffrey Hinton just down the road from you. But actually at that point I'd moved further up the road and I was living in Shulk Farm, but more within walking distance. I think I remember those caps because were they like little riding hats? or was that later? I have a little writing cap or the schoolboy caps too. Oh, yes, yeah, yeah. Gosh. It was quite funny because just before Christmas I was installing an exhibition at the National Gallery of Victoria in Melbourne, which was the Westwood Kawakubo exhibition, and installing those hats on heads.
6:45And it is extraordinary how, even though it was a long time ago, it just seems so relevant.
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8:16And you're the most successful milliner in the world, and you've worked with the biggest designers in existence, including five different creative directors at Dior, from John Galliano to Jonathan Anderson, and you've been awarded an OBE. And you said your family hated the idea of you going into hat making. Why was that? well I'm sure well either they wanted to meet again to the family company which was a rollage business in Liverpool which was not exactly me but I mean I look back it sounds very arrogant of me to say so I was very lucky to be given that opportunity but I'm sure my father wanted me to become a an accountant or you know something um more straight-laced as opposed to going to art school like my elder sister who had flunked out after the first year so um i i i just didn't think they thought it was a proper job and um funny enough i think they felt that way all their lives apart from the fact that at the very end of my father's life um he hadn't said anything for a long time, I decided to sort of have a conversation with him.
9:35But I had to take up both parts, both vocal parts. And I said, you know, I'm sorry, I didn't become an accountant or a doctor or whatever. I haven't got 2.5 children. And suddenly, he hadn't spoken for ages, said in a very, very quiet voice said, well, you had to do the thing which was right for you. And he died very shortly afterwards. But for so many years, thinking that he was, you know, non-supportive, that's the polite version, by the way, I realized he was really cool about it. And it's amazing that I could get that sort of happiness and contentment which has followed me since. How wonderful that's such a how incredible to have that moment also that you you made the effort to have some kind of exchange even though you were expecting him literally not to be able to speak yeah I don't know it just felt like it's now or never yeah and sort of get on with it because your mother took you to art galleries and I wondered what the first painting you were drawn to with a good hat in it and I I mean I can't I was so young I don't know it's probably actually not the art gallery but the laughing cavalier on the top of a biscuit tin or something like that.
11:10I don't, I can't remember, but I think if you're a child and you're going to an art gallery, it's not only the paintings that you're looking at, it's the whole experience. I mean, just marble columns, the grandeur of it, gilt frames, and then, you know, the Blue Boy or the Gainsborough or whatever within it. And I do remember her explaining to me, this is the Hogarth line. And not so much fashion, but what everything represented. And I don't know how she learned that or she was just imagining it. My parents had grown up during the war, so they had to be ruthlessly practical um a very different life but i mean for example i remember coming down to the Courtauld Institute not when i was five years old i was probably 10 or something and yes they're all the wonderful paintings but i remember there was the thickest beige carpet i'd ever seen and it was the most velvety wonderful texture and so of course sound was incredibly muffled and it just felt like you were in the inside of an oyster or something.
12:33Oh, that's so good. I love the things that stay in one's memory that are completely, but then they sort of generate the memory of the art as well, even though the thing that is so enticing is the carpet. And when I was thinking about asking you what was the first hat you'd seen in a painting, and I had a poster, a Toulouse-Lautrec poster on my ball of Larry Steed with the dark blue, he's wearing the dark blue trilby and the red scarf. and I realized the whole kind of atmosphere of how he was dressed and what the hat did was really important somehow. Oh, yes, it completely underlines your intent.
13:29It's funny, there is, if you wear a hat, there is no escape somehow. It's so true. Even though the hat can be an escape. I remember real hat wearers, both Anna Piaggi and Isabella Blow, talking to me about the power of a hat and how they could relax underneath it, and the hat did the communication for them. Right, yeah. So it wasn't only a defense, it was this extraordinary magical tool. It's so interesting, the thing of self-consciousness, how contraintuitive it can be. And that thing of almost going into the eye of the storm is where you feel safe and because something else is doing the work, getting the attention for you.
14:26But you don't, just because you're shy doesn't mean you want to be anonymous. No. Yeah. And you have to do what you have to do. You have to live your life. And a hat is this shield and maybe a sword as well. Yeah. Oh, that's so good. Well, I think people, I mean, fashion, yes, is a communication. It's a tool. It's a tool of how to be. We're all born naked and basically the same underneath it. And that was the thing that my mother taught me, what a high heel, you know, why are the men wearing high heels to make themselves look taller and more important in a classical painting. Yeah. God, it's such a good bit of information, actually.
15:25You have exquisite manners. And I read that when you first met the DJ Jeremy Healy, his name for you was Lady Penelope. because everyone thought you were posh. And she had a huge influence on me, Lady Penelope. And I wondered if she had one on you. Lady Penelope, well, it's so funny you should have said that. Yes, I mean, during sort of punk times and your romantic times, a few people did call me Lady Penelope. I don't know if Sylvia Anderson, who voiced her, would have approved. But yes, when I was growing up, I loved Thunderbirds, all those puppet shows. And I think if anybody would have asked me what I wanted to be when I grew up, it was probably a puppet.
16:15I loved, I don't know, it was, I think the reality of life, even though in the Northwest on the rural peninsula, looking out at the storms coming in from the sea was one thing. And I guess it wasn't too bad, but the fantasy world of television and a puppet show was wonderful. But I mean, I love television. It was this magical box where all this stuff came from. And it just seemed to be so much more interesting than... church or anything my parents said. Do you remember a piece of clothing that you became obsessed with as a child? I don't know. As a child, I'm not really sure. I mean, because I wore school uniform when I was at prep school and school uniform when I was at boarding school.
17:14I suppose I wasn't obsessed with our school boat or anything like that. I was obsessed with, I guess, I mean, music became my obsession. And I remember buying the Roxy Music albums in 1972 when they came out. And I was completely disowned by all my friends who thought it was girls music. Really? Oh, yeah. Then it was very uncool because I mean, a few of my friends sort of then took on board David Bowie and Rocksy Music. But a boys boarding school in Liverpool did not really entertain eyeliner. And they were all into, I don't know, heavy rock. and a mandalier, they weren't interested in that. I don't know, thought it was a threat or thought it was a joke or something.
18:16So not that I wanted to, or I thought possibly I could dress like Brian Ferry or Andy Mackay, but I was obsessed by their clothes. And I remember buying a pair of loons, for those of you who are under 200 years old, a pair of loons. Loons were very flat trousers. And the best place to buy them was out of the back of either Melody Maker or New Musical Express. And there were little boxes. And you could already, your waist size, which in those days was probably about 26 inches or something ridiculous. and I remember buying my pair of loons and I bought with my pocket money and they were aubergine oh my gosh and I was so in love with them I can't tell you and then I bought a pair I did an exchange and I can't exactly remember how I had them with a massive pair of platforms and um I thought I was the bee's knees yeah the back pages of melody maker were great for ordering i mean i we never even had any pocket i didn't i just never seemed to have anything but i did manage to buy a scoop neck t-shirt with mirrors embroidered all over cool from one of those back pages and spent a lot of time looking at those adverts with little illustrations of flared trousers and stuff Mm, yes.
19:50I wish I could remember the name of the company that made them. Oh, they were so good. It did dress a generation. Mm, mm, totally. Because I think when you went to clothing shops then, there was very much gents outfitters, or there was a department store, or there was especially a shop where you got school uniform from. But, and I guess there was the very beginnings of places like Miss Selfridge, or Topshop. Chelsea Girl. Chelsea Girl, yeah. Yeah. But for men's clothes, there really wasn't anywhere. Anyway, I think music was almost more important than fashion, but the two were really closely associated.
20:38Who were you listening to when you were 15? I discovered Bob Marley that was a huge thing for me. And the words, I felt that they described my stance in life. You know, get up, stand up. I just thought, yes. I remember carving that into my desk at school. But then my mother had good records. She had Nina Simone and Leonard Cohen. But my first own music was really David Bowie, The Stones, and then Bob Marley. And I went to see him in concert even. I managed to get to see him. And that was a real game changer. Wow. I went to see David Bowie in concert at Earl's Court, which was amazing. Funny you mentioned about Nina Simone there, because I remember during New Romantic times, listening, which, I mean, literally, this must be 1980, and hearing a Nina Simone record on the radio.
21:49But of course in those days it was pre-CD, so if you wanted to listen to any music like that, you had to go to Notting Hill Gate Record and Music Exchange and spend an entire afternoon looking through 1078s trying to find a record. Oh, 78s. Yeah. Oh my God. Because music wasn't really reissued. Support for this show comes from Odoo. Running a business is hard enough, so why make it harder with a dozen different apps that don't talk to each other? Introducing Odoo. It's the only business software you'll ever need. It's an all-in-one, fully integrated platform that makes your work easier. CRM, accounting, inventory, e-commerce, and more.
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22:54Support for this show comes from Odoo. Running a business is hard enough. So why make it harder with a dozen different apps that don't talk to each other? Introducing Odoo. It's the only business software you'll ever need. It's an all-in-one, fully integrated platform. that makes your work easier. CRM, accounting, inventory, e-commerce, and more. And the best part? Odoo replaces multiple expensive platforms for a fraction of the cost. That's why over thousands of businesses have made the switch. So why not you? Try Odoo for free at odoo.com. That's O-D-O-O dot com.
23:36Hi, I'm Maria Sharapova, host of the Pretty Tough podcast. Each episode, I sit down with high-achieving women to discuss the pursuit of excellence without apology. This week on the show, clinical psychologist and founder Dr. Becky Kennedy and I unpack what it really means to raise kids today. I think parenting is the most important job in the world and the one that has the most impact on your world and the world. It is non-stop. Check out Pretty Tough, new episodes on Wednesdays. You can watch it on YouTube or listen in your favorite podcast app.
24:11Because you described enrolling into St. Martins to study women's wear and realizing you had no idea how you wanted a woman to dress and you found your fashion compass in the millinery department. What is the difference between a dress designer and a hat designer? Well, I was doing fashion at St. Martins. St. Martins, by the way, not Central St. Martins, as you rightly said. Absolutely. So when I first left college, I was designing women's wear as well as hats. But what's the difference between the two things? I don't know. Not much in a way. Because when I think of hats, I always think of the body.
24:59And I think of the backbone first and then the head. And then I put a hat on it. I never really think of the hat in isolation. I always think it's part of being something. And often people do see hats as a separate thing, but I always like them as being just a continuation.
25:25I mean, I remember once asking John Caliano, why are you so interested in hats? Why do you like hats? And he said, oh, that's funny coming from you. and he said well why would dress designer stop being interested in the body at the neck like at the hem of the clothes at your wrist why would your interest stop there so in the same way as Dior thought it was just a continuation of the silhouette maybe a punctuation but really a continuation of the silhouette you know I think about it all in one having said that I quite like hats to be, my hats, to be a conversation piece. There's something about hats where they can be entertaining and cheer you up.
26:22And I actually think if that's all that a hat can be, just to cheer somebody up, it's the most fabulous thing ever yeah i mean it's better than i mean a fabulous therapy if you said he being on the sofa because you you mentioned something about a difference in ego that a designer has to have more ego than a milliner oh yeah what did you mean by that i i mean i think I think to be a fashion designer is so, so unbelievably difficult. And as the days go past, days, literally not only years, I think it becomes more and more difficult. They have to have a self-belief, which is extraordinary. And they sort of have to believe they're the best.
27:18Otherwise, you just couldn't do it and do it to themselves. and they have a message, and they have to be a very strong person. I mean, with any designer, I mean, for example, with Jonathan, unless he was completely decisive and clear, there's no way he could handle the workload. There's thousands of people who he has to direct, and because of that you have to be sure of yourself and sure of your power. If you're a milliner, it's very different because you have to learn, or maybe you are that way, of being able to fit into really somebody else's story. You are contributing to it hugely. but I mean for example at Dior it's Jonathan's name above the front door not mine and I'm fine with that always being the bridesmaid never the bride but no it's the way it should be and it's It's been my greatest privilege to work with the greatest design minds of our time.
28:49I mean, it's been extraordinary how to dip into their minds. It's a wonderful thing to sort of really be there with Vivian and seen her passion and sort of tried to understand her. and being with Ray and try to understand her. Even though, I mean, it's so funny. I always think, I mean, I don't really make hats for main collections now, but we sort of collaborate all the time on different projects. I always thought that if ever I sketched or made something that she would like, I know automatically she would hate it. Who's this, Vivian or Ray? Because she, I mean, she wanted the spice. Yeah. And the mixture, the thing which was unexpected, the thing that she didn't know about, the thing that she didn't want.
29:42Yes. And that's what made it work. I know. It was always impossible. I mean, I know it's an obvious thing, but working with Vivian, trying to fathom out what she might like and having to go completely sort of limp within and lose opinion and just flow with whatever it was that she had but hadn't even entirely articulated and just be there waiting to put something into action. And it was a great discipline because, you know, the fashion to be nice to everyone didn't exist then. And it wasn't a bad thing either to be helped, you know, to be pushed in that way. And I really value her sort of sneers of absolute contempt at some of my suggestions and the other ones where she really relied on me for something, something or other, that I was able to offer.
30:57I think she had complete faith in you, Bella. She sometimes did. I was really useless quite a lot of the time. And that's maybe the fact that you were useless is the reason why, because she didn't want somebody who was incredibly self-assured and was going to train her. You gave her the envelope within which she could express herself you made her feel safe which is why she could tell you what she wanted to have or whatever which is also a part of a wonderful collaboration i i mean i really believe that it's not only and it's the aura that surrounds you maybe you don't realize that maybe it's a good thing that you don't but you have that around you gosh well that's a nice thing to imagine i of course can only remember the time where she shouted at you i don't mind her shouting at me at all but i just remember the time where she designed these she had these ideas for prints that went on this shirt and shorts ensemble or it was so beautiful and um and then I remember the samples arriving and I'd go to Italy and put them into work and it was quite hard work because they were always saying no to me and I would try and find a way way around it and I used to be known as e possibile because i'd start every sentence with this e possibile that you can do this that but then i forgot to get the print put on the back of the shirt and this is if we had that conversation yesterday and her fat look of withering kind of oh my god it was terrible but anyway she made me strong You can just come on the sofa and have a cuddle.
32:59And I channel her forgiveness to you. And you were part of that squat that everyone cool lived in. Was it in Warren Street? In Warren Street, yes. Yeah. Was it Michael Clarke and John Mabry? Michael Clarke and John Mabry and David Hola. Yeah. Kim Bowen. Oh, Kim Bowen. Jeremy Healy. Right. Stephen Linnard. And then just down the road, Grayson Perry, Boy George, Marilyn. Because it was around the time of the Blitz Club. Yeah. Is that right? But you said you were a punk. And what was the appeal of punk for you? Well, I was a punk when I first went to college in 1976.
33:49And, I mean, vaguely. I mean, you talked about going into St. Martin's on that first day. And I went into this big room, and there were all these beige girls wearing cashmere. And there were a few punks on the other side of the room. And I went to the punks because I thought they were the cool people. But they looked more interested. And one of them, this girl called Shan, and she was in the band called The Nippler Act. and was an extraordinary punk. So, you know, two years later, in a way, by the late 70s, punk really, for us, was dead, and we were trying to find something else. So that's when we sort of really became new romantics.
34:41Or we were, it was, certainly it was New Wave, which was all fluorescence and geometry and Bauhaus. and then people started to be interested in historicism, I think, and that was when there was convergence of the Blitz and I was living in Warren Street. Well, I wasn't living in Warren Street. I had a workroom in Warren Street. I was actually living in Pimlicova. But it was an extraordinary place and we all really supported each other. Yeah. But we never imagined that X years later to be an exhibition at the Design Museum all about us. Yeah. I mean, extraordinary how life worked out. I know, because those clubs, I mean, there was the Blitz and there was the Embassy Club and the Vortex.
35:39That was where I went. And they were like finishing schools in those days. And what kind of bad manners got you somewhere or not? What kind of bad manners got you somewhere? Oh, I don't know. I think I always tried to have good manners. What got you somewhere wasn't bad manners. I think it was knowing the right people. I think people like Dougie Fields and Andrew Logan, Lucio Martinez and Brian Eno, if I got to say, and Derek Jarman. Because they showed us all how to party, how to get into a club, how to get a free drink. Yeah. Because none of us had any money. And also what's so different to now, the idea of the pursuit of money was so uncool.
36:37We were doing it for the beauty or the, I don't know. I mean, I guess we all wanted to be rich and famous or something. but certainly you weren't really doing it for the money. Money wasn't important. You were there to create something. It wasn't to create something new or to create something individual, but it was to create something that you could be, I think. Yeah, because the whole punk thing was, I suppose if you think of how to separate from your parents' generation And now how hard it is for young people because we're so kind of with it, the parent, you know, we're so understanding and accommodating.
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37:27But punk was a real separator. I remember a friend of mine showed his son the rock and roll swindle. the movie and um he said to his son what what do you think of that did you like it and he said well we now have nothing to rebel against which is so shocking yeah um it's hard and maybe it's right but whether we like it or not that's what they thought and this was maybe 15 years ago 20 years ago you know before social media before anything which rules young lives now and um new romanticism was i was thinking it was a bit like the royal enclosure in a way because there are so many codes and was it was it good preparation for dressing such different people as Lady Diana and Lady Gaga.
38:37I love this idea that Blitz was like the Royal Enclosure. Well, I suppose those are all these areas. I don't think they're so fabulous. I wonder if the people at the Blitz would like to be in the Royal Enclosure, or the people in the Royal Enclosure would like to be in the Blitz. That's so fantastic. That's certainly a chapter in a book. Maybe your autobiography. I don't know. I mean, certainly the dressing up part was important.
39:15And, you know, it's funny because, I mean, I don't know if you know that, well, right at the beginning I was making hats for Steve Strange, New Romantic, and hats for Diana, Princess of Wales. and I realized once that I almost, but I did not, used the same pattern for both. Gosh, really? I stopped myself at the last minute thinking I would be excommunicated or sent to the tower or something. Was she a new romantic? Yeah, we were observing it from the outside. So we were in a way doing it in the third person, whereas she was doing it for real. Mm-hmm. Because Steve Strange was one of the first people that I didn't get hardly, I may have been to the Blitz once or twice, but I got into being a soul girl for some reason.
40:10But I remember he was one of the first people to get into money in a way. And suddenly there were all these, you go somewhere, Like in the Vortex, there was no cool place there. The whole thing was just a pit, and you were all equal in that pit. But around Steve Strange, there was a cult of somehow you may be allowed in or not that was kind of nerve-wracking and not particularly enjoyable. No, I mean, I think when we were going in, I was taken by my friend, Ginny Hall, the jeweler. Oh, yes, I love Ginny Hall. And it was always a slight sense of relief when you did get inside. but I'd actually started making hats for Steve quite early on so I was definitely you know in the fast lane as far as he was concerned and we did always dress up yeah out of respect funnily enough last night I went to the King's Gallery to see the exhibition of Her Majesty Queen Elizabeth II clothes.
41:31And it was black tie. And it wasn't a dinner, it was just a cocktail party. But being in black tie seemed to be the correct thing, sort of out of respect to her and respect to her clothes. Yeah. It's quite fun, really, isn't it? Yeah, it is quite fun. I did say to one of the attendees that it makes things very simple for a man to wear. And she said, you're a man, that's fine for you to say. Suddenly it becomes complicated. In the span of a decade, Ben Shapiro built the Daily Wire into a conservative media empire. He produced hit podcasts that bit at liberal excesses and documentaries and lectures about the founders, the genders, the gospels.
42:17He peddled polos, hats, candles, provided a home for deplatformed conservative stars like Matt Walsh and minted stars like Candace Owens. Let's put a pin in that. The Daily Wire even has kids programming a judgmental puppet named Zoodles. Zoodles. Zoodles. Who shares Shapiro's load-bearing eyebrows. This year, though, the empire showed signs of collapse. The Daily Wire's YouTube videos are down from millions of views to the lo-fi figures. Web traffic is plummeting. And recently, Shapiro laid off 13 percent of his employees. Asked by The Washington Post what had happened, Shapiro accused other conservatives of click-whoring by embracing radical Islam, theorizing about the evils of Winston Churchill, and mocking the widow of Charlie Kirk.
42:57The kids still got it. On Today Explained, The Fall of Ben Shapiro. Today Explained drops every weekday afternoon. So once I wrote this poem, my father actually ended up writing most of it. It was called Fashion Sense. And one of the lines went, Your hat, not what you say is news. and I wondered what is hat etiquette because it's such a frame, a hat, and it can make or ruin and how does somebody know? Well, hat etiquette, funnily enough also last night I was quite having a flim-flam because I wasn't sure whether to wear my little hat inside or not because I was always taught that hat etiquette was a gentleman takes his hat off inside.
43:53And certainly I couldn't sit down and have dinner with a lady wearing a hat. I just could not do it. But I thought maybe. And I actually asked a couple of people in the cloakroom queue, should I wear a hat or not? And they all said, yes, you should do. So that's just one thing. I'm not quite sure. Well, hat etiquette, you know, in cinemas in the 1930s, they used to show a slide which said ladies under the age of, no, ladies over the age of 30 need not remove their hats during the performance. No. Because, of course, in the cinema you couldn't see if you were sitting behind somebody with a big feather, that's it.
44:37But hat etiquette. Why over the age of 30? Because that would still block the view regardless. Yes, because, I don't know, it would have been improper. Interesting that 30 was the cut-off age. But hat etiquette, I mean, I think it's so funny because when people think of hat etiquette, they would always think of, oh, yes, you should be wearing a big cap with a veil and feathers on it, blah, blah, blah. but actually hat etiquette is when something is right for now not for the past so hat etiquette is wearing an acrylic beanie on a monday morning in the winter um hat etiquette is you know a baseball cap in the summer or a simple straw or something because it's right for now um that's when fashion is right too.
45:33I mean, particular etiquette, I don't know. Etiquette's a strange thing. Do you remember 1 ,000 years ago in Harpers and Queen, the social column was written by Betty Kenwood? Vaguely. Do you remember that? Very vaguely. I remember that name. Yes. Well, she would write about etiquette and who is at which parties. And it just seemed to be such a ridiculous and archaic world. I mean, I think for fashion designers, etiquette is maybe something that you play with as part of fashion because you play with politeness. Yeah. You know, a notch collar on a man or a woman is something about politeness. so that's sort of what's socially acceptable in clothing and that's just from a western european point of view as well yeah of course and when we talk about fashion i don't think we should talk about it in such a sort of isolationist world um you know fashion is this or clothing is this wonderful global thing where everybody wears something different i hope yeah also i suppose the word etiquette is pretty old-fashioned but the notion of it is really about modernity isn't it like you said it's about what's right and um and then maybe it's easier to get it wrong with a hat do you think i mean easier to get it wrong with that Well, yes, but even sometimes when people get it wrong, it's funny.
47:23Occasionally I've been the millinery commentator for the BBC or Channel 4 or something like that. And especially during Ascot, and they will say, oh, well, she looks terrible or something because she's got this huge hat in bright yellow with the pink dress and green high heels or something. But if she's having the time of her life, who am I to criticize? You know, I think that's fashion. I mean, I say Royal Ascot. I mean, the one which is a real cracker is the Grand National. And I come from near Liverpool, so I have the authority to talk about such things. But that is sort of always amazing. But in fact, we have, in Western Europe now, I mean, we have such a limited view of what is etiquette and what is acceptable.
48:17if you look around the world and even historically at the extraordinary things people wear that the the choice between should it be a black skirt or a beige skirt is so ridiculous it almost doesn't exist yeah you know it i mean if you were should be wearing considering should I wear that giant skirt or this huge featherhead dress? If you were from a tribal society, certainly you'd be thinking that. Is there a favorite head shape that you have or is there a head that can never wear a hat? Is there a head that can never wear it? No, it's always a challenge for me. And not so much British people, but certainly Europeans will say, oh, I can't wear hats, they don't suit me.
49:12Because I think they've just tried on something which is just a broom and a crown and it just looks like a boater. They don't know the thousands of different shapes that they could wear and would be flattering. I mean, even if they chose a shape which was deeply unflattering to them, I could change it and make it so it did flatter them. So there's no... There's no limits. There's no limits. No limits. I suppose when you think of it as a continuation, it's just... It's an accent. It is an accent. It is the accent of fashion. Absolutely. What sort of hats do you like to wear? I like to wear... A fedora?
50:03Yeah. Yeah. And, you know, a sort of Homburg or a fedora. Yeah, something which is quite solid. Or something that's got, I always like the in-between masculine and feminine. And a beret, if I can pull it off, is the most glamorous thing on earth. A beret, certainly. Yeah, you can wear it every different way. and just put it in your pocket. I wear a beret almost every day. Really? Yeah. Johnny Rotten in a beret, I mean, that was the best thing. It's just such a good look. You know, when I curated this exhibition at the V &A in 15 years, more, more, I wanted to include a beret, and I thought the ultimate beret wearer was Marlene Dietrich.
51:00Yeah. And we went to the film museum, Oriel Cullen, the curator, and I went to the film museum in Berlin to ask them if we could borrow one of her berries for the exhibition that I was curating. And we curated. And they said, well, she had over 100. Gosh. I mean, literally from Balenciaga or Dior, plain or embroidered, all the way to the equivalent of Camden Market. fantastic um it's the coolest thing so it's a berry is wonderful because it's very egalitarian as well you know good on yeah exactly children girls boys women women you know duke structures at the queen's exhibition last night she had a very cute beret which was sort of nautical a soft cotton beret very very cheeky god that's so charming i love the idea of that and how do you fashion is famous famously competitive and i you know it has to be and i wondered how do you deal with competition and how does it make you feel competition well Well, I don't know.
52:18I guess the world of millinery, if we're talking about hat competition, the world of fashion competition is a nightmare because there are so many clothes, so many collections, so much, so much, so much. But there is still sort of one look or two looks or whatever. The world of millinery is very, very small. And I mean, next year I'm going to be 70. So I do know so many milliners around the world. And I'm chairman of the British Hat Guild, so I'm in contact with so many different milliners. And everybody does their own thing. Yeah. There is that room. So yes, there is competition in a way, but also not.
53:05But I love the differences. And I think that it's funny. I'm not sure if I should say this on a... It's funny. When I think of you wearing a hat, I think of you wearing a Philip Tracy hat. I saw Philip last night. I'm his greatest admirer. People often say to us, my God, that's Stephen Jones, Philip Tracy. But for us, we were taught by the same extraordinary person, Shirley Hex. He's much younger than me. But it could never be a competition because I love what he does. Yeah. I mean, it's a different point of view. And I know he really likes what I do as well. Yeah. And we help each other, you know.
53:55We help each other. So in the world of hats, yeah, there is competition, I suppose. But I think it's healthy competition as well. if you become if you think that you don't have competition um maybe you'll become lazy yeah i think that's right i um also i was reading um that you were creating something once for john galiano and you broke down in tears saying i can't do it i can't do it and john said but you're going to do it aren't you and I thought this sounds like torture maybe to the outside world but it's how designers hold each other up by insisting on the best from each other and did it feel like an act of love should I tell you what really happened funny it's so funny well it's i mean now it's so funny now i can laugh about it it was i there was a show that john did and there was armor in it and i made all the armor and the armor was made i mean not personally but i sort of worked on the patterns and worked with all the different atelier who were making it some was made from rubber some was made from fabric some was actually made from beetle metal, some was plastic, and I was working with all the different people.
55:22And it was so much work. And about two weeks before the show, I just went into the studio, and I said to, I burst into tears and said, John, I just don't think I can do it. Or even I didn't say his name, John. And he looked a bit horrified, but And Bill Gaten, who was John's pattern cutter, came over to me and sort of put his arms around me and said, Stephen, it'll be okay. What can we do? Stephen Robinson, who is his main assistant, his extraordinary main assistant, said, oh, we can get you extra help. Do you need more money? Do you whatever? And John quite calmly looked at me and said, but you will do it, won't you?
56:10and it was the most chilling but the most empowering thing i've ever heard because that's why he's such a survivor as well because he knows that but it was sort of very inspiring yeah because he believed in me and i thought well for a microsecond maybe i could do it in fact in retrospect what I should have done is realized had more faith in the people who I was working with the fact that I could that they believed in me enough to deliver to me and to us and to the group project because fashion is a group project isn't it this thing and we could create something beautiful and it was extraordinary but it's still the only time I've ever broken down like that was with Mark Jacobs.
57:12Oh, actually, once with Claude Montana. All these different times now. With Claude Montana, I'd been up for two nights making this hat, and technically they were very difficult to do it, They were almost like hoods in a nylon organza with a boning in them. And there was one end of it which had a few little puckers in. And he said, oh, they're not very well made. And I ripped it off the girl's head, threw it on the floor, and stormed out. Oh, gosh. And I was just so upset. Yeah. And then his sister came out and got me from the street where I was bawling my eyes out and came back in. And I carried on working.
58:04And with Mark, it was a sort of fairly similar situation. And Katie Grant came down and got me. I went back up. Then Mark was being sort of extraordinarily polite, saying, Stephen, would it be okay? Could you do a little change? And I just thought, no, Mark, I prefer you being like you are, and really direct and powerful and completely magical too. but fortunately things normally go right they don't go wrong yeah because i was going to ask you what's the most extreme thing you've done for fashion continued to make hats for almost 50 years now i think that's the most extreme thing longevity i don't know the most extreme thing that i've experienced and i think the making of the armor i mean it was helmets and armor and body parts that was because slightly I was out of my comfort zone too I think um the most dangerous hat I've ever made was actually worn by Jade Parfit there's a company called Basson Brook and I made this hat which had dry ice in it and I remember pouring putting in the solid nitrogen inside a flap in her hat, fully aware that if I dropped it on her, it would have burnt her terribly.
59:35Oh, my God.
59:40But it didn't happen, and she's still gorgeous. Yeah, you have to take these things in the service of fashion. You have to do these feats. And if you fancy someone and don't like what they're wearing, does it kill your attraction yes it's funny because i am a listener to your series and um i'm always fascinated about how um politically correct people are when they say you know No, it would not, but if somebody's badly dressed. Yes, it could not matter, but if somebody is well-dressed, that's such a fantastic and joyful aphrodisiac. Do you think? I mean, if somebody's wonderfully dressed, you know, you love them even more.
1:00:40I mean... Isn't that what fashion's about? I think completely, and I mean... I'm sorry to sound so completely superficial. I don't think there's anything superficial about fashion just because it's on the surface. It's a manifestation of the depth within. Yeah, yeah. Sometimes people can wear things that are an alert to something and that you can either ignore or not ignore. And then some people have active phobias, like Heide Ackerman said he had a phobia of buttons. and when he went to kiss someone once who was wearing a three-button T-shirt, he had to rush away at top speed because he couldn't bear it.
1:01:28Well, lucky that he wasn't wearing John Skelton, a British designer, whose hallmark, I mean, I have some of his outfits, and certainly you could not strip within about half an hour because there's 200 buttons on every outfit, or a John Galliano bias-cut dress, which has got tiny little buttons down one side of it, and no zip to help you. I liked Stefano Pilati saying he hates those cutaway socks that lots of people wear with trainers and skinny jeans, but if someone's cute, then it doesn't really matter about those things, which is, of course, everything. Yes. Yes, I mean, I think clothing, fashion and being a good dancer.
1:02:18That's what's important. Oh, yeah, being a good dancer. If people can't move. No, sorry. Because fashion isn't especially associated with activism in the way that music is. But I think good design is part of activism because it attracts interests and a desire to know more. I wondered how do you express your protest?
1:02:46My protest, hang on a minute, just one other thing came into my mind. I remember at Vivian's Memorial, which is the clothing that I'm wearing today is what I wore at Vivian's Memorial, the great and the good of so many charities and activist organizations, you know, sustainability, et cetera, et cetera, spoke at her memorial. and then helena bonham carter stood up and said actually thank you guys about the activism but vivian was really all about the clothes do you remember that yes i do and she said i get up in the morning and i'm at a current member she said this dumpy person and then i put on vivian and i'm this extraordinary person and an actress and successful.
1:03:39And that was, I thought that was a wonderful thing about fashion and all the meanings and the politics and everything behind it. Because it is to, maybe if it is a T-shirt printed with a peace sign, maybe that is going to make you feel fabulous as well. but fashion is so sort of transformative it can it's such a point of view but what back to your question how do i i think you've answered it actually it's almost that fashion is protest you know it's a it's just a different um guise isn't it yeah you know a clothing is a banner but on your body. It's a place to wear your heart on your sleeve, isn't it?
1:04:31Literally. Yes. I mean. Yes. You know, it's about making a statement but belonging. Yeah. Bella, I could talk to you about passion for hours. I wanted to ask you, you've worked with all the great designers in the world, and I read a hilarious story about you and Thierry Moogler, who you were really close to and worked with a lot. And then at one point, he eventually called the police on you. What happened? Oh, my God. Well, I started, my story with Thierry starts with Azzedine Alaya. I went to see Azzedine before he had a company, and I showed him some hats, and he said, well, you know, I love your hats, but I don't do big shows.
1:05:27But if I have a client, maybe I will be in touch. He said, but I know somebody who is doing a big show. And he telephoned Thierry Mugler for me. And I mean, it was all happening then and there. And Thierry said, well, he has to be here quickly because he was just leaving the company. And Azzedine put his hand in his pocket and gave me money to get a taxi because I was going to get the metro there. It would take too long. So I met Thierry and I worked, and it was the first show that I worked on in Paris, which was the Zenith show, when Pat Cleveland was winched down from the heavens. And I made so many hats for that.
1:06:07And it was Iman modeling and I made her an amazing headdress and Angel's Wings. I mean, it was extraordinary. And Jerry Hall was in it. And Sayoko, all these extraordinary models. And Thierry and I became very good friends. And then what had happened is that Claude Montana asked me if I would do Hats for Men show. And he asked me for like two years or something like that. And I'd always said no or avoided the phone call or whatever. And then I actually, in those days, could send a telex. And I sent a telex to Thierry asking if I could do Claude Montan and Men's Show. Because at that time, Thierry wasn't doing Men's Show.
1:06:49He did Men's Collection. And Thierry and Claude had been great friends. I mean, they became competitors, but they had been great friends. They lived in London together. And I never heard anything back. And I sent another letter as well to Thierry and tried to call him up. And there was no reply. So I was in Paris a few months later, and I went to his office. I went and sat down, and basically he would not see me, and I was sitting and waiting, and then the chairman of the company came out and said that Thierry had said that if I didn't leave the property, he would call the police to come and get rid of me.
1:07:33Oh, my God. So that was a fashionable inflamm, if ever there was one. however I have to say that many years later and just a few years ago when he had his big retrospective exhibition at the Musée des Arts Décoratifs in Paris we saw each other for the first time in many years and we really closely hugged and embraced and spent quite a time together and it was lovely and the saddest thing was about two weeks later he died So I'm very lucky and we sort of made it up. But working, he was the most extraordinary designer. The refinement of proportions that he worked in were the most rarefied. I mean, it was as rarefied as Mambochet or Patou.
1:08:34Really? Gosh. I mean, more than Grey, more than... Dior was about the big splash, the glamour. So was Jacques Fass. So was Balenciaga to an extent as well. But his refinement was... So he had this incredible refinement, but this sense of theatre as well, which is why people still look at his shows all these years down the line and find them extraordinary. Yeah, they really were. and the shape of things and the fit was really unbelievably good. Is my hat on straight? No. Your hat's on perfectly. Just in time to thank you so much for being on Fashion Neurosis and it's so lovely to reminisce about times with Vivian and think about how things were and how things continue to be as well and how fashion never dies.
1:09:35It's still such a source of taking you forward, and that feels very important at this time in life. Yes, certainly at the moment. How fashion can transport you into the future or past. Fashion is a freedom. It's a wonderful thing. Yeah. you can reinvent yourself with fashion become the person you want to be temporarily yeah i completely agree and and maybe it's temporary but it can be permanent as well if you want it to be like that i think very much though because i always remember when vivian was started working in italy um in the was it yeah in the 80s and she was produced by a company there and um you know when we'd arrive and she everyone was incredibly sort of snooty about what she was wearing and they were so conventional and then when I went back a few years later everyone was wearing the clothes she had and And she had had all this influence on these people from the local village and the town and people who really were invested in their status as just, you know, making their lives a bit better.
1:11:07And it really made a huge impression to see the effect that she had and how empowering it was. and not only empowering but the extraordinary thing that i've observed and i have many customers who come in to see me and they're wearing vivian clothes and and people friends of mine is it doesn't matter if you're skinny skinny skinny and really slim or very voluptuous they work absolute magic on everybody yeah um and i know of no other fashion designer who has been able to do that yeah i'm not even sure it was a conscious decision of vivian's it's just what she believed and how a woman can look yeah absolutely how magical it's fantastic well thank you so much Stephen thank you now we've done part one can we do part two and three tomorrow please thank you thank you
From the publisher
Stephen Jones OBE is a British milliner and designer, highly regarded as one of the most radical of the 20th and 21st centuries. Jones studied at St Martins, spending his evenings at the Blitz club, immersed in London’s fashion and punk scene in the 1970s.
In 1980, Stephen opened his first millinery salon in the heart of London. This shop was visited by rock stars and royalty, from Diana Ross to Diana, Princess of Wales. Over four decades later, Jones’s era-defining designs continue to attract a celebrity clientele which includes Rihanna, Lady Gaga, Mick Jagger, and British Royalty.
Since the early 80s Stephen Jones has collaborated with designers from Vivienne Westwood and Claude Montana through to his current work with Thom Browne, Christian Dior, and Matières Fecales. Jones’ hats have been an integral component in some of the most memorable runway events of the past four decades, including his work on John Galliano’s spectacular Maison Margiela Haute Couture SS24 show presented under the Pont Alexander III.
Jones was appointed an Officer of the Order of the British Empire (OBE) in the 2010 New Year Honours, and received the Outstanding Achievement Award from the British Fashion Council in 2008. In December 2024, he was named British Accessories Designer of the Year at the Fashion Awards.
In this episode of Fashion Neurosis, Bella Freud and Stephen Jones discuss being a 1970s punk, fashion breakdowns, and communicating through a hat.
Part of the Vox Media Podcast Network.
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