1067. Insights: Can regulation become fintech’s biggest enabler?

28 May 2026 · 53 min · 15 chapters

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In short

How UK financial regulation can enable fintech innovation, including AI experimentation, the advice vs guidance boundary, targeted support, platform power, and open finance.

Guests

Colin Payne, Head of Innovation at the UK FCA; also Chairman of GFIN (Global Financial Innovation Network) with 98 regulators. Kate Moody, Customer Strategy Director at 11FS; leads customer research across retail, small business, and corporate decision-makers.

Key claims

Regulation can “move fast” when firms innovate within guardrails; early regulator engagement beats late compliance. FCA runs an AI Lab (with Nvidia and AWS) using investigation, policy sprints, spotlighting AI firms/services, and synthetic datasets to inform policy. Targeted support is meant to reduce firms’ fear of the advice/guidance boundary; FCA has granted licenses to five firms. Consumers may misinterpret AI “guidance” as “advice,” so FCA focuses on perimeter safety and signposting via its firm-checker. FCA monitors platform mechanics and works with other regulators (e.g., Digital Regulatory Cooperation Forum) to distinguish hype from real risk.

Notable examples

MOX and Trust Bank work with Singapore regulators; OpenAI connecting to Plaid/open banking data; Open banking groundwork via PSD2; open finance use cases and infrastructure planned by FCA.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

The Role of Regulators in Innovation

0:03 to 0:49

Exploring how regulators like the FCA encourage innovation in fintech.

“Stock up and save on the brands you love like Vince, Sam Edelman, Frame and Free People.”

The Role of Regulators in Innovation

2:27 to 4:48

Exploring how regulators like the FCA encourage innovation in fintech.

“Now that means that I, as you say, there's a lot of questions that arise immediately when I give my job title.”

The Tension Between Regulation and Innovation

4:49 to 7:40

Discussing whether regulatory barriers hinder or support innovation in financial services.

“And I think it's a really good question of, is that an excuse by people who don't really want to innovate?”

Engaging with Regulators for Innovation

7:41 to 14:01

Insights on how firms can successfully navigate regulatory environments to foster innovation.

“So yeah, I think there's a huge cultural piece to it as well.”

Harnessing Data for Regulatory Innovation

14:01 to 25:56

Learn how regulators can leverage industry data to enhance policy and compliance.

“whether it's AI, whether it's crypto, all of those have benefited from the data gathering that we've done with industry.”

Navigating AI's Impact on Financial Regulation

26:35 to 28:01

Examine the challenges regulators face with AI's rapid evolution in finance.

“So in the first half, we explored some of the challenges firms face when innovating in regulated environments.”

AI and Financial Services: Guidance vs. Advice

28:01 to 29:19

Discusses the risks of AI-generated guidance in financial services and consumer interpretation.

“But I think what we can see, start to see is that AI is at the moment in its current form, inclined to kind of try and get on with you, try and tell you things that you want to hear.”

Regulatory Challenges in AI Guidance

29:20 to 31:36

Explores the challenges regulators face in distinguishing between guidance and fraud.

“but I think there's quite a high risk that consumers would interpret that as advice.”

The Influence of Digital Platforms in Finance

31:37 to 34:42

Examines the market power of digital platforms and potential regulatory concerns.

“as you were describing, a model that gives some advice and or guidance.”

Collaboration Between Regulators

34:43 to 37:39

Highlights the importance of collaboration between different regulatory bodies globally.

“And in fact, the FCA, generally speaking, works across regulators.”
Show all 15 chapters

Challenges of Open Banking in Europe

37:40 to 42:04

Discusses the implementation challenges of open banking across different European countries.

“We do actually cooperate in some quite extraordinary ways.”

Navigating Regulatory Challenges in Fintech

42:04 to 44:26

Learn about the complexities of European regulation and its impact on fintech.

“So what I've found as I've regenerated GFIN, and we have, to an extent, supercharged it ourselves, we've really wanted to utilize it in a time of geopolitical uncertainty.”

The Evolving Role of Regulators

44:26 to 46:43

Explore how regulators are shifting focus from risk to growth opportunities in fintech.

“And I think, you know, there's an extra dynamic there, isn't there?”

Striking a Balance: Innovation vs Regulation

46:43 to 49:24

Understand the challenges of balancing innovation with regulatory requirements.

“there's a lot of value we can now drive through the system.”

Pushing Boundaries in Problem-Solving

49:24 to 51:02

Learn about innovative approaches to existing problems within fintech.

“So before we wrap up this conversation, can I have a sentence from you?”
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Transcript

Automatic transcript. May contain errors.

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1:11Welcome to Fintech Insider Insights from 11FS. I'm Benjamin Ensor. I don't know about you listeners, but I've always thought that one of the most difficult jobs in financial services is being a regulator. It's very, very easy to spot risks with hindsight. It's a lot harder to foresee problems in advance. And for years, we've heard people at financial services firms framing regulation as the thing slowing innovation down. But regulators themselves are often trying to do the exact opposite, from AI sandboxes and open finance frameworks to reviewing the boundary between financial advice and guidance.

1:48Regulators around the world are actively trying to create environments where firms can innovate safely and responsibly. So if the opportunities are there, why do firms still hesitate? And what does modern regulatory collaboration look like? Those are some of the topics that we're going to try and explore today in our episode. And to do that, I'm delighted to be joined by Colin Payne, Head of Innovation at the UK's Financial Conduct Authority, or FCA. Hello, Colin. Please would you introduce yourself to our listeners and the FCA, especially for our many international listeners who might not be quite so familiar as some of the British listeners?

2:26Of course, it's great to be here. Thank you for inviting me. I am Colin Payne. I'm the head of innovation at the FCA. Now that means that I, as you say, there's a lot of questions that arise immediately when I give my job title. Most people ask how can a regulator be innovative or how does that work? What does risk and innovation work like together? How does that work? And we do our best to try to decode that and to then bring it to the market and to help people understand that actually innovation done in a safe and secure way is one of the unlocks that allows regulation to move fast, which is perhaps something new for people to discover.

3:07I'm also the chairman of GFIN, which is the Global Financial Innovation Network. So in terms of an international reach, I have 98 global regulators as members of that body. And I share them. And again, we look at ways to innovate and build bridges across borders in terms of innovative ways of working and activities that are going to help all of our markets thrive and flourish. I'm sure there are many listeners who applaud the alignment between regulators. Everyone working at an international financial services company is delighted when all the regulators agree on a similar or the same approach.

3:44We're also joined by my colleague, Kate Moody, who is a Customer Strategy Director at 11FS and well known to many of our listeners. But briefly for anyone listening for who's this is the first or second episode of Fintech Insider, can you introduce yourself? Yeah, absolutely. So I work alongside Benjamin at 11FS in our sort of consulting ventures team. When we're not waffling on the podcast, we also work with banks, financial services institutions to help and design hopefully the next generation of financial services. So my role within that is often to lead a lot of our customer research, primary research to speak to customers, whether that's retail customers, small business owners, all the way up to financial decision makers at major corporates to really try and understand what are the current jobs to be done in their financial lives that are underserved and how might new products and services move the dial for them.

4:34So yeah, I'm really excited to get Colin's perspective and really keen to kind of understand how we can continue to support those companies and firms that are really trying to push the boundaries in financial services. Fantastic. Well, let's dive in. And let's start with this perception that we often hear in the industry that regulation is a barrier to innovation. And I think it's a really good question of, is that an excuse by people who don't really want to innovate? Is it fair? Is it okay? Is it justified? Do we want innovation to be a little bit more cautious in financial services than in, I don't know, fast moving consumer goods or other sectors?

5:16Colin, we hear it a lot. I imagine you get it thrown at you occasionally. Do you think that sort of tension between regulation and innovation is fair, is justified, is reasonable? I think it's healthy. It's an interesting philosophical thought as to when you're in a regulated industry, should you be moving at the kind of pace that we would expect with innovation? But you see innovation in the medical industry and you see it done within an experimental format where it's done safely and with the consideration of the patient in that case. And it's exactly the same in financial services. It's complex, and you alluded to it right at your intro.

5:54I mean, this is a deep subject. It's complex, and it really counts both for consumers, but also the wider system and the economy. So it is important to regulate within the guidance that you're looking for. But if you can innovate with inside those guardrails, and allow firms to move faster, but safely and securely. That's the kind of the golden, if you like, the golden prize at the end. It's a bit of a balancing act, but I firmly believe that good regulation balanced with good innovation is the best of both worlds. What do you think, Kate? Do you think it is sometimes the regulations themselves?

6:41Is it how they're interpreted within firms? I mean often when we are working with banks financial services providers or people that want to come into financial services they quite often come to us with an ask of almost can you go speak to customers and find some sort of completely undiscovered problem that nobody else has ever spotted before and you know maybe sometimes we do but quite often we're finding problems that exist that just haven't been solved for in a compelling enough way and I think a large part of that is about people's ability to think beyond their understanding of the regulations.

7:14Quite often we encounter very well-intentioned, you know, discovery teams, product teams, customer teams within particularly big banks that just have a very set perception about what can or can't be done. So I do think there is a combination, I think it's a combination of both of regulation itself, but I think kind of that cultural piece about how regulation is perceived and interpreted within particularly large financial services organisations is a critical part as well. And often some of the most innovative brands and platforms of financial services have achieved their advantage not because they discovered something that was unknown, but because they've been willing to deliver new services quite often, I think, in partnership with regulators through great design, through great UX, but also just through being a little bit more ambitious about where that regulatory boundary might be.

8:07So yeah, I think there's a huge cultural piece to it as well. Colin, on that note, are there any patterns that you see in firms that sort of navigate this balance between innovation and sort of regulation well? I mean, just sort of Kate's point about culture, are there certain traits that you see in the firms that are maybe able to get that balance between innovation and safety? Yeah, I mean, I think there are. because most of what we run are sandbox and experimental cohorts, it's often those who are perhaps new to the financial services sector that are most excited about diving into an experiment with us.

8:52Certainly that was the case if you go back to our earlier time as the innovation team developed. It's developed over around a decade now. So we've certainly learned lessons through that period. But most recently, I'm really quite pleased that we've got larger firms coming to us now who have equally challenging innovation problems and equally are concerned about the outcomes of those in terms of the regulatory comfort that they get around what we do. So to have large incumbents come and experiment in our AI lab or with our open finance team, these are all new problems for those teams to develop ideas around.

9:32and sometimes it helps having a regulator beside them just to guide and to give the comfort they need to move and progress forward. So that's what we're seeing. It's a slight shift in pattern, but it's certainly true to say it's those who are willing to experiment, those who are willing to move and lean into the problem that are the ones that are most comfortable coming to talk with us. But I think that point about how it is to engage with the regulator, I think it's also fair to say that the innovation department gives you a different experience to the supervision and enforcement teams. Those guys clearly have a different job to do.

10:13So I think, I mean, the regulator is a broad church, let's put it that way. So I guess, you know, it really depends how you're engaging, what you're needing to find out. And actually, that's a little bit of the communication we have to do is to explain that there are teams that you can engage with early in the process to ensure that you don't have to engage with other teams a little bit later in the process. Kate, this reminds me of sort of agile development and, you know, the way in which digital businesses operate and think, and you're really trying to get everyone in the room, compliance, risk, security into the room at the beginning of projects.

10:47And actually, what I think we're sort of hearing from Colin is bring the regulator in too. I mean, you probably can't get them on your staff full time. Yeah, no, absolutely. Again, if I think back to some of the organizations, we were very lucky, I think, to work with the team at Standard Chartered in the early stages when they were building out MOX and Trust Bank in Hong Kong and Singapore. And I think both of those teams, I think, had a great attitude towards the regulatory authority in Singapore, you know, were working, had a very strong relationship with them. I think we're going to them in a very iterative process with their ideas, their emerging roadmap.

11:20So again, yeah, I think definitely when I've seen it work really well, I definitely agree people have really brought, tried to bring the regulator into that innovation process early, even before some of the initiatives that you described, the sandboxes and stuff, have become so much more prevalent and are reaching wider parts of the market. I think it's also some of the best internal innovation cultures I've seen have also just had risk and compliance teams internally that have just really wanted to get into the innovation process as well. You know, if I've been playing back things we've heard from customers about like their pain points and their frustrations, again, like some of the best teams have had individuals who've come in from the risk and compliance teams and have wanted to hear that feedback almost as much as a product team.

12:03So I think, again, I'm really trying to think about how you, yes, how you structure that kind of communication between yourself and organisation and externally kind of the regulatory bodies that you're aligned to. But also thinking about how you create that right dynamic between internal teams as well, like between the risk and compliance functions in the bank, who could either kind of come in and really be almost like a cheerleader for change and an encourager of change versus risk and compliance functions that kind of make everybody a bit frightened and everyone wants to kind of hide their ideas from them until the last minute because they think they're just going to say no.

12:35So again, I think that can have a huge bearing as well. And a lot of the companies that we work with, especially again, not to just be mean about large companies, but again, they quite often have such significant internal stage gates to allow, need to be able to get an idea to the next level of sign off, to show it to the board, to show it to the senior. There's so many steps to get through that I think people are even more hesitant to really push the boundaries because they don't want to invest all of that time and probably kind of money as well, exploring an idea that someone's just going to say no to.

13:10So again, people are really, it encourages people to play safe a lot more than I think is in the interest of consumers, but also kind of the wider market as well. I think the interesting thing is that's the same for us as well. So where we've really, I think, step changed in the UK over the last couple of years is running policy sprints alongside the work that we do. So one of the most successful pivots I think my department's made is to start bringing in policy teams whilst we're doing the tech sprints. So the tech sprints have been around for some time and they've always been held up as a kind of gold standard globally for exploring areas of interest whether that be crypto, whether that be any other area of emerging technology.

13:56But if you take the way we're now working with policy teams at the front end and then building those feedback loops into the policy build, whether it's AI, whether it's crypto, all of those have benefited from the data gathering that we've done with industry. So for me, it's about harnessing the expert industry, bringing them into us, working with them, bringing policy alongside, bringing authorizations alongside, so that actually what we build is a really firm foundation with all of the constituent parts of the FCA being involved in that process. It means there are no surprises, you know, three, six months down the line.

14:33When you get those more traditional engagement models out of policy, they're informed by something really cutting edge. You know, they have the data. and I actually don't think there's another regulator doing it in the way that we do it and that acceleration, you're seeing it in the market now so it's not only accelerating the firm's success in the market it's actually improving the FCA's policy control systems and how we actually then build that into a new framework or a new policy output so I think it's really exciting and I think that's about bringing the right people in the room It's as simple as that.

15:12It's actually not complex. It's like, get the people in the room, whether it's compliance, whether it's risk, whether it's authorizations, and get them understanding each other. And then you can move fast. And then you don't necessarily need to break anything. It's like moving fast and making things rather than breaking things. I'm very interested in what you're saying about acceleration and moving fast, because I think if we look at the financial services, frankly, we look at the whole sort of world economy. We are in this period of intense, rapid, rapid change. And there's been change, has been acceleration for a while, but particularly, I think, with AI.

15:45I mean, there was already, you know, blockchain and big data and all sorts of other things. But AI in particular is really accelerating the rate of change, the possibilities. I mean, you look at, you know, I'd hate to be in cybersecurity. I mean, it would be incredibly exciting and also incredibly frightening all at once. But, you know, AI in particular has this huge role. And, you know, the FCA has been actively exploring AI sandboxes and innovation. How are you trying to think about helping firms experiment safely when you've got technologies that evolve so quickly, when you've got technologies that do things like hallucinate and so on, and potentially creating new risks, unknown risks, risks that are incredibly difficult to foresee.

16:29And I realize that's not all on you, but how are you and your colleagues and other regulators sort of trying to think about how do we deal with the rate of change being brought by AI? Because it's just so hard to foresee all of the risks. I mean, you're asking someone who's in innovation, has been working in innovation 30 years, if they're worried about change. and, you know, not really. It kind of has kept me employed for quite some time in the digital transformation business. However, you're right. I mean, I think the rate and the extent of the change and the potential for the significant pivots in every area, whether it's workforce planning, whether it's product release, whether it's even the fabric of FS, to quote 11FS themselves, the fabric of this stuff is changing rapidly.

17:19The way we've approached it is really straightforward. I felt that we needed an industry-capable platform. So I don't tend to call it sandbox very much anymore. What we've built is something quite extraordinary. We built an AI lab which has elements of investigation. I mentioned policy sprints. That's one small element within the AI lab. But also we spotlight AI firms. We spotlight AI services. we are working with an input zone that's currently open for input at the moment from firms that are working in the industry looking at their uses their good experiences their poor experiences we gather this data i mean we are primarily an intelligence gathering unit and then we experiment with that data so we do have a platform which is the envy of the world i partnered with nvidia i partner with AWS.

18:14NIA1 built the platform, a great UK platform company. We've created some of the most extensive data sets, synthetic data sets available in financial services. And so when we invite, as we are doing at the moment, we've got an open cohort for people to come in and express interest and join and apply. When we provide them with a platform to work on, It's capable of doing more or less anything they need it to do. So you're leaning in with the quality of technology and the quality of understanding that allows firms to get, again, get comfort from the regulator that really understands the underpinning technologies.

18:53So all of that is in place. All of that, as I've said, informs our policy frameworks as well. So it allows us to be quite clear that we're tech positive and that we're moving forward supporting AI. that doesn't mean we're unconscious in terms of the risks of course it doesn't we've got a very balanced view on this so we're aware of the risk but we're also very aware of the risk of not doing something so whilst we we understand um hallucination was a word that was used a lot a couple of years ago um i would start to suggest that hallucination is being used a lot less in the world i mean when you see the um frontier models working currently um you don't see a lot a hallucination.

19:35But there is equal or perhaps worse to come in terms of risk. So we're mindful of that. And of course, we work on that on a daily basis to balance our understanding. But a regulator that doesn't work in the trenches with the firms can never understand what the upcoming technology changes are going to bring. So the simple fact of us being in those trenches, building products, understanding, for example, I've just purchased three GPUs to run in the the innovation team, so there's three Grace Blackwell units, we are going to be spinning up already our agent base to allow us to understand what we can do as a regulator with agents and what that impact might be for our supervision teams, what that might mean to the firms that are coming in to work with us.

20:22So it's all about knowledge build. It's all about finding value. And it's all about the regulator working alongside the industry to really find out where the weak spots are and where the opportunities are most importantly you know where we can really flourish uh in the uk environment fantastic one of the topics we wanted to ask you about actually putting our sort of uk hats on is um the advice guidance boundary and targeted support which to my mind is a is a hesitate to say overdue because that seems a bit harsh but you know a long-awaited um review of because i think you know there's a classic example of sort of unintended consequences that lots of people didn't get the advice that perhaps they needed, the financial advice.

21:06Kate, are you excited about targeted support? I'm really excited about the fact that there's a change, right? Because I think what I've seen in my years at LemonFS is too many firms just being terrified of this boundary, you know, people terrified to tread the wrong side. And rightly so, because, yeah, when it's misapplied, obviously, there can be really, really bad outcomes for customers and for organizations. So definitely, I think it's hugely positive that there is movement towards it. I guess we're starting to see now who the first cohort of organizations are that have applied for these permissions, how that will actually translate through into the propositions they offer to customers.

21:47So I suppose excited, but also holding my breath to see what it actually means in terms of how it's applied in practice and through products and services. Because it brings together some of these themes, doesn't it? Because of a tremendous and obvious potential for sort of conversational AI and chatbots to potentially give people financial advice. And of course, you know, the risk that perhaps they go off and, you know, seek it from general purpose chatbots that are not intended for providing financial advice. Yeah. What, Colin, what should firms that are trying to implement a new regulation like targeted support, how should they be talking to and working with regulators?

22:22I think it's the process we went through was really interesting with the advice guidance boundary review because we did run it as a tech sprint with industry. So we got that kind of, again, that goes back to that data-driven, data-led approach to regulation. And I think we were pretty much on the front foot. Whilst it's taken time, we knew where we had to get to. And the industry is cautiously optimistic in terms of moving towards the same viewpoint. I think, as you rightly say, we've had a small number of applications that have come through. We've actually given, already we've granted licenses to five firms.

23:06So I think the industry is watching that really carefully to see how successful that is. There's no question that your point around general purpose models also being available. The news a few days ago that OpenAI was connecting into Plaid, for example, and just pulling open banking data from 12 ,000 institutions potentially is an indication of where things may travel to. We want to make sure that our market gives a sound platform for people to seek proper, good, quality advice. Now, I'm not saying that general purpose models can't do that. when they obviously have a place within the hierarchy of the advice.

23:54And certainly, I mentioned medical before. I think I know lots of friends of mine who take some solace in medical advice taken from general purpose models. That doesn't make them doctors. But to double check, to get a voice of reason, to maybe investigate deeper the backgrounds of certain areas of medication, for example, I think that's a really positive thing for society because for a fairly low cost, you get a reasonably good sense check, if you like, of some of the work in your life. And I don't think it's dissimilar in financial services. You know, the ability to have more tools that help us educate ourselves financially, I'm all for it.

24:39But I do think it's education that you're getting through that channel. whereas actually what we're talking about is the targeted device that you actually will benefit from and as I say I think I think the way to do it is is to apply through our standard channels or indeed to set up within one of our sandboxes and explore what this might mean for you I would encourage any firm who's on the precipice of going down this route to actually come in because we have a lot of expertise which we can share and that should make your journey simpler, easier, and quicker, which is really the objective of our department is to really cut down that route to live difficulty and to make things a little bit faster and easier for people.

25:21Fantastic. All right. Well, on that note, we will take a short break and then we will come back to explore more about AI platforms and the future of financial regulation.

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Read the full transcript

26:35Welcome back. So in the first half, we explored some of the challenges firms face when innovating in regulated environments. And we talked about AI experimentation, the boundary between advice and guidance. One of the biggest questions facing regulators and indeed firms today is whether technical change is moving faster than the regulatory models were designed for. And, of course, customers are not only interacting with regulated financial institutions. They're interacting with AI assistants, digital platforms, and technology, wider technology ecosystems that increasingly potentially shape and influence financial decisions, behaviors, and outcomes, some of which fall outside the traditional regulatory boundaries.

27:17So a little bit like Colin was talking earlier about, you know, people turning to alternative sources of information about medicine. They're doing the same in finance. And so the question becomes, what does effective regulation look like in that world? Kate, let's start with you. We know we've got millions of people around the world, in the UK, elsewhere, turning to conversational AI agents, ChatGPT, Claude, Gemini and others, in search of financial information tips, guidance. What happens if an AI agent starts giving bad advice? Is there a danger that somehow someone influences an AI agent into?

27:54or is that just a hypothetical? No, I don't think it is at all. I think there's, obviously I'm absolutely not an AI expert. So people listening to this, you are probably like, gosh, shut up. But I think what we can see, start to see is that AI is at the moment in its current form, inclined to kind of try and get on with you, try and tell you things that you want to hear. And that's obviously quite dangerous in the world of financial services. And I think, you know, because it says that's an amazing investment strategy. You've got a crackle and whatever. I'm sure it's probably not quite that simple.

28:25I think the other thing that makes this space very difficult is I think quite often people within financial services have quite a clear sense, rightly, of what constitutes guidance, what constitutes advice, what the differences are between those things. But I don't know if the average consumer really does. I think the average consumer is looking to probably try and make a personal financial choice. And really that boundary, as they see it, between guidance and advice is quite murky. So again, you sort of start to see some examples where AI, whether it's something like Claude, or whether it's integrated into an investing platform, is giving what we're all confident is guidance.

29:04You know, it might be sensible to do something like this. But an individual, I think, could quite easily interpret that as semi-personalised advice. So again, I see that as another nuance that I think we still need to work through in the coming months. We've got a much wider source of AI-informed guidance, but I think there's quite a high risk that consumers would interpret that as advice. And that, I think, needs to be worked through. Colin, is that right? Do you see this blurring between guidance, advice, information? Is that a challenge for regulators worldwide? I think it probably always has been.

29:43I mean, the fact that you've got AI tooling now is one more step on that road. So I remember days back in the early 2000s where personal financial managers were the buzzword, or buzz acronym, I would say, PFMs. and I was one of those who thought actually the more data you got into the hands of the user, the better they would then understand financial world decisions and make good choices based on the strong data set that they had. But in reality, that didn't kind of play out back in those periods of time. You didn't get that tsunami of expert users who would then come and use that data in ways that were incredible.

30:34People are quite passive on the whole when it comes to their financial life, whether that's because they have other things in their life that they want to focus on, or whether it's actually culturally something that, you know, needs perhaps more removal of friction to enable it to be easier, we're going to see that play out as the digital transformation concludes and we move into the AI environments that we're in. So I think that there is something to be said there. I think there is something to be said about the definition side. So the nuances between guidance and advice, I think we're becoming much clearer on.

31:14But I think what it boils down to it. And the FCA is doing a lot of work at the moment on action against influencers. And I do think, of course, there are actors who are deliberately deceiving. So I think I would like to distinguish a little bit between those who are doing the deliberate act of trying to defraud or scam or influence in a negative way because it's actually to their benefit, as opposed to, I think, as you were describing, a model that gives some advice and or guidance. And that could be then deemed to be good or bad. Again, a lot of that's very subtle. A lot of that will require retrospective investigation, because of course, who knows if the advice is good or bad until the market plays out.

32:01There are plenty of examples where perhaps I would have thought it would be bad advice, but actually the market has played out in a different way to what I expected. um so i so i guess you've got a very complex scenario here um what the fca tries to do is to signpost people to the firms that you can check on our firm's checker who are reliable regulated and you can take some kind of comfort that we've gone through the due diligence on your behalf to check that these uh people who are saying they're going to give you advice or guidance are reputable and they are experienced and they're credible.

32:36So, of course, that's really the job of the SES, to protect the consumer when you have that kind of difference between the good and the bad actors. However, you know, no one can predict markets, no one can look back and say we've got it perfect each time, but our job is to really try to ensure that our perimeter is as safe as possible for the consumer. That's our main job. Yeah, it's really easy to imagine the super enthusiastic sort of investor in some company that's come up with a new way of, I don't know, harvesting carbon or whatever. And, you know, they're passionately promoting this thing when they completely sincerely believe in it versus somebody who's actually knowingly promoting a very similar sounding scam.

33:20And how you tell the difference between those two is, you know, the genuine, passionate, slightly mad inventor and the scammer. But it does create a really interesting dynamic, doesn't it? I think your point about helping customers understand which firms are regulated, which firms they could and should be able to trust, and creating a clear distinction between regulated firms is really important. which I suppose brings us on to the sort of next area of the sort of growing power of platforms, you know, as digital ecosystems and partnerships become more and more embedded and we see, you know, finance being embedded into new platforms, we see sort of digital wallets, or I say we see, we embrace, we start using.

34:02You can end up in a situation where we end up with, you know, relatively small number of players or one or two big players having a lot of influence And obviously, we've seen the European Union and others sort of investigating Netscape or whatever in the past because they had too much influence.

34:19Do you spend time at the FCA sort of thinking about, and maybe this isn't your department, but sort of thinking about the sort of market power and platform-based ecosystems and whether potentially there's a risk at some point that there's a platform that maybe is too concentrated, too much power, and is able to either determine pricing or influence markets in ways that are not necessarily positive. Yeah, I mean, it is in my sphere of control. And in fact, the FCA, generally speaking, works across regulators. So we are working with other regulators in the UK. And of course, I work with them internationally in GFIT.

34:58So we have the perspective, the vision. And we have the grandstand view, if you like, of some of these large trends. Again, I'll go back to the way we operate in innovation is to work with those platforms. It's to understand the mechanics, understand the business models, understand the technology. And by doing that, you can start to differentiate between what might be either a hype cycle or it could be an overblown concern or an unreasonable risk view on what's happening. And again, distinguished to the reality. So once we can see a reality of concern, of course, we work with other regulators through the DRCF, the Digital Regulatory Cooperation Forum.

35:45Or in fact, I'm very fortunate in the innovation panel I run within the FCA. It's a monthly panel where we consider all of our cases. I have other regulators who are on that panel with me like the ICO and the pensions regulator I'm absolutely delighted to have them alongside us when we're looking at the cases because it's an education for everybody at that point so we can understand we work of course with the CMA so on some of those areas that you're concerned about we will have input but it's not within our domain to control that competition side The Competition and Markets Authority Yes, Kate and I were actually talking beforehand And just before we started recording about the differences between countries, where in some countries you've got quite fragmented regulators, you've got lots of separate regulators, other countries where you've, you know, maybe like somewhere like Singapore, where most regulation is under one single central body and the sort of advantages and disadvantages of those approaches.

36:42but it sounds like what you're doing, where you're collaborating and working very, very closely with the other regulators, both actually domestically in the UK and internationally, probably helps to reduce the sort of gaps between regulators that can sometimes crop up where something pops up and all the regulators look at it and say, well, it's not my remit. Sometimes, you know, legally, you know, we're not allowed to regulate it. Yeah, and I think I've worked for other regulators around the world. I'm not a lifelong regulator, but the last few years of my career, I've been lucky enough to work in Saudi Arabia with SAMR and in Muskaq with Oman and with other key regulators around the world.

37:23And I have to say that even those regulators who have integrated remits, I guarantee that within that remit, there are enormous amounts of silo activity. And dare I say it, sometimes even worse than separated regulation. Because actually, at least with our scenario in the UK, I have all of my counterparts. We know where our fields of play are. We do actually cooperate in some quite extraordinary ways. whereas I have experienced elsewhere you know incredible internal silos where there was a sort of political objective which was protecting that ability to collaborate and to move forward quickly so and I see that that does play out sometimes in the most extraordinary way so I've I've seen that in practice so perhaps I'm a little bit biased in that I think the way the UK is moving, which is into, I would call it genuine collaboration between regulators.

38:24I think it's actually quite refreshing, to be honest. Yeah, I mean, I think when you were talking earlier about your relationship with the pensions regulator, again, it's one of my like, probably very boring, like personal areas of obsession at the moment is the future of pensions and planning for later life. Because I saw that you guys have mentioned it in your five-year strategy obviously the nature of the aging population is having a huge bearing on many of the kind of macro problems that we face as a society not just in the uk but globally um so yeah i think that's a really interesting a really like to me that's a very interesting relationship you know how do you how do you how do you how does the pensions regulator and the fca work together kind of how do you kind of align those two things up yeah it's been it's been good because i i think i think where the innovation panel helps the innovation panel has become extraordinarily professional within the FCA.

39:14It's cross-organization. So there's something like 90 SMEs that are part of that panel, so that when I have a case come in, a firm that's looking to explore one of the sandboxes or one of our pathways, then of course one of my case offices will control that conversation, but will then go out to all of the relevant bodies within the FCA, and to answer your question, if it happens to be a pension product, then of course we can then pull in the right people from the pensions regulator. And that's a powerful combination because what we're doing is we're sharing part of the reason we've invited them is to share the way we do innovation with other regulators because I think it's fair to say the FCA is probably kind of the gold standard.

39:58I mean, it's known globally as perhaps one of the greatest regulatory innovation departments in the world. I don't blow my own trumpet, I blow the trumpet of my team because they do amazing work and they should have that reputation. But our job is also to share that with the world. That's nationally and internationally. So I think it gives the FCA real credit to be able to go in and share its ways of working, share the ways we do use cases, firms, themes, and our approach generally to new regulation. I think that's so important because as we touched on earlier, it's so important to multinational firms and companies that are trying to operate across Europe or around the world that there's an alignment in regulations.

40:44One of the things we also wanted to touch on a little bit was sort of open banking and open finance. And I think open banking has been a source of some frustration for firms across Europe because it hasn't been implemented in the same way across all the different European countries. Although PSD2, the regulation is the same, the way it's been implemented means in practice, it's been much harder for firms to implement things across many different European countries. And so that collaboration between regulators is really crucial for the kind of interoperable financial services and the interoperable economy that not only Europe needs as a single market, but businesses that are operating worldwide want.

41:27But it's interesting because it's actually largely sort of voluntary, isn't it? You know, the collaboration you're talking about within GFIN is voluntary, right? It's lots of regulators around the world saying, let's work together. We've got the same problems. Let's work together to solve them. Yeah, it's voluntary in context of governance. So it's not like FSB or IOSCO, the standard setting bodies. But that voluntary nature of it makes it quite effective. because it's people with the same challenges, the same ambitions, and probably recognizing that actually the ways of working are what binds us.

42:05So what I've found as I've regenerated GFIN, and we have, to an extent, supercharged it ourselves, we've really wanted to utilize it in a time of geopolitical uncertainty. Sometimes you have to rely on your neighbors really heavily. um now the european uh framework is is definitely challenging because of course the european union um and of course the relationship of the regulatory um leads around the union itself is of course complex and does take a lot of time to reach um uh i suppose a coherency around its its future uh whether whichever regulatory um framework is putting in place pst2 was a great example though it did it it did the groundwork really well and and i think what the uk did brilliantly was take that groundwork run with it and of course lead the frameworks that will actually lead to a an infrastructure that would then be adopted and of course now you've got a widely adopted and widely recognized uh positive um framework open banking's doing delivering really good value across the financial services sector uh we're going to have a slightly different way of working on open finance.

43:17Of course, the mandate coming to the FCA to begin with. And we, as a team, the department that I lead, we are the ones working through all the use cases. We're working with PRISM. We've set up these bodies which can determine the most likely use cases. And not only that, we're also going to create the infrastructure that will then run those use cases. So we're going to take all of our experience in synthetic data, in lab work, and we will run experiments that are based on future open finance. I think what that will do is prove value to the incumbents and to the new entrants, which was what was missing perhaps in the early stages of open banking.

43:57I think there was a reluctance to open the doors to those new entrants, the challenges, the neobanks that are coming in, using that data that was so closely guarded by the incumbents. Understandably so. This was a change in dynamic. But I think we now realize the benefit of that 10 years on. All we're doing now is switching that conversation to say, look, let's identify the benefit, and then we can move forward as an industry in harmony, which would be, you know, really good for the country. Indeed. And I think, you know, there's an extra dynamic there, isn't there? There is this sort of, not competition between countries, but there is an element of, you know, there are international financial centers that sort of want to attract the most innovative companies, that want to attract the most innovative people.

44:46And while, you know, regulation is only one factor that plays into that, presumably that is also part of, perhaps part of your remit, but also part of the role of regulators around the world is not only to make their systems safe and secure for consumers and companies, but also to sort of help unlock economic growth. Well, it's certainly part of my remit. We have a secondary objective. It's very clear. So that international competitiveness is clarified in the mandate that we have. The Prime Minister's letter to us a year and a bit ago required us to look at opportunities for growth. We delivered 50-odd opportunities last year alone.

45:31So I'm sounding a little bit like a politician there. Apologies. but we were asked for a handful of things we were going to do. We did 50 or so. I'm really proud, actually, of the teams across the FCA because what we've done is we've pivoted from an organization that was either highly focused on risk, as it should be, to one that considers the broader growth opportunities. Now, that requires cultural change. It requires those tensions that we started off at the front of this conversation, resolving some of those or at least acknowledging them and using them as a power for change. And actually, I think you're seeing the UK market, the fintech market, I'm pretty sure you guys are on the front line of this, seeing there's a little bit more energy now in the market.

46:15It feels a little bit like it used to, dare I say, 2015, 16, 17. It's kind of got that steam building again. We feel like we can achieve this. There's a belief in the system, which if you track back two or three years ago, I think it was a little bit deflated. I think we felt, you know, are we finished in the UK in terms of fintech? And I think actually we've said no. No, we're not finished by a long way. We've got a lot more to do now. And with new technologies, new opportunities, new data, smart data harnessing, there's a lot of value we can now drive through the system. And I personally believe the UK can win in a number of areas which are value based around agentic fintech, agentic payments, agentic commerce.

47:02All of those areas, I think, we have a great advantage in and we should be maximizing our efforts with. There is indeed a whole wave of change coming. So, let's wrap up with just a couple of final thoughts. Kate, what do you think the ideal relationship between innovation and regulation looks like? How do you think regulators can sort of get that balance right of encouraging regulation, sorry, encouraging innovation without exposing consumers and companies to unnecessary risk. Yeah, I mean, I don't want it to sound like I'm just saying this because Colin's here, but I do think a lot of the initiatives that have been taken by the regulator in the UK and also many of the other regulators that we work with internationally have been really positive.

47:48I think the main change that I would like to see is, and I think is happening, I think to the point Colin's made, I think a lot of changes have been happening in the last couple of years that are helping bigger companies in particular to try new ideas in lower risk ways. I think if that could continue, I think if those kinds of organizations could continue to invest in their cultural and also organizational abilities to take an idea and explore it using some of the supporting frameworks that Colin has talked about that also exist in other markets, sandboxes, supporting groups, et cetera. If bigger organizations can continue on this pathway of allowing teams that are close to customers to take the ideas that they're hearing, take the problems they're hearing and try new solutions without it requiring going all the way up to the C-suite to approve, without it requiring it to have a commercial map for the next five years or whatever it is.

48:45I think if we can get... R.O.I. for the next five years. Well, yeah, I mean, again, we've not had time to touch on it today, but I do see that as one of the key barriers to innovation in financial services still is that if you can't justify that a new idea will make money in the traditional way in whatever time frame... Six months. Six months, 12 months, whatever it is. Again, I think regulation is one barrier that I think lots of great work is happening to change, but I think that is another kind of cultural organisational barrier that still exists is, you know, how do you prove that an innovation is going to be successful?

49:20But we probably don't have time to talk about that today. Indeed. So before we wrap up this conversation, can I have a sentence from you? This is the new thing we're trying to do. Can I get a sentence from you? Do we want to talk about regulation or the balance between innovation and regulation? I think we want a sentence on the balance between innovation and regulation, don't we? So, Colin, how can we strike the right balance between regulation and innovation? I think the key for me is providing real clarity around what you can and what you can't do. When you do that within an innovative framework, it allows you to move fast, especially in a regulated environment.

50:03Of course, you've got to have some kind of guardrails. So I think that's what it's about. It's about clarity. It's about purpose. And it's about clearing the way for someone to innovate safely and securely. Simple as that. Thank you. Kate, any thoughts on how to get the right balance between innovation and regulation? You did actually just kind of give us a whole really good argument on it. I'm asking you the same question again. I think it would be fantastic if, and maybe I'm doing myself out of a job here, so maybe I shouldn't say this, but I think it would be fantastic if, alongside trying to think about what new problems, what new customer problems can we solve if people are also really trying to push the boundaries of how could we take a problem that we already understand and push the boundaries of how that is solved.

50:48So I think that that to me is going to be just as impactful for our industry as a whole as finding new problems is just working with regulators to solve already understood problems but just pushing the boundaries in a safe way. Thank you. And that wraps up today's discussion. where can people find out a little bit more about you and the work you're doing Colin where can people find out more about you and the work your team is doing at the FCA well definitely LinkedIn it's it's definitely a home for me so you can reach out to me and connect I'm often writing on this so please do have a look at what I've written usually it's hopefully a little bit interesting for people but of course the team is open for business all the time all the usual website addresses for the FCA.

51:33There's an innovation team site, you can look it up. You can look up the AI lab, very easy to find us. So probably first port of call LinkedIn and the website for the FCA. Thank you. And Kate? Yeah, I don't have an AI lab, sadly, but people can also connect with me on LinkedIn or you can drop me an email, kate, hallenfest.com. And I too am on LinkedIn, Benjamin Ensor. So thank you all so much for listening. I hope you've enjoyed what you've heard, please do follow the podcast. Do leave us a review. Let us know how we can make the show better and help others find it. If you want to join the conversation, seek us on social media to search for 11FS or Fintech Insider, or you can email us at podcasts at 11fs.com.

52:12Thank you so much to my two spectacular guests, and thank you all so much for listening. Bye-bye.

From the publisher

About this episode:

Is regulation really the thing slowing innovation down — or is the bigger challenge how firms respond to it?
In this episode of Fintech Insider Insights, Benjamin Ensor is joined by Colin Payne, Head of Innovation at the FCA, and Kate Moody, Customer Strategy Director at 11:FS, to explore how regulation, open finance, targeted support, and AI are reshaping the relationship between financial institutions, regulators, and consumers.
The conversation also dives into whether modern regulatory frameworks can keep pace with AI-powered financial experiences, embedded ecosystems, and shifting competition — and what effective collaboration between regulators and firms needs to look like in the future.

This week's guests:

Colin Payne - Head of Innovation at FCA

Kate Moody - Customer Strategy Director at 11:FS

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