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Podcast Episode Summary: E093 - I Found the Easiest Training Routine That Actually Builds Muscle Quick | Davis Diley
Podcast Overview Podcast Title: First Things THRST Description: 'First Things THRST' is a weekly podcast that features in-depth discussions with entrepreneurs and content creators. The host aims to share insights on entrepreneurship, success, and fitness, delving into the backgrounds and struggles of guests.
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Episode Details
- Episode Title: E093 - I Found the Easiest Training Routine That Actually Builds Muscle Quick
- Guest: Davis Diley
- An entrepreneur, content creator, and competitive strongman.
- Date: [Insert Date]
Key Themes and Discussions
- Challenging Fitness Myths
- Diley argues against the common belief that more training equates to better results.
- Emphasis on the importance of recovery, frequency, and nervous system management over mere intensity.
- Davis Diley’s Fitness Journey
- Started in fitness to gain control over his body and life.
- Transitioned from football into bodybuilding, utilizing strength training as a personal responsibility outlet.
- Home Gym Setup
- Discussed his $55,000 home gym setup which allows content creation without external distractions.
- Tips for planning and building a professional-grade home gym.
- The Impact of the Pandemic on Fitness Content
- The pandemic reshaped how fitness content is produced and consumed, leading to a surge in home workouts.
- Navigating the Saturation in Fitness Coaching
- Diley addresses concerns about the saturation of the fitness coaching market but believes that quality separates true professionals from others.
- Importance of authentic communication and building a personal brand.
- Advanced Training Techniques
- Diley stresses the need for advanced lifters to trim excess from their training regimens in order to grow effectively.
- Advocates for smarter training, focusing on high-quality stimulus rather than sheer volume.
- Content Creation Challenges
- Discussed the evolution of content creation, emphasizing that while it doesn't get easier, it becomes more rewarding and demanding.
- Nutrition and Longevity in Training
- Insights on meal planning and the importance of food variety and volume to maintain a healthy physique.
- Discussion on the mental aspects of dieting and the need for sustainable eating habits.
- Personal Experiences with Injuries and Recovery
- Diley shares his personal journey through injuries in strongman competition, emphasizing the importance of patience and recovery in training.
Key Takeaways
- Smarter Training Over Harder Training: Quality of training sessions and recovery should be prioritized.
- Building a Personal Brand: Authenticity in communication and being true to oneself is crucial for success in fitness coaching.
- Sustainable Nutrition: Eating high-volume, low-calorie foods can help maintain physique without compromising mental health.
- Resilience in the Face of Injury: Overcoming physical setbacks is a significant part of a fitness journey, highlighting the importance of mental strength.
Conclusion The episode encapsulates the importance of intelligent training and recovery, challenges common fitness myths, and provides a glimpse into Davis Diley’s personal and professional journey in the fitness industry. It serves as a reminder that success in fitness is not solely about hard work but also about smart strategies, discipline, and adaptability.
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Resources Mentioned
- Davis Diley's Social Media:
- [Instagram](https://www.instagram.com/davis.diley/?hl=en)
- [TikTok](https://www.tiktok.com/@davis.diley?lang=en)
- Thrst App: A resource for workouts and nutrition guidance.
- Digital Playbook: A guide for building a following and monetizing content.
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For more insights, tune in to the full episode of First Things THRST.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Transcript
Automatic transcript. May contain errors.0:00I knew in the back of my mind, there's one day that I'm going to actually take steroids. But my whole goal was to get as strong as possible that I could naturally see if it's even worth it. And then my goal was, okay, now I'm going to turn on the gas and go. Content creator, professional strongman and entrepreneur, Davis Diley. People can say, look, it's just by chance or whatever, or it's God. But for me, dude, I got hurt to the point where I couldn't even put my socks on. It's just, oh, I can't even freaking move. In that moment where you are faced with everything, you can do it slowly. don't necessarily try to do it all right now in order to like look good if you want to take it to that next level and really drop the body fat to under 10 then more sacrifices are needed if anybody out there is trying to figure out exactly what they need to do it is precisely that find someone who is now before we jump into today's episode i just want to mention that this podcast is brought to you by me and everything that i have built to help you guys level up if you want to transform your physique, build muscle, lose body fat, build strength, then you have the thirst app.
1:09This has everything inside that you could possibly need to get yourself in shape to hold yourself accountable as well. I also have the digital playbook, which is a step-by-step guide to help you guys build a following, monetize the following, and also build a strong personal brand. This is everything which I have done over the past nearly 10 years to allow myself to live a life of financial freedom and also geographical freedom. I can basically do whatever I want. Life is good. And I also have my newsletter, which has been revamped, where I'll share exclusive podcast insights, my raw thoughts on business, fitness, and much, much more.
1:44So if you're interested about any of those, check out the description. You'll find the links to all of them. Let's get cracking with the episode. What is up and welcome back to another episode. We are shooting this one inside of a home gym. Thank you for the hospitality and for this lovely little setup. Thanks for coming, man. What are you doing in my garage, man? Mike Thurston's in my garage, dude. It's so good, you know, when you walk into a room and you just smell like fresh gym equipment. That's what I got as soon as I walked in here. As far as home gyms go, it's pretty damn set up. Thank you, man.
2:20It's got everything. Yeah, well, you have to be really, really careful with what you put in here because you do not have room for error. you know if i want to show people stuff i better have it you know so i had to be real careful with what i chose and i could not be happier with how it's turned out thus far yeah 95 of the way done gotta fix a little you know this that on the wall put up a sign or whatever but for the most part we're open for business and this is like a good christening event i guess you could say yeah what What made you want to set up a home gym to begin with? Man, filming content in a gym.
2:58Look, you've seen my videos. I always have my shirt off. Yeah. And one of the biggest things is like, dude, I don't like being that guy. I'm filming my video. I'm pouring sweat and I've got a soccer mom right over here. She wants to use the equipment. I'm like, gosh, I feel like such a douche with my shirt off right now. But it's basically that type of stuff, you know, other people coming up and trying to talk and so forth, which I love talking to people, but people don't realize that this is hard work filming even educational content. It's very difficult and you have to be present minded. So the more external factors that I had, you know, potentially getting in the way just made it 10 times more frustrating.
3:41so for me not having to drive a half hour down a film you know fighting traffic makes it so worth it so yeah yeah man so that's why for for anybody who's thinking about setting up a home what are some basic tips that you would give to them man a plan plan plan plan um you have got to write it down and um have you ever seen on amazon how do you have the the view in room feature like You can do like a 3D rendering of wherever you want to place something. Yeah. You can hold up your phone and sort of see how it fit. That's what I would do. So you got to know what you need to train. So you have to be educated enough to know exactly what movements to do.
4:26That's why people watch what we do. But after that, you just have to make sure you choose the right equipment and put it in the best spot. You got to figure out what kind of gym you want. because when you set up a home gym, do you want one where you have things on the perimeter like I do? Cause I want to like kind of big look and open space. Or do you want some of them, you know, where you have machines kind of in the middle, it's a totally different feel. Um, and you might be, if you want, if you're not really interested in filming, it might be better to do things where you actually have stuff in the middle cause you can get more stuff.
5:01Yeah. So, but I wanted to turn this into something that was, um, relatable to somebody going to a commercial gym like you can see the dumbbell rack that we have it's like that's not really the best choice for a home gym you know that whole space getting taken up just by dumbbells but it's 125 pounds yeah yeah exactly man well i uh the average person probably but it gives a cool feel yeah you know when you go to a public gym you got the long mirror with a dumbbell rack and i just wanted that vibe when in my videos i didn't want you to see like you were watching just a dude in like a little dungeon you know i mean i wanted something that was at least open so that's why i've designed it the way i want to set you back well um total this was it ended up being about 55 000 total yeah everything uh rep fitness actually sponsored the equipment you know we have the rep stuff here and dude the quality's been phenomenal i absolutely love it um so that absolutely helped but the renovation side forget the money dude it's if you want to build a quality indoor facility, you have got to get people who know what they're doing.
6:11If you hire people, which I'm guilty of, who did not know what they were doing, jobs had to get done two and three times. Just not worth it. I wouldn't recommend it. Is this regarding the flooring, soundproofing? Well, I put up a lot of this stuff. I put up a lot of the soundproofing. The finer touches I did to make it just look nicer, like this down here i made that that little light wall um but just the the contractors to clear it out to to redo the floor to redo the walls everything in here was just you know this place was built in 1987 right so the walls were you know kind of borbally and like they had to be refinished everything but just that type of stuff you got to get people if you wanted to have that nice finish yeah you got to get people to know what they're doing nice so yeah man inspiring stuff this is uh if i one day have my own home gym i mean it's got to be something like this it's gonna have like top of the range this would have been literally the best thing possible in uh the lockdown period yeah if i was gonna be stuck yep absolutely i i actually for those people who are watching who are watching my stuff in dubai i was able to convert my apartment into a semi sort of functional gym yeah it was a duplex apartment on the 36th floor and i remember when covid hit i was like and the gyms closed this was in dubai i was like man i think this is gonna go on for a while yeah and i just thought to myself imagine if i can't train for like weeks yeah if i don't have access to like machines i'm gonna lose my mind just doing body weight stuff so i invested in uh into it was like a power rack which had it had like a built-in smith machine as well yeah so that had pretty much a lot of things covered with the cables as well and then i rented a bench on a couple of dumbbells up to 40 kilograms yeah under the gym and that was me pretty much set for it was like nearly two months just surviving man yeah yeah well see that was that was a shift where a lot of people, they, you know, it opened up the door for a lot of people to start doing what we're doing.
8:21Yeah. You know, the, the shift in, um, the, the nature of what people wanted to consume as far as content was concerned, completely changed because it was home gym workouts now. And, you know, a lot of people who were making content before COVID, they, they just wanted to get back into the gym and start showing people how to get back into the gym. But a lot of people took that opportunity to, you know, be like, Oh, I'm going to start showing people how to work out outside of the gym and that totally changed the face of fitness influencing as we know it today it's gone back obviously to the gym setting but a lot of new faces yeah you know lots of new ones for sure so where didn't your gym journey start oh man well for me i started i just wanted to look good like everybody you know i was a teenager you know not really happy with how i looked you know whatever you know a little self-conscious and you know middle school whatnot so my stepdad actually started showing me how to work out loved it man how old you uh i was 15 yeah 15 when i started dabbling and 16 when i started taking it real seriously for football because that's what i played i was defensive end loved it and you know the stronger you are the better you're gonna do and so that's how i got started yeah Yeah, I absolutely fell in love with them, man.
9:40And was it more just training for size or for strength? Well, I always wanted to train for both. I just wanted to be bigger and stronger. But for football, strength was the name of the game. But you've got to go in there and do your curls afterwards, right? And see, that's where I really started to fall in love with it is because when you play a sport, you don't see the results until the season. you know, and you're waiting all the year, but with bodybuilding and strength training, you're seeing results regularly all the time. And so it becomes, it becomes addictive, you know? And I, that's why I got into it, man.
10:20So for me, it, it was just a mixture of both. I wanted to be big and strong. Yeah. And for me also, you know, every, every dude on the football team, you know, who's got the biggest bench, that's the thing. And I wanted the biggest bench. that's what i did how long were you playing the football for like did you do you have aspirations of being in the nfl oh man yeah i did at first when i was a little kid but dude i i fell out of love with it because um bodybuilding actually took or strength training yeah uh took the uh took the forefront because i wanted something that i was in control of that was really the big thing is I didn't want my success or failure to really be dictated by what other people were doing, like on a team.
11:06It's a totally different dynamic. And with bodybuilding, what I think a lot of people can understand is it's the first time in their life where what they do, they see as I am responsible for this being successful versus not. It's I have the power. It's not up to anybody else and there's a lot of different facets in life that that that that applies to but i think for a lot of people who are into fitness that's the first thing that they they see that i can do this i have to make this happen i am responsible and so yeah yeah for me that was a very refreshing change from when i was a teenager i was playing rugby very much into team sports how long that That was from nine years old until 18.
11:55Okay. So that was a good stint. I'm playing like almost every day. And I think it got to the point where I just, you know, when you do too much of something and you're like, I want to do something a little bit different now. Yeah. That was when I made that transition, started going and then just absolutely loved it. Yeah. But it's weird though, because still to this day, I'm not bored of it. No, no. Like it's like extremely repetitive the way that I train. Yeah. Exercise is very similar. Mm-hmm. The only thing that changes is maybe the gym environment. I switch at the gyms. Yeah. Just to keep it a little bit fresh.
12:29Yeah. That's it. That's all you need. Yeah. Yeah, man. I understand. Would you say you're the kind of guy who likes consistency? It just likes not having things change all the time, like just predictable? I think it's a mixture of both. I feel like every so often it's nice to get out of the routine, but then as soon as I'm out of the routine, I want to get back into it. For example, this trip, it's the first time I've been out of Dubai for a while. I did like two months just being in solid routine. So I've come out of it. I've like mixed things up. I think the only thing I miss the most is like my bed.
13:09Yeah. Because I have like, it's everything is so set up. I've got like an eight sleep mattress. The pillows are perfect. The environment is perfect. So it's the changing the beds, which is like screwing up the sleep a little bit. Obviously, you know, if you mess with the sleep, then everything kind of gets altered a little bit. But I find out that when I travel, as soon as I go to a new place, the first few days is a bit weird. You have to kind of figure things out, but then very quickly you adapt to the environment and then you start to have your own little routine in this new place. And I found that each time, like when I was in Austin, I wasn't there for really long enough to get a decent routine but in New York I was getting into the swing of things here in Miami where we're staying like there's everything around us I've only been here like a day or two but it feels so very quickly I can get into that style of a routine all right well but for you how long were you in New York a week okay yeah so it that routine centers and is it's seated by the gym like you going to the gym that's the first thing that's That's always the priority.
14:15Yeah, exactly. It was, see, it's, that's, that's, dude, I'm sure for you, the gym was integral in just organizing your entire life. Yeah. You know, I mean, that's what you started with, dude. I mean, that's why it's, I think a lot of people who watch us or watch you and watch a podcast like this is they're looking and are hungry for just gaining that control. You know, this is something that we, we established long ago. you know 16 17 18 whatever it was and it's it's become just non-negotiable for us and i think a lot of people who might be even a little bit older you know young kids but even people are in their 30s or looking to turn things around in their life they they they're drawn to the gym because they just inherently kind of know like this is this is where i this is where i start this is where i make it happen yeah and yeah there's something to be said for that it's the thing that keeps me on the right path yeah it always has been because life always has these temptations or distractions whether it be the bad food or the partying or the drinking whatever it might be right whenever i've been close this is probably my 20s whenever i've been close to you know going down the wrong path yeah the gym has kind of always pulled me back right into the direction which i'm supposed to go to right for example if i'm out and it's like oh you know there'll be people who stand out to the early hours of the morning.
15:44I'm like, hang on, I don't really do want to do that because it's going to mess up my gym workout the next day. Same thing with drinking. It's like the more I drink, the more it's going to affect my physique, the more it's going to affect the quality of the session. So that was always in the back of my mind. Like if I, if I wasn't so focused on my training and the way I look, then, you know, I'd probably go way over. I mean, why, why wouldn't you? I seriously, why wouldn't you? That's the problem that a lot of people face. They want to make a change. but they don't have a compelling of enough reason to stick to it.
16:15And that's it. I mean, but for us, it's because, I mean, it do look, you've got, you've got a whole crew of people coming with you. You're traveling the world. You've got a reason to keep it up. It's, it's gone beyond just getting in shape. It's, it's now the, the basis, uh, for which you, you, you do everything. Yeah. It really is. Yeah. And it's done the same thing for me. And, you know, if people like for us, it's like you have your own fitness business. I have my own fitness-based business. And, you know, that's bigger than most people ever even care to do. But I think a lot of people just want a little piece of it.
16:50They want the stability that it offers so that they can build their own life around it. You know, just like you built your fitness business around your initially going to the gym when you were young. And people just want to do the same thing but in their own life, you know. I mean, it just grows up a good base of habits that you can live in and be happier. Do you think it's a saturated marketplace? Because I still get questions from people. Fitness influencing, you mean? Fitness influencing, starting a coaching business. Because we're at the point now where we have our own apps. Yeah. For the average Joe who's getting into this, having an app is not the best thing to start off with.
17:35No. It's something which, if you're going to start an app, you only need to have a pretty substantial audience to be in. Right. But to get into the coaching side of things, whether it's online or the one-to-one stuff in person, would you say it's homosaturated or not? No, I don't. Well, yes, but no. Meaning, it's just like anything, man. There are millions of people who want to do it, but very few do it correctly. Very few are willing to put in the work. I mean, like, look, if you go to a gym right down the street, how many personal trainers in there know more than you? Zero. And it doesn't take much to separate yourself from those people.
18:20It doesn't. You just got to follow a couple people online and you instantly, if you know where to get good info, that's the problem. People and I understand it. it's difficult to know who knows what they're talking about and who doesn't because it's like it's just like politics you listen oh that kind of makes sense and then you listen to another step well that kind of makes sense too and you don't you don't you don't know what is the defining difference between them especially if a post has gone viral of course performed very well and you would assume that well because this has millions of views and has hundreds of thousands or likes that maybe this is correct when in reality no maybe it's just a fancy looking exercise but doesn't have any science to back it yeah well and that's the thing is look it it that stuff is everywhere and it's not going anywhere and that is no different than a bad trainer at a gym that's got all these clients the trainer at the gym got a lot of clients so therefore what they do is work now that's not true and you just like you said And big posts online, people who are very popular online, do not necessarily know what they're talking about, even when they think, when they sound like they do.
19:34The important thing for people to do is to find the agency, find a basis of knowledge from which they can parse through the BS. and that is just it's a difficult thing but you just have to find a couple people that you trust and be in it long enough to be able to develop the taste yeah for good content for the truth yeah and it's like that with everything it's like that with everything yeah what i've done is i've like as you said i've had like a set selection of people who i know they know their stuff like They dedicate their life to studying it, to doing the studies and going really in depth more so than anybody else.
20:20And I listen to what they say, but I don't take every single word as the absolute truth. It's just I will listen. Then I'll listen to what somebody else says. Yeah. And then what somebody else says. And then based off what the general consensus is, I'll have a better idea as to what I will then put in place. And then I'll try it with myself. Because I also think my own self-awareness and the experience which I have had over 17, 18 years of training is also a very important factor. because I know for some, something might be shown to be true in a study, but I'll know for a fact, like, look, that's for me, my body type, my genetics, that's not going to work as well as say, for example, this, but not everybody has that same level of self-awareness.
21:07Right. Well, they just haven't been doing it long enough. Really? I mean, for me, I've listened to a lot of the voices that you hear now. I've known of them for 10 years and I've seen how things that they said have been disproven many times over and over and over but back then it was the gospel truth and that happens enough times that you start to go i'll wait and see yeah yeah that's important you know what the a few things have come out recently about uh training the muscle in the lenten position and then now they're saying oh well actually you'll get equal benefits from loading up in the shortened position.
21:49For example, like a lateral raise. Everybody was all for, okay, put the greatest amount of tension when it's in the lengthened position. But now, there's some studies coming out wall, so you get the benefits from say, for example, overloading in the shortened range. Yeah. Well, so this is a very recent version of what I'm just talking about. It's just happened in front of everybody's eyes. training in the length and range was all the rage and however as long as you can stretch a muscle and train it there it's going to grow it's like no not necessarily what I've kind of learned really through listening initially to Paul Carter excellent I mean just passionate passionate guy knows exactly what he's talking about but what it really comes down to is it's called neuromechanical matching I mean, essentially, wherever a muscle actually works, because not all muscles work through an entire range of motion, right?
22:52Just like if you're pulling your arm down from overhead, it's not your lats that take your arm all the way down to your side from overhead initially in the upper range of motion. Wherever a muscle is active and has leverage to move the weight, that's where you want to hit it with the weight. Simple as that. and you know it's it not all muscles have leverage in the most stretched position or lengthened position in a range of motion it's as simple as that is there anything else which you changed with your approach to training over the past few years have i changed anything yeah oh yeah um so one of the things that's really important to understand for people is that look as you, if you're a beginner, you cannot know a damn thing and train and freaking grow because your body, you have a lot of muscle to grow.
23:47Yeah. Everybody's got a certain amount of muscle in their body that can grow. When you're a beginner, all of it is, it's just, it's, it's low hanging fruit. It's real easy. You just point and shoot. You're going to grow. Choose an exercise, choose a rep range. As long as you're kind of working hard, you're going to grow. but when you become more advanced you know you and i well dude we are fighting for scraps dude i'm like i'm like it's been like three years i think my rear delt is a little bigger you know maybe um so for me it's really been a process of trimming the fat out of my training um and to be quite honest the my workload outside of actually working out in the gym has gone up.
24:32I'm training less and I'm growing more because of it. I can actually see differences in my physique where I'm like, dude, let me go back and look at pictures. Yo, my chest did get a little bit bigger. So yes, for me, it has been trimming out excess and not trying to train everything in a stretched position or whatever. Yeah. How many days per week could you train that? Three or four. That's it. Because what I'm seeking to do, if you're somebody who is on the more advanced side of things, really, you should always do this, but I seek to maximize each session. I want to make each session as powerful of a stimulus as possible because it's tougher when you become advanced.
25:22It's not as easy to attain or reach the muscle fibers that you want to actually grow. The way you can think of it is almost like it's like on a spectrum. The more muscle that you grow, maybe you've grown 90 % of the muscle that you can grow. Now you're advanced and you only have that last little 10 % that you can grow. There's only 10%. You can only reach it and attain it and actually activate those fibers with the highest quality work. Anything less than that high quality work is not going to reach them and therefore is kind of a waste of time. Yeah. so that's why for me if you're in the gym training all the time um and you have too much fatigue and you're not actually able to attain that highest level of performance you're not going to reach what you need to reach in order to grow it and it's just waste time so that's pretty much been my goal is to what can i get rid of so that i'm not taking away from the ability to do that yeah for me it's the focus that is required throughout the session is so important yeah and even the build-up to the session itself like what food have you had what time of the day is it what is the gym environment like are you like are you in the zone is the the program that you're following all laid out like you know exactly what you need to do exactly what weight you need to hit are you gonna fucking crush every single rep with 100 focus i think a lot of people don't understand that i see a lot of people in the gym there it's so easy to just go through the motion of doing like the same thing that they've always done i'm not really giving it my store right and i've noticed myself if i ever go into the gym distracted or if something pops up mid-session that can completely ruin the flow yeah so sometimes i've gone to the gym and i would have to like disable all my apps yeah using like opal so i will i will um like block whatsapp emails instagram so that i don't have the habits you get a ton i'm sure yeah tons of notifications so block out all notifications go on my phone only for one reason that's to use my app fitness app all right guys quick pause here i've got a question for you how is your summer physique coming along we're only a couple of months away before you will be gracing the beach the pool are you in shape are you not in shape?
27:54Is there work to do? Most likely. If so, I have the tool for you, which is going to help you out massively. It's the thirst app. This is something which I personally use myself when it comes to my training and my nutrition. I have all the programs in there, which I use on a regular basis. And for those who are just looking to lose a bit of body fat, the same thing goes for women as well. A lot of people don't realize that I used to coach for a large chunk of my life. So all of my coaching experience has been put inside of this app. I want you to learn as much as possible about how to get yourself in shape.
28:25There's exclusive videos in there telling you how to do it, how to execute exercises properly, the foods which I eat, and a newly added nutrition section where you can track your meals and your daily macros. It is pretty much this pocket-sized version of myself which I'm going to carry around with you all day, every day. So if there's something which might interest you, which it definitely will do, I highly suggest to check out the link in the description, head over to the Thirst app, get it downloaded. you will not regret it let's track on with the episode and then you know once the session is done then i can you know get everything yeah sent to me that's cool well you using your fitness app is it's really it's it organizes your training well for you it keeps you organized yeah like on pace yeah so you've got your own as well then you yeah yeah um so i'm actually and you know this is a pain in the butt it always is but we're in the development stage right now finally coming to the end of it and it's just freaking it's just beautiful i mean the app is just i look at it and i'm like i can't i can't wait to get this out to people because the one that i have right now it's it's it's uh it's just it's like looking at windows 95 compared to what is available now on the market and but this one is just i can't wait for it to be out but it uh it definitely it helps to have an app to organize your training especially for for somebody who's you know i don't want to look at a pdf no i don't want to look at a pdf i want to look at an app you know i want to i want something that helps me guides me through it you know and and keeps track of the numbers which i'm sure yours does yeah yeah was yours uh the previous one uh custom made or was it well so like dude so when i when i started um fitness influencing being a fitness creator if you will dude it was it was just out of nowhere for me because i had a post go viral right and i was like okay i need to get the systems up and going now um so i basically was this on which platform tiktok okay so the member i was saying like the fitness influencing changed i was a part of that because you know people had tiktok and so now that's that's its whole story in and of itself but But man, when it started blowing up and I had pretty much every video hitting a million views plus, I was like, I need to get this going now.
30:52So I found an app, a software developer who had pretty much good bones of an app and basically just put it together with scotch tape and bubble gum and put some pretty pictures in there and so forth. And it works. Beautiful programs in it, top notch. It's just, it doesn't have the finish that I want. because you know especially with you you you're another fitness creator that has extremely high quality content beautiful cameras nice settings everything you want something that matches your brand and for me it was you know what do people know initially me for the while we edited oh you know the guy whose bicep is on fire you know that was what my stuff was and when people would sign up in the app it just wasn't quite as pretty oh yeah and so i want it was an expectation yes and that's why dude i just i have the expectation too and i'm such a picky person i want i want the best programs i i want the best visuals the best videos i want everything to be cranked up to a 10 in terms of quality and that is tough to find in an app developer because you go look i don't want trainer all right sorry it's cool but everybody's got i i don't you know i don't want exactly what everybody else has yeah and you know you're the same you want something that is quality unique to you that you can't get anywhere else it's yours yeah yeah just like when people watch your youtube you want your videos to be separated from everybody else yeah i think to begin with you can use a template or sign up with a company that will provide you with the absolute basic framework for putting your programs onto some sort of thing.
32:34That's what I did. Yeah. But then only if there is enough demand, there's enough interest, I've got enough people signing up, then it's worthwhile for you putting some money into creating your own app from scratch. Yeah. Because that does, it costs, because you're paying for it. It's unlikely you're going to be able to do it with just one developer. There's going to need to be a team of them to put it together. There's the design process, got to make sure it's functioning. There's always going to be bugs. Yeah. out of freaking nowhere, there's always going to be a really annoying bug. And then even if everything was to stay the same, because the operating systems and updates come every couple of months, then your app also needs to be updated so that it can work with these updates.
33:18It's a constant thing. The amount of people who come to me, they're like, I'm thinking of making an app. I'm like, okay. You have no idea. You have no idea of the frustrations, man. That's why with a lot of people, if people are out there potentially listening to this and want to get into fitness influencing or training whatever the best thing that you can do is just start off and train people for free in person or just get good at coaching people you know what i mean you know if you're going to work with people online fine but you need to you need to get your foot in the door and so maybe an app is not the place for it.
33:54An app can help deliver programs to people, but I think people need to get good at actually working with people if you're going to coach somebody. I mean, seriously, are you going to write a program and make recommendations for form and you've never worked with a person in person? That's where it comes down and you've done it as well. Exactly. You built a foundation. Knowing information is vastly different than coaching. Like that is the issue. If you have a person in front of you, can you convey a message to them that gets them to understand what it is you want them to actually do? You know, when I first started, dude, I knew a lot when I first started coaching people in person.
34:40I was a professional heavyweight strongman. I knew how to lift. I knew the ins and outs of it, but I didn't know how to coach my first strength athletes because that's what i did at the time was just strength athletes you know i wasn't doing the bodybuilding game um i had i got up to try to teach somebody how to deadlift dude and i had like different like diarrhea of the mouth man i was just spitting out so many facts at this at this this person and they just they were just confused yeah using all the technical terms yeah well you're saying well you got to do a little bit of this and you know trying not to do some of this and maybe some more of this and it's like 10 things to think about So that's why it is so good.
35:20If you have somebody in person, you can learn how to communicate. You can learn, do this. Good. Do this, do this in a very sequential manner and actually get people to understand. And that is something that, you know, I don't work with people in person anymore. You don't, but you do it. And I do it in our videos, do this and focus on this and this. And therefore, people can take that information and actually digest it and use it in their own life, in their own gym. Yeah. And that is so important. And if people want to do fitness influencing or teaching, you've got to get good at community. You have to be an expert communicator.
36:00Yeah. Absolutely. How long did you do that for when you were in the trenches doing the one-to-one stuff? For strongman training was initially what I did it for. And I would train anybody, but primarily, you know. People always get stronger. Yeah. I did that for the actual coaching side of things four years four years in person every week that's a long time to coach and actually make a business out of it and actually be successful at it you know but quickly I got out of that and started working for another fitness influencer before I ever got in front of the camera her name is Madison Rose Madison Rose Fitness and she
36:43basically employed me to work the camera you know and edit her videos oh wait so you were the camera guy yeah that's why i started man because i dude i i had this desire to build a fitness business but for whatever reason it never really dawned on me to do it myself like like in front of the camera online okay so she had a big following already and uh i was like okay i'm gonna help you and it it just exposed me to that world where i could see what was required oh you need to actually get a good camera you can't just live off an iphone you really want to separate yourself um and so i was in the trenches for a couple years just you know and i I was happy to do it.
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37:33Did you have like a revenue split? Oh, I have to deal with. We were working on that. Yeah. See, the thing that happened was, is we were building the business, her business, and it was going very well. And then I randomly, she took a video of me in the gym. One day I was like, I might take my shirt off and, you know, do this press. I want you, you know, video for me. And she did. And I took that video one night. I had it on my phone. And I was like, this is cool. And so I was on, I was on my walk, you know, getting ready to go, uh, go to bed. You know, I go on my nightly walk just to get some extra steps in.
38:10And I pulled up this app, tick tock, you know, everybody's kind of on and I kind of just downloaded it and I'm like, Oh, this is fun. You know, whatever. I posted the video and I didn't really think anything of it. And then I went to bed and then the next morning I woke up and I started making breakfast and like I had this voice in the back of my head. It was just like, check your tiktok and i'm like nah i'll get to that later and i started eating breakfast and it's like no check your tiktok and i said okay so i opened it up and the first post i made had like 600 000 views overnight and i was like well i guess i know what i'm doing for the rest of my my living you know this is what i'm gonna do so then it just became tunnel vision what was the first video so uh it was probably the most perfect first video you could ever have because it was just it was an eye-catching video it was a trap bar press so we have a trap bar sitting over there um and essentially you know you're standing in the rack you get a perfectly good balanced vertical press overhead so it was nobody's used to seeing anybody press a trap bar overhead you know i'm not saying it's the best movement in the world to do to build your shoulders but it's certainly eye-catching um and yeah i posted that and it just went mega viral oh somebody's here um yeah and it was great because it was eye-catching because you know on tiktok in any short form video you have to catch people's attention immediately that's the game at least one of the most important parts of it yeah yeah so then you parted ways with her sort of yeah um because it just i still helped her uh but it just got to the point where i was i had to film for me so i would go film her because i wasn't making money yet i was still getting my app and everything initially up and running um so and we were still you know working in the business together but But then eventually my workload got to the point where it's like, okay, I'm doing well.
40:14I need to take this a little bit more seriously. And so it just worked its way out. It's a mad thing. It's the algorithm that hadn't been as kind. And you'd only got like a couple. Don't even put that thought in my head, man. Just a couple thousand views. Yeah, man. We'll see. And dude, this is the part that's so tough. I don't know how it was for you. Because you started doing this before I did. you know and so building a youtube presence you know is it's up where you got started youtube 2016 when i started and that was youtube right primarily that's where you grew initially yeah well there was there was steady growth on instagram but i was on instagram like 2012 yeah okay so this is before video yeah before stories just pictures um i didn't exactly blow up but there was just a steady growth on there.
41:07But it was more so YouTube, which was more explosive. Yeah. Yeah. Well, I'm not an expert at the YouTube. I may actually ask you a few things about that, how to be successful on that. But as far as people today getting started in content creation, you just got to be willing to put up with the crap phase, man. Yeah. The beginner phase. because I had a bit of a beginner phase where I was trying to post stuff and it wasn't really successful. And that sinking feeling that you have, dude, it's just not a fun thing to live through. When you're posting something, you put a lot of work into it and it doesn't do well.
41:47It's tough. Yeah, man. So as long as you stick to it and you find your groove and you see a little bit of success, you double down on it and you do what you know works, you can work your way out of it. But I think people don't understand is that it never gets easier. No. It becomes more rewarding, but it never gets easier. No. I'm sure it's become much more difficult for you over time. I think it's for sure there's definitely more people posting. So you're competing with more people. And I think the hardest thing is just to keep things fresh because you could have a particular style or thing which you are doing which works well which people like yeah people get bored very easily yeah like even if your content is like the best of the best of a certain particular thing you will have a wave which you can ride and usually it will get to the point where people maybe get a little bit bored of it So you need to come with like something a little bit different and add a bit of variety.
43:00And then particularly with like long form content, you know, especially doing vlogs and stuff that is time consuming. My ideal video is where I go somewhere, film for one or two hours, it's done. And then the video racks up like millions of views. Yeah. That's like the perfect scenario. That's freaking great. I'd love it if it was always like that. But if you're doing the vlogs, for example, I'm vlogging these different places I'm going to in America. You've got a full Texas vlog. You've got a full Miami vlog, full New York vlog. That's a lot of things that you're doing just to make this video.
43:37Whereas the sit-down talking videos or tutorial videos, they're really easy to make, but it needs to be done in a particular way for it to actually get some sort of traction. Jeff Nippon smashed it with the educational stuff, and he's still getting good views. Well, yeah. He has done, I mean, he's excellent in his ability to present things. He's a master communicator. But you watch one of his videos, and I don't, even one of his videos, it seems so simple. It's real calm. it's presented in such a nice paced way but people don't understand how much work it is to get one of those videos out i mean dude there's a one shot that he does maybe it's just him showing food on a table and as a fancy little edit just from a down looking at the table from a bird's eye view you got it you got it you got to have it all written you have to you have to get the camera into place you have to make sure that the settings are right you messed up this shot so you have to go back and do it again and then it's frustrating you got the camera you're tripping over your camera quick dude it's tough yeah you know but he's he's done excellent with it very very well yeah yeah i think um for those people who are getting started you need to have some sort of a schedule yes oh yeah because you will it's like going to the gym you have this wave of motivation where you're like, yeah, yeah, I want to create content.
45:12But you need to have a plan in place of when you're going to post, what type of content it's going to be, who are you making it for. And then if you need to, script it out. I know a lot of people spend probably 60, 70 % of the time just doing the script. And I guarantee you Jeff does. Yeah. Guaranteed. Every word is chosen carefully. Yeah. Like, do you think that you're just going to freestyle, you know, 20, 30 minute video? No. Like a lot of it needs to be scripted. unless you're sam's willick yeah hey that's pretty dang good gig man yeah he's doing real well with it you know what's funny is like somebody will get a lot of attention or a style will work for them and then people will try and copy that yeah and it just doesn't work the same yeah so it's best to try and find your own groove or your own thing or just don't get too distracted by what other people are doing and just try and bring something a little bit new and fresh to the table of course man well so it we've all been guilty of that at some point in our lives of trying to i don't want to say copy people but just be a little bit too much like other somebody else we all have the the best piece of advice that i could ever give and it's like look my videos right my videos look like unlike anything anybody's ever seen i mean there's people trying to copy them now at some to a certain extent fine whatever it doesn't matter but they're unique And they seem like nothing else.
46:42But you don't see my process of how I actually came to do that. I saw someone's piece of content. I took the idea, the framework of it, and made it my own. And it turned into something new. And there's nothing wrong with that. That's how humanity moves forward. It happens with everything. You make a better mousetrap of whatever you have. You have this, and then the next guy comes along, he takes that idea, and he makes it his own while using the previous idea as a foundation. And that's what I did with my content. And you wouldn't know that by looking at it, but that's what it is. And if anybody out there is trying to figure out exactly what they need to do in order to make good content, it is precisely that.
47:32find someone who is two or three people who are the most successful in your field whose content you vibe with that you just like it just it speaks to you take it and then tinker with it and don't copy them don't try to be them but that is what makes you yourself yeah you know i think for people who aren't aware first of all you need to check out your short form videos and then actually come to the realization that you're the one that's edited them because even i thought i thought you had like a team of people doing it i didn't know you were the one that was actually editing it yeah man yeah all all on my phone 100 it was because dude it was for me it was just it is necessity i mean look look when i started i didn't where do you go to find a youtube editor yeah i mean like there's no billboards i mean what are you gonna go online and search for people maybe they suck i don't know uh all this type of stuff where you find somebody to film your stuff where where do you even go for that you know and if you don't know anybody you know i started just like you did with nothing you know just you have to use the resources that are around you and for me my resource was this and cap cut that's what it was it was just okay i know that I can buy a good camera.
48:59That's, I got that down. Now let me take that good footage and let me tinker with it. So what I would do is I would go back to my apartment, a little apartment. I would sit on my couch and just for hours and hours and hours, I would try to make the coolest video that I could. And eventually every video, you just raise the bar. You learn a new skill every time you do it. If you're an editor and you just increase the quality, it's like, Oh, the video quality on that video is just that one the voiceover wasn't quite as good there i'm gonna change it this time and make it and just it levels up over time i go back and look at some of my earlier videos dude they got millions of views and people said like oh my gosh we've never seen content like this and i look at it now and i go dude that's that's my only like i i don't even like the way i did that video anymore and so yeah so you had you had a vision of what you wanted it to look like yeah ahead of time and then it was just a matter of figuring out how like how did you even know like an app do what you wanted it to do well that was just through tinkering i had several apps on my phone photo editing app and a video editing app and i just you know tossed them back the video back and forth and spruced it up i just figured it out um it just took a lot of a lot of time if that's just a lot of time and time and effort um that's simple of that man you still you still do it yeah i am um now i've toned it back a little bit as far as the crazy edits because like you said after a while i mean what am i gonna do i mean what's the next step for me right how edited does a freaking exercise video need to be i mean what am i gonna get the marvel guys to freaking do it to it's like dude no it's not gonna make a difference so I've got this as kind of like a base form of content for myself that I still will do but I want to start showing people that there's more beneath the surface there's more to it than just here's the info on how to lift this is you know this is who I am as a person you're going to get to see me work out and how I think when I train you know in more long-form content so that's kind of my goal is to expand out and to just show people what really goes into it.
51:18Kind of more like you do in some ways. A little bit more lifestyle stuff. A lot of the content which I'm making now will still always go back to the fitness side of it. Particularly now, getting older, 34 years old, getting more into the longevity stuff. I'm looking at red light therapy now going like, that's not a bad idea. You need another one of these rooms just dedicated to biohacking machines. Yeah. Oh my gosh, dude. It's cool. It's fun. It's like a little hot. I'm taking so many vitamins and minerals and little, you know, whatever. I don't know. They're called like apigenin or sleep or whatever.
52:00I forget. Adaptogens. That's what they're called. They're little herbs or whatever. But I'm looking at all that stuff and it's like a little game. It's like, okay, what can I add to this little formula that I got now? We say everything's pretty dialed though. oh yeah oh yeah and chat gpt's i'm over that by the way you know figuring out yeah like okay hey chad i you know for somebody my height and weight how much magnesium is recommended per day and it tells you kind of can base it around that you know you got to be wary with the information you get from you know ai sometimes but uh yeah it's been very helpful in me kind of building my supplementation and so forth yeah yeah i'm curious to know what your your strongman days were like oh man how long were you doing that for and you were competing with yeah so look man when when i started i came down here in florida i wasn't i came down here go to college right and it was uh it was kind of lonely because i was from virginia um i flew all the way south stayed here didn't know anybody didn't have anything so the gym again kind of became my you know my central hub of where I started to build everything around.
53:07And I remember working out and I think a lot of people come into contact. They face this issue. They train really hard. They take their diet really seriously. But then they reach a point of where you just feel this big lack of motivation because you're kind of figuring out like, why? What am I doing? Am I going to be Mr. Olympia? no what am i going to do what am i taking this so seriously for and for me um one of my buddies back home uh virginia because i was from virginia maryland area um he um he was doing strongman and i remember asking i was like what's that sport called you know the guys lifting logs whatever he said strongman and he sent me a video of this guy derrick poundstone lifting a log and pressing and And I said, that's what I want to do.
54:01And so I, you know, when you're 18, 19, you just, you just, I feel like you just decide things much more easily than you just, okay, this is the way it's going to be. This is who I'm going to be. And you change. At least it was for me. And I said, I'm going to be the world's strongest man. And I knew that I was going to be in my mind. I'm going to be period. And so therefore, this is who I am. This is what I'm going to do. This is the way that it is. and I'm going to do every single thing in my power to make sure that that actually occurs. I'm going to take it more seriously than anybody. I'm going to be more detail oriented than everybody.
54:37And I'm going to make my life absolutely obsessive about this thing, this goal, nothing else matters. This is it. And that's what I set out to do. Um, and I competed for, I was as a heavyweight, because if you're going to be world's strongest man, don't be a middleweight, don't be a lightweight, don't be a middleweight, go for the heavyweights go compete on tv that was my thought what was the requirement to be in that category well in okay so look you got to be obviously strong as crap you gotta be strong okay you you got to be dead lifting 800 pounds for reps you have to be overhead pressing at least at the time dead lifting 800 for reps was the was what you needed to be doing it's much more than that it's nine now it's like 900 for reps um and so there are these basically there are these There's requisites of strength that you have to have.
55:25You have to be in the neighborhood of them. So my goal, since I wasn't competing all the time, was just, okay, I'm not even going to bother competing right now. I'm going to build myself up in the gym to this sort of level of strength where I can at least relate to the numbers that the top level guys are doing. Just in the neighborhood. And so that's what I spent the first few years doing before I ever competed. And I got strong. I was just naturally gifted for strength. You know, my leverages, the way my body is built, I've got very long arms, good for deadlifting, not so much for overhead press, but in strongman, you can push press.
56:02So it allowed me to, you know, at least finagle my way around my weaknesses. um and yeah i just went slow door all out and my whole goal along the way was look if you're going to be world's strongest man i knew in the back of my mind there's one day that i'm going to have to actually take steroids like that i just keep sorry you can't be world's strongest man without it and so that was going to be the but my whole goal was to get as strong as possible that I could naturally see if it's even worth it. And then my goal was, okay, now I'm going to turn on the gas and go. It's like Dave Tate. Now, I never did because I got injured.
56:48Very, very horribly so in my lower back, eventually. But it was like the way that I viewed it was Dave Tate, the power lifter with the lead FTS. I'm sure you've seen him online. He had a great way of putting it. there was a video that he made back then and it really had an effect on me. And it was, okay, like, look, if you have to take steroids to make your high school team, you're probably not going to play in college. It's like a card. Once you flip that card and you play it, it'll take you to the next level. But you got to understand that you got to kind of gauge where you're at to see how far it will actually take you.
57:26So it was like, okay, if you have to flip that card and take them in order to play college, you're probably not going to make it to the pros and so forth and so on. So for me, it was like, okay, I'm going to wait and see if it's even feasible for me to attain the level of world's strongest man strength before using. And then I would use. And I even purchased them. I was, dude, I was this close. And I had a competition that I was going to do. So I was going to go compete. I went and I competed. And I thought, okay, two weeks from now, I mean, I kicked butt in the competition. I deadlifted 405. It was a rep competition.
58:07405 for 32 reps. This is traditional deadlift. Yeah, traditional deadlift. Actually, there were people that were doing sumo, but I did traditional. So I did the competition, did very well. And I was like, okay, two weeks. I've got them, two weeks. and you know you can people can say look it's it's just by chance or whatever or it's god but for me dude i got hurt deadlifting the next session to the point where i couldn't even walk the next day i got up to put my socks on dude and it was just oh i can't even freaking move and it was like what am i gonna do take them no i'm injured i can't even freaking lift a dumbbell right now.
58:55So no. So I just kept pushing them back. I eventually healed. It took two years to come back from that injury. Yeah. Two years of, of my L5 S1 disc herniation. Horrible. I wouldn't wish it on my worst enemy, but it, it, it, it pushed it back farther as, okay, not now. It doesn't make sense. Let me just keep that in the future. Cause I was still pursuing strongman, right so make a long story short i healed i went back with the same approach i'm gonna go as far as i can until i stop getting stronger and then use so i healed i competed for a couple more years i got my heavyweight pro card and then i got injured again same area yeah yeah this time it was from a block press though yeah yeah so i for a block press you ever see you guys pick up a back and they press it overhead.
59:49That's what happened. If you get an injury like that, I mean, are you ever going to go back to 100 %? There's always going to be that little weakness there. That's going to probably stop you from being the best. Yes, exactly. But see, when you're young and dumb, you don't know. I had the gift of being a little bit young and dumb. I wonder if you... What were you going to take? It was just testosterone. That was it. I wonder how much it would have added i had no freaking idea knowing what i know now yeah probably not much because you know i mean people are much more open about it now i mean it's it's it's i think it's good that fitness influencers generally maybe not all but a lot of them just said look i do this like no no no dies he says look i do this i'm not a natural athlete here's why i don't think you should or whatever and it's it's nice it's it's cool um being honest in that way it it leads to a lot of trust with your with your audience you know they know okay this guy's not bs me about this so i'll believe him on a lot of other stuff um but yeah i so basically what i'm saying is is that me hearing what other people are using now i didn't i didn't know at the time i was just thinking people were just taking testosterone um it would have it would have taken a whole hell of a lot for me in order to get to be world strongest man strength because those guys are yeah i mean visually did you look different to how you look now oh man you like i was 285 man at one point a fat not lean yeah no no no no no very far from dude yeah it was uh it was uh you know when i i remember sitting in my car man driving my little car and sitting down i remember feeling my fat roll over itself and sticking my shirt in between it going i gotta change something man this ain't working for me right now uh but yeah it was it was a fun time in life it was an extreme way of living it was unlike anything uh but welcome how many calories do you need to consume a day uh i was taking about 35 to 4 generally um because you know you're big but you're not that active i mean a weightlifting session for you know strength training does not burn many calories not at all not at all you think it does at the time because you're working on but it doesn't burn any yeah yeah it was funny when um larry was living in dubai and i was doing a few training sessions with him, this was just for like YouTube videos, when he was competing, doing this, his strength focused stuff.
1:02:33So this was when he was like peak size, peak strength. Like it was just a fucking otherworldly, like watching him do the deadlift. I remember there was one session where we were doing deadlifts. It was me, him, I think, um, I don't know how Matt's fitness was doing it as well. and he did one set and like there was this blood like coming off his face and off his chest because these little uh spots had like exploded yeah it's just like even doing uh we were doing some bench press one time as well and there's me struggling with like three plates either side then he'd just be repping out five plates yeah oh dude it's like it was insanity yeah it really is but it becomes a there's a part of you that at least for me i liked being that guy yeah i liked being the guy that you know and it's an immature um at least for me it was it was an immature uh and just immaturity you know wanting to be seen wanting to be noticed wanting it um in making making a scene in the gym, not necessarily intentionally, but just if there's a dude lifting 800 pounds, people are going to stop and watch.
1:03:51And it's just, it gives you a form of attention that I think a lot of people just, they like because they've never had attention before in their life in that way. And now all of a sudden you're, you know, you're a strong dude in the gym and you want to keep that feeling going. And that's, that's what I think happens to a lot of people in fitness in general they like becoming just the object of people's just admiration and you know you kind of grow out of that as you get older because you're like all right i've had enough of that yeah it's about to be me you know i still like it yeah i mean it's cool being able to take your shirt off and be like like oh i'm not doing too bad but it's it's one of the best things about training is when you've actually built a decent physique and you look good and then you can kind of see yourself in the mirror i don't know what it is it's just like yes finally oh yeah oh dude i've seen everything like blow up when it's pumped seeing the vascularity like it's yeah if i i don't know when i was when i was younger in the first year of training i remember i remember going to the gym and not being able to do a wide grip puller yeah i don't know where you do that yeah yeah yeah i was like fuck it's so hard and then I became obsessed with like, I want to do 10.
1:05:08And every day, every session I'd go and I would just try and do like one extra rep. And obviously over time I got to the point where I could do 10. Same thing when I was doing bench press, like to do the two plates either side, 100 kilogram for 10 reps. That was always the goal. But I remember the first time I ever touched a barbell because I'd always used dumbbell, never used a barbell. I was like, shake it all over the place. And I was like, nah, like I need to, i need to get better at this and then when you get to that point where you achieve the goal whether it's a numbers goal or just physically look in a certain way like it just feels so good oh yeah that's the thing that will always i think people always they ask me like how are you able to stay so lean or like how do you stay so motivated and you split right and i think once you've achieved that physique and you know you're capable of doing it it becomes almost like addictive it's like why would i want to waste that potential which i have yeah like knowing that you can look a certain way right and be perform a certain level yeah like i don't want to throw that away has that has that been difficult for you at all staying lean i mean how's it been because it becomes there's there's certainly challenging moments that you have to navigate within things like this because you know it can be tough mentally it can be i mean even though we're we're we're good at it it can still be very strenuous how's it been for you i think i've obviously because i've done this for so long i understand what needs to be done in even in order to get there to maintain it and obviously i know what i need to do in order to get even leaner you know to that next level where you get like the vascularity of the abs but i realize there is a happy medium where you can still enjoy life and be flexible and eat things that you want to eat and not have to go crazy with cardio or training in order to like look good right if you want to take it to that next level and really drop the body fat to under 10 then more sacrifices are needed the training doesn't really change you're still in the gym challenge as heavy as you can do obviously you probably won't be at your strongest but it's more so just the additional movement and calorie burn that is required in order for you to get that drop in body fat.
1:07:34The hardest part is eating less. And it's still like, still need to keep the protein high, arguably you probably need to eat a little bit more protein. But that's when, like I did this early this year, like I did like a five-week shred where I really dialed in the nutrition. First few weeks were fine, looking good. But then I noticed towards the end, like I was... I was hungry at the end of the day. I was waking up in the middle of the night hungry. Yeah. And then you start to worry about it. You start to, you start to not look forward to it. Like, oh crap, I'm going to be hungry. Yeah. That's what happens.
1:08:07Yeah. It was like disrupting my sleep. And then I started to notice that I was losing a little bit of size. Strength was going down. Yeah. The pump wasn't quite there. And then I was like, well, how much longer am I going to like do this for? Like, it is cool to look leaner, but to be at the very leanest levels of body fat, it's, Life does just suck a little bit more. Yeah. And that's what I mean is in that moment where you are faced with, oh, this is actually starting, not just uncomfortable, but dreadful. Like you're dreading it a little bit. The hunger that's going to come. When you start to enter into that frame of mind, does it worry you at all?
1:08:50Or is that like a blink? For me, it's almost like a blinking light of, okay, hey, listen, look. it's not everything you can do it slowly don't necessarily try to do it all right now and take your time that's because because if you push through that too much this isn't a bodybuilding show yeah yeah bodybuilding show you got a show date you got to do it okay fine and that can help push you through but if you're just a person dieting trying to get lean and you're faced with that where is your line and how do you navigate that that that mental struggle that you are faced with like oh i'm gonna really you could potentially do damage mentally you can you can i think for most people who are just trying to get leaner and have abs i don't think there needs to be that level of suffering i think they just want they're too desperate to get quick results.
1:09:46And realistically, yeah, if you do starve yourself and you do, you're burning loads of calories every day, you will get to the point where you'll get lean. It tends to be so far disciplined. In order to stick to that. And most people don't. They fall, like, they just crack eventually. And then they end up binging and then they put the fat back on. You know, that's one of the things that I've realized is, you know, I've been lean and I've kind of bounced back sometimes. You know, not like crazy, but just enough to go like, ooh, I'm not that lean anymore. one of the things that I realized is that yes, you can physically take your body somewhere.
1:10:21Okay. Point B, but you have to, if you want to stay there at point B, you have to also take your mind with you from point A to point B with you. They've got to move together. If you physically make it and push yourself to point B and you're really lean now, but your mind is still living at point A, it's going to pull you back. That's just the way that it is. So that's why I think there are methods that people can use in terms of rate of fat loss and methods of eating. Like for me, that can help. Like I've been focusing on really high volume foods to get it because I just finished a cut, you know, over the course of the last eight weeks or so, 10 weeks, I think.
1:11:04And high volume foods really made it easy for me. Like my wife and I, we've been making a bunch of hamburgers, okay? Low calorie hamburgers and they're freaking amazing. i've seen them on the yeah the story yeah we're uh we're putting uh we're putting a cookbook together because they're i mean i eat the same thing every day yeah all the time so we repetitively have been making these same recipes and just perfecting them little by little and dude i i it's they are so good and i feel like i'm eating so much food and i'm dropping weight dude i'm almost like i'm i'm almost unhappy that i'm stopping my cut because i'm not having five hamburgers a night anymore you know what i mean like you can easily find meal or food combinations which you like to eat and then once you find those meals you like just vary it from time to time but they're the things you like to eat go enjoy it right exactly and there are things that you can do that make it easier like i was saying high volume foods things with a lot of fiber in it like those, they have keto bread, low calorie bread, you know, it says 60 calories for a burger bun on the back of the thing.
1:12:13And it might not be 60, maybe it's like 70 or 80 in actuality, but it's not 170 like a real burger bun is. So there are little things that you can do, you know, with extra lean ground beef, for example, you know, it's, it, it feels the same as far as the amount of room that it takes up in your stomach as a regular burger, but there's like half the calories and so focusing on things like that can just keep you sane because i think when you start pulling things out of your diet and you're you have a meal that's this freaking big you're looking at it and i'm like i'm depressed looking like that like i'm it's depressing just seeing this on my plate i'm already hungry and i haven't even yeah i see what i remember when i used to coach people online and they would show me what they eat i'm just like holy shit like no wonder you're struggling like if i had to eat what you were making for yourself like i would be literally depressed.
1:13:02Yeah. Like put a bit of effort into either making a good meal or just get it delivered to you. Yeah. Like, especially a lot of people now, like the earning a bit of money, they're doing all right for themselves. Then just get somebody else to make it. Yeah. Like you don't need to be making it for yourself if that's such a chore for you to do. Right. So yeah, when usually when I'm in Dubai, like everything's locked in. I know the meals, which I like to eat from the places which I like to get it from. um the training is the best it could possibly be because the gyms are amazing i'm training when i want to train and then especially when the weather's good i'm out and about and i'm just walking like the the walking is one of the best things that you can possibly oh my gosh yeah you know burn calories without it impacting recovery the only thing that's annoying is just the time it takes to do it but if you can multitask and do something else whilst you're walking then you know that's absolutely perfect absolutely i'm walking i'm walking every day too when i'm traveling the diet isn't as clean it's a little bit more of a struggle i think protein intake takes a hit but generally i would probably say i'm having one meal less so the meals are a little bit bigger but less frequent quality is not as good but because i'm just mentally distracted with all these things which are going on like i i'm not sat at home mindlessly eating i just you know i eat when i get the chance to eat and then it's like right okay we're on to do the next thing so there's many times when either i'm traveling or i'm on vacation where i end up getting leaner just because i'm a little bit more active and overall i'm eating fewer calories because i'm eating fewer meals but the size of the meals are bigger yeah so throughout the day it's like little light meals i'm just focusing on getting some protein and then usually on an evening you know i'll be with a partner or with crew eat whatever i want obviously don't take the piss with like desserts and stuff yeah i will eat whatever i want until i'm pretty full and that works fine yeah the training never stops like that's the thing when people travel like oh yeah well i to go to the gym for a week, I'm like, why?
1:15:21I love to go and explore different gyms when I'm traveling. In fact, I actually will book places and beforehand look at the gyms. I'm like, what's the quality of gyms like? And if I go, that's one of the reasons why I don't really go to these secluded remote places anymore because the equipment and the gyms just Not good. Yeah. There's nothing there. So I know for me that will actually reduce the overall experience because training is such a big part of my life. I like to go somewhere and know that there's going to be like some decent equipment nearby. And all the time now you can go to hotels, which they may be remote hotels, but they have like great gyms.
1:16:06Yeah. But if you're going, you know, touring around, I don't know, Philippines or Africa, especially Africa, you're probably not going to find some great gyms in Africa. And although I would like to, you know, get stuck into the local culture and see what it's like to maybe live with a, I don't know, a village or tribe, I think that'd be cool. But what the fuck am I going to do? I don't know, man. You better get good at handstand pushups. Not good, man. It's not good for maintaining that muscle mass for sure. There are ways, there's things you could do, but I don't know. I recommend air conditioned, like nice facility that you, that you, that you have at your fingertips, right next to your room in a normal hotel.
1:16:48Yeah. Yeah. Much better choice. There's a lot you can do. Yeah, dude. The, um, that, I think the biggest things for people generally is just building those little habits. Like you said, dude, walking is immensely important. Or at least for me, I just, I burn, I get up first thing in the morning. I just built it into my routine. I take my shirt off. I step outside and I just walk. I walk for like a mile and a half, you know, 150 calories, boom, done right there. Treadmill around the block. Yes. Phenomenal. Just little things. Oh, for me. Yeah. Oh, oh, I'm outside. Yeah. Yeah. Yeah. I'm, I'm just walking around outside just, you know, getting sun to start the day.
1:17:23It makes me feel amazing. Even if I get a lack of sleep, I feel great. I don't feel it, you know? Um, but, uh, walking beginning of the day and a couple other designated times, walk for 20 minutes in the morning, walk for 20 minutes after dinner and walk one more time before bed. That's, you know, 400, 500 extra calories a day just from walking. And, you know, you put in a podcast and just go or you take care of email, work, whatever. It's a nice little break for me. I use it as a little bit of a respite between my working sessions. You know, I work real hard and I take my break. So it's a walk for me and it makes life easier.
1:18:01Walking up to food is great. Oh, man. for digestion especially like on the evening if even if i'm like oh my god i'm overate a little bit just walking afterwards helps massively yeah yeah yeah for sure absolutely and um but yeah man it's uh it's just been it's been a process over this of these past people 17 years for you training that same for me it's just a process of learning these little things that you just add in one thing at a time. And it just builds into this big picture of fitness that you now live. And it's the same thing for me. You know, that's something that I think people need to understand is that, dude, you don't necessarily need to live exactly like me or exactly like you at first, because, you know, just you going on a walk is a victory, you know, for somebody who's just starting.
1:18:55And you don't have to start doing every single other thing that you or I do, because you're going to get overwhelmed. It's too much. It's way too much. It's not who you are yet. You need to sort of just build it gradually over time and then big things can happen. And this is the way that you got to live, man. For sure. Yeah. What do you say we, you saw this equipment. It's been looking at me. I feel like it's got my eyes on it. So I like that. Oh, dude. T-bar row. Oh, absolutely. I'm ready to use that. Let's do it. Sounds good, man. Where can people find you? My Instagram. everything is just davis.diley everything davis.diley on instagram youtube tiktok what's the new app going to be called it's going to be called my lift okay my lift and it's going to be out hopefully within the next month to two months nice yeah so probably when this is out thank you I appreciate it man thank you man looking forward to it
From the publisher
He explains how training less—but smarter—has led to bigger lifts, fewer injuries, and more consistency over time. It’s a refreshing, no-BS take on performance, discipline, and letting go of the grind-for-grind’s-sake mindset.
00:00 Introduction
01:00 Kicking off inside a $55,000 home gym setup
04:46 Planning and building a professional-grade home gym
07:15 How the pandemic reshaped fitness content and workout habits
08:10 Davis’ gym journey, football and a hunger for control
10:47 Discovering bodybuilding as an outlet for personal responsibility
14:17 How training helped avoid distractions and anchor discipline
16:18 Is fitness coaching too saturated for newcomers?
20:12 Navigating conflicting advice and finding trusted voices
22:32 Trimming the fat from training as an advanced lifter
25:36 Going all in on food, focus, and gym execution
28:00 Building and scaling your own fitness app the hard way
34:45 Davis’ unexpected viral moment sparks a new career path
38:58 Why content creation never gets easier, just more demanding
45:46 Crafting standout short-form videos with just a phone
49:13 Shifting from aesthetics to long-form content and longevity
51:00 Strongman days, extreme bulking, and chasing World’s Strongest Man
58:09 Narrowly avoiding steroids after a career-altering back injury
1:02:16 Staying lean, staying motivated, and the mental cost of shredding
1:09:35 Meals, volume, and why boring food is killing your cut
1:11:38 Travel routines, smart walking, and eating without spiralling
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