E123 - Maxims to Live a Rich(er) & More Productive Life In Your 20s & 30s | Mark Manson

0:00There are relationship skills and you need to build them. I used to run into this all the time back when I coached men. The most common client I would get would be like, free time number one New York Times bestselling author of The Subtle Art of Not Giving a F***, Mark Manson. When you're in your 20s, your whole life's in front of you. You just think everything is infinite possibility. Once you get to like 35, 40, you realize you're like, oh no, three years of work does not get you as much as you think it will. Every level that you're at, there's always going to be things that seem like great opportunities.

0:31these. Yeah, that's a lot of money. Yeah, that's going to feel really cool. And I'm going to get a lot of status for it. But I'm probably not going to be happy that I did it. So I should say no. There's some dreams which you had, you have to kind of let go. If you want to be world class at anything, you're not really going to have room for anything else for at least a decade. What do you have as an approach when it comes to creating your content, or maybe even writing the things that you want to write about? There's kind of two ways to come at it. I think about it. Now, before we jump into today's episode, I just want to mention that this podcast is brought to you by me and everything that I have built to help you guys level up.

1:09If you want to transform your physique, build muscle, lose body fat, build strength, then you have the Thirst app. This has everything inside that you could possibly need to get yourself in shape to hold yourself accountable as well. I also have the digital playbook, which is a step-by-step guide to help you guys build a following, monetize the following and also build a strong personal brand. And this is everything which I have done over the past nearly 10 years to allow myself to live a life of financial freedom and also geographical freedom. I can basically do whatever I want. Life is good.

1:38And I also have my newsletter, which has been revamped, where I'll share exclusive podcast insights, my raw thoughts on business, fitness and much, much more. So if you're interested about any of those, check out the description. You'll find the links to all of them. Let's get cracking with the episode. Mark, welcome to the show. I must say probably I'm not the type of person who buys loads of books, but I remember back in the day when that first hit the shelves, it was one which I bought and I definitely gifted it to a few people. Definitely an eye-catching one. So congrats on the success. How many copies you sold now?

2:15Oh, man. How do you keep a tally on that? You know, at a certain point, you just kind of stop caring and lose track. because like whether it's 15 million or 20 million it like it stops mattering but um yeah it's somewhere up there somewhere around that yeah i'm i'm curious to know did it ever get to the point where you're like literally sick of talking about the book

2:46um not really it's it's like I just see it as part of the job um it's it's like it's actually kind of a blend like the fact that we're sitting here it's it's almost 10 years since it came out it's actually nine and a few months like the fact that you're even asking me about a thing I did 10 years ago is like pretty amazing and remarkable so I I just try to remind myself that anytime I get a little bit annoyed i'm like i'm like wait a second you you did something notable enough that people are still asking you about it 10 years later uh that's that's pretty that's great like yeah most authors would kill to have this problem right now so um stop your crying when you when you originally released it did it did it hit the way you wanted it to hit as in were people actually getting the message or were they kind of taking it a different way and maybe doing things you're like hang on this is this is not what i fucking meant by this i wrote in the book well well it was funny because it it initially you know so i had a pretty i had a pretty big online audience when it came out and And so initially it hit the online audience and the online audience like knew who I was and got my whole thing.

4:13And so like that went over really well. And then it kind of it fell off the bestseller list for a couple of months. Like there was a like an incubation period before it blew up because I think that first batch of people needed time to read it and start recommending it. And so it wasn't until like that first holiday season that it started to take off. and and then that's when you started getting like all the stupid fucking questions of people being like so you must just never give a fuck ever about anything and i'm like you clearly did not get past page three so uh this uh this interview is probably gonna waste my time uh so there was there was a lot of that i did you know you you particularly run into that with like daytime tv you know it's like every jour every journalist you talk to is like not even open the book it's their producers handed them like three questions to ask you and and they're like the laziest most thoughtless questions that you could come up yeah yeah and with with the success it had and the aftermath of that i'm curious to know how you handled all these like shiny objects and all the attention and potential business ventures that you could have possibly gone down.

5:36Because even like with myself and my career, I've been making videos since like 2016. So 10 years making videos and the podcasting I've been doing for like three years. The more content you put out, the more people know you, the bigger your audience gets. There's just loads of people that come at you wanting to do deals or asking you to be a part of a project or a business. I'm curious to know how you navigated your way through all of that um kind of poorly uh well it's funny because so yeah that happens right like people start showing up and they want to do stuff with you a lot of times there's a contract with more money on it than you've ever seen before and you're like of course I'm going to sign that.

6:29Um, but then you quickly kind of get yourself in the trouble because you start committing yourself to a bunch of things that you, you thought like sounded exciting, but then once you're actually doing it, you're like, Oh, this sucks. This is, this is a grind. Um, and so I made that mistake a number of times and ended up kind of burning myself out. I think a lot of it really stemmed from two things. One is, you know, when your career takes off that fast, like I basically went from in 2015, I had a pretty popular blog and I was making, you know, maybe like low six figures and had like a pretty decent social media following.

7:18And then literally by 2017, 18 months later, I'm number one on like every bestseller list in the world. I have seven figure royalty checks showing up every few months. Everybody's calling my agent and blowing them up and asking, you know, can I do this? Can I show up in this? Can I make an appearance here? Hey, can you do this project? uh and so when when when the whiplash is like that intense there's definitely this scarcity mentality of like oh this may never this is my shot right like this is never gonna happen again so i should say yes to everything because for all i know this is like my 15 minutes and uh and i'm never gonna have these opportunities again and in hindsight i think that that was like generally speaking, anytime you, you make commitments or major decisions out of fear, like I think you're probably going to get screwed.

8:13Um, and that's, that's essentially what happened is, is that I ended up committing to myself to a bunch of things that I wasn't actually very excited about, or I didn't have the proper bandwidth to do it, uh, or the, the attention or energy to do it. Um, but I did it out of fear or like fear, like I guess FOMO and, um, and then paid the price for it. The other thing, like looking back, the other big takeaway I have from that is, um, you know, there's this, this concept of like learning to say no to things. Um, you know, it's like when you're early in your career and you're starting out, you, you kind of have to say yes to everything, but then as you become more successful, you have to learn how to turn things down and say no to things.

8:55What I didn't realize is that there's levels to that. So I felt like I got pretty good at that early in my career. Like I learned the things that I should turn down and say no to. But then this whole other wave of opportunities showed up. And I realized like, oh, you have to keep relearning that skill over and over. Because at every level that you're at, there's always going to be things that on their surface seem like great opportunities. these that your previous self from two years ago would have murdered somebody to have that opportunity, but it doesn't make sense for you anymore. And so you have to be very, very honest with yourself about that of like, yeah, that's a lot of money.

9:39Yeah, that's going to feel really cool and I'm going to get a lot of status for it, but like, I'm probably not going to be happy that I did it. So I should say no. Yeah. What kind of things would get you excited now? um you know now i'm i'm much more i think i'm a lot more clear-headed about what my business and my career actually is like i think for a long time i just got a little bit deluded and confused and thought i was an author um what i realized is that uh actually what my business is is i have I'm in the audience building business. I have an audience. I have distribution. And books are a really nice way to monetize having an audience.

10:31But they're not the only way. And actually, in the long run, they're not, they're probably like not the most efficient way. So these days, I'm much more interested in business ventures, investments, you know, partnerships just because it's like if i can be the distribution arm of a really successful company and then own a piece of that company like that's so much more long-term upside than like going and doing another book deal yeah or starting a business from scratch like i've clearly come close to starting a couple of things i'm like no this is i keep having to remind myself like what my life would look like if i had to put in that much work all over again so i'm kind of in a similar situation to you where i'm i'm also doing the distribution thing because you've got your videos are very good i think one of the reasons why they're so good is because that i don't you just uh you're very good on camera and i think it's just like you're just being 100 % authentic which i think in today's world is actually quite rare everyone there's a lot of people are trying to be somebody that they're not or they they see someone who's doing well on social media and they're like oh i'm gonna try and copy this person's style yeah you kind of read through it and it's like no this is this isn't right yeah it's funny like i feel like everybody is starting to sound the same because anything anything anybody does that goes viral now like 20 other people cop like everybody else copies it and so then what the net effect of that is that everybody online just sounds the same and um so one of the things that i've been thinking a lot about lately is uh what are ways that i can actually uh be less appealing

12:27like like what can i do that is suboptimal you know it's like most youtubers are like obsessing over their thumbnail in their first five seconds or whatever and i'm like okay well if everybody's doing that then everybody's gonna sound the same so like what can i do that's suboptimal that's actually gonna people are gonna remember they're gonna be like oh okay this guy's different you know um i think that that's like something i've been asking myself a lot this year yeah and you are you you're 41 now yes yeah so i'm 35 and i'm i'm curious to know i'm gonna to treat you like you're my older brother and I'm asking you for some guidance.

13:07So when you look back at your thirties, I know you've made videos about this, but is for someone like me who is in the middle of their thirties, is there any pieces of advice that particularly stick out to you? Do you think I should, I should absorb and implement? Well, it's funny because the biggest thing for me was like to finally get take my health seriously but just from looking at you i don't that does not seem to be a problem for you uh but for me it was like a lot of my bad lifestyle habits started to catch up to me in my 30s and i had to like kind of wake up and be like all right dude you're not 22 anymore you you can't drink on a tuesday night like that's just this is not this is not sustainable um waking up with the the Red Bulls and the Reese's Cups.

14:02Hell yeah, man. Hell yeah. Hell yeah. Um, I mean, I would say like, I feel like the, the 20, your twenties is where you, where you learn about yourself, like where you figure out who you are, what you like, what you don't like, what type of people you get on well with, which, what type of people you can't stand. I feel like your thirties is really about, that's where you start thinking about legacy it's where you start thinking about like okay what am i doing with my life like what am i building that is going to be sustained for decades right like what am i what am i doing that's that my 60 year old self is going to look back on and be like yeah i'm glad i did that right um and i think it's a it's a hard question for people to answer but i i do think that's the thing that starts hitting you around yeah mid to late 30s um like you kind of you're done fucking around you know you you've like you've realized that a lot of the stuff that was like really fun and exciting when you were younger is like there's not there's not a lot of there there and so you're you you become more interested in like okay what is what can i do that's like something of substance and something that's gonna like really persist for a long time that I can hang my hat on and be proud of a decade from now or two decades from now.

15:28That's what I would say. And I would say if you're not thinking about that, that's like probably what you should be thinking about. Yeah. Yeah. I think it became apparent to me, especially in the past few years, just, I don't know, just the importance of being useful. And then if you are in a fortunate position where you've built an audience, it's almost like you've got a duty to kind of be a semi-decent role model at least yeah especially you know a lot of people who do get success or they get a lot of money they they're not necessarily humble about it and you know they they like to show off and they're flashy and they brag I mean I see a lot of that being here in Dubai and that's not really the type of message which I want to be giving off um and then on top of that there's the whole family kids conversation and debate because there's uh there's certainly no shortage of choice here but i don't think i'm in a position just yet where i want to have kids but i do eventually yeah yeah and i i think that's the age where you start taking that seriously as like a consideration right like you're probably not chasing every random hot blonde you see walking down the street.

16:43You're thinking harder about like... You're like, whoa, whoa, whoa, whoa, whoa, whoa. Let me tell you something about me. But I imagine, I would hope, once you're in your 30s, you're just thinking harder about stuff. You're like, is this going to... I mean, I started to notice that by... I met my wife right before I turned 30, but by the time I met her, I was already kind of thinking, a lot of the women I was meeting, I was like, is this going to last for more in a couple of weeks? Because if not, I'm busy, man. I got shit to do.

17:26I think you mentioned as well, especially in your 30s, you highlighted just the importance of your time and how much you value your time yeah and you know i have sometimes found myself where you could just keep going through the cycle of going on dates and then you're just repeating yourself and telling your story again and again and again and you're like wow i've just fucking wasted a whole evening here sometimes you might not even get laid you're like what the hell was this for yeah yeah it is yeah there's something about when i when i think back to like you know when I was 20, 25 or something.

18:03And like now I think the biggest thing is just, I, as you get older, you have a real appreciation of how little time you have. You know, I think when you're in your twenties, you just, you think your whole life's in front of you. You just think everything is infinite possibility. Once you get to like 35, 40, you realize you're like, oh no, like 10 years goes by fast or three years of work like does not get you as much as you think it will and so you start at least for me like I start taking time much more seriously yeah I think you mentioned as well you you kind of have to come to the harsh reality where there's some dreams which you had in your youth when you were you know growing up that you you have to kind of let go you know yes you can't necessarily chase every dream you're gonna have to cut a few of them and maybe try and focus on just the one or at least the one which is most important to you yeah yeah and i think a lot of that again is when you're young you don't really have a conception of like how hard it is to accomplish certain things and you know i for me definitely like in my mind, I had some like delusional assumptions of like, okay, I think I'll do this internet business thing for a few years.

19:28And then once that's going well, then I'll start my music career, you know, and then, and then, and then I'm going to go travel the world for a couple of years. And, uh, and then you, you know, you get, you get a year or two down the path of the first thing and you realize like, oh no, this is like a 10 or 20 year project. And, and if you want to do it exceptionally well. Like if you want to be world class at anything, you're not really going to have room for anything else for at least a decade. So, so you have to be like very careful with what you choose to pursue. Yeah. What was the hardest things that you had to kind of give up?

20:09You know, I really held on to, so when I was young, I wanted to be a musician. I actually went to music school and um and even after i dropped out of music school and just went to like a normal uni um i still in the back of my head i was like you know i'm gonna do this music thing at some point and it was funny because when i discovered tim ferris's for our work week and the whole reason i started writing online and building an audience online is i just wanted to make passive income so that i could like go do music but then building that passive income essentially required me to work 12 hours a day, seven days a week for like four years straight.

20:51So I never touched music, you know, that entire time. And the 400 hour work week. Exactly. I had a good friend back then who used to joke. He was like, yeah, passive income's great. You make money while you work 16 hours a day so you can make money while you sleep. and uh that that like that tracked uh in my experience but by the time i got to the other side of that i was like a i don't i don't have time for music b i haven't really played in five years so i don't i kind of don't care anymore uh and then see i've actually gotten really good at some of this other stuff like i was really in by that point i was really into writing and got really into marketing and um and i was like i should i'm like pretty good at this i should just keep going with this instead so um you can actually see the there's a sad guitar in the corner that that has not been not been touched in probably at least a year um and it's it's actually the last one i own i'd still i can't bring myself to get rid of all of my guitars yeah it looks good they're nice ornaments yeah yeah they do look good yeah I always think that myself I wonder what my the path of my life could have gone down if I'd chosen different careers because I at one point thought I was going to be a producer like a DJ because I was introduced to house music when I was 16 I was like well this is amazing so I'm gonna be a DJ and then I think I looked into first of all the lifestyle of a DJ and I

22:42the late nights, the environment. And then I was like, I actually have no idea if I have any creativity to actually produce a beat. So I was like, maybe I was going to do something else instead. Yeah, yeah. It's funny too, because, you know, after I became, after my books blew up, I started meeting a lot of professional musicians. Like, I still love music. It's still kind of like my first, my first love creatively. and I ended up meeting a lot of musicians like professional music like a lot of guys that I was a fan of turned out to be a fan of my books so like I connected with them and you know got to go to their shows and hang out backstage and meet them and became friends with a few of them and it's funny because after meeting all them I I'm like I'm so glad I quit music because This industry, it is so, so brutal, so harsh.

23:39And you really, I mean, any creative industry, you really have to love what you do. You have to be kind of okay not making money to really do it. But music in particular, I mean, it's just, it is such a grind both physically in terms of the travel, like you mentioned, but also in terms of practicing, recording. And then, and then like none of those guys make money, which is, or most of them don't make money. Like, unless you're like David Guetta or Taylor Swift, like you're probably not making much money. So, um, it's, I look at that. I'm like, okay, I'm actually really glad I quit. yeah and then even if you do do well you a lot of the times you get signed to a label and then they take a chunk of your money and then they just start giving you orders and what you need to do and then you're just their little bitch at the end of the day unless you have your own label and then on top of that you got to be you got to somehow maintain relevancy and be cool for an extended period of time which is difficult because like trends like they come and go and it's almost it's impossible to predict what is going to be cool what's not cool and then you can just start beating yourself up if for whatever reason you're just not that popular thing anymore yeah yeah same thing goes for even like social media as well like i've seen people come and go you know at one point they used to be like the top youtubers you know they get loads of engagement loads of views and then for whatever reason they just kind of lose relevancy i don't know if that's because they're either their content gets extremely repetitive or maybe they they kind of grow out of it a little bit and you know they don't evolve yeah i mean it it's always hard to know if you're writing a trend or not uh like is is this permanent or is it a is it just like the latest fad and And you don't really know until you're, I think, on the other side.

25:49But it's, I think it's, it's like, it's interesting. I moved to LA a few years ago. And when I moved out here, I met a number of like younger YouTubers and like one of the things that I, a lot of TikTokers as well. And, you know, one of the things I tell them is I'm like, you know, would your audience follow you to another format or another platform um because if they wouldn't then like they might not actually be there for you they might be there because you're like riding a wave that has nothing to do with you yeah what what do you have as an approach when it comes to creating your content or maybe even writing the things that you want to write about how do you approach that uh i mean there's two there's kind of two ways to come at it i i think about it i always i i think about content creation as like a venn diagram right so there's like one circle is all the stuff that i'm excited about and interested in and then the other circle is all the stuff that the audience is excited about and interested in and then i just look for that where the overlap of those two circles is and so i'd say step one is just kind of finding that and then once i feel like i have a topic or a concept that um fits in both of the like i'm excited about and i think the audience is going to be excited about um you know then i i start working from there but it's hard like i i would say too like i occasionally like every couple months I will allow myself to just make something purely for the joy and satisfaction of making it, even though I know 90 % of my audience isn't going to care.

27:47They're not even going to see it because of the algorithm. Just because I feel like that keeps you sane and happy as a content creator. I think it's extremely important to manage your own emotional satisfaction and inspiration um because that's the engine that drives everything so if i ever start feeling like this is becoming a day job uh i'll give myself one of those just to stay sane yeah it's funny because what i i grew from purely making fitness content and then that took off and i was doing that for a few years but then i got so bored of talking about the same thing over and over again because I felt like I'd said everything I needed to say.

28:32I'd like, if you've watched all my videos, you still don't know how to get in shape, then you're basically fucked because I said everything that I could say. So I just wanted to do something for me. So this is when I had a bit of money, a bit more free time because I stopped coaching people. So then I just wanted to travel the world. And I was like, well, to make myself feel less guilty, I'm just going to document it and make a video. And at least like, I feel like I've created something and people can watch something. And the transition period was difficult for people to accept, but then it got to the point where people actually started really enjoying it and I started to bring in a new audience.

29:07So I would just go to the places I wanted to go to or I'd never been to before and I would document it. I taught myself to be an entertainer instead of just an educator. But then there was always the element of training and eating so people could see how I would eat, how I would train in different environments. and so that was something that became more enjoyable for me but the only problem especially now is as you get older you get into your 30s you realize that how valuable your time is to go and do those pretty high production travel vlogs they take days sometimes it might take a whole week to put together a really good video and i was like this yeah as much as i'm enjoying this this is not the best use of my time just to get like this this one piece of content done but now every now and then i'll just i'll do it because i enjoy it and i think people do appreciate it especially if i go somewhere a little bit funky that they've not really seen before so they just live vicariously through me yeah i i've been down that same path with video content like it's i love making these kind of elaborate travel videos with like really interesting backstories and doing all this research on a place and but yeah they just don't perform any better than me sitting at a desk talking for 15 minutes so it's it's like it's impossible from a business point of view it's like absolutely impossible to justify making them but yeah yeah i'd say like once once or twice a year i i like i do one both for me and the team like it's just we love it it's exciting it feels really nice um you know it's it's the old there's a saying in hollywood you one for them one for you you know it's like these old hollywood stars used to do you know it's like tom cruise they want tom cruise to do another mission impossible or whatever and they're gonna make a bajillion dollars doing it but tom cruise has this little pet project that's definitely not gonna make any money so they would negotiate contracts where it's like okay i'll do your mission impossible movie but then you have to fund this like little art project that i'm really excited about that's gonna lose millions of dollars and that will be part of the deal and it's like i'll do one for you and then we do one for me and uh i i think there's a lot of wisdom in that like it it it makes a lot of sense yeah i guess for you the the stuff that really helps is the the self-development stuff and the self-help stuff what it would you think is is the overall self-help scene like at the moment um well it's funny because i definitely relate to what you said at a certain, I mean, personal development, I think, is definitely a little bit more complicated than fitness.

32:08But like at a certain point, I definitely, I hit a point, you know, a number of years ago where I'm like, I kind of don't feel like I have anything new to say. I'm just finding new ways to say the old thing. I think the thing that's different, though, is that people, the personal development messages that resonate with people are very different from person to person, right? So the same message that lands with a 25 year old guy, um, is probably like the packaging of that message is probably going to be very different than the messaging that lands with like a 45 year old woman. And so what I've kind of, what I've recently found is I've found a lot of creative satisfaction in just playing with that packaging and like really thinking about, hey, how can this reach like a new group of people or how can I phrase this in a way that like is really going to land for a certain type of audience or whatever.

33:13And I would say that that's just kind of the way personal development's going right now. Like it's such a crowded space and there's so many people doing it that it is getting extremely targeted towards specific demographics. Like all the big people, like I'm a little bit of an anomaly in my space in that like my audience is pretty broad. You know, it's like almost 50-50 men and women, there's older people, younger people, um like that's that's a little bit unheard of these days like generally anybody with a giant audience and personal development uh you know like chris williamson's audience is like probably i would guess 80 90 younger men somebody like mel robbins that's probably 80 90 middle-aged women like everybody kind of has their like specific avatar that they're appealing to um and Yeah, mine's like, mine's 91 % men.

34:19There you go. Yeah, it's, which honestly is like probably more efficient. Because I just think different, this day and age, different people take the message differently. Or like they hear the message differently. What I find super interesting though is that those two demographics that I just mentioned, like self-help is exploding specifically. specifically in those two demographics. So middle-aged women are like coming to personal growth stuff, self-help stuff in like droves, and Gen Z men are coming in droves. And you don't see nearly as many Gen Z women. You don't see nearly as many middle-aged men, which I find that very interesting and fascinating.

35:12i feel like that probably that's there's probably something there it says something about our culture that those are the two demographics that are showing up in massive numbers i don't know what that says but it is interesting maybe because like the younger women have maybe got it easier like especially if you're if you're a beautiful young woman like you don't really need to be going on youtube looking for self-help videos because you're probably live in a pretty good life and you get everything you want but maybe when you get older it's like oh okay like i can't really rely on my looks anymore i should probably start looking deeper everything's going on the same thing with with men maybe just the the wisdom as they get older they feel as though they they've learned a fair few things or they just literally just don't give a fuck anymore yeah my my working theory from like on each of those from what i've observed and like the people i've talked to i think with the middle-aged women it's actually a very interesting situation and that because it's if you think about women in their 40s and late 30s it's primarily millennial women, right?

36:35And millennial women were, like that was the generation of women that grew up being told that they could have everything. They could have the amazing career. They could be an amazing mom. They could achieve all their dreams, right? It's like, you can have it all. They're the daughters of the feminist movement. And I think what happened is that, or at least what I see personally, is that most of these women, now they're 40 or whatever, and they are realizing that like, like basically none of them got to have it all, right? Because life is full of fucking trade-offs and everything, like as we talked about earlier, everything is really hard.

37:16And to do anything well, you're gonna have to give up a lot of other stuff. And so what I personally see a lot is you either have a lot of women who have great careers, but they didn't end up with the family that they wanted or the husband that they wanted. And they're very angry and confused and lost. Or maybe they're a great mom, but they gave up a career that they loved. They gave up a lot of potential or opportunities that they regret giving up or wonder, what if I had taken those? And so they really struggle with that as well. I think on the younger men's side, I think it's a little bit of an easier explanation, which is like, this is the generation of men, uh, that grew up with me too, that grew up with, uh, all the woke bullshit.

38:07And, you know, we're basically told from puberty on that, like all of their impulses and desires were destructive and to were punished for ever kind of expressing themselves or what they wanted. Um, and it makes complete sense to me that they all went online and looked for role models and uh men older than them to like guide them and offer insight and talk to them like very honestly about being a man and and all that so the young men thing i feel like is a little bit more cut and dry and i think it's it's probably it's more of a result of a failure of our culture to like reach those young men um whereas the middle-aged woman thing i think is is a bit more complicated and and like uh i don't know what the word is um just like shit what's the word i'm looking for it's a it's it's a it's a bit more complicated and it's also like it's not as cut and dry right like because it's every every woman in that cohort probably has something different that she wanted for herself or believed for herself, but like it didn't really happen.

39:27And like the disappointments are going to be very different across them. We'll get back to the podcast in a second, but first of all, I want to say a massive shout out to Bionic. I have been using their supplements for the past four years. I never knew what supplements I needed to take. I'd always go into the pharmacy and buy a load of random bottles and end up popping pills all day every day not having a clue if i was consuming the vitamins which i should be consuming at all but bionic came to save the day they are a tailor made supplement company that will put together your own specific formula based on your activity your gender i have bionic pro where i get the blood test done every three to four months and based on that blood test i get my own personalized formula for those people who don't want to do a blood tests or don't have access to that, then you can go with Bionic Go, where you just have to fill in a short questionnaire.

40:20And based on that questionnaire, you will get your tailored supplements with a surprisingly high degree of accuracy. So stop the guesswork, sign up to Bionic, and ensure that you remove those deficiencies and build up your immune system. I've, I speak to a few people in their, their late teens or their twenties, they might come up to me and they say a few words and their life is that like so dialed in they're like the sleep is on point they're not drinking they're not doing any partying like they're fully on their business and career which is great but then i'm almost thinking like don't forget to have a bit of fun and be yeah a bit of an idiot from time to time go and do the stupid stuff because you only really get one opportunity to do that or at least if you are going to do it do it when you're young because I've seen, I've done my fair chef stupid shit.

41:12I will continue to every now and then just less often. I like to have a little blowout. But if these people, these young kids, the guys in particular, don't find the time to have a bit of fun and make those memories, then they either miss out on it completely or they end up just going wild mid-30s or even mid-40s. And the problem is that maybe they've been really successful with business and they they have an unlimited amount of money so when they do go hard and they party and go crazy it's just like they can do everything yeah there's no guardrails yeah i it is it is it is really interesting that this generation is like drinking less partying less having sex less uh you know on the one hand yeah, I have mixed feelings about it as well.