In short
Episode topic: Cole Hastings discusses how modern incentives and technology shape behavior—arguing that declining literacy, social-media escapism, and “hustle” culture weaken integrity, empathy, and relationships. He also connects these ideas to male loneliness, friendship maintenance, dating advice, and personal growth (e.g., learning to sit with yourself, delayed gratification, and building a life outside scrolling).
Guest (Cole Hastings) background
A self-development/content creator known for fitness-adjacent messaging and long-term training experience (claims 18 years training, coaching thousands). He runs the Thirst app (fitness programs + meal plans) and has interviewed many figures on his podcast/vlogs.
Key claims
- About 54% of US adults are below a sixth-grade reading level; literacy underpins civic engagement, critical thinking, and poverty escape.
- Social media/phones enable escapism; people scroll to avoid uncomfortable self-confrontation, not boredom.
- Incentives reward profit over morals; influencers promote “bullshit” if it pays.
- Men may appear less lonely because stimulation numbs loneliness and men struggle to discuss it.
- Friendship benefits rise with at least ~four close friends; group activities help adults meet people.
Notable examples
- Crypto/NFT influencer promotions leading to widespread losses.
- “Color is your Bugatti” collaboration controversy with Andrew Tate; timing reduced backlash for Hastings.
- Meetup.com as a practical way to find new friends via shared interests.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOThe Struggles of Self-Acceptance
0:18 to 1:03
Discussion on trauma and self-judgment in personal growth.
“A lot of people have some sort of trauma that they've gone through and they're sabotaging either their career or their relationship.”
Exploring Literacy Concerns
2:02 to 2:59
Cole discusses the alarming state of literacy in America.
“I really appreciate you reaching out to me.”
The Impact of Modern Culture on Literacy
2:59 to 5:14
How modern entertainment and technology affect reading comprehension.
“So what's most pressing for the future that should be addressed?”
America's Unique Cultural Issues
5:14 to 7:26
Exploring the exacerbation of global issues in American culture.
“And you can make a lot of arguments for why these might not be the best at judging whether someone has a high intellectual capability.”
The Ethics of Wealth and Influence
7:26 to 10:56
Discussion on the ethics of wealth accumulation and influencer culture.
“And it seems to me as though fewer and fewer people seem to care about how they're making the money.”
Reputation and Consequences in Social Media
10:56 to 13:10
Impact of reputation on long-term success in social media.
“Yeah, I think there was probably a point in time, I feel like it was a couple of years ago where it peaked, where you had, I mean, people call them scammers.”
Navigating Controversies with Influencer Associations
13:10 to 14:00
Cole discusses his connections with controversial figures.
“is your bugatti clip comes from one of your vlogs is that right yeah yeah so did that impact your brand in any negative way?”
Navigating Controversy in Podcasting
14:00 to 16:17
Explore the challenges of interviewing controversial figures and the associated risks.
“Now, where the issue had come was when I think I did, the fourth person on my podcast was Tristan.”
The Evolution of Social Media Usage
16:17 to 20:37
Learn about the changes in social media's impact on personal lives and society.
The Illusion of Social Media Lifestyles
20:37 to 24:43
Understand the disconnect between social media portrayals and real-life experiences.
“It's a great quote from the Social Network movie by, well, directed by David Fincher.”
Show all 34 chapters
Escapism and Social Media Addiction
24:43 to 28:00
Delve into the psychology behind social media use and its effects on happiness.
“And we get into like social media addiction here.”
The Impact of Boredom and Escapism
28:00 to 29:23
Exploring how modern escapism affects individuals' happiness and self-acceptance.
“So, yeah, I do think I think most people scroll for hours on end, not just because, oh, there's nothing to do.”
The Importance of Solitude for Growth
29:24 to 31:29
Discussing how solitude can lead to personal reflection and career advancements.
“So I don't think that boredom is usually the problem.”
Navigating Loneliness and Male Friendships
31:30 to 35:01
Examining the challenges men face in forming friendships and the impact of loneliness.
“But at the same time though, it can be, I noticed this as well because I've never been in that situation before.”
The Role of Close Friends in Well-Being
35:02 to 40:48
Understanding the necessity of having close friends for better life quality and mental health.
“I feel like I need to go out and interact with people.”
The Benefits of Sharing and Listening
40:49 to 42:02
Highlighting the positive effects of sharing feelings with friends, even without advice.
“to being lonely so So I believe, and I don't know how you would even like clearly define a close friend to everyone.”
The Benefits of Sharing Emotional Burdens
42:02 to 42:56
Exploring the importance of sharing feelings and seeking support from others.
Finding the Right Friendship Groups
44:00 to 46:46
Advice on how to find new friends and build supportive networks.
“Yeah, that's a tough transitionary period when you're becoming someone new and it feels like the friends you once had, they don't really want to go down that same path or they're just growing at a different pace.”
Navigating Dating and Relationships
46:46 to 48:46
Discussing the challenges of dating and the importance of meeting in person.
Understanding Modern Relationship Advice
48:46 to 55:41
Critique of the quality of relationship advice circulating on social media.
The Journey to Self-Confidence
55:41 to 56:01
Emphasizing the importance of self-acceptance and personal growth over time.
Embracing Failure and Self-Improvement
56:01 to 58:07
Learn how embracing failure can lead to personal growth and self-acceptance.
The Dangers of Looks Maxing
58:08 to 1:00:54
Understand the pitfalls of becoming overly obsessed with physical appearance.
Self-Love vs. Self-Hatred
1:00:55 to 1:03:02
Discuss the importance of self-love beyond physical appearance improvements.
“the fact of the matter is, yes, looks are incredibly important.”
The Illusion of Ideal Looks
1:03:03 to 1:06:05
Explore how societal standards of attractiveness can be misleading and detrimental.
“Like it's like the giga chad meme, dude.”
Experiences with Veganism
1:06:06 to 1:10:07
Hear about the personal journey and challenges faced while following a vegan diet.
“I was curious to ask you about your experience being vegan.”
Navigating Veganism and Protein Challenges
1:10:07 to 1:12:05
Learn about the challenges of a vegan diet and the importance of protein sources.
“Because I've had some absolutely delicious vegan meals.”
Conflicting Opinions on Diet and Health
1:12:05 to 1:14:57
Explore differing expert opinions on diet, protein intake, and wellness.
“experience, but it was one of those things where, you know, if you're going to do it properly, you just, you need to be educated.”
The Importance of Intuition in Eating
1:14:57 to 1:19:07
Discover how to listen to your body and the subjective nature of diet.
“yourself from that stuff a little bit and just focus on eating whole foods yeah yeah with with what I've done is I'm quite open-minded.”
Understanding Shadow Work and Emotions
1:19:07 to 1:24:01
Learn about shadow work and how to integrate repressed emotions healthily.
“Like, how do you, how do you not know those things?”
Integrating Negative Emotions for Personal Growth
1:24:01 to 1:27:18
Learn why embracing negative emotions is essential for happiness and self-discovery.
“of your shadow self as like a separate being, a separate entity standing in front of you, and you kind of just put your arm around it and be like, we're homies now.”
The Importance of Therapy for Men
1:27:19 to 1:29:15
Explore the stigma around therapy for men and its impact on personal development.
The Power of Fiction in Learning
1:29:16 to 1:33:34
Discover how fiction can teach valuable life lessons and enhance self-understanding.
“in such a way in their past that it guides almost all of their actions in the present without them even realizing it.”
Exploring the Themes of 'Echoes Across Infinity'
1:33:35 to 1:35:57
Dive into the plot and themes of Cole's debut novel and its relevance to personal growth.
“They've been huge hits just from young guys who have been YouTubers.”
Transcript
Automatic transcript. May contain errors.0:00The people who are the most wealthy, what are they doing? What are they promoting? How are they conducting their lives? The models of that in modern society are pretty fucking bad.
0:10Cole Hastings:You might know him for what he's shared around self-development and growth. Cole Hastings. Okay, let's check it out. If you don't enjoy your life and your own company, there's something within you that you can't fully accept that you might be trying to run from. A lot of people have some sort of trauma that they've gone through and they're sabotaging either their career or their relationship. Really ask yourself, like, what qualities do other people have that I heavily judge that I have in some way? Look at those parts of yourself. Then it stops harming your life. It stops expressing itself in ways that do damage to yourself and others.
0:46Do you think there's guys taking it a little bit too far with the look maxing and just get overly obsessed with looking a particular way? You should be trying to be more attractive. You should be taking care of yourself. But you have to be careful that... Just a quick one, guys. We have an offer running on the Thirst app right now. And for those who don't know, this is an app which I built to give you everything that you could possibly need in order to get yourself in shape. This is everything which I've learned over the past 18 years of training, speaking to all of the experts and coaching thousands of clients.
1:21Since the launch of the app, we've helped over 100 ,000 people to get one step closer to achieving their goals. So those people no longer were wasting time in the gym trying to figure out what exercises they should be doing, how many reps, how many sets, when they should rest, what meal plan they should be following that's going to be best suited for them. No more of that. You can get access to over hundreds of programs to help you build strength, power and size along with meal plans to help you build muscle, lose fat and optimize your health and well-being whilst also allowing you to have some degree of flexibility in your life.
1:52So now's the time to get in shape, make it easier for yourself with a system that actually works with minimal input and the absolute maximum output. Let's get into the video. Cole Hastings, welcome to the podcast. Thank you for having me, man. I really appreciate you reaching out to me. I'm excited to get into the talk. Nice. I think it'll be good. It'll be nice conversation between two fellow content creators in a similar space but like different space I think you're very much more into the self-help and covering all sorts of different topics whereas I'm kind of known for the fitness stuff but obviously one of the perks of doing the podcast is I get to speak to loads of different people doing loads of different things and I get to speak to somebody like you so first of all I'm curious to know out of all the videos which you've made over the past nine years.
2:47Out of all those different topics that you have tackled and talked about, which one do you feel is the most concerning for you right now? The most concerning? So what's most pressing for the future that should be addressed? yeah uh probably when i speak about literacy which i've made quite a few videos on now um it's pretty concerning that about 54 of adults in america have below a sixth grade reading level uh the way that they calculate this obviously these people can read and write but comprehension is where it starts to take a decline. And when you really understand how much literacy matters in regards to everyone's future, really, the amount of civic engagement people are involved in, their likelihood to escape poverty, their ability to think critically and have open-minded conversations and actually just cooperate with other people in society.
4:07When the literacy starts declining, all of these other things start declining. So it's not talked about a lot, but literacy really is at the foundation of everything we do in modern society. And when that starts to crumble because of modern entertainment, mostly what's going on with our phones, and you'd think that would increase our literacy levels because people are technically reading more than ever online, then I start to seriously worry about people's ability to simply just relate to each other and feel empathy towards one another and see other humans as fellow humans and to the point where we can actually solve the problems that are plaguing the modern world right now.
5:00Yeah. Do you think this is something which is getting worse? Or has this always been pretty terrible for a while? The data shows that it has been getting worse. Most of the data does come from these reading and mathematics standardized tests. And you can make a lot of arguments for why these might not be the best at judging whether someone has a high intellectual capability. but they come from usually younger people. And I mean, obviously younger people are the future. And when we see those scores at a decline, a declining trend, then it suggests that it's, it might continue. And especially if these things that I brought up about the modern world, if they continue to dominate our lives, And now with the involvement, the introduction of chatbots and LLMs, it would be hard to say that it's not going to get worse.
6:14Yeah. Yeah. Is this something which is noticeably an issue for the USA or is it worldwide? I think everything, most issues in the world are exacerbated in the USA due to our culture and us wanting to be the best. And when we want to be the best, we want to, we tend to focus on the things that generate the most income only and not necessarily the integrity or the morals behind them. And so when you have a society like that, I think naturally, I think, you know, all of the general problems of the world mostly are exacerbated in America. But also it could be that because America, you know, everybody talks about it and there's so many genuinely interested people here, we might just be collecting more data than most countries.
7:20I'm not entirely sure. but I would have to say it's probably a mix of both. Yeah. It's funny you say that because one thing I noticed every time I go to America or I speak to Americans, they do have this almost infectious, like entrepreneurial hustle culture where it is very much about, okay, let's do business. Let's make money. What's the profit margin, all of this. And that's cool and everything, but it does get to the point where it's like, okay, when does it end like how much money is enough money and i see this with a lot of people who have become successful and then it's just like they're already on to the next hundred million or they want to reach a billion it's like okay like is is there nothing else important to you in life and as you mentioned and this is something which i've i've spoken to a few people about this before it's the the methodology as to how they're getting their money like the the ethics involved with how they've, they are earning.
8:17And it seems to me as though fewer and fewer people seem to care about how they're making the money. They just, they just want money by any means necessary. And that for me is quite concerning. Absolutely. Yeah. Um, I always come back to incentives. When a society incentivizes you to act a certain way, when it gives you what you want, what most young people want, which is usually financial stability when you're young. I mean, this is what people tell you to achieve over everything else first. And the modern world pushes you to think that way. And it's not illogical to think that way at all. but when you do think this way you are simply thinking about how can i get there as fast as possible and what what am i consuming right now considering the people who are the most wealthy like what are they doing what are they promoting how are they conducting their lives and the models of that in modern society are pretty fucking bad in my opinion.
9:37A lot of the most famous influencers and stuff, they don't really care about the integrity or the morals. They'll promote whatever as long as it makes them a bunch of money. I mean, we saw this with crypto when it was super popular with the NFTs and people losing thousands and thousands of dollars because they just trusted these influencers. So when people see like oh, everybody else is doing this. The most famous wealthy people, they don't really give a shit about promoting something that actually positively impacts people's lives. Of course, young people are going to then think, well, why wouldn't I do this too?
10:20So if we create a society that incentivizes people to abandon their morals, and we don't the incentives for being someone with integrity comes with less advantages and less of the outcome that you want out of life most people want well then it makes sense that more people would gravitate towards promoting bullshit towards uh you know just being a genuinely not as a great person. Yeah, I think there was probably a point in time, I feel like it was a couple of years ago where it peaked, where you had, I mean, people call them scammers. I don't know if they were all scammers because I mean, at the end of the day, a lot of the core sellers, as it were, there was value in the courses, but probably not as much value as you had hoped there would be after paying thousands of dollars and maybe you're not getting as much attention or coaching or one-to-one coaching that you'd expected to get but i think it has been interesting to see how things have turned out a couple years later particularly now where a lot of them are now getting exposed where the truth is coming out of what it is that they've done there have been people who have come forward who have obviously been part of the course or of signed up for something and they haven't received the thing that they were promised to get and i think this people are still there's still people out there who are kind of falling for it a little bit but i feel like largely that era when it was at its peak has passed a little bit and i think those influencers won't be naming names um it has been quite damaging for their reputation for sure and i think for me like the most important thing for me is the reputation you have and when you lose your reputation like it's very very hard to get it back because those people are always going to remember that thing that you did and it's a stain that you just cannot remove so like from my experience of being kind of very much i don't know on the scene of social media for the past 10 years there's been many opportunities that have come my way and i've said no because of the either i don't i'm not comfortable with it or i feel as though for sure at some point this is going to come to bite me in the ass and um i'm glad i've kind of stuck to my guns because in reality it's kind of like the delayed gratification you say no to these shiny objects and potentially profitable things that could yeah make you a lot of money in the short run but later down the line it's going to be damaging for the brand and the reputation and then you know you're fucked in many ways yeah you know i'm interested to ask you this because the infamous what color is your bugatti clip comes from one of your vlogs is that right yeah yeah so did that impact your brand in any negative way?
13:29Like, do people think of you as being connected to Andrew Tate? To begin with, yes. But I think looking back at it, that was probably a good thing. Because this was before any of the negativity. I mean, of course, he'd said some bad things. But this is before he'd gone to jail and before any of the accusations were made against him. So I just look like an innocent guy who's doing a collaboration with an entertaining person. So when all of this comes out, which is, I can't remember when exactly it comes out, like months later or a year later, people are aware that I've done something with him, but they know that I've made that choice before I've been made aware of these new accusations.
14:18Now, where the issue had come was when I think I did, the fourth person on my podcast was Tristan. so he was i think i was the first person to interview him and that one did like crazy numbers but very shortly after that i think a month or so afterwards they got arrested and then a lot of people started dming me commenting on the video saying like oh so nice of you to platform human traffickers and i was just like oh here we go so um at that point in time it was a little bit concerning but it wasn't it wasn't too bad because i was i was aware of the situation and then after that i was kind of be careful to not kind of get too close you know what i mean because there was a lot of people who had done stuff with him in the past and they were constantly continuing to collaborate or do things or um push whatever it was that they were pushing so yeah I think it was funny because that video ended up racking up 10 million views and I think I got like almost 80 ,000 nearly 100 ,000 subscribers from that so for me it opened up a huge new audience a lot of people who didn't know who I was now they knew who I was because they'd seen the video.
15:38So a plus, but then also a potential con. And the same thing with the podcast. Like I'm very much open to interviewing all sorts of people because I'm kind of curious about what it is that they do and why they think the way that they think. But sometimes it can bite me in the ass if they then go and do something stupid afterwards, or they go to jail, or they go and do this thing and then because i have hosted them i then am associated with them and what they've done in the past right but generally i think it's it's been okay yeah especially if none of those things happened uh before you recorded with them and anybody who's trying to tie their actions to you i mean they're not they don't really know understand how to separate you from those people um yeah it's just that that naturally happens i always find it very funny as well like the amount of in my eyes i'm thinking i'm i'm just trying to find positive role models people who are doing a good job at spreading a good message so i will try to find those people to collaborate with and just either help to spread awareness about their message or even them as an individual but then every now and then i might speak to a bad egg who's a bit of a controversial figure and then everybody's like oh my god like how would you how dare you have that person on your podcast it's like hang on what have you not seen the previous 30 guests that I've had on like this is just the the one controversial person who has probably quite a lot of opinions that you don't agree with and then all of a sudden like I'm the bad guy so that's sometimes it's annoying but I think it's just it's inevitable I think particularly when the more of a following that you you get you know I imagine you know people like Stephen Bartlett who's got I don't know what is it now like number two podcasts in the world like i don't think he has this evil agenda with it i think he's generally trying to spread a good message yet still you know because he's had some guests on that have said certain things like people just want to attack him for right yeah have you experienced that with any of the content that you've made um i haven't really met up with anybody super controversial um but i've i mean i've certainly said things that people interpret uh a way that i didn't mean for it to be interpreted and that kind of gets them to like unsubscribe or be angry in the comments and that is yeah that's something you just have to understand with the internet is like everybody's viewing your content through how they've experienced life so far and because of that if you say something they might relate it to something else completely unrelated to what you meant and then they get really angry in the comments and no matter how much you clarify it they still are they just won't listen that's just the way it is sometimes but i've also said things that like i i don't even agree with anymore uh in my past probably probably a few years ago i've said things where if i look back on them i'd be like that was pretty fucking stupid but other than that i haven't really had to deal with uh like controversy being associated with people yeah yeah yeah i think it's just one of those things which i've learned as i've got older i mean this is the blessing that i feel like i've had because before the age of 26 you can't really find a whole lot about me on the internet there's instagram pictures facebook pictures that's it so fortunately all of the stupid things which i would would have 100 said in my late teens and early 20s that was never documented so thankfully i came onto the scene of social media at the age of 26 27 onwards where i feel like okay i have an idea of what should be said and what should not be said even with this podcast i procrastinated years until i actually started it because i felt like time isn't quite right yet like I need to just grow up a little bit more and see the world a little bit more and then I felt like okay yeah now now I'm ready to so I kind of feel um I'm trying to imagine myself which people ask me all the time like oh what would you do if you were 18 years old and you had to go back to like starting from scratch I think it's it's it's pretty hard being a a teenage content creator because you're gonna you're gonna fuck up and you're gonna you're gonna mess up and it's gonna be there on the internet probably forever and i've seen like lots of young creators have done this and it's quite hard to avoid these days because we all make mistakes um more so if we're younger but the problem is that it's all documented now.
21:13Yeah. Yeah, definitely. It's a great quote from the Social Network movie by, well, directed by David Fincher. And one of the characters says, the internet isn't written in pencil, it's written in ink. And I think a lot of young people forget that or just don't think about it when they post things. Because I've seen things when I'm scrolling through Instagram Reels or TikTok where I'm like, you know you got a digital footprint, right? this is going to affect your your college admissions so it's pretty crazy um i i'm i'm quite glad that i'm old enough to have experienced what technology was like before social media dominated our lives yeah do you think there was a sweet spot like a year or an era where like social media was there but it was it was a good thing before it's kind of turned into what it is today.
22:14For sure, yeah. Before all these social media companies hired psychologists and did billions of dollars worth of research to make the platforms as addicting as possible, social media was pretty cool. Instagram was just posting pictures and commenting on your friends' posts and whatnot. Twitter was essentially the same, but I feel like people were just milder and chiller there because being an influencer wasn't really a thing and therefore people weren't chasing engagement as hard as they are now and so it was much less polarizing and much less just bullshit like Twitter now is in my opinion um and then we I mean I'm sure you remember that the main social media platform was Facebook for teenagers around my age.
23:12Well, I'm 29 now, but when I was a teenager, we made Facebook events for parties and whatnot. And Facebook was cool back then too. It's like none of the platforms felt like I want to spend my life on here. I need to escape my life to be on here. It was more so just like, oh, this is this cool new thing. it doesn't feel exploitative it doesn't feel that addictive it's just enhancing it's it's the perfect extension to reality it doesn't feel like it's now a part of reality i guess yeah yeah it's so funny especially recently i don't know if it's just because of the the my algorithm or if it's the type of people that I'm following, even though there's, I'm getting shown a lot of stuff that I'm not signing up to, but there was obviously the Monaco Grand Prix at the weekend.
24:10And that was just like the epitome of what life has become where everybody goes there. Nobody's really having a good time. Nobody really cares about the F1 or the racing. everybody just wants to be in the place to show the world that they're in the place they're in the place where it's hard to be like look at me look look how good my life is look at me i'm on a yacht but then you see the videos of people on the yachts and like nobody's having fun everyone's just like this is this weird fake social setting where it's literally all for social media yeah and i just think to myself wow what the like what is going on yeah yeah i get those moments a lot scrolling yeah do you have a uh a relationship with social media where you you allow yourself to go on it but you you kind of cap it or do you just i i i think these days i I don't even feel a really strong pull towards scrolling for hours at a time because I've built a life in which I don't feel like I need to escape from it all the time.
25:28And we get into like social media addiction here. I think a lot of addictions, I mean, drugs would especially come with physical addictions and withdrawals. But in terms of these psychological addictions, a lot of it is like if you fix the things in your life you're trying to escape from, you will naturally find that you don't want to use social media that much as a byproduct because nobody feels good scrolling for two hours on TikTok or Instagram Reels or wherever. You don't come out of that session being like, wow, I feel refreshed and ready to tackle my issues in real life. you only feel like you need to do that if you are absolutely exhausted and you want to you want to do the least common denominator of effort type of thing and you want this thing that makes you completely forget about your problems if you were to actually fix and address the problems that trigger you that lead you to want to start scrolling you wouldn't have to download all these these blocker apps uh even though i do use them sometimes because it is really hard to not just pick up my phone like picking up the phone is the problem like that's the the addiction i'm i should probably try to get better at at tackling now um but yeah i think if people were to fix whatever triggers them to to think i need to scroll right now then they wouldn't feel that urge basically at all and so I think I have a pretty healthy relationship with social media at this point where I've got I've built this life that's so fulfilling outside of social media that I don't know I'm on my phone doing just things that are usually associated with addictive social media for like I don't know maybe an hour a day and the excuse that I make is I have to stay tapped in for my job.
27:37I got to know what Gen Z is talking about. I got to know the new slang, the new trends. And that actually does kind of pay off for what I talk about. So it's really just an excuse, but that's what I would say about social media addiction. And if you feel like you can't stop scrolling. So you think it's not necessarily down to boredom but more so escapism because they're not truly happy with their life at that point in time a lot of people cannot just sit with boredom in the modern world it's so uncomfortable to sit with yourself if you don't enjoy your life and your own company it's like you want to escape your own company and we've been given the tools to do that and do so in such a way that But it kind of convinces you you're getting this pleasure and this entertainment that you want, but it never truly fulfills you or satiates you after you're done with it.
28:44So, yeah, I do think I think most people scroll for hours on end, not just because, oh, there's nothing to do. Like there's there's plenty of things to do. Like there's there's so much to discover in life. There's so many hobbies to get involved in. there's so many better things you could be doing with your time even just sitting alone in a room doing nothing would be better because you discover things about yourself that maybe you've previously had hunches about but you decided to suppress them through some form of escapism like social media Yeah. So I don't think that boredom is usually the problem.
29:28It's that your life has things you need to address and there's something within you that you can't fully accept that you might be trying to run from. Yeah, that's what I would say. Yeah, I would agree. It's funny you say that because I feel like there was a turning point in my life where I was forced to spend almost more time alone than I'd ever had to face before. And this is when I relocated. I moved from Newcastle to London. I'd constantly been living in accommodation with other people, like friends, ever since I was a student. And then the moment I'd moved into this new place by myself, there was this uncomfortable feeling of loneliness because all of a sudden there was just nobody in the house.
30:19But then it forced me to think and reflect more than I'd ever thought and reflected before. And there was no interruption. It was just like, wow, okay, I can have some peace here and I can think about my life and I can decide which direction I want to take it. And that was the moment for me when my career took off because I was just completely focused on doing that thing. There was no distractions and I was just able to think clearly. So you're right. I think having that ability to be by yourself, not only is going to be great for your career, most likely for your creativity, for reflection, but also relationships as well.
31:00I think so many people are still stuck in these relationships, not even happy about being in because they're just afraid of being alone. Like I guarantee if those people were actually comfortable with being single or being comfortable by themselves they'd be like oh i actually don't even really need to be in this relationship because they're not doing anything for me i'd be better off either with someone else or just taking a period of time being single yeah yeah it's uh it's definitely always better to to be in be alone than be in a relationship simply to avoid being alone. But at the same time though, it can be, I noticed this as well because I've never been in that situation before.
31:49It can be difficult because all of a sudden, because you are spending more extended periods of time by yourself, you then start to feel the effects of loneliness where you're not actually socializing with people as much. And even though at that point in time, I was doing a lot of virtual, I don't know if it was socializing, but I had a lot of online clients at the time. So I was speaking to people, but apart from that, there was very few human interactions and that used to, that definitely had an effect on me. Um, and as something that, I mean, obviously I fixed that issue, but it wasn't nobody who told me this is something you need to avoid doing.
32:28You can't just go and isolate yourself and just get completely obsessed with being productive and working on your business. of course there'll be chapters in your life where you do need to probably spend more time by yourself and just get your head down but you shouldn't be doing that for extended periods of time like you need to have like a there needs to be a balance in there somewhere and that's what i've done now especially since i relocated to divide places where i've chosen to live like i live by myself but i live in areas where there's lots of people around me so if there's a moment of time where i'm like okay i haven't even left my apartment or spoken to anyone today let me just go and walk around and be amongst some people and have some actual human interaction because otherwise I'm just going to start to feel really weird soon.
33:11Yeah it's actually you know this is it's really interesting I have been doing research for a video that's coming out next weekend about male friendships and how they've evolved over the years and why men kind of suck at making and keeping friends and being close with their friends in the modern world. And one of the resources by Derek Thompson, who's a, well, I don't know what he does outside of Substack, but he makes really good Substack articles. And his whole idea, his hypothesis is that because of modern forms of entertainment, we're able to numb our feelings of loneliness to the point where we don't even realize we're lonely, because we don't realize we're lonely and we're not sitting with ourselves alone truly at any point in the day, we're always consuming and keeping ourselves stimulated, then we don't feel the natural inherent biological urge to go and make more friends.
34:16And the reason that whole hypothesis started was because it's actually found that And, you know, people say there's like a male loneliness epidemic, but younger women, on average, tend to feel lonelier and more depressed than younger men, if you actually look at the data. And it's not necessarily that men aren't as lonely. It's that, like I just said, we just are really bad at discussing our problems with other men. And so we tend to just completely numb our ability to even feel that we are lonely. And because of that, we don't reach out to our friends as much or try to do what you're saying, which is going out and just being like, you know, at some point you feel like, you know, this isn't good for me.
35:15I feel like I need to go out and interact with people. it's like a lot of young men can't even get to the point where they understand that that's how they should be feeling because they're numbing themselves so much with stimulation yeah yeah it's for me i've come to realize how important it is now and there's been phases in my life you know where you get in a relationship and usually when you're in a relationship you spend a lot more time with your partner like you're doing pretty much not necessarily everything together but when you think about the amount of time that you put into your work usually any free time after that is spent with your partner and then that usually means you have to sacrifice quite a lot of time with your boys and i've like i've done it before i've been guilty of doing it and you also see other people do like my my friendship group guys are doing the same thing where they get into relationships and it's just like oh well he's lost for now you know he'll come back once it's no yeah absolutely but yeah like i feel honestly the best when i've had a good catch-up with some of my friends um particularly even on saturday one of my best friends came to dubai he's staying here for a month and i hadn't seen him for probably about two or three months and we're just spending the day together with a couple of the guys as well and honestly it just felt like it's almost like the feeling i get when i go to the gym when i walk out the gym i feel really good like really satisfied and just happy i got that from spending time with my friends and i think one of the issues that happens especially as you get older and particularly if you do have a friendship group who are pretty similar they're they're like-minded they have their own stuff going on they're ambitious they're working it becomes increasingly harder to actually get everybody together like you might be able to get like a bit of their title okay there's one of them who's free let's do something but to get the group together way harder than it used to be like in early like teens early 20s it's a lot harder so i've found there's there's either people in the group who are really good at organizing and if they're out of the picture for whatever reason if they're traveling then i'm like oh shit i need to be the guy that's doing the organizing because otherwise nobody's going to do anything.
37:33Yeah, it's always good to have, I mean, I have this one friend who has connected me to almost every new mutual friend that I now have. And he's just got that natural ability to be like, hey, we all need to do something. Here's the location. Here's the people that are coming. And I've actually, I remember doing research somewhere I think it was the book Bowling Alone I'm blanking on his last name but Robert something but this is a very famous book because it's where the the idea of third places was coined but he said that there are two types of people which are called like mockers and schmoozers and mockers are the people who conduct the friend group meeting.
38:31And schmoozers are the ones that just show up. And apparently in the modern world, there's less mockers than there used to be, I don't know, let's say a few decades ago. And I don't know if it was supported by like actual statistics, but it's interesting to think about. And why that would... Yeah, exactly. That's what I was going to say. Like I actually don't. Why would there be less? i i would have to assume i don't know it has something to do with with upbringing that influences you to become the type of person to create more events and maybe it's just because uh maybe it's just because we're we're all more busy now so there's generally just less people who feel like they can even do that not sure yeah i yeah it's but it's it's that's definitely something that should be talked about more is there any has been any data that's come out saying like what is the sweet spot of how many hours per week you should spend with your friends um there hasn't but what i read recently i believe that the difference between having no close friends and just one close friend is almost nothing in terms of the well-being benefits you need to have i believe it's like at least four close friends these are people who you can consistently meet up with and talk about personal problems with uh in order to get the effects that are very they've been um clearly demonstrated in in tons of different studies for example like the the 90-year harvard study which was on basically what makes a good life and they found that at the end of their lives these people the quality of their life was not dependent on their wealth or their status or how far they got in their career but the quality of their relationships like that is actually the most important thing to having a good life which is why we hear so much about like there being serious mortality risks to being lonely so So I believe, and I don't know how you would even like clearly define a close friend to everyone.
41:02Like I said, they said it was like having people you can talk about personal problems with, but even then it feels a little murky. But if we're going off of that, the research shows you need at least, I would say like four close friends or above. and uh yeah for for men and women those numbers have been declining for quite a while now yeah i guess the problem is you could have a close friend but they they might not be the type of person who gives the best advice like they yeah like i've got some close friends who i think it's great for me to unload like i have one in particular who i will he probably knows more about me than anybody else knows um on this planet and i i just share everything with him because it's if i feel if something funny has happened or some ridiculous scenario has taken place i will tell him because i'm like i need to tell somebody about this and i trusted him and he obviously didn't tell anybody else but it feels nice to actually be able to talk about it but i know he's not the type of person to give the most solid advice in that particular situation but it feels good to unload and i say this to to a couple other people who are feeling if they're kind of lost or they're they're feeling down i mean even if you don't have a group of friends who are going to give you the best advice with those issues that you're going through maybe they're i mean they have absolutely no experience of what it is that you're currently experiencing at the very least sometimes it can be nice just uh to just dump it on someone else for it yeah no definitely there's a ton of benefits to that just drama dumping to someone who's actually willing to listen even if they can't give you any sort of advice yeah yeah alright guys quick pause here I've got a question for you are you in shape?
42:59are you not in shape? is there work to do? most likely if so I have the tool for you which is going to help you out massively it's the thirst app this is something which I personally use myself when it comes to my training and my nutrition I have all the programs in there which I use on a regular basis and for those who are just looking to lose a bit of body fat the same thing goes for women as well a lot of people don't realize that I used to coach for a large chunk of my life so all of my coaching experience has been put inside of this app I want you to learn as much as possible about how to get yourself in shape there's exclusive videos in there telling you how to do it how to execute exercises properly the foods which I eat and a newly added nutrition section where you can track your meals and your daily macros.
43:44It is pretty much this pocket-sized version of myself, which I'm going to carry around with you all day, every day. So if there's something which might interest you, which it definitely will do, I highly suggest you check out the link in the description, head over to the Thirst app, get it downloaded. You will not regret it. Let's crack on with the episode. um i was wondering so imagine there's probably quite a few people who are listening who they're looking to improve their friendship group either they don't really have any close friends or the friends which they currently have are maybe not the type of people they want to be hanging around with anymore because they're going down one path and their friendship group are staying stagnant or going down the wrong path have you got any advice for those guys or girls who are looking to meet new people and the right type of people.
44:36Yeah, that's a tough transitionary period when you're becoming someone new and it feels like the friends you once had, they don't really want to go down that same path or they're just growing at a different pace. I would say to those people, the easiest way is just to find a group who shares one interest with you. And one of the best websites for this is called meetup.com. If you live in a big city area, I'm sure you can find a group where people are doing a thing that you enjoy doing. And it cuts out all of the, the awkward, just going up to people randomly, which is really fun. Honestly, it's, it's, it's very exciting because of how nerve wracking it is to just go up to strangers and say what's up.
45:32But it's definitely easier to just find some sort of group on like meetup. I'm trying to think of other websites, but I'm not sure if you honestly, if you just searched groups that are doing X activity that you're interested on Google, you might even be able to find some in your area, just add your city or wherever you live at the end of that. And when you do that, I mean, you already have something to talk about with those people. Now, if the activity doesn't allow you to get into discussions, then it might be a bit of a problem. You would probably have to like go up to somebody after that activity and be like, hey, you know, it was good talking to you, man.
46:15I mean, do you want to hang out, grab a coffee or something another day outside of this group and um i doubt there's going to be many people who say no to that if you guys are already interested in the same things yeah uh so yeah i mean doing group activities finding those groups with similar interests is i can't think of a better way as an adult to to to find people you might mesh with yeah i think that the same thing applies to dating as well like people would ask me where do you find like good quality girls they usually say this when it comes to dubai like oh well i heard there's no good girls in dubai and i'm like look there is a lot of good girls in dubai you just look in the wrong places so like just go go do some wholesome activities probably going to be better if you do things which are slightly earlier on in the day because you know those girls haven't been out partying and um you know it just helps like for me in particular like I'm very much into my health fitness been going to the gym for 18 years so you know shockingly uh it's going to be the case that I will probably get along with a girl if she also likes to go to the gym and takes care of herself so I go and do the things which there's loads of things going on here which are relating around health wellness being active run clubs gym even though the gym can be at least the way I train it's more of a more of a solo thing but I do have training partners from time to time but you know now you've got the you know the rise of the not so much cross anymore but the high rocks so the big group classes that's an amazing way to meet people and you know from my experience and I have had experience of meeting women both in person and online on dating apps I feel like that it's always better just meeting them in person there's just like it's just just feels like a more of a natural interaction there can be a lot of time wasted on dating apps just talking backwards and forwards and then nothing really happening oh my god dude don't even get me started man i'm so happy i don't have to deal with that anymore uh it is it's very nice being being married and being off all the dating apps and just man it's such a huge time investment to to even get to the point where you go on the first date especially with dating apps yeah how long how long you've been married now um little over a year nice congratulations good stuff thank you appreciate it how did you how did you meet her i actually met her through a dating app i i met her through hinge yeah oh nice so yeah so it does work sometimes good stuff um have you have you spoken to many people who are experts in in relationships because i noticed now especially on social media there's there's a lot of people giving out relationship advice now and some of it i mean you've got like two groups of people you've got the group of people who are genuinely giving good advice who are already in relationships and they're trying to encourage people to be in wholesome good relationships and not to cheat to get married to have kids which is great and then you've got like the other group of people who are literally just putting men and women against each other you got the women who are saying how bad the men are then you got the men who are saying how bad the women are and then dating's dead and you shouldn't trust anybody and you should be single what's your thoughts on that yeah man uh i would say most content is only exacerbating what's happening with the the dating scene right now um we have a lot of people who have no real like formal relationship experience other than maybe like a few month fling they had with the girl and then they decided to base their entire ideology about dating off of uh who are just giving a lot of young dudes really awful advice that's basically just a projection of their own insecurities uh i don't know if you've seen angelo i think that is his name he's a young guy who was on chris williamson's podcast and he makes really incredible youtube videos i think he's he's very well spoken and very smart for his age and you know he talks about dating coaches just projecting shitty dating advice onto their viewers and they they don't really have any experience with this stuff and as soon as they they have this negative experience they think i need to talk about this online rather than I should really reflect on this and heal and maybe see if this is the way that relationships really are supposed to be.
51:40So it's very scary. I mean, a lot of people talk about banned podcast equipment because dudes are just saying whatever online. And it's hard to tell who's a reputable person in this field that they're talking about. and young people's minds are very malleable and they might base their entire worldview and their beliefs based on this guy that or this girl that they look up to online who they have developed a deep sense of trust with it's like this person could do no wrong of course they know how relationships actually work i mean they they're so successful and they talk to girls or they talk to guys all the time like how would they not know so it's definitely an issue yeah i think for most people i think especially guys it's just gonna be very confusing and it's probably gonna suck for your late teens and probably for a large chunk of your 20s i don't think that i necessarily struggled but i definitely did probably everything wrong that you could do wrong and um it left me for sure like quite resentful at times but instead of me being mad at the other person I just reflected upon me hang on a second what what have I done to get this outcome and I'd realized that my approach to certain situations or certain relationships just wasn't the way to do it and that's not how you know they're not going to respond positively to being like that and I think that the harsh thing for a lot guys is sometimes when you when you like someone so much and you're you're just so into them you can get almost not necessarily obsessed because that is extreme but you just you're too available you make them a priority you put them on a pedestal and when almost like they they can sense that you're so into them it almost for i mean hopefully if it's the right person, then they're going to love that.
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53:54But a lot of the times, if it's not the right person, they're going to be put off by that. And then they'll just be like, oh, no, thank you. And, um, it's kind of like a hard lesson to learn. Um, and I'm, I'm quite thankful for the experience, which I've had over the years. I think now I remember when I used to go on a date, I would like be nervous and I would be like stuttering, but now it's just, um, I think probably just because I'm so comfortable with who I am now. I think that's the most powerful thing. Once you become so comfortable with your 100 % authentic self that you can just be you, and if they don't like it, then you're like, oh, I don't care because I'm not going to change.
54:39I'm going to continue to be me. So if somebody doesn't like me for me, then there's no point me trying to put on this act because at some point I'm going to break this character and I'll turn into my true self and then they're not going to like my true self and then you just waste a load of time so i think that's and they can they can sense it as well like they they can sense when a guy is 100 comfortable with who he is and he just doesn't give a fuck what anybody else thinks like that they will find that attractive for sure so i i think that's just maybe it's something that comes with age i think some guys might have it naturally when they they're young and they're just super confident and comfortable in their own skin.
55:21But I think for me, at least, I don't think I was fully comfortable with who I was until I was like 28 onwards. 28 onwards, I was like, okay, I'm starting to like this person who I am and what I'm turning into and what I've learned. And yeah, life is pretty good now. Yeah. Yeah. Late 20s for me as well. yeah so it's almost like for a lot of guys just focus on it's again it's like delayed gratification like the good time's gonna come right now just focus on the things that you can change of course you can you can go to the gym you can change your physical appearance you can improve the way that you dress yourself you can learn some basic skills of uh communication um other skills which are going to help you with your career whatever career path you choose to have and then go on some dates and just get comfortable with getting rejected and seeing what works and doesn't work yeah yeah definitely definitely use early 20s as a experimentation period where you're figuring out who you want to be what you like and what you don't like and the more that you fail the more that you get better at things if you are reflecting after that failure and learning through that failure and eventually you stop failing as much and you get this feeling that oh I actually am getting good at this thing if you know how to adapt and and change based on feedback you get from the world so naturally like the more feedback you get and the more that you understand that feedback of that could be anything whether it's going on dates or talking to women or talking to other guys or a career that you want to pursue like eventually you're going to build up enough evidence that oh you actually are good at these things now and it's so much easier to just accept yourself and understand that you can do this in the future if you pursue something you'll probably understand how to get better at it eventually and you failed so many times before and that's always led to something good in the end so like what are the odds that something bad is going to happen in the end after all these future failures very low so you can kind of just take a breather and not take yourself so seriously and that usually doesn't happen until like several decades into life once you've gotten enough of that feedback and that evidence from life yeah speaking on um what i said earlier about guys improving the way they look and that's something they can improve upon do you think there's almost this uh i don't know what the word is there's this rise of guys taking it a little bit too far with the looks maxing and trying to just get overly obsessed with looking a particular way where it's actually becoming the sole focus of what they're trying to achieve but then they're neglecting other areas of their life for example i've noticed this a lot of people in fitness they they they they're so obsessed with being like jacked and shredded but deep down they're deeply unhappy and have a lot of issues and mentally they're just not fit right yeah man um looks maxing is it's crazy that that's even a concept now but if you if you understand young people in their current situation and how the internet influences them it starts to make a bit more sense um yeah i think when when you're young it's like we were talking about with dating Like a lot of it is these people projecting insecurities and their beliefs about how they think the world works, which is that looks are the only thing that matters.
59:33and they're creating videos based around these things especially you know there's been some some black pill youtubers in the past who have made a lot of videos even breaking down the data and the statistics of like the guy who's uh chad light this is a term i know now because of the internet which is apparently like you're kind of chad but you're not all the way chad and then there's I don't know what's called for the ugly dudes but like at every tier you get this much more attention or this much more validation or this you make this much more money and there's a clear perfect way to get your face chiseled and looking conventionally attractive that everyone will be attracted to you.
1:00:27It's like, it's so crazy how deep you can go and start convincing yourself, even though it's totally detached from reality, that this is the only thing that matters and that continuing to ascend, I think clavicular popularized that term, continuing to ascend to get better and better looking, it's going to lead to everything that you want in life. And the fact of the matter is, yes, looks are incredibly important. It'd be stupid to say that they are because they are. And you should be trying to, like, I do think you should be trying to be more attractive. You should be taking care of yourself. But you have to be careful that that isn't coming from a place of self-hatred rather than self-love.
1:01:21So if you hate yourself and the reason you are going to the gym and you're lotioning your face or you're flying to Turkey to get a hair transplant is because you cannot accept who you are, then I don't think no matter how much looks maxing you do, it's still not going to fully fulfill you. because the self-love part doesn't come from outward appearances. It comes from the work you do on yourself to show yourself that you actually care about yourself. And looks-maxing technically could provide that benefit indirectly, but I doubt that deep down you're going to feel like, oh, look, look at all this work I've done on myself.
1:02:14Like, now I love myself. Like it doesn't just happen like that. It happens usually through deep introspection, through understanding why is it that I feel such hatred towards the world? What did the world do to me? How did people treat me for me to feel like I am unworthy of loving myself? And when you really ask those questions and realize where they came from and you start what I like to say, being the parent to yourself that you wish you had as a child, I think that's when you really fix these identity problems that leads you to even consider like bone smashing or going somewhere to get surgery on your nose and trying to achieve this perfect face.
1:03:03which by the way, I don't know if you've seen like these, these videos of people rating other people's faces, but the way that the looks maxing community defines like a 10 out of 10 face, it looks like nobody's fucking attracted to that. Like it's like the giga chad meme, dude. Like who actually finds the giga chad meme, like super attractive. I would argue not that many women. so And even the ideal looks-maxing guy, the ideal Chad, isn't even like the most attractive dude to most women. And I'm sure you know this, that, I mean, women care about a lot more things than just your looks. Your character as a person does matter so much.
1:03:58yeah yeah i remember at one point in time i just thought that the leaner that i would be the better my life would be all around like oh well if i'm leaner i'll just make more money and more girls would be attracted to me just everything would be better and shock that was not the case at all. In fact, there's, as you said, I think there's, there's like a kind of like a, this optimal look and it's more athletic than anything. Women don't really care about a guy being super jacked unless they themselves have a weird fetish with it or they are super jacked. Then of course, okay, they're going to be attracted to someone similar.
1:04:45But most of the time it's just looking like they're healthy and athletic and you know there's a little bit of definition that tends to be um pretty satisfying for the women and then as you said like with the the whole facial stuff when you take it too far to the point where your eyebrows are perfectly plucked and your beard is like perfect and your tan is kind of like over the top tan and there's all everything is just too detailed you're only really going to attract either the same sex or strange women at the end of the day so i i think it's and it's pretty much most of the time it's most people are going to be laughing behind your back when you get to that point where you take it too far so um i i hope people especially men understand that you it doesn't really take a whole lot to just get yourself in good physical condition and make yourself look presentable.
1:05:50Then go work on everything else. Work on your charisma, your sense of humor, maybe making your bank balance a little bit healthier. And then that'll do the wonders for you. Yeah, definitely. I was curious to ask you about your experience being vegan. and I don't think you are anymore but what was that like? It was actually great and I do truly wish I was still vegan. I still am aligned with the ethics and the morals of veganism but my actions are not aligned with it and I know it's, I'm aware that it's total hypocrisy and I'm being illogical by doing these things and I don't even have an argument for it like like a lot of people who like become ex-vegan do my only thing was that I was building muscle great I was the biggest I ever was and the strongest I ever was when I was vegan there was no issues there I felt good most days had good energy, didn't need to take naps.
1:07:07But the one thing I could never fix was my digestive issues. And I would either be extremely constipated or the exact opposite way too often than a human being should be. And I had developed what was likely IBS. And as soon as I started introducing animal products, I would say it's maybe like 20, 30 % of my calories now, I noticed those digestive issues went away. And I'm assuming that it's due to the fact that I was eating too much fiber. And it was very hard for me to not eat too much fiber if I wanted to eat healthy while also getting in enough protein. The only high-protein, low-fiber protein sources were tofu, seitan, and vegan protein powders.
1:08:09That's basically all I can think of, maybe TVP too. And I just found that none of them really agreed with my stomach either. Like if I was like, okay, I want to lower my fiber intake, keep my protein the same, I got to eat more tofu, eat more protein powder. And as soon as I did that, it's almost like the digestive systems got worse. So because I could never fully get it down without, like, technically I could get, I could get to the point where my digestive issues are totally figured out, where if I went to, let's say, some sort of gut health doctor, I feel like they would have told me, you know, okay, you need to cut out all these foods and then take this supplement.
1:08:56Are you taking probiotics? I took probiotics and then I'm going to send you to this doctor. And it's like, I would have had to go through a lot of trials and tribulations and maybe never even get to the point where it fully healed and then also eliminate a bunch of stuff from my diet. And I'm not going to lie to you that I'm And that felt like I would be taking away from the life I wanted to live and inconveniencing myself so much to the point where life would not be as enjoyable for me. That wouldn't be the life I would want to live. And so, yes, it was a selfish choice. And I accept that. But veganism, other than that, I actually, I thought it was great.
1:09:48And I still do support veganism and the reason that it exists. Yeah. I think it's one of those things where if you're going to do it, you need to know how to prepare the foods or get somebody to do it for you. Because I've had some absolutely delicious vegan meals. But if you tell me to prepare it myself right now, it's going to be an awful meal. Have you ever tried? Yeah, I did. This is back in the day, I think 2017. I went vegan for a week, more so for an experiment and a YouTube idea. But I was just so, oh, just unprepared for what foods to consume and how. It was more so the preparation. because I think even back then as well, my protein target was unnecessarily high.
1:10:44I think I was trying to hit like 220 grams of protein. I was like, I need to hit my 220 grams of protein. And so if you're trying to do that purely from plant-based food, it becomes quite challenging because there's very few plant-based sources that are just like pure protein. Most of things which are reasonably high in protein or also either like high in carbs high in fats or high in both so i was experiencing a similar thing it was very high fiber i was also trying some of like the artificial meats which not good like um i don't think it's very healthy for you so it was interesting i could do i think the thing that i missed the most was fish and eggs so i could is it pescatarian i think that's what it is i could if i needed to i could cut out the meats and chicken poultry things like that and i i would probably be okay as long as i could continue to have fish and eggs because i have eggs every day and i love fish and i i like my vegetables and plant-based foods and i think i would i mean i would comfortably be able to stay at my size and I would arguably probably be healthier.
1:12:04So it was, it was an interesting experience, but it was one of those things where, you know, if you're going to do it properly, you just, you need to be educated. And I think a lot of people who, who do it, they, they end up under consuming protein or they're just not getting the right type of plant-based foods into their system or they're going for the substitute meats and fish which is very processed and very questionable what what type of imitation meats were you eating oh god it was it was like this fake chicken thing and this like imitation minced meat and the sausages, but it was not good quality.
1:12:54I see. Yeah, I was going to say, I think it does depend on what type of imitation meat that you're eating because some of them have been shown to reduce the risk of heart disease compared to even just grass-fed beef. So, yeah, it definitely depends. There's some good ones out there. And, um, the, the, I think this is one of the most interesting things about the health, wellness, biohacking space. There's so many people who are experts and are people who I respect and they've literally dedicated their whole life to studying this. And so many of them just have staggeringly different points of views.
1:13:42So it's crazy on my, I have another podcast, which is a hack you podcast, which I co-host. And we just speak to experts in health, wellness, longevity, fitness, things like that. And I've spoken to people who are just adamant that being vegan, eating plant-based foods, low-protein diets is the way forward. And then you have other people who are saying plant-based is nonsense. You should go carnivore and you should have a high-protein diet. and like both of those individuals and there's lots of them they have good arguments but it's just like so so different and i think that especially with with the human body we know a lot but i feel like there's a lot we don't know yeah i think there's still more things we discover year by year and especially in the fitness and health space it's like every next year there's a new study on the most optimal workout routine or the most optimal diet it's like what what the hell am i supposed to do man um yeah there's no real way to combat that except for i think to distance yourself from that stuff a little bit and just focus on eating whole foods yeah yeah with with what I've done is I'm quite open-minded.
1:15:09So I will, I will listen to everyone. And I've, in the past, I've tried a lot of different approaches. And what I tend to have done is just taken little nuggets from each person and then apply it into this routine or approach, which I follow. So it's not like it's this very strict way of doing things. It's just like, okay, well I do a bit of this. I do a bit of that. Maybe like I might fast one day, morning i might not i might have a low carb day and a high fat day like everything's just kind of different and i'm experimenting and i think a lot of people first of all they need to be more open-minded and listen to what other people have to say particularly if they do have a different point of view to what you have and just try and hear them out instead of just completely rejecting whatever it is they have to say and then second of all like you've mentioned earlier, you just have to be very intuitive and self-aware of how you feel when you do something.
1:16:12So if you eat a meal or a certain food, ask yourself, how do you feel after you've done that? Or if you go and train a certain way and you have a certain approach to doing it, does your physique look better when you do this? I think that's the hardest thing is having this ability to look deep within and ask questions and understand why it is you feel a certain way yeah yeah there is i do think there's always a subjective aspect to to diet and working out as many studies as we have showing what is the most optimal diet or what are the most optimal foods and not discrediting those at all but there that that subjectivity that part when which you can never access someone else's mind or body and yet you know that these certain foods are like objectively making you feel better though it might go against some of the studies or the science I think that is quite important you just got to be I mean I'm hesitant to say that type of stuff because I'm not telling people to not follow the research and follow the science I think it's incredibly important and if like some rebuttal to this might be like okay well I eat a bunch of Oreos and that's when I feel the best like well then I think for those people something is clearly like messed up with your intuition or your subjective feeling and you might be really detached from how you're actually feeling and how that's actually um replenishing your body and making you feel like you have energy like you might just be so detached from what those things actually are supposed to be like you're you're just too far away to to know that uh no actually that you don't feel really good after eating a bunch of Oreos or eating a bunch of shit.
1:18:27So that's the only caveat that people like to have as a rebuttal to that, to the intuitive eating approach. Well, for the most part, I think, yes, I think you should really pay close attention to what you're eating, how it makes you feel, how your body reacts. and if you know that you objectively are feeling much better you have more energy you sleep better you have higher libido you're you're more passionate about life by eating this diet and yet it goes against some studies you've read then i think in most cases you should stick with that yeah for sure is there a thing you've mentioned before called shadow work yes yeah yeah that's um coined by carl young so shadow work is essentially uncovering the repressed aspects of yourself that you usually judge within others so the best question to ask yourself to do like shadow work is what qualities do i judge in others that i may not want to admit i have so for example let's say someone let's say you don't trust somebody let's say their unwavering confidence in the future and their ability to get stuff done and see the future and be confident about what they're doing it kind of triggers you a little bit and you're like well how do you even know like how do you know you're going to be able to achieve this thing or how do you know the world isn't going to collapse and the economy is going to get fucked and your job is you're going to lose your job.
1:20:28Like, how do you, how do you not know those things? What, what this person is usually saying is usually a reflection of how they feel about themselves and the world. It's that they don't trust themselves. And usually when something triggers us outside of us, it is a reflection of what's going on internally. Like everything we see and interact with and how we feel about everything we interact with and what people do is almost always a reflection of how we feel about ourselves. And once you start asking those questions and you see the world that way, you really start to get to a point where you can integrate these parts in a healthy way.
1:21:14Now, this is the difficult part. Integrating, let's say, anger or greed or some other negative emotion that someone else is exuding in a healthy way for yourself is it's pretty subjective so like if if someone having like some rage that they can tap into and and use when they get angry like triggers you and you're wondering like why would i want to feel that sort of rage? Or why would I want to express that part of myself? I should just suppress it.
1:21:56Really, what you should be thinking of is like, maybe I don't want to do it exactly the way this person is doing it, but maybe I can let go of these emotions in a way that it doesn't harm myself or others. And I can't accept that, yeah, sometimes I actually do get pissed off. I do get pissed off like that person. And maybe that's part of the reason why it triggers me that they do this so much. and in that case the way to let go of that anger in you or not let go of it but integrate it is to I don't know perhaps sign up for martial arts in a way you know that's not going to hurt anybody you could hurt somebody but you're letting go of these pent up emotions in a way that allows you to accept the fact that you do get angry sometimes and you're going to let this go and you're going to let yourself feel this and it's going to be okay that you are angry sometimes because I do think in most cases it's way worse to suppress an emotion than to let it go freely and let it last for as long as it needs to last.
1:23:08And if you do suppress it, I think it just grows. It just amplifies over time. Like when you suppress feelings of loneliness like we were talking about, by numbing yourself with stimulation, you're probably only going to get more and more lonely. You're not addressing the root issue. So really ask yourself, like, what qualities do other people have that I heavily judge that I may not want to admit that I have in some way? And how can I open myself up to these qualities and accept them and accept that this is a part of me, that a part of me is judgmental. Part of me can be an asshole sometimes.
1:23:48Part of me can be angry sometimes. Part of me can be extremely sad and self-pitying. And look at those parts of yourself. I don't want to say they're separate from you, but when you think of your shadow self as like a separate being, a separate entity standing in front of you, and you kind of just put your arm around it and be like, we're homies now. Like, I'm not going to repress you anymore. I'm not going to repress the fact that I'm angry or whatever, all the negative emotions. Then it stops harming your life. It stops expressing itself in ways that do damage to yourself and others. So it is important that we accept that we do experience all these negative emotions and it's part of the human experience and that integrating them and using them in a way that is healthy will actually lead to you becoming a happier and more well-rounded person, as paradoxical as that sounds.
1:24:46And also part of shadow work is what triggers you that's a positive quality in others. So if someone's super confident or super happy all the time and they're able to talk to anybody and that pisses you off, well, why? Why would that you off? Why would someone genuinely be enjoying their lives piss you off unless you are afraid that you can't be like that, that you wished you possessed those qualities in some way? And you'll come to realize that, yeah, actually, like, I do kind of wish I had those qualities in myself. And there probably is a way to develop those qualities in some healthy manner.
1:25:35And it would take a lot of time would take a lot of introspection and asking yourself like where did my confidence why didn't i possess confidence as a young person how did that lead to my adult life and how people treated me and how do i need to start treating myself and carrying myself in a way that of course doesn't feel too inauthentic in order to be like this person and be happy that other people are succeeding because nobody who like genuinely loves themselves and loves their lives and loves what they do even if they aren't the best socializer is looking at a person who's happy and is the life of the party and can connect with anyone and it just attracts people and is magnetic and is thinking to themselves man fuck that guy why like fuck that guy man why are you so fucking happy bro like why are you getting angry at that you know so every reaction you have to the external world is all is almost always a cause for internal investigation and it's it's kind of fun to do these things and discover more about yourself and um it definitely leads to a happier more fulfilling life yeah i think there's probably quite a few people in my YouTube comment section who could do with that I sometimes I've got not it's not so much the maybe sometimes on the fitness channel but the other channel as well that this this this seems to be quite a lot of people who get very triggered and offended about me being in shape like it like the immediate thing is oh steroids liar like just whatever it might be and it's like why is me being in shape pissing you off so much like maybe there's some some internal work that needs to happen there or even if i'm just going around and you know i'm doing a travel vlog i'm trying to show people the world and if that piss people off in a certain way then okay maybe again you need to you need to have a a word with yourself but i think the problem is i completely agree with everything you said and even with me especially in my 20s like i just i'm teens i just kind of refuse to deal with emotions and i would just be like no let's just get on with my life and um that's something which i've been especially recently i've been very open to talking with people about and i don't know if you know do you know uh connor beaton man talks no i don't know no so he was on a podcast uh two weeks ago that was a very good conversation and um yeah i think it's one of those things where i can i can really sit down and i can have conversations with myself and reflect but i think speaking to someone who really knows what they're talking about um will probably help even more but i think people need to especially guys need to get rid of this taboo they have with therapy and thinking that it's not a manly thing to do because i think a lot of people do need it yeah absolutely a lot of people have some sort of trauma that they've gone through um which is still affecting them to this day with how they're behaving or the decisions that they're making and they're sabotaging either their career or their relationship or this is their life in general.
1:29:10Yeah, 100%. You'd be hard-pressed to find somebody who hasn't been negatively impacted in such a way in their past that it guides almost all of their actions in the present without them even realizing it. Yeah. One more thing I wanted to touch on before we wrap up is your book. I think, is it just been released? yes on sunday two days ago i came across infinity yes sir yes sir debut novel um yeah i want to write fiction so i stopped reading self-help books around three years ago and just dove into all these fictional worlds and i realized that most of the time i was learning more and retaining the lessons more from fiction books because what fiction allows you to do better than I think every other form of media is place yourself in the minds of the characters that you're reading about and the whole ability to imagine a world by just reading words on a page is just super fucking cool in and of itself but embodying these characters and kind of losing your sense of self by being in this world and being this character temporarily and experiencing their emotions and their internal thoughts really does allow you to understand yourself better if a character is written in a way that it's quite relatable to you and they go through some experience and they have to process that experience and they have to learn from that experience which is usually what great stories are, is about a character having a problem and solving it by the end and going after their desires, then you come back to your life after having read that better equipped to deal with your own problems.
1:31:15And the reason you usually remember these lessons more is not only because they're written in a way such that the prose is like, you can pull quotes from fiction books and they just sound cool and it gets you to think a little bit more about what the author meant. But also because these characters, they gave you a way to articulate what you were experiencing that you previously had no way to articulate. and the impact of that I think leaves a more lasting impact most of the time definitely for me through a story which is how humans are meant to learn we're meant to learn through narratives we're much more likely to memorize something if it is attached to a story that has emotional stakes and tension involved in it and so for this novel for the debut novel I really wanted to create something that was kind of like a gateway into fiction that made people realize just how powerful fiction can be over nonfiction.
1:32:28And so got the book here, of course. Um, this story is about a 21 year old named Elliot. He lives in the modern world. So our post pandemic world, and he deals with a lot of what young guys deal with right now, loneliness, being bad with women, not knowing who to trust or to listen to. And he ends up losing his mother. And because of that, through the trauma he endures, he starts to experience these uncontrollable visions, what he believes to be hallucinations. But he soon comes to find out that he's actually glimpsing into a parallel reality. And that by working on himself, almost like self-improvement, he can learn to access the parallel reality on command and so there is this like whole self improvement arc of the book where you learn about honestly a lot of the stuff that we talked about in this podcast but in a way that it is presented through like a character who you can remember and relate to through a story and the main plot of the book is that once he gains access to this ability he's going to search for his mom that he lost in the parallel reality so there's a lot of themes of of grief of identity becoming someone new of dealing with loneliness and dealing with your emotions and learning how to change your beliefs to something that starts producing the life that you want and i think if anybody's been wanting to get into fiction and they primarily read non-fiction I think Echoes Across Infinity is a good place to start of course I'm biased but you should read it nice it sounds very cool hopefully you'll ship it to Dubai I'll check on Amazon after this hopefully we'll also get it turned into a film especially recently some of the YouTubers getting their
1:34:34rewards for actually getting their the pictures on the big screen, like the Obsession and Backrooms. They've been huge hits just from young guys who have been YouTubers. Yeah. Yeah. Shout out influencers, man. Actually, it's really cool to see that that's the way that Hollywood is hopefully heading. Yeah, I think a lot of young, creative people, such as yourself should be getting rewarded for that and um yeah i just i think like especially hollywood over the past i don't even know how long it's been like five years six years they've just been pumping out garbage films like there needs to be more unique original content videos films being put out there yeah yeah definitely cool awesome man uh we'll wrap it up there so where can people obviously find your book on amazon and any other places where you sell it uh it's also selling i i think because of the distribution the way that distribution works uh it's it's on like the walmart website it's also on Kobo, which is an ebook website and Ingram spark, which is a public or self-publishing kind of platform.
1:36:00Um, but yeah, hopefully, I mean, we'll probably have the link in the description or something like that, but the easiest way to get it will be on Amazon. Awesome. And where can everybody find you? So my YouTube is just my name, Cole Hastings on Instagram. I post a lot more about books and fiction books specifically. My Instagram is colehastings underscore. And then where I do a lot of my writing for newsletters and just articles is on Substack, which is colehastings.substack.com. Nice. Awesome. I'll put all the links in the description. I appreciate your time. I've enjoyed the conversation. And next time in Austin, I'll hit you up.
1:36:46Yes, let's link up. Thank you for having me on. Thank you.
From the publisher
Reconsidered formatting preferences and removed visual separators
» Produced by Hack You Media: pioneering a new category of content at the intersection of health performance, entrepreneurship & cognitive optimisation.
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» Echoes Across Infinity: https://geni.us/echoesacrossinfinity
Cole Hastings is worried about how modern entertainment is destroying people's ability to think and relate to each other. Content creators need to protect their reputation because once it's damaged, it never comes back, and platforming the wrong person can ruin you years later.
Most dating coaches online are just projecting their own failures onto young people who trust them completely. People are lonelier because nobody organises hangouts anymore, so find communities around shared interests, meet people in person, and stop listening to dating advice from people who've never actually had a real relationship.
00:00 Introduction
02:01 Concerns about declining literacy
08:31 Entrepreneurship and concerning cultural values
13:10 Impact of controversial collaborations
19:30 Navigating loneliness and personal reflection
24:54 Impact of social media on personal interactions
29:43 The importance of male friendships
37:31 Challenges of maintaining friendships in adulthood
42:51 Meeting new people and improving social circles
49:07 Issues with relationship advice online
57:52 The pitfalls of excessive focus on appearance
1:04:56 Experience with veganism and dietary challenges
1:09:07 Diverse perspectives on health and wellness
1:18:08 Exploring shadow work and self-reflection
1:27:44 Addressing the stigma of therapy
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