Podcast · 935 episodes
Marketing School - Digital Marketing and Online Marketing Tips, page 3
by Eric Siu and Neil Patel · English
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness. 94849990-341d-11f1-a99b-e154abd40242
All episodes, page 3
The Data Is In: AI Is Creating Jobs, Not Killing ThemThe episode argues that AI is creating jobs and “abundance,” not eliminating white-collar work.8 Jul 2026 · 20 min · 11 chapters
Who Controls Your AI Marketing Stack? (AI Sovereignty)The episode asks “who controls your AI marketing stack” and argues for “AI sovereignty”: keeping your business context and customer data from being absorbed by frontier AI vendors.7 Jul 2026 · 28 min · 10 chapters
The AEO Panic Is Here — And It's The Best Thing To Happen To SEOThe episode argues that the “AEO panic” (AI/LLM-driven optimization) is actually beneficial for SEO budgets and for clarifying ownership of search work.6 Jul 2026 · 17 min · 8 chapters
Founder Mode Is Real (And Airbnb, Flexport & Apple Prove It)The episode argues that “founder mode” is real: leaders who cut bureaucracy and stay close to decisions move faster and build better products.2 Jul 2026 · 18 min · 8 chapters
Jeff Bezos: "Never Hire Your Friends Under 40"Hiring strategy and AI spending/usage—don’t hire friends under 40; buy/use AI correctly; avoid “AI theater” and token-maxing; use judgment over automation.1 Jul 2026 · 22 min · 11 chapters
The Most Valuable Marketing Skills Right Now (Per Greg Isenberg)Greg Isenberg and Neil discuss the most valuable marketing skills now: community-building via small events, storytelling, data literacy (not blindly trusting AI), “forward-deployed” marketers who…30 Jun 2026 · 31 min · 17 chapters
Google CEO: Learn AI Agents Now Or Spend 2027 Playing Catch-UpDiscussion of AI agents and AI search readiness, plus Google’s defenses against AI-generated spam and what marketers should do instead of gaming rankings.29 Jun 2026 · 20 min · 8 chapters
Nobody Is Prompting AI Anymore (Here's What Replaced It)The episode argues that “prompting” is being replaced by “loops” (autonomous cron-like systems) and by agent-ready CLIs/skills.25 Jun 2026 · 52 min · 27 chapters
Your Business is Invisible to AI (How To Fix it)How to make your e-commerce business “visible” to AI and social search, and improve conversions by optimizing for multi-channel discovery, trust, and agent/LLM-driven shopping.24 Jun 2026 · 32 min · 15 chapters
How I Run a Marketing Agency With 6 AI AgentsThe episode argues that most companies aren’t scaling AI because tools don’t share data, causing “AI theater” and stalled pilots.23 Jun 2026 · 30 min · 11 chapters
AI Won't Save Your Marketing. This Will.The episode argues “AI won’t save your marketing”; instead, marketers should use AI to automate proven workflows tied to real customer data and revenue, while doubling down on distribution, brand,…22 Jun 2026 · 34 min · 11 chapters
AI Is Costing Companies More Than the Employees It ReplacedAI’s business impact (costs, “single brain” networks, and faster idea trading), plus 2026 marketing implications: AEO/SEO under AI search, outcome-based consulting pricing, and AI marketing…19 Jun 2026 · 1 h 24 min · 36 chapters
Tokenmaxxing is DEADThe episode argues that “token maxxing is dead” because token usage is a poor proxy for productivity.18 Jun 2026 · 29 min · 11 chapters
The Best AI Tools for Marketing in 2026Best AI tools for marketing in 2026, with practical guidance on which tools work, how to avoid failure modes, and how to think about costs/token routing.17 Jun 2026 · 25 min · 15 chapters
The Pricing Model of The Future?The episode argues that “future” pricing and AI marketing will shift toward outcome-based contracts and AI-native go-to-market tactics.16 Jun 2026 · 18 min · 8 chapters
Your Brain Hasn't Changed in 190,000 YearsThe episode argues that human brains haven’t changed for ~190,000 years; progress came from faster “idea trading” via social exchange, not increased brain capacity.15 Jun 2026 · 21 min · 9 chapters
The Real AI Bottleneck Nobody Is Talking AboutThe episode argues AI’s real bottleneck is company-specific knowledge extraction (“company brain”), not model intelligence, and discusses the shift toward cost control (“output maxing”) plus…11 Jun 2026 · 19 min · 9 chapters
Why ChatGPT's Most Cited Pages Don't Rank on GoogleGoogle’s AI search and ChatGPT citations still depend on traditional SEO fundamentals, but many “most cited” pages don’t rank on Google; schema and other “GEO/AEO hacks” have limited impact on…10 Jun 2026 · 20 min · 8 chapters
How 57% of Website Traffic Is Now BotsThe episode argues that AI is not just replacing jobs; it’s changing hiring and boosting output.9 Jun 2026 · 25 min · 12 chapters
If You Are Not Working 7 Days A Week, You Will LoseA debate on extreme startup work culture (7-days-a-week) versus sustainable effort, then a shift to how AI changes productivity and content creation.8 Jun 2026 · 29 min · 9 chapters
Top 1.4% of Ad Accounts Are Responsible for 36% of All Meta AdsThe episode argues that Meta ad spend is highly concentrated: the top 1.4% of ad accounts generate 36% of all Meta ad creative.4 Jun 2026 · 22 min · 8 chapters
70% of SEO Teams Aren't Ready for AIAI readiness gaps in SEO/GEO, internal restructuring, and how companies should train and use existing tools; also fraud risks from AI-driven phishing/invoice scams and hiring/internship trends.3 Jun 2026 · 18 min · 9 chapters
The Real Reason Companies Are Blaming AI for LayoffsThe episode argues companies blame AI for layoffs as a messaging strategy, while the real driver is underperformance vs growth expectations and the need to restructure around “100x output” and…2 Jun 2026 · 28 min · 10 chapters
I Built an AI to Watch How I WorkHow to use AI to (1) show up when buyers ask for solutions, (2) learn from “trade-offs” in tech choices, and (3) scale AI skills inside a company via apprenticeship and screen-watching agents; plus…1 Jun 2026 · 21 min · 9 chapters