Podcast · 58 episodes
Marketing Trends
by Mission · English
What happens when marketing’s sharpest minds pull back the curtain? Hosted by Stephanie Postles, Marketing Trends drops listeners into the world of trailblazing CMOs, CEOs, and visionaries who share their journeys and groundbreaking strategies. From navigating the balance between automation and human touch to leading teams through unprecedented transformation, you’re getting an unfiltered look at the lessons and ideas driving the industry forward. Whether you're leading a team or aspiring to innovate, Marketing Trends is your new secret weapon.
Latest episodes
Webflow’s CMO: Stop Chasing More Content! Win AI Search! End Silos!Webflow CMO Dave Steer argues that AI discoverability/answer engine optimization (AEO) is failing for most sites, and that “more content” isn’t the fix.9 Sep 2026 · 49 min
Build for Community, Not the PlaybookDadGang’s approach to building a fatherhood brand through community-driven product design, simple ecommerce, and authentic marketing (Instagram + Facebook group + email/SMS), plus its new partnership…12 Aug 2026 · 45 min
Spotlight: The 5,000-Year-Old Method of Making People Remember YouHow brands can be remembered by leveraging the brain’s memory encoding—using personal relevance, emotional engagement, and story structure rooted in ancient oral traditions and culture.29 Jul 2026 · 16 min
All episodes
Webflow’s CMO: Stop Chasing More Content! Win AI Search! End Silos!Webflow CMO Dave Steer argues that AI discoverability/answer engine optimization (AEO) is failing for most sites, and that “more content” isn’t the fix.9 Sep 2026 · 49 min · 25 chapters
Build for Community, Not the PlaybookDadGang’s approach to building a fatherhood brand through community-driven product design, simple ecommerce, and authentic marketing (Instagram + Facebook group + email/SMS), plus its new partnership…12 Aug 2026 · 45 min · 16 chapters
Spotlight: The 5,000-Year-Old Method of Making People Remember YouHow brands can be remembered by leveraging the brain’s memory encoding—using personal relevance, emotional engagement, and story structure rooted in ancient oral traditions and culture.29 Jul 2026 · 16 min · 4 chapters
Marketing Has Forgotten What It’s ForSeth Matlins argues marketing’s “one job” is commercial strategy tied to business results (revenue/profit/shareholder value).15 Jul 2026 · 51 min · 23 chapters
Why Agents Will Buy, But Marketing Must Stay HumanMarketing for “machine customers” (AI agents and embodied AI like robots/cars) while keeping brand interactions human; marketers must run a dual track and focus on trust, discoverability, and…1 Jul 2026 · 1 h 4 min · 26 chapters
Why 90% of Your Brain Ignores AdsThe episode argues that most marketing metrics (attention, engagement, recall) don’t measure what actually drives future purchasing: long-term memory.17 Jun 2026 · 1 h 21 min · 31 chapters
The SEO Blog Era Is Over. Here's What Replaces It.The episode argues that generic SEO blogs are a “slot machine” that won’t reliably earn audiences.3 Jun 2026 · 55 min · 23 chapters
Stop Counting Your AI Agents. Customers Don’t Care.Don’t obsess over “AI agents.” Brands should focus on customer outcomes from AI-driven personalization across the full journey, including identity, send time, deliverability, and human-feeling brand…19 May 2026 · 53 min · 28 chapters
Marketing Spotlight: How Simple Personalization Dramatically Increased EngagementSimple personalization on websites and emails to boost engagement and conversions, using “big bucket” segmentation (new vs returning; marketer vs developer; location; ad-to-site message continuity)…6 May 2026 · 7 min · 4 chapters
Twilio's CMO Scrapped His 2026 Plan in One MonthTwilio CMO Chris Kohler explains how AI agents are forcing Twilio to scrap traditional marketing planning, accelerate cadence from quarters to weeks, and rethink marketing from “conveyor belt”…15 Apr 2026 · 52 min · 27 chapters
Why There’s More Content in 2026… But Worse ResultsMarketing in 2026—more content but worse results—driven by “AI slop,” the “optimism execution gap,” and the need to move from experimentation to embedded workflows.1 Apr 2026 · 49 min · 29 chapters
Spotlight: AI Context Windows Will Kill Forrester, Gartner, and G2 (Yext CEO Explains)How AI “context windows” and hyper-granular competitive data will shift marketing from broad best practices to bespoke, store-by-store brand visibility optimization, potentially disrupting…25 Mar 2026 · 15 min · 9 chapters
What's Silently Killing Growth: The 2-Second Rule That's Destroying Your Website TrafficWebsite growth is being silently harmed by slow initial load on mobile; the “2-second rule” (good <1s, done at ~2s) and fast first-request rendering are critical as AI/LLM crawlers increase traffic…18 Mar 2026 · 14 min · 6 chapters
B2B Teams Are Chasing AI Trends While Underfunding What Actually MattersB2B marketers are chasing AI trends (geo, LLM monitoring, AI agents) while underfunding what actually drives brand reputation and social intelligence.11 Mar 2026 · 1 h 1 min · 27 chapters
Scaling Past $20M (Spotlight): When to Move UpmarketSuperhuman’s move from SMB/founder customers to enterprise buyers while preserving the startup community that drove early growth.4 Mar 2026 · 15 min · 7 chapters
What Is an AI Agent? The Plain English Explainer for MarketersDefines AI agents for marketers and contrasts them with automation; argues AI agents are rapidly changing marketing plans, org structures, and job roles.25 Feb 2026 · 24 min · 12 chapters
Ex-TikTok CMO (Spotlight): Your 90-Day Campaign Cycle Is Killing YouWhy traditional 2–3 month ad campaign cycles fail in fast-moving short-form culture, and how TikTok reversed the playbook into 72-hour, KPI-driven “culture” campaigns.18 Feb 2026 · 15 min · 7 chapters
He Built FaceTune's AI… Here's What He Says Marketers Get WrongNir Pashter argues “AI marketer” titles are LinkedIn fluff; marketers must build AI literacy and workflows, not outsource thinking to “AI experts.” He focuses on where AI helps marketing (short-clip…21 Jan 2026 · 47 min · 20 chapters
Website Expert: These Mistakes will Make or Break Your Entire 2026Website Expert - These Mistakes will Make or Break Your Entire 20267 Jan 2026 · 1 h 2 min · 29 chapters
The CMO Who Never Becomes ObsoleteIn this episode of *Marketing Trends*, host Stephanie Postles interviews Michelle Huff, the Chief Marketing Officer at Alteryx.17 Dec 2025 · 53 min
Two Executives Living Under One Roof: The System That Keeps Them SaneIn this episode, hosts Niki and Dayle Hall discuss the challenges and strategies of balancing their successful marketing careers while raising a family.3 Dec 2025 · 1 h 23 min
TikTok’s Ex Head of Marketing Reveals The Playbook for Viral ContentNick Tran, Former Global Head of Marketing at TikTok, Current President and CMO at Diageo19 Nov 2025 · 1 h 6 min
CMOs Are Hiring Fiverr Freelancers? Find out why.Shiri Hellmann, VP of Global Brand Communications at Fiverr12 Nov 2025 · 1 h 4 min
Why Brand Associations Outlast TrendsIn this episode of Marketing Trends, host Stephanie Postles interviews Ulli Appelbaum, Founder & CSO of First The Trousers Then The Shoes.29 Oct 2025 · 1 h 20 min