How Susie Wolff Took F1 Academy from Empty Tracks to Global Partnerships

8 Jul 2026 · 1 h 9 min · 30 chapters

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In short

Susie Wolff discusses resilience, calculated risk, and reinvention—moving from being a pioneering F1-era female driver to leading F1 Academy and building global partnerships to make the series viable and visible.

Guest backgrounds

Susie Wolff is a former professional racing driver and the current Managing Director of F1 Academy. She is married to Toto Wolff, Mercedes team principal. She previously competed in motorsport and later became a Formula E team principal and shareholder.

Key claims

Racing and leadership require “calculated risks” and resilience; big change often starts when you accept worst-case outcomes. F1 Academy initially faced empty tracks and sponsor challenges, so she pushed for aligning races with F1 events and securing F1 team involvement. She argues women need role models and that women standing up for each other accelerates barrier-breaking.

Notable examples

First woman in decades to participate in a modern F1 race weekend; an ankle injury at age 21 sidelined her for nine months; Mercedes and Liberty backing for F1 Academy; 22 F1 grid spots limiting opportunities; Toto’s “be you” advice about femininity (including embracing a pink car).

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

Resilience in Competition and Life

0:00 to 1:22

Learn about the importance of resilience in both competitive and everyday contexts.

“In this day and age, either when you're competing, but also in daily life and in the business world, you need to be resilient.”

Resilience in Competition and Life

1:52 to 2:22

Learn about the importance of resilience in both competitive and everyday contexts.

“But Amazon's prime same-day delivery lets you say yes before the moment slips away.”

Resilience in Competition and Life

2:38 to 3:01

Learn about the importance of resilience in both competitive and everyday contexts.

“It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50-page restoration block, or finally break down that long article you've had open for weeks.”

Taking Risks as a Driver

3:01 to 3:56

Explore Susie's perspective on calculated risks in her racing career.

“I have to say, I gobbled up your memoir in just a few days.”

The Challenge of F1 Academy

3:56 to 5:40

Discuss the challenges faced while establishing the F1 Academy.

“Well, thank you for having me, first of all.”

Influence of Parents and Childhood

5:40 to 7:37

Learn how Susie's upbringing influenced her career and ambitions.

“And I look back on those early months and they were really tough because I wasn't even sure.”

Navigating Gender and Performance

7:37 to 11:07

Understand the pressures of gender expectations in a male-dominated sport.

“I didn't have a brother to compare the level to.”

Growth through Discomfort

11:07 to 13:31

Gain insights on how stepping out of comfort zones leads to personal growth.

“When you just think of almost like competing within yourself, as opposed to anything that's around you.”

Reflecting on Injuries and Setbacks

13:31 to 14:01

Explore the lessons learned from injuries and setbacks throughout Susie's career.

“And I certainly think, and obviously writing the book made me look back, it was in those moments where I pushed myself out of my comfort zone that I 100 % grew the most as an individual.”

Overcoming Injury and Building Resilience

14:01 to 18:06

Discover how past injuries shaped resilience and the mindset to overcome challenges.

“just going into details of certain injuries, setbacks, and kind of recollecting and thinking about it.”
Show all 30 chapters

Navigating Career Transitions

18:07 to 22:48

Learn how to recognize when to pivot in your career and embrace change.

“And how did those experiences and those breakthroughs after tough moments, how do they inform how you recover from challenges today?”

Redefining Identity After Retirement

22:49 to 24:44

Explore the challenges of finding identity post-retirement from sports.

“Yeah that's who I am and I think I just accepted that and figured out well I'm responsible for my own happiness in my own life and we're all individuals we're all different and that looks different for everyone.”

The Power of Saying No

24:45 to 28:00

Understand the importance of prioritizing personal happiness and performance.

“But do you not also find, I mean, with what you achieved in your career and the huge highs and adrenaline that brought, it's very difficult to then say, well, I'm stopping.”

Navigating Life After Racing

28:00 to 33:40

Learn about the challenges of identity and self-discovery post-retirement from sports.

“So I think it really is about focusing on that performance.”

Navigating Life After Racing

33:43 to 34:05

Learn about the challenges of identity and self-discovery post-retirement from sports.

“It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50-page restoration block, or finally break down that long article you've had open for weeks.”

Embracing Femininity in a Male-Dominated Sport

34:32 to 41:21

Understand the complexities of being a woman in motorsport and the evolution of identity.

“Let's shift gears, and I wanted to talk about something that you've often been asked about first, being a woman in a male-dominated sport.”

Leading the F1 Academy

41:21 to 42:00

Discover the journey and vision for the F1 Academy focused on female drivers.

“And then in 2023, a new opportunity presents itself.”

Embracing New Challenges in Motorsport

42:00 to 42:15

Learn about Susie Wolff's transition into a new role in F1 Academy.

“Timeline, slightly different to what I was used to in motorsport.”

Recognizing the Female Fan Base

42:15 to 43:15

Discover how the growing female fan base influenced F1 Academy's direction.

“and the growing popularity of the sport for female fans, which I'm so encouraged by.”

Aligning Race Tracks for Visibility

43:15 to 44:31

Understand the importance of having female racers compete on the same tracks as F1.

“We should be on the same tracks, as many of them as possible, so that the crowds, whoever's there, the full crowds, is watching these female drivers.”

Seeking Guidance and Overcoming Barriers

44:31 to 47:24

Explore Susie's approach to asking for help and learning from others in the industry.

“And I spent a lot of those initial months also reaching out to other women's sports to figure out the challenges they'd had, because obviously WNBA is nearly 30 years old.”

The Power of Women's Support

47:24 to 50:34

Learn about the role of women supporting each other in the workplace.

“Yeah, which can be exhausting sometimes.”

The Power of Women's Support

50:40 to 51:00

Learn about the role of women supporting each other in the workplace.

“It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50-page restoration block, or finally break down that long article you've had open for weeks.”

Building on F1's Current Momentum

51:57 to 53:11

Discuss how F1 can capitalize on its growing popularity.

“This is a job for Indeed sponsored jobs.”

Navigating Relationships in the Industry

53:11 to 55:46

Insights into Susie Wolff's relationship with Toto Wolff and their communication style.

“And he said, your inner confidence is quiet, but unshakable, which I loved.”

Honesty and Support in Partnerships

55:46 to 56:00

Explore the dynamics of honesty and support in Susie and Toto's relationship.

“He doesn't like, you know, too over the top with clothing.”

Navigating Relationships in Competitive Sports

56:00 to 1:02:35

Learn how Susie balances personal and professional relationships in F1.

“So he's been trained to not bring out that very direct punch.”

Raising a Child in Racing

1:02:35 to 1:04:32

Discover Susie's approach to raising her son in the racing world.

“In this season, we're exploring mental focus.”

Personal Growth Through Setbacks

1:04:32 to 1:08:45

Explore the importance of resilience and personal growth during challenges.

“order to have a chance to compete at the highest level.”

Embracing Confidence and Self-Image

1:08:45 to 1:09:59

Understand the connection between confidence and feeling good about oneself.

“I can't wait to see what the future holds for you.”
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Transcript

Automatic transcript. May contain errors.

0:00In this day and age, either when you're competing, but also in daily life and in the business world, you need to be resilient. There's so many people fighting for success. There's so many moments where it's not going to go your way. I think it's about finding those moments where you just say to yourself, this is scary, but I'm going to do it anyway.

0:25Formula One is everywhere right now. This week on the show, I sit down with former professional driver and current F1 Academy Managing Director, Susie Wolfe. At a moment when F1 is exploding in popularity around the world, Susie is helping shape what the future of the sport looks like, and who gets to belong in it. Long before F1 became a global cultural obsession, she was breaking barriers as the first woman in decades to participate in a Formula One race weekend, navigating pressure, criticism, injury, and the constant challenge of standing out in a world that wasn't built for her. In this conversation, Susie and I discuss ambition, risk, reinvention, to knowing when to walk away from one chapter and build something entirely new.

1:07We also get into what it's like to receive tough love from one of the most respected voices in motorsport, her husband, Mercedes team principal, Toto Wolff. Susie embodies the idea that the moments that make us different can ultimately become our greatest advantage. I'm Maria Sharapova, and this is Pretty Tough.

1:51favorite taste of fall, only at Starbucks.

1:57Excuses are easy. An epic movie night? We don't have enough snacks. Dinner party with the girls? We'd have to decorate. Surprise date night? Nothing to wear. But Amazon's prime same-day delivery lets you say yes before the moment slips away. Try that new popcorn maker. Order those cheeky drink glasses, get that new perfume, and turn that I wish we could into an I'm so glad we did. Visit amazon.com slash prime to find millions of items delivered fast. Same day delivery. It's on Prime. Available in select areas. Terms apply. This episode is brought to you by Google Chrome. You think you know a browser, but Gemini and Chrome?

2:39That's new. It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50-page restoration block, or finally break down that long article you've had open for weeks. Gemini and Chrome is here for it. Ready to make anything online make sense? There's no place like Chrome. Check responses set up required, compatibility and availability varies 18+. Susie, welcome to Pretty Tough. I have to say, I gobbled up your memoir in just a few days. I even sneaked it in while my son was doing his bedtime stories with my husband. I was like, we have this interview coming up.

3:14I need to get it in. And there were so many relatable takeaways. Being an ambitious woman in your field and in your career, this duality between strength and the softness that you carry as a female, but also how you relied on your instinct throughout your entire career. I like to start these segments with a quote, and your quote is the strongest one yet. I didn't expect anything less from you, but you said, I'm only willing to take big risks if I can cope with the worst case outcome. Now, coming from a female driver at over 200 miles an hour, that's a pretty bold statement. Tell me more. Well, thank you for having me, first of all.

4:00It's wonderful to be here, and I'm so happy you enjoyed the book, and it resonated it felt like the right time to tell my story um and yeah people always presume that racing drivers that we are fearless um that we're really tough but i think it it's all about calculated risks we take risks without a doubt because you're never going to get that last bit of performance like you know the that kind of difference between being p5 on the grid or p1 so we have to push the boundaries of of what we think is possible and we have to take risks but they're always calculated um you know on a racetrack where you've got runoff where there's actually a barrier if you're on a street circuit it's all risk but I think I have always been someone that calculated the risks of any given situation and I've been quite bold in at times in my career but always was okay that if it let's say the worst case scenario was it didn't work or I ended up further back.

5:00As long as I knew what that was and I could deal with that, I was happy to chase the big dreams and the big goals. And when was the last time you had to make a calculation like that in your everyday life? I think the biggest was at the beginning with F1 Academy because suddenly I arrived there and realized the way it had been set up wasn't going to work. And I realized, okay, in this moment, I need to figure this out and I need to find a a business model that would be sustainable, that has a positive impact on the sport, that gives female talent opportunity. But I didn't have all the answers. And I had to take a risk in that moment.

5:39I had to present to the F1 board and say, listen, this is what I think can work. And I look back on those early months and they were really tough because I wasn't even sure. I had this idea. I had this big vision, but it was tough getting other people to believe in it. Is it almost like the risk of the unknown of not knowing how things will pan out? Yeah, and knowing that probably it was our only chance to have that level of investment into female talent in the sport. I probably didn't even think I would see it in my time in motorsport because it had always been so male dominated. But women's sport was getting momentum.

6:15The fan base was shifting in F1. So suddenly there was this moment in time where we had this chance. But I was very conscious that we got this one chance. We have to get it right because if we don't, we might not get another chance. I want to take you back to the beginning. You're a young girl. Your parents met at a motorcycle shop, right? Your mom comes into the shop that your father owns and your mom leaves the shop with a new motorbike and a new romance. And they said that they lived for the thrill. How do you think that shaped the way that they parented you? It shaped my childhood massively and it shaped who I am massively.

6:52and that was for me such a good basis and now being a mother that's when you can look back with completely different perspective on your own childhood and how thankful I am because I grew up in this environment where my mum raced bikes she had her own business it was a very equal partnership with my father um they didn't treat me and my brother very differently um so it wasn't okay, you go off horse riding, your brother's going off racing. Whatever he did, I had the opportunity to do myself. And I never once realized I was doing something unusual for a girl because it was just my character. I mean, maybe similar to you, I was a very competitive little girl.

7:35I loved speed. I loved adrenaline. But now... I didn't have a brother to compare the level to. You didn't have a brother to compare. But it's amazing that your parents, by example, didn't make you believe that you were stronger or weaker or that you had to go in a particular field because of just by being female? No, not at all. And for that, I'm so, so thankful. I guess in my sport, we wear a helmet, so we don't see the athlete. But definitely that childhood in, you know, West Coast of Scotland, outdoors, lots of sports, it made me have a lot of kind of grit and resilience. You started karting when you were just eight.

8:13As an adult, you made history as the first woman to take part in a Formula One race weekend in decades. There's quite a bit of risk involved in that. But what do people get wrong about that type of risk that you were facing in those laps? It was a huge opportunity for me at the time because although it wasn't competing in an actual F1 race. It was a moment where there hadn't been a woman that had competed in the modern era. So would I be physically fit enough? Would I be quick enough? And for me, it was just all about showing performance. I had to go out there and show everybody that I was quick enough because there was, when you're a driver, when you're a competitor, like you know, it's so pure.

8:57The results are the loudest words. And so everyone's got an opinion, but I knew there were those that were for me. Those are those that were against me. And I think I developed over many years, a very thick skin. I didn't really allow people's opinion of me to have much influence because there was always so much noise around my gender. And I just knew on that day, you need to go out there and show them that you're quick enough. And in those last few seconds, it's just you, the car, right? You, You don't hear much, right, because you've got the earplugs in, but you see the light and it turns green.

9:31What's going through your mind? The great thing is what's going through your mind is just what's happening in that moment. You know, being in the right gear to get the right getaway. And I guess for you also, when you were playing in kind of decisive tournaments, you're so focused on that moment. It's such a hyper focus. But it's easy to think about the moment, right? It was easy. It must have been easy for you to just get distracted by the fact that, well, what will people say if I don't perform to the standards that they hold me to? Or here I am as a woman doing something in a male driven industry.

10:09Like so many distractions could take you off what truly matters. Yeah. And I guess I did always feel that skepticism. It was never blatant, but I think as a woman, you always feel. and there was definitely an element of god I hope she doesn't crash and I hope this doesn't turn into something embarrassing but I believe in myself I wouldn't have put myself in that position if I didn't think I was capable I put a huge amount of preparation into getting myself in the position where I could be successful so I kind of at that point thought this is my chance now and not everybody gets to sit in an F1 car so you also kind of feel that well this is such an opportunity.

10:50And I always try in those big moments, say it's my chance to show what I can do. It's not about worrying if it goes right or wrong, how lucky I am to have this chance to go out there and show what I'm capable of. And also not, I guess, not comparing your standard to other people's results, right? Or other people's victories or losses, that it's just about how I compete and who I am as an individual and as a competitor. When you just think of almost like competing within yourself, as opposed to anything that's around you. That's ultimately when we find a better version of ourselves. Completely, but I also think there's something for rivalries because they push you to new levels.

11:30And for me, it was never about having a female rival. It was always, well, a rival in that situation. What would one of the best young drivers have done in terms of lap time? And I think that brings also an extra layer of performance, an extra gear. I like that, an extra gear. Quite literally, if I may, since I'm a podcaster now. You've often said that one of the keys to your success is finding this version of being comfortable within the uncomfortable, right? When things are thrown at you that you might not be familiar with and feeling that is okay. It's ultimately what drives you and propels you forward.

12:11But I know that it doesn't come natural to many people. So what advice would you give to listeners who struggle to get out of their comfort zone? I think it's a natural instinct that we don't want to put ourselves into situations where we're maybe not fully prepared or not fully in control. And it can be really daunting. but it's in those moments and I'm sure you know coming over to the US as a young girl I mean such tough moments made you who you are because it's you know for me resilience is like a muscle the more you push yourself the more you get back up even after those tough days that's a muscle that just gets stronger and stronger and in this day and age either when you're competing but also in daily life and in the business world you need to be resilient you know there's so many people fighting for success there's so many moments where it's not going to go your way so I really think you know I think it's about finding those moments where you just say to yourself this is scary but I'm going to do it anyway lean in in those moments and don't think that even the ones who are doing it haven't had those moments of self-doubt but jumping over that fence and putting yourself in there, the exhilaration you get from having done it, it's something that will then drive you for the next moment and the next moment.

13:32And I certainly think, and obviously writing the book made me look back, it was in those moments where I pushed myself out of my comfort zone that I 100 % grew the most as an individual. One of the things I really loved about your book was how you leaned into the very tough moments. And I had the experience of writing an autobiography many years ago with Rich Cohen, and the toughest part I found about it was looking back, especially just going into details of certain injuries, setbacks, and kind of recollecting and thinking about it. And what does it bring up to you now, you know, as an older woman than when it did as a teenager or when you're, you know, when you're in your 20s?

14:19And one of the things I think you did exceptionally well in the book is just is talk about how physically challenging it was to go through these injuries. Right. You had a horrible injury to your ankle. Twenty one years old. You're out for nine months and you should be at the peak of your career. You should be doing one of the biggest races of your career. And all of a sudden you're sidelined. What did those nine months teach you? So I wrote the book with my brother, which meant that he also had his memories of those tough moments. And I think I'm really good at compartmentalizing, of just going always forward and not really looking back.

14:55So the book really forced me to go back to those tough times. I'd written a diary, which I found in the loft of my parents' home. That was really tough to read because I was a young girl that felt it was all slipping away. and I realized from reading the diaries what a dark place I went to. So those diary entries were from those nine months? Were from those nine months. It was as if I poured it all out into the diaries because I remember a lot of, in that time I was very lonely because there wasn't really anyone that I could really kind of open up with. I was living near Silverstone, so away from my parents.

15:40and I remember I'd done the draft for that chapter and I came on the zoom call with my brother because we don't live in the same place and he said boring boring boring he said I remember how tough those moments were go back and read your diaries take us with you and I really wanted the book to to chart the difficulties just as much as the successes because there were tough moments and this idea that I didn't have tough moments in my life that it was a smooth journey perfect definitely not um but I guess where what I am thankful and many times in the diary I'd written just keep going don't give up just keep going and I'd lost my grandfather close to that time I was very close to him and there was some diary entries you know help me grandpa and the uncertainty and the idea that it was all going to slip away from this one injury but that gut instinct told me to to keep going and I think sometimes it's the pain that you're willing to go through knowing that on the other side something good can come and it's just enduring those tough moments and I disagree with people who say you know make failure your friend it's so important I hated failure you know I hated those moments because going back and reliving them I recognized how tough it was but I came out the other side and of course then literally six months later I was signed to Mercedes-Benz and that was the moment I thank my lucky stars to this day that changed my not just my career but my life.

17:13Incredible because you could be training competing for 20 years of your career you think you have this big next moment ahead of you and in just one moment, it could feel like it slips away. And you have to find a way to, you know, sometimes we think of like the bigger goal and the bigger picture. And in those moments, I have to say to myself, no, right now, in this moment, it's just about today. It's just about tomorrow. The bigger picture is way too scary to think about. Let's not go there. So in those really difficult moments, I find that it goes as simple as it is. Those baby steps are just as crucial.

17:52And it's sometimes when I'm watching big events, especially the Olympics where the people have worked for four years, it's the ones that have an injury or fall that I, those are the ones my heart just breaks for because I know how tough it is in that moment. Yeah. And how did those experiences and those breakthroughs after tough moments, how do they inform how you recover from challenges today? Is it any different? Has it evolved? You know, do you rely, do you go back to that experience and think of, as you said, it's almost like a trained muscle, right? Do you relive those moments and say it made me stronger and this is how I'm going to approach it today?

18:29I don't think I relive them, for sure not, but I do think they build up a huge grit and resilience in me. And without that in my business career, I definitely wouldn't have had the success I had. And I think there's this stat, you know, 85 % of women in C-suite positions played sport when they were younger, because I do think sport teaches you so many life lessons. And whether you go on to make a career in the sport or not, just competing or pushing yourself, forcing yourself to pick yourself back up on those tough days, it just brings you so many valuable lessons for other areas of your life.

19:12So I'm definitely thankful they happened. I didn't want to ever go back and relive them. But I guess knowing I went through that also gives me the feeling, well, I can survive. You know, whatever is thrown at me. I can do it. It can be awful. But don't bring it. Rather not bring it. Bring it, but stay away. But this idea that there's a resilience where, okay, it can get bad, it can get tough, but I'll figure it out. Something that was very noticeable throughout the pages is how you had this instinctual ability to move on from whether it was knowing that karting was over for you and you needed the real deal, you need a proper race car or whether it was a new business challenge.

19:57Even when you were at the top of a particular field, you wanted to move on. I know that is not easy for many people, but how were you able to make those decisions? That's a really good question, this idea of when you close one chapter and start the next and pivot. And a lot of people have kind of said to me, well, how do you know? I don't think I had this complete certainty, but the instinct that either I was unhappy or I was unfulfilled was strong enough to tell me something needs to change. And change is scary, but it goes back to this idea of pushing yourself out of your comfort zone. And And I love always learning and always evolving as a human being because I think it's quite easy to get comfortable and stuck.

20:51But it's pushing yourself to think, well, am I happy where I am now? And in the next five years, is this where I see myself staying? Or is it time to evolve, to learn new skill set, to put myself in a situation where I need to really sink or swim and survive? and I think those moments I'm very intuitive and I listen to myself a lot. How do you do that when there's so many opinions around you whether it's even from your family or in your workplace or from your boss or from people that know you and believe in you but your idea of what the future is looks different to theirs? That's a really good point and also the bombardment of social media that shows us other people's achievements and other people's successes and then this idea that you compare yourself a lot I have always been someone that kind of sticks to my own path I and I think as you age and as you get more confident you become a mother I get really good at saying no I know what brings me joy in my life and I know what would be great on paper but I know just doesn't I don't have capacity for so I guess I got really good at defining what I did what I didn't want my life to look like but I wouldn't say that there was always this clarity of what came next I was pretty good at always understanding okay that door has to close but there were definitely moments in between where I had the uncertainty of well what does come next and definitely when I stopped racing I had a real loss of identity you know who am I if I'm not a racing driver and I had to kind of refine myself in a way and those were tough times because you there's a lot of uncertainty as much as it's wonderful having a blank sheet of paper it's also quite scary um but I think yeah just pushing myself out of my comfort zone and that instinct was what drove me and I've always been you know I hold myself to high standards and I don't really worry about people's opinions and when you become a mother and obviously I wanted to go back to back back to work quite quickly which caused a lot of opinions around me but I was very much I'm going to be a better wife and mother if I work than if I don't and that's who I am.

23:09Finally someone says it like it is. Yeah that's who I am and I think I just accepted that and figured out well I'm responsible for my own happiness in my own life and we're all individuals we're all different and that looks different for everyone. But I think this idea of allowing others' opinions and kind of society's preconceptions of what my life should look like, well, I think we're past that now. We build the lives we all want, whether that's what conforms to what society thinks or not. You only get one shot at it. So rather make it your life and let it bring joy. I also think we become better mothers and better examples to our kids when we are personally fulfilled by what our ambition is, by the definition of our own version and not thinking of what has been defined for us.

23:56You know, when we come home after a work trip or an accomplishment and we look, you know, into our kids' eyes, we feel so proud, right, that we're now able to share what we've done and our experiences with this little human being that has no idea, right, is just thinks we just play games all day long. But the sense of accomplishment, you know, makes us a stronger leader. And I think being a stronger leader at home, like being a more comfortable, more confident individual at home, personally makes me a better mother when I come home. I couldn't agree more. And when we're home, we're home. It's not this mix, you know, you've been away.

24:37We're home. We're home. And it very quickly brings you back down to earth no matter what you've been off doing. You could have been on a private jet flying to the next race and here you are with toys upside down trying to help them read or do math that you just can't figure out. But do you not also find, I mean, with what you achieved in your career and the huge highs and adrenaline that brought, it's very difficult to then say, well, I'm stopping. I think if that's in you, it's something that it brings a lot of joy. It's really powerful. It's very powerful. So you can't shut it away because eventually it will come out in some form that you need to do something.

25:14I think I said to Toto, I remember when Jack was only six months, I said, I've got too much fire in me to not have a challenge to do something, to achieve something. And obviously, when I kind of decided to become a team principal in Formula E, it would have been the easiest thing for us as a family for me not to do something like that. because Toto travels so much and Jack was young, but I just instinctively knew I need something for me. So I think in those moments, it was definitely my instinct and that drive in me that said, no, I need this for me. And as a mother, you give so much of yourself away.

25:50It was just keeping that little bit for me. And something that you also just said is the ability and the power of saying no. I've always throughout my career emphasized how many more opportunities I received better opportunities to say yes to when I constantly focused on my one craft and was just focused, geared towards winning, not showing up at every event, every media opportunity, just drilling in on being the best version as a tennis player. And then better opportunities come because the more you win, the better opportunities you'll have to say yes. But I want you to elaborate on this power of saying no, because I think when we say no, we often feel like we're disappointing others.

26:38You know, if we say no now, we might not get another opportunity. And I know that it all comes down to us. Those are our thoughts. That's our brain. No one's influencing that. But when you say it, it just comes across so definitely. I definitely get FOMO sometimes when I say no and I see the event afterwards. I think it would be great to have been there. You wanted to be dancing at 2 a.m., Susie? Sometimes, yeah. But I know how much capacity I have, and I know that I have to set my priorities in order. And I'm brutal now of really being hyper-focused because I think there's so much out there that, like you know, we do.

27:19Especially now. Where we get so many great opportunities. But I absolutely agree with you. And that's what I say to a lot of the F1 Academy drivers, focus on performance. Be really good at what you do. That is always going to be at the core and the most important part of who you are. Because if you're good at what you do, everything else will follow. And it will always be there for you, even when you stop racing. Completely. And I remember when I took on the F1 Academy role, we had so many interview requests. And I said to the head of comms at F1, I'm not doing any. I haven't done anything yet.

27:54Let me actually achieve something and then I'll talk about it. But right now, I'm not going to just talk about what this can be, need to deliver, and then we can talk about it. So I think it really is about focusing on that performance. And I've always said performance is power. Whether you're a male or female, whatever industry you're in, be really good at what you do. And that is your superpower. I want to talk about the moment when you decided to move on from racing. and I know that's what we call retirement, right? And as a female athlete, retirement is at a much younger age than in other professions.

28:32And I noticed from the day I retired, the first question that people would ask me is, what are you doing now? Who are you today? What is next? It was really annoying. How did you feel about it? Not just that, but also like when I came together we told her, when are you getting married? Okay, so then we got married. when you're having kids when's the next one I'm getting that now when's the next one he's almost four he'll be so lonely yeah yeah I think that's I guess for a sports person you always know that time's coming where you have to reinvent yourself and your your sports and your sporting career comes to an end and I don't want to underestimate well it was a very difficult time for me I'm sure for you as well because you've spent since the age of eight with a clear goal with a clear discipline of it's a huge part of your identity of who you are it's you so the decision was easy for me but the aftermath was tough and I remember going to an event with Toto and someone on the table saying oh so what do you do and I suddenly thought what do I do who am I if I'm not a racing driver it was my whole identity so those were were difficult months of figuring out what should come next it was about kind of discovering who I was without you know a racing helmet on what actually recalibrating completely recalibrating what did interest me if it wasn't racing and I wasn't driven to a training session every morning or to a tight schedule and that was a those were months of self-discovery but I think it's in those moments where you just need to give yourself time and that's maybe something we're not good at because it's always like oh what is the next race what is the next event yeah and and what I heard is if you if you don't go on to the next thing you lose momentum and I didn't as I look back I don't necessarily believe in that because what was more important for me is to acknowledge and reflect on the fact that you had over 28 years of this ferocious, physically demanding, you know, having to show up on a daily basis on and off the court, right?

30:55So to now feel like, I don't want all eyes on me for a minute, you know? And yes, if that might take a few months, if that might take a year, that was the healthier version, Right. And you have to stick you have to stick to it. But I know I mean, I have a lot of friends that are in this transitional period in their life, whether they're, you know, been in a job that they're no longer interested in or, you know, they've stopped a job. They had a kid and now they're looking, you know, to come back into the workforce. It's not easy figuring out what is next and when it makes sense to make a transition.

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31:31And for those that are struggling with that narrative, what would you suggest for them to do? Well, firstly, I completely sympathize that it is a challenging time. Don't think that it was any different for me, that it wasn't completely clear. But I think sometimes figuring out what you don't want to do is just as powerful as kind of figuring out what you do want to do. And at the moment where I had this blank sheet of paper, I didn't know, but I started figuring out, well, I don't want to do this and I don't want to do that. Process of elimination. Yeah. It's the best for anything. Yeah. And it started really narrowing it down.

32:07It's like building a house. You're like, nope, I don't like those handles. And then the house is finished. You think, okay, next time I'll do this differently. But I also think it's, and Toto's really good at this. He says, well, give it a go. It's okay to pivot. If it's something you try and you don't like it or it's not for you, then you just pivot. I think in this day and age, it's not something that's set in stone that once you start something, you absolutely need to spend the next 10 years doing it. but it's about giving yourself the experiences to grow and figure out, okay, is this right?

32:36And you might start something and think, well, it's not this, but actually from this, I'm branching off into this because I figured out it's actually this that I really enjoy. But my biggest thing, especially to my girlfriends, I say, well, just go for it. Don't allow this self-doubt in yourself or this not having it all figured out. To take the easy path. Just start something and you'll figure it out. Have that belief in yourself that you will figure it out because you've got this skill set. You've got this, you know, I think mothers have a huge resilience anyway, a huge ability to plan logistically and to multitask.

33:09And I think 10 steps ahead. We're way more capable than what we think of sometimes.

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34:28Stock up on Ollie.com today. These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. Let's shift gears, and I wanted to talk about something that you've often been asked about first, being a woman in a male-dominated sport. And this might sound like a silly question, But I want to start with kind of understanding your involvement with the color pink. Right. When you were young, you wanted to race in a pink car. I loved pink. But then when people would take notice of that, you didn't want to feel like you stood out.

35:06You wanted to feel part of the race and not just because you were wearing pink. Whereas later in your career, there was an element of confidence that came with standing out. So walk me through that relationship. I think my relationship with pink is heavily linked to my relationship with femininity. As a little girl of eight, you're not really aware of your surroundings. I love Barbie. I wanted pink side pods for my go-kart. I wasn't your stereotypical tomboy. I did. I loved that go-kart. I had pink on my suit. And then in my teenage years, I realized that that maybe was a sign of weakness. That others thought, well, because I was a girl, I was an easy target.

35:45and I had some tough moments in racing where I probably got fired off more because a dad was telling his son don't get beat by her so the pink got yeah like you rightly said got stored away um and I remember when I joined Mercedes-Benz in German touring cars I had this real battle going on with myself because I wanted I knew it was all about performance and I wanted to be taken seriously so when I was sent to an event you know I didn't want to appear too feminine because maybe they thought I cared more about my appearance than my racing. But on the other side, everyone's well-dressed and I felt like I wanted to wear a dress because that was who I am.

36:22But maybe I should wear a trousers suit because all my teammates are in a trousers suit. These constant battles in my head. And it's only really when I came together with Toto and he said, listen, you don't have a role model. You've just got to be you. And if that means you want to wear a dress, wear it, own it. And don't doubt yourself. Just follow your path. And that was kind of a weight off my shoulder and they then painted my car pink in DTM, which, cliche. But I realized that, you know, more... But at that time, did you feel more confident about racing in a pink car? And you know what? Pink car or yellow car, if you're going to hit me, I'm going to hit you back.

36:58You know, I didn't worry that they saw that as a weakness. I was there. I knew I had to perform. I knew I could race hard. So I think that allowed me to embrace that feminine side. I realized that it got more little girls to the track because suddenly they wanted to see this pink car. And that definitely helped me in my role now with F1 Academy of trying to challenge the perceptions in the sport. But I think many women go through this probably more in a business environment where you know you're being judged on how you look and how you turn up to a meeting. And maybe that first judgment is unfair because you've not shown any performance.

37:38But that's the reality. And so I think we as women just need to own it, stay true to who you are, whether that's whatever level of femininity that is. Pink or blue, exactly. Racing, from my opinion, stands out because there's not that big of a difference whether you are, you know, your size, your height, your weight when you're in a car. And you've put it this way. You said there's a purity to sport because it doesn't differentiate by gender. when the helmet is on, all that matters is performance. Why aren't there more female drivers in F1 today? I think it's a double, well, it's a linked problem that we don't have visible role models that kind of inspire the next generation.

38:27And that then leads to just a really small talent pool. And I think part of our job as F1 Academy is to really inspire the next generation to see that the sport has, well, it's culturally shifted now. There are a lot more women in the sport. The possibilities are there. And I think visually seeing an 18-year-old girl zipping up a Ferrari race suit and jumping in what looks like a miniature Ferrari car is so powerful to change the perceptions of the next generation. And that then will help us increase the pipeline of talent coming up. But I do always say making it to F1 is incredibly tough regardless of your gender.

39:03There are so many male drivers that would also have deserved the chance, but there's so few spaces. And it's unlike football where there's divisions and leagues. It's just those 22 spots on the grid. 22 spots? That's it. So I think if we do a good job in F1 Academy, it will become inevitable that a girl gets to F1 eventually. But I don't see that as our sole target. I think we've got a much bigger job to do of changing the perceptions of the sport and getting more young talent entering. You've described the attention around gender as noise, that you sometimes wish would just go away. But other times, I imagine standing out as a woman is a powerful part of your identity.

39:48What do you think makes that difference? in the sport there's always a commercial reality and I'm sure in your career I mean I often think about female tennis players because at least in my sport I'm wearing a helmet so how I look doesn't play a huge role in who's watching or the performance whereas in your sport you're so exposed and everyone analyses what you wear onto the pitch what you look like on the pitch and there's a thousand pictures from you could be in the middle of a shot and all these pictures appear afterwards and you have to cope with that as an athlete um so I guess we were we're lucky in that we don't have that level of scrutiny but on the other side we have the scrutiny that well if there aren't successful women in f1 or in sport is it even possible is this a sport where women can compete with men and and I certainly think having gone through my career we can it's why I'm so passionate about giving the next generation a chance because I got given chances in my career And I think sometimes in life, you just need to be given the chance.

40:50And so now we're in a situation where these young female drivers are being given an incredible opportunity to show what they can do in front of a huge audience. 11 of them are linked to F1 teams, which is something I only could have dreamed of in my early career. So I feel proud that the narrative is shifting. So let's get to Formula One Academy. You retire from racing. You become a Formula E team principal and shareholder. Very smart businesswoman. And then in 2023, a new opportunity presents itself. You're tapped into to lead F1 Academy, and it's an all-female driver category for Formula One, which is essentially Formula Four if you're looking at it from a grid perspective.

41:37In the pyramid, exactly, yeah. Walk me through how that offer was made and why you decided to go for that position at this time of your career. I remember the first phone call so distinctly. I was well on my way to the next project, which was in the space industry. And Stefano Dominic, slightly different. I felt at that point that I should really do something outside of motorsport. Out of my comfort zone. You're like, out of the planet. Timeline, slightly different to what I was used to in motorsport. But I got the call from Stefano, who's a good friend, and Greg Maffee at the time, who was the chairman of Liberty.

42:14And they really recognised this shift in the female audience and the growing popularity of the sport for female fans, which I'm so encouraged by. And they had this idea. And at the time I said, listen, I'll help you from the sidelines because I really felt that it was time to try something different. But there was a lot of conversations at home and Toto kind of said, if it's not you, who is it? This is a once-in-a-lifetime chance. You've got the investment, you've got Stefano, the Liberty Board, backing this idea. And your personal experience of being a female racer. Exactly. The decision became quite easy.

42:50It then became quite apparent when I got to the first race that I had a lot of work ahead of me to turn it into something that could really work. And for sure it helped that commercially the sport had shifted. this female fan base the 18 to 24 year old kind of demographic is our fastest growing then that also meant that there was a business reason as to why it made sense. I want to get into the technicality of it because one of the things you noticed when you became principal of F1 Academy is you said why are the girls competing at different tracks than Formula on races, we should be aligned. We should be on the same tracks, as many of them as possible, so that the crowds, whoever's there, the full crowds, is watching these female drivers.

43:39Was that one of the first things that you shifted when you entered the role? I did, because the first race I attended, I had never been to such an empty racetrack in my whole career, where there was just nobody. Even when you were eight years old as a carter? because it was literally just F1 Academy and I thought how is this ever going to work I mean the drivers and the teams couldn't find sponsors clearly if there's nobody watching your races you're not going to find a sponsor and also as a driver like as a player if you're playing in an empty stadium with no feedback with no energy how are you going to get better yeah how are you going to rise to the top and improve and and want to stay there for a long period of time not just on that day, right, but keep showing up to empty stands.

44:27Yeah, it was a situation that definitely wasn't sustainable. And I spent a lot of those initial months also reaching out to other women's sports to figure out the challenges they'd had, because obviously WNBA is nearly 30 years old. You know, what was the involvement over those years? Why did it take you so long? Or where were the difficulties? Did you already have that network? I didn't. I'd done a lot of research, but I didn't have the network but I very quickly reached out to to the women in those other sports to to learn from and obviously Formula One and motor racing it's very different but there were some parallels and I quickly realized we need to race with F1 because to fill a racetrack on our own was going to be nearly impossible and we very quickly needed to find a model that commercially made sense for the drivers for the teams and then I decided that the F1 teams had to be involved and I knew it was a big ask of them because this was the first time in the history of the sport they would give their name and livery to something other outside of the cars they built that they would have a female driver on their in their lineup but I give them like I said so much credit they they jumped on board and now they're signed up for the long term and something that you just said, reaching out to women and asking them questions about how they did it and whether it's a league or a team owner.

45:54Like, you know, you're not in your 20s. You're an experienced business leader, but you had the balls to call someone and say, I would like your help. How did you have that? Because that's like calling and saying, I don't know the answers to this, right? I want to learn and I want to grow. And I feel like the older we get, obviously, the more confident and comfortable we get with our decisions. But equally as women, we want to keep growing and we want to keep learning and challenging our own selves to be better. How did you find the confidence to call someone out of your network and say, can you help me out?

46:31I have never had an issue with putting my hand up and saying, I don't have all the answers. and there were moments where with the F1 legal team which really were my saviors in those months of trying to form F1 Academy we would come to situations like well how do you want to do this I said I don't know it was a completely we were in uncharted waters of how we set everything up I said let's let's figure this out how should we set up what what could be the right formal structure and in those so scary to say I don't know it is but in a way I also feel that it it creates a culture around you where people that are then open to also not trying to pretend they know it all and I'm very much I surround myself with the best people I can because I think they just a they make you look good and they make you better but I want that expert expertise in my team and I even went one step further because I knew there were critics out there who said iPhone academy that's never going to work and I sat down with them and said tell me why you think that tell me what you think we need to do better why you don't believe in it and there were painful moments of of hearing their criticisms but I think it was important to inform especially because they'd been in the sport for a long time okay what what what formed their opinion that it wasn't right that it didn't work and what what had to be different and I think criticism I think negative feedback it's painful in the moment but it should always be a part of forming your overview because you can't just hear all the good stuff you you need to know why people think things can't work but certainly going to ask for help and getting people's opinions and I put together a group even just at the end of last year people that I really respected in the industry to get their opinion on where we were and what needed to be better from the F1 teams what are we doing well but what can we do better consistently pushing myself to figure out.

48:30Yeah, which can be exhausting sometimes. I won't lie. Between you and Toto, I mean. And he's a real perfectionist. He's the first to tell me when something's rubbish. And sometimes on a race weekend, because obviously I know some of the team principals really well, they're really not shy to just send me, this is rubbish. You need to work on this, you need to do this. And I'm getting all these incoming WhatsApps, but they care. So it's got to be a positive. They care enough to write to me. When you were racing, female participation never rarely surpassed 5%. There were no role models. Financial barrier was absolutely ridiculous.

49:05Now about 40%, even more, a Formula One fan base is female, which is a huge, huge statistics. how you know for women that are looking to cross barriers and I know that's such a huge jump in figures and and the F1 has done an incredible job but what would be your advice of how women break barriers in the workplace? I think the first and most powerful thing is women standing up for each other and I think that can't be underestimated because if you've managed to carve yourself a path in an industry it's so rewarding to then pass that knowledge on to the either the next generation or the next one in line don't have her go through the same battles you did let her learn from what you've learned and that knowledge and knowledge is so powerful in in given industries pass that on because it's so rewarding and I think that's how we can foster so quickly this this idea of more women coming in and more women achieving because the more we get coming in the more chance we have of women rising into the into the top positions i've certainly found in many situations with f1 academy it has been women that have stood up and said i'm with you on this how can i help you

50:34this episode is brought to you by google chrome you think you know a browser but gemini and chrome that's new. It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50-page restoration block, or finally break down that long article you've had open for weeks. Gemini and Chrome is here for it. Ready to make anything online make sense? There's no place like Chrome. Check responses set up required, compatibility and availability varies 18+. Hey friends, Olivia from Oli. Between new routines and the ultimate group project known as parenting, you need science-backed solutions that work with your life.

51:07That's where Oli comes in. Start your mornings off right with Maltese made to support nutrition and immune health. Choose from our lineup of gut-supporting probiotics. And we've got occasional sleep support to help the whole fan chase their big dreams. Head back to class with the number one gummy supplement brand. Stock up on Oli.com today. These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. When you need to build up your team to handle the growing chaos at work, use Indeed Sponsored Jobs. It gives your job post the boost it needs to be seen and helps reach people with the right skills, certifications and more.

51:42Spend less time searching and more time actually interviewing candidates who check all your boxes. Listeners of this show will get a$75 sponsored job credit at Indeed.com slash podcast. That's Indeed.com slash podcast. Terms and conditions apply. Need a hiring hero? This is a job for Indeed sponsored jobs. It is an incredibly exciting time for motorsports with, I mean, everyone on the moon coming to an F1 race. You've got Netflix series. You've got Brad Pitt in an F1 movie. It feels like the whole world is paying attention to a sport. How do you build, from your point of view, how do you build on that momentum?

52:24Because I feel like it's so easy to fumble it. completely and I don't take for granted the situation we're in now I think Formula One has done such a fantastic job of reaching that new young fan base through the collaborations with Lego with Hot Wheels they're speaking to that younger audience and you're absolutely right we have such an opportunity but we need to get it right and especially with F1 Academy so much momentum so many possibilities but we can't sit back and and think okay this is great we we need to keep pushing and keep coming up with the next thing and there's so much competition out there there's so much great content great other sports we need to really make sure that we as a sport are constantly pushing and making sure that we're getting it right but I just feel very grateful to be a part of it because I remember 10 years ago going to racetracks where we hadn't didn't have sold out grandstands or we didn't have a young audience and now to see where the sport is we need to thank our lucky stars we need to make sure that we are engaging with that audience and making sure that this their love for the sport just keeps growing all right so we can't get through this interview without talking about toto the incredible toto wolf um he's he is your husband and he is mercedes f1 team principal and one of my favorite things about your book is the forward that he wrote for you.

53:46It was so genuine, real, honest, sweet. Toto can be sweet. And he said, your inner confidence is quiet, but unshakable, which I loved. That is such a strong statement. But I also sense that he is very honest with his feedback. And it takes a certain type of relationship to be open to, you know, critical but honest opinions. How do you navigate that between each other? With Toto, what I really appreciated, and we had big discussions whether we put our love story in the book or not, and I really said to him, it's such a big part of who I am. It's such a big part of my journey that I feel I would be doing the book of just justice not putting in.

54:33So he kind of gave me permission, and he read the book, and then he said, okay well I got to come up with a pretty good foreword based on how open and honest you've been but I think with Toto what I what I love about him is from the very beginning he said let's not play any games you know I'm going to be honest with you you be honest with me and that communication is is always going to have to be at the core of of our marriage or our relationship at the time and being Austrian he's very direct it took a bit of getting used to at the beginning definitely I mean he's not soft and fuzzy no not soft and fuzzy at all and he does not wrap me in cotton wool but he also I guess knows how tough the industry can be so he knows that I need to have that certain resilience but he is definitely a brilliant life partner because in those moments where I need him he's absolutely there um he pushes me when he needs when I need to be pushed.

55:31But he also doesn't shy away from, you know, telling me when it's just not good enough and where it needs to be better. And we have got into a better situation now because he's sometimes very opinionated on clothing and makeup. He doesn't like a lot of makeup. He doesn't like, you know, too over the top with clothing. And so sometimes if I come dressed for an event, he's like, before he would say, awful. Now he says, I think you have something better in your wardrobe. He's been media trained. So he's been trained to not bring out that very direct punch. How is his wardrobe? Oh, he just has one tailor and just copies the same thing in different colors.

56:12That's so boring. But men have it so much easier than us. All they have to do is tailor. They do. But then on the other side, they don't have the creativity that we have. That's true. Of curating outfits. Well, they don't have the space for extra creativity, let's be honest. But what I love about that feedback from him and the honesty with which he gives it to you is that when he does deliver a compliment, you must know that he means it. And I feel like getting my recorder out just to get it on tape that it's there. I have a compliment. But he's the same with everyone in our family. And that's who he is.

56:46And I think it works because there's, I mean, I know so much that he's with me. so even when the criticism comes I know it comes from a place where he wants me to be successful he wants you to grow and wants me to grow and get better because he believes you can which I love and I think like it will be the same for you in in life that person you choose to spend your life as a woman it's the has the biggest impact on on how you're on your journey there are many women in the world that work alongside their husband or have a business alongside their husband what are some of like what's your advice to people working together couples working together I love to have his opinion on on things because he's got so much knowledge in the sport um but I also rely on my own instinct I don't he doesn't have the capacity for me to share everything with him and it's very much I'm in the weeds of F1 Academy so I need to go in my my own way he obviously it's a daily grind and he obviously has a lot on his plate but there's moments where I'm I ask his opinion he's very good at always telling me don't get caught up in the daily grind get up on the balcony look down and see what's happening so that you're always having a bigger perspective and are aware of how everything is moving and what you need to change but we really bounce off each other he will he won't interfere unless I ask I'm the same with him I wait to be asked for for my opinion unless it comes to clothing unless it comes to clothing exactly on the business side we we wait for each other to be asked but on the personal side yeah I trust him completely and we you know we have a lot of fun together we don't take ourselves too seriously we take the mickey out of each other and I feel very grateful that we both have similar interests and are on this journey together you're both raising a son who's nine years old.

58:40And one of the first few questions I received after giving birth is, is your son going to be an athlete? And is he going to be playing tennis? And he's not even four. And I'm like, I do not think so. Your son, on the other hand, is a racer. How do you, as a mom, right, who's been through it, who's, I mean, raced for so many years, knows the ins and outs of the industry. How do you think about raising your son in racing? he is the character I mean he's very similar to me he's he's he's a character that loves competition and he's very energetic and athletic Toto was completely against him going into racing to which I said I understand all the reasons why it's it's going to be more difficult for him but that's a childhood I had and if he wants to race I'm at least going to give him the chance to start racing and I have so many fond memories from my karting years and just recently Lewis and I reminisced of those karting years and how fun and how pure they were.

59:41And so I kind of started the journey with him and realized how great it was to be together away from Monaco and in a tough environment where he had to get his elbows out. He had to learn. He had to push himself. And Totos kind of very quickly then joined us and could see, a how much enjoyment it was as a family and b that he had a real passion for it so now we're on this this journey and I'm really relaxed about it if he's good enough he's good enough I'll be brutally honest with him if he's if he's not good enough because we know how tough it is but he's learning so much and I found the crazy thing is I love being back on a kart track with him we have this little motor home that we all live in and you know when we go back to this idea of saying no there's no other place I'd rather be than with him at a kart track at this stage of his life because I know how powerful those years are and that going back to basics and that time together as a family we we really love it and he has he's had some great races he had some not great races and I see Toto and I both know it's the the tough races that are just as important as the good races for his kind of journey but I think more than anything of thinking of a career it's more just the enjoyment we have doing it with him as a team as a team so who's a better driver you Toto or your son really the answer to that depends on who you ask and I'm asking you I would definitely say well I made a career out but I have to be the better driver than Toto he's a terrible passenger though so he will not speak highly of my skills as a passenger no he's no he likes to be in control I think my son is already better than I was at his age um so yeah I think he's he might outdo us both okay yeah good that's what I like to hear you've been incredible at manifesting your future and what's next sitting here 2026 and you think about the future what is next for Susie Wolf?

1:01:50I've got a big decision to take at the end of this year because I kind of feel where F1 Academy is it's in a great place yeah right now in a great place but probably need to decide kind of towards the end of this year what what the next stage looks like and I'm completely relaxed about it because I think there's there's different routes I can take all of which actually excite me and I kind of believe sometimes when those big decisions come it becomes naturally evident which is the right one, which is the right path. So I'm not putting a lot of pressure on myself and feel more excited about the possibilities ahead.

1:02:34Welcome to Pretty Tough Tips, a short series on performance presented by Pure Leaf Ice Tea. In this season, we're exploring mental focus. Today's tip is on resilience. resilience means that in the face of adversity you show up and you show up to your own self and to your mind and to your body by saying that things happen things don't always go according to plan I make mistakes there's some things I can't control but I'm going to get through this I'm going to lean in I'm going to feel the challenge there might be a little bit of pain let's see where we can take it and then I'm going to grow allowing you to bounce back and recover

1:03:14We often think about the bigger picture and the mountain that we have to climb, but during those setbacks, it's really very, very difficult to think that far ahead. So think about today. Think about tomorrow. Think about the bunny hill. Don't get so overwhelmed about the bigger picture that it becomes daunting to fight whatever setback you have in your life.

1:03:38everyone everywhere experiences setbacks in their life and I personally experienced them a lot of times it was coming back from injury and that's a huge setback because not only are you recovering from injury all the other athletes are getting better by competing by practicing and you're just sitting back doing rehab you know getting your body stronger so it feels like you have such a tough challenge ahead of you. And during those times, I thought of the things that I could control. Sometimes your body breaks down, right? Sometimes what you thought was the right technical motion on your serve you did for so many years no longer works for you and is now like breaking down your shoulder and you have to take care of it.

1:04:18So before I thought about winning again or holding trophies, I wanted to get my body right. I wanted to get my body back feeling strong because I knew that that was my weapon, like that was my engine, and that's what I needed to get back in order to have a chance to compete at the highest level. When you're going through a setback, it's really important to be intentional about your thoughts, because when we're experiencing trauma or disappointment, we always think of the worst, you know, this picture of ourselves when we're losing and we don't feel our best, and the mind is so critical at that point.

1:04:55And I know we say positive thinking, but what does that really mean? Like break it down, be kind to myself, be intentional with my next step. How am I going to recover? What am I going to do?

1:05:09Oftentimes when we face setbacks, we think of, oh, well, why is this happening in my career, in my life? Initially, we want to avoid it, right? Because we just want to keep growing. But the fact is that you grow through these setbacks and you grow through getting through them and feeling the disappointment, feeling the pain and working through it. And I guarantee you the next time that you have a challenge in your life, whether it's related to the one you had, or it's entirely new, the mindset that you carried for that initial setback will ultimately help you for the future ones. We are going to wrap this up with some pretty tough questions.

1:05:46Ready? I wouldn't expect anything else from you. What is something you have had to unlearn? Being selfish. It It was all about me and my racing career and everything was organized for me to be the best athlete. Now, as a part of a team, but being a mother, it's definitely not just about me anymore. It's not about us anymore. So that selfishness is definitely unlearned in my current situation. So relatable. What is a routine that's helped shape your success? I am big on discipline and that's always come naturally to me. So I love the fact that I no longer have a strict training regime now, but I love going and doing sport in the morning.

1:06:29Jack goes to school. I'm always doing something first thing because if I don't get it done first thing, it tends to not happen. So I really force myself first thing and I'm always happy I did because I always feel much better after. It's always difficult to start. Like once you've traveled and you kind of lose that discipline. But the toughest is starting. Once you start, I feel like it's always easier. And then the endorphins flow and you think, okay, it's great. I got it. I got it. What is a common misconception about you? I've heard a lot of people call me like tough and she's hard. I can be in moments, but I don't think that's who I am as a character.

1:07:09I like to think of myself as being someone that is kind, who's very loyal. but I have heard myself described as someone who's very tough. Punchy? Punchy and women, you know, it's really not a positive. It's a negative connotation when it's said about a woman. It is. Toto, can we call that? And it's a real compliment. And he takes it. And he loves it. Whereas when people say about me, I'm like, I don't think you actually mean that in a positive way. What is something that makes you feel tough? I think it's having all the preparation in a given moment of going into a situation, whether it's a battle in the boardroom or whether it's...

1:07:51As long as I feel I have my armor of knowledge, team around me, preparation done, I can be really tough in a situation. Armor is preparation. Armor is preparation. I like that. And finally, what makes you feel pretty? what makes you feel pretty it's dressing in a way which I feel comfortable in but good in doing my hair getting my makeup having time to do your hair having time to do my hair and having my makeup done because doing it on my own is five minutes where's charlotte five minutes and I'm done it doesn't really um look very great if I feel good about myself then I then I can go out and I feel pretty.

1:08:33I feel confident. And I think confidence is probably more important than the idea of feeling pretty. Because if you can walk into a room and you just feel good. It's the confidence with which you carry that pretty element. Definitely. Your story is inspirational. I can't wait to see what the future holds for you. Thank you so much, Maria.

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From the publisher

As the Managing Director of F1 Academy, Susie Wolff is helping reshape the future of motorsport. Susie joins Maria to discuss navigating the high-stakes negotiations, the pressure of maximizing growth while F1 Racing is having its moment, and what its like holding her ground in rooms where she's often the only woman at the table.

Susie opens up about racing through injury, the power of saying no, and getting tough love from her husband, racing legend Toto Wolff.

All that and more on this episode of Pretty Tough.

Pretty Tough is produced in partnership with VOX MEDIA.

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00:00 Introduction: Resilience in Business and Sports

02:00 Defining Calculated Risks

04:55 Childhood Influence: Equal Opportunity and Drive

06:50 The Reality of Racing: Noise, Gender, and Performance

10:07 Finding Comfort in the Uncomfortable

12:20 Navigating Career Setbacks and Injury

18:15 The Intuition Behind Career Pivots

21:30 Ambition, Motherhood, and Identity

24:25 The Power of Saying "No"

27:00 Life After Retirement: Self-Discovery

32:00 Challenging Perceptions: Femininity and the "Pink Car"

35:30 The Future of Women in F1

38:30 Taking the Helm at F1 Academy

43:10 The Strength in Asking for Help

46:30 Breaking Barriers in the Workplace

49:25 Working with Toto: Directness, Honesty, and Partnership

54:30 Raising a Son in the Motorsport World

57:20 What’s Next for Susie Wolff

58:15 Pretty Tough Tips: Resilience

1:01:15 Rapid Fire: Unlearning Selfishness and Finding Confidence

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