

How to give feedback that “lands” using emotional intelligence, replacing the feedback sandwich with a three-part framework: Connect, Correct, Cultivate.
Renée St. Jacques is an executive coach and psychologist who has coached hundreds of leaders; she developed the research-backed “Leadership Activated” framework.
Feedback works when leaders build psychological safety first (connect), then give clear, kind behavior-focused correction (correct), and provide frequent, real-time coaching rather than vague year-end reviews (cultivate). Low EQ leads to mistrust, burnout, and missed goals; vague feedback creates “vague commitment.”
A manager used the feedback sandwich, causing false expectations, manager burnout, employee trust breakdown, and unachieved goals. She contrasts “hinting” with specific “deadline was X” guidance, and her own practice of asking, “What can I do to make your life easier?”
Written by AI. May contain mistakes.
Explore the difficulties of providing effective feedback.
“Many of you know that I study stress and the different contexts where stressors show up.”
Understand the importance of emotional intelligence in feedback.
“And now, Renée St-Jacques takes the TED stage.”
Learn about connecting, correcting, and cultivating in feedback.
“especially when there's resistance or a breakdown in trust.”
Learn how to give impactful feedback that fosters growth and trust.
“Authors Heenan Stone break down the psychology behind why we do this.”
Explore how to enhance communication and ownership in feedback sessions.
“It's my way of owning my own impact in the relationship and my responsibility in the workplace.”

Get the gist, explore an idea or ask about something said.
On TED Business, what are the key points of this episode?
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1:46In fact, according to LinkedIn, those hiring with LinkedIn are 24 % less likely to need to reopen a role within 12 months compared to the leading competitor. Join the 2.7 million small businesses using LinkedIn to hire. Get started by posting your job for free at linkedin.com slash tedbiz, spelled B-I-Z. Terms and conditions apply. Many of you know that I study stress and the different contexts where stressors show up. I've been doing this long enough to know what really stresses me out. And one of those things is giving feedback. Don't get me wrong, receiving feedback isn't always a walk in the park either.
2:29When you're waiting to hear about how something's going or how you're performing, you never know what's coming your way. But still, I do have a harder time giving feedback. It's such a tough balance to strike. How can you be honest but still motivating? How can you be firm but also understanding? It's hard to override the feeling of wanting to be liked. And it's hard to deliver candid feedback without feeling like you're hurting someone's feelings.
3:01I'm Madhupa Akinola. This is TED Business, a podcast from TED. Our speaker today, executive coach Renee St. Jacques, says that strong feedback is the product of strong emotional intelligence. EQ isn't just the stuff of fluff. It's a real determinant of workplace profitability. And when it comes to crafting careful feedback, she recommends throwing out the stale feedback sandwich and replacing it with the three C's. Then after the talk, I'll discuss my approach to giving feedback. But first, a quick break. Support for today's episode comes from Square. Think about the local businesses that make your community feel like home.
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6:08And now, Renée St-Jacques takes the TED stage. A few years ago, I found myself individually coaching both a manager and an employee at the same time. The employee was super confident she'd get promoted, whereas the manager privately shared with me that she had no plans to do so. Why the disconnect? The manager admitted using the feedback sandwich technique, which is praise, feedback, then praise again, embedding that critical feedback in the praise, leading to false expectations. Despite the manager's good intentions, the impact was damaging. There was burnout for the manager for overcompensating.
7:02There was a breakdown in trust for the employee and ultimately unachieved goals for the organization. Having coached hundreds of leaders, this is just one of many examples that I've encountered where low emotional intelligence, EQ for short, leads to low results. And that's no surprise given the decades of research that show that EQ can boost profitability. My fascination with human behavior started at an early age, where amidst family dysfunction, I witnessed firsthand how low EQ can leave a negative legacy. And now, as a psychologist, as an executive coach, I'm passionate about drawing from my unique corporate and counseling background to bridge theory and practice when it comes to teams.
8:04Managers, I see you. With the pressure to meet bottom line goals, you often have to do more with less. But what got you here, excelling as an individual contributor, doing things yourself, won't get you success as a manager. As a leader, your impact is measured by what you achieve through your team. But let's be honest, increasing the intrinsic motivation and accountability of your team isn't always easy, especially when there's resistance or a breakdown in trust. How do you drive results by unlocking the leadership potential of every team member, no matter their title? I believe it begins by elevating your emotional intelligence with three key skills.
9:01Connect, correct, and cultivate. These three C's make up a research-backed framework called Leadership Activated that I've developed to help leaders practically build trust, guide behavior, and foster growth. The first C is connect. An executive once asked me to repurpose her session time to coach a seasoned employee of hers whose performance was declining. But as soon as I got into session, I knew she didn't need coaching on her external skills. She needed coaching to really uncover the internal factors influencing her performance. Connection is what unlocks high performance because it creates psychological safety, a key driver to team success, where individuals feel freedom to communicate without fear.
10:03Research also shows that the number one factor to job satisfaction is not our pay, but how valued and appreciated we feel. Sometimes we have to go slow to go fast. And trust is an accelerator to business results. And we build trust when we take the time to connect. What would it look like for this manager to connect? Because I see a lot of managers push without connection. And what happens is that the behavior gets worse. Because correction without connection feels like rejection. Connection is what separates our work from our worth. It's about valuing people, not just for what they do, but who they are.
11:03The best practice here is when you use a tone of curiosity, you can say something like, I want you to know it's safe to share. or use open-ended questions like, can you help me understand? Or use phrases like, I see you. I hear you. That's hard. All while paraphrasing back to make the employee feel heard. And when we do, the magic here is that we uncover the root issue. Maybe it's imposter syndrome. Maybe it's a personal issue at play. What makes them feel valued? What motivates them? All without fixing, lecturing, or using the information against them in any way. It's about talking with them, not at them.
11:54And sometimes we find what is part of it contributing to this resistance. It's actually us. Lean in to that insight. It's a gift. instead of defending your intention. Model owning your impact. Saying something like, it looks like I need to work on that. Goes a long way. The first C, connect, is not a nice to have. Even if it takes more than one meeting, the only goal is to make the employee feel seen. And while that's essential, not providing any developmental guidance is actually coddling. The second C is correct. I once coached a brilliant COO, but he would redo his team's work instead of correcting them.
12:50His over-functioning enabled their under-functioning. The story he told himself was feedback was hurting people. But when you look at the definition of a manager, which is to steward the organization's goals through people, feedback given with psychological safety is actually empowering. Now that we've separated work from worth, we can have a compassionate focus on behavior. Remember, we are correcting the behavior, not the person. What would it look like for this manager to correct? Well, one thing I see a lot of managers do is hint. Hinting doesn't work. Effective correction balances clarity and kindness.
13:48No one can read your mind. Instead of saying deadlines are important, we can say the deadline was X, This was submitted on why. We need all deadlines met from now on because of Z impact. Authors Heenan Stone break down the psychology behind why we do this. The feedback sits at the intersection of two competing human needs. On one hand, we want to learn and grow. On another hand, we want to be worthy and enough just the way we are without change. Vague feedback equals vague commitment equals zero chance of change. And no one is motivated by shame. So managers are so much more successful when they use the word and instead of but.
14:38We instead of you. Your client dedication is impressive. And can we collaborate to improve communication? Unlike the ineffective feedback sandwich, the first C, connect, establishes enough trust for the second C, correct, which is that clear, kind guidance. And because connect and correct is not a one and done, the third C is cultivate. Just like a garden needs ongoing care to flourish, leadership potential is cultivated by ongoing coaching. Yet many managers will wait until the last minute to a year-end review to give vague feedback, which of course erodes trust, whereas research shows that real-time, informal, frequent feedback is far more effective.
15:37And when we ask our teams open-ended coaching questions like, what do you think we should do? It empowers the whole team to step up with solutions, which unlocks the leadership potential of both our team as well as our own. Because we're trading in burnout for a culture of ownership. This talk is actually not about feedback or the latest management trend. connect correct and cultivate are these three c's that we may excel in one but the truth they're like a tripod and if we don't excel if we and all three of them our ability to activate leadership falls apart but you may think if eq is fluff that a focus on people moves us further away from the bottom line.
16:35However, I am in the trenches with leaders daily, and I know firsthand that emotional intelligence is our greatest strategy to results because our work is only as good as our work with other people. The secret to high performance is simple. We raise the intrinsic motivation and accountability of our teams when they first feel seen, heard, and valued. However, leadership isn't just about performance. I know firsthand that low EQ can create cycles of mistrust, disconnection, and pain. I dream of a healthier world where we don't just push on the world-changing missions of our organizations, but with the accelerated and unprecedented paced results through non-human means, we must anchor those achievements in what is uniquely human.
17:41Not replacing, but retaining connection as the cornerstone and the launching pad to all of our progress. I believe we can raise emotional intelligence of entire workplaces to make them as kind as they are effective to create an impact that's both measurable and meaningful. We're not just leaders, we're cycle breakers. So today I'm asking you, what kind of legacy do you want to leave as a leader? Will it be defined solely by the what? The bottom line goals. Or will it transcend to the how? How through connection we created an impact that truly mattered. Together, we can architect the leadership of tomorrow.
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20:14With no fees or minimums on checking accounts, it's no wonder the Capital One bank guy is so passionate about banking with Capital One. If he were here, he wouldn't just tell you about no fees or minimums. He'd also talk about how most Capital One cafes are open seven days a week to assist with your banking needs. Yep, even on weekends, it's pretty much all he talks about in a good way. what's in your wallet terms apply see CapitalOne.com slash bank CapitalOne N.A. member FDIC
20:50That was Renee St. Jacques at TEDx Fiazzoli I want to focus on that last C cultivate and talk a little bit about how I incorporate it into my feedback approach One of the things I always do at the end of a feedback session is say, what can I do to make your life easier? Or what do you need from me? It's my way of owning my own impact in the relationship and my responsibility in the workplace. And it opens up a line for more honest conversation where the person I'm giving feedback can give feedback to me. And sometimes what they ask for is something I can't give, but it becomes something we can negotiate over or talk about frankly.
21:36If I'm unable to meet the need, I always give them a specific reason why or offer something else that's aligned with their request. For instance, I once had somebody who wasn't my direct report ask for regular meetings. My schedule just couldn't accommodate that. But I asked if it would be okay for us to have quarterly meetings, and they said yes. We both walked away from that interaction feeling satisfied. Clear, direct feedback is often a way of showing care, even when it's not universally positive. It's a way of making someone feel seen at work. And we all want that. That's it for today. TED Business is part of the TED Audio Collective.
22:20This episode was produced by Hannah Kingsley Ma, edited by Alejandra Salazar, and fact-checked by Julia Dickerson. Special thanks to Maria Ladeas, Farah Degrunge, Daniela Balarezo, Tansika Sagmanivang, and Roxanne Heilash. I'm Madhupa Akinola. Thanks for listening.
22:58fees or minimums. He'd also talk about how most Capital One cafes are open seven days a week to assist with your banking needs. Yep, even on weekends, it's pretty much all he talks about, in a good way. What's in your wallet? Terms apply. See CapitalOne.com slash bank. Capital One N.A. member FDIC. Hey, it's Paige from Giggly Squad, and I want to let you know that if you want the newest and hottest beauty products, you have to go to Sephora. I'm obsessed with the one-size liquid blotting paper spray. It's the first of its kind blotting spray that mattifies for up to eight hours. It's unreal. There's also the Summer Friday Shade Drops SPF 50, which basically lives in my bag at this point.
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Most managers give feedback. Few give feedback that actually works. Drawing on her background in psychology and executive coaching, Renee St Jacques breaks down what so many well-intentioned leaders get wrong — and introduces a three-part framework to help teams rebuild trust and perform at their best. After the talk, Modupe shares her best practices for giving feedback.
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