Cracking the Code on Online Safety with the Rt Hon Peter Kyle

8 Jul 2025 · 42 min · 18 chapters

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In short

Online Safety Act and Ofcom’s enforcement of new Children’s Online Safety Codes; what changes social media platforms must make from July 25, how age-appropriate content and illegal content will be handled, and what parents should do to protect children’s mental health and online wellbeing.

Guest backgrounds

Peter Kyle is the Rt Hon Secretary of State for Science, Innovation and Technology (UK). He discusses the smartphone-era parenting challenge and government plans for safer, “cyber confident” youth.

Key claims

Platforms must remove illegal content (from January) and, from July, ensure material is age-appropriate for users; failure can trigger criminal liability for a named company responsible person, plus fines up to 10% of global earnings. Ofcom will act assertively. Age verification is required for porn sites too. The government is also expanding school/community mental health support.

Notable examples

UK stats on TikTok/Instagram use and “worrying or nasty” content; examples of suicide sites being geo-fenced/withdrawn; intimate image abuse legislation requiring algorithms to proactively root out content; a personal story of a 10-year-old accessing violent porn via YouTube pop-ups.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

The Importance of Online Safety Legislation

0:32 to 1:04

Exploring the need for government intervention on online safety.

“It's weeknight dinners, sitting around the table, everyone talking all at once.”

The Importance of Online Safety Legislation

3:19 to 4:01

Exploring the need for government intervention on online safety.

“It's safe to say that we couldn't ask for a better guest when discussing children's life online and what we can do to help keep them safe.”

Goals of the Online Safety Act

4:01 to 6:10

Peter Kyle discusses the aims of the Online Safety Act.

“What are your overall aims with the Online Safety Act and the new codes of practice?”

New Codes of Practice for Social Media

6:10 to 7:42

Explaining the main codes of practice for social media companies.

“an online environment, in a smartphone world, in an app-based world.”

Defining Illegal Content and Enforcement

7:42 to 10:19

Identifying illegal content and the consequences for social media platforms.

“And in some cases, it's been a very constructive relationship with the tech companies that many people who are working in tech companies are parents themselves.”

The Role of Ofcom and Accountability

10:19 to 13:30

Discussing Ofcom's role in enforcing the new regulations.

“And they have already had action taken against them.”

Addressing Parental Concerns

13:30 to 14:01

Responding to a parent’s concern about harmful content exposure.

“until the internet for young people feels like a safe place to be.”

Addressing Parental Concerns on Online Safety

14:01 to 22:07

Learn about government efforts and laws to protect children online and the steps being taken to ensure safety.

“The first thing is, if she is listening, I am sickened by what her child had to go through.”

Addressing Parental Concerns on Online Safety

22:38 to 23:06

Learn about government efforts and laws to protect children online and the steps being taken to ensure safety.

“It's weeknight dinners, sitting around the table, everyone talking all at once.”

Exploring the Role of Smartphones in Education

23:06 to 28:06

Delve into the challenges of smartphone use in schools and the implications for learning.

“Unless there is a real reason why one particular class requires it, in which case that would be an exception, not the rule.”
Show all 18 chapters

Navigating Identity and Resilience

28:06 to 29:28

Understanding the complexities of identity and resilience in boys.

“So I went through this period growing up where I really sort of got to know who I am as a person and all the different facets of me.”

Challenges of Misogyny and Free Speech

29:28 to 31:31

Exploring the balance between free speech and addressing misogynistic behavior.

“It's certainly a challenge for media, whether it be broadcast or whether it be online.”

Legislation Against Online Abuse

31:31 to 33:55

Discussing new laws aimed at combating online abuse and protecting individuals.

“There are some very straightforward things that I believe meet the criminal threshold and need action and require the full force of law.”

Algorithms and Emotional Support

33:55 to 35:38

How algorithms can be used to support vulnerable individuals online.

“in one of the big mainstream social media platforms, we had this to and fro about this issue.”

Future of Social Media Regulations

35:38 to 37:48

Debating the potential restrictions and responsibilities of social media companies.

“So a couple more questions before we end.”

Mental Health Support for Youth

37:48 to 41:26

Addressing the importance of mental health resources for young people.

“And we need to move forward together, not just be always lagging behind the companies.”

Discussion on Online Safety Initiatives

42:03 to 43:46

Learn about the government's new powers and initiatives for online safety.

“So my department is working really hard to figure out how we can get to as many people as possible.”

Discussion on Online Safety Initiatives

44:23 to 44:47

Learn about the government's new powers and initiatives for online safety.

“Well, I'm letting go of the worry that I wouldn't get my new contacts in time for this class.”
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Transcript

Automatic transcript. May contain errors.

0:00This episode is brought to you by Welch's Fruit Snacks. Back to school season can be tough on parents, but choosing a snack you and your kids can both get behind doesn't have to be. Stock up on Welch's Fruit Snacks, made with whole fruit, and now made with no artificial dyes. It's a snack kids already love, and one you can feel good about giving them. Go back to school with Welch's Fruit Snacks, now made with no artificial dyes. This episode is brought to you by Palmolive. Family time isn't just the big moments. It's weeknight dinners, sitting around the table, everyone talking all at once. So when the plates are empty and the sink is full, use Palmolive Ultra.

0:41Palmolive's most powerful formula removes up to 99.9 % of grease, leaving your dishes sparkling clean. And the new convenient pump makes cleaning even easier, so you can spend less time tackling dishes and more time together. Shop now at palmolive.com.

1:04Welcome back to the To Be A Boy podcast with me, Elliot Ray, and Jolie Brearley. First things first, we are loving the interaction, loving the feedback. Please like and subscribe to the podcast for more content on a weekly basis.

1:24today we have an amazing guest an amazing guest to talk to us about online safety so online safety is one of the most important and pressing issues of the day for us it's on our minds constantly and we know it's the same for almost all of you listening parents and carers who are concerned about the content their young people are consuming online in 2024 children in the united kingdom spent an average of 134 minutes per day on TikTok. This was followed by Instagram as children in the UK reported using the app for an average of 49 minutes per day. According to Ofcom, 36 % of children aged 8 to 17 said they had seen something worrying or nasty online in the past 12 months, and children were more likely to experience being bullied by technology than face-to-face.

2:10Research to mark Safe for Internet Day found that 69 % of boys had encountered posts promoting misogyny, with 70 % of teachers saying they had seen a rise in sexist language in the classroom over the last year. Now, this clearly needs government intervention. And finally, it looks like we may have some. So in April this year, the final version of the Children's Online Safety Codes in the Online Safety Acts were published. Ofcom, the online safety regulator, set out the final outline of exactly what steps social media companies will have to take from July, so now, by law to protect children from harmful content online.

2:47The laws will be some of the most far-reaching online safety protections in the world and mean platforms have to protect children from harmful content, including suicide, self-harm, pornography and violent materials. So today we are delighted to be joined by the right honourable Peter Kyle, the Secretary of State for Science, Innovation and Technology. We'll be delving into what online safety codes are aiming to achieve, how Ofcom will be holding social media companies to account, and what parents and carers need to know to keep their children safe online. Thanks for joining us, Peter. It's safe to say that we couldn't ask for a better guest when discussing children's life online and what we can do to help keep them safe.

3:26So welcome to the podcast. Thanks so much. I've been really looking forward to speaking to you. So I won't be exaggerating when I say that the biggest issue for parents and carers right now is how to keep their children safe online. I have a nine year old and she's getting very interested in YouTube and Roblox. And it's a real challenge for all of us to navigate. It's stressing me out. The online world can be dangerous for children and young people with porn, the manosphere, deep fakes, all of that at a touch of a button. And the mental health implications for children is huge. So we welcome the Online Safety Act and the new codes of practice.

4:01Let's start with the bigger picture. What are your overall aims with the Online Safety Act and the new codes of practice? Well, thanks for having me again. It's quite simple. We need to nail down on safety. We need to make sure that young people are safe and secure online, but they feel safe and secure online. And the two things are related, but they are different. And parents need to feel that their children are also safe online. And these are really important things for two very obvious reasons. Firstly, safety is incredibly important. We need to keep our children safe. But feeling safe is also important, which is the second thing, because if you don't feel safe, whether you're physically out and about in communities and you don't feel safe, or whether you're online and don't feel safe, then you are not exploring all of the opportunities that are there because you're constantly worried about what the next step might bring.

4:55And online activity, online life is incredibly important and going to be growing more important as we go forward. And we want young people to grow up into the world being cyber confident, not cyber scared. so that you can explore all the opportunities that are out there. But unless you get safety right, you can't do it. And I'll just say one other thing about your introduction that really struck me. You said it's one of the main concerns that parents have at the moment. And I've been reflecting on this for a great deal before I became a Secretary of State, you know, in opposition, preparing the program of government.

5:25And I came to this sort of conclusion that having spoken to so many parents, having read so much research, and also spoken to so many young people, that if you're 18 and 19 years old today, then you were born the year that the iPhone was released. So if you are a late teenager now, you have never known life without a smartphone. But then if you put that into parenting terms, that means that the overwhelming majority of parents didn't grow up in the age of a smartphone. So they weren't parented by people who understood how to set boundaries for you when you were children, how to guide children through an online life.

6:08So there's no parents that are around currently today that have the lived experience of being parented in an online environment, in a smartphone world, in an app-based world. So there's not something like other parts of parenting where in the physical world, where you're used to setting boundaries for young people about social boundaries, about diet, about exercise, about the amount of time on TV, let alone just online. All these things were instinctive and handed down through generations. But we are the first generation of parents, or you are the first generation of parents, who is having to deal with this.

6:45And because it's new, parents don't feel equipped. And if you don't feel equipped and you're worried, then it means it drives a lot of anxiety. And this is something that I'm thinking very carefully about as we go forward, which I hope we'll come to later in the conversation. Yeah, it's all new and we're trying to figure it out. And I think that's why parents and carers and children are so and so worried and so scared in the act, you're asking the social media companies to make some quite big changes to the way they operate. And it could result in some big behavior change when it comes to young people online.

7:16I think the parents and carers listening want to know about what it means for them and also what the social media companies have to do differently. So can you talk to us about some of the main codes of practice that the social media companies will now have to follow? Of course, you made it sound quite polite that I'm asking them to do things. Actually, I'm a bit firmer than that. I passed laws and we are enacting laws which are requiring, demanding, telling them that they have to do it. And in some cases, it's been a very constructive relationship with the tech companies that many people who are working in tech companies are parents themselves.

7:50So I don't always want to make out that it's an adversarial relationship. But clearly, we needed to up the floor of where the measures are to keep people safe. So there's two big steps forward that have happened this year, or one's happened, one is happening this month. The first is that as of January, platforms are required to take down illegal content from their sites. And it is a criminal offense if illegal content is put onto their platforms and it's not removed. That's the first step that happened. The second one is the most important one that's happening, and that is going to happen in July.

8:25And that is going to be that all material which goes onto platforms must be age appropriate to those people who are consuming it. So it will become a criminal offense if there is material that is unsuitable for young teenagers, and it makes it onto those platforms and it makes it into the feeds of young teenagers. Let me just be really clear about how strident these measures are. Each company could get fined up to 10 % of their global earnings. That takes it well over£100 million. Secondly, each company has to name somebody in their organisation who is responsible for making sure that age-appropriate content takes place.

9:08If they break the law and reach the criminal threshold, that named person will be held to account and could go to prison. This is the first time anywhere in the world this has happened. So individual people are being held criminally liable in the same way that you would have experienced in other parts of the world for things like corporate manslaughter. Well, the same approach is now being taken to making sure that kids have a content given to them which is appropriate for their age. And these two things combined will make a difference. It will feel different for young people, the experience, and it will feel different for parents.

9:47I'm not saying it's the end of the road. These are the first very significant steps forward and we need to keep moving forward. But these are very, very meaningful powers. Can I just clarify what you mean by illegal content? Would that cover pornography, suicide, ideation and harm to others? would that be it in a nutshell? Yes. So if it's set foot out of the legal definition of what is allowed for pornography, then yes, that's illegal. When it comes to suicide site, yes, that is illegal. And they have already had action taken against them. There's one site which has action taken against them. There is another site, which is the most popular, and I hate to use the phrase, the most frequently visited suicide site is not domiciled in the UK, but they've already geo-fenced the UK and withdrawn their site from the UK market.

10:38They actually put a statement out saying that I was infringing on free speech. Well, of course, I waved goodbye to them and I'm happy that they've gone. So it does show that the law is actually working. Again, I'm going to say at the beginning, I don't want to overstate what all of these measures will do because I know that there is going to be exceptions and there's going to be things that will emerge as we take steps forward, but I hope people will see through the course of this conversation that I am determined to nail down on these things. And if there are wiggle rounds, if there are things that slip through the net, then we will act very, very decisively on it.

11:17But these are very big, powerful measures. And it also covers things like hate speech. The kind of activity which is illegal offline is very often illegal online, but there's been no criminal sanction against the platform for actually posting it and disseminating it. But now there is that sanction there. yeah and so the act sounds strong i guess the meat is in the enforcement and we know that ofcom have the power to find the social media companies if they don't comply some of the parents i've spoken to are skeptical about the power that ofcom have and whether they will actually be brave enough to dish out the fines what would you say to that if a meta if a snapchat etc break the law are you confident ofcom and the government are actually going to take action on that?

12:03So Ofcom have already started action based on the powers that they've had since January, and they started that action within hours of having the power. Now, I made myself very clear on how I expected those powers to be used, and that is assertively in the interests of children, young people, and parents in our society. I've also been the first Secretary of State which has issued a statement of strategic priorities. That is a power that's given to me in law that I can write to the regulator and I can tell the regulator formally what behavior I expect the regulator to take in certain circumstances.

12:39And I've issued this statement of strategic priority in order to give clarity to how I, as Secretary of State, and how this government expects the independent regulator to act in order to use these powers and use these powers on behalf of the children and society that they are there to protect. And again, they are an independent regulator, but they are regulated by the laws that we pass. If I think they need more powers, then I will come back and revisit the law. If I think that the existing powers aren't being used assertively enough, well, I will take this up in the regular meetings I have with Ofcom.

13:16But let me just put onto the record now that I am pleased with the way they've been using the powers they have so far. The challenge is always moving forward and not just banking some wins and moving on to the next thing or taking your eye off the ball. We need to continuously move forward until the internet for young people feels like a safe place to be. And we're not there by a long way yet. They have the powers and I expect those powers to be used. So on this podcast, we speak to a lot of parents in advance and get their stories. And we spoke to a mum whose 10 year old saw some very violent porn and it really affected their child they had insomnia they were worried about going to school it changed their personality they became quite withdrawn what would you say to that to that mother you know there's been some criticism that the act doesn't go far enough you said this is an initial step but what would you say to that parent that mum who wants the government to go further and feels like the act isn't gonna stop other families from going through what she went through.

14:17The first thing is, if she is listening, I am sickened by what her child had to go through. And I am deeply, deeply sorry that they had to experience that. I accept entirely that this happened. I think this is not uncommon. I think this will be a familiar story to many of the people who are listening to this, who are parents. I know it's a familiar story to many of the people in the constituency I represent, because I've met parents who've come to me to talk about this and actually show me some of the material that's made into their children's feed. But all I'll say is that these powers, when that happened to her child, were not even online yet.

14:52They weren't enforced. They weren't available to us, to you. But they are now. I want those powers to be used in the name of keeping children like yours safe and free from that kind of interference. I've had a similar situation where my son has also seen some quite violent porn, but he didn't see it on social media. He found it through, he was watching YouTube, he said something popped up, he clicked it, clicked something else and before he knew it, it was on a horrible pornography site and he saw something really graphic and he was 10 when he saw that. But these laws wouldn't stop that from happening, would they?

15:28Because the pornography itself isn't illegal and the site that he was on, that would have been age appropriate because it was four over 18s, he just managed to very easily access it. So is there anything in the bill that would prevent that from happening in the future? Yes, indeed. In fact, porn sites need to age verify their sites as well. This isn't just for social media. This is all platforms. They must make sure that the material that they supply to their customers, their service users are age appropriate. It would be a criminal offense for a young teenager to access the material that you've just described.

16:08And we have been into contact with many of those sites that are UK domiciled so that we have been engaging with them to explain to them what the law requires of them. You know, there are some mainstream sites, there are some big sites, some of the smaller ones which are disseminating some of the material which is probably illegal and is extreme. These will be tackled if they do not prevent young people from seeing the content on their sites. Again, there are many, many of these sites out there. this is a big task that we've got, but we have the power now. And if the issue is about resource in how we get to them, then I'll start addressing it.

16:46Again, I don't want to overstate it, but we have the powers to take down all of those sites. And what you've described would be illegal. Ofcom joined this whole process, which is a laborious long process, have been engaging with porn sites and other areas on the internet to try and explain to them where they're going and also engage with them about it. The law requires that all technological solutions are applied appropriately to their sites in order to verify the age of the people who are accessing it. Ofcom can do an assessment of what technology would be appropriate for their sites. And if they believe those sites aren't using appropriate technology, again, they will be fined, they will be sanctioned.

17:27But if they are, then there'll be progress. If they're not, and I need to go further on things. I'm very, very open about going further. But the intent is very clear in the law. We've got a lot of power now, but I want to reassure all the parents out there and also the young people who do not want to have this stuff put into their feeds and put in front of them to stumble across it. That if these powers are not used in the right way, I will look straight away about how I can act to make sure it is. Peter, let's talk about age. So from the NHS digital site, One in six children aged 5 to 16 in England had a probable mental health disorder in 2021, up from one in nine in 2017.

18:06And this rise correlates with increased screen time and online engagement. And the Young Mental Health Foundation found 60 % of young people aged 13 to 25 say social media negatively impacts their self-esteem. Girl Guiding said one in three girls aged 11 to 21 say they feel unhappy with how they look because of images they see online. So the minimum age currently for Instagram, TikTok and Snapchat is 13. There are some restrictions and parental approval at that age. But do you think 13 is really old enough? And should we raise that age like Australia have done to 16? It's a really good question.

18:45And I don't have a definitive answer, which is based on definitive evidence. And it's hard for a politician like me to not be sort of definitive on every question that's put to me. But on this, I'm quite open minded. And I have been commissioning research from within my own department. We've been commissioning academic research into these sorts of issues. Firstly, my view is that parents should be in control of when their kids should be accessing different materials and have access to different apps and smartphones and the like. But there should be a floor for which it is right for every teenager.

19:18At the moment, that's 13. When it comes to social media, that's the lowest age for mainstream social media. And when you speak to young people, when you speak to organizations like the NSPCC, they don't support withdrawing services entirely from teenagers or raising it to something like 16. But there is a lot of emphasis on tackling the unhealthy behavior which emerges on them. And this is something I'm looking at really carefully. I realize that there'll be a lot of parents screaming into the ether at the moment because they will have experiences which are really painful, difficult experiences they're going through in families.

19:58And they'll be saying, I'm out of touch on this. But you have to understand that I'm being asked to pass a law for every child, for every young person, and for every family in the country. So I do so very, very carefully and mindful of what that means, because there are a lot of teenagers out there who are using this material in a healthy way. And it is reinforcing of them and it's helping relationships which might be distant and all these sorts of things. So what I'm focusing on is building the evidence base, which is reliable, and then also thinking about once I've nailed down on safety, how I move towards health.

20:38And I'm spending a lot of time trying to understand what a healthy online life means for children. I've not heard anyone talking about this. I hear lots of people talking about what health means in the offline world for young people. We talk about exercise, we talk about diet, we talk about social networks, we talk about accessing different services and boundaries and all these sorts of things and curfews and bedtimes and things. But we don't have that same conversation about what a healthy childhood looks like online. So I've been having that conversation within my department, trying to understand where I move forward with the agenda and what my agenda is for online life.

21:20And I'm looking at things like some of the addictive nature of some of the apps and how we can start tackling some of the addictive nature of the apps when it comes to young people's use. I'm thinking of things like sleep, which is incredibly important for young people and how some of these apps interfere with sleep. I'm looking at things like study and the interruption that people have for their studies. And I think all of these things are things that I might be able to do from a position of government in order to help parents focus more on the lovely side of parenting and have less time wrenching phones out of kids' hands and having a big row when it comes to bedtime and constantly fretting when they're on the phones and they're out of sight.

22:07This episode is brought to you by Welch's Fruit Snacks. Back to school season can be tough on parents, but choosing a snack you and your kids can both get behind doesn't have to be. Stock up on Welch's Fruit Snacks, made with whole fruit, and now made with no artificial dyes. It's a snack kids already love, and one you can feel good about giving them. Go back to school with Welch's Fruit Snacks, now made with no artificial dyes. This episode is brought to you by Palmolive. Family time isn't just the big moments. It's weeknight dinners, sitting around the table, everyone talking all at once. So when the plates are empty and the sink is full, use Palmolive Ultra.

22:48Palmolive's most powerful formula removes up to 99.9 % of grease, leaving your dishes sparkling clean. And the new convenient pump makes cleaning even easier, so you can spend less time tackling dishes and more time together. Shop now at palmolive.com. yeah Peter can I ask you can I ask you a question on that yes yeah I definitely hear it can be it's complicated it's complicated and one thing I had a conversation with a young person in my family the other day they're at school they're in secondary school and they were saying during their year 10 maths GCSE classes there are kids with their phones under their work boots and texting their friends when they're supposed to be listening to the teacher what do you think about that I don't think there is any place for smartphones in the classroom.

23:34I'm categoric on that. Unless there is a real reason why one particular class requires it, in which case that would be an exception, not the rule. I want each individual school to have the power to enforce it in the way that's right for them. The Department for Education has done research into this, and 97 % of schools ban smartphones from use on schools already. The only thing that people ask in addition to that is, do we pass a law that mandates that you can't have phones in schools? I'm reluctant to do that because, you know, when you pass a law, you're going to make people criminally liable.

24:14You know, if you start going down that path, who gets fined or who gets sort of taken to court or, you know, is it the child? Is it the parent? Is it the school? Is it the teacher? So when you go down that path, it becomes very difficult to see how using legislation to tackle this issue takes us to a place that's really constructive. But we do need to make sure that there are no phones in schools. And the guidance from the Department for Education is very, very clear that there's no place for it. Just to say another thing, which is really obvious that almost all of your listeners who are parents will understand, is that parents do love being in touch with kids when they're on the way to school, on the way back from school or after school.

24:57So there is a kind of acceptance that kids need to have smartphones from a certain age and with parental permission in parts of their life. Travel cards, gym cards, these are all held online in their smartphones now. Also payment systems are all held in digital wallets now. So there's a lot of reasons why when you're out of school, you need to have your phone with you, or there's a reason why young people would want to have their phones with them. So we have to be very careful about how we do it. But I do agree with the premise that there's probably too many kids who find a way around it and they shouldn't be doing it.

25:30I just want schools to have all the power they need to tackle it. And I think there are some technological solutions that I'm exploring that could make government more assertive on behalf of parents and teachers in achieving a smartphone-free classroom. There are some schools that have done the scheme where you put your phone in the locker don't know before you go into this classroom which seems to be working quite well but I do know children who are actively encouraged to use phones in the classroom as part of their lessons which then sends the message that that's very welcome we had a boy called Josh Sargent on the podcast who is 15 years old who agrees with you that banning phones and banning social media for under 16s is not the right way to go and he thinks that there should be more moderation on the content that children are accessing.

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26:21And you'll know the statistic about how many seconds it takes for a child on TikTok to access content that's harmful and misogynistic. Is there, within these laws that you're bringing in, will that ban misogynistic content? What are we going to do about the likes of Andrew Tate and these horrible masculinity influencers that are changing our children's brains and making them see the world in a different way? Yeah, I feel very strongly about this. I want young people to be exposed to material that helps them develop and explore all of their characteristics as young people, not just exacerbate the vulnerabilities that young people have.

27:02and you've framed it as masculinity. So we're talking about boys. And having been a boy once, I know that I was really lucky in having a very good father figure, a male role model in my life, my dad. And I was very lucky in having a loving family. I was also lucky that, in fact, lucky is the wrong word. I'm very profoundly dyslexic and I have a lot of neurological barriers to learning. I've never found learning easier. I left school with no usable qualifications. I had to return to secondary school when I was 25 years old and sit in a classroom to get qualifications that needed to get me into university.

27:43And that process of trying to understand why I was socially very aware and capable and clearly not intellectually, you know, too challenged, but struggled, you know, in so many different ways in the classroom. That period of sort of self-exploration helped me explore myself for all of my characteristics. I'm also gay, for example, and that was something that I struggled with as a young person. So I went through this period growing up where I really sort of got to know who I am as a person and all the different facets of me. And I think it made me quite resilient because when I experienced those real vulnerabilities that teenagers, the teenage boys experience, then I was always able to put it alongside the other characteristics that I had.

28:31And that's, I think, what we should be striving for for young boys in this country. I think we need to help them understand that they have lots of different characteristics. It's what makes all of us unique. And they are prominent in different ways in different people. And that anxiety and that vulnerability, the humiliation that you sometimes feel as adolescents, that's just one part of who you are. The thing that's grotesque about people like Andrew Tate is that they plug into that one bit, that sense of humiliation that young boys have at different points of adolescence, sense of vulnerability, the sense of being sort of not up to life and inadequacy and the like.

29:12To feed onto that one characteristic and make out and make them believe that it is the only characteristic they have is what drives, in my view, the misogynistic behavior that's taken root too much in society. And there's a lot of responses that we need to this. There's no one silver bullet. There's a challenge for parenting. It's a challenge for schooling. It's a challenge for society. It's certainly a challenge for media, whether it be broadcast or whether it be online. and it's something that we have to rise to as a society, specifically on Andrew Tate. You know, he has over the, in the past, clearly broken the law and is being held accountable for it at the moment, but we have to get right the balance for free speech and get the balance right for where there is misogynistic behavior, which crosses a threshold, that there is action taken.

30:00Getting that balance right is not always easy. And we can see just at Glastonbury, how difficult these decisions are to be made about free speech and the impact it has on society. and how sometimes broadcasters get it wrong, even those who are as experienced as a BBC, let alone other platforms who don't have this degree of experience. There is never an excuse for getting it wrong, but the only thing we can do is learn from it and we have to learn better. Yeah, I think that's the challenging thing, isn't it? Because a lot of the Manosphere content, as we heard from Josh and others, a lot of it is self-help.

30:33A lot of it is useful for these young people, obviously wrapped up in a lot of misogyny. And in the act, it does talk about removing that harmful content. How is that harmful content going to be detected when some of it's quite insidious and difficult to really identify and people will disagree on so many levels? Like, how does the government plan to do that when the manosphere is harming so many people? We've seen so much research about young boys who engage with the manosphere, impacts their mental health. Obviously, there's an increase against violence against women and girls. It's harmful not only to themselves, but to others too.

31:12How are you and these social media companies going to really get under the skin of that content and weed out the bad bits? Well, we in this government have the pledge to halve violence against women and girls by over a 10-year period. And a lot of this activity is now happening online. There are some very straightforward things that I believe meet the criminal threshold and need action and require the full force of law. And just in the 10, 11 months that I've been Secretary of State, I have introduced legislation that outlaws intimate image abuse, overwhelmingly affecting women, overwhelmingly affecting young women.

31:53This is where men, a boyfriend will post photographs compromising sexually explicit, usually photographs of a girlfriend online. So the law that I passed meant that companies, social media companies and platforms have to prove that by releasing their algorithms to Ofcom, that their algorithms proactively root out intimate images and stop them going online in the first place. And then secondly, if they do make it online and a complaint is made, they must remove it within a reasonable time frame. And we're talking hours and days, not weeks and months and all the rest of it. Otherwise, they'll face very heavy criminal sanctions.

32:33So in those sorts of areas, I have been able to be quite assertive in tackling the kind of behavior which is driving really hateful behavior towards women and is causing, in some cases, suicide. in other cases, self-loathing and all sorts of other really negatively reinforcing behavior. When it comes to other things, just as now I've said that, let me say what part of the difficulty is because algorithms are really powerful. AI is very, very powerful. One of the things that I was exploring is how we don't incentivize more healthy behavior. But even where we have sort of experimented in feeding young people, or it has been experimented feeding young people with healthier content about diet, about exercise, for example, sometimes even that becomes unhealthy because it becomes obsessive and people become too sort of engaged and too active and too obsessed with health that it then becomes unhealthy and starts in some cases becoming leading to things like eating disorders and self-loathing about bodies and the like.

33:38So this is always very, very delicate. And I give that story just to explain how tricky some of these things are, even though it doesn't stop me acting decisively when I believe there is a way of doing so. And if I can just illustrate with a third point, a conversation I had with one of the very, very senior tech executives in one of the big mainstream social media platforms, we had this to and fro about this issue. And I said that algorithms need to be exploring where they sense there is a vulnerability in someone, then they need to be supporting that person with resilience building and other emotionally developmental material, not the other way.

34:20And this person said, well, it's very difficult. And I said, hang on a sec. I said a couple of weeks earlier, I had looked at cars online because I was thinking at the time of getting a car. And then suddenly, for weeks afterwards on his product, I was being fed all sorts of adverts for cars based on my income, my hobbies, almost certainly understanding what I'm interested in as a person and putting those interests to use to generate what would be a likely product that I might be interested in. I said, if you can do that for me, you can do this. You can understand also other characteristics in people, and surely you can use this as a force for good.

35:00And these are the kinds of conversations that I'm having, which dance in that gray area between what is tricky because healthy behaviors can sometimes become unhealthy and what I believe is categoric and I can use the law in a very steadfast way to be. And we need to get to a world because wouldn't it be amazing growing up in a world where algorithms are proactively looking out for you? And if they believe you have a vulnerability, using the power that they have to build resilience and to help you through it in a benign, supportive way. I mean, my God, what a great world that would be to live in online.

35:38So just finish up. I know you have to go soon. So a couple more questions before we end. Time restrictions. I think I've read about you talking about the possibility of social media companies needing or introducing time restrictions for young people on their apps. I think that would be a great idea. Lots of parents have battles in their home about getting off at this time, you can spend an hour and of course those conversations will go on and I think it is the parents' responsibility first and foremost but having restrictions from the apps and the companies would also add to the tool to keep our children safe online.

36:15Is this something that you think could be taken forward? This is something I'm really interested in. I don't think there is one measure that's going to deal with the issue. What I'm looking at is a package of measures, which I believe would enable tech companies and platforms and social media companies to continue to engage with people of a legal age and upwards and into adulthood, but to do so in a way which respects the fact that we as a society want our young people to be healthy. And they want all of the relationships and engagements they have in life to be healthy, nourishing ones. And that means face-to-face, and it means online with content that comes their way.

37:02So I can't be really specific at the moment because I have put together quite a detailed package of measures, which I believe will take us a real step forward. And not just take a step forward in nailing down the rigor with which we keep people safe, but then take real steps forward towards incentivizing and delivering a much healthier, nutritional, safer experience for people online, for young people online, and will be a real assistant to parents. But it wouldn't involve me going into every family and trying to run their family for them. And I think that's what people need. And if I take the first steps in this direction.

37:44The first pledge I make is that they will be meaningful steps. The second pledge is that I will not see this as the end of the road, because I think with the scale and speed of innovation in technology and on platforms, then we need to keep up with them in the way that we adapt our relationship between government, families, children, people, our citizens, and those companies as well. And we need to move forward together, not just be always lagging behind the companies. From the 25th of July, these rules are enforced. Can you give us an example of what a company has told you they are planning to do from later on in this month?

38:22Yeah, that's right. From the 25th, these new powers come online. This isn't coming out of the blue for tech companies. They've known this is coming for a very long time and Ofcom has been working with them. I've been engaging with them to ask them. So to give you one example, there is a lot of now age verification technology, which goes on young people's faces. It's not 100 % categoric yet. It's not appropriate for every platform. There are other technologies which assess people's faces. You can also use some ID card systems, which match biometrics to ID cards. Each company has got to find the right way of verifying someone age that's right for them.

39:03And I've been to one of the companies that's been doing this. And I've been I went with a bunch of young people and got them to test it. I got them to put masks on, because you can get some very weirdly human like masks of adults, it's all straight through it. And the technology didn't allow them through the age gate that was before them. So it will be a big step forward. Is it going to be 100 % effective? No. But even if we get, you know, I don't know, even if we get near 100, even if we get to 90%, it's a big step forward. And I just want to reassure people that I'm looking at about what government can do.

39:36We're in an age where the gov.uk app opens up a whole series of public services to them at their fingertips. So I'm now developing this technology in-house within the government. And I'm trying to think really creatively about how we can offer some services and facilities to the tech companies that could be more categoric in nailing down the age verification and how government can be a partner. And in return, I would have higher expectations for them to implement it and keep people safe online. Okay, let's end with talking about support. So the Act mentions that children will be supported if they have seen harmful content online.

40:15Who will be responsible for giving them that support and how, and how quickly will they be able to access that support? Well, one of the things that we're doing is rolling out mental health support in every secondary school. We're also returning or creating mental health hubs in as many communities up and down the country as we can. We know that we have real challenges. We almost have an epidemic of mental health challenges because of post-COVID, because of social media, because of an ever-changing world. And young people are experiencing things that no other generation has pressures and influences, and we need to make sure that all the support is there for them.

40:51So we're firstly putting it there in school. We're also reinforcing the mental health that's available, support that's available in communities. And if parents believe that they are being impacted by this material, they should speak to the school to see whether they can access some of the services there and certainly contact their GPs and others, other gateways into health and mental health support as quickly as possible. And this is a big change. It's a massive change. I'm speaking to people and they're not aware of this change that's happening. So there's a massive comms campaign. Obviously, this is part of it.

41:26What are your plans for making sure parents and children understand their rights and protections under the Act? What's your communication strategy look like to make sure every parent and child knows about the changes that are coming ahead? I want every single parent to understand what's available out there and what the law says. Again, it's one of these things where we've all inherited knowledge from growing up and understanding the law as we go through life. But this is all very new for people. But these are very powerful new laws. I've spoken about it a lot on the TV. I try and land lots of messages in the media, but sometimes it's really difficult to land something because it gets obliterated by whatever else is happening.

42:02But as we approach the 25th of this month, when these new powers come on board, I want as many people to understand as possible. So my department is working really hard to figure out how we can get to as many people as possible. Me being here on your show is part of that. I know that that gets to almost every parent because what parent would not be listening to your show? Ten podcasts, of course. Of course. So I'm trying as much to be available to explain these things, but also explain what my approach is and what this government's approach is and what we'll be doing into the future because this is just the start.

42:38Yeah. So, Peter, thank you so much. you're a busy man so thank you we really do appreciate you coming on the podcast I believe you you know I believe you I feel your passion and we are here to support you know what we can do to make sure the messages get to people and I really hope that these changes will have the intended impact you know we started off talking about some of the statistics this is serious stuff parents are worried it's good to see the action and I hope that we can implement the action So the social media companies do better and protect our children online. Any final words before you go?

43:15Well, I just want to say thank you for having me on. I also want to say thank you for your final words there, because the fact that you'd say that you believe me means the world to me. But it also is very motivational. When someone like you, with all your experience and the connection you have to such an amazing audience, says that, it really, really makes me want to go away and deliver. deliver for the kids, deliver for parents, so that we can start to create the healthier world that we're all striving for in an online world, as well as just in an offline one. Great way to end. Thank you so much, Peter.

43:46Take care. Thank you. Thanks a lot.

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From the publisher

Elliott and Joeli tackle the urgent topic of online safety, sharing scary stats like children in the UK spending an average of 134 minutes a day on TikTok and 49 minutes on Instagram in 2024, with 36% of kids aged eight to 17 having seen something worrying or nasty online in the past year.

Joined by Peter Kyle, Secretary of State for Science, Innovation and Technology, they explore the government’s new Online Safety Act— which the government claims has some of the world’s most sweeping protections—which now require social media platforms to safeguard young users from everything from cyberbullying to violent and harmful content. Tune in for a fun, insightful conversation full of practical tips and the latest on how digital life for young people in the UK is set to change for the better.


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