How will AI transform entry level roles?

0:00Silvia Oviedo López: The Voices of Search podcast is a proud member of the I Hear Everything podcast network. Looking to launch or scale your podcast? I Hear Everything delivers podcast production, growth, and monetization solutions that transform your words into profit. Ready to give your brand a voice? Then visit IHearEverything.com. I'm Jordan Cooney, and joining me today is Silvia Oviedo López, co-founder and CEO of Bluma. Before launching Bluma, Sylvia led global content discovery and international growth teams at Pinterest and Canva, giving her a front row seat to how AI is changing both the way people work and the way consumers discover brands.

0:42Today we're going to talk about how AI is changing search, marketing organizations, and why companies need to rethink the role of a specialist and generalist, and what it takes to build an AI-ready culture. How will AI help transform the most entry-level roles in an organization? There's no excuse not to know things anymore. You can become somewhat proficient very, very quickly in like 10 minutes. So I think there's going to be an expectation that people are a little bit like all-terrain. Time for a one-minute break to hear from our sponsor, Previsible. So you're looking for SEO help, and you've got a couple of options.

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2:44And you can throw any challenge at anyone. So my recommendation for anyone who's in that like first zero to three years of their career is become really, really, really good at picking things up on the fly. A huge thank you to Silvia Oviedo-Lopez, CEO at Bluma, for joining us. If you'd like to contact Silvia, you can find a link to her LinkedIn profile in our show notes or on thevoicesofsearch.com. You can also visit her company website, bluma, B-L-O-M-M-A, dot com. If you haven't subscribed yet and want a daily stream of SEO and content marketing knowledge in your podcast feed, hit the subscribe button in your podcast app or on YouTube, and we'll be in your feed every week.

3:23Okay, that's all for today. But until next time, remember the answers are always in the data.