The most underrated piece in your AI tech stack

0:00The Voices of Search podcast is a proud member of the I Hear Everything podcast network. Looking to launch or scale your podcast? I Hear Everything delivers podcast production, growth, and monetization solutions that transform your words into profit. Ready to give your brand a voice? Then visit IHearEverything.com. Welcome to the Voices of Search podcast and I Hear Everything production. In this podcast, we'll share the news, knowledge, and strategies you need to navigate the ever-changing world of SEO. Ready to expedite your company's organic growth efforts? Sit back, relax, and get ready for your daily dose of search engine optimization wisdom.

0:41Here's today's host of the Voices of Search podcast, Tyson Stockton. My name is Tyson, and joining me today has been Kata Hagadala, AI Product Manager for Search at AT &T. Today, we're going to be exploring how enterprise SEO teams can turn their own data into deeper understandings of consumer and better search results. What's the most underrated piece in your AI tech stack right now that you're doing for both like tool build out, research? What do you feel like kind of is overlooked? I think one, people often solve the problem and leave on table. But whenever you're solving a problem, example, the classification of everything I do, I solve a problem like a human and immediately build a system on that.

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3:01So I think kind of a documentation is going to be crucial. So using some free tools like Obsidian and like Notion is a paid tool but anywhere you structure a processing system where AI agents should classify the next time and I think one really the tool which I really like is called Whisperflow like humans talk two times faster than typing but usually I talk with my computer so that's if you can save any kind of repetitive work with systems and processes like these it's going to be a massive win in the year