Do Compliments Make You Squirm? Here's Why.

2 Jul 2026 · 3 min · 1 chapter

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In short

Why compliments can feel uncomfortable or “squirmy,” based on a study and a step-by-step reaction model.

Guest backgrounds

No guests are named in the transcript; the episode cites an HBR author who studied 400+ people.

Key claims

Nearly 70% associate compliments with embarrassment or discomfort; the discomfort often comes from surprise. The physiological/emotional sequence is: freeze, search for reasons (especially if the compliment conflicts with one’s self-view), integrate or dismiss the compliment to fit existing beliefs, then respond.

Notable examples

A compliment caught off guard leads to confusion and downplaying the praise; the suggested response is simply saying “thank you.”

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

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Understanding Compliments and Discomfort

0:30 to 1:50

Exploring why compliments can lead to feelings of embarrassment and discomfort.

“One of HBR's authors conducted a study of more than 400 people and found that nearly 70 % associate compliments with feelings of embarrassment or discomfort.”
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Transcript

Automatic transcript. May contain errors.

0:28This episode is brought to you by Google Chrome. job on your presentation yesterday. I learned so much. Oh yeah. Yeah, it was whatever. Well, you're actually not alone. One of HBR's authors conducted a study of more than 400 people and found that nearly 70 % associate compliments with feelings of embarrassment or discomfort. He observed that in most cases that discomfort we feel comes from surprise. Our body's physiological response to unexpected events follows a pretty predictable pattern. When it comes to receiving compliments, it might look like this. First, we freeze. Even if we're hearing good news, it can feel emotionally intense if we're caught off guard.

1:09After that initial surprise, we start to look for answers. We may try to figure out why someone said something nice about us. And that can be confusing if the compliment conflicts with some negative view we already have about ourselves. Next, we start to shift our perspective to try and shuffle that new information we're receiving into our existing outlook. For a lot of us this means brushing aside the compliment or reducing its value. Finally we respond or we share what we think out loud. Sometimes I'm good at random stuff. The next time someone compliments you just remember that they're sharing their experience and not yours even if it catches you off guard or you don't necessarily agree with it.

1:50A good first step is just to say thank you.

From the publisher

Do Compliments Make You Cringe? Here's Why.

23 Jul 2024

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Have you ever wondered why compliments make you uncomfortable? This might be why.

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Read the full article here: https://s.hbr.org/46hDsl6

#research #didyouknow #psychology

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