In short
Podcast Summary: Raoul Pal: Why Self-Custody is Key to Adoption with Ian Rogers from Ledger
Podcast Overview Title: Raoul Pal: The Journey Man Episode: Why Self-Custody is Key to Adoption with Ian Rogers from Ledger Description: Ian Rogers, chief experience officer of Ledger, joins Raoul Pal to discuss the importance of self-custody in the cryptocurrency landscape, Ledger’s new products, and the future of NFTs and digital assets. Recorded on July 18, 2023.
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Key Themes and Discussions
- Self-Custody and Its Importance
- Ian emphasizes that self-custody is crucial for the mass onboarding of users into the cryptocurrency space.
- The past year has highlighted the risks associated with centralized exchanges (e.g., FTX collapse) which have underscored the need for self-custody solutions.
- Ian recounts how Ledger's sales spiked during crises as users recognized the value of self-custody.
- Ledger's New Product Launches
- Ledger Stax: A new hardware wallet designed to be consumer-friendly, featuring a larger e-ink screen and a magnetic design.
- Ledger Recover: A controversial backup and recovery service for seed phrases. It allows users to recover their keys through identity verification while preserving security.
- Market Trends and Future Projections
- Ian discusses the slow return of new users to the market and how Ledger is preparing for the next wave of adoption expected around 2024.
- There’s a notable gap in hardware wallet ownership, with only about 10 million out of 425 million cryptocurrency holders using hardware wallets.
- Discussion on NFTs
- Ian shares his viewpoint that the NFT hype is waning, with only a few projects standing out as valuable.
- He identifies brands like Nike and Louis Vuitton as examples of entities using blockchain technology innovatively, focusing on community engagement rather than resale value.
- Broader Digital Asset Landscape
- The conversation expands to the necessity for secure digital identities, as more aspects of life become digitized.
- Ian highlights that future wallets will need to handle more than just cryptocurrencies but also personal identities and other digital assets.
- Regulatory Environment
- The discussion touches on the challenges of operating within regulatory frameworks, comparing the EU's regulatory approach with the U.S.'s sometimes unclear regulations.
- Cybersecurity Concerns
- Ian points out the increasing need for robust security measures as digital assets grow in importance. He mentions the risks of centralized databases and the necessity for decentralized solutions to enhance security.
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Key Takeaways
- Self-Custody is Essential: Emphasized as a core value for cryptocurrency users to ensure control over their assets.
- Adoption Challenges: The cryptocurrency space is facing challenges in onboarding new users, necessitating user-friendly solutions.
- Innovative Use of NFTs: Current trends show a focus on quality and utility rather than speculative hype in NFTs.
- Future of Digital Ownership: The evolution of digital assets will require new methods of security and identity management.
- Regulatory Awareness: Stakeholders need to navigate the complexities of regulation while advocating for the rights to self-custody.
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Conclusion This engaging episode with Ian Rogers sheds light on the critical role of self-custody in the cryptocurrency ecosystem, Ledger's innovative projects aimed at enhancing user experience and security, and the overarching trends in digital assets and NFTs. The conversation serves as a reminder of the ongoing evolution in the cryptocurrency landscape and the importance of adapting to ensure broader adoption and security.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Transcript
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2:05So one of my favorite people in the entire world of crypto web 3 is Ian Rogers. Ian and I are good friends. I haven't caught up with him in ages. He's super busy. I'm super busy. So this is going to be our chance to catch up together and shoot the breeze, find out what's going on at Ledger, what's going on with him. And also just his thoughts on the space overall. He's always got different, unique perspectives, and it's always worth a listen. So let's enjoy. The world of crypto is an incredibly exciting journey that we're all going on together. We don't know where it's leading to, but we know it's going to be absolutely massive.
2:42Join me, Raoul Pal, as I guide you on our adventure to discover just what this new world will look like. Ian, fabulous to see you again. Thank you for having me back. Great to see you. It's good because we actually haven't caught up properly for a while. So this is just a proper catch up that we've been long overdue having. And it's a pretty interesting moment to have. It really feels like we're between stations right now on this ride, right? Yeah, I think so. So let's get your kind of top-down thoughts on all of this right now, because it's been, last year was a miserable bloody year. This year has been a bit of a grind, but there's a lot going on as well.
3:17So how are you thinking about what's happening right now? Well, for us, you know, there's been so, it's been a really kind of mixed emotions for the past year for Ledger, because so much of what's gone on in the world of crypto has, you know, pointed to the foundations that we've always pointed to. You know, our, our, our worldview is, is that, you know, humans will have more digital things and digital value and digital things in their life tomorrow than they, than they do today. And because of that, we'll need really a fundamental change in computing. You know, every revolution comes, you know, has hardware that comes with it, whether it's the personal computer or the smartphone.
3:55And, you know, with a revolution of digital assets, you'll also, you'll have another hardware revolution because if we're going to have digital value, then, you know, the phones we have in our pockets and the computers we have on our desktops are, are not sufficient to, you know, to power that world in the same way that, you know, I always say I had a cell phone in 2002, um, but it was really bad at the internet. And I really believed that the internet would be a big part of my life in the future in 2002. So those two things were kind of incongruous. And I really believed that they would, you know, ultimately work them, work themselves out.
4:27And the way that they did was even, you know, more interesting and less predictable than, than I, than I could have thought at the, at the time. And, you know, and, and, you know, the same, you know, we always, uh, you know, overestimate in the short term and over and underestimate in the longterm was, you know, it was definitely true. So I think if you look at, you know, last year, there were all these moments that, that, you know, where ledger sales, you know, would, would jump by five or six X in a 24 hour period, whether it's, you know, Celsius going illiquid or Solana getting hacked, you know, with November, um, and FTX, we had best sales day followed by the best sales day followed by the best black Friday.
5:05And ultimately November was the best month on record for ledger. So while it was, you know, terrible for the industry, you know, I, I, I think that people understood our value proposition better in December, um, you know, than they did in October. So I don't think that's a good thing for, for the world, but it definitely made my life easier in terms of telling people that self-custody is important and security is important. Because FTX was not only a failure of kind of lack of self-custody, right? But it was also the way that they managed enterprise security was horrendous. And that got exposed as part of it as well.
5:48And then if you come back to the start of 2023 and SVB, that was another thing we absolutely could not have predicted. We thought, okay, questioning burgeoning crypto exchanges is one thing, but questioning banks, that wasn't on my bingo card when I started at Ledger in January of 2021. So I think with all those things, I think it's really, um, you know, our value prop is the right one and it, and it, it has been right. Um, and we were, we have had multiple opportunities, you know, to show that, but at the same time, it's, you know, got a big impact on the, on the overall market. And that market is a slowdown, huge slowdown and new people coming in, into the space.
6:33Um, you know, so where, you know, we were, we were, you know, pretty flat 2021, 2022, you know, we've seen the same slowdown, um, that others have had in, in 2023. And we're really, you know, using that as the opportunity to get ready for what we, you know, feel is, you know, we want to be ready for 2024. We don't want to be, you know, the reality is we could have sold more in 2021 had we had, you know, the inventory, the product, there were things that we weren't ready for in 2021 when things really took off. We didn't have the inventory that we needed to meet all the market demand. We weren't, you know, properly integrated into MetaMask at a time when NFTs were taking off, you know, these things that are, you know, very practical where you have to be ready for the market when the market goes.
7:17So for us, you know, that's what, that's what we've been spending the year doing is making sure that we're ready for whatever comes in 2024. Now we know that that story will be different, um, you know, that it was in 2021. Um, so we're trying to, you know, predict what we think that might be. Um, but we, we know that, you know, there'll be another wave. It'll bring a whole bunch of new people in and those people are going to need security and self-custody just like people in every other wave have done um and we're we're you know trying to be ready for what that next that next step up looks like yeah i mean i when i first got into bitcoin back in 2012 13 it was like the cyprus banking crisis and the european banking crisis and i realized that you own nothing in the bank and the the need was for bearer assets and the only one we had was gold because everything else had stopped becoming a bearer asset.
8:08And in an overly leveraged system, you don't own anything. You own a fraction of what you think you do because they own it. And that realization for me is what took me down this rabbit hole. Really interesting to see it play out in the United States where people realize that your money in a bank is not your money. Yes, they get bailed out, but not always. And they were bailed in in Europe. So you just lost a percentage of your, well, everybody in Cyprus lost everything over a hundred grand. So if you were a gas station and had a big float, that's it, all gone. I mean, staggering once you realize the reality of that.
8:42Now we're seeing the world operating at Twitter speed, where people can remove their money from a bank in seconds. It makes everything more precarious. And there is no stronger argument for bearer assets with self-custody than this. Well, you know, maybe a punchline to everything that I said was being on stage with Tim Draper at his conference in Northern California a couple months back. You know, you've got a lot of his startups in the audience and, you know, Tim turned to the audience and encouraged everyone to take two months of payroll and put it on a ledger. Because then no bank run is possible.
9:18No bank run. Now you've got two months of payroll that, you know, you know, you'll always be able to pay. um and so like i said that wasn't on my bingo card um that you know that we would go to you know go to that go to that place but i i do think you know while it's painful it's also good because to your point like this is why we're all here you know this is a um this this really is a revolution um and it and there is a you know there is a like self-custody is freedom in it in its way um and And if not self-custody, why crypto? You know, that's always been our mantra. And, you know, but two years ago, I would have people that really thought, they were like, oh, come on, Ian, you're such an idealist.
10:02You've got these great exchanges with, you know, lots of features and good liquidity and great rates like FTX and Binance. And what are you worried about, dude? Come on, lighten up, you know? And that I don't, I don't have that conversation anymore. You know, now it's a question of like, what can you do with it and how do you make it easier to use you know so for us stacks is a you know a step toward you know making a more consumer friendly device a device you can imagine you know not only selling at best buy but also selling it you know something that's very consumer like target um and ledger recover which we took a lot of arrows on um this summer you know we believe is a is is really necessary there's so many people um you know that that tell us every day that that they want this product.
10:47I can understand also why people who are very, you know, early in crypto, you know, it's not what they want. Okay, that's fine. It's not, you know, it's an optional thing that they don't have to have or even be affected by. But we all want, you know, the next wave of people to, you know, to be able to have both security and self custody. And it's a question of, if not that, how? Hey, everyone. We're gonna take a quick pause and hear a word from our partners. We'll be right back.
11:19Yeah. I think the point you raised earlier is like, we don't know what the next wave is going to be like, but it's likely to be more consumer than the past wave because each one has been. And so therefore we, and you've always been, you know, I've followed your whole journey because you, your basic journey has been to abstract this all the way in the end. And you have to get there because the complexity of the space is not for everybody. It's impossible to get your, you know, our 80 year old mums to do something like this. and to have a seed phrase. I mean, it's nonsense. But like you, I understand that some people really don't want that, and that's okay.
11:53But I think the recover idea, I mean, I caught up with Pascal. I think it was in Miami, Dan Tapiero's do, and you and I chatted. It's like somebody has to make it easier, and there's trade-offs with everything. You know, it's like Ethereum has a trade-off versus Bitcoin in terms of security or whatever it may be, and that has to be allowed because if not, then it'll just be a small group of people nerding out with each other yeah i think you know for us again self-custody and security are the name of the great name of the game so how can we provide those things and bring it to more people and and your point about the next wave is is right but also i would say the last one again you've got 425 million people who own assets and you've got fewer than 10 million people who have hardware wallets so that means that we talk about this investing crypto.
12:43I think, you know, any of us who are really serious and thoughtful about it can get our heads around, you know, if not self-custody, why crypto? But then we look at the space and go, well, how many people are on exchanges, you know, after everything that's happened, you know, still not in a self-custody environment or on software wallets after everything that's happened and watching so many friends, you know, lose their funds, still not secure. and you know why haven't they moved well that's what we do is we talk to people every day and we you know what what do you use leisure how do you use it you know and there's and there's you know the answers are they're they're all very human right we all you know nobody there's the same reason that we know we we know we shouldn't but lots of people um that you know you respect as intelligent people reuse the same password all over the place right even though we know it's terrible practice, you know, they're human beings, human beings.
13:36Um, they, they make mistakes. Um, so, you know, it's, it's now if you, now what happens when that number of people holding crypto goes to a billion, which is very likely to happen in the next, in the next run and how do they do it? Do they do it by, you know, getting a little bit of exposure on Robin hood, you know, and do they, do they do it by, um, you know, by, by putting, by just buying Ethereum, putting it in, in a metamask i mean that to me is the question that we all need to ask ourselves it's like how do we expect people to do that um there are there are lots of us that you know spend a lot of time thinking about this and you know we have uh you know we spend a lot of time thinking about our operational security etc but yeah the average the average person doesn't do that around passwords there's another opportunity by the way i'm now using my my ledger um as my second factor on things like Twitter, my Kraken account, um, my login.gov account.
14:30My second factor is, um, is my ledger. So, you know, it's, it's a, it's, it's really a security application, right. Uh, you know, security, um, product. And if we have, we've already got digital, we already have digital lives. And, you know, I, I believe that goes a lot further, um, than, than it is today that a lot of our things, not just things of value, but a lot of our stuff is, is, um, is digital. Ultimately, our passport is digital. Um, you know, our, a lot of our value is digital. I think it's really heterogeneous, just like it is in our wallet today where, you know, I've got, I've got one wallet that has lower security that, you know, where I can spend up to X I've got, you know, I've got sort of just like I do in my wallet today.
15:13I've got a debit card, a credit card, cash, um, bank accounts that are not accessible for my wallet, et cetera. Right. That's the way we live our lives today. I think future looks a lot like that, except the value itself is digital. That value includes our identity and we have hardware and software that's capable of helping us, you know, manage that life. I don't think that's a big stretch. I think it's kind of a foregone conclusion. The question is just, you know, how do you get there? If you follow the chain of thought that everything will be digitized and blockchain is the secure way of digitizing things and maintaining value or identity and stuff like that, then, you know, that opens people's minds up to how much bigger the opportunity is for ledger.
15:55Cause it's not just about storing your NFTs or storing your Bitcoin that you bought and don't keep on an exchange. It's like all of your digital life has to be secure. Well, there's elements of security. Some things you want completely offline and other things you'll use cause it's on your phone and, and that's okay for that level of security. But I think, you know, it's a much, much bigger thing. And Dan Tapiero was explaining that, uh, when I was at his recent event, it was just a very simple value proposition. And we don't know how it's going to happen, but it will happen. Yeah, I think that's exactly right.
16:27I mean, that is exactly our vision. I mean, I think that, you know, to us, you know, your wallet is not just your Bitcoin back, right? It is, you know, it ultimately has, you know, you have multiple wallets and they have, you know, they serve different purposes, just like you have different, you know, different ways of making, you know, making payments and they have different limits and serve different purposes. And that, that's certainly the, the world that we're going to. It's also why, you know, we think things like, you know, account abstraction are, you know, incredibly interesting and undoubtedly, um, a part of the future because, um, you know, it's, again, it won't be homogeneous.
17:06It won't be, you know, really just one thing. It won't be just, um, you know, again, I think some people think Ledger and they just think big bag of Bitcoin. It won't be that. It will be many, many things. Before we go forward a bit, let's go over the recover issue and the kind of all the noise around it. Just clarify for everybody what the whole situation was about and how you see it. Sure. So we've been working really for quite a long time. We started talking about it right when I joined the company in January of 2021. um, this product called recover. Um, and what it is, is it's seed phrase backup and recovery.
17:51Um, so it's a pay service, you know, we'll, we'll charge$10 a month for it. And, um, if you don't choose to pay for it, it doesn't have any impact on your device or your security or anything. There's no holes, there's no back doors. Um, and I think, you know, what, what the way I'll just quickly, the way it works is it takes your, uh, your private key, encrypts it, shards it into three, and then stores the encrypted shards with three different, um, custodians, uh, on, on, you know, one, one in France, one in the UK, one in the US. Um, and then it associates that account with your identity. So you, you, it's not a KYC, but it is an identification process.
18:38Um, and if you can, uh, if you need to recover your funds, you can use your identity to recover those funds. And also there's$50 ,000 of coverage in the event that, um, you know, you're the recovery doesn't work or it it's, you know, recovered, you know, to the wrong person, that sort of thing, recovery doesn't work in some sort of a way. So the reason for the product is that, you know, again, 425 million people holding crypto fewer than 10, 10 million of them have, have hardware wallets, you know, how do we get, you know, those remaining 400 million people into a secure self-custody environment?
19:16Also knowing that, you know, 90 plus percent of them have less than$50 ,000 in value in that account, right? So if you think about it from that angle, I think that, you know, the product makes a ton of sense. There are a lot of people for whom that, you know, that product is, is perfect. They can still be the custodian of their 24 words if they, you know, and they should be. Um, but in the, in the case, like many people, um, they don't, they lose it. They, they have bad, bad obsec. They, you know, they, they, they need to recover the funds and they can't get to the 24 words. They can use ledger recover, uh, to do that.
19:55We screwed up the, the communication on this, you know, one was just a screw up in that we, um, you know, from, first of all, they, we've been talking about this publicly for so long that we didn't think anyone cared, if I'm honest. Like we've been talking about it publicly and the responses - It was also a fragile time in the market as well, right? It was just - I think that definitely - Everyone was feeling fragile. I think that definitely, and also the, you know, so what I'll do inside what we did and I'll give my commentary on it. We, a week early, the firmware went out and there was a mention of it in the firmware without explaining the product.
20:30So, you know, people jumped conclusions about what the product is and how the product, you know, or what this change might do to someone who didn't opt in before we had the ability to explain to them what the product was and that there was no impact if you didn't opt in. So, and I think, like you said, it was a fragile time in the market and people were open to FUD. Also, I think it's just about audience because the fact of the matter is two weeks earlier, we had announced this product in Wired, but, you know, two weeks later, the release notes went on Reddit and Twitter and went ballistic. So it also, it says something about media too.
21:07Like, you know, the, the people who might care about this and about this issue certainly don't read Wired. They do read Reddit and Twitter, no newsflash for anyone, but you know, there is, there's definitely a bifurcation. I think it really definitely taught me something that I could have said out loud, but I, I now is now deeply internalized for me about, about communication itself and that, you know, it's very difficult to talk to, you know, people who have been in the space since, you know, 2012 to 2015 and newcomers in the space at the same time. It's a, it's a very, very, very difficult, um, task.
21:43And so frankly, I, I won't try again. Um, I will, uh, you know, have, have, um, you know, there, there's just, there are two different audiences with two different needs and you know we really need to stay true to that um original audience um you know and be mindful of that audience when we're launching new new products like this and i think is that my patient in product like an og products and a mass consumer product i mean how are you thinking it i think you can actually serve both i mean there there there are um you know seed phrase backup and and recovery methods that um that that audience values.
22:22And it's important that we, that we, you know, listen and we, and we do those things. There are features, um, that are about freedom and privacy that are important and they're part of our values. And, and, you know, we need to make sure that that is, is well understood. Um, and at the same time, it's good for all of us, including OGs, if we are, if we successfully bring on, you know, the next hundred million to 500 million people into the space. So I don't think they're necessarily at odds with one another. There's no way to make everybody happy. And, you know, it would be foolish to try. Um, but I think, you know, it's, I think it's important for us to kind of acknowledge, you know, where, where we, we, you know, we, we assume people didn't care when they very clearly do.
23:08Um, and that was a mistake on, on our part. You know, again, I think for us, we felt like we'd been talking about this product for two years and we We put it in wired and you know, when, then when people finally cared, we went, wait, where have you been all this time? But you know, that that's on us, you know, we're the ones that are doing the, the, the communicating other people are just doing the listening. So I think, um, you know, it's, it's, you know, there, there was definitely a really important, important lesson learned in that for us that said, we still feel it's a very important product.
23:40So the, the move that we made after a lot of pushback from the audience was to say, we hear you. we're going to open source this. It's actually a good opportunity for us to open source more of our code anyway. It's something that we want to do. 90 plus percent of what we do is already open sourced. There's key pieces of it that are not yet open sourced. And the only reason we haven't done it is just time. You know, you've always got, especially in, you know, in either market, right? The market's either racing and you're trying to keep up or the market's down and you're more resource constrained, but you're, you're, you've always got as, you know, one of my best friends always used to say 20, 20 pounds of shit in a five pound bag.
24:20That's always true. And we've never had time to do the, you know, the, the full kind of open source that we've done. And we took this moment to say, okay, we hear you. We're going to, we're going to do both these things at once. We're going to open source, um, more key pieces of, um, of the code and that will give, and we'll, we'll publish a white paper on exactly how, uh, how recover works. And that'll have also advantages for the ecosystem where you can kind of roll your own endpoints if you'd like, um, and gives, you know, more flexibility and hopefully, you know, by doing this, we can achieve what everybody wants.
24:53Um, OGs want more visibility. So do we know, no difference in opinion there. Um, but also we want to be able to have a, a good for pay feature, um, for, you know, for, for newcomers in the space so we can all onboard the next a hundred million people. So that's, um, that's, that's what we did. We definitely, you know, ate some crow in the, in the, in the, in the meantime, but, you know, I think in the end, um, especially as we were talking about earlier, if 2024 turns out to be, you know, a good one, um, I, I hope that the entire industry is going to be happy, you know, that we have this, you know, that we have this product.
25:29And, you know, I mean, I, I, I, as soon as all this went down, I get a call from a friend. he says oh man i've got a friend who was moving and his car got broken into and you know he had his ledger and his recovery phrase both in the box together and they're gone and it's not an insignificant amount of money to him and is there anything that he can do and i of course there isn't um looked like the money hadn't moved so probably the thief doesn't even know what's in the box or that he can actually access the value with the recovery phrase, but it doesn't help out the person who had the loss. And the reality is, is that this, this guy had had recovery, he'd be fine and be able to, you know, ring up the service, um, you know, use his ID, get his value back, recover his wallet, move it to a new wallet, you know, so that, that if the thief one day does open the box and realize that there's a recovery phrase in it and what it is and everything else.
26:26But it's just, you know, I, I'd said to my friend, I said, you know, the saddest part about this is if we had ledger recover if this user had ledger recover he would have an option and today he doesn't and i've just been through like a month of hell for people who don't want this option to exist for people um and so i i think that you know history will history will sort this out um and i think that you know ultimately we'll be on the right side of it hey Hey everyone, we're going to take another quick break and hear a word from our partners, and then we'll be right back.
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27:04So the other product I've always followed because you built it was Ledger Live. Where are you going with that? Because you keep adding new features. It's becoming a really powerful tool that I think is still underutilized. A lot of people don't use it as much as they could do, but where is your vision going with that? Because it's becoming the whole world of crypto all in one app. Yeah, we think it's quite underutilized as well. So Ledger Live, just for those who don't know, is it's the companion app to your ledger. So you buy a Ledger Nano or ultimately a Ledger Stacks, and then you set up your device with Ledger Live, and then you can use it, whether, you know, just every day to check market prices or to send, to receive, to buy, to swap, to stake.
27:48And then we have a whole section called Discover, which gives you access to the world of DeFi and apps by connecting automatically to all of these, all of these web three products. So where we're going with that, you know, again, it really is a bit of a Swiss army knife. That's the thing about ledger that people forget as well is that being cross chain is, you know, it, it adds a lot of power. It adds a lot of complexity. You know, look at something like staking, you know, if, if we were an Ethereum only wallet, that's a, you know, it's a very different proposition than if you're really, you know, supporting all chains, uh, which, which we, we attempt to do, you know, we, we, we support, you know, the, the, the vast, vast majority of the market cap, uh, of, of crypto and ledger devices.
28:33And that's where, you know, more than 20 % of, of the entire crypto market cap and, you know, more than 30 % of the entire NFT market cap is, is secured on, on ledger devices in some way. Um, and, and so, you know, ledger live is meant to be that Swiss army knife that helps you do whatever it is you want to do, whether it's portfolio management, secure, send and receive. One of the major things is just security. You know, you want to be able to clear sign, and that's something that you generally can't do with a, with a software wallet. In other words, you want to be able to, you know, if you're signing a smart contract, you know, what, what is it I'm signing?
29:08What's the, you know, let me read the contract before I sign it. And, and also, you know, read it on a secure screen because you can trust the display on a Ledger device in a way that you can't trust a display on your phone or on your computer. So, you know, Ledger Live gives you the ability for that clear signing in a lot of those circumstances as well. Now, where we want to go with that is really more and more exchange connectivity, because I think we're fans of the exchanges of the world. I think, you know, and especially in light of what's happened over the past year and a half, you know, Jesse from Kraken has always had, um, the right approach was just, which is, he's always been a believer in self-custody for his customers.
29:52You know, he, he wants you to do your business with Kraken and, you know, keep your, keep your coins in self-custody. That is, I think a responsible, um, approach for, uh, you know, for, for a service. And I think increasingly there's, you know, there'll be a separation, um, between custody and trading, just like there is in the traditional finance world. You know, if you look at Ledger Enterprise, um, different product, you know, geared at enterprises, but we just announced a product called TradeLink and TradeLink is basically that exchange connectivity component, um, for enterprise. So if, if you want to trade, you can keep your coins in enterprise self-custody and then through an agreement with, uh, with that exchange, you can go ahead and, and trade and then settle later, right?
30:40Just like you do in the traditional world, because you've got a lock or a look on the funds that are in custody and access to the trading platform. And you can actually have this separation and have all of the power of a trading platform without the risk of having your coins locked up and also without the risk on the other side of them you know, having, having the risk of you and, and your custody. So that's what, that's what trade link is on the enterprise side. I think on, on the retail side, on the, on the individual and the, and the self custody side, you know, there are similar things. I think again, you know, right now you can, you can trade through a number of, of parties using your ledger and go from self custody to self custody.
31:27Um, and yes, you pay on-chain fees when you do that. Um, but you also don't have the risk that you have if you, you know, if you're keeping all of your assets, on an exchange to do that same thing. So I think, you know, where we'll go is, you know, I've bought my ledger. You know, how do I, if I'm one of those, you know, 425 million and growing people who own crypto, how do I go really painlessly from, you know, buying crypto or wherever I started in crypto to self-custody? And now just how do I accomplish the things I want to do with my assets? You know, of course, I want to follow them and follow their growth, but I also want to stake them and earn yield.
32:06I want to swap, I want to buy, et cetera. It's essentially a fintech app for crypto, right? And for self-custody, it's a fintech app for self-custody and security. Another way to look at it is like our mission is to improve the ease of use in the world of crypto without ever compromising on self-custody and security. And I think if you hold yourself to that, it's hard not to end up as Ledger. If you look at, you know, almost any other company, they've almost always compromised on either self-custody or security. Um, and they'll, they've got, they'll give you a thousand rational reasons that they did that.
32:49It's not possible unless you have to do this ease of use. They will always have some rational answer for it. ours has just been, you know, like someone who will, you know, never take a drink or never eat an animal product or whatever, you know, pick your kind of idealistic poison there. But, you know, that's just it. We just say, no, we will not compromise on self self-custody and security. We believe that, you know, you know, self-custody is, is crypto. And we believe that if you have digital value, then you must have security without compromise. um and and so ledger live then is you know meant to be the companion app that runs on your on your insecure phone that does what you need to do so that then you can do the secure operations on your ledger without the sounding infomercial for ledger but but it's just because i'm fascinated i've been following this whole journey and i'm obviously a ledger user just talk talk us through stacks and when the hell it's coming out for most people i think so waiting for that yeah us too i was there at the launch party and it was it's fucking cool but you know okay so for those who haven't seen it yet stacks is new ledger device has the same architecture um as the ledger nano uh it's it was designed by tony fidel who was the inventor of the ipod and co-inventor of the of the iphone and founder of nest and what tony had in mind when he when he built this device there's a podcast with tony and i that you can go listen to if you want to hear it in tony's words which are much better than mine, um, was to, to have a device that, you know, A says value.
34:29So that's hence credit card sized. Um, and, but, you know, but B, it really feels like a consumer device, right? Something again, that, that maybe not our 80 year old moms, but, you know, certainly, you know, my sister would, uh, would want to use, um, and has, has, you know, real ease of use. So instead of a, you know, a teeny screen, it's got a much bigger, um, e-ink screen. And then what this is, is the world's first curved e-ink screen. So the, the screen goes all the way around the edge. Um, and you know, it's, it's really, you know, quite, quite a, a beautiful device. Um, he also designed them so that they are magnetic.
35:11So if I have two of them and you put them together, they, they stick to one another. what Tony was sort of asking himself is what does a future like stack of ash with the band around it look like um and and that's where where the where the design came from but the magnets also give it a bunch of cool features like these are these little folios um that we made and and and you can put it inside there and it magnets in and you know you can you can even stack them up with the folio if you want like there's they're they're really it's the design that the Tony did is is so clever I mean, I always say like Tony is the only person I've ever worked with who can design, you know, both the circuit board and the billboard.
35:49You know, he, he really has, has, you know, the, the deep technical, um, knowledge as well as, um, the vision. Now, the good news is that we had planned to launch this in, in March. And by not being able to do that, we, we really have a, have a product that we're extremely proud of. You know, we're at version 1.2 of the firmware. We've managed to extend the battery life, you know, fix some issues with the button sensitivity that we weren't happy with at the beginning, et cetera, et cetera. But that's because this is the world's first curved e-ink touchscreen, and they are difficult to produce in number.
36:32So, you know, a large percentage of my day every day is spent. We have a team right now in Taiwan as well as Shanghai who is working on getting these screens, getting enough screens to meet the demand for the device. So my hope is I will have an update on this for everyone who has already ordered a Stacks within the next couple of weeks in terms of timing. And the issue is simply getting yield on the screens. So, um, you know, we're, we're so close and what I'm trying to avoid doing is saying something, you know, before I, you know, really can, can make the promise because I don't know what I don't know.
37:18Um, but this is, you know, it's a, it's, it's absolutely the number one priority for me and my whole team is, is getting these things out the door. And like I said, the good news is, is that, you know, having this time, which we wished we hadn't had, um, has allowed us to do tons of things that, you know, that we're, that we're, you know, that we are proud of. And hopefully it'll be a great experience when it, when it gets into the hands of the customer. But, you know, again, you know, I think that having, having a great device like this for 2024 will prove to be incredibly important if the market goes where we think it is.
37:54I do not like the position that I'm in at all, where, you know, I'd wanted to ship these devices to customers in March. And here I I'm sitting talking to you in July and I'm still not shipping them to customers. You know, at the same time, you know, the, the number one thing for us is making sure that we're ready for the next, you know, the next big run. And that's, that's what we're trying to get ready for with this device. So talking of the next big run, what are you interested in right now? You always, you always find some cool shit. What are you, what's interesting to you? What are your observations kind of NFT world?
38:24I think that's your favorite space. What, what, what are you, what are you looking at? Well, I think what's interesting in the, in the NFT world overall is that so little is interesting. Um, you know, and, and it has been a pretty big shakeout. Right. And, um, you know, I think that you've, the, you've been a big separation of, you know, wheat from chaff, you know, so in, in my view, you know, you've, you've got, and this is my personal view, by the way, this is not a, not a ledger view. I think there are a lot of people at Ledger that, you know, wish I'd shut up about NFTs, because I'm sure a lot of the audience does.
38:56And I recognize that. But, you know, you're asking me what I'm interested in personally. For me, I think, look, if you really look at it, there's punks, there's art blocks, there's bright moments, there's one of ones, and there's not much else, right? A lot of the other stuff has really, you know, proved to be, you know, either nothing or, well, let's see where it goes, right? um you know let's let's see what these teams do over time like like a lot of startups right they're they're fun to talk about and you get a tech crunch headline when you launch if you've got something interesting um but to get that you know to get that that um you know to get that headline a year that a year later you know three years later five years later you have to have you know users innovation growth revenue you know etc so i think that that that same thing is is true for for NFT projects.
39:46I think that's why that's actually why, you know, bright moments and art blocks are interesting on different scales from one another, but, you know, they've amassed a, you know, a real audience and reputation in their very specific space. Um, and, and they've got a, they've got a lot of breadth, you know, there's a, there's a lot that they can do. Um, you know, they've got a lot of license to go pretty broad in, in what they do, which I think is what makes them interesting. I think, you know, the bigger story in the next run, I think that sort of the NFT hype is probably over. I think in the NFT space, what you're going to have is, you know, things that are real and work and go someplace, maybe a bit unexpected.
40:32I think if you look at what Nike and Ticketmaster are doing as an example, you know, they would probably never use the word NFTs. They're very Web 2.5, intentionally so. Um, and you know, they, they will be, you know, they'll, they have a, they have a community and it's the community is their customers and, and, you know, the communities around their products. So in Ticketmaster, that might be the bands or the shows or the festivals. And, and for Nike, that might be the various, you know, pieces of Nike, whether it's basketball or skateboarding or, or, or whatever it is, there's, you can imagine there being a lot of, um, a lot of space for them to operate in.
41:09I think if you look at what Vuitton has done, Louis Vuitton, it's actually quite interesting, much more interesting than people realize. They've done it in this very Louis Vuitton way, which is we don't really care that much about what the bigger trend is. We've got a new tool in our toolbox, and we're going to use it the way that we see fit. And if you look at what they did with the Soulbound token, I think most people went, oh, my God, why did you use a Soulbound token? No one can resell it. And they went, exactly. And so, you know, let's, we're going to sell this to people who really believe in the journey.
41:48We're going to make sure that the conversation is not about the floor price or, you know, the resale value or lack thereof. And then we're going to give ourselves, you know, three to five years to deliver for that buyer base. That's very outside of the world of NFTs. and you could argue, wow, you know, NFT is a minor player in the whole piece. You know, they're using a soulbound token and they're selling a physical trunk and a physical bag and, you know, et cetera, et cetera. But I think, you know, this is what I've kind of always believed is that, you know, just like any technology, this is just another tool in the toolbox and, you know, great teams and great people will use these things in really clever ways that are specific to their brand.
42:33And I mean, for me, I think, you know, you know, I look, I, I, I do a, um, you know, I do a DCA, uh, of, of, you know, Bitcoin on a weekly basis. And, you know, I've, I've 10 X that this year, right. Um, I, that's, you know, I think that's a lot of the story personally, um, that, that, that that's going on this year. I think that, um, you know, if you look at, if you look at what's how we were in, in DC, um, Pascal and I were in DC a few weeks ago. And that actually might be interesting to share with you what I learned there is a tweet thread that I've been wanting to write on this that I haven't managed to find time to write yet.
43:08And I'll just say it to you instead. But I think that, you know, there's a, what I feel overall is that there's a lot of acknowledgement of, you know, of Bitcoin as the asset, what it means. And I think that that is really going to be the story the next time around. I think the other things will be, you know, roll-ups, privacy, account abstraction, you know, these things where they're things that have been, you know, technically difficult, but we've all believed were necessary. and some of those technologies really, you know, coming to, you know, to, to prime time, you know, uh, ZK account abstraction, the, these types of things, which are, you know, that we've, we've always believed in them, but the, the horizon was a little ways off.
44:01Um, I think these, you know, these things will probably be, you know, a big part of the next, the next go round. Um, but let me, let me mention really quickly what I said about, about DC, because I think that there were a couple of, a couple of takeaways there. You know, I always, I always say that my, one of my favorite sayings is I know what it is I have said when you respond. And, you know, DC is a great place to, to do that because you're, you're walking around trying to explain relatively complex, um, you know, topic, you know, subject matter to, to a wide variety of people, um, with, with really different backgrounds and exposures, um, none of them are dumb.
44:40Um, they all have very smart people around them who are helping them understand these things. Right. And you're trying to find the words that kind of get you to the punchline the fastest, right. And get you there. And what, what we found work, what worked was explaining ledger as a digital safe, right. Especially when you're talking to, you know, American Congress, people and representatives, you know, nobody in Washington would tell you that an individual American, you know, shouldn't be able to have their personal stuff in their personal safe. You know, that is, there's no controversy around that.
45:12Then you explain to them like, and you know what, it's a connected safe. And that actually offers you not only more security, but more utility. And let me explain to you what I mean. You know, I'm visiting you in your office and on Capitol Hill right now. And my passport, which got me into this country is in my backpack in my hotel room. You know, that's a pretty bad place for such an important document of mine to live. Now, imagine if instead that passport was in my connected safe, you know, I would not only, um, you know, be able to safely carry it around with me. Um, but when I produce it, I could produce only the part that the person who is seeing it needs to see.
45:51You know, if I need to produce my passport, uh, at a hotel in Europe, they don't need to see all of my visa stamps. You know, they, they don't even there, you know, there's, there's a whole bunch of, of parts of my identity that they don't need to have access to. They, they want to know who I am and they want to be able to identify me, you know, tell the authorities that, that I'm staying in their hotel. You know, if I'm, if I'm going into a club, they may need to know that I'm 21. They don't need my name and address or my, or my visa stamps. So the ability to, to, to keep our possessions, not only secure, but private to the degree that we need to, and for users to have control over that privacy.
46:30I think that's the way to think about where this technology is going. Did that resonate in DC? It really did in a very surprising way. Wow. I really think that that's why I mentioned it. That's why I've been meaning to write this tweet thread, actually, because I think it's a great way to demonstrate that self-custody matters, security matters, that this goes beyond simply speculation on a new token, right? And ultimately reaches other parts of our society in ways that are important and potentially transformative. And so I was super impressed with, you know, the ability of people to understand that.
47:14And I think Ledger is actually a very interesting vehicle for that, right? Like that story that I told is not a story that an exchange could tell in DC, right? It's where Ledger is actually quite a unique player in the space because what we are really in the business of is security of self-custodied digital assets. And while you and I both believe that Bitcoin is the main event, ultimately that touches many, many, many other parts of our lives. And that's what we're here for. And I think that, you know, I think we're in a place where we're getting people to understand that a little better. Have you spoken to the EU about it?
47:58Because they're further ahead with their digital wallet strategy and obviously CBDC and other stuff, which is going to accelerate all of this within Europe. And there'll need to be a storage methodology. Have you, where were you with that? So Seth Hartline runs global policy for Ledger. And so he's, you know, he's really a man on the scene in DC. and increasingly in the EU as well. And I think the thing to remember, and Seth would be great for you to talk to about this. You would really enjoy it. I mean, he's incredibly well-spoken and well-respected in these places or on these topics. I think that the thing to...
48:39So the answer is yes. I think the thing to be cautious of is that the EU is really a regulation machine, right? And you could say in some ways is that the U S is kind of an anti-regulation machine in a way like the, the, you know, the system, when the system works, nothing happens, you know, I, the, when the system works, everybody just argues and, and, and things don't move forward very quickly. You know, the system is designed so that, you know, so that things are very difficult to get done. Like, and that is by design, um, you know, because sort of less is more, uh, in, in many cases. And so I think the, the thing that's a bit worrying on the EU side is that, you know, it is a regulation machine.
49:18So yes, they've, they've moved things, you know, more quickly, you know, but, you know, more regulation is not necessarily good in the longer term. So what we have in the U S which is regularity regulation, unclarity or regulatory, you know, unclarity, is that a word is certainly not, not good. And we're experiencing, you know, the throes of that, I would say. But I think that the, the other side, which is, you know, regulate everything should also worry us. So yeah, we're, we're involved in, in, in conversations on both sides. I think, you know, what, what we all really need to, you know, be cautious of is, you know, like I said, it's, it's not a, um, it's not controversial in Washington today, um, to say that, you know, people should be able to own their own stuff and lock it away in their safe.
50:06Um, you know, and then of course, most of us would, would, would say, well, there was a time when it was illegal to hold gold in the U S right. So we just want to be, you know, we want to be careful of, of, you know, what we are, you know, what we sign up for, uh, when it comes to our, when it comes to our digital assets. Now, here's the other thing I think though, that, um, that really worked in Washington and I had this, I, I, I had this, I was able to have this conversation more than once and man, it's, it's really fun. And you just see the light bulbs go off when you, when you have this one, which is to say, okay, you know, here's a, here's a heady statement that a lot of people would say, oh, I don't really have the technical expertise to have an opinion on that.
50:48But you say without decentralization, you cannot have security. And that doesn't ring a bell for most people, I would say. Now, the way that you get it to ring a bell for everyone is you say, and, and to demonstrate that, you know, just tell me whose database you would like everyone's information to live in? Which one, if not decentralized, then well, which database should it go in? You want it to be in Apple's, in Google's, in Facebook's, in the US, in China, in the EU? Whose database do you want all the information to be in? No one really has an answer to that question where they say, I mean, I think there are some people in the government that would say, well, the U S government, of course.
51:35Right. But I think really anyone who really understands democratic values, um, stops themselves before those words come out of their mouth. Right. Um, because the fact is, and I like that this is both a technical fact as well as a, you know, a societal one, you know, without decentralization, you cannot have security period. And I think that getting people to really, really understand that and, and not understand it the hard way. A lot of what we've been through in the last 18 months is people coming to an understanding of that the hard way. Um, and so really understanding, you know, and, and being specific about where we would like there to be centralization, you know, around what applications is centralization.
52:25Okay. You know, maybe, you know, my Amazon account. Okay. It's fine. Right. Um, So I'm not saying that all applications must be decentralized, but without decentralization, you always have a honeypot. And I don't know if you've ever read the book, This Is How They Tell You The World May End, This Is How They Tell Me The World Ends, Nicole Perle-Roy. Yeah, that's right. You read that book and you realize without decentralization, we are truly fucked because the attack vectors are so high. And as quantum compute comes in as well, it becomes virtually impossible to protect, you know, single source databases.
53:05Yeah, no, you, I mean, and I don't say it to be scary, but I think, you know, we should be, we should be concerned about this, right? I mean, if your local water treatment plant runs on Windows 95, you should be worried. You know, it's, it's material in your life and, um, you know, it's easy for, uh, you know, for, for somebody who would like to, to take control over that, you know, and, but, and, and this is actually in, in some ways why ledger exists. It's not, it doesn't exist to fix this problem. That's not, we're not going to, we're not the solution to this problem, but we exist because we realize that anything that can be hacked will be hacked if there is a, a will to do it.
53:42Right. So you've, you've got, you know, kind of, you've got, um, effort and reward and, you know, on certain thresholds, everything that can be hacked will be hacked. And if anyone listening hasn't yet read, um, Nicole's book, this is how they tell me the world ends, you know, really please do because it, you know, it gives you a sense of, of, of the fact that, you know, cybersecurity isn't just about, you know, the photos that are, you know, in your iCloud account or, or your Bitcoin, right? It's every, oh, using a VPN and I'm going to be fine. No, exactly. It's every aspect of your life. And so I do think that, you know, we talked about that book quite a bit in Washington.
54:23And surprisingly, many people in Washington, you know, had read it. But, you know, one of the follow ups that, you know, we would like to do is to basically, you know, have a talk about those issues broadly, you know, in DC. You should interview her on Real Vision. I would love to do that. That's a great idea. I would love to do that. It's really important and you're exactly the right person to do it because, yeah, let's try and make that happen. Oh, I would love that. Yeah, let's figure that out. Nico will help us with that. So a couple of other things for you. One is, I think it was you. I can't remember.
54:57Might have been you, might have been 6529. Somebody wrote about form factor of NFTs are likely to change. It wasn't me. No, it was 6529. talking about just because we understand it to be this now, an image of some sort, right? And I've seen you, you know, you've been an early adopter of photographic art and then we've seen the AI generative photographic art that's been some really amazing stuff. But then we're starting to see stuff like Rafiq where you've got 3D movement. And it feels that if there's innovation to come from the space, it's the form factor. that we we still so driven by a picture we put on our wall or a photo that we have and now we can enable everything and as apple develops that technology as well and everybody falls into line it feels that something there is going to be interesting who's going to make the breakthrough in that i completely agree i think that you know fundamentally this is just about digital ownership right um i also feel i i feel so often you know that i'm i'm so lucky to have grown up with the Beastie Boys as my mentors.
56:05That was my other question. Why weren't you in that film? And what did you think of it? I'll come back to that. But what I always said, look, when the Beastie Boys did that book, we were talking about the marketing. And I said, look, they were like, look, we just don't, we're not interested in Instagram or anything. This is just not us. I said, look, you guys should do what you always do, which is abuse the medium. So when you say that about a form factor of NFTs, I come to the same thing. It's like, who's going to abuse the medium, right? Who's going to do with it something that it wasn't, you know, meant to be done.
56:42What mischief does, you know, with, with everything that, that they do. I think, you know, I was lucky enough to get a walkthrough of, of people's, um, you know, kind of museum and studio down in South Carolina earlier in the year. And, you know, I mean, he's, you know, he's taking his art and like then turning it back into like, you know, giant format, oil paintings, right? He's like, he's completely using it for as just canvases for different things. I think, you know, one thing you can point to in that that is very specific is MetaLabel, which Yancey Strickler, who used to be the CEO of Kickstarter has built.
57:20And they're solving really two very simple problems, but they're very real things. One is it's a packaging format for digital media, right? So, you know, you can make a zine or an album package, or, you know, it's a book or what is it? It doesn't matter. It's a package of things, right? So what is the packaging format and what does it mean for that package to be sealed? And what does it mean for that package to be opened? And, you know, do the contents all kind of go together or can they be sold off separately or whatever, you know, the issues around, around packaging are. The second is the, is the, the, you know, the fact that most creative endeavors are done by a group of people, not just one person, you know, so, but oftentimes those groups are so short-lived and the, and the revenue is so small, it doesn't even make sense to hire a lawyer and make an LLC or register the publishing or whatever it is you need to do to, you know, do it.
58:08It's just a, it's a creative collaboration, but you can, you know, easily kind of form a partnership online. That partnership could be two people. It could be 500 people. And the mechanics of that partnership could be, you know, could be judged, you know, could be driven by a smart contract in perpetuity, right? So I think about Grand Royal Magazine, which we did with the Beastie Boys. And if we did that as kind of a meta label package, you know, we would still be seeing activity. Right now, you just go buy Grand Royal Magazine on eBay and somebody sends me the link and they're like, isn't it funny?
58:41This magazine is 500 bucks. You know, that would be a completely different thing if we had done it, you know, kind of in the, in the meta label way. Um, so I, I think that there are definitely sort of, you know, innovations of format as well as, you know, innovations of, of just the way that people collaborate creatively. And it's not just a quote unquote DAO, right. There are, there are, you know, groups of people come together to form a partnership to, you know, to create something, you know, in the, in the seventies, we would call that a band, you know um you know in in the 2000s we'd call it a website i don't know but but you know it could be anything um so i think i think that's that i mean the beastie boys i mean and the film on uh apple on apple tv yeah i mean i loved it obviously the film you know i i i loved it they they did um you know the way that came about i don't want to speak for them but just just quickly you know they made the book beastie boys book um which i think is fantastic i love even the chapter that they didn't write, which is just like a picture of New York in the eighties.
59:43It's such a, it's a reminder of what New York was culturally, internationally at that moment, and also kind of what the internet took away from New York as, as being that real center of, of culture. Um, I, I did write a chapter of that book. I'm proud. I read the chapter in the audio book. If you read, if you, if you listen to the audio book, then you can, um, if I heard enough of my voice, if you've made it at this point in the interview, um, but you will hear me, hear me read the chapter in that book. But then after the book, they were, of course, asked to like, go do a book tour. And they were like, what are we going to do?
1:00:14We're going to go to like - No white book tour, yeah. Book soup and like sit and read from our book. And so they said, that's not what we want to do. So they got together with Spike Jones, longtime collaborator, and they built up sort of a live version of it. They're like, okay, if we took this book and we put it on stage, what would that look like? And they did it, I think they did it first in LA. Um, we went in LA and then I went again in New York. They did a couple of nights in Brooklyn. And then we also went in London. I know because I went to those, I don't remember what, what other ones, um, they did.
1:00:51And then after that, they kind of reworked it, um, to do, uh, a version of it that they ended up releasing. I believe it was on Apple TV. Yeah. Um, but anyway, that's, that's what it is and how it all, how it all came about. So. Yeah. Cause I was looking out for you. I thought Ian's got to be in there somewhere. Yeah, no, it was really just a recording. You made the boat, but not the film. I think maybe it was the one of the new, I think it was the New York ones. Yeah, it was the New York ones that they filmed that I was there, but nowhere to be seen on camera, thankfully. Ian, listen, as ever, fantastic to shoot the breeze with you.
1:01:29We covered a ton of ground and as ever, really interesting. So hopefully I'll catch up with you. we will try and make that interview with Nicole happen somehow. We'll have to figure that one out. Thank you so much. It's always great to see you. Really an honor to be able to talk about these topics with you. And, you know, I would actually like to do the reverse and interview you about what you think 2024 looks like. So maybe we do that on the Ledger podcast. Love to. More than happy. Excellent. All right, my friend. Take care. Cool. See you soon. Great stories from Ian. Lots of great insights.
1:02:02I think it was important to clear up the Ledger recover and some elements of Ledger. I'm a huge fan of Ledger. I use it myself. You know, this is not a paid promo or anything. I'm just, I love it. But also just hearing his perspectives on everything, even DC was really interesting. And how the broader opportunity is this digitalization of everything and that all of this digital identity or the things of digital value need to be stored that is much broader than just a cryptocurrency or just your NFTs. It's a vast, vast network of things that are going to unfold in this exponential age that lies ahead of us.
1:02:36And also I had to ask him why he wasn't in the Beastie Boys film because I was surprised because he bigs himself up for that. Anyway, great interview, always good. And we'll get him back. And obviously there's a follow-up interview to find out about cybersecurity because that's really important. I think everyone should understand it. This episode of Raoul's Adventures in Crypto was sponsored by Token 2049 Singapore. Get 65 % off regular ticket prices with the code realvision at t2049.co slash realvision.
From the publisher
SAVE 60% on 3 months of Real Vision Essential 👉 https://realvision.com/last-chance
It’s a classic episode as Ian Rogers, chief experience officer of Ledger, and Raoul catch up after a long hiatus. They cover everything from Ledger’s upcoming launch of Stax, the controversy surrounding “Recovery,” and why self-custody is key to onboarding the masses into crypto. Of course, they also discuss NFTs and their outlook on the current bear market for digital asset collectibles. Recorded on July 18, 2023.
This episode of Raoul’s Adventures in Crypto is sponsored by the TOKEN2049 Blockchain Conference. Visit t2049.co/realvision and use the promo code REALVISION for 65% off regular-priced tickets today!
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