Female Founder World cover art
Podcast · 184 episodes

Female Founder World, page 2

by Female Founder World · English

Learn how to start and scale-up a business directly from real-world entrepreneurs as host Jasmine Garnsworthy draws out the most actionable and helpful advice and stories. Through solo episodes and interviews, you'll walk away with resources and actionable steps to implement in your own business today.

All episodes, page 2

Clipping As The New Marketing Playbook, AI's Girlboss Rebrand and This Week's Smart SwapsThe “girlboss rebrand” of AI—whether women business leaders should encourage AI adoption despite risks (job displacement, environmental impact, data/privacy concerns, and “paid…13 May 2026 · 40 min · 15 chapters
The Beauty Category Nobody Took Seriously Just Produced a Sellout Hit: Inside 4AM's Target Launch and $4M Fundraise With Jade Beguelin4AM Skin’s growth story—how founder Jade Beguelin built a skincare brand (Clean Sheets wipes) using TikTok/TikTok Shop, then scaled into retail via Sephora Accelerate and a Target launch, plus how a…12 May 2026 · 44 min · 18 chapters
What Ulta Beauty World Teaches Us About the New Era of Experiential MarketingThe episode covers three things: Claire’s comeback strategy for Gen Alpha, Ulta Beauty World as a model for experiential retail marketing, and Meta overtaking Google in ad revenue plus what that…7 May 2026 · 33 min · 20 chapters
The TikTok Live Strategy Getting This New Brand In Front of Millions Every Week (Untouched Blooms)Untouched Blooms’ organic TikTok strategy for launching and scaling a new pet-themed accessory brand, including how they went from Etsy to Shopify, used TikTok search/virality, influencer gifting,…5 May 2026 · 28 min · 15 chapters
How Acquired Style and Swan Beauty just dominated the internetFemale Founder World episode breaks down how influencer/brand partnerships drive virality and sales, using Acquired Style x Swan Beauty, Park x Target, and Gap’s turnaround via collaborations.29 Apr 2026 · 46 min · 18 chapters
Emma Grede’s new rules for success and how to tap into Devil Wears Prada 2 maniaEmma Grede’s book Start with Yourself and her “new rules” for ambitious women in business; then how brands create intimacy/community (Set Active Sunday Zoom dinners, TYB loyalty platforms, voice-note…22 Apr 2026 · 37 min · 13 chapters
The Most Copied Ring on TikTok: How Real Fine Built a $10 Million Business Around ItReal Fine Studio’s growth story—how its viral “Heirloom Signet” ring became a TikTok copycat magnet and helped the LA jewelry brand scale to a projected $10–15M revenue, mainly through organic…21 Apr 2026 · 43 min · 21 chapters
A billion dollar exit and the Coachella debrief for foundersCoachella 2026 debrief for founders and how brands drive reactive marketing (creator “friend houses,” offline/phone-free activations, pop-culture hijacks) plus a case study on Groons’ $1.2B…15 Apr 2026 · 36 min · 20 chapters
How Kira Mackenzie Jackson Helped SET Active Hit Its Biggest Year EverHow Kira Mackenzie Jackson built brand growth at SET Active, what Gen Z actually prioritizes in founder-led marketing, and how to scale community-driven loyalty and creator programs.13 Apr 2026 · 46 min · 21 chapters
The revival of the party girl brand and the new rules of AI influencer marketingFemale Founder World’s new weekly group-chat episode on (1) Kylie Jenner’s pivot from alcohol to ingestible beauty via Sprinter’s K2O hydration electrolyte powder, (2) the rise of AI influencers and…8 Apr 2026 · 42 min · 20 chapters
Cass Dimicco Turned $20,000 Into $1,000,000 in 1 Year (replay!)Cass Dimicco, founder of Aurium Collective, explains how she built a fashion-forward accessories brand from a $20,000 launch budget into $1M+ revenue in year one, then scaled via content, ads,…31 Mar 2026 · 34 min · 17 chapters
Matrescence: The Science Behind Why Motherhood Might Make You a Better Founder ft. Michelle BattersbyIn this episode of *Female Founder World*, host Jasmine Garnsworthy interviews Michelle Battersby, former CMO and co-founder of Sunroom and current President at Peanut.24 Mar 2026 · 46 min · 21 chapters
Steal the Influencer Marketing Blueprint from the ‘Gen Z Whisperer’ Behind Two Viral Food BrandsCamryn Frederickson – Head of Brand at Sauz17 Mar 2026 · 29 min · 13 chapters
Susan Yara's Blueprint for Building Beauty EmpiresSusan Yara explains how she co-founded Naturium, built it through content-led D2C and retail expansion, navigated 2020 social-media backlash and an FTC investigation, and scaled to an acquisition by…9 Mar 2026 · 45 min · 19 chapters
She Sold Her Startup to Lululemon for $500M. Here's What She's Building Next.Bryn Prattnum (Mirror founder) discusses building Mirror from a personal fitness need into a $500M Lululemon acquisition, then launching Board, a 24-inch touchscreen tabletop game system that…2 Mar 2026 · 27 min · 12 chapters
She's Building TurboTax For PrenupsFirst, an online prenuptial agreement platform (“TurboTax for prenups”) that collects couples’ asset/liability and property-wish inputs, then routes them to a lawyer for real legal review; also how…23 Feb 2026 · 32 min · 20 chapters
How to Create a Bestselling Beauty Product in 2026AJ Ade, founder/chemist/CEO of Sula Labs, explains how to build and scale beauty R&D for melanin-rich skin and texture-rich hair, what 2024–2026 product trends look like, and what evidence/claims…14 Feb 2026 · 28 min · 13 chapters
There’s A Huge Opportunity In ‘Farm Core’ Beauty: With Lanolips Founder Kirsten CarriolKirsten Cariol, founder of Lanolips, explains how she built the “farm core” lanolin beauty brand (launched 2009) and how to succeed in retail, pricing, marketing, branding, funding, and long-term…10 Feb 2026 · 35 min · 14 chapters
80 Million Products Sold: How Little Spoon's Founder Would Start From Scratch TodayLittle Spoon’s founder Angela Branich explains how the company built a fresh baby-to-kid food platform from scratch, why it pivoted to direct-to-consumer instead of wholesale, and what’s driving…2 Feb 2026 · 31 min · 19 chapters
What the Host of One of the World's Biggest Finance Podcasts Actually Does With Her Own MoneyVictoria Devine (Australia) discusses how she builds wealth and runs her money businesses, emphasizing “financial house” foundations (budgeting, insurance, retirement planning) before “sexy”…26 Jan 2026 · 1 h · 26 chapters
She Charges Your Favorite Brands Thousands For This Advice!Jhoanna Marissa, Founder & Creative Director of Willa Creative20 Jan 2026 · 25 min · 10 chapters
She Bet Her Home Deposit On The Next Big Beauty CategoryThe podcast features real-world entrepreneurs sharing actionable advice and resources for starting and scaling a business.20 Jan 2026 · 27 min · 12 chapters
The Powerhouse CEO Quietly Building Katy Perry’s Drinks Empire: "Know the End Game Before You Start”In this episode of *Female Founder World*, host Jasmine Garnsworthy interviews Scout Brisson, the CEO of De Soi, a non-alcoholic beverage brand co-founded by Katy Perry.12 Jan 2026 · 36 min · 17 chapters
Success Almost Broke Her: This Recovering Girlboss Built A Multimillion Dollar Wellness BrandIn this episode, host Jasmine Garnsworthy interviews Alex Taylor, co-founder of Perelel, a women's health brand that has achieved remarkable growth within five years.4 Jan 2026 · 34 min · 15 chapters