In short
Episode topic: The hosts rerun a conversation with chef Nancy Silverton, mixing travel-in-Korea talk with her food empire, podcast origins, and a Coca-Cola “K-wave” sugar-free flavor tied to K-pop. They also discuss scaling restaurant quality globally and Silverton’s personal habits (delegation, shopping, music preferences).
Guest backgrounds
Nancy Silverton is a Los Angeles chef and restaurateur known for La Brea Bakery and multiple LA restaurants including Osteria Mozza and Mozza Pizzeria (plus other ventures). She also opens/operates restaurants internationally, mentioning a new restaurant in Riyadh, Saudi Arabia. She’s described as a “queen of LA cuisine.”
Key claims
Wedding DJs often deliver “shitty music,” so the hosts praise Dart Collective DJs for vinyl, style support, and experience. Silverton says Coca-Cola’s K-wave flavor is “fruity fantasy,” sugar-free, and inspired by K-pop via JYP’s music/video partnership; she doesn’t know the exact flavor science. She argues global restaurant scaling requires strict continuity (example: a cook adding brown sugar to a roast chicken dish). She says her podcast came from a “fly on the wall” idea about her and co-hosts’ walking conversations.
Notable examples
Korean Air double-decker flight with limited entertainment; watching Love Is Blind on mobile. Coca-Cola K-wave press event in Seoul. Silverton’s “cocaine story” from 1985 garage-sale regret (selling a copper Pavoni espresso machine). Shopping addiction: vintage Gucci via Farfetch/First Dibs/Vestiae and her LA store “Noodle Stories.”
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOJason's Experience in Seoul
1:47 to 4:23
Jason shares his early morning experience in Seoul, including his sleep schedule and K-pop insights.
Flight Experience and Korean Air
4:23 to 9:10
The hosts discuss Jason's flight experience on Korean Air and its unique aspects.
“But I'm like, I can't have beef ramen on the plane right now.”
Meeting Influencers and Networking
9:10 to 12:14
Jason describes meeting various influencers in Seoul and learning about their lifestyles.
“straight to the air straight to the straight to the airport then back to new york for one day where I have been asked and I have accepted to attend the Charlie XCX boiler room.”
Observations on Korean Food Culture
12:14 to 14:00
Discussion on breakfast habits in Korea, contrasting men's and women's choices at breakfast.
“So it's cool to be drinking good wine for$40 a bottle.”
Breakfast Conundrums: Duck and Dessert
14:00 to 14:51
Exploring the perplexity of healthy eating habits and indulgence.
“female in the couple was having like a bread pudding and a waffle and i saw this a couple times and these people look great and i'm like how do you eat this kind of shit for breakfast and look like that.”
Breakfast Conundrums: Duck and Dessert
17:30 to 18:52
Exploring the perplexity of healthy eating habits and indulgence.
“We avoid the doctor because we're immature and pathetic.”
Breakfast Conundrums: Duck and Dessert
18:57 to 20:05
Exploring the perplexity of healthy eating habits and indulgence.
“and tell them that the podcast How Long Gone sent you.”
Breakfast Conundrums: Duck and Dessert
20:11 to 20:22
Exploring the perplexity of healthy eating habits and indulgence.
“Again, that is square, S-Q-U-A-R-E dot com slash how long.”
A Day in Korea with Coca-Cola
20:22 to 21:03
Unpacking the experience of being in Korea for a Coca-Cola event.
“I was invited here by our good friends at the Coca-Cola Bottling Company.”
K-pop and Coca-Cola: A Flavor Connection
21:03 to 28:04
Discussing the collaboration between Coca-Cola and K-pop culture.
“One of the questions that no matter where in the world I am and no matter what the magazine is that's interviewing me or the newspaper, one of the questions is, what is your playlist?”
Show all 31 chapters
Coca-Cola and Korean Cuisine
28:04 to 30:29
The hosts discuss the unique flavors of a new Coca-Cola and its Korean influences.
“The video premiered yesterday and I'm not really a K-pop head and I do remember the chorus.”
Opening a Pasta Bar in Koreatown
30:30 to 33:14
Nancy shares her plans for a new pasta restaurant in Koreatown and its concept.
“I'll set you up with our friends over at Coca-Cola.”
Challenges of Restaurant Consistency
33:15 to 35:18
The conversation shifts to maintaining quality and consistency across restaurants globally.
“I'll take an Uber to Koreatown and try out this pasta restaurant.”
Why Start a Podcast?
35:19 to 41:02
Nancy explains the origins of her podcast and its informal, conversational nature.
“I have a restaurant that I opened nine months ago in Riyadh.”
The Birth of the Podcast Idea
42:01 to 43:20
Discover how the idea for the podcast emerged from a casual conversation.
“And we walk together and we talk about exactly the nonsense and unscripted versions of what is on the podcast.”
Why People Love Podcasts
43:20 to 43:59
Explore the social aspect of podcasts as a means to connect and unwind.
“and for the same reason I don't listen to my music in my car, I don't know how to access a podcast.”
Cocaine Stories: A Candid Discussion
43:59 to 46:41
Listen to a humorous and nostalgic sharing of past cocaine experiences.
“And people really do just love hearing the hens clucking at the end of the day, right?”
Shopping Addiction vs. Cocaine
46:41 to 48:57
The conversation shifts to the humorous comparison between shopping and past drug use.
“So I just wanted to know, you seem like you'd really be shopping, so I would love to hear more about some of your habits.”
Vintage Shopping and Online Finds
48:57 to 51:10
Hear about the joys and challenges of online vintage shopping for designer clothing.
“designer, like, you know, vintage Gucci dresses are fantastic.”
The Curated Experience at Noodle Stories
51:10 to 55:26
An exploration of a favorite clothing store and its unique offerings.
“Well, I was going to say, if you know the owner of the store, this would be a great name for your Korean pasta restaurant, your Koreatown pasta restaurant.”
Diners vs. Coffee Shops: A Culinary Debate
55:26 to 56:00
Discuss the differences and cultural significance of diners and coffee shops.
“And so if he wants to have that and it's not available, the only alternative is to open your own.”
East Coast Diners vs. LA Coffee Shops
56:00 to 56:54
Exploration of the cultural differences between diners and coffee shops in LA and the East Coast.
“I think a diner vibe is Swingers, Fred 62, Cafe 101.”
Defining a Diner Experience
56:54 to 58:48
Discussion on the essential characteristics of a diner and how gourmet versions differ from traditional ones.
“And what she was saying, because it was a - Was it Hannah?”
Personal Diner Memories
58:48 to 1:00:16
Hosts reminisce about their personal experiences and favorite diner foods, highlighting nostalgic dishes.
“So then when you are, say, creating the food and you make something like you scrambled eggs, what do you do?”
Bagels and Breakfast Preferences
1:00:16 to 1:02:18
A lighthearted conversation about bagels, breakfast foods, and personal tastes.
“No, I'm not waiting in line for a fucking bagel.”
Milkshake Innovations
1:02:18 to 1:03:26
Discussion about the perfect milkshake and Nancy's experimentation with ingredients.
“It's like, I feel like, you know, growing up, I didn't go to coffee shops with my parents.”
Neon Signs and Restaurant Trends
1:03:26 to 1:05:27
Exploring the trend of neon signs in restaurants and their cultural implications.
“And one is I bought Fox's You Bet syrup for the chocolate rather than like Hershey's syrup.”
Food Preferences and In-N-Out
1:05:27 to 1:10:03
Nancy shares her views on In-N-Out burgers, meat preferences, and favorite burger spots.
“Or like this is an eating place establishment and you have to say the year that it was built.”
Nancy's Approach to Eating and Special Requests
1:10:03 to 1:12:04
Learn how Nancy maintains her diet while indulging and special requests from friends.
Catering for Celebrity Events
1:12:05 to 1:14:51
Discover Nancy's experiences catering for awards shows and celebrity events.
“And that's only because certain shows have used a restaurant as their self.”
New York Times Bestseller and Future Projects
1:14:52 to 1:17:21
Hear about Nancy's first book success and the pressure for future writings.
“So there is a chance that your daughter has listened to our podcast then at least.”
Transcript
Automatic transcript. May contain errors.0:00Jason, we're at the age where we've attended a lot of weddings, not only our own, but friends, family, etc., etc. And the through line, unless they hire you, is shitty music. Yeah, the cross-section of people who can DJ a wedding well and people who are cool, very small. So much that you'd have to throw a dart at a dartboard and hit a bullseye just to find them. And luckily we did, Chris. Thank God. And Dart works with actual musicians and artists, many of whom have their own careers and tour in bands like Leon Bridges, Taylor Swift, The Dare, Sabrina Carpenter. I could go on and on. Dart DJs use vinyl and are cool in a way that your friends would be, not in a dated Vegas performer type of way.
0:41And they have an in-house stylist so they don't show up looking like shit. Shout out to Pete for that one. Dart can do intimate stuff to huge celebrity events as well. Hiring Dart feels like hiring your very talented friend who happens to be a DJ. Dart is for people who actually like music with 14 years in the biz. Tons of experience. I've worked with them. Highly recommended. So if you are getting married or you have any type of cool event going on and you need a good DJ, they got you. Hubs in LA, SF, Austin, New York, Chicago, all over the place. dart like throwing a dart dash collective.com that's d-a-r-t dash c-o-l-l-e-c-t-i-v-e.com email michael at dart-collective.com and tell him that chris and jason from how long gone sent you
1:47how long gone good morning from soul it is 4 46 a.m them jeans how you feeling is it really 4 4 okay and how long have you been up for i'm feeling fine i'm feeling okay i woke up at three i felt like shit the entire time i've been here if i'm being completely honest with you and our wonderful listeners um so i was up at like three um you know blasting off some email emails you know what i mean having a couple of iced americanos popular drink here in seoul um and just you know jason just living my life bro you know that's all okay is um wow um shit okay this is kind of crazy that you're doing this are you going to leave soon to where your body will never adjust to the time zone that's the plan i mean i i think there's that's the only way i mean the four is a 15 hour and 45 minute flight direct korean air from jfk to to seoul and then you know a solid hour from the from the airport to the hotel and then it's been non-stop activations um but i have learned a lot and seen a lot um as it pertains to the k-pop universe which i am now um more accustomed to i wouldn't say expert but i am i am more familiar now with the inner workings you know a hell of a lot more than you did last tuesday exactly exactly is what you're telling me i was able to try the new coca-cola k-wave flavor inspired by the connection that k-pop has with its fans okay um so i you know my life is different now jason i'm different i'm coming back okay so i want to hear about k-wave the new coca-cola flavor inspired by uh pop music i don't k wave is an interesting it kind of sounds like a korean radio station that plays adult contemporary it sounds like a black hairstyle um but more on that later yes yes it does yes i want to know so you we'll round it up 16 hour direct jfk to seoul yeah i want to know what the plane experience was what what it was our seating situation double decker single decker yeah the plane actually i mean it's not the newest plane but it is a double decker so i read on one of my little points guy websites that you want to get a window seat on the top floor which i did and it felt it kind of feels like you're on a private plane because it's like you know 15 maybe 20 seats total and it's huge and it's just like it's nice it's nice walk me through your class system seating arrangement i believe we were prestige but i think there was first on the on the bottom level which is like the full suite move which honestly obviously i would like but i don't know how much it i don't know how much different unless there's a shower in there i don't give a fuck right okay so so you you got the the penultimate second to best seating option on the plane yes which which is the equivalent of the best on a normal airplane situation yeah yeah Yeah, when it's this serious, I mean, the flight attendants couldn't get over the fact that I wouldn't eat anything.
5:01They kind of wouldn't leave me alone. But I'm like, I can't have beef ramen on the plane right now. You know what I mean? It's just not going to work for me. It was a classic halmoni situation, which loosely translates to a grandma in Korean. and these Korean grandmas were telling you both that you need to eat as well as that you are too fat. Is that sort of what happened? Yeah, there was some shame involved, but they kept the Perrier flowing, so I was nice and lubricated, and I did something I'd never done before because I knew this flight was bad, and I also read that the entertainment selections on Korean Air are not up to snuff.
5:45i downloaded stuff on netflix and hbo max onto my phone and then because you can't you can't do on a computer so i was able to see all of the new love is blind um you know back to back so i didn't it didn't make me feel crazy or anything to watch that okay did you so you can only download and watch ahead of time on a mobile device so phone or ipad not on the desktop it makes sense exactly exactly because i tried to do it on the computer and it was so tough and i was like what's the problem but i i mean uh the the flight honestly was it was long as fuck but it was kind of fine i don't know like the the plane that was so big that like there was a full section where i like did a i held a squat for a minute you know what i mean it was like that big they had a little area with some trx bands and that's you kind of get after a little bit they had some resistance band just light kettlebells it wasn't anything crazy um but yeah it was an airplane but i tell you what man these these motherfuckers got this shit dialed in bro like i i've never talking about just korean people in general with life i'm talking about coca-cola i'm talking about get off the plane there's a there's a guy there with a sign he hands me like a laminate he fucking has on a custom like staff only coca-cola like k-wave limited edition puffer okay okay like they're all and they honestly look pretty good.
7:07He said, you ain't got these. Yeah, he said, you ain't got these. And then I was paired up with some other friends of the brand. So I've made some great friends with a hot 27-year-old pop star from Oslo. Okay. As well as a 21-year-old travel TikTok influencer from England by way of Spain. So I've expanded my network as well. Okay. so you have a new chosen family in your life as a media influencer how many of these people are media types like you and how many of them are just influencers barely any are like me most are influencers and it's really interesting because they're so they're it's so global and being in a group of people where you're the only one basically not filming every move you make is fascinating yeah it's honestly it's fascinating like i i and these people all i'm like i've never heard it and i look it up and it's like three million followers you know it's no it's like it ain't a game it ain't a game but yeah there's um but i'm like making these new friends uh it's interesting to understand the inner workings of the oslo uh music scene you know something that i had never kind of looked into um so i'm just i'm i'm learning i'm listening and i'm learning but i have some i have some free time later this afternoon so i'm going to go to the mall that cho told me about which is like the nicest mall here which is probably by also the nicest mall in the world probably yeah well i mean there's malls everywhere but this one apparently is the one and i was like what makes this one nicer he's like well the other ones are louis vuitton this is chanel and i'm like well that's pretty that's a pretty high okay the lower tier yeah yeah we're splitting hairs but yeah i'm gonna go there and there's a 10 there's a corso como here that's apparently nice there's a noah store there's a palace store i'm gonna try to check out some local local yeah i'm gonna i know i talked to kyle chica about that i'm gonna i'm gonna try to do some stuff but i feel i mean i just feel insane so i don't know how much how much i can physically when do you when do you leave uh tomorrow morning after we podcast at a similar time straight to the air straight to the straight to the airport then back to new york for one day where I have been asked and I have accepted to attend the Charlie XCX boiler room.
9:25Oh, jealous. Which she was like, you can say no. I know you don't want to come to this. It was basically her. But I said no. I think I need to check it out. I'm bringing a young person. And I plan to stay for about an hour, hour and a half. My friend Jacob, who likes her and also like parties. You know what I mean? so it's okay okay reasonable and then we go to him and then we're not not gallup girl no no no no he he couldn't handle that um and then uh and then tj and then you and i are reunited in beautiful mexico for the hotel edition have you prepared your have you prepared your uh dj set you have your record box out like where are we at not yet not yet i just got back from i was i was in uh wine country for a little belated valentine's day for the last day um so it just took it's been pouring rain still is and just sort of drove in through the floods for a few hours to wine country and uh beautiful had some had some some food at a couple restaurants and uh and then kind of drove home in the rain today okay that sounds great how was and now it's still raining how was what's it called Bell's?
10:45Yeah I went to Bell's and Bar Le Cote and I think I saw our guest was in Ojai this weekend as well so we were both kind of bopping around but she does the restaurant at the Ojai Valley Inn. Oh I actually didn't know that. I should know that. Yeah she does the restaurant at the Ojai Valley Inn so you know I just fixed it in post.
11:09It totally makes sense that she was there. She does the restaurant yeah it'd be weird if she wasn't uh but it was yeah it it's the cool part about being over there is number one i'm a sideways freak so it's cool to like drive past the hitching post in buileton to see where yeah of course where the god of course kind of dragged his heels past the chevy dealership begrudgingly to go try to get some some puss at the post of course um you know i had never it's it's so and it's so close it's like an hour and a half drive when it's not a torrential downpour and yeah yeah yeah so it really you feel i don't know you feel like you're in another state or another country in in many ways it just looks completely different and it like literally with no traffic and the way i i drive it's it's 90 minutes as a crow flies i mean i'm i'm look i know you went lewis hamilton mode like i've i've gotten to long i've driven to long beach it's taking longer more time than i could do okay so yeah it's crazy i mean so it's a whole other world even with the and the wine is cheaper there yeah well of course it's like you're going to the source you know that kind of makes sense that the import duties and stuff are not a non-factor so well i think what it is is all the people there they all work in the biz and they know how much everything costs and they're just like you can't scam a scammer so I sell this wine myself and I know how much it costs.
12:35So it's cool to be drinking good wine for$40 a bottle. That is nice. And I'm glad. That doesn't get you piss in LA. No, it really doesn't. You go to Lolo. Oh, they're looking at$100 minimum. Well, I'm glad you made it back. I'm glad you made it back. I'm at all time. They're raping my ass. All time. Those prices are something else. Remember when we went to all time with George and they're like, the the the wines by the glass it's just a red a white and an orange that's it and they're like would you like to would you like to sample the orange and i was like it's the only wine you sell so just give it in the glass and give it to me there's no reason what choice do i have what fucking choice do i have just i'll take the wine the one the wet the wet wine that comes in a glass please uh yesterday i did experience something at the the hotel hasn't like a pretty insane breakfast spread with both korean and american delicacies available oh continental i witnessed a couple like a trend first of all everyone like has a look here everyone looks good like they they're it's the number one place in the world for credit card debt because they all are dripping and um yeah that's true um so like the it's just crazy like the breakfast room every single person is in fucking tom brown erl like our legacy new balance you know it's a whole thing but then i noticed that a trend where the male of of a couple was eating duck for breakfast and the female in the couple was having like a bread pudding and a waffle and i saw this a couple times and these people look great and i'm like how do you eat this kind of shit for breakfast and look like that.
14:18It's like when you go to Scandinavia and they all eat the fucking buns every day and they're so hot. I just don't understand. Every day I have butter and cheese for breakfast and free for cigarettes. Watching a guy with an Hermes belt on eat duck for breakfast was real. I was like, damn. Duck for brains. But I mean, I guess duck for breakfast, there's a lot of healthy fats in there. Yeah, no, it's not that. It's protein, blah, blah, blah. It's not that crazy. it's the eating creme brulee french toast every day for that'll get you that'll get what doesn't that makes less sense to me and i we can also talk to our our guest about that as well a snatched petite queen who is sort of made and eaten nothing but pasta and bread her whole life right she's she's just she's the original sourdough influencer which is something that you can't say for many people our guest today is nancy silverton um she's a chef that you guys have probably heard of um and she owns a handful of restaurants in la uh ostria mozza pizzeria mozza uh how do you say kispaka kispaka uh yeah and she's had a bunch of other restaurants over the years yeah you know obviously down in Ojai.
15:33Started La Brea Bakery. She's really known and done it all. She's kind of the queen of LA cuisine. I've hung out there a couple times. I'm not a big fan of TJ, so we'll see how this shakes out. I sent her a DM saying, hey, you ready to pod today? And she left me on rad. So, you know, things are going well. She's also, if you don't live in LA, you know, go to Whole Foods. They got Nancy's. She makes a nice kind of gelato. oh yeah yeah yeah oh it's good and they have one i think it's sort of based on the the butterscotch budino that you can get over at moto you've had that before right oh have i had that jason come on the budino is the sky blue chief i mean come on okay all right let's give let's give nancy a buzz if it ain't broke don't fix it sounds about right until you actually do the goddamn math for most business shipping is that thing what is it actually costing you because if nobody's questioning it, it's probably costing way more than it should.
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17:04So, you know, there's no mystery. It's all plug and play. No rebuilding, no disruption. We're shipping out those orders as fast as possible for as cheap as possible. And that revenue is coming in without slowing down your team. I like revenue. The sooner you switch, the sooner you start saving time and money. Get started with ShipStation today and get 60 days free. It's ShipStation.com with code howlong. That's ShipStation.com slash howlong. ShipStation.com, code howlong. Taxes and fees do apply. You know, Jason, we're men. We avoid the doctor because we're immature and pathetic. But when I do go, I feel like I leave with less information than I went in with.
17:41They look at me. They see that I'm healthy. They say, you're fine. They tell me to drink more water. I said, not possible. Maybe they wouldn't order the testing that I want. They don't want to go the extra mile, Jason. I don't get the data. I don't get the game plan. Just to see you next year, jiggle your nuts, and then we're out the door. Which is why I love Superpower. It's one simple blood draw that gives you information on over 100 of your blood biomarkers. This test gives you a much deeper understanding of your body across 17 core systems, including heart metabolism, thyroid, inflammation, and even environmental toxins.
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18:52Head to superpower.com and use the code HOWLONG for$20 off. And after you sign up, they'll ask you how you heard about Superpower and tell them that the podcast How Long Gone sent you. Support for today's episode of How Long Gone comes from Square. You're probably familiar with it, Jason. You spend money. The business, Square is the business platform that helps sellers become neighborhood favorites. whether you're gearing up for a busy season or just trying to keep up with everyday demand. Square keeps your business running smoothly from payments and POS to online orders, inventory, staff, and more all in one place.
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20:11Again, that is square, S-Q-U-A-R-E dot com slash how long. Start with Square and build a setup that grows with your business. So where are you? What part of the world? I'm actually in Korea right now. Wow. Yeah, it's 5 a.m. for me in Seoul. What are you doing there? I was invited here by our good friends at the Coca-Cola Bottling Company. They are releasing a new flavor inspired by the sounds of K-pop. So I have been learning a lot about K-pop as well as the Coca-Cola Bottling Company. Do you have any Coke stories you want to share? Cocaine or Coke? Which one? Well, either one. I'll tell you my cocaine story, but just out of curiosity, is that because because you asked me about headphones and then you asked me about what if i wanted to listen to music are you both um music like driven or something is that a component of what you do that that i would say that's a component of what we do jason is a is a dj for many many years and um i used to be in the music business and i'm also just a big music appreciator wow so it is a part of it's a part of our it's it's part of our front line i would say but i I mostly use headphones to listen to podcasts and to edit this podcast nowadays.
21:36Well, then back to music. That's the other thing. It's so funny. One of the questions that no matter where in the world I am and no matter what the magazine is that's interviewing me or the newspaper, one of the questions is, what is your playlist? And it's like, I don't have a playlist. Who said I have to have a playlist? But I'm rare in that of today's world, maybe my generation. No, I think I'm just rare in that. I don't have a playlist. I like one voice, one instrument. Okay, so you're like a Dylan Unplugged, like Joni Mitchell? You got it. You bought it. Okay. Okay, and maybe if it's a duo, it's Loggins and Messina, but that's like about it.
22:26because I like classical music and I, and that's what I love in the morning when I'm in Italy, I don't listen to music in my house in Los Angeles at all, but in Italy, my favorite thing to do is to wake up in the morning and go to my Spotify and put on a classical music. Love it. If you ask me, what are my favorite, who are my favorite composers and what are my favorite sonatas? I wouldn't be able to tell you. I just, I like the genre of classical. and when I'm in Italy cooking, I will put on and I do have my own Spotify music and whenever I hear a song I like, I add it. So I have like 500 songs on them that are so random.
23:08But for the most besides my classical, I love words. I like lyrics. So you're paying attention. Yeah. And that's what really sort of draws me in. And so when I hear some of the music that is appreciated today, I just don't get it. I really don't. Yeah, I mean, and I'm like, what is this? Is this electronic or is this heavy metal? I don't even know what the music I am so detached from that world. I kind of I kind of like this because I never meet people like you except for my own father who historically has driven to work for 30 years in silence. Yes, me too. Both ways. Yeah. And you know why? And I'll tell you why my drive in silence.
23:59Another thing, and I'll tell you, I can't stand the fact that you can't turn a radio on and turn a radio off and press a button that it's so complicated to get the music on your car. I'd rather just know and deal with it and drive with your father in silence okay well I think it's I think it's probably because your Maserati is so new the technology is different you know what I mean I agree with you I struggle with Bluetooth connectivity issues in my car and Los Angeles as well and it is a real problem and sometimes it doesn't register and it does make me want to put my head through the windshield but do you use Google Maps or do you just know where you're going?
24:42No, I don't know how to do it. And I just don't. But you know what I do know how to do? What I'm good at? Driving drunk? At making, driving drunk and making friends with people under 30. And they do all that for me. All I do is hand them something and say, you do it. Okay, so you keep a harem of young 'uns around to get your digital tasks accomplished. Not in an Epstein kind of way, though, but in a healthy, productive way. No, it's a really healthy way. Everything happens with my clothes on. But the world has gone beyond what I'm capable of understanding. And so I just grab the closest teenager and just say, you do it.
25:30This is cool because I feel like everybody likes to feel needed. Yeah. And if it's easy for you to help Aunt Nancy with her phone, then that's a good feeling. That feels like you're really helping someone because I'm sure you seem helpless and desperate. I do. But what happens is I see the old mother in me talking to my kids when they were younger and them trying to work out something and me trying to give them the tools to be able to figure something out and that it takes a little bit of effort, but then you can do it. And me, in my old mother, I've just given up on even trying to figure out how to use Google Maps or how to use Bluetooth or how to stay relevant, you know, because I just don't have the patience, the time, and most of the time I don't have the interest.
26:26I'd rather not figure out how to do anything in the car. And I'd rather just drive in silence. You've made it this far in life. And also, a person in your situation running multiple businesses, you have become a master delegator. It's the only way you're able to function and survive. So why not keep delegating to these young people? You can give them a little focaccia at the end of the week. They're happy, right? Yeah. Exactly. But I do need to know about this new Coca-Cola brand. I mean, so is this something that's only going to be, and I'll tell you why in a second, but is this only going to be available in Korea?
27:04I don't know exactly. I don't think so. It just came out yesterday. Like, I was at a press conference with, like, 300 members of local Korean media, and it's described as a fruity fantasy is the flavor. So it's a baseline of classic Coca-Cola with some sprinklings of ingredients inspired by the K-pop universe is what I've been told. It's also sugar-free. Yes, it is sugar-free. So when you say the K-pop universe, what does that mean? It's a great question. It's a great question, Nancy, and I thought the same. How do four girls wearing miniskirts affect the flavor of Coca-Cola is your question? That's a very good question.
27:49They linked up with a K-pop legend, this guy JYP and his company. And they made a music video and song with all of his artists that was sponsored by Coca-Cola. And I have to say the song is pretty catchy. The video premiered yesterday and I'm not really a K-pop head and I do remember the chorus. Oh, wow. How did they get that flavor in the can? You know, I asked the CMO this yesterday, and I think that those scientists at the Coca-Cola company in beautiful Atlanta, Georgia, are keeping that close to the vest. You know, I'm not exactly sure. But I think that there's – Korean food, as you know, is so flavorful, and there's so many elements to it.
28:32Yeah, exactly. I feel like it wouldn't be that hard. You know, it's not that hard to find something. But they're more savory now. Look, I'm not an expert. In fact, it's been really tough for me to eat here. As a vegetarian, they don't really understand what that means. but yes I would I think savory is more I mean I had a nice kind of like Korean pancake last night which was basically just greens you know what I mean in a in a circle shape crispy which was yeah exactly it was good yeah it was very good but I don't want my coca-cola to taste like green onion personally exactly did you like the coca-cola yeah it's good I mean it's it's coca-cola is a delicious treat occasionally you know but I I was saying this yesterday but like growing up I grew up in Atlanta, so it's like in my blood.
29:15And my mom in the 90s, my mom would drink six or seven Cokes a day. Wow. Like it was nothing. And she looked good too, which is crazy. Yeah. Many moms did. Do you drink? No, I don't drink it only because I just think of how bad it is for you. And I think of the calories and the sugar. But I've got to tell you, if it didn't have calories, it didn't have sugar, It was just the flavor profile. On a hot day over ice, a Coke and not a Coke substitute because they're terrible. Nobody has achieved anything. Full-fat Coca-Cola only. Classic tradition. In my opinion, the best way to eat it is you're hungover pepperoni pizza or a cheeseburger, ice cold Coke over in the glass.
30:03Nothing better. But I am opening up this, I don't know why, this tiny pasta bar in Koreatown. Oh, really? Okay, in Los Angeles. In Los Angeles. In Los Angeles. And I wanted to call it K-pop pasta, but it's not. It's some crazy Korean jargon for something else. I don't think I would ever even remember the name. But anyway, I was thinking about that Coca-Cola. Maybe I would do something with that Coca-Cola if it's something that's going to be available. I'll set you up. I'll set you up with our friends over at Coca-Cola. We can get that moving. What is this? It would be our pleasure. Why are you opening a pasta restaurant in Koreatown, if you don't mind me asking?
30:43Do you know, are you both from Atlanta? Does anyone live in LA over there? Yeah, we both live in LA. Yeah, we both live in LA, at least some of the time. Where do you live? What part of town? I live in Glendale. I've been on the east side my whole life, so Silver Lake, Atwater, Glendale. But I've been to all of your restaurants many times. I live in West Hollywood spitting distance from Motza and your other members of your empire. Well, in Glendale, do you go to that wonderful Armenian bread place called Hots? Oh, yeah, yeah, yeah. I've been there. The one where they roll up the greens inside of it?
31:19Yes. I was thinking of your Korean pancake. Yeah. But in K-Town, there's a young, I guess he's an entrepreneur. He has a couple businesses there, a nightclub. and then he opened up which I went to look at a couple years ago which was I don't understand the the joy behind that but it's that axe throwing bar okay so so if you want to let off some steam you go in you pay your money you throw axes and you kind of try to forget about your problems a fly-by-night trend that I'm surprised is still sort of existing yeah exactly so he obsessed with my partner Joe Bastianich and loves pasta and convinced Joe, my partner, to partner with him, meaning me too, in a pasta restaurant in Koreatown.
32:08And so that's why. Because you need another restaurant in LA, right, Nancy? Well, first of all, I need another restaurant in LA. But see, my whole thing is, oh, okay. So let me research this and try to develop sort of a fusion that actually works. That could be interesting, but it's not once he wants just a regular pasta restaurant. My feeling is why do you need just a regular pasta restaurant where you can get, you know, carbonara or cacio e pepe or, you know, whatever, Amatriciana in Koreatown, it makes just zero sense. Why not go 10 minutes north and go to, you know, it's like, I don't understand this so i think i have to fight a little bit more for some of these well i mean you've had the you've had like the the the noodles with black bean paste before it's kind of a korean chinese yeah fusion dish yeah that one's pretty good but something like that but also do korean i think i think korean people in in general love the traditional authentic version of it and maybe not necessarily a fusion version of it so but they can't all over town you know so why not get that yeah the people that are visiting koreatown that love the energy of being in koreatown and have them also want to try something where they're getting a little bit of korean and a little bit of italian so not just geared towards yeah the korean neighborhood because there's so many people that go to Koreatown now you know so many non-Koreans that live in that area because again it's not like I'm bringing something to their neighborhood because they live so far away from yeah they live seven minutes from Silver Lake it's not the other side of the world go to Silver Lake and go to Alimento you know the parking's bad everywhere just pick your poison what's the timeline Probably fall.
34:09Are we on? Like maybe fall. Fall? Okay. All right. Well, we'll look out for it. I'll take an Uber to Koreatown and try out this pasta restaurant. I'm not opposed to it. Yeah. Maybe you can figure out how pasta, the traditional pastas play with the Korean drinking culture, perhaps. Yeah. I don't know. We'll do Chianti bombs instead of Soju. Yeah, that sounds delicious.
34:35you know maybe some fernet some amara who knows exactly this is exciting yeah well i mean actually speaking of me rudely saying like you need another restaurant your your podcast the intro of it you you sort of say like you i'm the world's busiest chef or something like that oh that's oh sorry yeah and that you know i wouldn't have said that myself by the way that was written for me as you could probably tell. Yeah, I'll take that. I pick my arguments. But so I am not the world's chef. But it is true that I am that I am busy. But you know what, I still have my hands in everything that I have going on.
35:21And I just and like sort of tuned into when I see a new item on the menu at one of my restaurants overseas, I'll be able to say right away if I like it or not, or hold off until I'm in town so I can taste it, or send me a photo. But I notice that each and every day. I have a restaurant that I opened nine months ago in Riyadh. That's Saudi Arabia, if you don't know where Riyadh is. Oh, okay. I like this. Getting that blood money, baby. Let's go. if you've ever blamed that pesky bloated feeling on getting older or just being so busy or maybe that late night burrito jason it might be worth getting a clear answer on what the real culprit is tiny health can help you explain that most people don't think about their gut health until something goes really really wrong but low energy brain fog getting sick more than you should not feeling fully yourself that's your gut talking trying to tell you something.
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38:01That is better, H-E-L-P, as in princeofwales.com slash howlong. Hey, Chicago. Class it up with Crocs. You know back to school is coming in fast. So why wait to find your new fave footwear? Step into a local Crocs store and step into your new look. Try it. Style it. Make it yours. Because the right pair doesn't just show up. It shows off. First Day Fits handled. Walk out ready for whatever's next. Visit your nearest Croc store today. I was just there, but you know, it's just interesting, you know, I mean, it's really easy to take a brand and not watch over your brand. But my feeling is if I'm going to go to the trouble of being a busy person, then I need to take after and look after what I have.
38:58And so I do. And, you know, you go to these places where we have very competent chefs that are leading them. And yet things slip and things change and they don't even know they're changing. You know, I was looking at this chicken dish that they do at one that's the same as in Kispaka because it's a Kispaka that I opened. And it's a dish that is, you know, a chicken dish, half a chicken that's served on bread, chicken toast, you know. Yeah, classic. And I would say, wow, this looks so much better here. I mean, the version, because the chicken is the right size, I find the one that we use in Los Angeles way too big and all different reasons.
39:38Then I go to taste it and it's like, why is there brown sugar in this dish? And one of the cooks decided that the sauce needed brown sugar, right? So the chef obviously wasn't tasting the food or didn't notice. but you know i need to travel halfway around the world to realize they're putting brown sugar in the sauce but at least i bring it back so that when people go to my restaurants in around the world they know that they've eaten that dish somewhere else and that's not true i think with a lot of other restaurants or empires that sometimes i'll go to it's like okay that guy's dialing in because if they knew what was happening here they'd be pretty right ashamed the continuity I mean, I guess that's the thing that you have to think of when you're scaling on this global level.
40:24You kind of have to think like a Din Tai Fung, you know, where people know and expect these dishes. The focaccia de reka has to taste the same as it does everywhere else. You failed, you know? Yep. Brown sugar and the roast chicken. That's fucked up, if you ask me. I don't know much about cooking, but that sounds fucked up, even to a layman. Right. Hopefully his punishment was swift and severe over there. No, it was just that don't put brown sugar in it. How about I put it this way? It was swift. Okay. You took care of business. You took care of business. So even though you are very busy and you are traveling the globe and you are taste testing in Saudi Arabia, why did you start a podcast?
41:11Yeah. You know, everything I don't usually have an idea of some. I don't look at myself as an entrepreneur. You know, the few things that I do that don't have to do with my immediate, say, one restaurant and ends up being a second restaurant or a cookbook or a podcast is the idea to me. And if I think it's a good idea, it's like, sure, I'll do that. And that was what was with the podcast. So as you know, my co-hosts, Lori Ochoa and Ruth Reichel are good friends of mine. And Ruth Reichel comes to Los Angeles, except for this year, had been coming to Los Angeles for three months for the past eight years to get away from the cold of New York.
41:54She's been wintering here. Yeah, yeah, she's been wintering here. And then Lori and Ruth and I are all very good friends. And we walk together and we talk about exactly the nonsense and unscripted versions of what is on the podcast. So what had happened is Ruth, I think it was a year, yeah, last time she was here, I guess, was talking to Lori and I and saying that she was in the midst of formulating a podcast with another co-host on a completely different subject. And she was just not into it, really had cold feet about it. And so she kind of was asking the advice of her son, who is someone that she really trusts his opinion of what today's world and what people of today really want.
42:42And he said to her, nobody cares about this podcast that you want to do. What people would really love to be would be that fly on the wall when you and Nancy and Lori are taking your walks. And so that's how it was presented to me. She went back to the people that were going to do the podcast and said, I don't want to do that podcast. But what do you think about this idea? And they loved it. So she came to Lori and I and said, look, what if we did this podcast? Obviously unscripted, but just talked about whatever it is we talk about on the walk and see how it goes. And that's really how it came to be.
43:19I've never listened to a podcast. and for the same reason I don't listen to my music in my car, I don't know how to access a podcast. Okay. Have you ever listened to your podcast? Never. I'm getting turned on. Very cool. I'm embarrassed that I've listened to my own, but I've since not. I don't do it anymore. There's no point. And it's fun because a lot of times people love to sit around and gossip with their friends and catch up, But in today's busy world, it's hard to find the time to do that. And a podcast really does sort of create an excuse or a reason to do it because, you know, you can make some bucks around it.
43:59And people really do just love hearing the hens clucking at the end of the day, right? Yeah, it is. It's lovely to take the time to sit down with Lori and Ruth. Even Lori, who lives in the same town, I don't see enough. You know, so it is fun. Quick detour. You mentioned you had a cocaine story, and I would like to hear it. Okay, so my cocaine story is this. First of all, luckily, it wouldn't happen today because I'm not a cocaine user, but I am very comfortable and free to say that I was at one time. That makes three of us, so go ahead. My cocaine story is when in 1985, I was getting ready to move to New York, and I decided to have a garage sale and sell everything.
44:49and well, to get rid of it and then buy money to get some cocaine. So I sold my, this is when you have perjure's remorse. I sold my copper Pavoni espresso machine for probably$125. And I really regret it. I wish how much cocaine could you buy for$120? That's that. I mean, in that era, probably more obviously, but that's kind of, that's kind of the thing about cocaine is it has sort of stayed the same price adjusted with inflation the whole time. Like it's always been kind of expensive and that's why people like it. Oh, how do you, what's it called? How do you buy it? Like in a, I mean, I don't mean eight, eight ball.
45:37You could get an eight ball or a gram. Eight balls, a big boy. That's for you. And that was one eighth of an ounce. that's 3.5 grams if we're speaking in baking terms for you no but how else would you like let's say when you let me try to think of other drugs that one would buy that was the only drug that i like i mean i didn't i never tried lsd or mushrooms or anything like that but wait how did you buy a gram is that how you bought a gram yeah yeah yeah how much is a how much was a grandma coke 60 60 80 bucks depending on the quality chris all right yeah i mean in my in my day it was 40 but it was stepped on.
46:12So 60 is probably better. Wow. You weren't getting a lot. That's for sure. No. And I wish I... So whenever I see a Pavoni, old school, one handle machine, I just... That's my... It's like, wow. If I only didn't sell it for cocaine, I would have still... Every time you see that copper espresso machine, you start getting a little post-nasal drip. Yeah, you bought it. You start talking about starting a band. Yeah, that's right. trying to organize my play load 85 that is primo cocaine using years la in 85 yeah you know bready sinelis era less than zero where did you work what were you doing then i was working at uh oh i was working at spago restaurant and um i was moving to new york to re do the menu with my then husband uh mark peel at maxwell's plum in new york okay okay that sounds that sounds about right then i think for that yeah it was appropriate it was appropriate for that area era not appropriate anymore but it was not age appropriate for me anymore or appropriate anymore but yeah it was definitely appropriate for my era for that time i wanted to talk to you about clothes because i know you are into clothes and i remember seeing you on tv a couple years ago in like a wild kind of Marnie look.
47:35So I just wanted to know, you seem like you'd really be shopping, so I would love to hear more about some of your habits. How much money have you spent at Com? More than I spent at Com? Much more than I spent on cocaine. How about that? That is a really good point. I think, you know what? Financially, I think that I should get back into Coke. It'll save you money? And give up my obsession. But you know what? I guess it's one addiction right yeah yeah one addiction leads to the next i think i gave up coke and i got addicted to shopping where do you shop in la or they just bring it to you at this point i'll tell you where i shop in la and the other part that's dangerous about it is the owner of the shop is a super i mean really one of my closest friends and so the problem is it's like you go to your friend's house and you go in and uh you um visit and then you leave and it doesn't cost you i go to my friends to say oh and i leave two thousand dollars a poor um in the hole but i'll tell you something that got really bad in during around 19 i mean 2020 2020 when i couldn't go to shops one thing i did discover it and i'm and i'm really good at finding but then i have to grab the teenager to actually buy it because i don't know how to buy but shopping on the internet and buying designer, like, you know, vintage Gucci dresses are fantastic.
49:08So much better than contemporary. And I got addicted to buying Gucci vintage dresses. But again, I can't buy it because I'm afraid I'm going to press the wrong button in something, you know, it's like I ordered 10 of them or something. So I buy them, but I find them and then I grab someone to buy it for me. Is this on the RealReal? No, I don't. Well, no, some do, but I don't really find it on there. I find them on websites like Vestiae and First Dibs and Farfetch'd. I always forget that First Dibs has clothes as well as furniture and objects de art. Yeah, and I learned about it. It's funny that you said it because the first thing I ever bought on first dibs was the most fantastic vintage isemiyaki piece that is a art piece.
50:00And I bought it on first dibs and it is breathtakingly beautiful. But my shop in LA, it's called Noodle Stories. It's on Thursday. Oh, yeah, yeah. I know Noodle Stories. I've been there before. Yeah, I know exactly what you're talking about. Most beautifully curated shop of women's clothing that I've ever really been in, that every single thing you want. And a lot of the brands are brands that maybe other people have. She doesn't have any designer brands. There's no, you know, Dior, no Gucci, no Prada, anything like that. But they're all, I love her Japanese, you know, I love her Italian choices.
50:43But they might be choices that other people have, but just the way they're curated. And she doesn't overbuy. And you don't have to peel apart the racks to find things. And everything in that store says, buy me. And you do. Yeah, it's funny you say that because I've been in that store a few times just because it looked good. You know what I mean? From the street. Yep. And it does. I can tell that you shop there, if that makes sense, after being there a couple times. But it is. Can you explain the name? Because it's very confusing to me. Well, I was going to say, if you know the owner of the store, this would be a great name for your Korean pasta restaurant, your Koreatown pasta restaurant.
51:24That's true. You know what's funny? You just made me think of this. When I first started shopping there, and this is years ago, 20 more years ago, 25 years ago, I would get denied by my credit card company all the time because they couldn't imagine somebody was spending that much money at a noodle store. 3 ,800 on ramen? I mean, you're not David Chang. What's going on here? We're flagging it. She's Korean. And Noodle Stories is a... I've asked her a million times and I knew, but it's like a little... It's not like a fairy tale or it's not like a... It's a type of little story. So I wonder if it's like jingles or it is something.
52:08Like a little limerick or something? Something like that, a noodle story. or it's a, yeah, it's something like that. Now I'm ashamed that I can't remember which, because she's told me and told millions of people that asked. Do you live in Hancock Park? Yeah. Okay, okay. So you live right near the restaurants? I live on Van Ness, yeah. I live on the last street possible that I'm allowed to brag and say, oh, yes, I live in Hancock Park. Oh, that's a good trick. Yeah, what would you call the next? Then what's bordering you then? So, well, and it's not like Hancock Park is just a noticeable name that people know to a certain geographic area.
52:47But really, it's Windsor Square. So there's like Hancock Park, Larchmont Village. They're all different streets. I'm Windsor Square, and I am the last street in Windsor Square. What do you think about the changing face of Larchmont? Can't get a parking spot. You know what I'm saying? You can't get a parking space, but you have 25 choices of what coffee you want to drink. I mean, how many more coffee places? Well, look, I take more of an offense to the Lavon fucking scone cookie, personally. But the coffee choices are abundant, I would say. I mean, no one's going to Groundworks, though. Come on, that doesn't count.
53:27Oh, I got to go get them. Yeah, of course you do. Of course you do. You know, the coffee and ice cream, there's three gelato slash ice cream places. That's a lot. Jenny's, Salt and Straw, all that shit. And Bacio, something Bacio. It's Kiss of Something. It has two names, though. But LeVan Cookie Place, it's open until, I believe, 11. Because I drive by every single night, and I'd like to see how a business is on the street. Oh, I am opening on that street, too, I should say. I am, Gina. I'll tell you what I'm opening. but there's always a crowd in there. In New York, it's insane. The one in New York is lying out the door all the time.
54:06Now that they legalize marijuana, 11pm is prime cookie eating time. You know what I mean? I just find those cookies... I'm a big dessert head and I love a baked good. I tried those finally after years because I walked by once and there was no line. I got three or four different ones. I just didn't realize... I didn't eat all of them, Nancy. Relax. but I just didn't know if, I didn't realize that they were just scones. Like that's literally, I mean, I know there's probably It's a knife and fork. Yeah, it's a technique. I like a more regular sized cookie. Maybe even a little crispy, if I have to be honest.
54:41So I was taken aback by the popularity after I tried them. But I'm opening up, do you know who Phil Rosenthal is? Yeah, of course. Somebody feed Phil. And that's his show, and he was the creator of Everyone Loves Raymond. Known foodies. Yeah, Phil don't have to work much. Phil doesn't have to work much. Phil Rosenthal decided, and he is an investor of all my restaurants, and he's an investor of many other people's restaurants, because that's sort of his passion. His passion is food, and he loves to help people do what they want to do. But he wants his own restaurant that he wants to name after his parents, who are no longer alive, Max and Helen.
55:26OK, so he not only wanted to honor them with a diner, but he himself wants a place that from seven o 'clock in the morning till nine o 'clock in the evening, he can go in and order an open face turkey sandwich with mashed potatoes and gravy. And so if he wants to have that and it's not available, the only alternative is to open your own. so he's opening up a at the old it was called Le Petit Greek it's a little space there so I'm going to help the menu oh that's fun okay that seems like a light lift for you but see I don't really know what a diner is because I'm from Los Angeles so I know what a coffee shop is yeah no a diner is east coast but I don't know really what what's the difference between a diner and a coffee shop and I actually hate I actually don't really like diners they're romanticized on the East Coast too much as a place where you would go in high school and drink coffee and sit there with your friends.
56:26I think a diner vibe is Swingers, Fred 62, Cafe 101. Those are kind of our LA diners. Aren't those coffee shops? No, those are diners. I just think that the traditional one to me is like an East Coast kind of tri-state area. Yeah, me too. You go get a patty melt, some onion rings, a cup of coffee. Yeah, but you can get that at Swingers also. Now, the New Yorker just did, not just, but maybe the last couple months, did a very interesting little article. A writer did a great piece on diners. And what she was saying, because it was a - Was it Hannah? Was it Hannah Goldfield? I don't think it was Hannah, because she does the reviews.
57:07I think it was actually a piece. Okay, like a long form. Yeah, but one page, long form. Yeah, but it wasn't a review of a specific place. And what she was saying was this. What's a diner? Okay, the popularity of diners now. But in actuality, she said, and she said she's very nostalgic for the diners, but in actuality, she said two really definite components of a diner. One is there never should be a line. And the second thing is food should never be great. Okay, I like that. I like that. I like where we're going. Oh, and I told Phil that. And he was like, I want a line and I want the food to be great.
57:43But I thought that was interesting. So your objection was to all these sort of gourmet diners, right? Yeah. That you don't want. But I think you sort of do want. Like, why would you not want a better version of scrambled eggs? Like, why did the scrambled eggs have to be brown and overcooked and on a flat top instead of, yeah, have scrambled eggs and bacon. But why can't they be perfectly cooked? I agree with you. Soft. I agree with you. I think it depends on the dish and how long it takes to whip something up. Obviously, a scrambled egg, all the menut is easy. Yeah, and not a$25 version and no truffles or anything.
58:22I'm not saying that, but don't you want it kind of like slightly better? Yeah. But she was adamant. It shouldn't be better than good. I back that. I think the magic of the diner is you want the food to come out a little faster than it should. Yeah. And you kind of want it now and you're ready and you want to get in, get out and leave. Good point. And you're willing to sort of sacrifice 10 % of quality. Yeah, you can do that. Yeah, you can do that. So then when you are, say, creating the food and you make something like you scrambled eggs, what do you do? And you say, ooh, these are too good. Down at a – yeah, make them a little worse.
58:59I'm too good at making eggs. We got to tone this down. We got to fire this guy. He's too good. He's too good back there. These cage-free eggs are too delicious. Let's get some smart and final shitty eggs in here. Let's get some Cisco eggs. I guess that growing up in the South, our diner was Waffle House, which isn't a diner really, but it has the same conventions as a diner. It's got a counter. It's got bad breakfast-leaning food. So that's kind of what I equate. When you Google Diner, you get Waffle House comes up. Interesting. There was a coffee shop because they called it a coffee shop. When I was growing up here, it was called Ships.
59:38Ships. great name and it was on la cienega and i don't know what say pico or olympic or something like that and there was a second one in westwood a much long much after the first and they had a toaster on the table but they make something called a ship-shaped burger which was just a patty melt but they called it a ship-shaped burger and they ground their meat fresh every day and I still taste that patty melt that still for me is the bar of all patty melts is that ship shaped burger but see they called it a coffee shop it was called ship's coffee shop and it had a wonderful neon sign this feels like an LA difference honestly to me I think it really is the same thing but I think LA called it something different just the semantics on the east coast or in Atlanta maybe that is the east coast is it was there anything called a coffee shop or did you only have diners there was only diners there's a jewish deli or two but mostly yeah i mean mostly maybe that's a diner when phil says a diner he means a coffee shop then yes i think i mean i caught because a coffee shop a coffee shop where you can get breakfast all day right yeah yeah you gotta have breakfast all day yeah i'm a breakfast all day i would eat breakfast for lunch every day if i could but over here in korea it's a little tough get a nice shitty bagel well speaking Speaking of a nice neon sign over there.
1:01:03Have you ever been to Courage Bagels? Of course. I haven't. I refused to go. Why? Because you didn't like the line. No, I'm not waiting in line for a fucking bagel. I'm just not doing it. Oh, come over. I'll get you one. They are fantastic bagels. No, I'm sure. I'm sure. They're just that good. They're just that good. So what do you do when you boycott a bagel place, which, by the way, hurts nobody but yourself? Then what do you do with Sam's Bagel? and where do you go then? He has water for breakfast, so it doesn't really apply to him. You have an English muffin? Oh, an English muffin sounds good.
1:01:37No, I love bagels. I live most of the time in New York City and I'm good. I get my fill in New York, I think, and I don't need to go to one of the worst blocks in LA and wait in line at 7 in the morning. Well, I'm going to try to get those bagels. They're delicious. I think you can skip the line, Nancy. If I can skip it, you can skip it. But I want it. He doesn't wholesale. And I have to convince them that I need those bagels. See? And then you would say, I'm not going to Max and Helen's because their bagels are too good. Yes, exactly. Yeah, exactly. The bagels over there are too good. I cannot patronize that cursed place.
1:02:13Okay. Well, I mean, what is your take on the milkshake, speaking of diners? So that's another thing. It's like, I feel like, you know, growing up, I didn't go to coffee shops with my parents. Well, I shouldn't say that. We went to one in the San Fernando Valley. It was called Dupars. Classic. And my dad called Dupars. Yes. But I wasn't brought up on milkshakes and things like that. I never had them. I think I had my first ice cream sundae at Baskin-Robbins when I was like 13 years old. And my friends that took me were horrified that I had never had a sundae before because I wasn't allowed to eat sugar, really.
1:02:49So I don't have that milkshake. Desire. I mean, it's a good thing. No, no, no. I love that. I love the idea. What I don't like about them now is just like I wouldn't like Coke. I don't want to drink my calories. However, I think it's really important to get the right one. So I did order to start practicing and I will because it's got to have the right thickness in the straw. It can't be so thick you can't get it through the straw, but obviously not water. It's got to be cold. But I got what I think are the two components that are going to make it better than maybe not giving any thought to it.
1:03:26And one is I bought Fox's You Bet syrup for the chocolate rather than like Hershey's syrup. And then I bought Horlick's malt rather than Carnation because I know Horlick's malt products. And I am going to experiment. Okay, so you're going to be in the lab experimenting with some milkshake. All the old people of Los Angeles are rejoicing right now when they hear you say these words. Because young people don't know any of the things that you're talking about right now. Liz, our chef here, by the way, who is Korean, and she's young in the sense that she's almost 40. She never heard of Horlicks and never heard of Foxes, you bet.
1:04:04I mean, I've never heard of them. I mean, I've sort of heard of it, and I'm very much into food, but it's a little before our generation. Yeah. Which is fine. Yeah. Speaking, you mentioned neon signs. I wanted to know why chefs feel the need to have a shitty neon sign inside of their restaurant. I don't know because it's like, what else? They need to have fake vintage metal signs too. There won't be a neon. Like when you see a message written, like a text, like a handwriting or something like that. You've seen it before. I think the Casa Maria Luigia has that sign when you enter the lobby. And I think Funky has one as well.
1:04:42It's something that needs to change. Is it the investors that you have to appease them? What do you think it might be? Yeah, well, also, again, it's that trend. You see it somewhere, and maybe the first time you see it, it's like, oh, that's a throwback. That is cool. And then, but it's the same as like, when did the ampersand become so popular? That's a great question. That feels like something we have to blame on the graphic design community. I feel like they began using it as a tool versus a... I feel like the ampersand, but that's true. I agree with that, Chris. I feel like the ampersand sort of came around the same time where restaurants had to be called a word and a word or something involving provision house.
1:05:28You know what I mean? Or like this is an eating place establishment and you have to say the year that it was built. You know, 2019 eating house and shop. S-H-O-P-P-E. We just have small larder essentials. They're all locally sourced, of course. yeah that's I can't wait till you open Nancy's larder and shop I think that's you can have that one for free how do you spell shop again S-H-O-P-P-E like an apothecary in the 1800s yeah exactly ye olde ye olde where you go get your unicycle repaired or something like that do you remember the last person you comped a meal for The last person I comped a meal for?
1:06:17Yeah. The last person I comped a meal for was the night before last. And that was for Alessandro. Alessandro has a little sandwich shop in Florence called Eno. And Alassane and I did an event together at Ojai Valley Inn. He made sandwiches from Eno and gave a little sandwich demonstration. And I made sandwich cookies and a sandwich salad. And he came back to L.A. and he came into the pizzeria for dinner. Well, okay. Follow-up question. What is a pizza sandwich? Is that just kind of? No, a salad sandwich. Oh, salad sandwich. Salad sandwich. The salad sandwich is a stacked iceberg wedge. So instead of it being cut into a wedge, it's a baby head of iceberg that's cut horizontally and stacked like a sandwich.
1:07:17That sounds pretty good. Protein style. Yes, protein style. Speaking of, what's your in and out order, Nancy? We're in the lightning round now, if you couldn't tell. We are in the lightning round. And that I have never gone to physically myself gone to an In-N-Out burger. And yes, I have had a bite of one. And that's because they, they, somebody brought them back to work one time, or we used to buy In-N-Out for the staff when they did a good job because they love In-N-Out. And my feeling about In-N-Out is I don't get it. But there's certain things I don't get because there's two things that are really important to me.
1:07:51One is the grind of the meat and the flavor of the meat. I like a meat that is coarse to ground, that is loose, kind of packed together. And this goes back to the days of ship shape, by the way, and that it has a component of dry age in it because I like a certain bit of funkiness. So I taste the beefiness of the patty. I know that smash burgers and we do do a version of smash burgers that are at Spaca on Monday and Tuesday nights. And they're popular. I prefer a larger patty with the option of getting it cooked. Very, very, very rare. And that you get it at In-N-Out. And then from there, I like my tomato to be carefully chosen.
1:08:40It tastes like a tomato. I like more pickles and a certain pickle than the pickle they put on. I mean, I can go on and on. I like my spicy Calabrian mayonnaise I put on rather than their secret sauce. So it's like, I don't get it. Is the best burger in LA than the one, is that the one that you make at your house? Or is there a restaurant that's able to check all these boxes for you, give you a thick patty so you can get a good sear on it, but it's still rare in the middle, all that stuff. or is it just you at your house? Well, I do like them at my house. I have to say I am partial because I get it seasoned the way I want.
1:09:18I get, again, the pickle I want. So I wouldn't say that, but where else do I love them? I'm just trying to think off the top of my head in LA because it's not that I go to restaurants all the time and get hamburgers, although I love hamburgers. But like in New York, Minetta Tavern, that's great. Yeah, the Minetta Burger, that's one of my wife and my favorite. favorite things whenever we go to new york we have to go get the burger it's just what you do and jg melon burger is also a really good one in new york yeah i'm sure you've had that something about it yep okay beautiful yep um yeah i wanted to know your thoughts um you've you've been making and eating bread and pasta your whole life but you've managed to achieve a a you've been snatched this whole time what is your secret to staying trim and consuming all this stuff in a gluten-free world that we're living in well you know i i think that probably if i had to say what that is is that i don't overeat so yes i taste everything but i don't necessarily finish everything mama knows when to stop yeah bread and butter no bread and butter is really hard bread and butter you put a loaf you put a loaf of sourdough in front of me it's game doesn't get better than that i don't have that kind of willpower yeah well chris chris has you know maybe you can do the thing where you you accidentally quote unquote pour your diet coke all over the food and it ruins you can't eat the bread anymore because you spilled on something like that right yeah oopsie um nancy are there any people that order things from you from the restaurant directly that is maybe off menu like a cool celebrity friend or a close friend where you have to like make them a special thing that is not normally on the menu for the the the average customer you know off the top of my head the only thing that comes to mind is because we have these three restaurants you know next to each other a close friend say more than say a celebrity but say a close friend that's eating at one of the restaurants but really wants one thing from the other i will tend to sneak them that other thing you know yeah yeah i've i've i've had the pleasure of enjoying that one time when i was eating dinner with redacted but we we were able to get martinis at quiespaca one time and i won't tell anyone that oh wow what a privilege that is a privilege i don't think i have that power to do that that's above my pay grade yeah i know this guy jason he said i could get a martini here is that true or i want to be able to do it well you know you do a deal with sweet green and then we'll make it happen nancy yeah okay thanks just kidding i did invest i did invest though you know i did um invest with their uh whatever you call it what do you call it an ip stock the ipo yeah i ipo'd them you're on the you're on the ground you're on the ground floor of big salad we like that about you yeah um have you ever done any cooking for award shows i know you you said you were at spago a while ago and i I know he does a lot of stuff like that, but have you ever had to do anything like that or had the privilege of doing something like that?
1:12:28For award shows, yeah. And that's only because certain shows have used a restaurant as their self. Canteen. Yes. Post-victory, we come over to you. Yeah, so what's the last kind of celebrity thing? The last kind of celebrity thing was about a week ago-ish. When were the Grammys? Yeah, a couple weeks ago. That was like two weeks ago or so. Yeah, so we had two dinners that we hosted. Both was the night before. One was for a record label. Of course, you're going to ask me who were the stars. Oh, there's one guy that eats here all the time. Now, what's his name? I want to say, like, in his name is like big or fat or something.
1:13:13He was up for a Grammy. Jelly Roll? No. Big pun. Killer Mike? Was it Killer Mike? Yes. Killer Mike. Well, there's no fat in there. Sorry. Well, there's a reason your head went there, Nancy, and it's not because he's so slim. Okay, but he's a good customer. He was killing them breadsticks is what we're saying. Killer Mike and Killer Mike's label because there was somebody else. They bought out the Osteria, but we catered a big free party for Spotify. Oh, nice. Oh, nice. Okay. So you're getting that streaming platform money. And then you're going to ask me who performed. And of course, all I can say is, oh, he's really famous.
1:13:58And he was up for the top record. Who would that be? Piano. Drop some names. Piano? I think. John Baptiste? Yes. Nice work, Jason. He tickled the keys. That's nice. So they put a piano. and where was this though this was at a um it's a new space that has not been complete yet but almost completed it's a fantastic space it was an old what what did they do there some kind of manufacturing of something it's enormous do you know a place called the san vicente bungalows oh yeah chris is a member okay so they want to make it the equivalent of the san vicente bungalows for the music industry where is it nancy where is it it's in hollywood interesting i feel like i've heard something about this maybe and it's just it's not this was the first event they had there and only it's only finished like three quarters of the way but it's very very impressive what they've done there nice and spotify put a lot of money into this event yeah spotify puts a lot of money into a lot of things less podcasts nowadays unfortunately but yes i'm glad they had a great party yeah that's funny you said that because my daughter used to worked up until december for well it's whatever the the part of the company that was called spotify churnin or churnin spotify where it had something to do with you know um utilizing um content and the whole podcast part of it and they've kind of dissolved that part of it as you said yeah so no longer for Spotify, but up until December, she worked for Spotify.
1:15:45The rich get richer. So there is a chance that your daughter has listened to our podcast then at least. I'm going to ask her, what's the name of your podcast? It's called How Long Gone. Gone? G-O-N-G? G-O-N-E. How Long Gone? How Long Gone? I'm going to ask her. Like the radicchio is all gone. That kind of, to use it in a sentence. Oh, now? Oh, you brought it down to my terms. now I can relate to it. Yeah, we have to kind of bring it down to your terms. Luckily, I know everything about food and podcasting. So if only I was a teen, you could hire me to sort of navigate you through life. So wait, tell me the name of the podcast again.
1:16:25How Long Gone. How Long Gone. Actually, I reached out to Ruth Reichel a while ago to see if she wanted to come on this podcast and she politely declined. So Ruth, if you're listening, suck it. Yeah. I'll tell her not to I'll tell her to rethink it but I wonder if it has anything to do with no she doesn't have another podcast she has print I listened to her on Julia Louis-Dreyfus's podcast and she was a really good guest on that episode I liked it a lot I'll remind her that you're really fun to talk to and it's not like the it's not like the other pods i don't think you asked me yeah it's not that yeah we're not like those other guys yeah we don't we don't ask boring stupid questions but also on the other side of the coin we don't ask you about the thing that you're on the show to try and plug um so that is all the time for you nancy thank you so much for so the so the book um the book is out when the book came out in november in november by the way it also is my first book out of 11 that was on the new york times bestseller oh congratulations and you know what that's a big thing i didn't realize i mean i knew it's very bad on it but i didn't realize how much clout it gives you first for instance right away they called me and they do a column called in the know or something i don't know whatever it is they interview people that are on new york times bestseller but that was like that was immediate but also the publisher also already wants to know okay what's the next book once you're on the new york times booklet you've got to get a book out really fast right after and it's like really i just i just did a book leave me alone i want to do anything but make a book yeah yeah that's exactly exactly okay the book is out uh and we can eat at all of your fine dining establishments all over the greater los angeles area even in even in saudi arabia yep or singapore or singapore london or mexico soon to be Lanai and Washington DC let's go move over Nobu the empire is expanding all right nobu is like I don't know how many 104 he's on Mars he's on the moon he's the first sushi place on the moon but he can't make a budino like you that's right no but thank you Nancy we've been fans for a long time and I'll see you at Moza for some mozzarella well I would love to meet you in person Yes, for sure.
1:19:00We can set it up. Bring a Coke with you, okay? I don't care about cocaine anymore, but bring that giant Coke. I'm curious. I'll bring you the new flavor. That's my gift to you. Oh, great gift. I'll slip you something of either that martini at Quisbaca or one of the forbidden dishes in one of the restaurants. Forbidden dish sounds great. Forbidden dish sounds like a new Coca-Cola flavor. All right, Nancy, thank you for joining us. We'll talk to you soon.
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From the publisher
Nancy Silverton is a chef from Los Angeles. Her newest book, The Cookie That Changed My Life, is out now. We chat about Chris' 16-hour flight to Korea, his indoctrination into the K-pop community, a trip to California's wine country, she doesn't listen to music while cooking unless she's in Italy, why she doesn't like In-n-out, a new flavor or Coca Cola, she's opening a pasta restaurant in Koreatown and a diner in Larchmont, she really be dressing, controlling the consistency of your restaurants is tougher when they're in Saudi Arabia, how she got into podcasting having never listened to a podcast before, making teens do all your work for you, she gave up cocaine and got addicted to shopping, her neighborhood in LA, oversized cookies, Waffle House, her philosophy on milkshakes, we pitch Ye Olde Nancy's Provisions Shoppe (est. 2024) the last person she comped a meal for, the hamburger of her dreams, and how she stays snatched constantly eating bread and pasta her whole life.
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