Podcast · 96 episodes
Operators, page 2
by OPERATORS · English
In the world of ecommerce, a legendary text group is rumored to hold the secrets to unimaginable success. The catch? You must have nine figures in revenue to gain entry. The world’s biggest brands have denied its existence for years, until now. Four titans known as the “Operators” are leaking the secret contents in an effort to share its wealth of knowledge with people like you. Sean Frank (CEO, Ridge), Jason Panzer (President, HexClad), Mike Beckham (CEO, Simple Modern) & Matt Bertulli (Founder, Pela Case x Lomi).
All episodes, page 2
Help an Operator Out: 8-Figure Dog Brand That Needs a New GrowthWe Love Doodles’ growth challenge from eight figures—whether to change the brand name and expand to other dog breeds (e.g., retrievers) or deepen within doodles via more SKUs, consumables, and…8 Jul 2026 · 1 h 14 min · 26 chapters
100% Growth for 8 Years: IQBAR’s Will Nitze & Jess GreenwoodIQBAR’s 8-year growth story (2017–2025), including lawsuits/Prop 65 risk, launching via Kickstarter/Indiegogo, choosing the right nutrition-for-cognition category, and scaling from DTC to retail…2 Jul 2026 · 1 h 37 min · 31 chapters
Opening Retail Stores vs. Going Wholesale: What the Numbers SayOwned retail vs wholesale for consumer brands—costs, competencies, rollout timelines, and how to avoid “overcommitting” in either channel.1 Jul 2026 · 1 h 16 min · 27 chapters
Our 2026 Ecommerce Audit: Wins, Mistakes, Lessons & What’s NextThe hosts and guests review their 2026 first-half ecommerce performance via an “audit,” covering wins, mistakes, lessons, and what to do next.24 Jun 2026 · 1 h 9 min · 26 chapters
How a $1.5B Pet Brand Wins at Ecommerce Marketing: Whisker’s CEOWhisker’s CEO Jacob Zupke explains how the company behind the Litter-Robot built a $1.5B pet brand through long-term product iteration, category creation, and shifting ecommerce marketing channels…18 Jun 2026 · 1 h 35 min · 36 chapters
How Ridge’s Annual Revenue Hit +$250M & Sean Became a DadSean Frank (Ridge) discusses company growth and product expansion, how he balances fatherhood with running a mid-sized e-commerce brand, and why Ridge’s revenue and new verticals are accelerating…17 Jun 2026 · 1 h 8 min · 26 chapters
How to Pick a 3PL Without Getting Burned: Red Flags, Green FlagsHow to decide between owning your own fulfillment/warehouse vs using a 3PL, with “red flags/green flags” for selecting providers; also discusses when to bring fulfillment in-house (growth stage,…10 Jun 2026 · 1 h 14 min · 26 chapters
From $10K Losses a Day to an L Catterton Deal: Zach Stuck’s Full StoryZach Stuck’s origin story from Wisconsin e-commerce to building Homestead (an eight-figure ad agency), then creating and scaling his own nine-figure brands Hollow Socks and Marsman, plus lessons on…4 Jun 2026 · 1 h 29 min · 37 chapters
How Incrementality Cuts Waste + What and Where to Test in EcommerceIncrementality testing for digital ads—how to avoid “blanket” advice about test length, calibrate multi-touch attribution (MTA), and use holdouts to cut waste while scaling channels that truly drive…3 Jun 2026 · 1 h 13 min · 29 chapters
How Ecommerce CEOs Actually Pay Themselves (Real Answers)How ecommerce founders/CEOs decide how to pay themselves (salary vs distributions vs “sell for a payday”), using survey data and real operator experience; also covers CEO replacement value, “enough…27 May 2026 · 1 h 6 min · 24 chapters
How Tim Doyle Built Eucalyptus to $450M in ARR & Sold It for $1.15BTim Doyle (founder of Eucalyptus) explains how he built a multi-brand, multi-market consumer/health holding company to ~$450M ARR and ultimately sold it for $1.15B, focusing on “salary cap” talent…21 May 2026 · 1 h 40 min · 40 chapters
How to Hire the 5 Ecommerce Roles That Will Make or Break Your BrandThe episode debates the five hardest e-commerce roles to hire: head of product, head of growth (modern digital-first CMO), head of Amazon, creative strategist, and head of influencer.20 May 2026 · 1 h 7 min · 23 chapters
Trends Shaping Health & Wellness in Ecommerce: GLP-1s & BeyondHow GLP-1 drugs are reshaping health/wellness consumer demand, which CPG categories win/lose, and what ecommerce brands should do (omnichannel, pricing, delivery methods).13 May 2026 · 53 min · 23 chapters
Ecommerce Founder’s Guide to Owning Your Manufacturing & FactoryWhen and why e-commerce brands should vertically integrate by owning manufacturing (and related operations like warehousing/fulfillment), plus how to evaluate ROI, supply-chain risk, and category fit.6 May 2026 · 1 h 17 min · 28 chapters
New Product Launch Playbook Behind 9-Figure Ecommerce BrandsHow 9-figure DTC brands run product development and launches: where ideas come from, how products are designed/produced, how teams decide what to make, pricing and assortment strategy, and how…29 Apr 2026 · 1 h 19 min · 33 chapters
How Ecommerce Brands Can Fund Growth: Winning DTC MathHow DTC/ecommerce brands fund growth without (or before) large outside investment, focusing on working-capital math, inventory financing, lender incentives, and operational cash discipline.22 Apr 2026 · 1 h 7 min · 26 chapters
Mike’s Story, From Yeti Knockoff to Building New BrandsMike recounts building Simple Modern (drinkware) from a bootstrapped Amazon “Yeti knockoff” into a debt-free, cash-flowing portfolio, then explains why he expanded into new brands (Trevi and “Simple…15 Apr 2026 · 1 h 13 min · 26 chapters
Billions in Ecommerce Deals & How to Build a Brand Worth BuyingWhy major consumer ecommerce brand deals are happening now (M&A “exit window” opening, operating window tightening), and what makes a consumer brand worth buying—centered on first principles: durable…13 Apr 2026 · 1 h 8 min · 23 chapters
Marketer to President: Posh Peanuts’ Jenna Habayeb on Growth & DataOperators Podcast episode focused on how Jenna Habayeb (CMO turned president) drives growth using community “flywheel” tactics and data infrastructure, plus how AI should sit on top of clean…8 Apr 2026 · 1 h 8 min · 24 chapters
“It Was So Hard”: Operationalizing Scale With Spot & Tango’s FounderOperationalizing rapid scale for a DTC pet food brand—especially during COVID—using staged supply, vertical integration (dedicated freeze-dryer factory), and strict payback discipline (LTV,…1 Apr 2026 · 1 h 16 min · 32 chapters
How The Woobles Built a Cult Brand: Product, Not MarketingThe Woobles (Justine and Adrian) explain how they built a “cult brand” in e-commerce by selling a feeling—Fiero (the joy of discovery and triumph)—through product design and customer experience, not…26 Mar 2026 · 1 h 28 min · 41 chapters
Why This CEO Is Building His Own SaaS Killer: Amit RG (RichPanel)Amit RG (RichPanel) argues SaaS is a “sinking ship” because AI makes code and support cheaper, faster, and more commoditized; humans become the bottleneck.25 Mar 2026 · 1 h 10 min · 31 chapters
How Matt Orlić Lost It All, Built a Skincare Empire & Found MeaningIn this episode of the Operators podcast, Sean Frank (CEO of Ridge) and Matt Bertulli (CEO of Pela Case and Lomi) sit down with Matt Orlić — Co-Founder of Qure Skincare and founder of Ecomm…18 Mar 2026 · 1 h 6 min · 32 chapters
Your $175B Tariff Refund Checklist With Ryan Petersen, Flexport CEOIn this episode of the Operators podcast, Ryan Petersen, CEO of Flexport, shares critical insights regarding recent changes in the tariff landscape following a significant Supreme Court ruling.13 Mar 2026 · 1 h 2 min · 22 chapters