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16 episodes

Search with Candour

by Candour · English

Season 5 - The AI Series, launches in October 2026, focusing on AI search optimisation and GEO. Every Monday, Jack Chambers-Ward brings you the latest SEO and AI search news as well as interviews with the world's leading SEO and GEO experts. We'll keep you up-to-date and ready to start your working week. For previous episodes, visit https://withcandour.co.uk/podcast

Latest episodes

All episodes

E-commerce Transactions Up 553%! AI Search vs Google: Do Buyers Convert More?

IDHL’s “State of AI Search” study on how AI search referral traffic affects e-commerce transactions—specifically whether AI-driven sessions convert at higher rates than traditional Google search, and…

9 Nov 2026 · 1h 14m · 39 chapters

Debunking AI Search Myths: Measurement, “Direct” Traffic, and Location Signals (with André Pitì)

Debunking AI search measurement myths, including how AI overview/citation “volume” is modeled, why GA4 “direct” traffic doesn’t equal AI traffic, and how to analyze AI-driven visibility by location…

2 Nov 2026 · 1h 8m · 23 chapters

Can you automate an SEO agency with AI? How to build Claude skills and agent workflows for SEO

Automating SEO agency workflows with Claude Skills/“agentic” workflows—what can be automated, what must stay human-led, and how to add guardrails, brand voice, and subject-matter expertise to avoid…

26 Oct 2026 · 56m · 22 chapters

AI search with Nathan Gotch: Citations vs rankings, GEO vs SEO demand and AI SEO for dummies

State of AI search in 2026 and how “AI SEO/GEO” differs from traditional SEO—especially citations vs rankings, fragmentation across AI platforms, and whether AI-written content performs differently.

19 Oct 2026 · 57m · 19 chapters

Ditch hustle culture to build career longevity (Live podcast at ⁨Komedia in Brighton - 7 October 2026)

Ditch hustle culture and build career longevity in SEO/digital marketing by prioritising mental well-being, sustainable work practices, and intentional career planning rather than constant…

12 Oct 2026 · 1h 1m · 21 chapters

SEO vs GEO: Which Traditional SEO Tactics Still Work for AI Search? (with Charlie Whitworth)

Whether traditional SEO tactics still work for AI search (GEO/AI-ready SEO), and which fundamentals matter most.

5 Oct 2026 · 1h 12m · 36 chapters

SEO and AI News Roundup: Google’s /goto Redirects, GSC AI Reports, PAA Goes AI & Publisher Payment Pilot Program

SEO and AI news roundup covering four weeks: Google’s /goto pass-through redirects to curb SERP scraping; Google Search Console AI reports and controls for generative AI features; growth of…

28 Sep 2026 · 18m · 8 chapters

Building a Personal Brand (Without Being Cringe) | Search With Candour x Indie Business Club

Building a personal brand “without being cringe,” especially for freelancers/marketers—using genuine interests, transferable skills, and careful choices about clients/sponsors to protect reputation…

21 Sep 2026 · 1h 43m · 39 chapters

Automating SEO With ChatGPT + Python (Seb Atkinson) & Google Exploit Insights (Mark Williams-Cook) | Search with Candour

Two Search Norwich talks replayed on Search with Candour. Seb Atkinson explains using ChatGPT (Plus) with Python/Google Colab to automate SEO data tasks, including CSV merging, URL parsing, and a…

14 Sep 2026 · 50m · 16 chapters

August 2026 SEO and AI News: EU AI transparency law, Claude watermarks, Google’s anti-scraping URLs

August 2026 SEO and AI search news roundup on Search with Canada, covering EU AI transparency labeling, Claude watermarks, Microsoft Clarity’s AI query analytics, Google’s AI Overviews interactivity,…

7 Sep 2026 · 29m · 12 chapters

SearchNorwichXL Preview: SEO talks from Arnout Hellemans and Brendan Bennett

A Search with Candor “Search Norwich XL preview” episode featuring two full speaker talks.

31 Aug 2026 · 52m · 23 chapters

The big SearchNorwichXL 2026 preview

Preview of SearchNorwichXL 2026 (24 Sept) with ticket pricing push (£125 early, £175 later) and a rundown of eight talks plus a four-person panel on the future of search/SEO and AI search.

24 Aug 2026 · 47m · 18 chapters

SEO, design and brand in the age of AI | Search With Candour

How SEO, design, UX, and brand strategy overlap in the age of AI/LLMs and “agentic” search—especially how brands are represented via third parties (reviews, forums, LLM answers) and how teams should…

17 Aug 2026 · 1h 20m · 31 chapters

AI Search & SEO News (July 2026): Google Trends Update, ChatGPT + Yelp, AI Mode Ads & New Studies

Monthly AI search and SEO news recap (July 2026), covering Google Trends updates, ChatGPT integrating Yelp reviews for local search, and multiple data studies from SE Ranking, Profound, Ahrefs, and…

10 Aug 2026 · 40m · 12 chapters

Turn client expertise into SEO gold | Search with Liv Day and Ellie Wraith

How Digital Loft turns client subject-matter expertise into “non-commodity” SEO content that competitors can’t copy, especially in the AI era where generic informational writing is commoditized.

3 Aug 2026 · 1h 2m · 21 chapters

June 2026 SEO News: Google is in legal trouble for AI Overviews, AI traffic reports in Google and Bing

June 2026 SEO news roundup focused on Google’s AI Overviews/AI Mode changes, new publisher/creator visibility features, AI performance reporting, Bing’s AI visibility tools, local SEO measurement via…

27 Jul 2026 · 34m · 10 chapters