Podcast · 341 episodes
The Game with Alex Hormozi, page 2
by Alex Hormozi · English
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
All episodes, page 2
The Psychological Power That Wins Every Negotiation Before You Sit Down | Ep 981Pre-negotiation psychology for winning deals—especially via BATNA (best alternative), anchoring, and using leverage before sitting at the table.23 Jun 2026 · 11 min · 4 chapters
I Caught My Employee Stealing. What Should I Do? | Ep 980What to do after discovering an employee is skimming/pocketing money during an active sale of a designer handbag resale/jewelry business (LOI signed; awaiting SBA lender approval).18 Jun 2026 · 10 min · 4 chapters
The 4 Ways To Build Trust | Ep 979Defines trust behaviorally as “making yourself punishable” to someone else (or to the environment) and argues trust is a bad bet because it requires near-zero punishment to sustain.16 Jun 2026 · 10 min · 4 chapters
Stop Trying to Fix the Thing That's Working | Ep 978Business myth that “your business isn’t scalable” and that you must fix what’s “broken.” The host argues the real issue is impatience: solutions take time, problems are inevitable, and trying to…11 Jun 2026 · 13 min · 5 chapters
How to Trade Your Way to a Better Deal Without Moving Your Price | Ep 977Negotiating “better deals” by using multiple equivalent simultaneous offers (MISOs), reciprocity, and deal-variable trading (price, speed, risk, ease), plus framing (cost vs investment/return).9 Jun 2026 · 11 min · 4 chapters
How to Build a Brand in the Age of AI | Ep 976Building a personal brand in 2026 using AI “in spite of AI,” by focusing on proof and real-time demonstration across a risk continuum of content types.4 Jun 2026 · 14 min · 3 chapters
The 4 Paths To Mega Money | Ep 975The episode explains “4 paths to mega money” and how to choose the right one: bootstrapping (own money/business), raising capital (own business, other people’s money), investing (own money, other…2 Jun 2026 · 25 min · 9 chapters
The Bouquet Theory of Building a Brand From Zero | Ep 974Building a brand from zero using “deliberate pairings” (your product/values/people + what your ideal customer associates with desired outcomes).28 May 2026 · 15 min · 9 chapters
Most Businesses are Hard to Scale | Ep 973How to identify “S-tier” businesses that are easier to scale and more profitable, using five advantages (sticky/revenue retention, expensive/high gross margins, expansion/growing markets, air/low…26 May 2026 · 20 min · 10 chapters
How to Monetize an Audience Without Selling Out | Ep 972How to monetize an audience without “selling out,” using personal-brand “rig” tactics: prioritize prospects over raw views, increase content volume, and target “interest media” (value for a specific…21 May 2026 · 8 min · 4 chapters
Watch This If You Own a Service Business | Ep 971Scaling an HVAC cleaning/ductwork repair service business by “de-bottlenecking” lead generation, conversion, pricing, debt payoff, and repeat/partner channels.19 May 2026 · 36 min · 18 chapters
Stop Waiting for Clarity | Ep 970The episode argues that when you don’t know what to do, you should stop waiting for “clarity” and instead build capacity so you can recognize and capitalize on opportunities.14 May 2026 · 12 min · 5 chapters
Solving 6 Scaling Problems | Ep 969How to scale brick-and-mortar service businesses (HVAC, roofing, junk removal, commercial construction/elevators) from ~$1–6M toward $10–100M by fixing constraints in people, pricing/offer, and…12 May 2026 · 34 min · 12 chapters
4 Ways to Use AI in Your Business | Ep 968Four ways to use AI in a business to improve outcomes—better, cheaper, faster, and less risky—without becoming an “AI company.” The host argues owners need business acumen layered on technical…6 May 2026 · 17 min · 9 chapters
The 5 Things I Look For Before Starting Any Business | Ep 967The host outlines “5 advantages” to look for before starting any business, arguing these traits make companies easier to grow and more profitable.5 May 2026 · 20 min · 8 chapters
The Two Changes That Grew This Business 44% in One Year | Ep 966Optimum Works (online railing retailer) scaling from $2.5M revenue with 81% of customers from Google Ads, high CAC, low conversions, and only ~10% repeat buyers.30 Apr 2026 · 24 min · 9 chapters
How My $250 Million Portfolio Actually Makes Money | Ep 965Alex (ACQ/acquisition.com co-founder) explains how ACQ turns “raw attention” into revenue via a flywheel: media content → email/contact conversions → low-ticket books/school → higher-ticket in-person…28 Apr 2026 · 15 min · 8 chapters
Before You Run Ads, Fix This One Thing First | Ep 964Scaling digital/lead-gen businesses by fixing delivery capacity and funnel economics before running ads; double down locally, fortify the “base,” and focus on customer value (not just revenue/impact).23 Apr 2026 · 25 min · 11 chapters
Stop Ignoring AI | Ep 963Urges listeners to stop ignoring AI and adopt “AI-first” workflows now, arguing AI will keep improving and will automate many roles in Main Street business.21 Apr 2026 · 24 min · 15 chapters
How to Scale an E-Commerce Business Past the $10M Wall | Ep 962Scaling e-commerce past the “$10M wall” using tactical ad scaling, reinvestment strategy, and long-term brand/product defensibility; plus founder Q&A on hiring/outsourcing and whether to pivot into…16 Apr 2026 · 40 min · 19 chapters
Embrace The Cringe | Ep 961The host argues that “cringe” is a sign you’re changing status by breaking rules you didn’t set, and that caring/trying is inherently “cringe” to people who don’t commit.14 Apr 2026 · 8 min · 4 chapters
One Step Away From Collapse (Here’s How We Fixed It) | Ep 960Joel McDonald’s travel “hedging” business is at risk of collapse due to heavy reliance on Meta ads and a slow break-even cycle; Alex Hormozi outlines how to scale by improving creative, building a…9 Apr 2026 · 24 min · 9 chapters
How To Stop Solving Problems That Do Not Exist | Ep 959How to stop “solving problems that don’t exist” by identifying the real constraint (often cash flow/lead generation/supply capacity) and then fixing the business inputs (pricing/packaging,…7 Apr 2026 · 33 min · 12 chapters
How to Grow Your Brand In 2026 | Ep 958How to grow a personal/business brand in 2026 by using “good branding” as a deliberate pairing of your offering with outcomes your ideal customers like, to drive pricing power, higher ad response,…2 Apr 2026 · 38 min · 12 chapters