Podcast · 48 episodes
The Influence Factor by The Influencer Marketing Factory, page 2
by The Influencer Marketing Factory · English
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
All episodes, page 2
The Real ROI of Influencer Partnerships Beyond Sales w/ Ashton Wall (GateMaker Community)In this episode of *The Influence Factor*, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, interviews Ashton Wall, Co-Founder of GateMaker Community.26 Mar 2025 · 27 min
What Makes Content Stick w/ Victoria Blinova (YouTube)In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, engages with Victoria Blinova, a Senior Strategic Partner Manager at YouTube.12 Mar 2025 · 31 min
Evolution of Beauty Marketing w/ Shannon Otto (Amika)In this episode of *The Influence Factor*, Alessandro Bogliari speaks with Shannon Otto, Associate Vice President of Consumer Engagement & Integrated Marketing at Amika.12 Mar 2025 · 23 min
The Daily Grind of a Tech Journalist w/ Amanda Silberling (TechCrunch)Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory12 Feb 2025 · 31 min
Research Behind Influence w/ Brooke DuffyIn this episode, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, engages in a conversation with Brooke Duffy, an Associate Professor at Cornell University.29 Jan 2025 · 27 min
Building Community and Brand Success w/ Priscilla LauIn this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, interviews Priscilla Lau, Founder of Representation Matters.15 Jan 2025 · 26 min
How to Pitch and Monetize Like a Creator Pro with Kristen BousquetHow to Pitch and Monetize Like a Creator Pro25 Dec 2024 · 31 min
From Shark Tank to Viral Success w/ Annie Leal (I Love Chamoy)In this episode, Alessandro Bogliari interviews Annie Leal, the founder of I Love Chamoy.18 Dec 2024 · 26 min
Diversifying Creators’ Revenue with Merchandising and IP w/ Saurabh Shah (Warren James)In this episode, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, speaks with Saurabh Shah, CEO of Warren James, about innovative approaches to merchandise and…4 Dec 2024 · 30 min
The Future of Social Commerce w/ Sarah Penna (Orca)Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory20 Nov 2024 · 24 min
Building the Next Generation of Content w/ Max Levine (AMP Studios)In this episode of The Influence Factor, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, hosts Max Levine, co-founder of AMP Studios.13 Nov 2024 · 23 min
From Creator to Strategist w/ Austin Null (McKinney)Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory6 Nov 2024 · 30 min
Jordan Matter’s Path to 25M SubscribersIn this episode of *The Influence Factor*, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, interviews YouTuber Jordan Matter.30 Oct 2024 · 25 min
How AI is Shaping the Future of Content Creation w/ Vidya Narayanan (Rizzle)Vidya Narayanan, Co-founder of Rizzle23 Oct 2024 · 27 min
Audience-First Content Strategies w/ Dace de la Foret (Nationwide)In this episode of *The Influence Factor*, host Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, discusses audience-first content strategies with Dace de la Foret, AVP of…16 Oct 2024 · 29 min
The Creator’s Attorney w/ Tyler ChouIn this episode, Alessandro Bogliari, CEO of The Influencer Marketing Factory, engages with Tyler Chou, a leading attorney for creators and founder of Tyler Chou Law for Creators.9 Oct 2024 · 43 min
The Attention Economy in Influencer Marketing with Blaine Doherty (Fiverr)Senior Influencer Marketing Manager at Fiverr2 Oct 2024 · 23 min
The New Currency of Marketing w/ Raja Rajamannar (CMO of Mastercard)In this episode, host Alessandro Bogliari interviews Raja Rajamannar, the Chief Marketing and Communications Officer of Mastercard.25 Sep 2024 · 26 min
Building a Sustainable Future in Influencer Marketing w/ Tiffany Hardin (Gild Creative Group)In this episode of *The Influence Factor*, host Alessandro Bogliari interviews Tiffany Hardin, Founder and CEO of Gild Creative Group.18 Sep 2024 · 27 min
Investing in YouTube Creators w/ Sarah McNabb (GigaStar)Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory11 Sep 2024 · 22 min
Inside the NFL’s Creator Strategies w/ Sam (Fink) Friedman (NFL)Alessandro Bogliari, CEO of The Influencer Marketing Factory4 Sep 2024 · 37 min
How Brands Can Win with Unique Content w/ Dmitri Cherner (Future Influence)In this episode of *The Influence Factor*, host Alessandro Bogliari speaks with Dmitri Cherner, CEO and Founder of Future Influence, about key strategies for brands in influencer marketing,…28 Aug 2024 · 28 min
Pay Transparency for Creators w/ Lindsey LugrinIn this episode of The Influence Factor, Alessandro Bogliari, CEO of The Influencer Marketing Factory, engages with Lindsey Lugrin, founder of FYPM (Fuck You Pay Me).21 Aug 2024 · 19 min
Securing Top Brands w/ Justin MooreIn this episode of *The Influence Factor*, Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, interviews Justin Moore, founder of Creator Wizard.14 Aug 2024 · 23 min