The Marketing Millennials cover art
Podcast · 204 episodes

The Marketing Millennials, page 5

by Daniel Murray · English

Bored of the same BS Marketing podcasts? With insights from the sharpest minds in the world, Daniel Murray unpacks their playbooks just for you to take into your weekly Marketing meeting. We'll get deep into the conversation with Marketing leaders from companies like Gymshark, Shopify, and Infiniti. Every week you'll hear from guests who run 9-figure businesses, manage communities of 20M+ people, and execute the campaigns you see on your timeline every day. The best part? We'll give you ALL of their actionable insights. From building profitable newsletters to scaling on TikTok, Daniel gets into all of it. The one request he makes to all his guests? Stories or it didn't happen. If you want to be part of The Marketing Millennials community, join in the conversation. Linkedin: https://www.linkedin.com/company/the-marketing-millennials Instagram: https://www.instagram.com/the_marketing_millennials And if you love the show, tell a friend. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

All episodes, page 5

Is Any Brand Really Authentic in Marketing? with Christina Le, Head of Marketing at Slate | Ep. 397Whether brands can be truly “authentic” on social media, and what audiences actually want instead—plus how to build effective, deep, message-led content in an AI/output-obsessed era.4 Mar 2026 · 52 min · 16 chapters
Tiny Marketing Changes That Are Crushing Performance | Bathroom Break #97Episode “Bathroom Break #97” (Daniel Murray, Marketing Millennials; Jay Schwetelson, Do This Not That/subjectline.com) opens with a humorous food-poisoning anecdote: Jay’s wife Ari disliked salmon…2 Mar 2026 · 10 min · 4 chapters
The Truth About SEO Rankings in the AI Age with Mike Roberts, Founder of SpyFu | Ep. 396How SEO rankings work in the AI/LLM era (zero-click, AI overviews), what marketers should do to appear in AI answers, and how SpyFu/Rival Flow help.27 Feb 2026 · 47 min · 18 chapters
What Actually Makes a Good Email with Naomi West, Senior Product Marketing Manager at Customer.io | Ep. 395What makes a “good” email, with a focus on consent-based email marketing, email client limitations, and measuring engagement beyond open rates.25 Feb 2026 · 45 min · 16 chapters
How to Scale TV That Actually Performs, with Meghan Shea, Sr. Director of Marketing at Bonafide HealthHow to scale TV as a measurable performance channel across linear, streaming, CTV, and even Super Bowl-level buys—using modern measurement (no “black boxes”) and a strategy that blends direct…24 Feb 2026 · 43 min · 19 chapters
Subject Line Tactics You Haven’t Tried Yet | Bathroom Break #96Email subject line testing for higher open rates, covering capitalization, pattern interruption, numbers/dates, relevancy, curiosity, and psychology-based tactics (e.g., accidental internal reveal,…23 Feb 2026 · 11 min · 5 chapters
The Human Advantage in an AI World with Emma Robinson, Head of B2B Marketing at Canva | Ep. 394How B2B marketers should use AI without becoming generic—arguing that human judgment, taste, brand, and trust become more valuable as content volume rises.20 Feb 2026 · 41 min · 19 chapters
The Truth About Audience Building in Marketing with Marc Sirkin, Growth Consultant and Former CEO of Third Door Media| Ep. 393Audience building vs business growth; why “eyeballs” don’t automatically convert, and how to align ICP/product-market fit, messaging, and revenue strategy (“revenue spine”) before scaling channels.18 Feb 2026 · 52 min · 23 chapters
The Practical Playbook for Starting TV in 2026, with Donna Lazaro from GabbHow to plan, budget, and measure TV/connected TV in 2026 as a performance channel, using Tatari’s convergent platform and real examples from Gab.17 Feb 2026 · 38 min · 21 chapters
The Attribution Strategy Every Marketer Should Use | Bathroom Break #95Attribution strategy for marketers, arguing attribution is “directional” (a compass) not a “GPS,” and that last-touch attribution is misleading.16 Feb 2026 · 12 min · 4 chapters
Why Community is the Future of Marketing with Chanel Clark, Founder of The Marketing Club | Ep. 392Chanel Clark, founder of The Marketing Club (TMC), argues community is the future of marketing.13 Feb 2026 · 46 min · 23 chapters
What Growth Actually Looks Like at a Legacy Brand with Doug VandeVelde, Chief Growth Officer at WK Kellogg | Ep. 391Doug Vandervelde (WK Kellogg) explains why Raisin Bran is running a Super Bowl ad in 2026 to push fiber as the next major health trend, how they chose William Shatner, and what “success” metrics look…11 Feb 2026 · 26 min · 18 chapters
The AI Tools Marketers Should Be Using Right Now | Bathroom Break #94Practical AI tools marketers can use now for writing, decks, video editing, coding prototypes, and ad creative; plus a brief nerd rivalry between Anthropic/ChatGPT and Google/Gemini.9 Feb 2026 · 12 min · 11 chapters
A Practical Framework for Brand Building with Meiling Tan, VP Brand & GTM at Care.com | Ep. 390How Meiling Tan built brand and go-to-market frameworks by challenging the status quo, defining the “soul” of the company, and aligning brand identity with product experience.6 Feb 2026 · 46 min · 20 chapters
How to Build Brand in B2B with Marissa Kraines, VP and Head of Marketing at Webflow | Ep. 389Marissa Kraines (Webflow VP/Head of Brand Marketing) explains how to build B2B brand through “world building” that treats marketing as people-to-people (P2P), not demos.4 Feb 2026 · 44 min · 21 chapters
How to Make Automated Marketing Feel Human | Bathroom Break #93How to make automated marketing feel human, plus practical Valentine’s Day planning banter. Guests: Daniel Murray (Marketing Millennials) and Jay Schwedelson (Do This Not That, subjectline.com).2 Feb 2026 · 11 min · 4 chapters
The Psychology Hacks Marketers Overlook with Phill Agnew, Host of Nudge | Ep. 388Behavioral psychology principles marketers overlook—loss aversion vs gain framing, scarcity beyond “limited stock,” endowment effect (IKEA effect, loyalty “head starts”), distinctiveness over generic…30 Jan 2026 · 42 min · 16 chapters
The Truth Behind B2B Influencer Marketing with Brianna Doe, Founder + CEO of Verbatim | Ep. 387Brianna Doe (Verbatim) explains the “truth” behind B2B influencer marketing in 2026—why it often fails when brands run one-off LinkedIn posts, and how to run it like a system to build trust and…28 Jan 2026 · 43 min · 17 chapters
Why Every Brand Should Lean Into the Super Bowl | Bathroom Break #92The episode of Bathroom Break #92 argues that even “boring” B2B brands should lean into the Super Bowl to boost engagement.26 Jan 2026 · 11 min · 5 chapters
The Playbook Behind Organic Social Success with Jori Evans, Director of Social at MANSCAPED | Ep. 386Jori Evans (Director of Social at MANSCAPED) explains how MANSCAPED builds organic social success using creators, creative freedom, meme culture, and research-led briefs; she also details the process…23 Jan 2026 · 41 min · 18 chapters
How to Make Content Stand Out in the AI Age with Jillian Hoefer, Director of Content Marketing at UserEvidence | Ep. 385How to make content stand out in the AI age by using original research (especially surveys) and then using AI only to speed up creation from proprietary data.21 Jan 2026 · 38 min · 16 chapters
The Simplest Conversion Lever You’re Not Testing | Bathroom Break #91“Bathroom Break #91” argues the biggest conversion lever isn’t the offer, landing page, or automation—it’s the title/name of the content, sale, or donation ask.19 Jan 2026 · 12 min · 5 chapters
How to Grow to 250k Followers in Under 3 Years with Bart Szaniewski, Founder of Dad Gang | Ep. 384Bart Szaniewski (Dad Gang) explains how his dad-focused apparel brand grew to ~250k Instagram followers in under 3 years and sold nearly 500k hats, using community-first tactics rather than…16 Jan 2026 · 35 min · 12 chapters
How to Start A YouTube Channel for Your Brand with Avi Shenkar | Ep. 383How Avi Shenkar (Luxury Bazaar) built a YouTube-first marketing engine for a gray-market luxury watch dealer after Meta bans and Google restrictions, and how brands can start YouTube today.14 Jan 2026 · 43 min · 16 chapters