Podcast · 44 episodes
The Unfounders, page 2
by Mitch Lee · English
Closing the door on my startup opened the door to more opportunities than I could have imagined. I’m proud to be an Unfounder, helping startups grow from day one. I’ve been both founder and Unfounder and now I want to share the stories no one hears; applauding the day one drivers behind brands. You don’t have to start the brand to be the reason it made it. Forget founder fairy tales. We’re here for the Unfounders. Real talk from the people who took the leap (and what they ’d tell you before you do).
All episodes, page 2
#66 - Joe Rampley & Eli Baillie - Forest [Creative Brand Manager & Creative Producer]Joe Rampley & Eli Baillie - Forest (Creative Brand Manager & Creative Producer)7 Dec 2025 · 32 min
#65 - Luke Byrne - THIS [Innovation & Sustainability Director]65 - Luke Byrne - THIS (Innovation & Sustainability Director)30 Nov 2025 · 39 min
#64 - Hannah Page - OLLY'S [Social Media Manager]64 - Hannah Page - OLLY'S [Social Media Manager]23 Nov 2025 · 41 min
#63 - Ailis Anderson - Honestly Tasty [Head of Brand & Marketing]This podcast celebrates 'Unfounders', individuals who contribute significantly to the success of startups without being the initial founders.16 Nov 2025 · 35 min
#62 - Jack Rutherford - Crosta Mollica [UK Managing Director]In this episode of The Unfounders, host Mitch speaks with Jack Rutherford, the UK Managing Director at Crosta Mollica, a prominent Italian food brand making waves in the UK market.2 Nov 2025 · 37 min
#61 - Poppy Dionian Smith & Maja Turner - FATSO [NAM & Brand & Content Manager]61 - Poppy Dionian Smith & Maja Turner - FATSO [NAM & Brand & Content Manager]26 Oct 2025 · 39 min
#60 - Becki Hawkins - Champneys [Head of Nutrition]60 - Becki Hawkins - Champneys [Head of Nutrition]19 Oct 2025 · 42 min
#59 - Ellie-Mae Healey - Marna Iced Tea [Head of Brand] - Ex Perfect TedIn this episode of *The Unfounders*, Ellie-Mae Healey, Head of Growth at Marna Iced Tea, shares her journey from sports to the startup world.12 Oct 2025 · 37 min
#58 - Harry Ford & Eve Rodway - HIP POP [Grocery Lead + Brand Manager]58 - Harry Ford & Eve Rodway - HIP POP5 Oct 2025 · 46 min
#57 - Jacob Wood - ALLORA [Sales & Activation Manager]The podcast explores the journeys and experiences of individuals who contribute significantly to startups without being the founders.28 Sep 2025 · 40 min
#56 - Sarah Warman - Fractional CMO [Ex BrewDog]Sarah Warman (ex-BrewDog) discusses her shift from 12+ years as BrewDog’s first full-time marketing hire to fractional CMO/advisor work, and how to create campaigns that go viral.21 Sep 2025 · 49 min · 24 chapters
#55 - Lois Mills - Yonder [Senior Content Lead]Lois Mills, Senior Content Lead at Yonder, discusses how she builds creative marketing for a fintech rewards card brand, her squiggly career path into content, and lessons from launching and fixing…7 Sep 2025 · 44 min · 15 chapters
#54 - Bina Edwards - Holie's [UK Commercial Director]Bina Edwards, UK Commercial Director at Holies, discusses building a low-sugar, high-fiber, high-protein granola brand in the UK, her career path from Red Bull to Ugly Drinks to Liquid Death, and…31 Aug 2025 · 42 min · 15 chapters
#53 - Ben Dando - Goodrays [Managing Director]Ben Dando, Managing Director of Goodrays, discusses building and scaling a CBD/functional beverage brand focused on calm, clarity, and linking mental well-being to physical habits.24 Aug 2025 · 49 min · 20 chapters
#52 - Katie Edmunds - TRIP [Senior National Account Manager]Katie Edmunds (Trip) discusses Trip’s origin in CBD, scaling from early retail to US expansion, building a “functional but delicious” calm brand, and navigating regulation/advertising limits.17 Aug 2025 · 42 min · 13 chapters
#51 - Bread & Jam Festival LIVE - Where The Hell Does All The Money Go?A live Bread & Jam panel on how food and drink founders spend, waste, and raise money—covering cash flow gaps, margins, hidden fees, and what actually drives sales.10 Aug 2025 · 41 min · 18 chapters
#50 - Rory McEntee - GymNation [Chief Marketing (/Mischief) Officer]Rory McEntee, GymNation’s CMO (and “chief mischief officer”), discusses building disruptive fitness marketing in Dubai, his creative career path, and how he uses stunts, PR, and selective AI to drive…3 Aug 2025 · 44 min · 20 chapters
#49 - Bread & Jam Festival LIVE - From Startup to Sold, What it Takes to Exit On TopLive Bread & Jam Summit panel on exit strategies for food and drink founders—how to plan timing, structure deals, build buyer-ready metrics, and avoid deal-killing issues.27 Jul 2025 · 48 min · 21 chapters
#48 - Phil Peters - YF [Director of Supply Chain Services]Phil Peters (Director of Supply Chain Services at YF) discusses scaling food & drink brands through end-to-end operations, why ops people need their own community, and lessons from his career across…20 Jul 2025 · 45 min · 18 chapters
#46 - Shane Stewart - XOXO Soda [Brand Director]Shane Stewart, brand director at XOXO Soda, discusses how to grow a functional/prebiotic soda brand in Europe through bold branding, strategic event presence, rapid trend response, and consumer…6 Jul 2025 · 52 min · 16 chapters