Podcast · 362 episodes
Shopify Masters, page 2
by Shopify · English
Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.
All episodes, page 2
The Mistakes That Changed Everything (From 8 Real Businesses)The episode is about “mistakes that changed everything” in real businesses, arguing that founders should own errors, fix what they can, and use the fallout as data instead of hiding it or throwing…25 Jun 2026 · 13 min · 6 chapters
Site Crashed Day One. Now She Runs One of America's Fastest-Growing Home Brands.Lulu and Georgia’s founder, Sara Sugarman, explains how she built the 9-figure home brand from 2012 without outside investors, emphasizing slow, intentional growth, profitability, and a lifestyle-led…23 Jun 2026 · 32 min · 23 chapters
Inventing “Shower Care”: How Hello Klean Turned a Hidden Problem Into a Global BusinessHello Klean (Hello Clean) is a Shopify Masters episode about turning hard-water damage into a new “shower care” category.18 Jun 2026 · 34 min · 23 chapters
How a Motorcycle Crash Led to 6.5 Million Theraguns SoldDr. Jason Wersland explains how Therabody/Theragun grew from a homemade recovery tool into a global recovery brand, driven by nervous-system science, relentless iteration, and strategic partnerships.16 Jun 2026 · 49 min · 19 chapters
How Getting Back to Basics Turned 437 Into an 8-Figure BrandHow 437 (women’s activewear) grew from a scrappy swimwear side project to an 8-figure brand by “getting back to basics”: community-first marketing, organic influencer strategy, simplified operations,…11 Jun 2026 · 42 min · 18 chapters
How Giving Away Free Knowledge Built a Multimillion-Dollar Car Parts BusinessHow Shock Surplus founder Sean Reyes built an automotive content-and-commerce business from a dropshipping experiment into a projected $40M/year company by using education-first content,…9 Jun 2026 · 41 min · 18 chapters
How Bette Bentley Built Skimpies Into a No. 1 TikTok Brand Without Spending a Dollar on Paid AdsHow Bette Bentley launched Skimpies, the first leggings liner/“undie alternative,” into a No.4 Jun 2026 · 44 min · 22 chapters
How Fly By Jing Turned Chili Crisp Into an 8-Figure BrandJing Gao (Fly by Jing) explains how she turned Sichuan chili crisp into an eight-figure brand by using high-quality ingredients, global pop-ups, Kickstarter validation, and retail expansion; she also…2 Jun 2026 · 46 min · 18 chapters
"How Do You Know When to Pivot?" Here's What 13 Businesses Actually DidWhen to pivot in business—using gut instincts, distinguishing fear vs excitement, staying close to the “front line,” and making hard calls that later prove right.28 May 2026 · 24 min · 14 chapters
How Figs Built a Billion-Dollar Brand for the People Saving LivesFIGS’ origin and growth story—how co-founders Heather Hassan and Trina Spear built a direct-to-consumer, mission-led billion-dollar scrubs brand by redesigning product, distribution, and marketing…26 May 2026 · 50 min · 26 chapters
How One Founder Took on the Gray Hair Industry and Won With Science, Not HypeAllison Conrad, co-founder/CEO of Array, explains how the company built a science-backed supplement + topical approach to slow and reduce gray hair, and how she’s grown the category using clinical…21 May 2026 · 40 min · 22 chapters
The Sleep Brand Founders That Refused To Rest Until the Product Was PerfectCo-op (Coop Sleep Goods) founders Kevin and Jin Chon explain how they built a nearly nine-figure sleep brand by dissecting pillows, fixing hidden materials, and iterating via customer reviews—then…19 May 2026 · 28 min · 16 chapters
The Scrappy Outreach Strategy Behind Candier's $14 Million Retail EmpireCandier’s “scrappy outreach” strategy for building a retail-ready indie brand, pivoting from custom alphabet bracelets to premium hand-poured candles with bold, feminist messaging; scaling from D2C…14 May 2026 · 37 min · 16 chapters
How an AI Expert Built the Most Analog Product of 2026Kat Goetze (CatGPT) explains how she built Physical Phones, a retro Bluetooth “landline” device that rings when you receive calls on your smartphone, aiming to reduce screen time and encourage…12 May 2026 · 50 min · 31 chapters
Why This $5 Million Skin Care CEO Chooses Reddit Over InfluencersMelissa Shaben, CEO of Aramore, explains why the $5M+ biotech skincare CEO relies on Reddit and clinical proof over influencer marketing, and how “longevity” skincare should be framed as a…7 May 2026 · 38 min · 15 chapters
The Wellness Brand That Turned TikTok Flops Into an 8-Figure BusinessFeel Goods founders Dustin Porbaba and Brian Wong explain how their “cleaner wellness” supplement brand scaled from early TikTok failures to an eight-figure DTC business, using functional…5 May 2026 · 37 min · 19 chapters
How 12 Founders Are Using AI To Get Ahead12 Shopify founders share concrete ways they use AI agents and tools to automate parts of marketing, customer service, product development, and operations—plus where they draw the line to protect…30 Apr 2026 · 28 min · 12 chapters
How Loftie Sold 200,000 Alarm Clocks Without VC MoneyLoftie’s journey from a screen-time reduction app (“Deliberate”) to the Lofty Clock, a phone-substitute alarm clock that helps people sleep better and spend less time on screens; how they designed…28 Apr 2026 · 35 min · 21 chapters
She Had 18 Million Followers. A Cause She Cared About Turned That Into a BusinessLexi Hensler (18M+ followers) explains how her vulnerability about mental health led to launching Give Hugs in 2022, and how a failed earlier merch line (Lexi Llama) taught product, shipping, and SKU…23 Apr 2026 · 46 min · 26 chapters
How a DIY YouTube Channel Became a Multimillion-Dollar Home Goods BrandHow Drew Scott (Lone Fox) pivoted from multiple DIY/fashion YouTube channels into a multimillion-dollar, curated home goods brand—then scaled from online drops to a physical retail store.21 Apr 2026 · 46 min · 21 chapters
How Glamnetic Went From $1 Million to $100 Million—And Nearly Lost It All in BetweenGlamnetic’s rise from $1M (July 2019) to $50M (2020) and eventually $100M+ via a pivot from magnetic lashes to press-on nails, plus lessons on scaling, cash flow, inventory planning, and marketing…16 Apr 2026 · 37 min · 16 chapters
The Dropshipping Method That Turns First-Time Sellers Into Million-Dollar FoundersAC Hampton argues dropshipping isn’t dead; it evolved into a “vehicle to brand ownership.” He shares his path from repeated failures and extreme hardship to scaling Shopify stores, then teaching…14 Apr 2026 · 41 min · 26 chapters
How Pistakio Grew 10x by Letting Customers Build the BrandPistakio (pistachio spreads) grew 10x by building the brand in lockstep with customers—using farmer’s-market sampling, social media, and restaurant/café collaborations—while saying “no” to big…9 Apr 2026 · 47 min · 21 chapters
The Marketing Mistake Most Brands are Making Today (+ How to Fix It)Shopify Masters interview with Flamingo Estate co-founder/creative director Aaron Harvey about the “marketing mistake” brands make—treating community/authenticity as a strategy instead of something…7 Apr 2026 · 38 min · 17 chapters