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Podcast · 164 episodes

The DTC Podcast, page 4

by DTC Newsletter and Podcast · English

What does it take to build and scale a successful direct-to-consumer brand? DTC Podcast, hosted by Eric Dyck, delivers practical e-commerce growth strategies from founders, operators, and marketing experts. Explore DTC marketing, customer acquisition, performance marketing, paid media, conversion rate optimization, customer retention, creative strategy, AI, and brand growth. Hear what works, what fails, and how leading consumer brands adapt and grow. Subscribe for actionable insights to help you build a stronger, more profitable e-commerce business.

All episodes, page 4

Ep 592: $250K Kickstarter to West Elm: How Bearaby Built a Weighted Blanket Category (Without Early Meta Spend)In this episode, Dr. Kathrin Hamm discusses the journey of Bearaby, a company she founded to innovate the weighted blanket market.9 Mar 2026 · 43 min · 21 chapters
Ep 591: Meta Andromeda: 3 New Tools (CASC, AI Assistant, Creative Testing) to Improve DTC Performance3 New Tools (CASC, AI Assistant, Creative Testing) to Improve DTC Performance6 Mar 2026 · 20 min · 10 chapters
Bonus: How Street Interviews Became a Performance Creative Pillar (15,000 Ads Later)In this bonus episode of the DTC Podcast, Eric interviews Josh Suggs, founder of StreetTalk.4 Mar 2026 · 19 min · 12 chapters
Ep 590: How WeNatal Grew to 30,000 Families With $0 Paid Ads (Bootstrapped Supplement DTC)Ep 590: How WeNatal Grew to 30,000 Families With $0 Paid Ads (Bootstrapped Supplement DTC)2 Mar 2026 · 37 min · 10 chapters
Ep 589: 70% Different or Meta Buckets It: The Andromeda Creative Playbook (w/ Braydon Germain, Pilothouse)In this episode, Braydon Germain from Pilothouse joins the hosts to discuss leveraging AI for creating effective advertisements without compromising brand trust.27 Feb 2026 · 26 min · 14 chapters
Ep 588: How BrainGain Scaled Heavy Home Gym Equipment to 30 Countries (100,000+ Customers)In this episode, Kareem Raslan, co-founder of BrainGain, shares the journey of transforming a small COVID-side hustle into a successful home gym brand with over 100,000 customers across 30 countries.23 Feb 2026 · 42 min · 19 chapters
Ep 587: Meta Andromeda Strategy: 5 Creative Testing Shifts for $5M+ DTC BrandsIn this episode, Eric and Abby from Pilothouse discuss significant changes brought about by Meta's Andromeda update, particularly in how creative testing is conducted for direct-to-consumer (DTC)…20 Feb 2026 · 21 min · 11 chapters
Ep 586: Laura Cantor: Digital Transformation, AI Collaboration, and Why We're All Failing Calculus TogetherDiscussions with disruptive direct-to-consumer ecommerce brands focused on marketing, funnels, and scaling insights.16 Feb 2026 · 52 min · 27 chapters
Ep 585: Amazon Marketing Cloud: 5 Audience Plays to Lower ACOS on Competitive KeywordsIn this episode of the DTC Podcast, Tyler Masur, Head of Amazon at Pilothouse, discusses the Amazon Marketing Cloud (AMC) and its applications for e-commerce brands.13 Feb 2026 · 18 min · 10 chapters
Ep 584: Building in Pubic: Inspecting Bushbalm’s 70% Growth via Retail & the Pro ChannelDiscussion on the impressive growth strategies of Bushbalm, a direct-to-consumer (DTC) brand focused on the beauty and skincare industry, with co-founder David Gaylord.9 Feb 2026 · 40 min · 22 chapters
Ep 583: Counter Intuitive Ways to Maximize Net Present Value from Your Email List with Jordan GordonJordan Gordon, VP of Retention and CRO at Pilothouse6 Feb 2026 · 19 min · 10 chapters
Ep 582: How SURI Sold 5,000 Toothbrushes in a Week: DTC Growth in a Boring CategoryEp 582: How SURI Sold 5,000 Toothbrushes in a Week: DTC Growth in a Boring Category2 Feb 2026 · 33 min · 25 chapters
New to the DTC Podcast Network: Agency Confidential. Tom Shipley on Buying Growth: Scaling Your Agency Through AcquisitionsIn the inaugural episode of Agency Confidential, host Jeff Shannon interviews Tom Shipley, a seasoned investor and operator with extensive experience in mergers and acquisitions (M&A).31 Jan 2026 · 38 min · 15 chapters
Ep 581: Meta Ads Aren’t About Targeting Anymore: How $5–50M Brands Win with Intent-Based CreativeIn this episode, Daniel Sendecki, VP of Brand + Performance at Pilothouse, discusses the evolution of creative strategy in digital marketing, particularly in the realm of Meta ads.30 Jan 2026 · 30 min · 14 chapters
Ep 580: How Fan Bi Revives DTC Brands with 30 Days of Cash LeftIn Episode 580 of the DTC Podcast, host Eric Dick interviews Fan Bi, the founder of The Hedgehog Company.26 Jan 2026 · 29 min · 15 chapters
Ep 579: How to Nail DTC Merchandising in Q1: From Scroll to SaleThis episode features Taylor Cain and Aves from Pilothouse discussing the integration of creative strategy and merchandising to optimize direct-to-consumer (DTC) brands' performance during Q1.23 Jan 2026 · 24 min · 12 chapters
Ep 578: How Breath Death Cracked TikTok Shop: Funnels, Affiliates, and $0 Creator ContentHow BreathDeath (crystal breath pop-breath mints) scaled using TikTok Shop funnels, affiliate programs, and $0 creator content, plus why YouTube and email/DM retention matter after Q4.19 Jan 2026 · 37 min · 17 chapters
Ep 577: Why Content Targeting on YouTube Is Beating Cheap CPVsDouglas argues that YouTube ads perform better when targeting focuses on the specific content people consume (content targeting) rather than only on Google’s audience interest categories, using…16 Jan 2026 · 18 min · 8 chapters
Ep 576: How Silk & Snow Scaled to 10 Retail Stores by Focusing on Profitable CACSilk & Snow’s scaling story from 2017 to 10 retail stores, emphasizing profitable CAC and sustainable, multi-category growth beyond mattresses.12 Jan 2026 · 46 min · 25 chapters
Ep 575: The Angle Audit: How to Break Out of the $5M “Vibes Plateau”| AKNF x Ad-VenturousDTC marketing episode on “angles” (not math): how brands stall at a $5M “vibes plateau” by relying on aesthetic/lifestyle content instead of strategic positioning.9 Jan 2026 · 36 min · 16 chapters
Ep 574: How Pretty Litter Scaled to $300M+ With Only 12 EmployeesHow Pretty Litter scaled a cat-health monitoring litter to $300M+ with a lean team (12 employees at acquisition), focusing on an “unsexy” but underserved category, DTC shipping economics,…5 Jan 2026 · 57 min · 24 chapters
Ep 573: Where Should That Click Go? Landing Pages, Homepages, and PDPs (TWBERP)When to use landing pages vs homepage/category/PDPs, how to place them in the traffic ecosystem, and how to iterate using CRO/testing (including “thin PDP” pages without price).2 Jan 2026 · 38 min · 24 chapters
Bonus: Mastering the Marketing Mix: Composite Funnels, and the End of Meta Monoculture with Dean Krowitz from Blend AIDean Krowitz (Blend AI) explains “composite funnels” and how Blend automates cross-channel marketing mix optimization for e-commerce.31 Dec 2025 · 38 min · 22 chapters
Ep 572: The $200 AOV DTC Brand Built on Pockets, Partnerships, and PurposeWildfang’s DTC growth strategy—building apparel for women and non-binary people with real pockets, verticalizing production, and using data-driven creative/testing plus profitability-focused…29 Dec 2025 · 52 min · 19 chapters