The CMO Podcast cover art
Podcast · 94 episodes

The CMO Podcast, page 2

by vYve & Jim Stengel · English

Jim Stengel, former CMO of the largest marketer in the world (Procter & Gamble), and now small company entrepreneur sits down for intimate conversations with the most dynamic CMOs from all over the industry. This is not your typical marketing podcast, this is a unique look at the thought process and motivation of the CMO. Jim, who put purpose on the map gets in depth with each guest to reveal more about this pivotal role every brand seeks to fill. Through personal and revealing discussions Jim and his guests paint a picture of this demanding position that very few understand, yet affects the entire consumer experience. The CMO Podcast is a vYve Production.

All episodes, page 2

Kenny Mitchell (Levi’s) | From Breakdancer to Legacy BrandsKenny Mitchell, Levi’s CMO, discusses how Levi’s keeps the brand “at the center of culture,” the thinking behind Levi’s return to the Super Bowl with “Backstory/behind every original,” and how he…15 Apr 2026 · 53 min · 21 chapters
Nick Law (Accenture Song) | The Marketing Industry Needs More FreaksNick Law discusses how creative organizations must “design themselves” through major technology shifts (internet and AI eras), balancing systems thinking with storytelling, and why CMOs must make…8 Apr 2026 · 48 min · 17 chapters
Marketing to Generations: Gen X and Boomers with Brent Rivard (Geezer Creative)The episode argues that marketers should stop youth-obsessing and treat Gen X (born ~1965–1980) and baby boomers (50+) as the “most powerful and undeveloped” growth audience.1 Apr 2026 · 47 min · 19 chapters
Diana Haussling (hello Products) | Leadership Lessons from a CMO Turned CEODiana Haussling, CEO of Hello oral care (and former Colgate CMO), discusses leadership lessons from CMO-to-CEO transition, including how work/marketing must evolve, how to make high-impact choices,…24 Mar 2026 · 58 min · 27 chapters
Kofi Amoo-Gottfried (DoorDash) | The DoorDash Super Bowl Bet That Changed EverythingIn this episode, host Jim Stengel sits down with Kofi Amoo-Gottfried, the Chief Marketing Officer (CMO) of DoorDash.18 Mar 2026 · 59 min · 25 chapters
Sofia Hernandez (TikTok) | The Future of Marketing Belongs to the CuriousSofia Hernandez, Global Head of Business Marketing and Commercial Partnerships at TikTok11 Mar 2026 · 55 min · 27 chapters
Lara Balazs (Adobe) | The Golden Age of CreativityIn this episode, Jim Stengel interviews Lara Balazs, Chief Marketing Officer at Adobe, as they discuss creativity, transformation, and the impact of technology on marketing.4 Mar 2026 · 54 min · 22 chapters
Conny Kalcher (Zurich Insurance) | Reinventing Insurance Through EmpathyIn this episode, Jim Stengel interviews Conny Kalcher, the Group Chief Customer Officer at Zurich Insurance.25 Feb 2026 · 1 h · 27 chapters
Emily Silver (Dick’s Sporting Goods) | Sports, Leadership, and Thriving Through Change | From the VaultJim Stengel, a former CMO of Procter & Gamble, hosts conversations with dynamic CMOs across industries, exploring the thought processes and motivations behind their roles.18 Feb 2026 · 49 min · 16 chapters
The Super Bowl Advertiser RoundUp with Gary VaynerchukIn this anticipated episode, Jim Stengel, a former CMO of Procter & Gamble, teams up with marketing expert Gary Vaynerchuk to host the 8th annual Super Bowl Advertiser Roundtable.10 Feb 2026 · 1 h 1 min · 25 chapters
Expedia × Profound | Competing in an AI-Driven Search World // With James Cadwallader and Daniel Shin Un KangExpedia × Profound | Competing in an AI-Driven Search World4 Feb 2026 · 1 h 2 min · 25 chapters
The Consumer Insights Revolution with PepsiCo and Zappi | How to Turn Data Into AdvantageKatherine Melchior Ray (Brand Leader at Nike, Louis Vuitton, Gucci, Hyatt, etc.)28 Jan 2026 · 58 min · 24 chapters
Tim Ellis (NFL) | How the NFL Builds Culture, Not Just FansTim Ellis, Chief Marketing Officer of the NFL21 Jan 2026 · 1 h 2 min · 27 chapters
Norm de Greve (General Motors) | Driving into the Next CenturyNorm de Greve (General Motors) | Driving into the Next Century14 Jan 2026 · 43 min · 24 chapters
Live from CES: Human-Led AI and Brand Creativity with Yannick BolloréIn this episode of The CMO Podcast, Jim Stengel interviews Yannick Bolloré, Chairman and CEO of Havas, at CES 2026.12 Jan 2026 · 43 min · 16 chapters
Don McGuire (Qualcomm) | How Qualcomm Turned Snapdragon Into a $180B Innovation BrandDon McGuire (Qualcomm) | How Qualcomm Turned Snapdragon Into a $180B Innovation Brand7 Jan 2026 · 49 min · 19 chapters
Andrew Robertson (BBDO) | How to Power Up Your OrganizationAndrew Robertson (Chairman of BBDO Worldwide)31 Dec 2025 · 53 min · 22 chapters
Joon Silverstein (Coach) | From Legacy to Cultural Icon: How Coach Won Gen ZJoon Silverstein, Chief Marketing Officer of Coach22 Dec 2025 · 54 min
Kellyn Smith Kenny (AT&T) | Reinventing and Redefining Trust in TelecomKellyn Smith Kenny (AT&T) | Reinventing and Redefining Trust in Telecom17 Dec 2025 · 58 min
Jenny Nelson (Audacy) | Audio’s Power to Move, Connect, and Grow BrandsIn this episode of *The CMO Podcast*, Jim Stengel converses with Jenny Nelson, Chief Marketing Officer of Audacy, a leading multi-platform audio content and entertainment company.10 Dec 2025 · 45 min
The Brand Builder's Playbook // Getting Brand Buy In & Activating the Playbook // With David Aaker and Marcus CollinsThe Brand Builder's Playbook // Getting Brand Buy-In & Activating the Playbook5 Dec 2025 · 1 h
Chris Brandt (Chipotle Mexican Grill) | Crafting Food with IntegrityChris Brandt (Chipotle Mexican Grill) | Crafting Food with Integrity3 Dec 2025 · 49 min
The Brand Builder's Playbook // Smart Spend: Mastering Media Mix for Maximum Impact // With Damon Berger (GAP)The Brand Builder's Playbook // Smart Spend: Mastering Media Mix for Maximum Impact // With Damon Berger (GAP)28 Nov 2025 · 56 min
Laura Knebusch (Georgia-Pacific) | The Power of Staying UnflappableLaura Knebusch, Senior VP of CPG Marketing and Customer Experience, Georgia-Pacific26 Nov 2025 · 48 min